INSPIRED DECEMBER 2014
Cover Image by Nicola Toon
B Y NA P C P
All of the 2015 Retreat Details including Mentors, What to Wear and much more!
An exciting freebie and new custom templates in the store
N AT I O N A L A S S O C I AT I O N O F P R O F E S S I O N A L C H I L D P H O T O G R A P H E R S
It’s the most wonderful time of the year… and we hope this finds you chock full
of love, laughter and good cheer! As you’re making your lists and checking them twice, figuring out who is naughty or nice, add yourself to the latter category and kick off 2015 with friends and peers at our annual Winter Retreat!
Set in the snowy serenity of Whistler, British Columbia, delight in fireside chats,
marshmallow roasting and hot chocolate soirees with like-minded professionals for a rejuvenating and inspiring retreat for mind, body and soul. Creative workshops, guest speakers and four days away from the hustle and bustle of home are the perfect ingredients to ignite your creativity and take your business practices to the next level!
If all of this sounds like a winter wonderland, grab your calendar, mark the dates
and register before it’s too late! Only a few spots remain, so don’t miss out! You can register online at www.napcpretreat.com!
For those of you who won’t be joining us at the retreat, we wish you the happiest
of holidays. Here’s to inspired creativity and continued success in the coming year!
Until then, friends – cheers!
The NAPCP Team
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Newsletter November 2014
TAB L E O F CON TE N TS Pg. 2 ..........................NAPCP Store: New Products Pg. 4 ......................................Cover Image Winner
Pg. 5..................NAPCP 2015 Retreat: Whistler, BC
Pg. 12 ..................What To Wear: Whistler Edition Pg. 17............................................Video Resources Pg. 18................................. Apply For Membership NAPCP
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3 FULLY CUSTOMIZABLE SWATCHES FEAT URING YOUR CLIENTS' ST UNNING IMAGES!
F R EEBI E AL ERT We are so excited to be partnering with 12 other industry leaders to bring you free stuff EVERYDAY through December 16, as well as a chance to win a $1000 Shopping Spree and other huge prizes! Check in with us on Facebook & Instagram each day to see what new freebie is being offered. You could even win a ONE YEAR MEMBERSHIP to NAPCP! Click here to see them all!
COVER IMAGE WINNER We asked our NAPCP community members to submit images for a chance to be featured on the December cover of Inspired. Our winner was the lovely Nicola Toon of Hulahoop Photography! Congrats Nicola! We asked Nicola to answer a few questions about her business , the Retreat, and how she survives this time of year!
NICOLA TO ON Hulahoop Photography How long have you been in business? I have been in business for four years What is your favorite subject to photograph? For me it has to be mothers with their children. The way a mom holds her little one is so beautiful. I rarely do any directing - just let them do their thing and let the magic happen. Tell us your favorite photography gear: my 5D MK III and my 85 1.2 Best piece of advice for surviving the holidays? Three words. Baileys on ice. ;) Honestly though, stepping back. If even for an hour, make some time for something other than work to recharge and clear your mind. January is just around the corner. What are you most excited about for the NAPC Retreat in January? Meeting the amazing photographers in the napcp community, many of whom I've looked up to for a long while. To learn even a little bit from them would be an honour.
NAPCP RETREAT WHISTLER, BC JAN 1 8 - 2 1 , 2 01 5
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re you ready to elevate your photography business with inspiration
from other professionals and peers gathered in one of the most beautiful locations in North America? What better place to kick off the New Year with impact than at NAPCP Retreat 2015, taking place this January 18-21 in stunning Whistler, British Columbia!
Nestled amongst the snowy, majestic landscape of Canada, this uniquely intimate event delivers big learning and community in a small-group setting - integrating fireside chats, hot chocolate soirees and newfound fellowship with like-minded professionals. Prepare to collaborate and re-imagine your photography business while enjoying the natural beauty and amenities of Whistler Mountain’s Nita Lake Lodge – one of the world’s best winter resorts according to Condé Nast Traveler.
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Newsletter November 2014
The four-day event will take you deep into interactive discussions led by industry luminaries who will share perspectives and best practices to enhance yourself as both an artist and a profitable business owner. Dana Pugh, Christine Pobke, Michelle Moore, Mandy Blake, Stephanie Robin, Mandy Johnson, and Jon-Michael Sullivan will explore a variety of valuable topics including image editing workflow, off-camera lighting, senior photography, newborn lifestyle photography, advanced business techniques, the importance of staying creative and immersing in personal projects, and more.
Whether this is your first retreat with us, or if you’ve attended multiple ones, our goal is to provide a tranquil and unique opportunity to hone your craft that you won’t receive anywhere else. In a place as magical as Whistler Mountain, we guarantee you’ll return home energized and ready to take life and business head on.
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mee t the Re tre a t
ME NT OR S NAPCP is thrilled to have such an impressive lineup of industry experts for the 2015 Retreat.
DANA PUGH | website Main Group Topic: The Importance Of Personal Work Moderated Panel Discussion: Dana and Mandy Johnson will answer questions about their very different business models. Questions will address in-person sales, digital file discussion, studio and on-location shooting, and much, much more! Fireside Chat Topic: Inspiration - Becoming a "thinking" photographer and finding your personal voice.
CHRISTINE POBKE | website Main Group Topic: Strategies for Social Media Success Fireside Chat Topic: The Work-Life Balance: Strategies for running a successful business and being present for your family as well.
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Newsletter November 2014
MICHELLE MOORE | website Main Group Topic: Curating your online presence to find your ideal client Fireside Chat Topic: Seniors - Successfully managing your Senior Rep program along with how (and what) to sell to the senior market.
STEPHANIE ROBIN | website Main Group Topic: Newborn Safety Fireside Chat Topic: Transitioning from studio posing to lifestyle newborn photography and pre-selling meaningful images for the best customer satisfaction and top sales. Expert Shoot: Watch as Stephanie shares her best techniques for Lifestyle Newborn Photography and how to capture the connection for meaningful images and better sales.
MANDY BLAKE | website Main Group Topic: Fast and Efficient Workflow Fireside Chat Topic: Making actions & presets work better in your workflow (editing them, adding steps, etc) to create a personalized editing style unique to you. Bonus: You will also receive Mandy's hot-key magic guide! NAPCP
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MANDY JOHNSON | website Moderated Panel Discussion: Mandy & Dana Pugh will answer questions about their very different business models. Questions will address in-person sales, digital file discussion, studio and on-location shooting, and much, much more! Fireside Chat Topic: In-Person Sales - Handling the first inquiry call, the big PRICE question, and initial digital file discussion.
JON-MICHAEL SULLIVAN | website Fireside Chat Topic #1 Lighting for Beginners Learn to use your flash, including simple studio lighting and techniques. Fireside Chat Topic #2: Intermediate Lighting Learn off-camera lighting for difficult situations and using fill flash at sunset. Expert Shoot: Join Jon-Michael out in the snow for a sunset shoot and see his Master Lighting skills at work!
Click H ere t o
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Newsletter November 2014
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T A K E A P E A K AT O U R P I N T E R E S T B O A R D H E R E F O R M O R E S T U N N I N G I M A G E S !
W H AT T O D O I N W H I S T L E R
Wh istler truly i s a w i nt e r w o nde r l a n d o f f e r i n g a v a s t a r ray o f o p t i o n s for y ou to en jo y during y o u r s t ay. T h e r e a r e m a n y ways t o e x p l o r e W h i s t l e r b o t h on a n d o f f the s lo p e s . B e l o w a r e a fe w h i g h l i g h t s f r o m t h e m a i n W h i s t l e r we bsi te.
ICE SKATING W h i s t l e r Ol ym p i c P l a z a t ra n s f o r ms i n to a n o u t d o o r s k a t i n g p a ra d i s e o v er wi n ter. S k a t e f o r f r e e i n t h e h e a r t o f W hi stl er V i l l a g e wi t h v i e ws o f t h e s u r r o un di n g m o u n t a i n s , t h e Ol ym p i c R i n g s a n d thous a n d s o f t wi n k l i n g f e s t i v e l i g h t s.
SKIING & SNOWBOARDING W h i s t l e r Bl a c k c o m b i s t h e u l t i m a te i n b i g m o u n t a i n e x p e r i e n c e s . W h i stl er cont i n u e s t o t o p m o u n t a i n r e s o r t ra n ki n gs ye a r a f t e r ye a r a n d wa s n a m e d Numb e r O n e S k i R e s o r t i n No r t h A meri ca by r e a d e r s o f S K I M a g a z i n e i n 2 012.
- W h i s t l e r 's f o o d s c e n e wi l l s a t i s f y your hun ger
with a variety o f pl a c e s t o e a t b r e a k f a s t , l u n c h , a p r Ă¨ s a n d d i n n e r. E x p eri en ce fresh f o o d in m o u nt a i ns i de ve nue s wi t h a m a z i n g v i e ws a n d p r i c e ra n g es to sui t everyo ne, w it h m a ny fe a t u r i ng or g a n i c a n d l o c a l l y s o u r c e d i n g r e d i e n t s.
WORK SH O PS Start Submitting Now! NAPCP’s July 2012 International Image Competition opened on Monday! The purpose of NAPCP’s Image Competitions is to recognize the accomplishments and creative excellence of our members, rewarding their talent with medallions, priority listing on our directory, vendor endorsements, member points, titles and professional recognition. Members each receive a total of 2 Competition Credits per Competition with their Membership. Details are online! They say a picture is worth a thousand words … and yours November be featured in our next press release. For the past two International Image Competitions, the winners announcement highlighted the names of the competition winners and received great exposure – collecting thousands of views, postings to other websites, and search index hits. Wouldn’t you like to see your name and photo sent over the wire too? Members, you can start submitting your best images here!
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NAPCP 2014 December Newsletter: All About the Retreat!