Marketing Plan
1. A long term strategy for the future direction of our business. 2. There must be a clear objective that is realistic, specific, measurable, time framed and achievable. We want to become established and get a customer base that will turn us profitable within two years. We want to develop the marketing mix: • Product - Re-brand, re-design and re-introduce existing and new companies • Promotion - effective ways to communicate with consumers, promotional visits, customer feedback • Price - pricing according to the quality of our products, competitive pricing. • Place - Where will our customers receive their designs? Well designed website, studio based in Leeds (Round Foundary)