Creative Writing Portfolio

CURRICULUM VITAE June 2019Present

EXPERIENCE WORKSHOPS ATTENDED

Freelance Content Writer Storyteller and Narrator

1.

Dec- Mar 2020

Architectural Intern

2.

Nov 2019

Winter Internship

3.

Architectural Intern

4.

June -Dec 2020

India Lost and Found

Studio D cubed Architects, Chennai

Code-D Architects, Chennai Jun-Oct 2019

2016- 2021

NANDITA ANAND

2016

DOB- 09.02.1999 Email- nandita.anand99@gmail.com Phone- +91 99526 59299 City- Chennai

2014

Studio An- V-Thot Architects, New Delhi

Student, School of Architecture,

Meenakshi College, Chennai AISSCE 2016- 93.2% aggregate (Centum in English) D.A.V Sr. Secondary School, Chennai AISSE 2014- CGPA 9.8 D.A. V Sr. Secondary School, Chennai

Content Writing SEO optimization Blog Writing Creative Writing

I believe in following my intution when it comes to the craft and I aspire to learn and contribute more about the expectational aspects of content writing. Being a voracious reader, I understand that good writing is in the details and I aspire to create content which will motivate, inspire and market successfully.

Architecture Travelling Painting Event Management

ART

EDUCATION

WORK EXPERTISE

Conceptual Development Blog Layouts Social media marketing Graphic design Classical music Photography Theatre Interior design

CREATIVITY

INTERESTS

5.

LANGUA GES KNOWN

Basic design and detailing English German (A1)

by Ar. Pradnya Akthar Chauhan Hindi (Adv) Kannada Alternative Techniques of Construction Tamil Sanskrit

by AuroCreation, Auroville Graphics Speak Louder Than Words

by Ar. Deepesh Sangtani Nature Inspired Form Finding

by Ar. Chetan Shivprasad Green Buildings- The GRIHA way

by GR/HA

6. Guest Lectures by prominent architects in Zonasa'17 and ANC 2018, 2019

TECHNICA L SKILLS Autodesk AutoCAD Autodesk Revit Trimble Sketchup VRay Rhinoceros 3D Lumion Adobe Photoshop Adobe Illustrator Adobe lnDesign Microsoft Office

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Work Samples- include: 1. SOCIAL MEDIA POSTS 2. WEBSITE CREATIVE PIECE 3. TECHNICAL BLOG 4. INDUSTRIAL BLOG 5. FULL WEBSITE CONTENT ----------------------------------------------------------------------------------------------------------------

1. SOCIAL MEDIA NARRATIVE ON DIWAN-I-AAM, RED FORT Word Limit- Less than 500 words EXISTENCE The Red Fort is the one of the most palatial constructions brought to life by Shah Jahan who truly lived life king size. The site overlooking the glorious river Jamuna, in Shahjahanabad (now, Delhi) was lapidary, with its role as a hegemonical centre of Muslim rule in India.

Diwan-i-aam is a part of the colossal complex of the Red Fort, also know as the Hall of the Ordinary Audience. But little did the paradoxically named space know the wonders it had to witness.

The space, even today, is most famous for the marble baldachin which seated the Emperor in all grandeur. It was inlaid with precious stones and the niches were painted. The large, open pavilion of forty pillars, carrying cusped arches was significant to the transparency in his rule. It is said that the walls and pillars carried his fortunes in the form of stone studded carpets and golden curtains. The huge chandeliers lit up the space as the Sun gently set behind it.

WHISPER The citizens of this beautiful city of Delhi were (and are) in love with all forms of art, which is quite eloquent from their architectural and cultural heritage. Poetry was one of them. That is something which we have been able to hold behind as a country after the British successfully invaded us from all our material riches like never. The poets who came into the city and sung praises of it and its King, added rhythm to life and to the spaces.

Mazhar Jan-i-Janan was one of them. He weaved magic through both his pen and the sword. He was primarily devoted to the poor and reciting his poetry freed people from desire. Mani Yab Khan was the emperor’s favourite, having an elegant voice and beautiful understanding. Nur Bai’s singing was approved by the lords of the music themselves, and no wonder she was treasured by the Begums, Khanums and other high-ranking women. It was truly a unity in diversity of the arts.

LIFE Life at the Diwan-e-aam, went by the millennial “Carpe Diem” and every day was a new experience. There were no limits to the wit and generosity of Shah Jahan. Every day, he included the lowest sections of the society into his empire and presented himself to them (as a darshan), on some days he carried out activities of importance like petition overview, rank approval which also included discussions and debates with his ministers. On other days, you’d find him having a hearty chat with his astrologers and dream interpreters, getting to know his own and his empire’s futures. The space was as simple and the same time as extravagant as it could get, but always full of life. The artisans, craftsmen and the rich, the poor- all of them got to witness as the Emperor prided the display of his gifts from other

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2. SEO OPTIMIZED LONG READ ON SHALIMAR BAGH (WEBSITE USE) Word Limit - More than 1000 words Existence True to its name, Shalimar Bagh stands strong and beautiful in the neighbourhood of Pitampura, in the northern part of the Indian Capital. Coincidentally, it's also known as Aizzabad Bagh- named after Aizzunisa, Shah Jahan's Queen. Laid out in the early or mid 1650s, it followed the Char Bagh style of garden planning and design. Emperor Shah Jahan, as we understand from his buildings, is an avid believer that true architecture is implied, not something explicit. The Char Bagh pattern is one such garden layout based on the four gardens of Paradise mentioned in the Qur'an. The four-part garden laid out with axial paths intersecting at a grand centre is a beautiful metaphor of establishment of political territory.

We not so surprisingly find this "royal garden" at Humayun's Tomb, Rashtrapati Bhavan and the Shalimar gardens of Lahore and Kashmir.

Going back in time to the 1650s, the newly constructed Shalimar Bagh must have been a scene of panoramic beauty, straight out of the visions of the divine Paradise. Three sections divided the terraced gardens, with water channels connecting the terraces. The terraces contained small pavilions at each level, meant for shade and rest. The topmost, secure pavilion was meant for the Zenana, or the royal women. It has femininely fluted columns which support the arched facades, with inner sanctums. Providing a grand reflection of the Shalimar Bagh is the Sheesh Mahal, which stands on a colonnade of bulbous Shahjahani columns. One sparkling fact is the usage of lakhori bricks instead of the usual (regal!) marble. The most interesting feature of the Sheesh Mahal was that it was designed to accentuate the sensory delight of the presence of flowing water nearby.

Standing within the large vaulted interior ceiling one can only imagine what a pleasure it must have been to hear the gentle murmur of water running merrily down the channels with a view surrounded with various fruit trees and flowering plants. This would have been a space of reflection of the Sun, Sky, and the soul. Fountains and Saqia (geared Persian wheels) added visual depth to the water flow, other than the utilitarian purpose that they served. Amir Khusro's famous couplet "If there is paradise on earth, it is here, it is here" inscribed on many buildings in the subcontinent holds very true for the Bagh.

Life Does Nature really have a life of its own? It cares for everyone who comes to its shelter for rest and restoration. Such is the life of the Shalimar Bagh. This was the most favourite country house of Shah Jahan and he also used it as a halting space while on royal trips to Kashmir, Punjab, and Lahore. During the British Raj, it served as a summer lodge to Sir David Ochterlony and Lord Metcalfe.

One tends to dream about the royal times and the grand and interesting lives they must have lived. Shalimar Bagh has also had its fair share of interesting events and scenes to its glory. The most dramatic of them must be Aurangzeb's first coronation. "The astrologers indicated Wednesday the 21st July as an auspicious day for the accession. The charm of the bagh gets filled with the rage and passion when he murders his brothers and declares himself the King at this very place in 1658. Hence marking the date and palace (Sheesh Mahal) with blood and power lust.”

Another major plunder to the city of Delhi happened here. “It was here that governor Litufullah Khan surrendered the city to Nadir Shah during the Battle of Karnal. Lutfullah Khan

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had nothing to do but to hand over the keys of the fortress, the treasury and the store houses to Nadir Shah’s men.”- Rajkumari Sharma Tankha comments in her blog.

During the First War of Independence in 1857 Shalimar Bagh was the scene of a battle between the British troops and the sepoys, aided by the residents of Shalimar village.

We observe that the magnificence of the monument was used in various ways by the different rulers. It’s quite disheartening to see a monument of such importance, deprived of its grandeur and covered beneath the dirt of ignorance. There can also be a parallel drawn to this and to the way us humans treat the very planet we live on. But going back to the opening question - does nature really have a life of its own? Yes, it does, and we humans are merely vehicles of existence in the current time and day. Like these rulers, we too, will see the sunset one day. But until then, may we pledge to live respectfully and responsibly and not to be known as the race that destroyed.

Hue Shah Jahan was an alchemist of buildings, who turned the Mughal cities of stones into sculptures of marble. Marking the golden period of architecture with his vision and expertise, he surprisingly showed great interest in gardens. Unlike planners of today, he truly understood that nature is our greatest teacher, and such escapade spaces are essentials in everyday life. This is a tasteful combination of firmness and vastness of thought with pinches of beauty and delicacy. Shah Jahan's style of architecture can be seen in the marble-built structures of Taj Mahal as well as the Halls of Public and Private audience at the Red Fort.

His affinity to gardens can be seen in the magnificent planning styles at Wazir Bagh in Kashmir, Shalimar Bagh near Lahore and the Talkotra Bagh.

A remarkable progress in materiality by him was moving away from the red sandstone times in the Qutub Minar to marble, which is an embodiment of grandeur. It shines like it even holds the lustre of the Moon. The most beautiful inlay work here was truly an icing on the cake (marble). An amalgamation of Persian, Indian and Iranian architecture, the patterns of inlay were filled with precious or semi-precious stonework. They say, God is in the details.

Every little detail has been tastefully visualised and skillfully executed to perfection. Though changes have been made in the Bagh during the colonial rule, the ghosts of the rich Mughlai Karigari still linger around.

The history of the marble inlay work, technically known as Pietra Dura, goes back to the days of Jahangir. It is said that during his visit to Mandu, he was fascinated by the inlay work there and began practicing this art in his buildings Akbar's tomb and Salim Chisti's tomb.

There are sparks of refinement in technique in the patterns at Tomb of Itmad-ud-daulah. This Parchinkari art is now deeply ingrained in the history and walls of many monuments of India and remains most appreciated and respected as an indigenous form of art.

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3. BLOG - TECHNICAL Word Limit - Less than 1000 words 4 development practices Node.JS developers generally follow Introduction In the last decade, Node.js has become one of the most common web development frameworks.

Node.js is a common backend development language because it is asynchronous and event-driven.

Since Node.js isn't built to work with threads, you can still use multiple cores in your setting. It has a simple syntax that even beginners can understand. Following the best practises in Node.js programming is a must when creating production-ready applications, whether you're a novice or a seasoned Node developer.

There are numerous tutorials, documentation, blogs, and videos available on the internet that cover the fundamentals of web creation. However, most knowledge (and importance) about best practises comes from experience, as we create more apps and struggle and succeed along the way. In this blog, all the important aspects of web development shall be discussed along with a concise list of development practices that Node.js developers can follow.

Why Does a Good Node.js App Setup make a difference?

Node.js isn't a one-size-fits-all modern platform that'll take over the web development environment.

Rather, it's a forum that meets a specific need. And it's important that this is understood. On the server side, Node.js and Express.js can be used to build traditional web applications. However, while this request-response model in which Node.js carries around rendered HTML is possible, it is not the most common use-case.

One should avoid using Node.js for CPU-intensive tasks; in reality, using it for heavy computation would negate nearly all of its benefits. Node really shines when it comes to creating fast, scalable network applications because it can handle a large number of simultaneous connections with high throughput, which translates to high scalability.

1. Asynchronous code for the win The callback functions in Javascript are well-known (functions that can be passed as an argument to other functions). In Javascript, they also allow you to define asynchronous conduct. The issue with callbacks is that as the number of chained operations grows, your code becomes clunkier and unwieldy, leading to the notorious callback hell. To address this, ES 6 (ECMASCRIPT 2015) introduced the Promises API, which rendered writing asynchronous code in Javascript far simpler.

Furthermore, the async/await syntax was introduced with ES 8 (2017) to further simplify things and make the API more intuitive and normal. As a result, in a Node.js programme, one can avoid using clumsy callback functions in favour of async/await and promises-based syntax. This results in cleaner code, improved readability, and simpler error handling and testing, all while retaining a consistent control flow and functional programming setup.

2. A layered approach works the best Route handlers are call back functions that are executed when a client request is received in common Node.js frameworks like Express.js. With the level of versatility that these frameworks offer, it's easy

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to fall into the trap of defining all of your business logic within those functions. If you continue down this road, you'll find that things rapidly escalate, and your small server routes file will become a clunky, unwieldy, and messy blob of code that is difficult to read, maintain, and manage, as well as unit test.

As a result, this will be a good place to apply the well-known programming concept of "separation of concerns." As a result, we should have different modules for dealing with various issues related to our submission. Different modules (or layers) should take responsibility for different aspects of processing a response for a client request when it comes to server-side software.

3. Style guide usage When many developers work on the same project, there will obviously be variations in their coding styles. Since programmers, sadly, are a rather opinionated bunch. If your coding style differs from that of the previous developer on the project you're working on, you'll probably be tempted to rearrange the braces or replace spaces with tabs to suit your needs. And you'll end up wasting hours upon hours on this tedious, pointless activity that is absolutely important for your mental well-being.

Though programmers enjoy debating in their spare time which is the best style for Node programming, the decision is largely subjective. You may also refer to the Javascript coding style and specifications used by companies including Google and Airbnb, in addition to linting and formatting. These guides cover everything from file, variable, and class naming conventions to formatting details, file encodings, and much more. This will assist you in writing high-quality code that adheres to the same practises and standards as some of the world's best developers.

4. Organization -

Easy readability

The primary aim is to improve the consistency of the code and make it easier to learn. A code linter and formatter are still present in most code setup workflows. A linter searches for and advises about syntactically (and even semantically) incorrect code, while a code formatter (as the name implies) focuses on the more stylistic aspects of your code to ensure a clear set of formatting and styling guidelines in your project. ESLint, JSLint, and JSHint are three of the most common Javascript linters.

The good news is that most IDEs/code editors, such as Visual Studio Code (VSCode), Atom, and others, recognise the value of writing high-quality code and provide linting and formatting plugins that are both intuitive and simple to use.

-

Organize coding files and documents

In our application, everything must have a location, and a folder is the ideal location for preserving common elements. We always want to describe a very significant distinction in particular, which leads us to our next guideline. A proper folder structure that divides various modules into different directories will realise the software's abstract architecture. This makes it clear which functionality is handled where, and it helps us to organise our classes and methods into more manageable containers.

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4. BLOG - INDUSTRIAL Word Limit - Less than 1000 words Challenges with industrial design What is industrial design?

Industrial design is the art of making simple, easy-to-use goods that are mass-produced and ready to sell. Many product designers work in the industrial design industry and collaborate with clients from various industries to develop market-ready new products. It is difficult to produce a completely new product. The creation of a new product, new features, new customer engagement, and experience is difficult enough that if we can streamline the development process, we can save the developer time, money, and unnecessary rework.

In today’s day and age of the Internet of Things, it's more important than ever to combine smart sensors with appealing design and influence how customers use devices - or whether they use them at all. An article in Forbes comments that today's industrial designers understand that in order for fitness trackers to be worn and cherished, they must have more than just utility. That means providing vital fitness and health details, as well as a "cool factor" that combines form and function. It is a challenging yet extremely fulfilling field – to enjoy and share the art of creation. Here, we'll look at some of the most difficult aspects of product design.

1. Teamwork makes the dream work Our users should be at the core of all good design. However, most designers work particularly during tight deadlines or heated design critiques without gaining approval from fellow designers before users hear about it. As a result, a more diverse design culture offers more than just moral or cultural benefits; it also strengthens our capacity to design profoundly. It's fantastic that the world now recognises design in a broader sense, but it's important that we don't lose sight of the special aspects of design that lie behind it. The challenge is to strike a balance between the current focus on thought and actual doing.

2. Cost vs production One of the most difficult aspects of product design is ensuring that the product's goals can be met within the market's acceptable cost margins. In other words, one should make sure that the amount of money available for product development is sufficient to produce what is being made. A production quantity of 1000 units is very different from a production quantity of 10 units. So find and collaborate with a development partner team who has the most experience and history with the production methods that fit the quantity and manufacturing methods of your new product. In other words, if your preferred team uses injection moulding or stamped sheet metal, make sure they've done so before, and hopefully several times.

3. Understand what is required Experienced teams will advise and assist in ensuring that the product does not take undue risks in terms of sophistication, tooling, and manufacturing choices, among other things. This deals with features and requests that are extremely complicated or costly but that are difficult to comprehend without prior knowledge. For example, requesting a rubber over moulded grip can seem appealing, but keep in mind that the cost of tooling may double (you'll need to

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make a hard injection component and a soft over mould tool as a second mould) or that if the device needs a safety UL flame rating, certain materials will be prohibited and wall thicknesses will be dictated by the safety spec.

4. Know the real playground We try to include our manufacturing partners as early as possible in the production process.

We often seek manufacturing input during the early stages of CAD production, and sometimes even before. Attempting to mould a thin wall section is often possible, but the minimum thickness for mould flow is dependent on materials, distance from the gate, and how thin the section is, among other factors. To reach a minimum wall thickness, we'll need to get a moulder to agree to the detailed design and a plan in place to get the mould to deliver. This is done through an open process in which they are asked about our ideas, provide input, and iterate as needed until we achieve a consensus.

End thoughts If at all possible, the physical product should be built in accordance with the digital experience. This is particularly true for devices with onboard displays since the user's touchpoints would be in both the physical and onscreen interactions. When accomplished by the same team, amazing results can be achieved, and the company's branding is strengthened even more. The shape and form of a design, as well as the digital workflow, can communicate the device's purpose.

So, what is the best part? Designers today are continuously given opportunities to refine and iterate after a hardware product has been released. Throughout the product lifecycle, software in everything from wearables to driveable allows designers to tinker, change, reinvent, and reboot consumer experiences. This is the biggest boon and must be utilised efficiently to overcome challenges and to produce utilitarian, quality and value-adding products.

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5. WEBSITE CONTENT FOR CREALOONS PVT. LTD Welcome to the world of Crealoons, where innovation meets you.

We transform your ideas into reality through research, strategy, innovation, and design. We take the client concept to the final product through product engineering, modelling, prototyping, and manufacturing. We are a one-stop platform for your complete product development.

Who are we?

Crealoons is a multidisciplinary product engineering firm, with the singular aim of making everyday life simpler with thoughtful and innovative design. We are a dynamic team of researchers, design nerds, product engineers, industrial design experts, and manufacturing specialists. We bring together 50+ years of combined experience and expertise and we look at design especially from strategy and growth point.

We have a competitive advantage of taking your idea through our electromechanical product development process with pre and post-engineering activities to deliver world-class products that are cost competent. We also provide you with mechanical engineering support with the life cycle, life cycle extension, and sustenance services which ensure to take your brand to the next level in the long run.

What do we do?

We provide the services of industrial design, engineering, prototyping, animation, and branding. Our product cycle ranges from ideation, active prototype creation, post-production, ready for manufacturing, to post-manufacturing processes like marketing, branding, and packaging assistance. We further offer services like process animation, marketing collaterals, 3D architectural visualization, and site modelling.

We create an impact through cutting-edge technology, smart engineering, and industrial design as a finishing service. Our holistic design process is solution-driven with innovation as the pivot. Understanding the scientific methodology of consumer appliances, we ensure a user-centric approach in design. Our expert team ensures a vast industrial coverage from technology in furniture to deep technological hardware.

Who should you be?

You, our audience can be anyone who wants to innovate.

And you, our client, can be anyone who has an idea to be molded by us into a workable form- from engineering research to testing, verification, and validation. Our clients are companies in healthcare, diagnostic devices, the internet of things, cosmetics, sports, consumer appliances, and manufacturing that believe in what we do and the solutions that we can create together. We help complete your homes, offices, institutions, laboratories, restaurants, and other commercial spaces with our first-class products, designed in trend and delivered on time.

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Why us?

"Simplicity is the ultimate sophistication."

-Leonardo Da Vinci When the first computer was founded, it was almost the size of a room. Today, our newest tablets and smartphones are so compact that they fit into the human palm. With evolving mindsets, technology and manufacture catch up. During these times, the most important values are minimalism and sustainability. That is what we hope to do- create simple solutions by innovation. Crealoons thrives on being thoughtful and technology-driven with cost competency being our key value.

We provide access to the best of the world manufacturing markets from India and serve as your one-stop solution to all needs. We aspire to be in continual trend and are aimed at providing you with a myriad of executable solutions to help tackle your requirements. We also follow a rigorous protocol to protect your intellectual property rights and ensure you have complete ownership of your design. Our solid reputation is built on the foundation of the satisfaction of our customers- as strong as our products!

Our vision With the broad spectrum of experience of our team, we envision an innovative future for our clients. We bring diverse engineering solutions to the table, which bring comfort to life. We will be the right fit to design your products to life through product engineering solutions.

Mission - SIMPLE

To be the Spine of the product taking it right from the client concept to developing marketready manufacture.

To Improve everyday life through innovative and holistic design.

To Manage client interests with methodical and scientific design processes.

To focus on the Physical appearance and functionality of the product, keeping in mind the constraints of manufacturability.

To offer Local solutions tailor-made to your context but keeping the quality global.

To offer unparalleled Engagement with current trends and keep in mind the evolution of product engineering.

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