Evaluation 2

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Evaluation 2 HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TEXTS?


The combinations of my main product and ancillary tasks are quite effective as they all complement each other very well.


My short film being my main product is advertised through the magazine review page and the poster. These ancillary tasks work together to catch the audience’s attention into going to see the final outcome (Sharp Love short film). Usually the audience will come across the poster for the film before anything else. This poster shows the 3 characters in the short film and show a star rating for the film. This would therefore capture the attention of the audience who would then want to either go straight into watching the film or go into further research of the film. If they decide to go onto further research the review page will be available for them to read into and see what the film is actually about and how well it is doing. For this review page I decided to use shots from the actual film to show a more realistic approach for the audience and have more of a feel of what the film is about. I felt that the combination of the ancillary tasks would go well together as the more the audience sees about the film, the more they would talk and spread the work about the film. This would make the word of mouth advertising technique which gives much more awareness of the film than any other type of advertising. Therefore to attract them in the first place the poster and the review pages had to be eye catching enough to start word of mouth. This sells off the final product.


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