NAF Marketing

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A Complete Toolbox for Originators

Looking to Make an Impact

How do you reach your target audience?

Stop Chasing and Start Closing

Say goodbye to spending hours emailing, calling and texting just to start a conversation. Bonzo automatically follows up for you until they’re ready to talk.

Our Conversation-Forward CRM

Grow your business. Get your time back.

Campaign Builder

Personal, customized outreach at scale

Features:

Ad Builder

Super-simple Google & Facebook ad creation

Messaging

Lively notes by voice, video & text

Pipelines

Organize your sales process

The Marketing Dashboard

NAF’s comprehensive dashboard helps with your multichannel marketing efforts. Your customizable loan officer website helps drive leads directly into your sales funnel, while custom videos and our extensive library of co-brandable materials keeps your audience engaged. So, you can spend more time growing your business.

Collateral Site

Select your format, cobrand with your agent and download your marketing in minutes.

Flyers

Postcards

Presentations & Flipbooks

Booklets & Brochures

Social Media

 Access to a library of endless social media assets

 Monthly educational classes

 Industry content suggestions

- Reel ideas, captions, graphics

 General account support

Loan Officer & Branch Websites

Customize your bio, videos, background, products, team members & more!

Automatically optimized with google my business for better search rankings.

Custom Video Generator

 Reach your audience with on demand, customized branded or cobranded videos.

 Extensive video library allows you to drill down to your niche market.

 Easily share on social media, email, or download and share.

Short Code & QR Code

Use your custom Short Code and/or QR Code and begin building your lead funnel.  Both give your clients access to your website and digital application.  Share with your referral partners to give them access to learn more about you and have your contact information at their fingertips.

e.g Text #RICKLOANS to 51614

- Client then receives application via text

Stay Top of Mind Agent Tools

Keep your buyers in the loop with loan status updates and drip email campaigns that can be co-branded with partner real estate agents.

NAF keeps its loan officers at the forefront before, during, and after the deal closes. LOs and their partners appear on mortgage statements for the life of the loan.

Co-branded post-close email campaigns

Co-branded mortgage statements

Co-branded marketing

Co-branded closing cards

Features

Control & Visibility Every Step of the Way for Our Partners

NAF values our real estate agent partners. That’s why we built NAF Connect, which provides agents with clear visibility into the status of a client’s loan throughout the entire process. That helps ensure happy clients for you and your partners.

Real-time and on-demand loan status updates, customizable alerts

Agents can make referrals to loan officers who understand their clients’ needs

Download and edit pre-approval letters on the go

See when a loan will fund

NAF Leads

Opt-in to have live inbound borrower leads transferred directly to your phone. Rings through on your mobile device as a Hot Lead. If you’re busy, don’t worry, our Call Center will answer the borrower call so the lead isn’t lost.

Automated Client & Agent Reviews

Reply to reviews, resend requests

Share reviews on social media

Request custom review graphics

Bonus: 5 star customers are also asked to leave a review on your google my business!

Event Support

Event strategy & promotion support

Creation of event artwork: print, social, web banners

Presentation materials

Merch & booth item design & support

Niche Marketing

Builder Pro?

Network of Financial Planners?

Community Hero?

We know that every Loan Originator is different. We want to understand how you run your business and give you every tool we can to ensure you succeed.

Looking to go the extra mile with tech?

Take advantage of NAF’s partnership subscriptions for these platforms.

Interested to learn more? Schedule a Marketing Demo Today.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.