My Pocket Commercial - Ways to Plan Your Flyer Distribution

Ways to Plan Your Flyer Distribution

Why Use Flyers? ď‚Ą

Flyers are very versatile and a cheap form of advertising when compared to other marketing methods. It can be very easy to design your own leaflets if you follow some simple guidelines.

Tips to Plan Flyer Distribution      

Planning Flyer Distribution Routes How to Hire Flyer Droppers The Right Ad Messaging Acquiring Permits for Flyer Distribution Flyer Distribution Trial Session In-Field Management Process

Planning Flyer Distribution Routes ď‚Ą

A good plan prevents many potential problems. Mapping out the exact routes for your flyer distribution will usually prevent several big issues. Without solid maps and routes, you can expect people to get lost, miss entire streets, and even quit in the middle of their first session when they get frustrated.

How to Hire Flyer Droppers? 

Once you have developed your route planning skills, and have completed a few sessions yourself, it’s time to hire your flyer distribution team! To start, you need to think about who makes a good flyer dropper. It’s a physically strenuous job so hiring individuals who are in good shape is obviously beneficial.

The Right Ad Messaging

Acquiring Permits for Flyer Distribution 

There is one major legal obstacle to consider before starting a team. You’ll need to understand your local permit requirements for flyer distribution. In most cities, this isn’t a big deal. In fact, you often don’t even need to register as long as you don’t knock on the doors while delivering flyers.

Flyer Distribution Trial Session ď‚Ą

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Print the maps ahead of time. Bring one copy of each area for each flyer dropper that will work in that area. Print an extra copy so you have backup. Draw all the routes out ahead of time.

Provide each flyer dropper with a pen or pencil so they can track what areas they have completed.

In-Field Management Process ď‚Ą

Once each person is set up on the app, show them the maps and the routes. Explain why you drew the routes the way you did so they can start learning how to plan routes themselves. Make sure they understand that any time they spend walking without delivering flyers is a waste of time. To incentivize our team, we offer bonuses when the team averages over 100 flyers per hour.

WHO AM I‌ 

My Pocket Commercial is the Flyer Distribution Company, which provides the unique and well maintained flyers to apartments, Condos and Businesses.