Listing Presentation Book - Megan

Our pledge as your Real Estate Broker is to provide professional guidance, experience, and teamwork towards our common goal.

Our focus is acreage lifestyle clientele and Equestrian niche properties. This includes land development, Hobby Farms and large Commercial Facilities across the Pacific Northwest.

Actively cultivating and maintaining our vast equine network. Constant updating, evolving and promotions to garner the most attention for listings! This includes but not limited to, QR codes, mobile apps, SEO tags, individual listing websites, Google analytics, Social Media, professional photography and videography, reverse prospecting, print advertising, marketing team outsourcing and company websites. In a world of technology, we still believe there’s a need for old fashioned networking. We take pride in our Real Estate Broker Network and will strive to continue those relationships throughout our career.

Responsive, Accurate, and Continued Communication is the Cornerstone of my level of service.

We inherently share the same goal. To sell your property with the most favorable terms. Our duty is to keep you apprised of the current Real Estate marketplace and most importantly your listing activity.

We are available to clients when they need. We’re never too busy to communicate and discuss your property. We are a team; communication is imperative for our success!

Megan has always had a passion for real estate and homes; her background includes property management and interior design. Knowledge of materials and strengths in design help her to find what is unique and exceptional in each home. Over twenty years in property management created a strong customer service background and a very detail-oriented work ethic. Believing that communication and response time are essential to having happy clients, Megan will work hard to keep clients informed and help make their transactions as effortless as possible.

Megan’s love of horses began at an early age, some of her favorite childhood memories are on horseback. While growing up she did everything from western to saddle seat to jumping, and everything in between. As an adult she showed Quarter Horses and still has her two retired show horses, Jake and Sherman. Keeping her horses at home has taught her some valuable and important lessons about equine and farm properties.

Megan resides in Oregon City area with her husband, son, 2 Australian Shepherds, 2 Quarter horses, 3 miniature horses and 2 Nigerian dwarf goats. She loves spending time with her family and watching her son compete in off-road motorcycle races.

- OVER 65 YEARS OF COMBINED REAL ESTATE EXPERTISE Equestrian property is a niche market which greatly differs from the standard single-family home.

Evaluating those specific amenities often overlooked by the non-horse person or Realtor, to obtain an accurate picture. The standard elements of value such as location, size, condition, views and market trends are combined with stall size, barn layout, arena construction, specialty footing, fencing, turn-outs, trails, boarding capacity and so forth to determine value.

Thoroughbred Real Estate Group is comprised of licensed Realtors with a thorough understanding and appreciation of Equestrian property owners, buyers, and those who simply enjoy the country lifestyle. Recognized locally and nationally through our participation in Equestrian related associations, events, and activities. Our experience, reputation and team of courteous professionals look forward to providing you with results. Servicing the Northwest region throughout Oregon and Washington state, when the time is right for you to purchase or market your horse property, contact us to ensure knowledgeable representation with the best service!

Parrett Mountain Hobby Farm $1,275,000

Newberg Land Development $4,300,000

Private Luxury Riverfront Facility $6,250,000

Wild Horse Mountain Stables $2,000,000

Sherwood Forest Equestrian Center $3,300,000

Oxer Ridge Farm $1,900,000

Cornelius Hobby Farm $2,075,000

Adnara Equestrian Center $2,050,000

106 Acre Oregon City Working Farm $1,600,000

Corral Creek Farm $1,350,000

NARNIA FARM $1,550,000

WHITE HORSE FARM $1,140,000

SHERWOOD STABLES $1,510,000

WISDOM WHEEL STABLES $599,000

WHITE OAK FARMS $1,150,000

LONESTAR RANCH $1,650,000

TIPPERARY STABLES $1,250,000

REMSTONE FARMS $2,300,000

SALEM BOARDING & TRAINING $799,000

OVER 1,000 ACRES SOLD!

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Prepare and stage accordingly for professional pictures and video

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Approve marketing script and listing verbiage

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Compile property brochure

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Syndicate to Online Real Estate Portals

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Upload Niche Property Listings

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Equine campaign partners

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Thoroughbred Group website

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Social Media push

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Target audience and SEO tag

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Master Circle publications

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Access to Realtor Network and multiple MLS services

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Direct e-blast equine database

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Direct mail farm list postcards

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Reverse prospect Buyers

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Hold Broker’s Open

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Provide bi-monthly analytic reports

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Agent accompanied showings

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Pre-qualify perspective Buyers

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Obtain showing feedback

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Escort appraiser

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Responsive and continued communication

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Utilize industry relationship and network

PRE-MARKETING: Listing Preparation; Condition Evaluation and Suggestions Comparative Market Analysis Report; Broker Price Opinion Professional Photography, Aerials, Videography Detailed Data Input: Amenities, Usage, Details, Improvements, Income, Leases Etc. Professional Property Brochure, Script and Marketing Materials Compiled and Approved

PROPERTY LISTED: Reverse Prospecting to agents with client’s searching for similar properties Market to Realtor Database (15,000+) Market to Equestrian and Contacts Database (10,000+) Access to 3 MLS’s (RMLS, WVMLS, NWMLS) as applicable Nationwide Access and Posting Entered on TBREGroup SEO Equipped Website ListHub syndication 750+ portals (see supplemental info) Reverse Prospect to brokers who have created new profiles for buyers Direct Marketing to Equestrian Community online Equestrian Niche Website Accounts (Local, National, International Reach) Target Audience Social Media Blasts Multi-Media tools to reach across platforms Direct Mail Neighborhood and Farm Database Direct E-blast Campaigns For Sale Sign at Property as applicable

Ongoing Marketing: Exclusive Brokers Only Open House (as applicable) Master Circle Member Access Advertising (volume based membership) Property Analytics Reports to Sellers Continuing Reverse Prospecting Deliver Follow-up Feedback from perspective buyers and agents Updates on market conditions and Equestrian property activity Niche Print Publications Equine community, Events, and word of mouth

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Initial consultation: Determine specific property requirements and identify Buyer needs, wants and budget respective to current market conditions.

Overview of pre-qualification vs pre-approval Provide lender referrals if needed Extensive home search: MLS listed properties and exclusive TBRE Group pocket listings Tour homes/properties and constant monitoring of market for new inventory Discuss various offer strategies for best offer position Prepare, submit and negotiate offers Clear and effective communication with Sellers’ agent throughout transaction, ensuring a smooth transaction for all.

Coordinate, schedule and manage all inspections Review all Inspection Reports Negotiate needed repairs Provide resources for repairs as needed Schedule and manage all re-inspections Manage all critical dates and transaction timelines, ensuring a timely closing Constant communication with Escrow, Lender and Sellers’ agent, effectively managing all status details, changes and updates.

Ongoing detailed communication and transaction updates to Buyers.

Available by phone, text or email, throughout the entire buying process.

% OF POTENTIAL BUYERS WHO WILL LOOK AT PROPERTY

ASKING PRICE

15% Above

10% Above

MARKET VALUE

10% BMV

10%

30%

60%

75%

15% BMV

90%

WHAT YOU PAID

WHAT YOUR NEIGHBOR SAYS

WHAT YOU NEED

WHAT ANOTHER AGENT SAYS

WHAT YOU WANT

COST TO REBUILD TODAY

Nearly all consumers search online first and there’s only one opportunity to make the best first impression. Investing in high quality imagery and videography allows your property to stand out and ultimately sells your property first before the competition.

Salem/Keizer Area

Northwest Multiple Listing Service Area

Central Oregon Multiple Listing Service Area

The horse industry contributes approximately $39 billion in direct economic impact to the U.S. economy, and supports 1.4 million jobs on a full-time basis. When indirect and induced spending are included, the industry’s economic impact reaches $102 billion.

SOME KEY INDUSTRY STATISTICS AND ECONOMIC INDICATORS: ESTIMATED NUMBER OF HORSES IN THE U.S. 9.2 million

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OREGON SPECIFIC

WASHINGTON SPECIFIC

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Horse Population: 168,000 horses

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Horse Population: Over 155,000 horses

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Capital: Salem

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Capital: Olympia

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Population: 3,641,056

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Population: 6,724,540

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Land area: 95,997 sq mi. (248,632 sq km)

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Land area: 71,300 sq mi. (248,632 sq km)

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Portland: 533,427

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Seattle: 608,660

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Salem: 148,751

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Spokane: 208,916

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Eugene: 144,515

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Tacoma: 198,397

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Gresham: 96,072

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Vancouver: 161,791

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Beaverton: 85,775

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Bellevue: 122,363

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Hillsboro: 84,533

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Everett: 103,019

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Medford: 70,147

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Kent: 92,411

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Bend: 67,152

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Yakima: 91,067

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Springfield: 55,641

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Renton: 90,927

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Corvallis: 49,553

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Spokane Valley: 89,755

RELATIONSHIP WITH THE HORSE Based on a new question this year, the survey results reflected the complex relationship between humans and horses. Respondents were most likely to view their horses as family members (67.4%, companion animals (62.7%), performance partners (57.6%) and/or best friends (55.9%). A smaller percentage of respondents viewed their horses as an investment (22.4%), livestock animal (21.1%) or employee (7.8%).

Source: AHP Equine Industry Survey by Zoetis

Thoroughbred Real Estate Group Megan Borg megan@TBREGroup.com (503) 329-0339