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Founded in 1853 in Louisville, Kentucky Luckett & Farley is a Louisville, Kentucky-headquartered architecture, engineering, planning and project management firm. Since our founding in 1853, it has been Luckett & Farley’s mission to deliver exceptional, innovative design solutions through the creative blending of human need, environmental stewardship, value creation, art and science. Luckett & Farley provides architectural, interior design, mechanical, electrical, plumbing, civil and structural engineering professional services. We are 100% employee-owned and our coowners collaborate on projects from coast to coast.

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Table of Contents 2

Luckett & Farley in Sobro

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The Urban Planning Movement

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Sobro

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Sobro as the Key

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Opportunities in Sobro

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The 4th Street Vision

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Build an Identity

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Implementation Tools

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How You Can Help

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THE URBAN PLANNING MOVEMENT Our story in Sobro began over 100 years ago. Since 1853, Luckett & Farley has been responsible for designing much of Louisville’s urban fabric; most notably the twin spires of Churchill Downs. The firm traces its Louisville development roots to the founding members of Louisville’s original Urban Planning Movement at the start of the 20th century. Among Louisville’s first sections of urban sprawl included the neighborhood south of Broadway (Sobro). Today, over 100 years later, Luckett & Farley’s footprints in Sobro are still present with several buildings showcasing the original character of the neighborhood.

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German Bank, Louisville National Bank 1914

Cathedral of the Assumption 1858

Home Life Building Addition, Heyburn Building 1922

City Hall Clock Tower Replacement 1876

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Churchill Downs 1895-Present

Waverly Hill Sanatorium 1926

St. Boniface's Catholic Church 1899

Whiskey Row 1871, 1877, 1905


L&F Sobro Projects

Nazareth College 1871

Monsarrant Fifth Ward School 1855 Presentation Academy 1893

Ronald-Brennan House 1870


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SOBRO – SOUTH OF BROADWAY LOUISVILLE Sobro is nestled between the districts of Downtown Louisville and Old Louisville. Its borders are defined by Broadway to the north, I-65 to the east, Kentucky Avenue to the south and 8th Street to the west. *60% of Sobro is comprised of parking lots, which inhibits connectivity, sense of place and interest.

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An Urban Land Institute study in early 2013 of the Fourth Street Corridor sparked a renewed interest in Sobro. The corridor, long examined for its economic potential for Louisville, hinges on the development of Sobro. Along the proposed Fourth Street Corridor: KFC Yum! Center 4th Street Live South Fourth District Sobro District Old Louisville University of Louisville Churchill Downs Kentucky Fair and Exposition Center Louisville International Airport

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ABSENCE OF QUALITY

SOBRO AS THE KEY


ECONOMIC DRIVERS

What is working in our favor? The Economic Drivers map (seen left) breaks down the existing, as well as the potential, sections of the 4th Street Corridor. Here is what currently exists in the Sobro neighborhood: Library Spalding University Presentation Academy Kentucky School of Art Memorial Auditorium Simmons College of Kentucky Jefferson Community and Technical College Churches We definitely have a starting point, here are the opportunities!

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OPPORTUNITIES

1. Increasing student population 2. Attractive to the arts community 3. Sports fields or complex for public and institutional use – Spalding University, Presentation Academy, Saint Francis School 4. Business and retail expansion prospects 5. Streetscape upgrades 6. Bicycle and walking/jogging pathway system 7. Assemblage of publicly-owned properties for redevelopment 8. Metro Parks’ upgrades and development of greenspace system of small parcels and strips 9. Available housing stock for renovation or adaptive reuse 10. Tax incentives 11. Re-zoning

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THE 4TH STREET

VISION

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WHERE TO BEGIN? Communicate Organize Benefits for stakeholders Support from Metro Government Create a unique identity and interest

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BUILD AN IDENTITY

BUILD A UNIQUE IDENTITY It’s time for Sobro to awaken. The district is primed to be an unique academic/cultural/ institutional district, offering convenience to downtown, University of Louisville and emerging retail. Sobro needs an identity expressive of its brand, enabling it to launch as a unique place among the already well-established vibrant neighborhoods in Louisville.


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Activities that fit the brand of Sobro will be important to establishing a unique identity and shaping the physical, demographic, and the economic profile of the district.

October 19 6 -12am

737 South Third Street

Sponsors: Sobro 2013 |

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IMPLEMENTATION TOOLS  Sobro stakeholder's commitment  Public finance • Make public land available • Leverage assets • Sales tax proposal  Partnerships to direct investment in the corridor  Metro leveraging of parking assets to fund development priorities • Revenue targeted for catalytic projects

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HOW YOU CAN HELP? 1. Stay connected: @SoBroLouisville 2. Offer your assistance and leadership 3. Volunteer to host a Sobro meeting

For more information contact:

Brent Collins bcollins@luckett-farley.com (502) 585-4181

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Sobro Brochure