Blog2: Mrkt360.com
Why Selling on Amazon Is Important
The retail industry and consumer behavior around the world took a 180-degree turn in less than 6 months. No one saw it coming. The world is facing a global health and economic crisis due to the appearance of the COVID 19 virus. The needs of consumers and the way they used to purchase products is not the same as it was 5 months ago. While some companies are struggling to supply the rise in the demand for their products, others are struggling not to go bankrupt. This blog is dedicated to those companies that are looking to take the next step in the digital commerce industry, and who want their products to reach more people in different parts of the world within the lowest cost available in the market. Amazon Inc., the American multinational company based in Seattle, is so much more than just an e-commerce platform! Amazon has its own line of products, conveniences stores (Amazon Go), digital streaming services, cloud computing, and they are artificial intelligence developers. The COVID19 pandemic has not been a threat to Amazon. “Amazon has touched nearly every part of life in lockdown – household essentials, groceries, streaming, gaming, crafts, news, and entertainment.� (Harrer, A., Bloomberg, 2020). In the first quarter of 2020 alone, the company reported earnings of $ 75.4 billion, while last year in the same quarter of the year its earnings were $ 59.7 billion. Why should your business offer its products on Amazon? Due to the quarantine and isolation situation, unless you offer essential products that are distributed in supermarkets, it is very difficult for your sales to be at their best, or maybe your business is closed right now by government order, but