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Top 10 Lead Generation Tools Leadformly Your form is what splits your leads from non-leads. Small changes and improvements to your lead capture form can have substantial effects on your overall conversion rate and marketing performance.
Google Keyword Planner Make sure your website ranks well in web searches by using high scoring keywords all through your landing pages, blogs, and product descriptions. Google offers a free Keyword Planner that quickly permits you to find out which high ranking words you should use to produce engaging web content that inactively increases the number of potential leads that will come to your site. Google Trends Having the knowledge of what individuals are actively interested in will allow you to develop more effective social media posts. A well shared post can push visitors to your website and online store. This will potentially increase potential leads without costing your business any money. Google Trends might not be business focused, it is a tool any good marketer will keep on hand when creating content.