A Selection of Naming Rights in the United States

A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011 Name

Location

Type

Notes

Photo

$6 M 10,000 seat multi-purpose arena. The Bank of Kentucky agreed to cover 10 Multipercent of the cost of the arena, up to $6 million, in exchange for naming purpose indoor arena rights. It will also get a luxury suite, access to premium tickets and free use of the facility rent free for one special event each year.

The Bank of Kentucky Center

Highland Heights, Kentucky

Bojangles' Coliseum

$1.25 M over ten years MultiCharlotte, North 10,000-seat city-owned arena . purpose Carolina Naming right bought by Bojangles in indoor arena 2008. $1.25 M over 10 years. Article.

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A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011

Canada Inns Stadium

Carolina First Arena

$1.75 M for ten years.

Canada Inns has a 10-year, $1.75 M naming rights deal for the home of the Blue Bombers.

Winnipeg, Manitobia

Outdoor multiuse arena

Charleston, South Carolina

$2 M over ten years South Financial Group and the school signed an agreement in May 2005 Multicalling for the financial institution to purpose pay $2 million over a 10-year period indoor arena ending in 2014 in exchange for the permanent naming rights for the 5,100-seat facility located on George Street. Article.

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A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011

i-Wireless Center

Klรถckner Stadium

Toledo, OH

Charlottesville, Virginia

$4.25 M over ten years.

MultiThe Iowa-based cellular company is purpose paying $4.25 million over the next 10 indoor arena years.

Soccer and lacrosse stadium

$1.2 M Klรถckner Group of Germany for $1.2 M. Owned by The University of Viginia.

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A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011

Principal Park

RBC Center

$4.5 M Purchased the naming rights in 2004 for $4.5 million. The $2.5 million deal covered part of a $6.8 million renovation project that took place during the 2005-2006 off-season. The project included the addition of over 1,000 new seats in the right field grandstand, replacement of all other seats, construction of new right field bleachers, installation of a new scoreboard and video board, replacement of the stadium field lighting system, and other structural changes.

Des Moines, Iowa

Baseball Stadium

Raleigh, North Carolina

$80 M for 20 years.

Tier one facility. RBC Bank, a U.S. MultiBank that is owned by the Royal purpose Bank of Canada, acquired 20-year indoor arena naming rights for a reported $80 million.

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A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011

Rimrock Auto Billings, Arena at Metrapark Montana

Reser Stadium

Corvallis, Oregon

Multiuse outdoor arena

$1 M for 10 years.

On February 21, 2007, Rimrock Auto Group announced a 10-year, $1 million naming rights deal for the arena.

Football stadium

$5 M Gift Officially named for the Reser family (donors).

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A Selection of Naming Rights in the United States Phil Kleisler, Business Services Manager May 26, 2011

The Times Union

WakeMed Soccer Park

Albany, NY

Basketball Area

Cary, North Carolina

Soccerspecific stadium

$3.5 M for ten years.

In 2006 the county signed a $3.5 M 10-year contract with the Times Union which will expire in 2016.

The newspaper agreed to pay $350,000 a year, as well as provide advertising and other promotional events.

$900,000 for three years.

The naming rights agreement with Cary is good for 3 years and cost $300,000 per year.

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Additional Facilities

U.S. Cellular Arena

U.S. Cellular Coliseum

Milwaukee, Wisconsin

Indoor Soccer and Basketball

Bloomington, Illinois

Primarily hockey and indoor football; also other team sports.

$2.4 million over seven years.

Contract began in 2007 and combines cash payments and wireless services to the Wisconsin Center District.

(No available sponsorship fee information.)

A downtown arena that opened to the public on April 1, 2006. Seating capacity potential of over 8,000.

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Additional Facilities

U.S. Cellular Community Park

132-acre sports Medford, Oregon park open to the public.

Bancorp South Center

Tupelo, Mississippi

Stadium/ arena with seating capacity of 10,000.

$650,000 over six years, with potential renewal privileges.

A $25 million public park complex featuring sports facilities and outdoor recreation.

$2.5 million over 12 year period, starting in 2006.

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Additional Facilities

Bi-Lo Center

Greenville, South Carolina

Stadium/ arena with seating capacity of 14,897.

$3 million over 10 year period, starting in 1998.

Ford Center

Oklahoma City, Oklahoma

Stadium/ arena with seating capacity of 18,000.

$8.1 million over 15 year period, starting in 2002.

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