Dr zipe Catalogue 2015 2016

A NEW ERA ARRIVES

WORLD REVEAL

2015 DR.ZIPE WORKBOOK 15/16

All of us that have a passion in life have one thing in common: we love what we do. Whether it’s snowy mountains, to throw yourself off a cliff in a wingsuite, skate some hand rails or just hang out on the beach.

That passion gives us a drive to constantly look for new challenges and excitements of everyday life. A desire to evolve and find new places in the world that can give us what we seek. It can be in the park, on the mountain, on the beach or at the nightclub. We call it Zipeism and this is our religion.

Welcome to the wonderful world of Dr.Zipe!

Stay Ziped!

INDEX Why we ride 5 Headmaster 6-9 Concept 11 Healer 12-15 Core 17 Guard 18-21 Promise 23 Mistress 24-29 Position 31 Guard Smallface 32-35 Lens Guide 37 Wee Man 38-41 Helmet guide 43 Cranium 44-45 The new era 47 Shades 48-53 Target group 55 Clothing 56-57 Merchandise 58-59 Displays 60-61 Ads & Posters 62-63 TeamZipe 64-73 Friends & Allies 74-75

WE KNOW...

WHY WE RIDE Dr.Zipe Workbook 2015/2016

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IT´S ON!

Our most important decisions are made on the hill Whether it´s improving the connection between helmets and goggles or developing more sustainable methods to keep riders warm and dry, we know what it takes to get it done.

Since day one, we´ve charged ahead to innovate and give as much back to actionsports as we gotten out of it. We answer to no one but the riders, and support everything we do with the quality and service that shops and riders have grown to expect.

The new season is here and so is the next technical evolution, it´s time to gear up and feel the difference.

We know why we ride, and we will keep on doing it!

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INTRODUCING

HEADMASTER TODAY I WILL DO WHAT OTHERS WON´T, SO TOMORROW I CAN DO WHAT OTHERS CAN´T

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HEADMASTER HEADMASTER IS THE HUGE FRAMELESS GOGGLE WITH THE VISION AND ATTITUDE YOU ALWAYS DREAMED OF

Spherical ventilated double lens

Ventilated frame & lens

Adjustable sideclips

Adjustable & changeable 50 mm silicone strap

Changable lens with - Transplantation Lens Changing SystemTM

100 % UVA- AND UVB PROTECTION // SEALED DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 50 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // ZIPE TRANSPLANTATION LENS CHANGING SYSTEM // SPHERICAL VENTILATED LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL IX - ITEM 96950-70 ANDERS BACKE SIGNATURE SERIES Frame - Matt green Strap - Green camo Lens - Dark smoke Spare lens - Orange

LEVEL VII - ITEM 96750-04 Frame - Matt white Strap - Grafitti Lens - Orange with red multi

LEVEL VII - ITEM 96750-44 Frame - Matt black Strap - Tattoo Lens - Orange with red multi

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LEVEL VII - ITEM 96750-11

LEVEL VII - ITEM 96750-03

Frame - Matt black Strap - Black and white Lens - Orange with silver mirror

Frame - Matt white Strap - White and black Lens - Brown with blue multi

LEVEL VII - ITEM 96750-33

LEVEL VII - ITEM 96750-41

Frame - Matt blue Strap - Blue and white Lens - Brown with blue multi

Frame - Matt red Strap - Red and white Lens - Orange with silver mirror

SPARE LENS - ITEM 95L-0 Color - Clear

SPARE LENS - ITEM 95L-8 Color - Orange

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SPARE LENS - ITEM 95L-9 Color - Smoke with gold multi

U MAD BRO?

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CONCEPT

Dr.Zipe will break bones for you, are you ready for it?

We came up with an idea on a piece of paper. An idea to make snow goggles. They should have the best mix imaginable of high quality, comfort and function adding, of course, ground breaking design. The very first Dr.Zipe goggle, Mistress, made its debut at the ISPO fair in Munich 2006. Numerous features made it great: flexible sideclips, changeable straps and the ability to pimp your goggle with stylish head bolts. The basis of the brand concept was to be unique and stand out from the crowd.

Dr.Zipe was launched as something completely new and exciting.

Unique products partnered by a strong and unique market communications concept resulted in the brand rapidly gaining respect and popularity among extreme skiers and families alike.

The entire communication platform was based on the Dr.Zipe Institute, headed by the Doctor. The communication plattform has been a great help in gaining valuable credibility for the brand, with the resulting strong identity and image.

In many ways, the product design is also unique. The goggle design has become a Dr.Zipe trademark, and differs significantly from other brands in adding attitude. Dr.Zipe’s fantastic products also represent a unique holistic approach to quality, function and flexibility, which ensures unbeatable value for consumers. It’s no accident that Dr.Zipe was voted The Best Swedish Sport Brand Of The Year after only one year on the market.

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INTRODUCING

HEALER YOU SAY I DREAM TOO BIG. I SAY YOU THINK TOO SMALL!

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HEALER HEALER IS OUR BIGGEST GOGGLE EVER AND HAVE ALL THE EXTRA TOPPING YOU ALWAYS WISHED FOR

Cylindric double lens

Ventilated frame Changeable lens

Adjustable sideclips

Adjustable & changeable 50 mm silicone strap

Detachable noseguard

100 % UVA- AND UVB PROTECTION // CYLINDRICAL DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 50 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // DETACHABLE NOSEGUARD // CHANGABLE LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL V - ITEM 94550-01 Frame - Matt white Strap - white skull Lens - Orange with silver mirror

LEVEL V - ITEM 94550-11 Frame - Matt black Strap - Black skull Lens - Orange with silver mirror

LEVEL V - ITEM 94550-41 Frame - Shiny red Strap - Red and white Lens - Orange with silver mirror

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LEVEL VII - ITEM 94750-14

LEVEL VII - ITEM 94750-33

Frame - Matt black Strap - Black and white Lens - Orange with red multi

Frame - Matt blue Strap - Blue and white Lens - Brown with blue multi

SPARE LENS - ITEM 94L-0 Color - Clear

SPARE LENS - ITEM 94L-1 Color - Orange with silver mirror

SPARE LENS - ITEM 94L-3 Color - Pink

SPARE LENS - ITEM 94L-8 Color - Orange

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WE JUST AWESOMED ALL OVER THE PLACE Dr.Zipe Workbook 2015/2016

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CORE

Decide what you believe in. Believe in what you decide.

The core values are the most important building blocks of Dr.Zipe and captures the absolute essence of the brand. We are talking about the heart and soul of Dr. Zipe.

Design Swedish design at its best! In all respects, Dr.Zipe has a very high design factor and this permeates the brand, down to the minutest detail. Design has become a Dr.Zipe trademark, and differs strongly from other brands by adding an unprecedented level of attitude and value. Goggle frames decorated with studs and bling. Printed straps. Interchangeable lenses in different colors and patterns. The list of design elements goes on and on. Attitude screams from every detail and accessory.

Quality Dr.Zipe consistently maintains a high level of quality and finish.

The products are planned in the smallest detail. Quality is a crucial part of the brand concept, and permeates everything manufactured and sold under the Dr.Zipe brand. The Dr.Zipe range consists of carefully developed and quality-assured products, all of which meet the appropriate requirements and standards.

Value Dr.Zipe’s attractive pricing, combined with the product quality and flexibility offered by lenses and other accessories, provides consumers with unbeatable value. Dr.Zipe goggles have many valuable features, including variable ventilation, adjustable sideclips, replaceable lenses etc. These properties, along with a broad range of accessories such as extra lenses, head bolts and straps, ensure unrivalled value for consumers.

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INTRODUCING

GUARD

IT WILL GUARD YOUR FACE LIKE GANDALF GUARDS FRODO... LIKE A BOSS!

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GUARD STANDARD SIZE GOGGLE WITH A COCKY ATTITUDE. IT WONT LET YOU DOWN

Spherical ventilated double lens

Ventilated frame

Adjustable sideclips

Adjustable & changeable 50 mm silicone strap

Changable lens

100 % UVA- AND UVB PROTECTION // SEALED DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 50 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // CHANGABLE SPHERICAL VENTILATED LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL VI - ITEM 97650-70 Frame - Green camo Strap - AB signature series Lens - Dark smoke Spare lens - Orange

LEVEL VI - ITEM 97650-03 Frame - Matt white Strap - Grafitti Lens - Brown with blue multi Spare lens - Orange

LEVEL VI - ITEM 97650-14

LEVEL VI - ITEM 97640-14

Frame - Black Strap - Tattoo Lens - Smoke with red multi Spare lens - Orange

Frame - Matt black Strap - Black and white Lens - Smoke with red multi Spare lens - Yellow

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LEVEL IV - ITEM 97450-01

LEVEL IV - ITEM 97450-11

Frame - Matt white Strap - White skull Lens - Orange with silver mirror

Frame - Matt black Strap - Black skull Lens - Orange with silver mirror

LEVEL IV - ITEM 97450-31

LEVEL IV - ITEM 97450-44

Frame - Matt blue Strap - Blue and white Lens - Orange with silver mirror

Frame - Pink Strap - White and pink Lens - Pink

SPARE LENS - ITEM 97L-2 Color - Clear with blue multi

SPARE LENS - ITEM 97L-4 Color - Pink with pink multi

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SPARE LENS - ITEM 97L-5 Color - Orange with blue multi

STAY FROSTY

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PROMISE It´s cool bro, we got your back!

Dr.Zipe is not an average brand which only promises goggles to protect against sun and wind. Dr.Zipe promises so much more! Backed up by our core values, we can attract at many different levels. Dr.Zipe can promise a unique combination of function, feel and personal expression. This is reflected not only in the products, but also in all communication, including adverts, website, sales material, PR and events.

Dr.Zipe’s brand promise: ”Dr.Zipe gives you the safety you need and the self-confidence you want. Even in the most demanding situations, you can trust Dr.Zipe to deliver the best in design, quality and value” The brand promise permeates everything we do and all our communication. It acts as a clear message what we and the good Doctor promise through the brand and our fantastic products. The promise explains what makes the brand unique, exciting and attractive.

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INTRODUCING

MISTRESS

HEROES GET REMEMBERED BUT LEGENDS NEVER DIE! MEET THE MISTRESS!

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MISTRESS CLASSIC BUT SEDUCTIVE... GET GOOD LOOKING AND GREAT PROTECTION FOR YOUR BEAUTIFUL FACE

Cylindrical or Spherical ventilated double lens

Ventilated frame & lens

Adjustable sideclips

Adjustable & changeable 50 mm silicone strap

Changable lens

100 % UVA- AND UVB PROTECTION // SEALED DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 50 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // CHANGABLE VENTILATED LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL IV - ITEM 91450-48 Frame - Red Strap - Red and white Lens - Orange with silver mirror

LEVEL IV - ITEM 91450-31 Frame - Matt blue Strap - Blue and white Lens - Orange with silver mirror

LEVEL IV - ITEM 91450-44 Frame - Pink Strap - White and pink Lens - Orange with silver mirror

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LEVEL IV - ITEM 91450-11

LEVEL IV - ITEM 91450-01

Frame - black Strap - Black and white Lens - Orange with silver mirror

Frame - Matt white Strap - White and black Lens - Orange with silver mirror

LEVEL II - ITEM 91250-13

LEVEL II - ITEM 91250-18

Frame - Black Strap - Black and white Lens - Blue

Frame - Black Strap - Black and white Lens - Orange

LEVEL II - ITEM 91250-08

LEVEL II - ITEM 91250-10

Frame - White Strap - White and black Lens - Orange

Frame - Black Strap - Black and white Lens - Clear

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MISTRESS SPARE Customization for the people!

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SPARE LENS - ITEM 98L-0 Color - Clear

SPARE LENS - ITEM 98L-1 Color - Orange with silver mirror

SPARE LENS - ITEM 98L-2 Color - Orange with Blue multi

SPARE LENS - ITEM 98L-3 Color - Pink

SPARE LENS - ITEM 98L-4 Color - Orange with red multi

SPARE LENS - ITEM 98L-6 Color - Yellow

SPARE LENS - ITEM 98L-8 Color - Orange

SPARE LENS - ITEM 98L-9 Color - Polarized

SPARE LENS - ITEM 98SL-1 Color - Smoke with silver mirror

SPARE LENS - ITEM 98SL-3 Color - Pink

SPARE LENS - ITEM 98SL-8 Color - Orange

STRAP - ITEM 98S-1 Color - Black with buddha

STRAP - ITEM 98S-4 Color - Red with dragon

STRAP - ITEM 98S-7 Color - Green with dragon

STRAP - ITEM 98SS-0 Color - White

STRAP - ITEM 98SS-1 Color - Black

HEAD TOOLS - ITEM 98H-1 Color - Gun Scull

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ON TOP OF THE WORLD

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POSITION

If you have everything under control you´re not moving fast enough Dr.Zipe should be the dominant brand and, with respect to design, quality and value, be the obvious choice of head protection in its segment. To achieve this, we are positioning Dr.Zipe in such a way that stands out against its competitors.

To achieve a top-of-mind position, we are embedding the core values to ensure that the brand identity is crystal clear. By simply communicating the technical benefits and properties of a brand is rarely successful. It is at least as important to tell a story which plays on the consumer’s emotional senses. It is only then that we can achieve an advantageous position in the consumer’s consciousness.

Dr.Zipe want to continue to establish a position in the market which is in line with what the brand represents and offers. ”Safety and self-confidence at it’s best. Dr.Zipe is the leading head protection brand on the market in design, quality and value” By adopting the above positioning, we are once again returning to our core values. They run like a common theme throughout the brand platform, and allow us effectively to embed and build Dr.Zipe as a leading brand for the target group.

This positioning also reflects the safety aspect and ties in with the emotional values of self-confidence and appearance. We are communicating at both levels, and are increasing our chances to succeed in our efforts to build the brand.

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INTRODUCING

GUARD SMALLFACE IF ”PLAN A” DIDN´T WORK, THE ALPHABET STILL GOT 25 MORE LETTERS. STAY ZIPED!

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GUARD SMALLFACE DON´T JUDGE IT BY IT´S SIZE. IT´S SMALL AND SLEAK BUT SUPERIOR IN THE MOST DEMANDING SITUATIONS

Spherical ventilated double lens Ventilated frame & lens Adjustable sideclips

Adjustable & changeable 40 mm silicone strap

Changable lens

100 % UVA- AND UVB PROTECTION // SEALED DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 40 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // CHANGABLE SPHERICAL VENTILATED LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL IV - ITEM 98450-03 Frame - White Strap - Grafitti Lens - Brown with blue multi

LEVEL IV - ITEM 98450-04 Frame - Matt white Strap - Grafitti Lens - Orange with red multi

LEVEL IV - ITEM 98450-13 Frame - Black Strap - Black and white Lens - Brown with blue multi

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LEVEL II - ITEM 98250-31

LEVEL II - ITEM 98250-42

Frame - Matt black and blue Strap - Blue skull Lens - Orange with silver mirror

Frame - Matt black and pink Strap - Pink skull Lens - Orange with silver mirror

LEVEL II - ITEM 98250-01

LEVEL II - ITEM 98250-11

Frame - Matt white Strap - White and black Lens - Orange with silver mirror

Frame - Matt white Strap - Black and white Lens - Orange with silver mirror

LEVEL II - ITEM 98250-41 Frame - Matt white and pink Strap - White and pink Lens - Pink with silver mirror

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THE MEASURE OF INTELLIGENCE IS THE ABILITY TO CHANGE Dr.Zipe Workbook 2015/2016

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LENS GUIDE Get to know your best buds!

All Dr.Zipe lenses are sealed double lenses. The inner lens are made of acetate and the outer lens are made of unbreakable Polycarbonate. They offer 100% protection against ultraviolet UVA and UVB rays and have the best antifog on the market.

USAGE

LENS

CAT.

Clear

Dark conditions such as sunset, night or cloudy.

0

Yellow

Flat light conditions and overcast days. Increases contrasts and brightens up the landscape.

0

Pink

Flat light conditions and overcast days. Increases contrasts and brightens up the landscape.

1

Blue

Flat light conditions and overcast days. Increases contrasts and brightens up the landscape.

1

Orange

Bright days and varied conditions.

Increases contrasts. Allround lens.

2

Brown with blue multi

Bright days and varied conditions.

Increases contrasts. Allround lens.

2

Orange with red multi

Bright days and varied conditions.

Increases contrasts. Allround lens.

2

Pink with silver mirror

Bright days and varied conditions.

Increases contrasts. Allround lens..

2

Orange with silver mirror

Very bright conditions. High contrast lens with mirror for extra protection.

2

Smoke with red multi

Very bright conditions. High contrast lens with mirror for extra protection.

3

Dark smoke

Very bright conditions. High contrast lens with mirror for extra protection.

3

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WEATHER

INTRODUCING

WEE MAN

WHATEVER YOU DO YOU SHOULD DO IT WITH FEELING!

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WEE MAN SMALL FACES, SMALL PEOPLE AND BIG EGOS!

Cylindrical or spherical double lens

Ventilated frame

Adjustable sideclips

Adjustable 40 mm strap

Changable lens

100 % UVA- AND UVB PROTECTION // SEALED DOUBLE LENS // OUTER LENS IN UNBREAKABLE POLYCARBONATE // ITALIAN INNER LENS IN ACETATE WITH THE BEST ANTI-FOG ON THE MARKET // VENTILATED FRAME // FRAME IN SOFT AND FLEXIBLE PU MATERIAL // THREE LAYER FOAM, FOR SUPERB COMFORT // FLEXIBLE SIDECLIPS TO FIT HELMETS // MICROFIBER POUCH INCLUDED // 40 MM STRAP // ADJUSTABLE STRAP // SILICONE STRAP // CHANGABLE LENS // DR. ZIPE GOGGLES COMPLIES WITH CE – DIRECTIVE 89/686/EEC AND EUROPEAN STANDARD EN 174:2001

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LEVEL II - ITEM 90250-11 Frame - Matt black Strap - Black and white Lens - Orange with silver mirror

LEVEL I - ITEM 90150-18 Frame - Black Strap - Black and white Lens - Orange

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LEVEL I - ITEM 90150-04

LEVEL I - ITEM 90150-08

Frame - White Strap - White and pink Lens - Pink

Frame - White Strap - White and black Lens - Orange

SPARE LENS - ITEM 97L-0 Color - Clear

SPARE LENS - ITEM 97L-1 Color - Orange with silver mirror

SPARE LENS - ITEM 97L-6 Color - Yellow

SPARE LENS - ITEM 97L-8 Color - Orange

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SPARE LENS - ITEM 97L-3 Color - Pink

SNAP!

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HELMET GUIDE Dear Past, thank you for all the lessons.

Dear Future, I am ready!

Measuring for your size: You can find your correct size by measuring your head or, if you’re at your local Dr.Zipe dealer, just by trying on sizes. If using a tape measure, position it just above the ears and about 1” above your eyebrows. Measure around the largest part of your head (keeping the tap level) to determine the circumference of your head. Look at the chart on the helmet packaging to find your best size.

Checking the fit: A good helmet should feel snug but not tight. If the helmet can rock back and forth, the fit is too loose. Shake your head from side-to-side. If the helmet shifts, try a smaller size, adjust the sizing mechanism. Push up the front and back edges.

If they move, tighten the straps.

There should be no gap between the top of your goggle and the helmet.

Make sure the helmet fits snugly to the top of the goggle, but not so low that it prevent vision or pushes down the goggles.

The helmet should be positioned low enough in the front to protect your forehead. It should sit with its front edge no more than 1” above the eyebrows. Finally, check to make sure there are no gaps between your head and the helmet lining.

Chinstrap/buckle: The chinstrap needs to fit back against the throat to reduce the chance it will come off when impacted. The strap should fit snugly but loose enough for you to be able to chew food without feeling choked or pinched. Always fasten the strap before riding.

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Ventilated shell Hardshell helmet

Removable earcuffs

Micro adjustment

Adjustable strap

INTRODUCING

CRANIUM THE GREATEST HEADJOB EVER MADE

Dr.Zipe Cranium is the perfect weapon for park and pipe lovers thanks to its great fit, style and comfort. Cranium is also the perfect match with any Dr.Zipe goggle.

Hardshell helmet // Ventilated shell // removeable earcuffs // adjustable strap // Micro adjustment

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CRANIUM ANDERS BACKE SIGNATURE SERIE Shell - Matt black

Strap - Green

Small - ITEM 17-70S Medium - ITEM 17-70M Large - ITEM 17-70L

CRANIUM BLACK Shell - Matt black Small - ITEM 17-10S Medium - ITEM 17-10M Large - ITEM 17-10L

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Strap - Grey

LET´S DO THIS SHIT

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THE NEW ERA Welcome to the wonderful world of Dr.Zipe!

Yeah you probobly heard it before but we are freshing up the brand with some sick new models. Some rad new riders and of course bad-ass communication.

In all this we won gold at the ISPO Award 2015 for best communciation with the Guard campaign. This tell us that we´re heading towards higher grounds. A unique possibility to climb higher and higher to reach our goals; Dr.Zipe for world domination.

You have now reached to the point where we will show you our shades. Here you can find something to wear on the beach, in the big city, at the skatepark, at the nightclub or just when fooling around with your better half. They are not just slick design, they are also heavily protective against the sun. We proudly provide the highest quality, designed and manufactured eyewear. With the highest saftey that eyewear can offer.

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LORD Z - ITEM 9720-21

LORD Z - ITEM 9720-10

Frame - Matt black Lens - Brown

Frame - Matt black Lens - Smoke

LAZYEYE - ITEM 9725-10

LAZYEYE - ITEM 9725-20

Frame - Matt black Lens - Gradiant smoke

Frame - Demi brown Lens - Gradiant brown

SHERIFF EARL - ITEM 9713-11

SHERIFF EARL - ITEM 9713-51

Frame - Black and gold Lens - Gradient

Frame - Matt silver Lens - Smoke w silver mirrror

SHERIFF EARL - ITEM 9713-90

MR STEEL - ITEM 9715-10

Frame - Matt gold Lens - Gradient brown

Frame - Matt black Lens - Brown

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SABOTAGE - ITEM 9723-14

SABOTAGE - ITEM 9723-20

Frame - Matt black Lens - Smoke w red multi

Frame - Demi brown Lens - Gradient brown

LINEAR - ITEM 9724-04

LINEAR - ITEM 9724-13

Frame - Transperent Lens - Smoke w blue multi

Frame - Matt black Lens - Smoke w gold multi

BOMB - ITEM 9722-10

BOMB - ITEM 9722-20

Frame - Black Lens - Solid smoke

Frame - Copper Lens - Brown w flash

THE TRAVELLER - ITEM 9717-10 Frame - Shiny gold Lens - Smoke

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ZIPEBLASTER - ITEM 9721-10 Frame - Matt black Lens - Solid smoke

ZIPEBLASTER - ITEM 9721-20 Frame - Demi brown Lens - Gradient brown

MACHETE - ITEM 9706-10

MACHETE - ITEM 9706-12

Frame - Matt black Lens - Polarized smoke

Frame - Black w print Lens - Gradient smoke

QUENTIN - ITEM 9709-90

QUENTIN - ITEM 9709-80 Frame - Gun black Lens - Gun smoke

Frame - Gold and black Lens - Gun smoke

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I’M ZIPED

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TARGET GROUP You´re crazy! I like that!

Dr.Zipe’s target group is extremely broad and gives us a great advantage with its huge sales potential.

Another advantage is that we can aim broadly and reach several groups simultaneously with our marketing efforts. Dr.Zipe has achieved a unique position in the market by attracting all kinds of extreme sporters out there.

Extreme sporters Dr.Zipe aim at everyone with an active and healthy lifestyle who love extreme sports. This broad audience values function and quality of equipment and seek information, compare different brands and products, and value the price before purchase.

The target group is extremely sensitive to trends and get a lot of influences from the media every day. The target audience is socially active and well-informed, both through magazines and through the digital media which plays a major role in their everyday lives.

Product design is the dominant core value.

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CLOTHING Are you Ziped enough?

T-SHIRT- DZ-31

T-SHIRT - DZ-32

Black unisex T-Shirt with white logo on chest and I´M ZIPED logo on back.

Black unisex T-Shirt with magenta logo on chest and I´M ZIPED logo on back.

TEAM HOODIE - DZ-33

HOODIE - DZ-34

Black unisex hoodie exclusive for the Dr.Zipe team riders. With I`M ZIPED on right arn for maximum visibility and Dr.Zipe logo on chest.

Availbable in L, XL

Black unisex hoodie. With I`M ZIPED on back and a small Dr.Zipe logo on chest.

Availbable in S, M, L, XL

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GLOVES - DZ-35

BEANIE - DZ-24

Dr.Zipe Gloves to be prepeared for the winter.

Black gloves with white “bro fists” logos.

Popular beanie, foldable to a cool hipster beanie.

Black with white logo

BEANIE - DZ-25

BEANIE - DZ-30

Popular beanie, foldable to a cool hipster beanie.

Black with magenta logo

Camo print beanie in Anders Backe signature series.

SNAPBACK CAP - DZ-29

SNAPBACK CAP - DZ-28

Camp print snapback in Anders Backe signature series.

Black and white snapback.

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MERCHANDISE Gear up your store, event and yourself with some Zipedelic stuff!

EVENT FLAG - DZ-07 small

EVENT FLAG - DZ-08 large

Double flag with logoand www adress. Complete with metal stand and case. Height 180 cm.

Double flag with logo and www adress. Complete with metal stand and case. Height 340cm,

EVENT TENT - DZ-06

EVENT CHAIR - DZ-12

Black foldable tent with roof and wall. Logo + www adress. Wall and roof. 3X3 meter.

Foldable event chair with logo.

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MIXED STICKER KIT - DZ-05

DOGTAG - DZ-40

Giveaway” stickers. 10 Different designs in nicely packed case. Cold and water safe.

“Dog tag” necklace with logo and cool image text.

Also works as keyring.

BUFF - DZ-01

NECK STRAP - DZ-02

Black buff with logos for various use.

Black neckstrap with logos. Fuse buckle on the band.

WRISTBAND -

PEN - DZ-09

BLACK AND PINK - DZ-26 BLACK AND WHITE - DZ-27

Cheap giveaway with logo or logo and social media tag. Made from silicon and a very popular giveaway.

Quality black pen with logo and www. Equipped withrubber surf plates for smart phones and tablets.

PAPER BAG BIG - DZ-04

PAPER BAG SMALL - DZ-03

Glossy large paper bag for gifts and other stuff. Fits goggles and t-shirts.

Glossy paper bag for small package and gifts for events. Fits sunglasses.

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DISPLAYS Because you know i´m all about that bass ´bout that bass, no treble!

DESK DZDD-01

DESK 5272-700

DISPLAY DZFD-01

2 sided sunwear desk display.

Desk display with Image and holder for for printed material. Optional bracket for wall placement and lockable door.

Flexible 2 sided display without storage.

For goggles and sunwear.

Sunglasses: 12pcs Weight: 4 kg Height: 52,2cm - Wide: 26,5cm - Dept: 18cm

Sunglasses: 8pcs Weight: 14 kg Height: 67cm - Wide: 36cm - Dept: 30cm

Sunglasses: 40 pcs Goggles: 20 pcs Weight: 15 kg Height: 184cm - Wide: 30cm - Dept: 42cm

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DISPLAY 5272-100106

FLOOR BASE 5272-210

BIG COMBI 5272-200

2 sided sunwear display with 2 sides of image.

Flexible display with optional storage and image. For goggles, sunwear and accessories.

Flexible 2 sided display with storage and image.

For goggles, helmets and accessories.

Sunglasses: 32 pcs Weight: 48 kg Height:167cm - Wide: 54cm - Dept: 48cm

Goggles: 8 pcs - Storage: 36pcs Weight: 21kg Height: 160cm - Wide: 48cm - Dept: 40cm

Goggles: 8 pcs - Storage: 72pcs Weight: 75kg Height: 170cm - Wide: 58cm - Dept: 58cm

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ADS AND POSTERS And the ISPO Gold Award winner is...

@drzipe

www.facebook.com/

@drzipe

ADS AND POSTERS ADS - Taylor made sizes on request. Product info, QR code, web address, Social media icons and optional contact info.

POSTERS - Standard formats 50x70cm and 70x100cm. Taylor made formats on request.

Available in Headmaster, Headmaster signature series, Healer and Guard.

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”life´s too short to wear ugly shades!”

Dr.Zipe Teamrider - Daniel Blasko wearing Machete - 499:-

ADS AND POSTERS I´m Ziped posters (Taylor made for your eyes only) with our team riders, wallpaper for desktop use, wallpapers on the office? posters to kids, yeah we got it covered.

Summer campaign “Life´s too short to wear ugly shades” Will be international ads with focus on our shades with summer team riders. Focus: Actionsports and lifestyle.

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TEAM RIDERS

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WE ARE ZIPED The institute will take you now!

All of us that have a passion in life have one thing in common: We love what we do. Whether it’s snowy mountains, to throw yourself off a cliff, skate some hand rails or just hang out on the beach.

That passion gives us a drive to constantly look for new challenges and excitements of everyday life. A desire to evolve and find new places in the world that can give us what we seek. It can be in the park, on the mountain, at the beach or at the nightclub.

We call it Zipeism.

We have gathered some of the most awesomest people out there.

Who are really passionate about what they do. Together they form Team Dr.Zipe. We are proud and love them for who they are and what they do!

Welcome to Dr.Zipe Institute.

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ANTON GUN SWEDEN SNOWBOARDING

CALLE SKÖLD SWEDEN SNOWBOARDING

ANDERS BACKE NORWAY FREESTYLE SKIING

OMAR VISINTIN ITALY SNOWBOARD CROSS

AARON DUROGATI ITALY PARAGLIDING

ESPEN FADNES NORWAY BASEJUMPING

ÖLD DEN ING

JESPER AHLÈN SWEDEN FREESTYLE SKIING

JERRY FREDRIKSSON SWEDEN SNOWMOBILE

TIN ALY OSS

EMANUEL PERATHONER ITALY SNOWBOARD CROSS

SEBASTIAN KARLSSON SWEDEN FREESTYLE / BC SKIING

NES WAY ING

MIIKKA HAST FINLAND SNOWBOARDING

MARKUS ÖSTMAN SWEDEN SNOWBOARDING

JUHA MUROJÄVI FINLAND NEWSCHOOLSKIING

MONIQUE LATIFI SWEDEN SNOWBOARDING

HJALMAR ANDERSSON SWEDEN ALL KINDS OF SKIING

GIOVANNI ZULIAN ITALY FREESTYLE SKIING

JAKOB WIMBERGER AUSTRIA FREESTYLE SKIING

SABINE WOLFSGRUBER ITALY SKI CROSS

SANDRA DEJIN SWEDEN FREESTYLE SKIING

MARC OBKIRCHER ITALY FREESTYLE SKIING

OLE-KRISTIAN STRØM NORWAY FREERIDE SKIING

TADAS MALINAUSKAS LITHUANIAN SNOWBOARDING

DEBORAH PIXNER ITALY SKI CROSS

ASBJØRN EGGEBØ NORWAY FREESKIIER

VA

VALLENTIN DELLAGIACOMA ITALY FREESTYLE SKIING

VALENTIN ZIMMERMAN SWITZERLAND SNOWBOARDING

MIRKO FELICITTI ITALY ALPINE SNOWBOARDING

RANNO MAASIKMETS ESTONIA SNOWBOARDING / WAKE

MARC HOELZL AUSTRIA FREESTYLE SKIING

GABRIEL PETERSÉN SWEDEN SKIING

ANDERS GRAHN SWEDEN FREESTYLE SKIING

NIKI LEHIKOINEN FINLAND SKI CROSS

DANIEL ALKEFJÄRD SWEDEN SNOWBOARDING

ANDY HETZ GERMANY FREERIDE SKIING

NADYA OCHNER ITALY ALPINE SNOWBOARDING

MARCO TOMASSI ITALY SKI CROSS

TIM MARKLUND SWEDEN SNOWMOBILE

SEBASTIAN DROTZ SWEDEN SNOWMOBILE

FABIAN PLATZGUMMER ITALY FREESTYLE SKIING

TIM WESTERLUND SWEDEN SNOWBOARDING

JIM ERIKSSON SWEDEN SNOWMOBILE

NOAH PIRCHER ITALY FREESTYLE SKIING

TAMARA LUNGER ITALY EXTREME MOUNTENIER

EETU KARJALAINEN FINLAND SNOWMOBILE

GUSTAV SALOMONSSON SWEDEN SNOWMOBILE

SIMON JAKTLUND SWEDEN SNOWKITE

NISSE KJELLSTRÖM SWEDEN SNOWMOBILE

JOHAN ERIKSSON SWEDEN SNOWMOBILE

J

DANIEL BLASKO SWEDEN SKATEBOARDING

ROBERT STAFSING SWEDEN PARKOUR

PONTUS ANDERSSON SWEDEN JETSKI RACING

KARI SCHIBEVAAG NORWAY KITESURFING

JOHANNA-CATHARINA EDIN SWEDEN KITESURFING

LUCA DA PRA ITALY WHITEWATER KAYAKING

FILIP SVANBERG SWEDEN BMX

FRIENDS & ALLIES Keep your friends close and your allies closer.

HEADQUARTER SWEDEN FUTURE EYEWEAR GROUP SWEDEN AB MOTORGATAN 1 442 40 KUNGÄLV SWEDEN PHONE: +46 303 24 33 30 FAX: +46 303 24 33 39 E-MAIL: CUSTOMERSERVICE@FUTURE.SE WWW.FUTURE.SE

NORDIC NORWAY FUTURE NORWAY AS VAKÅSVEIEN 7 1395 HVALSTAD NORWAY PHONE: +47 414 66 128 E-MAIL: POST@FUTURENORWAY.NO WWW.FUTURENORWAY.NO

DENMARK FUTURE DANMARK RUGVAENGET 52, 1 SAL 2630 TÅSTRUP DENMARK PHONE: +45 702 577 20 FAX: +45 364 178 20 E-MAIL: INFO@FUTUREDANMARK.DK WWW.FUTUREDANMARK.DK

FINLAND FUTURE EYEWEAR FINLAND OY VANHA TALVITIE 13 A 00580 HELSINKI FINLAND PHONE: +358 9 710 620 E-MAIL: INFO@FUTUREFINLAND.FI WWW.FUTUREFINLAND.FI

CREDITS PHOTOGRAPHERS: VEGARD BREIE HENRY KESTILÄ PATRIK LÖFGREN VALENTIN BAAT SEBASTIAN KARLSSON HJALMAR ANDERSSON SEBASTIAN KINNUNEN

2015 COVER DUDE: OLE KRISTIAN STRØM ALL THE RIDERS AT TEAM DR.ZIPE

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ITALY MT SPORT & TRADING SRL STAVA 47/B 39025 NATURNO (BZ) ITALY PHONE 1: +39 34 782 995 83 PHONE 2: +39 34 782 995 85 FAX: +39 0472 758000 E-MAIL: INFO@MTSPORT.IT WWW.MTSPORT.IT

LITHUANIA/LATVIA/BELARUS UAB VIRNESTA S.ZUKAUSKO 39 09130 VILNIUS LITHUANIA PHONE: +370 5 230 00 18 FAX: +370 5 272 46 96 E-MAIL: INFO@EYEWEAR4ACTIVELIFE.LT WWW: EYEWEAR4ACTIVELIFE.LT WWW.UCHIYAMA-CO.COM

ESTONIA SUPERIOR OÜ TARTU MNT. 50A-69 EE 101644187 101 TALLINN ESTONIA PHONE: +372 6011264 E-MAIL: PRIIT@KOTIVERKKO.EE

SLOVENIA RODEO TEAM KOROSKA CESTA 53 4000 KRANJ PHONE: +386 4 20 15 400 E-MAIL: INFO@RODEOTEAM.SI WWW.RODEOTEAM.SI

RUSSIAN FEDERATION SPORTCENTRE FREESTYLE PARKOVAJA-9, 37/51 BLD 1 105264 MOSCOW RUSSIA PHONE: +7 (495) 780 3101 E-MAIL: INFO@SNOWMAG.RU

CZECH REPUBLIC GAUDO – DETAIL S.R.O SINKULOVA 74/7 147 00 PRAHA 4 CZECH REPUBLIC PHONE: +420 224 214 198 FAX: +420 224 214 198 E-MAIL: INFO@GAUDO.CZ

USA ENDURANCE ENTERPRISES, INC BOX 2810, SUN VALLEY IDAHO 83353 USA PHONE: +1 406-585-2660 E-MAIL: BLIZ@ENDURANCE-ENTERPRISES.COM WWW.ENDURANCE-ENTERPRISES.COM

CANADA DIAMOND HEAD SPORTS INC UNIT #8 – 1005 ALPHA LAKE ROAD WHISTLER, BC VON 1B1 CANADA PHONE: +1 (604) 905 8599 CANADA TOLL FREE: +1 (866) 938 9409 E- MAIL: INFO@DIAMONDHEADSPORTS.COM WWW. DIAMONDHEADSPORTS.COM

FRANCE SOGEMA EYE WEAR 1148, AV. DU GÉNÉRAL-ANDRÉA CS 70402 - ARBENT 01117 OYONNAX CEDEX FRANCE PHONE: +33 4 748 190 35 FAX: +33 4 747 363 26 E-MAIL: DG@SOGSOL.COM WWW.SOGEMA-EYEWEAR.COM

SWITZERLAND GO4TREND Tallenstein 16 CH-6390 ENGELBERG SCHWEIZ PHONE: +41 (41) 637 38 38 E-MAIL: WELCOME@GO4TREND.CH WWW.GO4TREND.CH SUISSE ROMANDE Griactif sàrl PHONE: +41 (76) 371 53 26 E-MAIL: PATRICK@GRIACTIF.CH

GERMANY /AUSTRIA CHARLES K DISTRIBUTION NELKENSTRASSE 15 853 86 ECHING GERMANY PHONE: +49 89 370 014 22 FAX: +49 89 370 014 27 E-MAIL: INFO@CHARLESK.DE WWW.CHARLESK.DE

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drzipe.com

NEVER UNZIPE! @drzipe

www.facebook.com/drzipe

@drzipe