Shotcallers #3 - September 2019

Page 17

Dennis: Okay, excellent. And then what about to a salesperson? Jeffrey: Exactly the same thing, but be dedicated to it.

in the music store or buy a music store but have five people work for you to give violin lessons and take 20 percent.

Look at it from the perspective of how to be I’m not in favor of side hus- number one. The way to tles because they distract be number one is to do you. You either have the uncommon things conballs to quit and do what sistently. I train at Hendrick you love or you don’t. Lexus Charlotte. They have Everyone who has some about 50 salespeople. One side hustle hates what guy, who’s not working they do, or hates their boss there anymore, was numor hates their ... whatever ber one every month for it is. They want more, and ten years. What did he do they think that the way to differently than everybody do it is to double down, else? When he woke up and it’s not. Double down before work, he drove on what you love. If you to a customer’s house, like violins, take the job dropped off his car, picked

up their car, took it in for service and brought it back at the end of the day. He did this every day. Now, half the people who came in to the Hendrick Lexus ask for him. Who the hell wouldn’t want to buy a car from a guy who picks up your car and brings it in for service? And this guy doubled everybody else because he was consistent and did the thing that was so obvious. I mean, it’s not, “Oh man, that guy’s a genius for doing that.” No, it’s the most obvious thing you can do. A service. Just think about it.


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.