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6. Our Personality
by Moon Kang
OUR PERSONALITY
Our brand personality is easily seen through what we do. Our socks represent everything we stand for and it‘s something we are proud of. We want to present ourselves in a way that is warm and open to our diverse and different audience. We describe ourselves as friendly/personable, high energy, modern, fun, and inclusive. We want to stand out as more than just a sock brand, but rather as something that allows people to unapologetically be themselves.
