Our Brand Heritage The Sotheby's International RealtyŽ brand harnesses the worldwide recognition and prestige of the Sotheby's name. Auctioneers since 1744 with a fine tradition of marketing the world's most cherished possessions, Sotheby's is now an innovative global art business serving the most discerning clientele. Sotheby's Intemational Realty benefits from this tradition and innovation through equity in the Sotheby's brand name and marketing collaboration. In 1976, an exceptional real estate company is launched and created from the same passion that guides the auction house. Today, we are a commanding presence in the representation of the world’s most unique properties. The collaboration between auction and realty utilizes a combination of unique and exclusive marketing efforts that provide targeted exposure to a coveted and influential audience, artfully uniting extraordinary homes with extraordinary lives throughout the world.
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