LEAP Back-to-School Peer-to-Peer Fundraising Page Guide

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce. The time for their recovery is now!

LEAP BACK-T0-SCHOOL DRIVE KEY MESSAGING Inspire

resilience

&

spark

joy

in

NYC

children!

Back-to-School is Here!

Inspire NYC Youth to Have a Great Year!

Back-to-School is here for 1.1 million NYC public school children returning to in-person learning for the 1st time in 16 months. This is a moment—and a challenge—that calls for urgency and energy.

Inspire youth to have a great year in school! Your generous contribution will directly support the successful reengagement of thousands of NYC children through LEAP's vital arts programming.

Donate to LEAP's Back-to-School Drive today, and your gift will immediately DOUBLE in size thanks to a generous dollar-for-dollar match from our LEAP Board of Directors.

You Have Such an Important Role to Play The road to recovery is critical for NYC's vulnerable youth, most of whom are disproportionately impacted by the pandemic. You have such an important role to play in the success of their future.

Your support will safeguard LEAP’s ability to inspire resilience and spark joy in thousands of NYC children through our quality arts programming.

Donate to LEAP's Back-to-School Drive today, and your gift will immediately DOUBLE in size thanks to a generous dollar-for-dollar match from our LEAP Board of Directors.

KEY MESSAGING

CONTINUED

The Time for the Recovery of NYC Youth is Now! By 2040, today's school children will be America's workforce. The time for their recovery is now!

Arts education is essential to the successful reengagement and love of learning for NYC's 1.1 million public school students.

Join LEAP's fight today, to remove the barriers to access and equity to the arts for our city's most historically excluded youth.

Contribute to LEAP's Back-to-School Drive today, and your gift will immediately DOUBLE in size thanks to a generous dollar-for-dollar match from our LEAP Board of Directors

Your Immediate Support is Needed for NYC Youth!

This year NYC children require immediate support to begin closing the achievement gap significantly worsened by the pandemic.

LEAP's arts education programming is vital to the successful reengagement and recovery of NYC youth.

A gift today will ensure LEAP can continue supporting youth during their momentous return to school. Donate to LEAP's Back-to-School Drive today, and your gift will immediately DOUBLE in size thanks to a generous dollar-for-dollar match from our LEAP Board of Directors.

PEER-TO-PEER PAGE SET-UP LEAP BACK-TO-SCHOOL DRIVE TIMELINE Soft Launch : 9/10/2021

Hard Launch: 9/13/2021 End Date: 9/26/2021

*DOLLAR-TO-DOLLAR MATCH UP TO $20,000*

LET LEAP SET UP YOUR PEER-TO-PEER PAGE FOR YOU! I'm happy to set up the campaign for you! In order to do so, I'll need the following: Your email Your fundraising goal A photo of yourself A brief paragraph illustrating your passionate for LEAP's mission Once complete, I will pass page back to you to moderate & edit!

8-STEP SELF-SET UP: 1. Visit LEAP Back-to-School Drive and click “Start Fundraising” 2. Choose “individually” or “create team” 3. Create Account: (name, email, create password, very account via email) 4. Choose Fundraising Goal 5. Upload your photo 6. Add a Page Title 7. Write your personal appeal (example appeals) or ask us to write one for you!

8. Edit then share page through "manage" button in the upper right-hand corner

TIPS & INFO: Create your fundraising page week of 9/13.

Share with your network via email, outreach, and social media.

You will be notified as donations come in!

Visit your page to comment and thank donors.

LEAP will take care of all formal acknowledgments for tax purposes.

Connect Peer-to-Peer page to Facebook Fundraising page: click “settings” then blue button on bottom right! FB donations will track to your Peer-to-Peer page!

Please do not hesitate to reach out with any questions!

Monique Jarvis, mjarvis@leapnyc.org, (212) 769-4160 ext 118

We’re deeply grateful for you being an indispensable member of the LEAP community at this critical time for NYC children. Thank you for ensuring LEAP is able to meet the challenge of the moment as we strive to successfully re-engage NYC children through vital arts programming! There is no more fitting time than the ‘village’ coming together to safeguard the future of NYC’s most vulnerable communities.

Thank you!

PLEASE CONSIDER SHARING OUR CAMPAIGN ON YOUR SOCIAL MEDIA PLATFORMS

S A M P L E S O C I A L M E D I A P O S T S

BACK TO SCHOOL DRIVE

D E E N H T U O !

Y T C R O NY P P SU R U YO WE BELIEVE IN THE POWER OF ART!

INSTAGRAM POSTS

BACK TO SCHOOL DRIVE

D E E N H T U O !

Y T C R Y O N P P U S R U O Y WE BELIEVE IN THE POWER OF ART!

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce. The time for their recovery is now!

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce. The time for their recovery is now!

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce. The time for their recovery is now!

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce. The time for their recovery is now!

BACK-TO-SCHOOL DRIVE

By 2040, today's youth will be America's workforce.

O Rfor Ntheir E L Irecovery U S B YisRnow!

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