Brand Guidelines Logo Variations For external use, please use the following new Moishe House logo with the tagline “Inspiring Jewish Homes.” However, since there are applications that might require an alternate version, three color combinations have been created. These should be used only when necessary, due to background colors or printing techniques. The Moishe House logo should always be surrounded by a minimum area of space, equivalent to the height of the “roof” icon. This margin is a minimum and should be increased when possible. To protect the integrity of the Moishe House logo, it is essential to follow the guidelines regarding safe area, minimum size and scaling.
REVERSE
There is no maximum size for the logo, but the minimum size is 36px high for digital applications and 0.5” high for print applications.
BLACK
Logo Usage To help us share and maintain a consisten brand, please do not alter the logo beyond the suggested usage.
Using the name without the icon.
Applying transparency effects to the logo.
Icon Usage The “Mem” icon can be used to enhance design applications – either full strength or screened back.