A/B testing tips that can shape your business fortune- Volume 1

Page 1

A/B Testing tips that can shape your business fortune- Volume 1

Uptill now almost every big or small online business entity must have heard about the importance of A/B testing in the online business environment for the growth and progress of their company in the competitive business scenario. As, everything has its share of ups and downs, so this web testing approach is no different from the lot. Business entities need to take corrective steps and measures for making the most out of their split testing strategies. Let us take a look about the same. Implement A/B testing on your product images and models- Appealing images have the potential to grab the instant attention of your targeted customers towards your product and company. Particularly, in case of eCommerce companies, you need to have an optimized and high quality product image for providing a better insight about your available products. Further, make sure that your images are near to the original product so that your targeted customers should not feel deceived at the end. At the end, do not forget to implement A/B testing on your product images for getting maximum conversions and product sales. A/B test the related products on your eCommerce store- There are times when customers on an eCommerce store are often disappointed when they found out that the products in which they have expressed interest is currently unavailable or “out of stock�. In these scenarios, the recommendation of related products on an eCommerce site comes as a much needed respite for online shoppers. This recommendation not only compels your targeted customers to make the online purchase but also improves your conversion rate optimization efforts to a great extent. You can try A/B testing on related products like their position and placement on the site, above or below the fold, image quality of products and


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A/B testing tips that can shape your business fortune- Volume 1 by Mockingfish - Issuu