3 Email Marketing Tools To Help Grow Your Online Store

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3 Email Marketing Tools To Help Grow Your Online Store As an eCommerce merchant, your main marketing priority is how you can connect with your customer base. For any marketing strategy, there’s a plethora of different avenues that you could go down, like social media, billboard, or even snail mail (hey, I don’t judge). But one of the most consistent and effective digital marketing strategies is email. Email can connect a business with prospective or returning customers in order to mature and nurture those relationships. It turns leads into paying customers and one-time customers into returning buyers. And with the statistic that roughly 9 ​ 9% of us check email everyday​, those odds tell you that this is a great digital marketing avenue to take. An email can connect a business with their customer base and push out advertisements, weekly blog posts, or promotions. However, emails are only effective when they don’t end up in a spam or trash folder. How can you prevent your emails from living out their days in the spam or trash? By connecting with an email marketing service. Connecting your eCommerce business with an email marketer can improve your email open rates and click through rates (CTR). An ​eCommerce web development company​ works closely with not only eCommerce merchants but also email marketers. Thus, we see firsthand the benefits of merchants and marketers teaming up to generate the most sales and returns. With this ​inside look​, ​Codal​ has put together a few email marketers that we think provide the best, well-rounded services that can help grow your eCommerce business. Hubspot Hubspot makes email marketing easy with an ​all-in-one inbound marketing software​. A one stop shop, Hubspot streamlines the marketing process. Hubspot’s email marketing o ​ ffers​ templates, personalized subject lines and content, and tests to ensure that your emails are improving their click throughs/open rates. In order to harness a connection with your email recipients, Hubspot emphasizes personalization so that each reader feels like the email was intended just for them.


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3 Email Marketing Tools To Help Grow Your Online Store by Codal Inc - Issuu