MamaMagic Baby Expo , Durban 2019 Expo Guide

#MamaMagic

30 Aug – 1 Sept 2019, D.E.C. Expo Guide

Baby on Board

Stand a chance to WIN A FAMILY CRUISE FOR 4!

Plan your visit with our floorplan

On stage daily!

Win a pregnancy starter pack with prizes worth over R100 000!

10:30am/1:00pm/3:30pm

A-Z Exhibitor Directory

Discover Baby Dove Complete care for delicate baby skin

Hypoallergenic and Paediatrician approved Dermatologist and Ophthalmologist Tested** Created with no parabens, no phthalates Suitable for newborns pH Neutral cleansers Tear-free wash and shampoo

Learn more at dove.com

**For Shampoo and Head-to-toe Products.

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Step up your parenting game For most men, there is a certain “macho” pride that comes

of explanations. My daughter on the other hand might

with having a son. There is the idea that you can somehow

love to dress up in pretty pink frills, but that doesn’t stop

pass down your name and a long legacy of traditions to

her from climbing countertops and attempting the most

your son. This is exactly how I felt when my son (Eli) was

daring stunts. Being a parent to these two has certainly

born five years ago. Our bond was instant and I knew

changed my rather naïve view of being a parent.

from the start just how to cope with him. And then, three

My children keep my wife and me on our toes. We

years later my daughter (Amelia-Rose) was born and it

constantly need to step up our parenting game to

completely changed my perspective on life.

ensure that we give our children the best possible tools

First, I must be honest, the bond was not instant,

to become the best versions of themselves. This is why

because a part of me was so worried that I would hurt my

MamaMagic is such a great platform for our family. It is

delicate princess. In time, however, we grew fiercely close

a source of valuable and current parenting information,

and though she is a typical girl who loves all things pink

including the latest products and services to assist us

and sparkly, she is also not as delicate as I first envisioned.

on our parenting journey. As the dad who believes in

In fact, she is just as tough and energetic as her brother.

providing the fun factor, I also love that both my children

One of the many lessons that my children have taught

are still excited to visit the expo with me to see Barney.

me is to be aware as a parent. I am aware of their needs

This purple dinosaur remains a firm favourite in our

and have learnt to be sensitive enough to allow them to

household and I don’t see that changing any time soon.

be who they are. Although Eli is a “typical” boy, he also has a sensitive side and needs tons of cuddles and lots

Warren Murray @Warrenfm

@Warrenfm11

Brand Director & Brave Dad

Thank you to our sponsors

we know you care

CONTENTS Floorplan Experts Lounge Product Awards

3 5 7

Baby On Board Product Listing Exhibitor Directory

* Disclaimer While every effort is made to ensure accuracy in this Expo Guide, the organiser, Exposure Marketing, does not accept liability for any statement or error contained herein. *All information is correct at time of print.

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Produced by

NB: The floorplan is subject to change in order to enhance aesthetics of expo traffic flow and to ensure fire and safety regulations are adhered to. This floorplan is correct at time of going to print.

City Entranc BABY Baby CITY ENTRANCE

A

Pram Park

Barney Activation

Barney Store

A14

A16

A13 A11

A12

A10

A9

A5

A7

STAGE ENTRANCE

Stage STAGE

Trolley TROLLEY SERVICE Area

STAGE EXIT

B aby On B oard

A1

A2

OUTDOOR CATERING Outdoor Catering & & Play Area PLAY AREA

3

FLOORPLAN P rayer

PRAYER Room ROOM

MEDICS

Play PLAY Area AREA

Baby Feeding Room

BABY FEEDING ROOM Pampers Nappy Change Nappy Change Room

Room

Catering CATERING

ce

B

C

B22

D

C18

D32 C24

B21

C17

D31

D35

E22 N28

D34

E21 N27

D33

B25

B20

B24

C16 C20 C15

D28 D30 D27 D29

B17

C7

B13 B11

E19

E17

D24

E16 D20

D16 D19

E15 E12

D15 D17

E9 E10

C4

B10 D11 D10

D12

E5

E4 E7

B4

B3

N3 N2 N1

B7

E18

N8 N7 N6 N5 N4

B9

E20

D23

B16 B14

N N14 N13 N12 N11 N10 N9

B23

E

C2

B1

C1

D3

E2

D1

E1

ii Milestones

Huggies Expert Lounge

EXPERTS LOUNGE Entrance

EXPO ENTRANCE

Exit

EXPO EXIT

Tips from our Experts Huggies and MamaMagic Milestones are here to ensure that all your parenting questions are answered. Come to the Huggies Experts Lounge at the MamaMagic Baby Expo and listen to our parenting and pregnancy experts. If you would prefer a one-on-one session, then take advantage of a FREE consultation with childcare expert Lynne Bluff, who will be available at the Huggies Experts Lounge.

Lynne Bluff

Registered Nurse, Midwife & Internationally Certified Childbirth Educator Hugging and being connected with your baby through skinto-skin.

Learn how to correctly connect with your baby and watch and interact with what your newborn is able to do at birth – it is quite amazing. He can copy and mimic exactly what you are doing. Take the time out and try!

Skin-to-skin at birth has remarkable effects on mom, dad and baby – skin-to-skin regulates baby’s temperature, breathing and heart rate.

It decreases the chances of mom suffering from postnatal depression and gives dad more confidence in interacting with his baby.

Did you know that it is beneficial for a newborn to be in a stroller that faces mom, while she pushes the stroller and at a height where baby can have eye contact with mom while in the stroller?

Dr Michael Mol Medical Doctor “To pee or not to pee” – A bedwetter’s conundrum Despite its stigma, bedwetting is surprisingly common in

5-10-year olds, affecting around one in six children.

Reassure your child that just like having a sore throat or sprained ankle, bedwetting can happen to anyone and it isn’t their fault. (It wouldn’t hurt to mention that it happens to a lot of other kids too.)

Bedwetting differs from potty training in that it can occur at any age, even months or years after a child is fully “potty trained”.

Hannah Visagie & Rebecca Graham

Midwives and International Board Certified Lactation Consultants The ABCs of breastfeeding Breastmilk takes about four days to come in after birth, however your breasts have colostrum over this time, which is more than enough for your baby’s.

It is recommended that newborn babies feed approximately 8 to 12 times a day.

Breasts work on a supply and demand basis. This means that the more that is demanded from your breasts, the more milk your body will make.

For more insightful articles on important parenting topics, download the latest version of MamaMagic Milestones by visiting mamamagic.co.za

Julie Perks

Registered Dietician Staying healthy during pregnancy Continue to eat plenty of vegetables and fruit – they will help to prevent constipation and keep you full and satisfied with their high fibre content.

And avoid peeling where possible!

You do not need to eat for two when you’re pregnant – you often just need one extra snack during the day.

Follow good food safety practices and avoid raw or uncooked meats and unpasteurised cheeses, to prevent food-borne illnesses.

Zuleikha Ismail

Doula, Aromatherapist & Reflexologist The importance of baby massage Ensure that baby is not too hungry, or baby hasn’t just been fed.

The best time to massage baby is AFTER a bath.

The massage area/spot must be warm.

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Experts ExpertsLounge LoungeSchedule Schedule in partnership with Learn from our parenting experts.

Plus FREE consultations with our childcare expert.

Time:

Friday, 30 August 2019

10:00

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

11:00

Breastfeeding: Getting off to a good start by Lindsey Watkeys

12:00

Newborn sleep by Nicci Proome

13:00

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

14:30

Staying healthy during pregnancy by Julie Perks

15:30

The importance of baby massage by Zuleikha Ismail

16:30

“To pee or not to pee” – A bedwetters conundrum by Dr Michael Mol

Time:

Saturday, 31 August 2019

10:00

“To pee or not to pee” – A bedwetters conundrum by Dr Michael Mol

11:00

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

12:00

Breastfeeding 101 by Des Meyer

13:00

Newborn sleep by Nicci Proome

14:30

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

15:30

Development in the first year of life by Dr Rashinta Moodley

16:30

The importance of baby massage by Zuleikha Ismail

Time:

Sunday, 1 September 2019

10:00

Development in the first year of life by Dr Rashinta Moodley

11:00

Newborn sleep by Nicci Proome

12:00

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

13:00

The ABCs of breastfeeding by Hannah Visagie & Rebecca Graham

14:30

Hugging and being connected with your baby through skin-to-skin by Lynne Bluff

15:30

Staying healthy during pregnancy by Julie Perks

* Schedule is subject to change.

PREGNANCY

BA BY

TODDLER

F A M I LY

2019

Joburg Winter Regional Finalists Parents are constantly on the lookout for new products that will make their parenting journeys smoother. Here are a few products to look out for. These products were the regional finalists at the MamaMagic Baby Expo Joburg from 23-26 May 2019.

Mom’s Essentials Finalists

NUK Nature Sense Rechargeable Electric Breast Pump

ARDO Calypso-to-go

is an electric breast pump with a rechargeable battery.

offers a complete package for expressing breast milk while working or being out-and-about.

RRP: R3 299.99

RRP: R4 299

+ Parents’ Choice Finalist

+ Parents’ Choice Finalist

Baby Essentials Finalist

Travel Finalist

Angelcare Mini Bath Support

provides optimal support, comfort and safety when bathing your baby.

Munchkin Smart Shade

RRP: R399.99

rolls up and down with the window, offering an easy-touse shade for all cars.

+ Parents’ Choice Finalist

RRP: R189

Safety Finalist MiniKit by Dr Carmen

is an on-the-go first aid kit for parents and caregivers.

RRP: R395

+ Parents’ Choice Finalist

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Feeding Finalists Kiddylicious Coconut Rolls

Bamboo Fibre Kids Meal Sets

are made with fresh coconut milk and gently baked to give a light crispy texture. They are ideal for little ones to eat.

are mealtime sets with eight different character themes made up of a plate, bowl, cup, fork and spoon.

RRP: R179

RRP: R69.99

+ Parents’ Choice Finalist

NUK Trainer Cup

supports the gentle transition to the first cup.

It has a particularly soft spout that is gentle on the gums and palate.

RRP: R139.99

+ Parents’ Choice Finalist

NUK Action Cup

has a soft straw, which is flexible and gentle on the palate and gums.

RRP: R149.99

+ Parents’ Choice Finalist

Tommee Tippee 360 Cup

is a toddler training cup that releases water with the touch of the lip anywhere on the 360° edge and seals automatically when the child stops drinking.

RRP: R139.99

Tommee Tippee Super Cup

is the world’s first toddler–proof cup. It is an open top cup that won’t knock over.

RRP: R149.99 – R169.99

+ Parents’ Choice Finalist

* RRP - Recommended Retail Price

30 August - 1 September Durban Expo Centre

WIN! STARTER PACK valued at over

R 100 000

How to enter Pick up entry form from ‘Baby On Board Competition Zone’.

Collect all sponsor stamps on the entry form by visiting their stands.

Return completed entry form to the ‘Baby On Board Competition Zone’ and place it in the entry box.

Competition closes on Sunday, 1 Sept 2019 at 1:00pm.

3 finalists chosen daily.

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Prizes include: Pampers – Stand C4 Pampers Premium Care is sponsoring one year’s supply of Pampers Premium Care nappies.

Prize Value: R20 000

Netcells – Stand B10 Netcells sponsors free umbilical cord blood and tissue stem cell banking for 10 years.

Prize Value: R27 250

Chelino - Stand C7 ChelinoBaby offers the highest quality range packed full of features, consisting of the modern, Chelino Platinum Marco Travel System, Ipod Car Seat, Scuderia Ferrari Camping Cot, High Chair and Scooter, and the trusted Chelino Cruze Stroller, Aries Car Seat, 5-in-1 Walker and Hummer Ride on Car. Prize Value: R25 000

Pigeon, Caboodle Bags, Elektra – Baby City Stand Receive an amazing hamper made up of must-have products for both mom and baby to enhance the winner’s parenting journey.

Prize Value: R11 420

Baby City Stand Baby City is your specialist retail baby store in SA. The lucky winner will receive a gift voucher to experience the Baby City magic with compliments of Baby City.

Prize Value: R10 000

Additional Sponsors

* Additional prizes to be included by selected sponsors. * See terms & conditions on entry form. * Prizes subject to change.

PRODUCT LISTING Baby and Kid Essentials Angelcare - Baby City Babyhood - E5 Baby & Kids - Baby City Baby Throne KBT - D35 Baby Sense - Baby City Bamboo Baby - B11 Born Fabulous - E16 Chicco - Baby City Dr Brown’s Natural Flow - Baby City Elektra Health - Baby City Everysun - Baby City Gabina - Baby City Giggle and Beans - N8 Grobaby - Baby City JeléBebé - C18 Johnson+ Johnson - Baby City Just Baby - Baby City Kabrita - Baby City Karvol - Baby City Kiddy-Calm Bath Salts - D32 Kids II - Baby City Korbell - Baby City Mustela - E15 Noonoo Pie - B24 Nuby - Baby City NUK - Baby City Pampers - C4 & Baby City Perfect Aire - E4 Snapz & Dummy Strapz - N3 Snookums - Baby City Snuggletime - Baby City Tommee Tippee & Gro - Baby City U & Me - Baby City

Bedrooms Baby Factory Shop - B22 Clever Little Monkey - A2

Nap Up - Baby City Perfect-Aire SA - E4

Clothing Bambino - Baby City Baby Republic - A5 Biddykins - D10 Funky Fairy Kids - D12 Giggle and Beans - N8 Little Gems - N1 Pitta-Patta - D15 Sing Out Louder - N11

Entertainment Barney - Baby City Keachea - A7 Kids II - Baby City Rainbow Art/Spinning Puzzles - D23 + E12 Yookidoo - Baby City

Feeding The Candy Factory - A16 Cerelac & Nestum - Baby City Happy Family - Baby City Kiddylicious - Baby City Mamma Miah’s - N14 MamaMoo – B13 Melbro Trading - B17 Milton - Baby City Munchkin - Baby City Natures Delicacies - D27 Orchard Snacks - Baby City Philips Avent - Baby City Pigeon - Baby City Purity - Baby City Railto- HiPP Organics - Baby City Rhodes Squish - Baby City

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Shuggle Yum - Baby City

Playtime

Snookums - Baby City Squirrels Nuts - E18 Teejel®Gel and Betadine®- Baby City Tommee Tippee & Gro - Baby City

Awesome Books & Toys - B7 Chubby Bunny Gifts - B25 Keachea - A7 Nuby - Baby City Rainbow Art/Spinning

For Mom Angelcare - Baby City Bennetts - Baby City Belly Babies - N5 Belly Bandit - E16 Bumbo - Baby City Carriwell - Baby City Jeankelly Baby Bags - D11 JeléBebé - C18 Kabrita - Baby City Lil-Lets - Baby City Lil Things - N12 Mama Noo Nursing Wear - A11 Maribu Leather - A9 Maternity Mommy - D31 Medela - Baby City Mila Baby Bags - N6 Netcells - B10 Noonoo Pie- B24 Pigeon - Baby City PregnapilPlus - B4 Teejel®Gel and Betadine®- Baby City

Home Safety Babyhood - E5 Banz World - E22 Motorola - Baby City Safeway - Baby City

Lifestyle Pink Glitter - N10 RSA Retail Savings Bond - A1

Puzzles - D23 + E12 Sassy - Baby City

Sanitisers and Toiletries Actor Pharma - Baby City Abbott Lab - Baby City Aspen Pharmacare - B16 & Baby City Bambino - Baby City Bamboo Baby - B11 Belly Babies - N5 Bennetts - Baby City Bepanthen - Baby City Bumbo - Baby City Baby Dove - C1 & Baby City Cherubs - Baby City Dr Brown’s Natural Flow - Baby City Everysun - Baby City Exigo Care - E19 Fuss Free Baby - N7 Huggies - D1 & Baby City Joie - Baby City Jumla Medical Supplies - N9 LaLinda - B9 Loved by Nature - C16 MamaMoo - B13 Milton - Baby City Mustela - E15 Nunuki - N13 Oh-Lief Natural Products - D16 Pampers - C4 & Baby City Panado - E1 Pure Beginnings - Baby City

PRODUCT LISTING Purity & Elizabeth Anne’s - Baby City So Pure - Baby City Sunpac - Baby City The Blue Box Pegasus Homeopathics - D29 Vicks - C2 & Baby City WOWJude - E10 Zinplex Junior - A14

Services Actor Pharma - Baby City Creative Photography and Design - N27 Cryo-Save - B14 CSI Studio - N4 Everything Laser - A12 NSRI - A10

Travel Aeromoov - E16 Baby Africa - D21 + D20

BabyZen - E16 BeSafe - E16 Caboodle bags - Baby City Chelino Baby - C7 Chicco - Baby City Double Trouble - D24 Graco - Baby City GB - C22 Hamilton by Kids Emporium - B3 Jeankelly Baby Bags - D11 Maxi Cosi - Baby City Mimi Baby - C15 Mühelos Baby - B20 Noola - B1 Quinny - Baby City Safeway - Baby City Thule - D3

WIN! Visit MamaMagic Baby Expo to stand a chance to WIN a Kids Cruise for a family of four from Durban to Pomene, Mozambique 23 - 27 March 2020

Prize valued at over R25 000

Terms & conditions apply. Sponsor prizes subject to change.

Exhibitor Directory Abbott Lab

Aspen Pharmacare

Abbott knows that good nutrition is critical for your child’s mental and physical development during these first months and years. To support the development of your little one’s healthier, stronger body, trust PediaSure® Complete, twice daily.

PediaSure® Complete is the number one brand recommended by paediatricians.

Aspen will be showcasing some household brands such as Woodward’s celebrated Gripe Water, Ashton and Parsons and Pegicol Plain. Please visit our stand to receive more product knowledge to equip mommy to be.

www.abbottnutrition.co.za Stand: Baby City

Actor Pharma

www.actorpharma.co.za Stand: Baby City

Actor Pharma supplies quality world-class pharmaceutical products. Look out for: StérimarTM – a sea water nasal spray range; Hedelix® Cough Syrup – a herbal expectorant suitable for the whole family; Dexolé BébéTM – adexpanthenol ointment; Sidroga® – organic herbal tea range for moms and babies; PoxClinTM CoolMousse – relief of chicken pox symptoms.

AeroMoov

www.bornfabulous.co.za Stand: E16

Pop. Play. Sleep. Setting up and folding away this travel cot takes just seconds. Designed to be safe and strong but still superlight, this versatile cot can be used anywhere. Wherever your journey takes you, it is always the ideal place for your baby to play or sleep.

Angelcare

www.angelcare-monitor.co.za Stand: Baby City

For more than 20 years, Angelcare has been at the forefront of parents’ minds, setting the standard in the world’s best baby items. Giving parents peace of mind while helping their children thrive.

www.aspenpharma.com Stand: B16 & Baby City

Awesome Books

www.familycaredurban.co.za Stand: B7

Those who don’t believe in magic will never find it.

So please, we beg, we pray, throw your TV set away, and in its place, you can install, a lovely bookshelf on the wall. Then fill the shelves with books and toys from Awesome Books & Toys.

Baby Africa

www.babyafricaza.com Stand: D20

We are proud to be South African owned and managed. And we are committed to offering products specifically designed for parents and made for children. Products like our versatile Travel System, that have safety as an essential priority plus supreme comfort, easy-to-use features and affordability. If you believe your baby deserves the best, look for quality, durability and performance.

Look for the Baby Africa logo.

Baby Factory Shop

www.babyfactoryshop.co.za Stand: B22

Baby Factory Shop is a convenient online store that stocks essential quality baby products at an affordable price, such as cot mattresses and linen (fitted sheets, mattress protectors, duvet sets, bumpers), feeding pillows, play donuts, changing mats and more, from our factory directly to your baby nursery.

Babyhood SA

www.facebook.com/babyhoodsa Stand: E5

Babyhood is an Australian-owned brand that manufactures and designs baby goods with the strictest safety standards internationally. We aspire to provide you with a product of the finest quality at an affordable price. We manufacture cots, prams, draws, glider chairs and linen. All items are covered by our international guarantee.

e baby steps? k a t y h W #Balancedbelly #Infant

Support your baby’s overall development with unique strain combinations which target the entire gastrointestinal tract, from oral health, small intestine and the colon.

Probiflora Infant drops. Each dose of 3 drops (0.125ml) contains total active bacteria 0.75 billion cfu, probiotic blend Bifidobacterium longum spp.

Infantis 375 million cfu, Lactobacillus rhamnosus 187.5 million cfu, Lactobacterium salivarius 187.5 million cfu. Health supplement. This unregistered medicine has not been evaluated by the South African Health Products Regulatory Authority for quality, safety or intended use. 2019081210154615 Adcock Ingram Limited. Reg. No. 2019081210154615. Private Bag X69, Bryanston, 2021, South Africa. Tel.+27 11 635 0000. www.adcock.com

Baby Dove

www.dove.com Stand: C1 & Baby City

Baby skin is different to adult skin. New Baby Dove’s caring baby products go beyond mildness to help replenish essential moisture and nutrients in baby skin, helping to keep it moisturised. Both the Rich Moisture and Sensitive ranges are hypoallergenic, dermatologically tested & paediatrically approved.

Discover new Baby Dove.

provide the perfect stroller from start to finish.

This is the world’s first stroller that works as cabin baggage on flights. Light and compact!

Bamboo Baby

www.bamboobaby.co.za Stand: B11

Reusable cloth nappies, machine washable, cost effective and environmentally friendly. Visit our stand for a demonstration on these amazing nappies with built-in sizing. With over 10 years’ experience, we stock an extensive range of cloth nappies and accessories including swim nappies, liners, training pants and Super Nappy Wash.

Bambino

www.bambino.co.za Stand: Baby City

Baby Republic Clothing www.babyrepublic.co.za Stand: A5

Baby Republic Clothing specialises in the stud-less babygrow with elasticated backing. All baby wear is 100% cotton and produced locally.

Bambino’s range of trusted products have given parents peace of mind for many years. By combining quality materials and value for money, Bambino is a name that you can trust! With everything you need to keep your little one happy and safe during their first years.

Banz World Baby Sense

www.babysense.co.za Stand: Baby City

The objective of Baby Sense is to provide quality calming baby care products and services for parents of babies. It starts with a strong foundation of expert knowledge and practical learning, and results in beautiful, practical and well-researched products that moms across the country have come to rely on.

www.babybanz.co.za Stand: E22

Banz World, incorporating Baby & Kidz Banz, offers a range of carewear for kids and babies that includes eye, sound and skin protection, noise cancelling earmuffs, hats, costumes, swim peaks, flexible sunglasses and launching a new range of Chameleon Sunglasses for toddlers. All products meet the highest EU and US standards.

Barney Baby Throne – KBT

www.knightsbabytraining.com Stand: D35

Easy toilet training for infants four months to four years old. The patented, fully supported, optimal squat position triggers the instinct to empty the bowels completely. Squat-Step can be used by the whole family! Helps constipation and endorsed by medical research. Sixty percent decrease in nappy usage. Be healthy, save time and money, and be green!

Babyzen

www.bornfabulous.co.za Stand: E16

Babyzen is all about innovation. The design for the YOYO+ stroller started from scratch as there was no other existing concept. Babyzen’s goal is to always

www.facebook.com/JustFunKidz Stand: Baby City

The Just Fun Group has been a distributor of Barney licensed and other branded products in South and sub-Saharan Africa since 1999. Just Fun employs a dedicated team to market and grow these global brands.

Keep up-to-date with the latest parenting trends in MamaMagic Milestones.

IT’S FREE, SO SUBSCRIBE NOW! Go to mamamagic.co.za/milestones to learn how!

Belly Babies

BiddyKins

Actually, babies do come with instructions! Belly Babies is an online antenatal course made up of more than 50 concise educational videos. Our goal is to provide expecting parents with expert antenatal and postnatal support while in the comfort of your own home. We’ll help you quickly and conveniently prepare for a happy pregnancy, a safe birth and a wonderful time bonding with your newborn.

Biddykins is South Africa’s number 1 cloth Nappy Company. BiddyKins offers the largest range of high quality cloth nappies and nappy accessories. Other products include our award-winning teether bibs, bandanna bibs and feeding bibs, suction bowls and plates, along with our new eco range of reusable breast pads and stainless steel straws, swim nappies and the awesome BiddyKins backpack nappy bags.

www.bellybabies.co.za Stand: N5

Belly Bandit

www.bornfabulous.co.za Stand: E16

Belly Bandit® is the top post-pregnancy shape wear collection recommended by physicians, nurses, hospitals, doulas, fitness experts and of course, new moms.

Bennetts

www.bennettsforbabies.co.za Stand: Baby City

Bennetts is a leading provider of baby care products. Our products are available at major supermarkets, pharmacies and baby retail outlets.

We are committed to upholding our company philosophy that you and your precious bundles of joy are always in good hands with Bennetts. Your baby is safe with us.

www.biddykins.co.za Stand: D10

The Bluebox - Pegasus Homeopathics www.pegasuskits.com Stand: D29

The Pegasus Bluebox all-in-one natural medicine kit contains 28 homeopathic remedies to treat the whole family, including pets. It travels well and is easy-to-use, and treats colic, coughs and colds, teething, diarrhoea, ‘snotty nose syndrome’, injuries, sinusitis, etc. It’s safe in pregnancy, breastfeeding and newborn infants: every home should have one!

Boon

www.grobaby.co.za Stand: Baby City

Boon is a leading innovator, designer and manufacturer of infant and baby products. We are driven by a strong desire to create modern products that help simplify parents’ lives while retaining their personal style.

Bepanthen

Born Fabulous

Nappy rash is a common condition, and we know how distressing it can be for you and your baby.

Clinically proven Bepanthen® formula contains dexpanthenol to aid in regeneration of the skin on your baby’s bum. It gently soothes and heals your baby’s skin from within. Bepanthen® – cares and protects.

Born Fabulous was established in 2010 with a vision to provide the most innovative and versatile products to the baby product industry in southern Africa. As importers and distributors we search the global market for only the very best products.

www.bayer.co.za Stand: Baby City

BeSafe

www.bornfabulous.co.za Stand: E16

BeSafe is a world leader in child car seat safety.

BeSafe has an international reputation for innovation and award-winning safety. As leaders in this field, BeSafe remain knowledge leaders and we host talks throughout the show around driving safety, anti-hijacking and finding the best possible product for your child.

www.bornfabulous.co.za Stand: E16

Bumbo

www.bumbo.co.za Stand: Baby City

The Bumbo brand is world renowned for its original products that bring innovative solutions to everyday parenting challenges. Bumbo takes special care to ensure the highest degree of comfort and safety when designing its unique baby products, without compromising on quality when it comes to the manufacturing processes and materials used.

Caboodle Bags

Chelino

The Caboodle range of leading designer bags combines practical features with good looks. The holder of several awards, this superb range of Caboodle Bags is designed by a mom for a mom, to suit your and your partner’s lifestyle, making sure that outings with your little one are hassle-free.

ChelinoBaby brings you renowned international leading brands such as Chelino, Chelino Platinum, Cybex and CBX. Our brands offer uncompromised quality at affordable prices on a range of travel and nursery products, which are specially selected and designed to satisfy both parent and baby. Our friendly team is ready to help you select only the best.

www.sp-africa.com Stand: Baby City

www.chelino.co.za Stand: C7

The Candy Factory

www.facebook.com/simplynutspmb Stand: A16

The Candy Factory has an amazing selection of old fashioned candy, Turkish delight, fudge and liquorice – just the way grandma enjoyed it! Simply Nuts - almonds, cashews, pecans and more – freshly roasted to perfection using our special blend of spices. Come visit our stand and see why we are going Simply Nuts!

Carriwell

www.carriwell.co.za Stand: Baby City

Carriwell has been “supporting” pregnant and new moms with comfortable, convenient nursing underwear and accessories for more than 14 years.

Our designs have been created and perfected in close co-operation with midwives, childbirth educators, hospitals, retailers and – naturally – pregnant and new moms. Our simple catchphrase, “taking care of your growing needs” encompasses our commitment to creating comfortable, functional, adjustable and supportive maternity and nursing underwear.

Cerelac & Nestum

www.startstrong.nestle.co.za Stand: Baby City

CERELAC® gives you convenience at your fingertips – all you need to do is add water to this tasty cereal and feed it to your baby. NESTUM is the versatile cereal that can be mixed with any baby milk. Use breastmilk, regular formula or a specialised formula to make baby’s cereal.

Cherubs

www.cherubs.co.za Stand: Baby City

We understand being a mom is not easy, but we know that as a Cherubs mom, you’ve got this!

Cherubs baby products are specially designed to help you give baby the best and gentlest care so you can keep being the amazing supermom that you are.

Chicco

www.chicco.co.za Stand: Baby City

Chicco provides a comprehensive range of products for the new mother and her baby. Following extensive research, Chicco responds to consumer needs by providing all the products a mother might need throughout the various phases of her baby’s growth. The range includes everything for feeding, playing, travelling, hygiene and safety.

Chubby Bunny Gifts

www.chubbybunny.co.za Stand: B25

Chubby Bunny is the home of classic characters. We are the sole importers of these exclusive licensed baby gifts and essentials, having only the best baby plush toys. Birth to four years.

Clever Little Monkey

www.cleverlittlemonkey.co.za Stand: A2

The love of a parent, limitless, and second to none.

Of course, you can’t compromise. You want, need, the very best for your child and that’s where we

Want to be a Mommy Blogger?

Let us help you to grow your following, become an influencer, and review products and events for our parenting community.

Send your blog to myblog@mamamagic.co.za

come in! Clever Little Monkey specialises in the best quality kids’ décor, bedding, toys and furniture! Like a parent’s love...

Creative Photography and Design

www.creativephotographyanddesign.co.za Stand: N27

Creative Photography and Design is established by the most mind-blowing team, with extensive knowledge and experience in the creative industry.

We strive to work with our clients to ensure full customer satisfaction. The ethos of our company is to work with excellence and no compromise.

Cryo-Save South Africa www.cryo-save.co.za Stand: B14

Cryo-Save SA is part of the Cryo-Save Group, Europe’s largest private cord blood and tissue stem cell bank and has three international laboratories in Geneva, UAE and South Africa. Pay it forward and save your baby’s umbilical cord stem cells with Cryo-Save, where we provide access to current and future stem cell therapies to families who believe in the future of regenerative medicine.

Double Trouble

www.double-trouble.co.za Stand: D24

Double Trouble is the sole importer and retailer of the Double Trouble Twin and Single Prams that have been designed with safety, innovation and functionality as the key priorities. In partnership with the market-leading international brand, MaxiCosi, we have ensured that our products carry the highest safety standard from newborn to toddler.

Dr Brown’s Natural Flow www.drbrownsbaby.com Stand: Baby City

Dr Brown’s Natural Flow has an internal vent system that helps preserve vitamins C, A and E by minimising oxidation of breastmilk and formula and provides positive-pressure vacuum-free feeding that reduces colic, spit-up, burping and gas. These products provide functionality for mom and good health for baby. Dr Brown’s range is well-researched and developed.

Elektra Health

www.sp-africa.com Stand: Baby City

Elektra Health is a household name in South Africa with its wide range of humidifiers, i-Scan and multifunction thermometers, Anti-Mozz mosquito lamp as well as a first in the world mother and baby scale, making sure that we have products to help you give that extra TLC just when it is needed

CSI Studio

www.csistudio.co.za Stand: N4

Child & Baby locally manufactures quality yet affordable rocking chairs that are not only aimed to help release endorphins in the brain which can improve mood and reduce stress and pain, they also brings comfort to both mom and baby.

Rocking is relaxing.

Diversicor

www.diversicor.co.za Stand: Baby City

Diversicor is dedicated to bringing the most useful, innovative and desirable products that emerge from countries around the world to the South African market. Our focus is on quality, innovation and novelty.

21 Everysun

Giggle and Beans

Everysun is South Africa’s trusted name in sun protection. Families have been relying on it to keep them safe in the sun for decades. Be sure you are giving your family the best sun protection by using Everysun. VitaLock is Everysun’s patented technology that keeps moisture locked in.

Our online store includes gorgeous matching newborn swaddle sets, a fitted cot sheet range and a beautiful babywearing sling wrap collection with prints designed by Giggle and Beans. Be the first to view our latest prints at the Durban expo. Our products are made with love in South Africa.

www.incolabs.co.za Stand: Baby City

www.giggleandbeans.co.za Stand: N8

Everything Laser

GB

Everything Laser caters for all your laser cutting and engraved items. We specialise in 3D puzzles, décor, gifting and much more. Custom orders welcome.

GB offers a series of strollers and car seats created with intuitive features and an avant-garde appearance to meet the demands of tomorrow.

Developed with a clear design philosophy, and engineered to include advanced safety technology.

Future perfect, the world of GB that is perfectly tailored to suit an exciting lifestyle with children.

www.everythinglaser.co.za Stand: A12

Exigo Care

www.exigocare.co.za Stand: E19

Feed, burp, change, sleep. Feed, burp, change, sleep – it’s an endless cycle when you have a baby. Love ’em or hate ’em, baby nappies will consume quite a lot of your time and money for the first few years of your little angel’s life. Hi Baby is a premium nappy of AAA quality which you can buy online at your convenience, day or night from the comfort of your home. Hi Baby also supplies adult nappies for those loved ones who may need a little extra help.

Funky Fairy Kids Stand: D12

Baby’s imported clothing and baby shoes.

Fuss Free Baby

www.fussfreebaby.co.za Stand: N7

Fuss Free Baby offers simple and effective products that assist parents in beating the fuss that often accompany newborn babies. Products like the NoseFrida nasal aspirator and Windi – the natural solution to help babies relieve gas – can be found at our stand.

Gabina

www.gabinasa.co.za Stand: Baby City

Gabina Health and Beauty is the official distributor of Braun ThermoScans in South Africa. Gabina supplies national retailers as well as independent customers. All Braun ThermoScans carry a twoyear warranty when accompanied by the proof of purchase. Gabina is also the appointed service centre for Braun healthcare in South Africa.

www.gb-online.com/en-us/ Stand: C22

Graco

www.gracosa.co.za Stand: Baby City

Graco is a global brand bringing joy to both parents and babies alike for over 60 years. Graco is dedicated and committed to designing innovative, top-quality products that are focused on safety and comfort! Share the wondrous joys of parenting with the Graco family.

Hamilton by Kids Emporium www.idealtoy.co.za Stand: B3

Hamilton EZZE ELITE PRO is a Dutch-design stroller that features an automatic folding system, MagicFold. It is the first of its kind and does not use any batteries, wires, chargers or electricity. It’s the brainchild of a Dutch engineer who is passionate about making life easier and more convenient for parents after witnessing his wife care for their firstborn.

HiPP Organics

Johnson & Johnson’s Baby

HiPP is passionate about its belief in feeding organic foods to babies and toddlers. Knowing that you want to give your little one the very best start, they ensure a delicious range bursting with flavour and natural goodness, suitable for every stage of your baby’s development and all meal times.

Johnson’s® brand has improved, inside and out, to deliver everything parents want. With a mission to create the gentlest baby products in the world Johnson’s® has transformed to meet the needs of today’s modern parents by providing only the best for baby.

www.rialtofoods.co.za Stand: Baby City

www.johnsonsbaby.co.za Stand: Baby City

Huggies

Joie

Huggies® is part of Kimberly-Clark South Africa, a subsidiary of the US-based Kimberly-Clark Corporation, which markets innovative health and hygiene products that people come into contact with every day.

Joie has one simple mission: to share joy with new parents. We are committed to the highest standards of design, engineering and safety. We draw on decades of industry experience and as a result, each Joie product is created to make life with small children less work and more fun.

www.huggies.co.za Stand: D1 & Baby City

www.joiebaby.com Stand: Baby City

Jumla Medical Supplies

www.jumlamedicalsupplies.co.za Stand: N9

Jeankelly Baby Bags www.jeankelly.co.za Stand: D11

Jeankelly makes the most beautiful leather baby bags, dummy clips, changing clutches and a fabulous feeding pillow. Designed and manufactured in Cape Town, South Africa.

JeléBebé Teething Jewellery www.jelebebe.co.za Stand: C18

JeléBebé Silicone Teething Jewellery is the perfect accessory for memes – combining style and safety, each necklace is made of food grade silicone so it’s BPA, PVC and lead free. It’s practical, it’s safe, contains no nasties and is soft on bebé’s gums.

Handmade designed by a memé for memés.

Abena’s Bambo Nature Baby Diapers are the baby essential selected by Khloe Kardashian. This ecofriendly innovation is now available in South Africa.

Gentle for your baby’s bottom and gentle on the earth too. Adult incontinence products from Aber are also eco rated and with superior comfort.

Kabrita

www.kabrita.co.za Stand: Baby City

Kabrita Instant goat milk powder is made from the highest quality goats’ milk fortified with vitamin D. Known for its gentle nutrition and pleasant mild taste, one 200ml glass of Kabrita Instant Full Cream Goat Milk gives you half of your daily requirement for Vitamin D.

Karvol

www.incolabs.co.za Stand: Baby City

Karvol offers moms natural, gentle and effective relief from everyday health-related problems such as blocked noses, sinusitis cough and cold symptoms, and has done so for more than 40 years. We also cater for the whole family and are continually looking to expand our product range to suit moms’ and families’ needs.

Keachea

www.keachea.co.za Stand: A7

Keachea offers a wide range of quality products such as Melissa & Doug, Le Toy Van & Stephen

Joseph educational toys, Mum2Mum Bibs, 4akid safety products, Micro Scooters, Sophie la girafe and more! This year we are also having specials on selected products only with a fantastic 20% off. See you there! Keachea is now ONLINE!

products are created with nature’s best and with love.

Kiddy-Calm Bath Salts

Lil-Lets understands women. That’s why we’ve created a range of products to suit you and all your period needs. From pads, liners, tampons, washes, wipes and powders, we now introduce the Lil-Lets Maternity Pad. Our maternity pad is everything a maternity pad should be, helping you feel confident and secure.

www.therific.com Stand: D32

Kiddy-Calm Magnesium Sulphate Bubble Bath Salts, “is an epic adventure of warm fuzzy baths, bubbling with benefits for the whole fandamily!”

Safe for all skin types and all ages from pregnancy to age 102 years!

Lil-Lets

www.lil-lets.com Stand: Baby City

Lil Things

www.facebook.com/lilthingssa Stand: N12

Lil things specialises in high quality affordable items for both mom and baby! 100% cotton machine washable pregnancy pillows, nursing covers, 2-in-1 dummy bibs and much more! With all the Lil Things a first time mom will need!

Kiddylicious

www.kiddylicious-sa.co.za Stand: Baby City

Kiddylicious is a range of fun tasty snacks for babies, toddlers and pre-schoolers everywhere, with no artificial additives and a range of allergenfree options. Each Kiddylicious snack is perfectly portioned for little tummies, ensuring they are refuelled with just the right amount to keep them going and growing.

Korbell

www.korbell.co.za Stand: Baby City

The Korbell Nappy Disposal System uses a triplesealing system to ensure odour-free nappy disposal.

This eliminates the need to frequently empty the bin by storing more nappies than most disposal systems on the market. The Korbell Nappy Disposal System converts into a practical and attractive everyday bin and is the best choice for your home.

Visit the Baby City section.

LaLinda

www.surgeonza.co.za Stand: B9

Our products are made from natural, sustainable and biologically degradable ingredients.

LaLinda natural skin care is based on the latest dermatological findings. We combine them with ancient skincare recipes and pure herbal essences.

Your skin is our passion. LaLinda natural skincare

Little Gems

www.facebook.com/pg/LittleGems01 Stand: N1

We are an online kids’ clothing boutique store.

Keeping up with all the latest trends for our precious little gems. We offer clothing for boys and girls for any special occasion: baptism, christening, birthday parties, photo shoots and even the basic day-to-day wear at affordable prices.

Loved By Nature

www.lovedbynature.co.za Stand: C16

Loved By Nature brings awesome natural, ethically sourced and environmentally-friendly products to southern Africa. Our brands, which include Boody Organic, Bamboo Eco-Wear, WooBamboo Oral-care, Piggy Paint Kids’ nail polish, Rock The Locks Kids’ hair-care and Pure Papaya Skin-care, cater for the whole family.

Visit us on the Baby City stand where our friendly team of experts will be there to assist you with your parenting journey.

“Don’t miss out on our fantastic show specials and daily ‘Lucky Draw’ Gift Hamper!”

MamaMoo

Maternity Mommy

Rhyli.co.za is the proud distributor of The Original Easy Bath, the bath float that makes bathing and bonding a breeze. We are also the proud owners of MamaMoo, the silicone breast pump all moms are raving about. Visit us to see our brilliant range of silicone bottles for breastfed babies.

Maternity Mommy is a postpartum recovery, maternity and nursing moms apparel brand.

Passionate about bring comfortability, practicality and great quality products to all our expectant moms. Maternity Mommy is all about making ‘Mom Life’ simple and easy.

www.rhyli.co.za Stand: B13

www.maternitymommy.co.za Stand: D31

Mama Noo Nursing Wear

Melbro Trading

Our Ooh La La Nursing Bra range is practical, yet comfortable, with a distinct touch of femininity. The unique selection is available in various colours and styles, including high and low impact sports bras, comfy sleeping and elegant all day wear bras.

Everything you need to make the most nutrient rich, freshest food for your baby. The Original Baby Bullet Complete Baby Care System is a 22-piece set that helps you make healthy, delicious, all-natural baby food that is perfect for every stage of development.

www.mamanoo.com Stand: A11

Mammah Miah’s

www.facebook.com/ mammamiahsconfectionery Stand: N14

Miah Menoka Dawood has been running one of Durban’s elite bakeries for six years. Miah’s purpose at Mammah Miah’s is to turn her passion and creativity into affordable and unforgettable memories. We use the finest ingredients, ensuring products look and taste amazing, because every cake has a story to tell.

Maribu Leather

www.maribuleather.co.za Stand: A9

We’re a Pretoria-based Accessories company offering luxury leather bags at a conscious price.

At Maribu Leather our team is genuinely proud of receiving feedback from our many customers as it enables us to strive for the highest standards of customer care and product knowledge. We’re passionate about people, and we’re passionate about leather.

Maxi Cosi

www.maxi-cosi.com/international/home Stand: Baby City

For 30 years, Maxi-Cosi has been the world’s most trusted provider of child car seats. Our award-winning car seats offer safe, practical and comfortable protection while still looking great.

Millions of parents around the globe trust MaxiCosi’s expertise in child mobility. Maxi-Cosi is the global leader in innovative safety technology, dedicated to constantly improving.

www.nutribullet.co.za Stand: B17

Medela

www.breastpumps.co.za Stand: Baby City

Medela is the thought leader when it comes to breastfeeding. All of our innovative products are the result of years of study aimed at producing the most effortless breastfeeding systems. Moms can enjoy everything from intimate apparel to top grade hospital pumps with Medela. We truly offer something for everyone.

Mila Baby Bags

Intagram: @milababybags Stand: N6

Mila Baby Bags is a range of handcrafted baby bags.

Our bags are functional and stylish, making them easy to repurpose. Our bags are made from local leather and are put together by local craftsmen.

Milton

www.incolabs.co.za Stand: Baby City

Milton is the number one baby sterilising brand in South Africa. It is a brand that has been tried and tested for over 60 years. Milton gives moms peace of mind that their little ones are safe and free from harmful germs.

Mimi Baby

www.mimibaby.co.za Stand: C15

The stylish Mimi Luxe is elegantly designed with simple and refined lines: it’s the perfect urban travel system that grows with your little one’s changing needs. It’s easy to use and versatile, for the costsavvy parent who won’t compromise on quality or safety.

27 Mühelos Baby

Mustela

Designed by parents just like you, for babies just like yours. Mühelos makes travelling effortless.

Our high-end 3-in-1 travel system and booster seat will meet your baby’s needs, your design and functionality demands as well as your pocket.

Mustela® the skincare expert for babies and mothers-to-be, for over 60 years. Guaranteed safe for babies and children, with 92% natural ingredients, 0% paraben and environmentally friendly. This medical and organic skincare is safe to use on babies from the first day of life.

www.muhelosbaby.co.za Stand: B20

Munchkin

www.munchkin.com Stand: Baby City

Munchkin is world leading baby product company known for its unique design and development of infant and toddler products. At Munchkin, we’re dedicated to making bath time, meal time, play time, and every time in between special for you and your baby. All you need is love and Munchkin.

www.cdfrsa.co.za Stand: E15

Mundipharma

www.mundipharma.co.za Stand: Baby City

Mundipharma (Pty) Ltd is a leading pharmaceutical company specialising in pain management and antiseptics. We provide effective over-the counter medicines for the whole family: Teejel®Gel and the Betadine®range. Both brands have been used in South Africa for years.

Nature’s Delicacies

www.naturesdelicacies.co.za Stand: D27

Healthier Alternative snacks for both kids and parents on the go have never tasted this yummy.

Free tasters and exclusive expo deals available at MamaMagic on all our products. Come and taste our large variety of healthier alternative glutenfree and 100% natural food snacks for toddlers

and parents on the go. Fruit Bowl (fruit made fun) and Nakd Wholefoods are ideal for lunch boxes.

Healthy made yummy. Super expo deals exclusive to MamaMagic, The Baby Expo visitors.

Netcells

www.nextbio.co.za Stand: B10

Netcells, a company of Next Biosciences, is South Africa’s leading stem cell bank, giving expectant parents the opportunity to collect their baby’s umbilical cord stem cells at birth and bank them for potential future use. Netcells is internationally accredited by the AABB, Discovery Health’s exclusive preferred partner of choice, and its independent international partner is Smart Cells International, located in the UK.

Lifeguards and active patrols during holiday season.

We have 41 rescue bases around the coastline and inland dams.

Nuby

www.nuby.com/en-ZA Stand: Baby City

At Nuby™ we strive towards making the lives of parents and children simple and fun. The highest quality standards, global trends and continual product development help us bring parents everything they need for their baby’s development.

NUK

www.nuk.co.za Stand: Baby City

The unique, orthodontic shape of the NUK soother has an interesting story. In Germany in the early 1950s, scientists often recognised abnormalities of the mouth and teeth associated with the prolonged use of round-shaped soothers. Consequently the concept of today’s orthodontic NUK soothers was founded. Most orthodontists recommend NUK before any other brand. (Source: 2019, Qualitative Quarter Research Consultants).

Noonoo Pie

www.noonoopie.co.za Stand: B24

Noonoo Pie specialises in super soft stretch wrap carriers, made in SA from fabric to finish. We also make a range of other mom and baby essentials such as the everyday shawl, beanies, car seat cover, cuddle cloths and Tuck me Tight swaddler.

Noola

www.noola.co.za Stand: B1

Noola Baby provides parents with affordable, high quality travel systems that include everything you need for getting out and about with your little one.

We focus on key decision-making factors, such as comfort, convenience and style.

Nunuki

www.nunuki.co.za Stand: N13

Nunuki’s high quality skincare for little humans was developed by a passionate mom and a group of skincare experts. All products have been dermatologically tested and approved. Nunuki adds fun to parenthood, as each product is represented by a cute little Nunuki character, that teaches our little ones life lessons.

NSRI

www.nsri.org.za Stand: A10

The NSRI is a charity staffed by unpaid volunteers on call 24/7 throughout the year. We aim to prevent drowning through education, preventative measures and reactive rescue. We visit schools around the country, teaching children water safety, what to do in an emergency and basic CPR. Other preventative measures include educational signage, Pink Rescue Buoys,

29 Oh-Lief Natural Products

Pampers

South Africa’s favourite certified Natural and Organic baby care brand, Oh-Lief Natural Products, produces safe, gentle and trusted body care products for babies, children and families. Our range consists of natural aqueous cream, bum balm, baby wax, insect balm, shampoo and body wash, tummy wax and a full sun care range.

Pampers is committed to the happy and healthy development of babies and understands that sleep is an integral component in baby development.

Pampers Premium Care diapers are the first to introduce three specially designed absorbent channels that evenly distribute wetness for up to 12 hours. Learn more about the new Pampers Pants.

www.ohlief.com Stand: D16

www.pampers.co.za Stand: C4 & Baby City

Panado

www.adcock.com Stand: E1

The Adcock Ingram consumer division is home to trusted brands that include Panado and ProbiFlora.

ProbiFlora has a range of clinically proven probiotic strains formulated to normalise bowel flora and

general intestinal health – the iconic Panado brand, has been trusted by South Africans for decades for the relief of pain and fever.

child’s special moments from birth to Matric. We sell the perfect kids’ planners and reward charts to help your little ones get organised.

Perfect-Aire SA

Pitta-Patta

Perfect-aire units and their solutions are specifically formulated to work in union to kill 99% of all airborne bacteria, fungi and viruses. They eliminate all odours, chemicals, smoke and pet smells, and are 100 % organic. Safe for all animals , babies and children. All the units are SABS-approved and are the only air purifiers that are registered as medical equipment . This product makes a vast improvement in the lives of people who suffer from asthma, allergies, sinusitis and other breathing problems.

Born from humble beginnings and the desire to create beautiful, long-lasting leather shoes for babies and children, the story of Pitta-Patta is one of love and imagination. Owners Konrad and Marjolein believe in dreaming big, working hard, having faith, and doing it all for the love of family.

www.perfectairekzn.co.za Stand: E4

Philips Avent

www.babies.co.za Stand: Baby City

Choosing Philips Avent means you have the assurance of superior quality products, designed with your and your baby’s needs in mind. Through extensive research and clinical trials, we work effectively together to promote baby’s well-being and give you the flexibility to care for a growing baby.

Pigeon

www.sp-africa.com Stand: Baby City

For more than 60 years, Pigeon, the trusted name in mother and baby care products, has offered a wide range of superior products, extensively researched to meet all your baby’s growing needs. Dedicated to the benefits of breastmilk, as a Breastfeeding Support Company, Pigeon offers products that enhance your breastfeeding journey and beyond.

Pink Glitter

www.pinkglitter.co.za Stand: N10

Pink Glitter is a business that provides a special home for all your family’s precious memories. Each album is beautifully designed to store all your

www.pitta-patta.com Stand: D15

Pure Beginnings

www.purebeginnings.co.za Stand: Baby City

Pure Beginnings is South Africa’s first certified organic baby and kids’ skincare range. We believe in keeping skin as pure as the day you were born by providing premium effective organic skincare products that care for your family’s skin, giving peace of mind from the beginning.

Purity & Elizabeth Anne’s www.purity.co.za Stand: Baby City

Purity & Elizabeth Anne’s range of uniquely fragranced baby products contain mild and gentle ingredients that soften and help protect baby’s skin and hair. They are dermatologically tested, and consultant dermatologist and paediatrician approved.

PregnapilPlus

www.pregnapil.co.za Stand: B4

PregnapilPlus is an all-new scientifically formulated maternity supplement designed to provide optimal nutrition during pregnancy and breastfeeding. The ingredients such as Folic Acid, Calcium, B and D Vitamins are combined in recommended dosages to optimise your and your baby’s health during pregnancy – brought to you by the makers of FertipilPlus.

31 Quinny

RSA Retail Savings Bonds

For over 20 years Quinny has led the way in the design and development of clever travel solutions for today’s self-confident and self-assured parents.

In the process they have won many awards for their gorgeous, functional and safe pushchairs. Quinny pushchairs offer a high level of comfort as well as forward-thinking features, the two elements of design that every single child needs.

RSA Retail Savings Bonds are investments in the government of South Africa that earn fixed or inflation-linked interest for the term of the investment. Any individual who is a South African citizen, with a valid South African bank account can invest. You do not pay fees, there’s no commission and you earn a market-related interest rate with no risk. It’s the smart way to save!

www.quinny.com/za-en/ Stand: Baby City

www.rsaretailbonds.gov.za Stand: A1

Rainbow Art/Spinning Puzzles

Safeway

Expo direct kiddies craft and educational toys.

Safeway has been manufacturing and distributing car seats for children in the South African market since 1985. All seats distributed by Safeway comply to the ECER44 European standard of approval, which is the safety standard applicable in South Africa. Safeway products are created with passion and designed for safety.

www.expodirect.co.za Stand: D23 + E12

Rhodes Squish

www.squish.co.za Stand: Baby City

Rhodes Squish is a range of 100% fruit and vegetable purée packed in convenient re-sealable pouches.

Developed for babies from six months and older, all of the products are preservative free, colourant free, flavouring free and contain no added starch – making Rhodes Squish a great choice for parents.

www.safewaybabies.co.za Stand: Baby City

Sassy

www.sassybaby.com Stand: Baby City

Sassy developmental baby toys are designed to help provide a solid foundation for lifelong learning

by fostering development and stimulating the brain. High contrast patterns, product proportions, various sounds, age-appropriate materials and innovative functional features are all key components to our Sensory Play line of toys.

cutting-edge technology and the purest of ingredients.

Sing Out Louder

Snuggletime caters for every parent’s dream nursery. From cots, mattresses and linen to snuggle toys, Snuggletime is there for your baby’s comfort.

www.facebook.com/singoutlouderSA Stand: N11

More than just a fashion and lifestyle brand. It is about meaningful connections with the aim of setting a solid foundation for the little humans that we have been given the privilege to mould. We believe in love and compassion. In changing the world, one kind deed at a time.

Snapz Dummy Strapz

www.facebook.com/babyjjdesigns Stand: N3

Our Popular Dummy Strapz are functional, cute and designed by a mom. Choose from over 150 lovely designs. Strapz can be attached to dummies, teethers and toys. We also stock adorable BPA Free Silicone Teethers. Baby JJ Designs creates unique personalised keepsakes for all ages and any themed occasion.

Snuggletime

www.snuggletimebaby.co.za Stand: Baby City

Squirrels Nuts

www.facebook.com/Squirrels-Nuts Stand: E18

Award-winning, scrumptious roasted luxury nuts glazed in cinnamon sugary vanilla.

Stokke

www.bornfabulous.co.za Stand: E16

Innovation, integrated ergonomics and human centred design result in products that strengthen the bond between parent and child. Our collection of strollers and furniture reflects Scandinavian style at its best. It is our goal that families will enjoy our smart, sustainable products for years to come.

Snookums

Thule

The Snookums range of products have been in development for over four decades and are constantly infused with new, innovative products.

The brand instils values of trust, safety, affordability and practicality. A key strength of Snookums is the width of its range, while providing mothers with excellent value for money.

Whether it’s exploring spectacular nature in the great outdoors or travelling the world with family and friends, we all have a passion for enjoying an active lifestyle. Thule’s wide range of products, from bike racks and roof boxes to strollers, luggage, hydration packs and backpacks, are all designed to help you transport the things you care for safely, easily and in style so that you’re free to live your active life.

www.snookums.co.za Stand: Baby City

SnuggleRoo

www.snuggleroo.co.za Stand: Baby City

The unique SnuggleRoo Baby Carrier offers a cosy carrier without all the wrapping. Adjustable to suit both Mom and Dad. SnuggleRoo’s extensive range offers bras, belly bands and feeding scarves for all your pre- and post-maternity needs.

SoPure

www.sopure.co.za Stand: Baby City

At SoPure, we believed that there was a better and gentler way to clean our homes, and wash our families, and when we couldn’t find it, we made it ourselves.We passionately research, develop and manufacture high-performance disinfection, allergy prevention and cleaning products using

www.thule.com Stand: D3

Tommee Tippee & Gro

www.tommeetippee.co.za Stand: Baby City

Tommee Tippee, the number one baby essentials and award-winning brand, offers intuitive design and innovative, stylish products to help parents embrace and enjoy the rollercoaster ride of bringing up their baby. Tommee Tippee now introduces the Gro Company, the award winning unified safe sleep solution for tired parents. #Parent-on.

Vicks Baby Rub

www.vicks.co.za Stand: C2 & Baby City

Vicks Baby Rub gently moisturises, soothes, calms and relaxes your baby with its dermatologically

approved formulation of rosemary, lavender, eucalyptus and Aloe Vera. The TLC of mom’s warm, loving touch, combined with this soothing rub, means fewer sniffles and more happy cuddles in the nursery. For babies three months and older.

Late Press: Olli

www.olli.co.za Stand: Baby City

We believe the journey to a lifetime of good eating choices begins from the very first bite. Olli offers a range of foods and snacks made from top quality, real ingredients, carefully prepared to preserve their taste and nutrient content. All our food pouches can be microwaved* in their packaging, and our snacks are convenient to grab and go.

Safety 1st WOWJude

www.wowjude.co.za Stand: E10

Love your baby’s skin! Clean your babies’ and kiddies’ skin without using chemicals! The WowBabe Cleansing Cloth cleanses, soothes, removes kiddies face paints and ensures germ free cleaning with just lukewarm water and the Cleansing Cloth! Amazing for sensitive and eczema skins! The Cleansing Cloth is re-usable and machine washable.

Yookidoo

www.facebook.com/Yookidoosa/ Stand: Baby City

Yookidoo celebrates the importance of discovery by introducing an entirely new approach to play and learning through stimulating, interactive and highly innovative products.

www.safety1st.com Stand: Baby City

Helping parents through all their firsts. Safety 1st has been the leader in child safety products for more than 30 years. The best protection for babies, toddlers and kids. Safety1st offers highly appreciated equipment and nursery products in every category.

Sudocrem

www.sudocrem.co.za Stand: Baby City

Sudocrem has been mum’s simple, effective ally for over 80 years. We’re the very best at helping to soothe sore skin and treat nappy rash. Sudocrem is not only a nappy rash cream, it is also an excellent choice for soothing skin conditions such as acne and can also be used to calm and soothe eczema, and certain other skin conditions.

Zinplex Junior

www.zinplex.co.za Stand: A14

Zinplex has been a trusted brand for the whole family for over 20 years, ranging from bestselling immune boosters like the Zinplex Junior Syrup, recommended by many paediatricians, and skincare products like our Zinplex Junior Baby Bum Cream, Baby Bum Spray and Baby Soap Bar.

TO REQUEST MORE INFO AND ADVERTISING PACKAGES CONTACT: SALES & SPONSORSHIP MANAGER: Marita Le Roux sales@mamamagic.co.za Tel: 011 465 8955 exposuremarketing.co.za Disclaimer: While every effort is made to ensure accuracy in this Expo Guide, the organiser Exposure Marketing, does not accept liability for any statement or error contained herein.

In association with

JHB WINTER 23 - 26 MAY

TICKETPRO DOME

DURBAN

30 AUG - 1 SEPT

D.E.C.

CAPE TOWN

JHB SUMMER

1 - 3 NOV

28 NOV - 1 DEC

CTICC

TICKETPRO DOME

Want to be an exhibitor?

Contact sales@mamamagic.co.za

mamamagic.co.za Produced by

MOMS & DADS LOVE OUR BABY CITY 7-POINT CHECK

we know you care

AGE LIFESTYLE We will assist you in finding the product that best suits your lifestyle, whether you’re always on the go or prefer staying at home.

AGE We ensure that you find products which are appropriate for your child’s age, and that will grow with him/her as much as possible.

LONGEVITY We will help you find products that will serve your family for as long as they can, thereby lasting the test of time.

FLEXIBILITY We will make sure that you find products and solutions that will meet your needs in as many ways as they possible can.

VERSATILITY We are a baby hyper, which means we have everything you need under one roof.

PORTABILITY We look at the way your family moves around, and will find the perfect product for you based on how you keep yourselves on the go.

VALUE We focus solely on baby products and bring you spectacular everyday low prices, making sure you get value for money.

EXTRA SERVICES OFFERED BY BABY CITY

THE BABY CITY WEBSITE (www.babycity.co.za) View an assortment of our products, together with the features that make them great. You can even download and print a layette list, which is a list of all the essentials you’re going to need when you become a mom.

MONTHLY NEWSLETTERS While you’re on our website, you can also sign up for monthly newsletters – Monthly Gurgle – which provide helpful tips and relevant information for new parents.

SMS BIRTH ANNOUNCEMENTS Enter your details on our website and up to 50 of your family members and friends will receive a free SMS when your little bundle of joy arrives.

PRODUCT SPECIALS Follow us on facebook to keep up to date with our latest specials and newest arrivals.

www.babycity.co.za

53611 firetree e&oe

GIFT REGISTRY FOR BABY SHOWERS (SPONSORED BY PAMPERS). Visit your closest Baby City store and open a gift registry for your baby shower. Friends and family members can choose from your preselected list of items or spoil you with something else from our wide range of products.

meet mytrax travel system ™

A tiny tour guide designed and engineered to drive in any mode, on any road

one-hand fold

travel system mode

ONE-HAND

NEW

FLASH FOLD

FASHION

located in seat

foggy grey

base optional extra

• Suitable from birth with flat reclining seat • One hand flash fold mechanism located in seat • Automatic fold lock • Stands when folded • Height adjustable handle • 2 position adjustable leg rest • UPF 50+ sun canopy • Extendable hood with peekaboo viewing

window

• Extra large, easy access shopping basket • All terrain foam filled rubber tyres • Includes the new “iGemm” Car Seat with multi

height headrest

• Car seat adapters included

Colour Shown - Foggy Grey

Follow Us: @JoieSouthAfrica

@joie_sa

bring the kids™

Share the joy at www.joiebaby.co.za