Here's How to Analyze Your Amazon Product Sales

Here's How to Analyze Your Amazon Product Sales

When it comes to online retail, Amazon is king. With over 300 million products for sale, Amazon offers something for everyone. But with so many products available, how can sellers make sure they're reaching the right audience and making the most sales?

Product analysis is the key to success on Amazon. Through product analysis, sellers can determine what products are selling well, who is buying them, and how to reach more customers. In this article, we'll discuss the basics of Amazon product analysis and how you can use it to improve your business.

The first step in any product analysis is finding the right data. For Amazon sellers, this data can be found in the Seller Central dashboard. The dashboard provides a wealth of information on past sales, current trends, and competitor data. Sellers can use this data to determine what products are selling well and why.

What data is available?

When doing Amazon product sales analysis, it's important to be aware of the different data that's available. The first place to start is with the product listing page. This page includes information about the product, such as title, description, keywords, images, and more. It also includes sales data, such as number of reviews, average rating, and total sales.

Another source of data is the Amazon Best Sellers list. This list is updated hourly and includes the top 100 products in a variety of categories. It includes both paid and free listings, and measures unit sales rather than revenue.

The Amazon Movers & Shakers list is another source of data. This list is updated daily and includes the products that have seen the biggest increase in sales over the past 24 hours. It can be used to identify hot products or trends.

How to find your product's best sellers When you're looking to sell a product, it's important to know who your competition is and what they're selling. Amazon is a great place to start when researching this information. By using the Amazon Best Sellers list, you can see what products are selling the best and get some ideas for your own product.

The Amazon Best Sellers list is updated hourly and is a great resource for finding new products to sell. It includes both paid and free listings, so you can see what products are selling the best even if they're not necessarily your product.

To find the Amazon Best Sellers list, go to Amazon.com and scroll down to the "Bestsellers" section on the sidebar. This will show you a list of the top 100 best-selling products on Amazon.

You can also filter the list by category or subcategory.

Identifying your top competitors When you are analyzing a product to determine if it is worth selling on Amazon, it is important to identify your top competitors. This will help you understand what products are selling well and what you need to do to differentiate your product from the competition.

There are a few different ways to identify your top competitors. One way is to look at the best-selling products in your category and see who they are competing against. You can also use Amazon's sales analytics tool to see which products have the highest number of sales compared to other products in their category.

Another thing to keep in mind when doing competitor analysis is that not all of your competitors will be selling the same product as you. Some may be selling a similar product, while others may be selling a completely different product.

Analyzing demand trends As an Amazon seller, you know that the key to your success is analyzing your product sales data and trends. But what are the best ways to do this? And how can you use this information to improve your business?

One great way to analyze your Amazon product sales data is to use a tool like Sellics. This tool allows you to see how your products are performing over time, as well as see which products are selling the best and worst. You can also use Sellics to research your competition and find out what strategies they’re using that are working for them.

Another great way to analyze your Amazon product sales data is to look at the overall demand trends for specific categories or products. For example, if you sell pet supplies, you might want to take a look at the overall trend for pet supplies on Amazon.

Conclusion: The importance of analyzing your Amazon product sales As an Amazon seller, analyzing your product sales is crucial to your success. By taking a look at which products are selling well and why, you can begin to formulate a strategy for future sales.

Additionally, analyzing your sales data can help you identify potential problems with your products or marketing strategies and correct them before they become too costly.

Luckily, Amazon provides several tools to help sellers analyze their product sales data. The first is the Sales by Product report, which shows you how each of your products has performed over a given time period. This report can be broken down by date, category, brand, or product type.

Another useful report is the Best Sellers list, which shows you the top-selling items on Amazon.com. This report can be filtered by category or subcategory, so you can see what's selling in your specific niche.