The 25th Anniversary issue of the Mitavite Handbook represents a significant milestone in the history of the Mitavite company and brand. It has been 25 years since the first bag of Mitavite rolled off the bagging line at the original feedmill site at Muskoka.
Since then, in excess of 40 million bags of feed have been manufactured, shipped throughout Australia, to over 27 countries around the world and consumed by every conceivable breed of horse. Equating to around 600 million individual horse meals over the past 25 years, the vast impact of the Mitavite range is evident.
One of the keys to achieving such success over the last 25 years is a real passion and commitment for providing products of the highest quality. This passion and commitment was evident in Sam Rutherford when he first guided the company 25 years ago, and is still evident today in those who carry it on.
Colin Price
Mitavite - General Manager