Kevin Gleaton is a Digital Marketing Expert Short Hills, NJ 07078 (973) 379-7999 Today, humans are accustomed to living in an always on, better connected and instantly informed world. They're used to 'free' and 'open'. It's power to the people all day everyday -- which means inspiring desired behaviors has become harder than ever before. These days, you have to earn it; one flawless execution at a time.
Working in Marketing Automation and Digital Marketing for over 10 years, I've become a passionate advocate for entrepreneurs and small business owners and feel most at home as a champion in converging small business and consumer goals when collaborating on new media projects. Throughout my career, I've gained incredible experience working on large-scale, high- profile initiatives, but have learned even more working on small-scale, low-profile initiatives for small businesses. This has resulted in a reputation described by colleagues as a contagious optimism about the future of small business and a refreshing "tell it like it is" style.
While I have managed marketing budget in excess of $35M, I'm currently working as a project lead for several clients, where my requirements run from handling on-page SEO for a smaller client to functioning as the CMO (Chief Marketing Officer) for a mid-sized business with a $10M annual marketing budget.
My areas of expertise run the gamut; digital marketing, marketing automation, lead generation, marketing architecture and strategy, new media development, campaign execution, and social media strategy (see my resume). I strive to learn something new every day working with my clients, but the overarching daily revelation is that digital marketing is not about technology. It's about the immersion of technology into everyday living. Which is giving marketers results and access to audiences in a completely different way.
I've had diverse roles in my career, gratefully giving me a unique perspective on how to solve varied and complex business challenges, so I am accustomed to being on front lines in the fast paced world of digital media. I've refined my critical survival skill of translating complex, digital concepts into conversational English – and then into real, tangible actions that drive measurable results. I'm an early adopter and creative thought leader who embraces a life well-lived and checks my ego at the door for the benefit of my clients.
I find I am most effective in working with smart people who are empowered to drive product vision and strategy. As an electrical engineer/computer scientist by education, my passion for innovative technology and creative problem solving has been an asset to organizations who want to push technology boundaries using automation or breathe new life into existing products in a way that re-