PLASTIC SURGEON, COSMETOLOGIST, INTERNATIONAL CORPORATE TRAINER, MEMBER OF THE UKRAINIAN ASSOCIATION OF PLASTIC SURGEONS, OWNER OF TWO SUCCESSFUL AESTHETIC CLINICS, EXPERT IN ARTISTIC REJUVENATION
PLASTIC SURGEON, COSMETOLOGIST, INTERNATIONAL CORPORATE TRAINER, MEMBER OF THE UKRAINIAN ASSOCIATION OF PLASTIC SURGEONS, OWNER OF TWO SUCCESSFUL AESTHETIC CLINICS, EXPERT IN ARTISTIC REJUVENATION
Відділ реклами:
ЛЮДМИЛА АКИМЕНКО СВІТЛАНА ЯРОВА
МІНІЧЕНКО
НАТАЛІЯ БОРИСЕНКО ІРИНА ХІЛЬКО МАРИНА КАРДАЄВА
Фото обкладинки: Оксана
Передплатний індекс: 95311
Свідоцтво про реєстрацію: ДП № 2181-919Р від 10 серпня 2017 р.
Адреса редакцїї: 49000, м. Дніпро, вул. Театральна, 3 www.milleniumra.com.ua, e-mail: millenium-maket@i.ua
З питань розміщення реклами звертатися за т.: +38 050 320–15–83
МІЖНАРОДНИЙ
Friends! What an incredible experience!
We’re still buzzing with excitement after the Millennium Business Club event held in Kyiv!
It was more than just a meeting — it was a moment of true inspiration, unity, and meaningful exchange.
A highlight of the evening was the awards ceremony within the «Ukraine United!» project — a heartfelt tribute to real heroes.
To those who work tirelessly for our country, who support, uplift, and persevere — you are our pride, our strength, our future. Thank you!
Our deepest gratitude goes to the unwavering partners of the event:
— Roman Danyliv, founder of Rose Tailor
— Kyiv Hotel Complex, represented by Director Vyacheslav Anatoliyovych Rozumovsky
— Villa UA,
— Dnipro Alcohol and Non-Alcohol Beverage Plant,
— Ukrainochka brand,
— and the craft beverages by Vinyamin.
Special thanks to:
— Fedor Ivanovych Hryshchev, President of the Club
— Ivan Ivanovych Kulychenko for his support and kind words
— Our remarkable hosts, Tetyana Savoskina and Yehor Pryshchepkin
— The incredible performers: Olena Grebenyuk, Oleksii Sahalovskyi, Tania Antonyk, and Valeria Okhtyrchanka — thank you for the unforgettable emotions!
— And of course, my team, without whom none of this would have been possible. You are the heart of this project. Your professionalism, creativity, and unity made it all happen — thank you!
It’s truly touching to receive sincere words of appreciation from our guests and clients.
Their feedback is the clearest proof that we’re on the right path.
The atmosphere, the organization, the heartfelt moments — all left a lasting impression.
We’re grateful to have shared emotions that inspire.
Together — we are strong. Together — we are shaping a new Ukraine.
Until we meet again, dear friends!
See you soon!
Sincerely, Liudmyla Akimenko
— Пані Леся, вітаю Вас! Дуже приємно ближче
познайомитися з Вами. Розкажіть, будь ласка, нашим читачам, з чого почався Ваш шлях у медицині. Це було усвідомлене рішення з дитинства чи поворот долі? — Так, це була мрія — вступити до медичної академії.
Відучилася шість років і трохи розгубилася, яку саме спеціальність і який напрямок обрати для себе. І доля
мене до косметології, а вона вже познайомила
пластичною хірургією. — Коли Ви зрозуміли, що пластична хірургія — це Ваше покликання?
— Пропрацювавши кілька років у класичній ін’єкційній косметології, я розуміла, що цього недостатньо, я можу і хочу більше, тому що мені завжди була цікава хірургія. У 29 років, після народження другої дитини, я все-таки наважилася піти на другу інтернатуру і почала опановувати хірургію. Тоді я зустріла людей, які мене навчали, і навіть зараз проходжу з ними постійне навчання. Тому вважаю, що медицина — це було моє усвідомлене рішення, а ось у пластичну хірургію мене
привела доля. Я творча особистість, тому навіть у своїй
професії бачу великий простір для творчості. І саме мої творча та медична сторони реалізувалися в одне ціле. Я займаюся не лише пластичною, а й реконструктив-
ною хірургією.
У клініці ми видаляємо шкірні дефекти, новоутворення, неестетичні шрами, працюємо з рубцевими змінами та вродженими аномаліями. У нас є пацієнти, які «відчули війну на собі», які зазнали осколкових поранень. Це не лише військовослужбовці, а
зупинятися не можна. Це і є надихаючим, адже розумієш, що зростаєш, робиш кожну операцію кращою за попередню. За зростанням своєї команди також спостерігати приємно. Найскладнішим на старті було почати оперувати самій, перейти межу від помічника до самостійного пластичного хірурга. Лікарями народжуються, а не стають. Тому що всі лікарі, які щиро закохані у свою діяльність і отримують насолоду від того, що вони роблять, такою людиною треба народитись. Я себе ніколи навіть не уявляла в іншій якійсь професії. — Ви керівниця одразу двох клінік у Дніпрі та в Одесі. Як поєднуєте це з управлінською діяльністю?
— Раніше було дуже складно, особливо коли це ще поєднувалося з другою інтернатурою, з навчанням хірургії, а потім пластичної хірургії. Було вкрай непросто. До того ж у мене
обладнанні. Усі мають медичну освіту, більшість із команди — саме лікарі-дерматологи. Мені дуже імпонує, що своїм зростанням я ще стимулюю свою команду розвиватися. Вони навчаються не лише в Україні, а й їздять за кордон, беруть участь у міжнародних стажуваннях. Відчуваю внутрішню гордість за
реабілітацію. — Який запит від пацієнтів став особливо частим останніми роками? — У роки війни запит почастішав: «Я постаріла». Я не думала, що стрес так впливає на організм, недооцінювала згубність його хронічного впливу. Ми всі розуміли, що він залишає негативні наслідки, але я не думала, що саме ось так. Стрес дуже
LESIA YABLONOVSKA: “MEDICINE WAS MY
CONSCIOUS DECISION, BUT IT WAS FATE THAT BROUGHT ME INTO PLASTIC SURGERY”
— Mrs. Lesia, greetings! It is very nice to get to know you better. Please tell our readers how your path in medicine began. Was it a conscious decision from childhood or a twist of fate?
— Yes, it was a dream to enter a medical academy. I studied for six years and was a little confused about which speciality and direction to choose for myself. And fate led me to cosmetology, and it introduced me to plastic surgery.
— When did you realise that plastic surgery was your calling?
— After working for several years in classical injection cosmetology, I realised that this was not enough; I could and wanted more, because I had always been interested in surgery. At 29, after the birth of my second child, I still dared to go for a second internship and began to master surgery. Then I met the people who taught me, and even now I am undergoing regular training with them. Therefore,
I believe that medicine was my conscious decision, but fate brought me to plastic surgery. I am a creative person, so even in my profession I see a lot of space for creativity. And it was my creative and medical sides that were realised in one whole. I am engaged not only in plastic, but also in reconstructive surgery.
In the clinic, we remove skin defects, neoplasms, unaesthetic scars; work with cicatricial changes and congenital anomalies. We have patients who have “felt the war on themselves”, who have suffered shrapnel wounds. These are not only military personnel, but also people who came from Mariupol. We have participated in several charity programmes, under which we serve our clients who have suffered from the war for free. We work with scars and return people to a full life.
— What moment in your career do you consider a turning and a “growth” point?
— The growth point for me was the decision to do a surgical internship, this is my second internship. The second turning point was when I went into independent navigation, into independent practice.
— What was the most challenging and inspiring thing at the start?
— Medicine is difficult. If someone thinks that medicine, cosmetology or plastic surgery is easy, they are very mistaken. It requires thorough knowledge, a lot of attention, books read, sleepless nights, a huge number of seminars attended. You need to love what you do and develop in it, because you can do nothing in plastic surgery and cosmetology without love for your work. It is difficult to study anatomy perfectly, and the more you learn, the more you understand that you need even more knowledge, because you cannot stop at what you have achieved. This is inspiring, because you understand that you are growing, making each operation better than the previous one.
LYABLONOVSKA is a plastic surgeon, cosmetologist, trainer for international companies, member of the Ukrainian Association of Plastic Surgeons, owner of two successful cosmetology clinics, and a specialist in artistic rejuvenation.
It’s also nice to watch my team grow. The most difficult thing at the start was to start operating on my own, to cross the line from an assistant to an independent plastic surgeon. Doctors are born, not made. Because all doctors who are sincerely in love with their work and enjoy what they do must be born that way. I never even imagined myself in any other profession.
— You are the head of two clinics in Dnipro and Odesa. How do you combine this with management activities?
— It used to be very difficult, especially when it was combined with a second internship, with training in surgery, and then plastic surgery. It was extremely difficult, and besides, I have two children who also need attention. Today, my husband has taken on all the management aspects of the clinic in Dnipro. He keeps all the documentation and solves all organisational issues. And in Odesa, the clinic belongs to me and my brother in half, and he took on the management functions.
— What values is your team’s work based on?
— First of all, it is honesty with patients. That is, we do not shy away from answering any questions. We say right away, here you need 5, and here 10 procedures. I am very proud of my team, because all our doctors are competent; they work great on modern and expensive equipment. Everyone has a medical education; most of the team are dermatologists. I am very impressed that with my growth I also stimulate my team to develop. They study not only in Ukraine, but also travel abroad, participate in international internships. I feel an inner pride for my team. Each of them does not just strive to make a big check, but to resolve the patient’s request. We work for quality, not quantity. If a person has been to us once and liked everything, then they will come a second time. Our clinics have a CRM system that conducts all analytics, and our patient return rate is 85%. I think this is an excellent indicator. That is, people who come to us are most likely to return to our clinic again. I am pleased that most of our regular clients who are forced to stay abroad plan their visits to our clinic, which means we have people’s trust. Having
had an operation in Dnipro, you can continue your rehabilitation in Odesa.
— What request from patients has become particularly frequent in recent years?
— During the war years, the phrase became more frequent: “I got old.” I didn’t think that stress had such an effect on the body; I underestimated the harmfulness of its chronic effects. We all understood that it had negative consequences, but I didn’t think that it was like this. Stress has a very negative effect on the condition of patients’ skin.
— And what procedures are popular now?
— Collagen stimulators, biorevitalisation and hardware procedures. Hardware procedures trigger the production of your own collagen. That is, we force our cells to produce their own collagen without a magic pill from the outside.
— And from what age can biorevitalisation be done?
— I am often asked this question, but today I answer everyone the same way - according to the condition of the skin. There are patients, who want to do biorevitalisation at the age of 20, because these patients have dry and exhausted skin, it needs additional hydration and nutrition. There are patients who do not need to do biorevitalisation at the age of 35, 38, and up to 40. Then we choose other
methods. It all depends on the condition and type of skin.
— What advice can you give our readers, especially girls who want to change something but are afraid?
— Ask yourself: “Is it worth changing something about yourself?” I like that we are all different. We don’t have to be the same. If there are objective indicators for improvement, that’s one thing. But if a beautiful girl comes to me for a consultation with a desire to change something about herself, I always ask her the question: “Why?” I explain that you don’t need to follow the beauty standards from Instagram. Each person is individual, and this is their peculiarity!
Wishes from the editors: Thank you very much for this frank, informative and inspiring conversation. Your experience is invaluable. Your path is impressive. Your sincerity is fascinating. When a woman combines talent, knowledge, beauty and strength of character, it cannot but cause admiration. You are a vivid example of how it is possible to remain true to yourself, build a successful career, inspire others and at the same time remain real and open. We wish you new horizons and daily inspiration! May your work continue to bring beauty, confidence and happiness to people’s lives.
Today, in the face of constant stress and challenges, the health and appearance of Ukrainians is undergoing a significant impact. One of the common problems faced by many people is hair loss. To understand the main causes of this phenomenon, especially in the context of recent events, and to learn about modern methods of beauty restoration, we spoke to Lolita VELIIEVA, a dermatologist, trichologist and cosmetologist with many years of experience.
— Mrs. Lolita, we are pleased to meet you. Let’s start with the main causes of hair loss in Ukrainians.
— It’s a pleasure, thank you for the invitation. The main causes of hair loss in Ukrainians today include chronic stress, hormonal disorders, micronutrient deficiencies, autoimmune diseases and improper scalp care. The war has also contributed to this: the number of cases of telogen shedding, alopecia, and reactive conditions against the background of anxiety disorders and psychoemotional exhaustion has increased.
— Why does stress affect hair shedding so much?
LOLITA VELIIEVA:
“SELF-CARE IS NOT A LUXURY, BUT A MANIFESTATION OF LOVE FOR LIFE”
— During stress, the body activates hormones that affect the microcirculation of the scalp, cause vascular spasms and trigger inflammatory reactions. As a result, the hair begins to fall out prematurely. In addition, the absorption of nutrients in the gastrointestinal tract is impaired, leading to deficiencies in iron, zinc, vitamin D, biotin, etc.
— What services do you provide to restore the beauty of Ukrainians?
— I work as a dermatologist, trichologist and cosmetologist. My practice is based on a comprehensive approach to the health of the scalp and face. I perform trichological diagnostics, laboratory tests, and develop individual treatment protocols that include injection methods such as PRP, mesotherapy, microneedling, and nutritional support schemes.
In cosmetology, I specialise in working with the face: antiage treatments, revitalisation, and harmonisation. For me, it is important not only to restore beauty, but also to support the patient’s internal state.
— It is always important for Ukrainians to understand what kind of master they are dealing with. Please tell us more about your professionalism and experience.
— I graduated from the Bogomolets National Medical University. For all six years I studied on a state budget and received scholarships, and took numerous advanced training courses.
For more than eight years, I have been helping people regain their confidence by taking care of their skin and hair health. In addition, I am the author of training courses for doctors, advise colleagues in difficult cases, and am happy to conduct educational activities. My approach combines science, aesthetics and deep empathy for each person.
— Thank you, Lolita! You really do a very important job for our citizens. What would you like to say to our readers?
— Take care of yourself. Self-care is not a luxury, but a manifestation of love for life. There is a story in our hair, in every facial feature. And my mission is to help this story blossom.
Ukrainians are beautiful! And we will restore everything – ourselves and our country.
dr.velieva
— лікарем-дерматологом, трихологом
Українцям завжди важливо розуміти,
майстром вони мають справу. Розкажіть, будь ласка, більш детально про Вашу професійність та досвід. — Я закінчила
SHARK DENTAL WORLD CLINIC —
YOUR PREMIUM SMILE
Shark Dental World Clinic in Odesa is about aesthetics, medical excellence and impeccable service. Composite veneers in one visit, prosthetics, implantation, treatment under sedation, paediatric dentistry are just some of the services provided here. We also offer blepharoplasty, otoplasty, and Full Face correction. The head physician Maxym DRUM, PhD, creates smiles that become business cards of a new level of life.
— What does “premium” mean in Shark Dental dentistry? Is it about service, results, or something more?
— For us, “premium” is not just a word. These are highly qualified specialists, including PhD and doctors of medical sciences, in particular the chief physician Maksym Drum. These are innovative, often patented methods, the most modern diagnostic equipment, and most importantly, an individual approach to each patient. Everything we do is aimed at achieving maximum results and a person’s self-confidence.
— You offer veneers in one visit. Is this really possible? How does it work?
— Yes, painless veneers in one visit are a reality. Just 4–5 hours and the patient has a perfect smile. Of course, provided that the teeth are correctly positioned and there are no significant bite irregularities. We work with minimal enamel treatment, using our own, years-old technique. This is jewellery work, but the result is priceless.
— Is the “Hollywood smile” still in trend? Or do patients want something different?
— Nowadays, naturalness is in trend. Yes, there are patients who dream of a bright snow-white smile, but most want their teeth to look natural: straight, healthy, but without artificiality. We always take into account the patient’s wishes - no template solutions.
— What is the most unexpected wish you have heard from clients? Have you ever had a life-changing visit to the clinic?
— We were approached by a 19-year-old girl with a serious enamel defect. She had never smiled in a photo. We installed veneers in one day and she blossomed. Her face now radiates joy in every picture. A smile can really change a life.
— Shark Dental is not just about dentistry. How did you come up with the idea to combine it with aesthetic medicine?
— It’s simple: we stand for a comprehensive approach to beauty and health. We have an oral and maxillofacial surgeon, a cosmetologist, and we have recently opened an aesthetic medicine department. The face is a single system, and often patients who improve their smile want to improve other features as well. We guarantee the most natural result in harmony with the anatomy and expectations of the person.
— What is Shark Dental’s business card today? Why do people come to you from all over the country?
— We are chosen for our precision, innovation and aesthetic approach. We specialise in veneers and complex prosthetics, and we work only with the leading laboratories and dental technicians in Ukraine. We are trusted by public figures, artists, entrepreneurs and statesmen.
Welcome to Shark Dental - this is where your perfect smiles are created. We work together to win!
Клініка
— Що означає «преміум» у стоматології Shark Dental? Це про сервіс, результат чи щось більше?
— У нас «преміум» — це не просто слово. Це висококваліфіковані спеціалісти, серед яких — кандидати та доктори медичних наук, зокрема головний лікар Максим Борисович Друм. Це інноваційні, часто запатентовані методики, найсучасніше діагностичне обладнання, а головне — індивідуальний підхід до кожного пацієнта. Усе, що ми робимо, спрямоване на досягнення максимального результату й упевненості людини в собі.
— Ви пропонуєте вініри за один візит. Це справді можливо? Як це працює?
— Так, вініри без болю за один прийом — це реальність. Усього 4–5 годин — і пацієнт уже з ідеальною усмішкою. Звісно, за умови, що зуби мають правильне розташування та відсутні значні порушення прикусу. Ми працюємо з мінімальною обробкою емалі, застосовуємо власну, роками відпрацьовану методику. Це ювелірна робота, але результат — безцінний.
— «Голлівудська усмішка» ще в тренді? Чи пацієнти хочуть чогось іншого?
— Зараз у тренді натуральність. Так, є пацієнти, які мріють про яскраву білосніжну
до краси та здоров’я. У нас працює щелепно-лицевий хірург, косметолог, і нещодавно ми відкрили напрям естетичної медицини. Обличчя — це єдина система, й часто пацієнти, які покращують усмішку, хочуть удосконалити й інші риси. Ми гарантуємо максимально природний результат у гармонії
Закінчила Національний медичний університет
імені О.О. Богомольця, підвищувала кваліфіка-
цію в НТУУ «КПІ імені І. Сікорського», НУОЗ імені
П.Л. Шупика, ВМУРЛ «Україна».
— Пані Наталіє, чим саме Ви займаєтесь?
— Основний вид моєї діяльності — освітня діяльність, напрям: післядипломна освіта лікарів, за напрямками інтернатура та безперервний професійний розвиток фахівців сфери охорони здоров’я.
— Що таке післяди -
пломна освіта лікарів?
— Післядипломна освіта лікарів (ПОЛ) — це система безперервного
професійного навчан -
ня медичних працівни -
ків після завершення
вищої медичної освіти. Вона є обов’язковою умовою для підтрим -
ки професійної кваліфікації лікаря та отримання/підтвердження
права на медичну практику.
ПОЛ має основні форми:
Безперервний
розвиток (БПР): Запроваджено МОЗ, як система набуття та підтвердження професійної компетентності фахівців сфери охорони здоров’я за заходах БПР (тренінгах, майстеркласах, симуляційному навчанні, конференціях, професійному стажуванні), з нарахуванням балів БПР, які враховуються при атестації (процедурі присвоєння/ підтвердження категорії) лікарів/медичних
формами
освіти? — Моя діяльність пов’я
кників
в інтернатурі та безперервним професійним розвитком фахівців сфери охорони здоров’я.
ЛЮДЯМ»
Інтернатура. Це перший етап після закінчення медичного вишу і триває 1–3 роки залежно від спеціальності. Передбачає практичну роботу в закладах охорони здоров’я та навчання
Маю багаторічний досвід у сфері післядипломної медичної освіти, включно з організацією, проведенням та модернізацією всіх форм професійного навчання лікарів. Працювала в провідних установах дота післядипломної освіти. Як практикуючий лікар, глибоко розумію потребу постійного професійного розвитку, сучасні вимоги ринку та актуальні освітні запити медичної спільноти. Спеціалізуюся на підборі тематики навчання відповідно до клінічної практики, тенденцій
• Вивчення нових тенденцій та
їх впровадження, для удосконалення післядипломної
освіти: створення навчальних програм, орієнтованих на реальні клінічні потреби.
• Впровадження сучасних методик: симуляційного навчання, дистанційних курсів, менторських програм.
• Підтримка і наставництво для лікарів-початківців, адаптація в новому середовищі, підтримка в кризових умовах (умовах війни, епідемій, масових травм). Формування команд швидкого реагування.
• Комунікація та міжнародна співпраця: обмін досвідом із клініками та навчальними центрами США та Європи.
— На що націлені стратегічні цілі професійної освіти ?
— Кінцевою стратегічною метою післядипломної освіти є її орієнтація на потреби системи охорони здоров’я та пацієнта. Тобто, це не просто передача
знань, а формування компетентного, відповідального та морального фахівця, здатного ефективно лікувати, приймати складні клінічні рішення та забезпечувати якісне лікування для продовження життя і забезпечення (по можливості) трудового довголіття пацієнтів. Що дасть, крім медичної, значну економічну і соціальну ефективність та має вагоме державне значення.
NATALIIA BANKOVSKA: “DEDICATION, SACRIFICE AND SERVICE TO PEOPLE”
She graduated from the Bogomolets National Medical University and completed her postgraduate studies at the National Technical University of Ukraine “Igor Sikorsky Kyiv Polytechnic Institute”, Shupyk National Healthcare University of Ukraine and Open International University of Human Development “Ukraine”.
— Mrs. Natalia, what exactly do you do?
— My main activity is educational activities, focusing on postgraduate education of doctors, internships and continuous professional development of healthcare professionals.
— What is postgraduate education for doctors?
— Postgraduate education of doctors (PED) is a system of continuous professional training of medical workers after completing higher medical education. It is a prerequisite for maintaining a doctor’s professional qualifications and obtaining/confirming the right to medical practice.
PED has the following main forms:
1. Internship. This is the first stage after graduating from a medical university and lasts 1–3 years, depending on the specialty. It involves practical work in healthcare institutions and training at higher (postgraduate) education institutions (H(P)EI).
2. Advanced training in two types of cycles:
– specialisation (residency) – for obtaining a new (secondary) medical specialty in higher education institutions.
– thematic improvement – short-term courses on new methods of diagnosis, treatment, clinical protocols, etc.
3. Continuous professional development (CPD):
Introduced by the Ministry of Healthcare as a system for acquiring and confirming professional competence of healthcare professionals through CPD events (trainings, master classes, simulation training, conferences, professional internships), with the accrual of CPD points, which are taken into account during the certification (category assignment/confirmation procedure) of doctors/nurses once every 5 years.
Nataliia BANKOVSKA - Head of Scientific and Educational Projects, Candidate of Medical Sciences, Senior Researcher, Radiologist, Ultrasound Doctor of the highest qualification category.
— Are your activities related to all forms of postgraduate education?
— My activities are related to the organisation of practical training of graduates of medical universities in internships and continuous professional development of healthcare professionals.
I have many years of experience in the field of postgraduate medical education, including the organization, implementation and modernization of all forms of professional training of doctors. I have worked in leading institutions of undergraduate and postgraduate education. As a practicing physician, I deeply understand the need for continuous professional development, modern market requirements and current educational needs of the medical community. I specialize in the selection of training topics in accordance with clinical practice, trends in healthcare and strategic development of the CPD system.
— What are your plans for the future?
— I communicate with foreign colleagues and am a member of several international professional societies. In my opinion, our medicine and medical education are the best in the world. But everything is changing, developing, and the requirements for medical education are changing accordingly.
Therefore, it is included in the plans:
– Studying new trends and implementing them to improve postgraduate education: creating curricula focused on real clinical needs.
– Implementation of modern methods: simulation training, distance learning, mentoring programmes.
– Support and mentoring for novice doctors, adaptation in a new environment, support in crisis conditions (war, epidemics, mass trauma); formation of rapid response teams.
– Communication and international cooperation: exchange of experience with clinics and training centres in the US and Europe.
— What are the strategic goals of vocational education aimed at?
— The ultimate strategic goal of postgraduate education is its focus on the needs of the healthcare system and the patient. That is, it is not just the transfer of knowledge, but the formation of a competent, responsible and moral specialist capable of effective treatment, making complex clinical decisions and providing quality treatment to prolong life and ensure (if possible) the working longevity of patients. This will bring, in addition to medical, significant economic and social efficiency and is of great national importance.
— What is your life credo?
— My credo: “Dedication, sacrifice and service to people”. Dedication to medical education is not just a profession, it is a mission! A team mission!
We try to teach not only knowledge, but also responsibility, endurance and humanity; to support young specialists on their path to becoming professionals. This is both professional and moral support in times of challenges, crisis or change.
The willingness to act with compassion - even when resources are limited and situations are unpredictable. This is help to those who need it, regardless of nationality, status or circumstances.
— What else do you do in your spare time?
— I am engaged in social work in various areas. In particular, prevention of psycho-emotional overload, stress in war conditions, prevention of non-communicable diseases (including cancer, endocrinological, cardiovascular, etc.). The famous statesman and scientist Benjamin Franklin said: “An ounce of prevention is worth a pound of cure”. That is why we invest in the prevention of today’s most dangerous diseases. In addition, together with a team of colleagues from the Zlagoda NGO, we are engaged in environmental protection and support of nature reserves, which is the foundation of our physical and mental health.
UNITY, AND GRATITUDE TO THOSE WHO SHAPE UKRAINE
М MILLENNIUM BUSINESS CLUB IN KYIV: INSPIRATION,
не просто зустріч бізнес-клубу Millennium, це був справжній вечір єдності, сили, вдячності й натхнення. У розкішній атмосфері елегантного залу зібралися понад 100 гостей — підприємці, експерти, митці, друзі клубу з різних куточків України. Люди, які не просто створюють бізнес, а й формують нову реальність — сміливу, гідну, українську. Особливий момент вечора: церемонія нагородження
«Україна єдина!»
Ми мали за честь вшанувати тих, хто щодня працює для країни. Хто надихає, підтримує, розвиває, не здається. Нагороди вручені справжнім героям — професіоналам,
серцем. Ваші історії — це історії про силу, віру
натхнення та радості. Дякуємо за вашу участь у нашій
нашій події.
• Ведучі вечора Тетяна Савоськіна
• Наші артисти:
o Олена Гребенюк
o Олексій Сагаловський
MILLENNIUM BUSINESS CLUB
100 гостей — підприємці, експерти, митці, друзі клубу з
різних куточків України. Люди, які не просто створюють
бізнес, а й формують нову реальність — сміливу, гідну, українську.
Особливий момент вечора: церемонія нагородження «Україна єдина!»
Ми мали за честь вшанувати тих, хто щодня працює для країни. Хто надихає, підтримує, розвиває, не здається.
Нагороди вручені справжнім героям — професіоналам, лідерам, людям з великим серцем.
Ваші історії — це історії про силу, віру й любов
o Таня Антонік o Валерія Охтирчанка
музику, емоції та магію моменту! Наша команда — ви серце
а зустрічі MILLENIUM BUSINESS
CLUB , яка відбулася
2 травня, учасниця
проєкту «Україна Єдина»
— Юлія КУШНІР , яка
була присутня на заході
та отримала відзнаку
в номінації «Успішні
українки - 2025» , поділилася
з нашими читачами
своїми враженнями та
розповіла, що найбільше
запам’яталося в цей день.
— Пані Юліє, які емоції Ви переживали під час заходу?
— Насамперед це був по-справжньому святковий день, якого я дуже чекала, адже, на жаль, не мала можливості бути на попередніх подіях. Незабутні емоції — від організації, людей навколо, теплого прийому та загальної атмосфери.
— Чи було щось, що особливо вразило або залишило приємні враження?
— Відчуття свята й внутрішнього спокою — те, чого нам так бракує сьогодні. Можливість
перемкнутися з тривог на щось світле. Усмішки щасливих жінок, нові знайомства, відчуття єдності — саме це залишило глибокий слід.
— Як цей захід вплинув на Ваше світосприйняття або на ставлення до певних тем?
— Я ще раз впевнилася в думці, що реалізована жінка — це колосальна сила. Ми здатні творити добрі справи, ділитися досвідом, надихати інших. — Чи відбулися якісь зміни у Вашому житті після участі в цій події?
— Відверто — роботи стало більше, особливо такої, що дарує
натхнення. До нас приєдналося багато нових людей, які зацікавилися нашим проєктом «Відродження» (допомога жінкам після онкології). І це дуже тішить. Зараз багато хто в Україні зосередився на підтримці ЗСУ — і це важливо, це треба робити, але не можна забувати й про допомогу іншим, хто цього потребує. — Які цінності або ідеї Ви винесли
в майбутньому?
— Головне — ніколи не зупинятися. Вік не має значення. Розвиватися, йти до своєї мети можна у 60 і навіть у 70 років. — Чи рекомендували б Ви цей захід іншим і чому?
— Без сумніву! Особливо тим, хто прагне масштабування, росту, нових горизонтів. Коли поряд більше однодумців — будь-яка справа рухається швидше, якісніше й потужніше.
підтвердження, що мистецтво сьогодні має значення — як простір сили, надії та єднання. — Відзнака для митця – це …? — Для мене — це нагадування, що те, що ти робиш від серця, може знаходити відгук в інших. Це підтримка, яка додає впевненості та сил рухатися далі, навіть коли непросто. Адже митець не завжди бачить результат одразу, але ця відзнака наче голос, що каже: «Твоя робота має сенс».
— Чим ще Вам запам’яталася зустріч Millenium Business Club?
— Атмосферою щирості, підтримки і натхнення. Ми не просто зустрілися
ONATALIIA FIR :
“DESPITE THE FACT THAT WE ARE ALL DIFFERENT, WE WERE UNITED BY A COMMON INTEREST IN THE EVENT, WHICH CREATED A SPECIAL ATMOSPHERE OF UNITY”
n May 2, 2025, the MILLENIUM BUSINESS CLUB meeting took place, at which participants received awards within the framework of the “United Ukraine” project. We invited Nataliia FIR, who became the laureate in the “Professional of the Year 2025” nomination, to share with our million-strong audience her impressions of this recognition and well-deserved award.
— How would you rate the overall atmosphere at the event?
— I am sincerely grateful to the international media holding Millennium for the award in the nomination “Professional of the Year 2025”! The atmosphere was incredibly warm and friendly: fascinating speeches by speakers, distinguished guests, and permanent residents of MILLENIUM BUSINESS CLUB, effective networking, a vibrant concert programme and an exquisite gala dinner... From the very beginning, the energy was high – everyone was eager to communicate and take part in the activities. The sincerity, openness and friendliness of the participants created a cosy atmosphere.
The general interest and positive attitude of the guests was particularly pleasing. There was a lot of laughter, lively conversations and sincere emotions. Everyone seemed to really enjoy the moment and was open to new contacts and ideas. The organisation of the event also left a positive impression: everything was carefully planned, and the staff was attentive
and ready to help. This added to the comfort and relaxation. Overall, I would describe the atmosphere as very inspiring and friendly. It was a great honour to be a part of this event!
— What moments or speeches made the biggest impression on you?
— Meet the talented and extremely charismatic project participants.
— What did you like most at the event?
— Everything! Speakers, networking, a gala dinner, and a concert programme.
— What was your impression after talking to other participants?
— The communication left exceptionally positive emotions! It was extremely interesting and informative to exchange views and experiences with such diverse and inspirational leaders in their respective fields. I was pleasantly surprised by the sincerity and openness of the interlocutors. The conversations were easy, relaxed, and with a palpable interest.
I met many interesting people with whom I had warm conversations. We exchanged contacts for further communication and cooperation. The sense of unity and mutual understanding was particularly valuable. Despite the fact that we are all different, we were united by a common goal and interest, which created an atmosphere of true cohesion. I received a lot of positive emotions, learnt a lot of new things and broadened my horizons considerably. It was one of the most enjoyable parts of the event. I am happy that I had the opportunity to meet such wonderful people.
— Did the event meet your expectations? What was the most unexpected or exciting thing?
— The speakers’ speeches were so engaging that the time flew by. The atmosphere was conducive to inspiration and lively discussions. I gained invaluable knowledge and established many useful contacts.
як дуже надихаючу та доброзичливу. Бути частиною
моменти або
справили на Вас найбільше враження?
On May 2, the MILLENIUM BUSINESS CLUB meeting took place, at which the event participants received awards within the framework of the “United Ukraine” project. We asked Alla NECHAI, who received an award in the “Successful Ukrainian Women–2025” nomination, to tell our readers about the atmosphere and impressions left after the event.
— Mrs. Alla, what was the general atmosphere of the event?
— The solemnity of the event was emphasised by the elegant design of the hall. The space was filled with positive energy from sincere applause and joyful shouts. The speeches contained words of gratitude and inspiration. The atmosphere was warm, harmonious and welcoming – it left only positive impressions.
— What impressed you most during the event?
ALLA NECHAI: «THE ATMOSPHERE OF THE EVENT WAS WARM, HARMONIOUS AND FRIENDLY — IT LEFT ONLY
POSITIVE EMOTIONS»
— The powerful and motivational speeches of the guests inspired and made the audience think about their own goals and aspirations. Everyone present was united by a common goal and sincerely rejoiced in each other’s successes, which is truly valuable.
— What moment from the event comes to mind first?
— The bright decoration of the event was the performances of talented musicians and vocalists. Their impeccable singing and sincere presentation created un-
forgettable emotions. The charisma and energy of the charismatic presenters had a real magnetism that radiated positivity. Their jokes were witty and appropriate, and the timbre of their voices kept the audience’s attention until the last word.
— What emotions did you have after communicating with the guests?
— When you learn about the life path of the nominees, their path to recognition, it is very inspiring. Everyone sincerely shared their joy with each other. It was an atmosphere of mutual respect, support and trust. There was sincerity, inspiration and a sense of unity in the hall.
— What do you remember most about this evening?
— The event was extremely interesting. I am still impressed by the incredible energy that was in the hall. Imagine a space full of anticipation, the glitter of awards and shining smiles. Every achievement was shared with sincerity, joy and pride. You could feel the excitement, inspiration and belief in the talents of each of the participants. I am very happy that I had the honour to be a part of this magical moment, which I keep in my heart.
IHOR TRYNOS:
«FOR ME, BUSINESS AND SOCIAL ACTIVITY ARE NOT TWO DIFFERENT SPHERES, BUT COMPONENTS OF ONE VOCATION»
Ihor TRYNOS is the vice president of AZSTAR, an American company specialising in logistics, transport and international business development. The company’s projects involve both American and Ukrainian specialists.
— What factors prompted you to move to the US, and how did you decide to take this step?
— There were several decisive factors. First of all, it was the desire for freedom – the freedom to live in a country where human dignity is respected, where there are real opportunities for self-realisation, honest business and confidence in the future. I also wanted to give my children a future – a quality education, security, freedom to express their own opinions and not to fear for their fate.
— What political principles appeal to you the most and how have they influenced your work in the US?
— I am close to ideas based on freedom, responsibility and justice. I sincerely believe that everyone has the right to freedom of speech, thought, belief, and entrepreneurship – but at the same time, they must be responsible for their actions, abide by the law, and respect others.
In the US, these principles are not just slogans, but part of everyday life. Here, I not only felt free, but also realised my duty to act, work, and create.
— Tell us about your experience of communicating with representatives of the US Republican Party. What is the significance of this friendship for your activities?
— Communicating with Republicans, in particular with Donald Trump’s supporters, is of great importance to me. Many of them share my beliefs: traditional values such as family, freedom, faith, a strong economy, and security are all close to my heart.
These contacts have opened up many opportunities for me in the field of public activity. They supported my initiatives, helped me implement social projects, and provided resources for working with refugees and organising cultural events.
— How do you combine business interests with social activity?
— I do not separate these areas. For me, these are two sides of the same vocation. I believe that a successful business should serve not only profitability, but also people.
In my activities — particularly through AZSTAR — I always aim to create not only economic value, but also social impact. We open up opportunities for Ukrainians; support educational initiatives, help newcomers adapt to the United States, and develop volunteer programs. For me, this is an example of responsible entrepreneurship.
Igor Trynos
uslana Naida is a professor, doctor of science, founder of the Ukrainian Institute of Childhood, the first and only educational institution that takes a comprehensive approach to the study of childhood as the basis for a successful future for a person and a country.
— What was the main motivation for opening the first Ukrainian Institute of Childhood in Ukraine? What idea does it embody?
— The idea to open the first Ukrainian Institute of Childhood in Ukraine came from my mentor, colleague and friend Volodymyr Voronov, who revived the belief that the successful future of the state lies in a happy childhood.
In the second year of the war, my team and I realised that the issue of preserving the physical and mental health of our children and ensuring their safe childhood in the conditions they are living in was critically important.
RUSLANA NAIDA: “A HAPPY CHILDHOOD IS THE KEY TO A SUCCESSFUL STATE”
— What is the main task facing the team of the Ukrainian Institute of Childhood now?
— At present and in the post-war period, it is crucial to rebuild the pre-school education system as soon as possible, including pre-schools that were destroyed during the war, and to return all Ukrainian children who were forced to go abroad or internally displaced to another part of the country for their happy childhood. At the same time, we are developing educational materials for both children and teachers, taking into account the needs of modern society.
These are the goals that my team and I are setting today at the Ukrainian Institute of Childhood. We are currently working together with educators of preschool education institutions at the Centre for Advanced Training and Professional Development, as a structural unit of the Institute, to develop projects and programmes for young children and preschoolers.
— How will the opening of the Qualification Centre contribute to solving the issue of staffing in the field of preschool education?
— In order to increase the number of qualified teachers who can work in pre-school education institutions, the Institute’s structural unit, the Qualification Centre, was accredited to award the professional qualifications of ‘educator’ and ‘nanny’. Applicants take an exam, which consists of two parts: theoretical and practical. If the results are positive, they receive a certificate of professional qualification, which gives them the right to work with children of early and preschool age. In this way, we will be able to overcome the staffing crisis in the field of preschool education and childcare.
It is extremely pleasant today to note the unanimity and commonality with the public and private sectors related to preschool education in making efforts to the educational campaign on problems in preschool education.
— What collaborative partnerships are important for the successful implementation of the Ukrainian Institute of Childhood’s mission?
— I am deeply convinced that the Ukrainian Institute of Childhood, together with other educational institutions, is and will be at the forefront of solving issues of developing preschool education.
I cordially invite patrons and donors to join this important cause – creating a happy childhood for every Ukrainian child, because childhood is a time when dreams are born and wings grow stronger.
— Яка була основна мотивація для відкриття
першого в Україні Українського інституту
дитинства? Яку ідею він втілює?
— Ідея відкрити перший в Україні Український
інститут дитинства народилася у мого наставника,
колеги та друга Володимира Воронова, який
відродив віру у те, що успішне майбутнє держави лежить через щасливе дитинство.
На другому році війни ми з командою зрозуміли, що
критично назріло питання щодо збереження фізичного та ментального здоров’я наших дітей, забезпечення їхнього безпечного дитинства в умовах, в яких вони перебувають. — Яке головне завдання зараз
туту дитинства? — Натепер та у повоєнний час надважливо
кваліфікації та фахового вдосконалення, як структурно
го підрозділу Інституту, працюємо над розробкою проєктів, програм для дітей
OLENA PTASHNYK: “MY MISSION IS TO GIVE PEOPLE CONFIDENCE IN THEIR OWN FUTURE THROUGH SIMPLE, ACCESSIBLE FINANCIAL EDUCATION”
“My mission is to give people confidence in their own future through simple, accessible financial education. I want every woman, every entrepreneur, every family in Ukraine to know how to build capital, not just survive. We can’t control everything, but we can learn to manage what is in our hands.”
— Olena, you actively promote financial literacy among women and young people. How do you think the attitude to money is changing in modern society, and what role does investment education play in this?
— Today, the topic of money is no longer taboo. Young people and women are increasingly asking themselves: “How does the financial system work?” and “How can we not just earn money, but save and multiply it?” This is already a huge progress. People are beginning to realise that financial freedom is not about fortune or “lucky or unlucky”, but about knowledge, strategy and financial habits.
Investment education is exactly what gives understanding: how markets function, how to analyse risks and make informed decisions. It is about personal responsibility for your future.
— On your Instagram page, you have examples of successful investing and working with clients. What are the key principles you would advise for beginners who are just starting to invest?
— The most important thing is not to wait for the perfect moment. You can start with small amounts, but only if you have the right system. Here are my five most important tips:
● Start by setting goals, not by choosing tools.
● Regularity is more important than the size of the investment.
● Don’t invest in something you don’t understand.
● Diversify your assets - don’t keep all your eggs in one basket.
● Constantly learn and keep records - investing is not a onetime action, but a way of thinking.
— You travel a lot and participate in international forums. What global investment trends are most relevant today and how should Ukrainians adapt to them?
— The main trends include sustainable investment (ESG), automation through fintech solutions, the development of ETFs and a focus on long-term strategies. Another important area is financial inclusion: access to investment tools is becoming easier and easier.
Ukrainian investors should learn to think globally but act in accordance with their local realities: to take into account international experience, but adapt it to their own capabilities. And, most importantly, they should study tax legislation and legal nuances, especially when investing in foreign assets.
— Financial literacy still seems to be something unattainable for many people. In your opinion, what needs to be changed to ensure that children receive basic knowledge about money from an early age?
— We need to not just implement a “financial literacy lesson once a year,” but create a culture of thinking about money every day: budget planning, financial goals, saving, understanding the value of time and resources. These should be practical tasks, game formats, and interactive models – for example, board games like Cash Flow. Financial literacy is as basic a life skill as the ability to read or count.
грес. Люди починають усвідомлювати, що фінансова свобода — це не про фортуну чи «пощастить — не пощастить», а про знання, стратегію та фінансові звички. Інвестиційна освіта — це саме те, що дає розуміння: як функціонують ринки, як аналізувати ризики та ухвалювати зважені рішення. Це — про особисту відповідальність за своє майбутнє. — На Вашій сторінці в Instagram є приклади успішного інвестування та роботи з клієнтами. Які ключові принципи Ви порадите новачкам, які тільки починають інвестувати?
— Найголовніше — не чекати ідеального моменту. Починати можна з невеликих сум, але за умови наявності правильної системи.
Ось мої п’ять найважливіших порад:
● Починайте з формування цілей, а не з вибору інструментів.
● Регулярність важливіша за розмір інвестицій.
● Не вкладайте у те, чого не розумієте.
● Диверсифікуйте активи — не тримайте «всі яйця
в одному кошику».
● Постійно навчайтеся та ведіть облік — інвестування не разова дія, а стиль мислення.
— Ви багато подорожуєте і берете участь у міжнародних форумах. Які світові тренди в інвестуванні є найактуальнішими сьогодні, і як до них варто адаптуватися українцям?
— Серед основних тенденцій — стійкі інвестиції (ESG), автоматизація через фінтех-рішення, розвиток ETF і фокус на довгострокові стратегії. Ще один важливий напрям — фінансова інклюзія: доступ до інструментів інвестування стає дедалі простішим. Українським інвесторам варто навчитися мислити глобально, але діяти відповідно до своїх локальних реалій: брати до уваги міжнародний досвід, але адаптувати його під власні можливості. І, що дуже важливо, — вивчати
— Яка Ваша головна місія в авторському курсі «Магія смаку»?
— Моя мета — створити простір, у якому людина повертається до себе через смак, естетику та усвідомлену присутність. Це моя форма алхімії: я трансформую звичні речі — їжу, дотик, аромат чи слово — на ритуали, що пробуджують душу.
Я — провідниця жіночої цілісності. Допомагаю жінкам зга-
дати про свою силу — не через нав’язування, а через тонке дзеркало, в якому вони бачать і відчувають себе справжніми. Це
не про пояснення — це про про-
будження.
— Як це працює?
— Я надихаю не словами, а власним станом. Мене відчувають навіть у тиші. Моє поле — джерело ясності: без тиску, без зайвого шуму, просто через присутність.
Мій простір — це портал, у якому
безпечно бути собою. Тут зникають маски, відкривається серце, і
кожен згадує, ким він є.
Я надаю звичним речам сакраль-
ного значення: перетворюю щоденну трапезу на ритуал повернення до себе.
сенс, а кожна мить — це свято для Душі. — Які Ваші сильні сторони?
• Глибоко відчуваю людей — їхні бар’єри, біль і потенціал.
• Надихаю через стан — природно, без тиску.
• Створюю естетичні простори, наповнені змістом.
• Поєдную знання з метафізики, кулінарії, тілесних практик.
• Передаю глибокі ідеї через їжу, чай, образи.
• Моя присутність пробуджує
— У яких форматах Ви працюєте?
• Чайні, гастрономічні та какао-ритуали для розвитку чуттєвості.
• Ретрит-програми: «Через тіло й смак — до себе».
• Онлайн-курси та блог про сакральну кулінарію й метафізику побуту.
• Персональні занурення у форматі «Розкіш Душі» — консьєрж-досвід із Музою.
• Камерні вечері «П’ять елементів» як чуттєвий досвід через їжу та стихії.
It was with this thought that Svitlana Orliuk, the head of OPEN VISA company, began her journey. In 2016, she helped her friends prepare documents for travelling abroadnot as a business, but as a lifesaver. Everyone who came to her had a story behind them: fleeing the war, searching for a better life, dreaming of a new start. And she could not pass them by. In January 2018, she officially opened her OPEN VISA office in the heart of Vinnytsia.
— What inspired you to start a business that specialises in visa applications and deportation cancellations?
— It was about pain – my pain, someone else’s pain, everyone’s pain. I have seen people being denied for trifles, plans being ruined due to lack of information. Therefore, OPEN VISA became not just a service, but a support. Where others said “impossible”, we started looking for solutions.
deportation, restored his documents, and within two months he signed a contract with a reliable employer. Today, his family is together, and this story reminds me why I work.
— How do you keep up to date with the latest trends and regulations in the travel industry to offer your clients the best holiday packages?
SVITLANA ORLIUK:
“I WANTED PEOPLE NOT TO BE AFRAID OF BORDERS, AND EVEN MORE SO, TO NOT LET BORDERS BREAK THEIR DREAMS”
— How do you navigate the complexities of immigration law to help your clients achieve their goals?
— The legal framework is our foundation. We consult with lawyers, update internal guides, and study EU legislation. But the main thing is a human approach. We go through each case together with the client: from the first contact to the final result.
— Can you share a success story of a client you helped to find a job abroad?
— A man from Kharkiv, father of two children. Due to a mistake made by his old agency, he was banned from entering foreign country. We cancelled his
— We subscribe to international travel digests, attend industry forums, and travel, study, and test ourselves. Thus, on 7 May 2025, the “Valiza” travel agency was born as a response to the request of women who want to travel easily, beautifully and without stress. We don’t just sell tours – we share our proven experience.
— What sets your services apart from other agencies that offer similar immigration and travel assistance?
— We are not about bureaucracy. We are about people, about their dreams, freedom, and belief in themselves. People come to us not only for a visa or a tour. They come to us to be sure that everything will be fine. And we give it to them.
Svetlana Orlyuk
—
Що надихнуло Вас розпочати бізнес, який спеціалізується на оформленні візових заяв та скасуванні депортації?
— Це було про біль — мій, чужий, спільний. Я бачила, як людям відмовляють через дрібниці, як руйнуються плани через брак інформації. Тому «OPEN VISA» став не просто сервісом, а опорою. Там, де інші казали «неможливо» — ми починали шукати рішення. — Як орієнтуєтесь у складному правовому імміграційному питанні, щоб допомогти своїм клієнтам досягти цілей?
дітей. Через помилку старого агентства отримав заборону на в’їзд. Ми скасували депортацію, відновили документи, і вже за два місяці він підписав контракт із надійним роботодавцем. Сьогодні його родина разом, і ця історія нагадує мені, заради чого я працюю.
— Як залишаєтеся в курсі останніх тенденцій і нормативних актів у туристичній індустрії, щоб запропонувати своїм клієнтам найкращі пакети відпочинку? — Ми підписані на міжнародні тревел-дайджести, відвідуємо галузеві форуми та самі подорожуємо, вивчаємо, тестуємо. Так, 7 травня 2025 року народилася туристична агенція «Valiza» — як відповідь
uslan Bilokin is a lawyer, Doctor of Law, Professor of a higher education institution, Honoured Lawyer of Ukraine, Honorary employee of the Prosecutor’s Office, State Counsellor of Justice of the 3rd class, author of six monographs, nine textbooks and more than 70 scientific articles.
— What areas of science are you most interested in and how do they relate to law?
— In terms of my specialisation and interests, the following branches of legal science are closest to me: criminal procedural law, criminal law, the activities of judicial, law enforcement and regulatory bodies. I am convinced that it is through the legal sphere that all social difficulties can be overcome and such a shameful phenomenon as corruption can be effectively combated.
— What is your expert opinion on the impact of science on the legal system today?
RUSLAN BILOKIN:
“BOTH THE STATE AND SOCIETY
SHOULD
EXIST FOR THE INDIVIDUAL,
AND NOT VICE VERSA”
— I will answer with the words of Otto von Bismarck: “Those who save on schools will build prisons”. Education, science, including legal science, are the foundation of a healthy nation. Together with healthcare, they should be the drivers of state and society development. Legal science should contribute to the evolution of legal norms and mechanisms for their implementation.
— How do you use scientific methods in your legal practice?
— An example of implementing scientific knowledge, skills and abilities in practice is the systematic train-
ing of individual officials, law enforcement officers and judges to comply with the requirements of the law when carrying out their professional activities. At every opportunity, I try not just to give an answer, but to explain the rule of law, judicial practice in national law and the practice of the European Court of Human Rights. The mentality of our lawyers is significantly different from that of colleagues in EU countries, especially in terms of the inevitability of punishment for offenses.
What can stimulate the development of modern legal science?
— First and foremost, it is the respect of every citizen and society for the rules established in the state. But this respect must be reciprocal: the state is obliged to respect the individual, his or her rights, and guarantee the observance of constitutional freedoms. After all, both the state and like society, should exist for the individual, and not vice versa. Unfortunately, when it reminds citizens of their duties, it often forgets about their rights.
— What are your views on cooperation between science and law to achieve justice in society?
— The category of justice is relative. In law and especially in practice, this ratio does not always coincide. It happens that the application of a rule is legal but not fair. And sometimes it is the other way round: a decision seems fair, but does not comply with the law. Achieving harmony between these two concepts is the task of legal science.
—
Які напрями науки Вас цікавлять найбільше і як вони пов’язані з юриспруденцією?
— За своєю спеціалізацією та інтересами мені найближчі такі галузі юридичної науки, як кримінальне процесуальне право, кримінальне право, діяльність судових, правоохоронних і контролюючих органів. Я переконаний: саме через правову сферу можна подолати всі суспільні труднощі й ефективно боротися з таким ганебним явищем, як корупція. — Яка Ваша експертна думка щодо впливу науки на правову систему сьогодні? — Відповім словами
SVITLANA CHYSTOVA:
«I AM A WOMAN OF THE NEW TIME. THE RENOVATION OF UKRAINE BEGINS WITH US»
Svitlana CHYSTOVA is a spiritual coach, psychologist, innovator, and author of the Illuminata system of rapid evolution. She is the founder of the Oasis of the Soul platform. She was awarded the Order of Queen Anne ‘Honour of the Fatherland’ for her professional achievements and contribution to the spiritual development of women. For more than 20 years, she has been accompanying women in moments of search, change and transformation, helping them to find themselves, their strength, depth and vocation.
A woman today is the earth after a storm. Despite the pain and fatigue, she carries the golden code of the New World. And that is why we have to return women to their place - in the centre of life, in the centre of creation, in union with the Source. We must rewrite her role. Not as a victim. Not as a shadow. But as a source of power.
— Mrs. Svitlana, what challenges do women face today?
— The biggest obstacle is herself. But it is through her, through her reflection in the mirror that the whole world communicates with her: relatives, children, partners, colleagues, and random passers-by. Devaluation, deep rejection of herself, daily self-sacrifice on the altar of survival – all of this is amplified by the information noise that erases the slightest hope of hearing herself.
— What are the ways you support women?
— I create a safe space where you can exhale, recover, and feel yourself – a space where you are not demanded, but listened to; where you are accepted and the path is illuminated.
My author’s system “Illuminata” is a synthesis of ancient wisdom, psychotherapeutic knowledge, energy practices and direct connection with Source. We work with body, soul, ancestry and consciousness. I am currently preparing to launch “Oasis of the Soul”, an online platform, a space with original meditations, practices and transformational programmes.
— How long does this process last?
— It can take decades for a woman to find her place. Everything is individual, but in the case of working under my programmes, the results are visible from the very first practices: clarity and calmness return, understanding of who I am and what I want comes, and self-reliance appears. This is another level of being.
— What do you think we lack most of all?
— We lack silence; the depths; sincerity to oneself; a supportive sisterhood. We lack safe spaces where we can allow ourselves to be real, and the belief that we can bring light not through struggle, but through depth and truth.
— Thank you, Svitlana! What advice would you give to your readers for daily recovery?
— Learn to breathe fully. Listen to yourself instead of external noise. Return to your body; let it become your compass. And say to yourself every morning, looking into your eyes: “I am, and that is enough.”
And soon, Oasis of the Soul will give you effective practices in a convenient format with deep meaning, created with tenderness and wisdom.
A woman who has remembered her strength is the foundation of the New Ukraine. And it is with such a woman that our future begins.
С
—
Пані Світлано, з якими викликами сьогодні стикаються жінки?
— Найбільша перепона — це
вона сама. Але саме через неї, через її відображення у дзерка-
лі, з нею спілкується весь світ: рідні, діти, партнери, колеги, випадкові перехожі. Знецінення, глибоке неприйняття себе, щоденне самопожертвування на вівтар виживання. Усе це посилює інформаційний шум, що стирає найменшу надію почути себе.
— Яким чином Ви підтримуєте жінок?
— Я створюю безпечний простір, де можна видихнути, відновитися, відчути себе. Простір, де не вимагають, а слухають; де приймають і висвітлюють шлях.
Моя авторська система «Ілюміната» — це синтез давньої мудрості, психотерапевтичних знань, енергетичних практик і прямого зв’язку з Джерелом. Ми працюємо з тілом, душею, родом і свідомістю.
Зараз готую до запуску «Оазис Душі» — онлайн-платформу, простір з авторськими медитаціями, практиками та трансформаційними програмами.
Скільки триває цей процес?
ATTORNEY OLEH KULYK: “MY LIFE
PRINCIPLE IS TO HELP FIRST AND FOREMOST”
At the recent meeting of MILLENIUM BUSINESS CLUB residents, Oleh Kulyk, co-founder of the law firm Legentum and the charitable foundation Ukrainian Horizons, received a well-deserved award. In this interview, he shares his story of professional growth and talks about the legal services he and his partners provide — both in Ukraine and internationally.
— Mr. Oleh, let’s start with an introduction.
— Thank you. I’m an attorney and co-founder of the law firm Legentum. I graduated from the Institute of International Relations at Taras Shevchenko National University of Kyiv. I was born in Kherson, but once I moved to Kyiv, I quickly became active in student life — in particular, I headed the student self-government body of the Institute. I began combining my studies with work and civic engagement early on. That gave me the foundation to grow and eventually launch my own business. I gained important experience working at one of the top three law firms in Ukraine, where I started immediately after graduation and learned from some of the country’s leading attorneys.
Today, in the firm I co-founded with my partners, we’ve built a team of highly experienced lawyers and attorneys, each with a solid track record of professional achievements. Our core mission is to provide legal support. Meeting our clients’ needs is always our top priority — financial considerations come second. For me and my partners, the greatest value lies in the trust of our clients.
Our firm offers legal support in both everyday situations and in complex transnational matters. Our clients range from small entrepreneurs to large corporate players. Legentum’s uniqueness lies in our combination of deep legal expertise, a comprehensive approach to each case, and flexible pricing. I believe this flexibility — combined with a sincere desire to help — is the key to our success.
— What kinds of challenges do you typically face?
— We handle all types of legal requests — we’re available to our clients 24/7, as that’s simply part of the legal profession. Many entrepreneurs have a general understanding of the law, but still require targeted legal support in specific areas. Thanks to our experience, we can not only explain how the law works in practice, but also help navigate court procedures and make effective legal decisions. The wide range of services we provide allows businesses to not only resolve current issues, but also to grow confidently, create jobs, invest in the economy, and contribute to the country’s development.
— What are some of the unique challenges and opportunities for startups launched during wartime?
— Tell us more about your professional capabilities and services.
— We work across all areas of law and in all major legal practices. Personally, I specialize in international law and everything involving a so-called «foreign element.» However, that doesn’t limit me from representing clients in Ukrainian courts at all levels and providing daily consulting for businesses. I currently handle many cases involving foreign investors and also help Ukrainian companies expand their operations abroad — mainly into EU countries. I’m proud to be involved in helping Ukrainian businesses enter the European market.
— One example: in the past six months alone, we’ve helped more than 20 clients successfully enter the EU market. We continue to support them, and they’re doing quite well. There are many people with entrepreneurial drive who just don’t know how to begin — and that’s exactly where we come in. We’re here to guide and support them in every step.
— Oleh, what would be your main wishes and recommendations for future and current entrepreneurs?
— Always look for opportunities — in everything, and everywhere! Seek expert support. Invest in your future. It’s better to start doing something now, even during wartime, than to struggle later to secure your place in a competitive market.
Вітаю. Я адвокат та співзасновник юридичної фірми Legentum. Закінчив Інститут міжнародних відносин
КНУ ім. Т. Шевченка. Народився в Херсоні, а потрапивши до Києва, пригадую, що став себе активно проявляти ще зі студентських років, зокрема, очолив орган студентського самоврядування Інституту. Навчання в подальшому почав поєднувати з роботою та громадською
діяльністю. Надалі це допомогло мені розвиватись та створити власний бізнес. Важливий досвід я здобув в юридичній компанії, яка входить у ТОП-3 в Україні, де працював одразу після завершення навчання у виші та переймав досвід відомих адвокатів.
Сьогодні вже у власній компанії, створеній
і в українських судах усіх ланок та консультувати бізнес на щоденній основі. Зараз веду багато справ з інвесторами з-за кордону. Допомагаю також українським підприємствам вести бізнес поза межами держави. В основному, це ведення бізнесу в країнах ЄС. Радий, що дотичний до виходу українського бізнесу на ринок ЄС. Послуги нашої фірми охоплюють як правничу допомогу людям у повсякденних ситуаціях, так і супровід складних
KATERYNA IZMAILOVA ON THE THREE WHALES OF SERVING: VOLUNTEERING, PUBLIC ACTIVITY AND FINANCIAL SUPPORT
Our guest is Kateryna IZMAILOVA, a well-known public figure, financial advisor and volunteer with many years of experience in various fields. She works as the Executive Director and President of the ROTARY CLUB Izmail, co-founder of the NGO “Power of Women”, and head of the newly created organisation “South Ukrainian Movement of Veterans and Volunteers”.
— Mrs. Kateryna, you have been involved in charity and volunteering for a long time. What areas does your activity cover?
Our work, in partnership with other foundations, public organisations and government agencies, includes supporting military personnel, veterans, internally displaced persons, as well as organising educational courses for specialists from various fields. We implement effective changes and develop new projects focused on future peacetime. All three organisations that I represent work transparently. Our main guideline is serving people.
— Please tell us more about the new project.
— I am convinced that it is veterans and volunteers who are currently holding the country together. This is a new force, united not by positions, but by values, heart, and desire for action. We often don’t even know each other personally, but when we meet, we are deeply grateful to each other — and this only strengthens our ties. This is what is important for the social renewal of the country.
The NGO “South Ukrainian Movement of Veterans and Volunteers” aims to change public perception, promote integration, and influence the transformation of state policy.
— What role do you think women play in the integration of veterans into society?
— Women today have an enormous amount of responsibility. They actively participate in volunteer initiatives, help the wounded, support military families, develop professionally, and raise children. Within the framework of the activities of public organisations, women contribute to the adaptation of veterans to civilian life, help them find work, and establish social ties.
This is not only supporting individuals, but also strengthening entire communities, restoring postwar society.
In my case, it was very difficult to return to professional activity without losing myself. And I know from my own experience how difficult it is to maintain balance in all these areas.
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які я представляю, працюють прозоро. Наш головний орієнтир — служіння людям.
— Розкажіть, будь ласка, детальніше про новий проєкт.
— Я переконана, що саме ветерани й волонтери зараз тримають країну. Це нова сила, об’єднана не посадами, а цінностями, серцем і прагненням дії. Ми часто навіть не знайомі особисто, але коли зустрічаємось, глибоко вдячні одне одному — і це лише зміцнює зв’язки. Саме це важливо для соціального відновлення країни. ГО «Південноукраїнський рух ветеранів та волонтерів» має на меті змінювати суспільне сприйняття, сприяти інтеграції та впливати на трансформацію державної політики. — Яку роль, на Вашу думку, відіграють жінки в інтеграції
A TETYANA CHORNA: “OUR MISSION IS TO BUILD A CHURCH FOR THOSE WHO SEEK IT”
clinical psychologist by profession, a trained medic by education, and a dedicated volunteer recognized by many—Tetyana Chorna is a woman of action. Every day, she supports the families of Ukrainian defenders, organizes vital fundraising efforts, and most recently, took on an inspiring mission: to help build a Ukrainian Orthodox church in the city of Izmail. In this heartfelt conversation, she shares what moves her forward and the message she hopes to pass on.
— Ms. Chorna, your volunteer work is both impressive and inspiring. How did it all begin? What were your first steps?
— I think my journey began in childhood. From a young age, I felt a deep desire to help—to do something meaningful and see the results of my actions. I helped anyone who needed it— people, animals, strangers. That gave me purpose and motivation. As I grew older, I began supporting children with disabilities, families in difficult situations, and eventually, when the full-scale invasion began, almost all my efforts—about 99%—went toward helping Ukraine’s Armed Forces.
— How did the idea of building a church come about?
— It, too, emerged during the war. I wouldn’t call myself deeply religious, but I’ve always believed in God and felt that going to church was important. As I began to learn more about the Ukrainian Orthodox Church, I realized that many services had
long been held in Ukrainian. It was then that the awareness of building a Ukrainian church truly emerged. Around the same time, I met a friend who told me we had a space and a chaplain. That’s how it started—with a tiny chapel. Our community isn’t very active yet, but we’re moving forward. When people ask me what we need, I say, “Everything!”
I’ve never been someone who seeks the spotlight. I used to keep my initiatives quiet, but now I understand the importance of involving others—people who can help, people who can elevate this mission. For safety reasons, I can’t share our chaplain’s contact information publicly. But I can assure everyone: every donation, every contribution is handled with full transparency. We earn nothing from this—it’s all for the future church. So please, join us!
— What challenges are you currently facing in the process?
The biggest issue, as you might guess, is funding. Many of our former donors have had to step back, and the space we’re using now is in extremely poor condition—it’s frankly unsafe. Our goal is to build a new chapel on a new site, with beautiful finishing touches. Ideally, we’d like to work directly with manufacturers, avoiding intermediaries wherever possible, especially for construction materials and work.
— We truly hope that through this publication you’ll reach the right people—supporters, partners, or simply caring individuals who want to help build a Ukrainian Orthodox church in Izmail. What would you like to say to them?
— Thank you. One of my friends once said that you can’t do everything—you have to focus on your true calling. And I found mine in a conversation with our chaplain. Our mission is to create a church for the people who come to us.
Of course, due to safety reasons, I cannot share the chaplain’s contact details. But I want everyone to know that if you connect with us through my contacts, your support will be received openly, respectfully, and transparently. I’m endlessly grateful to everyone who supports our church—those who attend our services, those who find faith within themselves and pass it on to others.
зрілому віці, з початком повномасштабної війни, майже 99% моєї допомоги було спрямовано на ЗСУ. — А як Ви прийшли до ідеї будівництва церкви? — Ця ідея виникла також із початком війни. Я не вважаю себе дуже релігійною, але завжди вірила в Бога та з дитинства розуміла, що до церкви треба ходити. Заглибившись у питання православної церкви,
Cryptocurrencies are becoming more and more common in business practices, but they remain a serious challenge for accounting. Olha KHUDENKO is a specialist who tests new tools on her own experience to help others better understand the tax nuances of digital assets.
CRYPTOCURRENCY AND TAXES: ANALYSIS OF COMPLEX ISSUES WITH OLHA KHUDENKO
— Mrs. Olha, has it become easier to work with cryptocurrencies since the launch of the law on virtual assets?
— The introduction of the Law on Virtual Assets is an important step forward, but it is not yet a complete reform. The market is only adapting to the new rules. The document needs to be aligned with the European MiCA regulation, so changes in the classification of assets and services are possible. Those who used to work in the shadows are now looking for legal models, but tax algorithms are still being finalised.
— How to declare crypto income correctly today? Are there any pitfalls for sole entrepreneurs and individuals?
— Due to the lack of clear rules for declaring cryptocurrency income, this process remains complicated in Ukraine. Individuals have to declare their profits in their annual tax returns as investment income, paying 18% personal income tax and 5% military duty.
For sole entrepreneurs, the situation is more complicated:
crypto trading is not included in the simplified taxation system, and cryptocurrency does not have the status of a means of payment. It is classified as an intangible asset, so accounting depends on the type of activity.
Risks include unclear regulation, potential changes in legislation, and the need to confirm the source of income.
— Cryptocurrency rates are constantly fluctuating. How does this affect accounting and taxes?
— Exchange rate fluctuations significantly complicate accounting. Taxes are calculated based on the difference between the purchase and sale price in UAH on the date of each transaction. Discussions are ongoing regarding changes to the legislation, including special rates or mechanisms to take into account currency fluctuations.
— Is Ukrainian business ready to use cryptocurrencies on a large scale? What is the biggest obstacle to this?
— Businesses are showing interest, but the lack of payment status and clear tax rules, especially for sole proprietors and simplified tax payers, is slowing down this process. This is compounded by banking restrictions, accounting complexity (due to the status of an intangible asset), volatility, and uncertainty regarding VAT.
For this reason, most companies are still cautious, waiting for the integration of cryptocurrencies into the Tax Code. At the same time, IT, e-commerce and fintech are actively exploring its potential.
— Do you personally invest or work with crypto assets?
— Yes, I tested crypto instruments as an individual: I went through the full cycle, from purchase to filing a declaration. This allowed me to create effective advisory instructions. The biggest discovery was the high commissions of exchanges, which significantly reduce profits, as well as excessive trust in so-called “tax-free wallets”. My position is that it is better to make everything transparent.
—
Пані Ольго, чи стало легше
працювати з криптовалютою
після запуску закону «Про
віртуальні активи»?
—
Запровадження закону «Про
віртуальні активи» — важливий
крок уперед, однак це ще не за-
вершена реформа. Ринок лише
адаптується до нових правил.
Документ потребує узгодження з європейським регламентом MiCA, тому можливі зміни у класифікації активів і послуг. Ті, хто раніше працював «у тіні», нині шукають легальні моделі, однак податкові
алгоритми ще допрацьовуються.
— Як сьогодні правильно де-
кларувати криптодоходи? Чи
є підводні камені для ФОПів і фізичних осіб?
— Через відсутність чітких норм декларування доходів від криптовалюти цей процес в Україні залишається складним. Фізичні особи мають відображати прибуток у річній декларації як інвестиційний дохід, сплачуючи 18% ПДФО та 5% військового збору.
Для ФОПів ситуація складніша: криптоторгівля не передбачена в межах спрощеної системи, а криптовалюта не має статусу платіжного засобу. Вона класифікується як нематеріальний актив, тому облік залежить від виду діяльності.
Серед ризиків — нечітке регулювання, потенційні зміни
ФОПів
спрощенців, цей процес гальмується. До цього додаються банківські обмеження, складність бухгалтерського обліку (через статус нематеріального активу), волатильність та невизначеність щодо ПДВ.
Через це більшість компаній досі
обережні, очікуючи інтеграції криптовалюти в Податковий кодекс. Водночас IT, e-commerce та фінтех активно досліджують її потенціал.
— Ви особисто інвестуєте або працюєте з криптоактивами?
NATALIIA KULINSKA:
“I’VE HAD CREATIVITY IN ME SINCE BIRTH, AND IT GIVES ME THE ENERGY TO LIVE MY HAPPIEST LIFE!”
Nataliia KULINSKA is a talented and creative host who brings unique charm and professionalism to every event, knows how to touch hearts and create unique moments at every event.
— How did you come up with the idea of creating your own brand and what is the main goal of your activity?
— I don’t call my activity a business or a brand – for me, it’s an outlet and a call of the soul. I’ve had creativity in me since birth, and it gives me the energy to live my happiest life! This is my parallel world, so to speak. It is the work for the sake of people that has yielded results.
This brand was created by people – not for me, but for themselves – to receive high-quality, honest, sincere services. I just worked, developed, did not stop in front of any hate or obstacles, and they always supported me!
Today, I continue to hold events of various formats and challenges in my small but amazing city of Izmail. Due to the versatility and diversity of my inner world, these events differ from the standards. I am not a fan of trends, because for me they are imposed templates. I stand for my own view, even if it is not yet accepted by society. I know that tomorrow it will become relevant.
— My voice, soul and imagination are my main tools. I hold both charity and private events, which help me to keep up my charity work.
— What values do you strive to embody in your projects?
— I want to say in the words of Lina Kostenko: :...there is so much grief in the world, people, be mutually
life. This is what I implement even in entertainment projects. The main principle is to respect the boundaries of decency through lightness and pleasure. You can and should relax in a beautiful and decent way, because how else can you live your best life?
— How do you see your brand in five years’ time and what goals do you want to achieve?
— What trends and techniques do you use in your work?
— How does your work influence global culture and society?
— One day I realised that people with a microphone are guides, and how important it is to bring to the masses through words a culture of thinking, a depth of feeling for the values of
— Creativity is one of the areas of my activity. I dream of integrating it into my social activities, combining culture and everyday life, and paying maximum attention to the formation of cultural values in children and teenagers. Do you even hear what they watch and how they communicate? This is a problem of our time, we need to sound the alarm and try to change the vector of their consciousness through social and cultural policy. And this policy can start with small steps in small villages and towns. Can you imagine if all these initiatives are combined? Perhaps this publication is the first step!
My “adult” projects are just getting started, and perhaps in future publications I will share this path and hope for the support of readers.
бренд створили люди — не для мене, а для себе, щоб отримувати якісні, чесні, щирі послуги. Я просто працювала,
Maryna SIDENKO is a Professional level coach, co-trainer at the International Academy of Professional Coaching, founder of the FREE community, author and trainer of more than a dozen programmes on personal development and support for Ukrainian women. She will tell our readers about her experience as a coach and share the story of creating the FREE community, where she teaches women to put themselves first and take care of themselves.
MARYNA SIDENKO: «I SEE THE «FREE» COMMUNITY AS A SPACE WHERE WOMEN CAN GROW, DISCOVER THEMSELVES,
FEEL SUPPORTED AND FREE FROM LIMITATIONS»
— Maryna, you have conducted over 3100 hours of coaching sessions. What does this figure mean to you – is it more about experience or about the path you have travelled with your clients?
— More about change. For me, each session is an opportunity to be involved in positive changes in the life of one person, and then in the lives of dozens, hundreds... I believe that a woman influences not only her family, but also society as a whole. Women give birth, raise, create, support, inspire. In contact with ourselves, we become a sip of fresh water for an exhausted society. So for me, 3100 hours is an investment of my knowledge, experience, and resources so that Ukrainian women become stronger and participate in the success of the entire nation.
— You work with Ukrainian women. What are the most common requests they come with and how does their condition change after cooperation?
— The requests are very different, but most of them have a common root.
Historically, women have always been treated differently. It’s as if we were raised to play
secondary roles. In our society, girls are taught from childhood how to take care of others: what to say, how to behave, whom to help, what to say. But, unfortunately, very few are taught how to take care of themselves: to understand their states, to track their thoughts, to defend their views and visions, to express themselves, to be free and fulfilled. All this seems to be allowed only after you have already pleased everyone.
— You have founded the FREE community, what is it about?
— It is a space for free Ukrainian women. A place where everyone can find support, knowledge and acceptance of their true selves, connect with their own strength and unlock the energy that life itself gives.
I see the FREE community as a space where women can grow, discover themselves, feel supported and be free from restrictions. It is about strength and lightness at the same time, about the balance between independence and unity.
— You speak so selflessly and care so much about the fate of Ukrainian women. Why is this so important to you?
— I have always seen Ukrainian women as a powerful force. We either create or destroy - there is no third option. And I really want to make a positive difference in this world. That’s why I wake up every morning and work: first of all, on my inner state and thoughts, and then for the benefit of Ukrainian women.
How do you manage to combine your deep professional work with your role as a mother? Do these spheres mutually enrich each other?
For me, combining spheres of life is always about a delicate balancing act. It is difficult to be one hundred per cent in everything. I constantly have to choose: what needs more of my attention and energy today?
I have two kids, aged four and six. We live alone outside our home country, and this is a big, daily challenge. But it is the understanding of yourself, your values, resources, and desires that opens up the possibility of choosing your own path consciously. Coaching and my powerful community of free women help me with this every day.
жінка починає руйнувати. Спочатку внутрішньо з’їдає
YANITA RAISKA:
«WITH AN IMPECCABLE REPUTATION AS AN EXPERT, I AM A RELIABLE PARTNER FOR BRANDS, AND THEREFORE A VALUABLE ASSET FOR COOPERATION»
Yanita RAISKA is a professional model and user content creator. She owns a laser hair removal studio in the Netherlands with six years of experience. She helps brands turn views into profits by creating creative visual content for companies in Ukraine and the EU. Through her participation in prestigious events such as IGBLiVE, Yanita combines experience, creativity, and deep market understanding in each project. Her priority is not just audience engagement, but real results and increased conversions.
— What is the focus of your advertising strategy?
— Each advertising campaign is aimed at increasing sales and improving the brand image. I provide high-quality promotion with maximum effect. Having an impeccable reputation as a specialist in my field, I am a reliable partner for brands, which makes me a truly valuable resource for long-term cooperation.
— What is your reputation in the markets of Ukraine and the European Union?
— My followers on various platforms, including Google, trust my recommendations, which helps me successfully promote the products and services I represent.
— What products do you most often promote on your blog?
— I create high-quality visual content featuring branded clothing, accessories, bags, and shoes that clients can use in their marketing materials. I also collaborate with representatives of the food, tourism, service, and fashion industries, which allows me to reach a wide target audience with diverse interests.
— What difficulties did you face on your path to success as a blogger?
— The biggest challenge is the constant changes in algorithms in social networks, especially on Instagram. You never know for sure what content will “get in”, because the strategies that worked yesterday may be irrelevant tomorrow. Attracting a new audience has also become more difficult than a few years ago. However, my audience appreciates sincerity, humor and lightness, because today everyone needs emotional relief and rest.
— What advice could you give to readers who dream of becoming bloggers?
— The most important thing is not to be afraid to take the first step. Sign up for courses, push yourself. I was hesitant when I started too: a new country, adaptation, lack of a familiar audience. But the main thing is not to stop, even if something doesn’t go according to plan. Change comes through consistency.
— What projects or goals do you have for the near future?
— I strive to build an audience that is interesting to interact with on a personal level, like friends. I want my online community to be a place of support and positivity. I dream of organising meetings with subscribers to spend time together, communicate, share experiences, laugh and even travel.
I also intend to learn several foreign languages, in particular Italian – I really like it.
BRACHEVSKA HAIR - THE WINNING HAIRDRESSING SALON FROM THE CHAMPIONS OF UKRAINE
I IRYNA BRACHEVSKA:
n a world where beauty salons compete for customers’ attention with marketing and discounts, Iryna BRACHEVSKA is creating an empire of quality. She is the founder of Brachevska Hair – the first salon in Ukraine where all the masters are champions of Ukraine. This is not just a salon, but a brand that transforms hairdressing into high-level services. And the formula for success is not in volume, but in depth.
— Mrs. Iryna, how do you shape the uniqueness of the Brachevska Hair brand in the competitive beauty industry?
— Yes, there are many salons, but clients often say: “There is nowhere to get a haircut.” It’s not about quantity, but about quality. Unfortunately, in Ukraine, hairdressing often lacks depth. We live in an era of marketing, where the winner is the one who declares himself louder. But after an unsuccessful haircut or burnt hair, people are looking not for promotions, but for professionals.
Brachevska Hair is not about hype, but about reputation. Our brand is based on three principles: quality, professionalism and service culture. We do not recruit masters “from the market” – we train them. Training, standards, control are the foundation. We have our own line of care products; we do not depend on mass brands. Here it is not “quick and cheap”, but “high-quality and long-lasting”. In the end, it is quality that wins, even in the fiercest competition.
— What does winning the Ukrainian Championship mean to you?
— This is not just a title – it is an objective assessment of my system. I’m building not just a salon, but a concept where every master works according to the established standards. The championship is a place where you are evaluated by international experts, and it provides a true “professional mirror”. Winning is a confirmation that we are moving in the right direction. I don’t create “stars”, I form real professionals, and I am proud of that.
— How do you form a team of champions and keep the level up?
— To create a team of champions, you need to be a champion yourself - not just in terms of title, but in your thinking and
actions. I am the first to demonstrate results and create conditions for growth. Not only professional skills are important to me, but also personal qualities: punctuality, ambition, and openness to learning. A master at Brachevska Hair is not just an employee, but a brand ambassador. We have a strict selection process, serious training, and internal certification. We are not just a team, we are a professional community.
— What inspires you and what are your next goals?
— I am inspired not by profit, but by the process of creation. Brachevska Hair is my answer to the question: is it possible to create a quality brand from scratch in difficult times without an investor? Yes, it is. I want the world to see it: Brachevska Hair is a place where champions are born, and Ukraine is a country of talented, strong craftsmen. We do not pursue fashion – we create our own culture. And this is just the beginning.
BRACHEVSKA
— Пані Ірино, як Ви формуєте унікальність бренду Brachevska
Hair у конкурентній сфері краси?
— Так, салонів багато, але клієнти часто кажуть: «Підстригтися — ніде». Йдеться не про кількість, а про якість. На жаль, в Україні перукарському мистецтву часто бракує глибини. Ми живемо в епоху маркетингу, де перемагає той, хто голосніше заявляє про себе. Але після невдалої стрижки
формуєте
чем
піонів і тримаєте рівень? — Щоб створити команду чемпіонів, треба самій бути чемпіонкою — не лише за титулом, а в мисленні та вчинках. Я першою демонструю результат і створюю умови для зростання. Для мене важливі не тільки професійні навички, а й особистісні якості: пунктуальність, амбіційність, відкритість до навчання. Майстер у Brachevska Hair — це не просто працівник, а амбасадор бренду. У нас суворий відбір, серйозне навчання, внутрішня атестація. Ми
iliia Stadnik is an artist from Kherson who combines tradition and modernity. She not only paints, but also inspires and develops the values of children and adults. Her online gallery “Carpentry” (“Столярка”, “Stoliarka”) helps to preserve the world of art in times of war.
ARTIST LILIIA STADNIK: “OUR IDENTITY LIVES IN THE PROCESS OF CREATION”
— You became a participant in the project “With Ukraine in the Heart”. What meanings do you put into art in this difficult time for the country?
— My activities are aimed at supporting Ukrainian families abroad through integration into a new environment through education – the development of knowledge, skills and values, in particular through art. The art therapy programme helps children to learn about the world through play, develop creative, emotional and social perception, which contributes to their adaptation.
The project “With Ukraine in the Heart” is a way to tell the world that even in times of war we are cherishing and promoting Ukrainian culture. We are demonstrating that Ukrainians are a nation of heroes, capable of resistance and unity, where children play an important role.
— Your paintings create a special mood. How do you come up with the idea for a new canvas?
— Ideas are born through the process of self-knowledge — it is a way to convey feelings and emotions in the language of colours. Most often I paint landscapes and portraits. In creation, the main thing for me is that inner
state that immerses me in the world of watercolours or oils, fills me with meaning and helps me stay in the resource. The atmosphere is inside us, regardless of what I depict: Scythian mounds, the sound of the wind or the figures of Ukrainian personalities.
— What is the online gallery “Stoliarka” for you and how did it come about?
— The idea of “Stoliarka” has been in my mind since childhood – since I was eleven years old, when I first tried wood carving and burning. After a long break, the dream came to life: I created a space where everyone can believe in themselves.
“Stoliarka” is about creativity and trust: in themselves, in the process, in the teacher. Here, like in an orchestra, everyone learns to “play” carpentry tools, creating unique things with a bit of happiness. In the age of digital technologies, it is important to maintain balance and not lose the crafts that shape our identity – carpentry, weaving, pottery, Easter egg making. They are about the future of Ukrainian culture and economy.
— You hold masterclasses for children and adults. What is the most valuable thing about this process?
— My mission is to help people discover the world of beauty and spirituality through creativity. During the classes, children and adults not only learn artistic techniques, but also work through their fears and find inner strength. I create an atmosphere where everyone feels at home. The most valuable thing is to see sincere emotions in the eyes of the students, their smiles, inspiration. It inspires and fills with meaning.
— Do you have a favourite genre - portraiture, landscape or perhaps still life?
— I am especially fascinated by portraits. It’s like music – it’s important not only to reproduce the likeness, but also to convey a mood that will touch the viewer. The more I get to know people, the more I want to paint portraits – it’s a kind of metamorphosis through art.
— What emotion or thought do you want to leave in the viewer’s heart?
— I want it to touch – I want everyone to respond, even if it is difficult to explain why. The main thing is to leave a mark in the heart and remind them that art heals and is eternal.
— Ви стали учасницею проєкту «З Україною в серці». Які сенси вкладаєте у мистецтво в цей непростий для країни час?
— Моя діяльність спрямована на підтримку українських родин за кордоном через інтеграцію в нове середовище завдяки едукації — розвитку знань, навичок і цінностей, зокрема через мистецтво. Програма арттерапії допомагає дітям у формі гри
пізнавати світ, розвивати творче, емоційне й соціальне сприйняття, що сприяє їхній адаптації.
Проєкт «З Україною в серці» — спосіб донести світу, що навіть у час війни ми плекаємо й популяризуємо українську культуру.
Ми демонструємо, що українці —
нація героїв, здатних до спротиву та згуртованості, де важливу роль відіграють і діти.
— Ваші картини створюють
особливий настрій. Як виникає ідея нового полотна?
— Ідеї народжуються через процес самопізнання — це спосіб передати
почуття й емоції мовою фарб. Найчастіше пишу пейзажі та портрети.
У творчості для мене головне — той внутрішній стан, що занурює
світ акварелі чи олії, наповнює
Тут, як в оркестрі, кожен навчається «грати» на столярних інструментах, створюючи унікальні речі з частинкою щастя. У добу цифрових техно-
логій важливо зберегти баланс і не втратити ремесла, що формують нашу ідентичність — столярство, ткацтво, гончарство, писанкарство. Вони — про майбутнє української культури та економіки. — Ви проводите майстеркласи для дітей і дорослих. Що найцінніше в цьому процесі? — Моя місія — допомагати людям відкривати світ краси та духовності через
«UKRAINE - MOTHER»:
A HEART THAT BEATS FOR UKRAINE
Tetiana Rudnik is the founder and director of the charity foundation “UKRAINE – MOTHER”, a specialist in supporting veterans and demobilised soldiers, a military wife and mother of three children, сhairman of the Primary Trade Union Organization of the Roshen КCF.
— How do you manage to combine your professional activities, duties as head of the trade union and management of a charitable foundation?
— It is a real challenge, but also a great honour. The secret is a close-knit team, discipline and flexibility. At the factory, I work with people who share my values. Trade union activity is another front of the struggle: for decent working conditions, respect, and stability. All of this is united by one thing - caring for people. I have learnt to set priorities and delegate where appropriate.
— How do you find a balance between professional responsibilities and family life — as a military wife and mother of three children?
— Honestly? It’s not always perfect. But it’s love that keeps me going - for my country, for my family, for the people I support. Children are my support, my meaning. My husband is my hero and inspiration. We are a team. Everyone understands that our contribution is important and supports me. Balance is not always equilibrium, but it is always harmony in the soul.
— What are the key challenges you see in working with veterans and demobilised soldiers, and how do you seek to confront them?
— The most serious difficulties are misunderstanding, stigmatisation and lack of a systematic approach. Often, society does not know how to react or how to support a veteran. We strive to break down these barriers through educational activities, information campaigns, and personal example. I believe in the power of the community: when volunteers, psychologists, lawyers, businesses and people who are simply not indifferent come together, a real support system can be built.
— What strategies do you use to remain effective in all areas of your activities?
— My strategy is love for work and responsibility. I plan every day, work closely with my team, and am always looking for new approaches. I learn a lot: communication with other activists, international partners, and psychologists
gives me invaluable experience. But the most important thing is the inner sense of mission. When you understand that your work is important, you always find strength.
— What was your personal motivation to work with veterans and demobilised soldiers?
— This is not just a choice, but a call of the heart. The war changed everything: values, priorities, the very perception of life. When I saw the pain, confusion and fatigue in the eyes of those returning from the frontline, I could not stand aside. I felt an urgent need not just to sympathise, but to act, to support, to be there for them. This became a continuation of my social and charitable work, which gained a deeper meaning after 24 February.
— How do you provide psychological and social support to those returning to civilian life?
— First and foremost, we need to listen and really hear. Many returnees suffer not only physical but also invisible traumas. We provide adaptation opportunities: through consultations, participation in communities, and involvement in the foundation’s projects. Our initiatives – support for the wounded, provision of the necessary equipment (crutches, wheelchairs, hygiene products) –are not only practical, they demonstrate that a person is not left alone with his or her pain.
