MILAN LUXURY Feeding your body, style and mind
Your key to an exclusive experience of the city Starred Chefs, secret addresses, places to be.
Chinese and Russian translations
中文翻译 • русский перевод
Oil | Tradition | Value
10 euro A gift from your hotel
ilan is dressed to kill as it gets ready to welcome the world to Expo Milano 2015 with a plethora of events that will literally take your breath away. Held on the evening of 30 April, the inaugural event dedicated to the Maison’s milestone birthday, was hosted by none other than Giorgio Armani: 40 years of Italian excellence, impeccable artisanal tradition, unparalleled flair, quality and peerless style. In addition to the runway show, guests were also treated to a concert by revered tenor Andrea Bocelli, another example of Italian tradition known and loved throughout the world. On Friday 1 May, Expo, offering a global perspective on food, officially opened its doors to the public, in a bid to encourage a constructive debate on the universal theme of food and nutrition. In addition to Giorgio Armani, the patriarch of Italian fashion, ‘Milan Luxury’ will offer readers an exclusive feature on Chef Ambassador Moreno Cedroni, whose gastronomic innovations have won him countless awards and inspired food lovers around the world. Invited, like his other colleagues, to add an ingredient to the fabulous menu of Expo, Cedroni has opted for one of the most noble: extra virgin olive oil, a component synonymous with tradition and richness. A valuable addition, that adds a touch of class (and health) to every Italian dish, encompassing all things Mediterranean in just one culinary gesture. A bastion of peasant tradition, dating back to the earliest Mediterranean civilizations, the sacred aspects of oil are recognized in all cultures. Called liquid gold by many throughout history, oil is a priceless commodity and a symbol: it establishes a bond, it brings harmony. As with its fashion, its works of art and its endearing qualities, when it comes to oil, Italy boasts more richness and variety than any other country. It all comes together in Milan during this late spring season.
“And among the good things of the earth I set apart Olive oil, Your ever-flowing peace, your green essence Your heaped-up treasure which descends In streams from the olive tree” Pablo Neruda
CORSO VITTORIO, EMANUELE II 24/28, 20122 MILANO
Feeding your body Milan offers the most exclusive gastronomic experience Moreno Cedroni 16 Renowned Chef and Expo Ambassador presents his ingredient: extra virgin olive oil Sublime Cuisine Top 40 restaurants in the city Address Book
Feeding your style Milan offers the most desirable fashion and lifestyle choices Gallery The most precious aspects of fashion
Shop windows Glam picks Watches 50 Jewels 54 Bags 58 Beauty 60 Highlights
Gastronomic gems Milanâ€™s gourmet destinations! Address Book
Eataly, in discover of the treasures of Italy A huge concept store to discover
Feeding your mind Milan inspires and nurtures San Maurizio Maggiore 82 The ‘Sistine Chapel’ of Milan Elegance comes from within 84 Expo Ambassador Giorgio Armani: the king of fashion Unmissable 90 Tapping into Milan’s marvels Events 96 Hot and happening: Leonardo da Vinci, Art, Gardens, Entertainment and Photography
photo: Stefano Guindani
Chinese and Russian translations
中文翻译 • русский перевод
MILAN LUXURY Feeding your body, style and mind
Your key to an exclusive experience of the city Starred Chefs, secret addresses, places to be.
Chinese and Russian translations
中文翻译 • Русский перевод
Oil | Tradition | Value | due_2015
The colour of gold, tradition and value. The motif embellishing the bodice, reminiscent of tilled soil, and the fluidity of lines. This outfit by Giorgio Armani, featured during the presentation of his pre-spring 2015 collection, embodies all the beauty of Mediterranean allure.
Oil | Tradition | Value 10 1 0 euro A gift from your hotel ×
of Italy Virginia Wolf said: â€œOne cannot think well, love well, sleep well, if one has not dined well.â€? Now, more than ever before, Milan is the right place to indulge in all of these things. And while Moreno Cedroni heightens the flavour of Expo with his creativity, you can have fun tasting starred menus, or purchasing delicacies, either at the Expo site or in the city.
FEEDING YOUR BODY | EXPO AMBASSADOR “I’m enhancing Expo with extra virgin olive oil. I have chosen it because it symbolizes my region of origin, the Marches, and also represents the whole of Italy. I have chosen it because, as a cook, I consider it an indispensable culinary ingredient. Frankly, I wouldn’t know how to cook without it.” Moreno Cedroni, the inventor of Mediterranean-style sushi, presents oil: a sacred food of Mediterranean culture.
The owner of La Madonnina del Pescatore, a two-Michelin-star restaurant, Chef Cedroni was born and raised by the sea, in an area renowned for its gastronomic tradition.
photo courtesy of www.ristoranteracco.it
FEEDING YOUR BODY | EXPO AMBASSADOR
DELICATE, INTENSE OR SPICY? “If I need a spicy, slightly piquant oil, I get it in Umbria; for something slightly more delicate, Liguria or Lake Garda. If I need an oil with a particularly intense flavour, then Sicily is my place of choice”, says Cedroni. In Italy, it’s not just about ‘oil’ but a fantastic range of oils. The Maestro’s favourite is ‘Raggia’, harvested and pressed within 12 hours, producing a slightly bitter-spicy oil, boasting hints of artichoke and almonds. It can be used in a thousand different raw fish recipes: freshly served “gioco del tonno” (left) and below one of his famous white tuna preserves.
oreno Cedroni says that his first food memory is “the scent of garlic frying in olive oil”. This probably explains why, this two-Michelin-star chef, acclaimed by the Wall Street Journal as one of the ten best seafood cooks in the world, when asked to add his ingredient to the Expo extravaganza, went directly to his origins, opting for olive oil, rather than choosing sublime white tuna or raw Amberjack. Because, he admits, you can cook without fish, but “without olive oil I would be totally lost” … we have a quality and variety that makes us the envy of the whole world”, and because, “simply by dipping bread in olive oil you can create a sumptuous meal, something you can only pull off in Italy.” Fifty-one-year-old Cedroni is the former enfant terrible of Italian cuisine: original and experimental but also ironic and unpredictable. After opening his restaurant La Madonnina del Pescatore in Senigallia (Ancona), in the eighties, he infused the Italian gastronomic scene with a breath of fresh air. Though he has always been an innovator, he swears that his whole attitude changed in the nineties when he first met legendary Catalan chef Ferran Adrià, who “taught all of us never to impose any limitations in the kitchen”. Cedroni still looks back with the emotion to the time “that Adrià served me Parmesan ice cream as a first course when I first interned for him”, titillating his taste buds and triggering a new desire for research. Now that he is a famed international Chef, Cedroni has by no means stopped experimenting: provided that innovation is based on the solid foundations of Italy’s rich culinary tradition. It therefore comes as no surprise that this Chef from the Marches is renowned for having invented “susci”, i.e. sushi upgraded with a Mediterranean twist. “I adore raw fish and I have always been fascinated by Japanese technique”, explains Cedroni, “but I found that the structured approach to making sushi did not do justice to our wide variety of Mediterranean fish. I believe that each fish deserves its own recipe: so I began creating alternatives.” He managed to come up with a new, wholly personal method of preparing raw fish, firmly rooted in the history of Italian cuisine. His favourite? Raw Amberjack served with a leek and lemon sauce, garnished with violets and basil. Tradition and versatility create an inspirational result. “All of this is perfectly represented by extra virgin olive oil, one of the oldest and most sacred but also one of the most versatile ingredients of Mediterranean culture. I use olive oil in all my fish recipes but also in any other dish that I happen to invent.”
FEEDING YOUR BODY | EXPO AMBASSADOR
Cedroni does not hesitate to define olive oil as “a valuable asset”, justified, among other things, by its ancient history. In fact, all Mediterranean civilizations considered the olive as a gift from the gods and its oil, revered for its multiple functions, as a bridge between the human and the divine. For this reason the Chef is proud to offer it as his contribution to Expo: “I am proud to be a part of the team of Ambassadors”, he says. “It’s a milestone in my career because the eyes of the world will be trained upon me. Extra virgin olive oil testifies to the best of our gastronomic and agricultural offerings, their tradition and evolution: it’s all a question of flavours, aromas, taste and a healthy diet. We should not forget that foreigners visit Italy for its history, its culture and its landscapes, but also for its cuisine: olive oil represents the beauty and bounty of our country.
Moreno Cedroni was born in 1964 in Ancona, one of Italy’s major ports on the Adriatic coast. Cedroni opened his first restaurant, La Madonnina del Pescatore in 1984. He is famous for having invented ‘susci’, sushi upgraded with a Mediterranean twist. In 2000, he opened the Clandestino Susci Bar in Portonovo and, in 2003, Anikò, the world’s first ‘fish charcuterie’ in the town of Senigallia. He produces gourmet preserves at his ‘Officina’. The winner of numerous international awards, he is a Chef Ambassador of Expo.
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FEEDING YOUR BODY | TOP RESTAURANTS
Milan is one of the world’s trendiest cities, known for its fashion and design but, above all, for its superb cuisine, lovingly prepared not only by Michelinstarred chefs but also at the exclusive restaurants of the best Milanese hotels… take your pick!
FOR CONNOISSEURS On the opening page: top, a scenic view of Palazzo Parigi’s luxurious Ristorante Gastronomico in picturesque Brera; above, a glimpse of Alice at Eataly Smeraldo helmed by chef Viviana Varese.
his year, as never before, food takes centre stage. After all, it has been chosen as the theme of the Universal Exhibition Expo Milano 2015. Milan, with its fabulous cuisine, of longstanding tradition, represents this choice to a tee: from the most creative to the more traditional, the city’s restaurants offer an unparalleled gourmet experience. Just think, this year, as many as fourteen addresses have been listed
in the prestigious Michelin Guide. In fact, the latest additions include Ristorante Berton and Iyo, the first ethnic eatery in Italy to have received the highly sought-after star. Three of Expo’s Chef Ambassadors helm starred restaurants: Cracco, the brainchild of experimental chef Carlo Cracco (don’t miss his famous eggs), Joia presided over by chef Pietro Leemann for discerning vegetarians and D’O featuring Davide Oldani’s ‘pop’ cuisine.
Davide Oldani - D’O
Pietro Leemann - Joia
For seafood connoisseurs, Alice (at Eataly Smeraldo) offers a sublime, highly creative menu while Il Ristorante Trussardi alla Scala combines an inherent sense of style with unique flavours. Conversely, more traditional foodies should head to Il Luogo di Aimo e Nadia, while surefire destinations for those in search of tradition upgraded with an innovative twist include Sadler, Al Pont de Ferr, Innocenti Evasioni, Unico Milano, Vun and Tano passami l’olio.
In Milan, the uber-luxe sophistication of the city’s most illustrious hotels is appreciated throughout the world; here, the gastronomic offer is the ne plus ultra of Italian haute cuisine, where heritage flavours are superbly expressed through the culinary talent of their chefs. For those who prefer a more contemporary, design-oriented ambience, at Ristorante Oltremare (Hotel Boscolo Milano), both exquisite
THREE CHEFS FOR EXPO On this page: top, the two Chef Ambassadors of Expo Davide Oldani (D’O) and Pietro Leemann (Joia); above, Cracco, the kingdom of third Chef Ambassador of Expo Carlo Cracco, located just a stone’s throw from piazza Duomo.
FEEDING YOUR BODY | TOP RESTAURANTS
and eccentric, the light fluctuates in accordance with the aromas and flavours emanating from its evocative open-plan kitchen (try the VIP room); on the other hand, the elegant atmosphere of the restaurant at Bulgari Hotel Milano is ideal to savour the cuisine of chef Roberto Di Pinto, accompanied by several of the best vintage wines. If you’re looking for a splurge, the Armani/ Ristorante, located in the city’s famed Quadrilatero is the place to go: a gourmand haven renowned not only for its delectable creations but also for its aperitivi. In the Brera district, just steps from the magnificent Accademia, Palazzo Parigi’s Ristorante Gastronomico offers an elegant, deluxe atmosphere featuring haute cuisine built on Italian tradition; while the Ristorante Gallia, at the recently refurbished Excelsior Hotel Gallia, tempts diners in with a gourmet menu focusing on prime-quality ingredients. For those in search of a slightly more ‘classical’ atmosphere, the Grand Hotel et de Milan in via Manzoni – the
favourite haunt of renowned composer Giuseppe Verdi – boasts two luxurious restaurants, the Caruso and Don Carlos, offering diners an authentic trip back in time. For a dinner featuring a view over the magnificent garden of the cloisters, La Veranda at the Four Seasons Hotel Milano is a must-visit spot in the heart of the fashion quadrangle; while the Sinfonia (SevenStars Galleria) not only offers first-class Italian and Mediterranean cuisine but also a bird’s eye view over Galleria Vittorio Emanuele II; just a little further one, the Park Hyatt hotel boasts the Michelin-starred Vun, where tradition and innovation coexist in perfect harmony; if you’re looking to taste the sublime flavours of Piedmont or Liguria, then Westin Palace’s Casanova is the place to be. Lastly, beyond blissful Milanese food is turned out by Chef Fabrizio Cadei at the Acanto restaurant overlooking the Principe di Savoia’s tranquil Italian garden, a fabulous dining spot, especially in the warmer weather.
Il Ristorante Trussardi alla Scala
CATWALK CUISINE Top, an image of the highly sophisticated Armani/Ristorante featuring all the style and elegance of famed designer Giorgio Armani. Above, Il Ristorante Trussardi alla Scala, located right above the spaces of the Trussardi boutique in piazza della Scala.
ADDRESS BOOK MICHELIN-STARRED RESTAURANTS Alice Ristorante c/o Eataly Smeraldo Piazza XXV Aprile, 10. T: 02 5462930. www.aliceristorante.it Al Pont de Ferr Ripa di Porta Ticinese, 55. T: 02 89406277. www.pontdeferr.it Cracco Via V. Hugo, 4. T: 02 876774. www.ristorantecracco.it D’O Via Magenta, 18 – Cornaredo (MI). T: 02 9362209. www.cucinapop.do Joia Via P. Castaldi, 18. T: 02 29522124. www.joia.it Il Luogo di Aimo e Nadia Via privata R. Montecuccoli, 6. T: 02 416886. www.aimoenadia.com Il Ristorante Trussardi alla Scala Piazza della Scala, 5. T: 02 80688201. www.trussardiallascala.com Innocenti Evasioni Via privata della Bindellina. T: 02 33001882. www.innocentievasioni.com
Tano passami l’olio Via Villoresi, 16 corner of via Pastorelli. T: 02 8394139. www.tanopassamilolio.it Unico Milano Viale A. Papa, 30. T: 02 39261025. www.unicorestaurant.it Vun c/o Park Hyatt Milano Via S. Pellico, 3. T: 02 88211350. www.ristorante-vun.it
LA VERANDA (FOUR SEASONS HOTEL MILANO)
FIVE STAR RESTAURANTS
Via Gesù, 6/8. T: 02 77081478 www.fourseasons.com
Acanto (Hotel Principe di Savoia) Piazza della Repubblica, 17. T: 02 62302026. www.hotelprincipedisavoia.com
Starred-Michelin chef, Vito
AlaCena (Meliá Milano) Via Masaccio, 19. T: 02 44406. www.melia-milano.com Al V Piano-Attico Gourmet (Grand Visconti Palace) Viale Isonzo, 14. T: 02 540341. www.extrohotels.com Armani/Ristorante (Armani Hotel) Via Manzoni, 31. T: 02 88838888. milan.armanihotels.com
Iyo Via Piero della Francesca, 74. T: 02 45476898. www.iyo.it
Bulgari Ristorante (Bulgari Hotel Milano) Via privata Fratelli Gabba, 7b. T: 02 8058051. www.bulgarihotels.com
Sadler Via A. Sforza, 77. T: 02 58104451. www.sadler.it
Caruso (Grand Hotel et de Milan) Piazzetta Croce Rosa corner of via Manzoni, 29. T: 02 723141. www.grandhoteletdemilan.it
Mollica, has just touched down at this restaurant, a great destination for ‘celeb watching’ and business lunches. Aged 43, 19 of which were spent working for the Four Seasons’ group around the world, Mollica was recently named executive chef of Milan and Florence meaning that La Veranda will now be helmed by his right-hand man Marco Veneruso. “What I would like”, says Mollica, “is to build upon what Sergio Mei, my predecessor and maestro, has developed over the past few years while, obviously, adding my own personal touch based on my philosophy that the main value of any dish is the quality of its ingredients, with a nod to Lombardy cuisine.”
Ristorante Berton Via della Liberazione, 13. T: 02 67075801. www.ristoranteberton.com This new restaurant named after chef Andrea Berton is located in the futuristic Porta Nuova district. Its ultramodern setting mirrors the foundations of Berton’s minimalist, elegant cuisine featuring instantly recognizable, prime ingredients where the creative choice focuses on the evolution rather than the uprooting of tradition.
photo © Davide Lovatti ARMANI/NOBU Via G. Pisoni, 1. T: 02 72318645. www.armaniristorante.com A meeting point for the subtle pleasures of gourmet cuisine and the refined sophistication of discrete dining. Over the years, Armani/Nobu has become a respected fixture on the Italian restaurant scene, combining chef Nobuyuki Matsuhisa’s cuisine with the distinctive aesthetic quality that distinguishes the Armani brand.
Casanova (The Westin Palace) Piazza della Repubblica, 20. T: 02 63364001. www.casanova-restaurant-milan.com Da Noi In (Hotel Magna Pars Suites Milano) Via Forcella, 6. T: 02 83278111. www.magnapars-suitesmilano.it Don Carlos (Grand Hotel et de Milan) Via Manzoni, 29. T: 02 72314640. www.ristorantedoncarlos.it Gallia Ristorante (Excelsior Hotel Gallia) Piazza Duca d’Aosta, 9. T: 02 67851. www.excelsiorhotelgallia.com Il Baretto al Baglioni (Carlton Hotel Baglioni) Via Senato, 5. T: 02 781255. www.baglionihotels.com La Sinfonia (Seven Stars Galleria) Via Silvio Pellico, 8 . T: 02 89058297. www.sevenstarsgalleria.com Le Noir (Hotel The Gray) Via San Raffaele, 6. T: 02 7208951. www.hotelthegray.com L’Opéra (Hotel De la Ville) Via Hoepli, 6. T: 02 879131. www.delavillemilano.com
Arlecchino Lounge Bar (Hotel Boscolo Milano) B*her Club Rooftop Lounge (Hotel Boscolo Milano) Corso Matteotti, 4,6. T: 02 77679611. www.boscolohotels.com Petit Pierre (Pierre Milano Hotel) Via De Amicis, 32. T: 02 72000581. www.hotelpierremilano.it Primadonna (Hotel Milano Scala) Via dell’Orso, 7. T: 02 870961. www.hotelmilanoscala.it Roses (Starhotels Rosa Grand) Piazza Fontana, 3. T: 02 88311. rosagrand.starhotels.com Ristorante Palazzo Parigi (Palazzo Parigi) Corso di Porta Nuova, 1. T: 02 62562555. www.palazzoparigi.com Ristorante Rubacuori (Hotel Château Monfort) Corso Concordia, 1. T: 02 776761. www.hotelchateaumonfort.com Straf Ristorante (Hotel Straf) Via San Raffaele, 3. T: 02 80508715. www.straf.it
Manzoni Restaurant (Hotel Manzoni) Via Santo Spirito, 20. T: 02 76005700. www.hotelmanzoni.com
Style Lounge Bar & Restaurant (Style Hotel) Via delle Erbe, 1. T: 02 49537000. www.stylehotel.eu
Oltremare Restaurant (Hotel Boscolo Milano) Corso Matteotti, 4,6. T: 02 77679610. www.boscolohotels.com
Vun (Park Hyatt Hotel) Via T. Grossi, 1. T: 02 88211234. milano.park.hyatt.com
MORENO CEDRONI RESTAURANTS
Moreno Cedroni is the 2-Michelinstar chef who infused Italian cuisine with an avant-garde spirit (see page 16). You can sample his innovative gourmet creations at three locations in Italy. www.morenocedroni.it La Madonnina del Pescatore Via Lungomare Italia 11, Senigallia (Ancona) T: 071 698267. Anikò Piazza Saffi 10, Senigallia (Ancona) T: 071 7931228. Il Clandestino Località Baia di Portonovo (Ancona) T: 071 801422.
FEEDING YOUR BODY | TOP DELIS
After sampling supreme flavours at starred restaurants in Milan, we offer a pick of exclusive locations where you can purchase select products to take home as a souvenir of your Milanese tasting experience.
ocated in the heart of the city, it is not mere chance that Peck (via Spadari) is defined as ‘the Temple of Gastronomy’: an iconic reference point and one that is close to the hearts of all Milanese citizens. Here you can find rare specialities inspired by the best of Made in Italy and not only. In fact, it’s almost impossible to
leave without purchasing some sort of delectable treat, whether this be a jar of caviar or one of its more than 200 blends of teas and infusions. Conversely, nestling in the midst of the ‘Quadrilatero della Moda’, il Salumaio di Montenapoleone is more than a delicatessen, it’s an oasis of soughtafter flavours (from fresh pasta to excellent cheeses) set against the
ANTIQUE FLAVOURS At the side, a suggestive image of Il Salumaio di Montenapoleone where you can find specialities for discerning foodies set against a backdrop of rare beauty (Palazzo Bagatti Valsecchi); on the facing page, a glimpse of the iconic headquarters of Peck in the cityâ€™s highly central via Spadari, renowned for its more than 3,000 vintage labels.
FEEDING YOUR BODY | TOP DELIS
unique backdrop of Palazzo Bagatti Valsecchi, a one-of-a-kind meld of history, flavours and fashion: absolutely unmissable! Just a little further on, in corso Venezia, those who love this luxe ingredient should head to recently opened Tartufi & Friends Truffle Lounge, which offers this noble tuber (both white and black) paired with the finest offerings of Italian culinary tradition. If you’re rushed and don’t have much time to dedicate to searching for gourmand goodies amidst Milan’s myriad gourmet shopping stops, we can recommend two top destinations where you can find all the best specialities under one roof. If you prefer tradition (and a magnificent view over the Duomo) la Rinascente Food Market on the 7th floor is the place to go for luxury food gifts. For example, items on offer include more than 20 varieties of salt, extra virgin olive oils from the best Italian cultivars and barrique-aged vinegars seasoned with precious essences. A newcomer on Milan’s food scene, Eataly offers the best of Made in Italy against the scenic backdrop of a former, recently restructured theatre, meaning that you can make your gourmet purchases possibly while listening to the notes of a concert emanating from its beautifully preserved stage. Milan boasts a slew of addresses for those with a sweet tooth. We’ll begin with the storied past and unforgettable marron glacés of Giovanni Galli, which have titillated Milanese palates since 1911. A little further on you will find a more recent but just as soughtafter destination: Noberasco, for lovers of high-quality dried fruits and a cornucopia of other naughty sweet treats. And then again, Cova in the Quadrilatero or Pasticceria Marchesi (tantalizing chocolates and Colomba or Panettone during the festive season). Always on the subject of chocolate,
UNIQUE IN MILAN From the left, clockwise: sought-after location Tartufi & Friends Truffle Lounge where you can purchase spreads, sauces, patĂŠs, oil and a flotilla of others delicacies made from the noble tuber; at the side, the stunning window display of Cova in via Montenapoleone famed for its pastries; the historic seat of Pasticceria Marchesi in corso Magenta, which still retains all of its early 20th century charm intact; Via Ponte Vetero 13, located in picturesque Brera, is a must-visit destination for lovers of specialty foods from Liguria. A small treasure trove of taste, Emporio Fratelli Carli, is a one-of-a-kind space stocking a fabulous array of Ligurian and Mediterranean treats, the pride of this iconic Imperia-based company renowned worldwide for its olive oil. Well-stocked wine bar Nâ€™Ombra de Vin in the picturesque Brera district, formerly home to the 16th century refectory of the Augustinian monks one of whose illustrious guests included Mozart.
FEEDING YOUR BODY | TOP DELIS
don’t forget uber-chic Armani/Dolci in via Manzoni or Zàini in trendy Corso Como, the pralines of Neuhaus Maître Chocolatier and the chocolates of Turin-born patissier Guido Gobino. Dulcis in fundo, a special mention goes to the king of Italian deliciousness: gelato! There’s Ciacco for organic ice cream, Grom for the traditional kind, Amorino for decadent gelato creations and Il Massimo del Gelato for its myriad varieties of chocolate. Last but not least, Milan also boasts an explosive wine-bar scene, mustvisit spots to indulge your passion for Italian wines. We recommend three locations featuring three different tastes: trendy N’ombra de Vin which offers the best Italian labels, historic Enoteca Cotti, a must-visit venue for sparkling wines and first-class grappas and the innovative SignorVino just behind the Duomo.
UNDER ONE ROOF Below, an image of the products of one of the well-stocked corners of Eataly; bottom, the upmarket Food Market on the 7th floor of la Rinascente in piazza Duomo.
FEEDING YOUR BODY | ADVERTORIAL la Rinascente
Dining with a view
The fabulous department store overlooking the Duomo is a real part of Milan’s history. It also offers visitors an exclusive Food Market and a choice of as many as 9 bars and restaurants.
or a romantic dinner, a business lunch, a party but also a meeting with friends or simply a coffee break on the magnificent terraces overlooking the Duomo, the Food & Restaurants on the 7th floor acts as the perfect backdrop for all occasions. In fact, every day until midnight, guests can take their pick from among several locations. All of this in a cosmopolitan atmosphere featuring a spectacular view over the spires of the Duomo and a panoramic terrace, where you can enjoy a decidedly unique tasting experience. In addition to the exclusive tasting location on the seventh floor, there is also a Food Market, where you can find hundreds of gourmet, “Madein-Italy” products and specialities from all over the world. An absolute must are the refined blends of revered French tea house Dammann Frères which offers only the highest quality products at its exclusive corner.All gourmet products can also be transformed into surprising gift ideas thanks to the Gift Boxes provided. Expert personal shoppers are at-the-ready for your every shopping need. Open daily until midnight. Entrances from la Rinascente Piazza Duomo (until store closing time) or via Santa Radegonda 1 and via San Raffaele 2 (entrance until midnight).
la Rinascente Food & Restaurants Piazza Duomo For booking please call: 02 8852471 www.rinascente.it/foodandrestaurants
FEEDING YOUR BODY | SLOW FOOD
In discovery of the treasures of Italy The huge concept store dedicated to the best of Italian enogastronomic culture is called Eataly. You can visit it in the city or alternately, enjoy its new space, set up at Expo Milano 2015.
magine a huge food market, boasting stalls displaying the best that Italy has to offer. And, at the same time, imagine a street, or rather an entire district, fronted by small thematic restaurants or pop-up kiosks, where you can grab a piadina, a slice of fragrant pizza or a cone of fried fish. All this can be found in Italy: scattered throughout the streets in the city or in picturesque towns, along the shorefront or in mountain villages. To begin to comprehend its breadth, you would need to embark on an â€˜Italian Journeyâ€™ worthy of Goethe. On the other hand, you could try Eataly, which has gathered all these Italian marvels in a series of concept stores that are enjoying enormous success throughout the world.
The brainchild of 61-year-old entrepreneur Oscar Farinetti, Eataly is not just a chain of shops nor a conglomerate of restaurants, but rather a philosophy based on a different approach to food, and consequently, to life. Its formula (high-quality products, meticulous attention to producers and a joyful celebration of the Italian culture of food) has caught on in a big way in Milan. This is why, for the entire duration of Expo, in addition to two urban sales points (Eataly Smeraldo in piazza XXV Aprile and the one headquartered at The Brian&Barry Building, in piazza San Babila), Eataly will have another, hugely important space. Farinetti’s powerhouse has been entrusted with an important task, namely contributing to represent Italy throughout the world, with a pavilion of its own at the 2015 Universal Exposition in Milan. After all, as ‘One of the Most Innovative Companies 2015’ according to Fast Company and 2014 winner of ‘Best New Retail Concept’, Eataly boasts a format that has rapidly become international (with sales points from Tokyo to New York, from Istanbul to Dubai). But what awaits you on entering Eataly? As far as the sales points in the city are concerned, first and foremost you will find a rich, brightly coloured market where you can purchase seasonal vegetables, artisanal baked good, locally produced charcuterie, cheeses and yoghurt – with a special area for mozzarella, produced on the spot. You will also find meat and fish, oil and wine, 14 different types of bread and, naturally, the best, most authentic Italian pasta. For those wishing to sample their specialties in-house, the store offers an interesting array of ‘small restaurants’: there’s a coffee corner, a gelato corner, a chocolate corner and a pastry corner. The venue also hosts ‘just’ pasta, ‘just’ meat and ‘just’ fish eateries as well as a vegetarian area serving soups.
There’s a small informal cold cuts and cheese restaurant, plus a few wholly Italian gems: fried food, piadine and, obviously, pizza. But that’s not’s all. The top floor of Eataly Smeraldo hosts Alice, a starred restaurant where chef Viviana Varese delights diners with her famous menu. The Eataly pavilion at Expo will embrace a different philosophy focusing on biodiversity which Farinetti considers the real source of Italian gastronomic excellence. Its space, extending over 12,000 square metres, plus an additional 4,000 comprising a garden/vegetable patch, will be used to house 20 restaurants dedicated to regional cuisine. Here, for the duration of the 6-month event, several of the best Italian restaurateurs will take turns at titillating the palates of diners with their seasonal menus. The formula will include 80 different dishes each month as well as 100 types of wine, including full-bodied table wines and Italian bubbly. There will also be no lack of delectable thematic corners: from coffee to beer, Parmesan cheese to Parma ham, spumante to Nutella without forgetting pizzas and piadinas: two signature classics of Italian food, to be eaten at any time of the day.
Liquid gold: all the oil of Eataly At the massive Eataly market you can purchase more than 60 varieties of olive oil, strictly extra-virgin, to explore the abundance of Italian cultivars. You will also find some highly original offerings (including pistachio or truffle oil) as well as a selection of Mediterranean preserves (i.e. preserved in oil), from tuna to tomatoes. But let’s not forget that oil is also central to the art of frying. In fact, Eataly Smeraldo boasts a small restaurant dedicated entirely to fried specialties. Must-trys include the venue’s delectable ‘mozzarelline in carrozza’.
ADDRESS BOOK GOURMET DESTINATIONS Armani/Dolci Via Manzoni, 31. T: 02 62312686. www.armanidolci.com Conti Restaurant Via Montenapoleone 19. T: 02 76394934. www.contirestaurant.it www.conticonfetteria.it Eataly Smeraldo Piazza XXV Aprile, 10. T: 02 49497301. www.eataly.it Emporio Fratelli Carli Via Ponte Vetero, 13. T: 02 72094035. carli.com Guido Gobino Corso Garibaldi, 39. T: 02 89096601. www.guidogobino.it Ladurée Boutique Via Spadari, 6. T: 02 876149. www.laduree.com Nespresso Boutique Via Bigli, 1/3; c/o la Rinascente Piazza Duomo; c/o Coin Piazza V Giornate; Galleria San Babila 4/d; Piazza Cantore, 12; Via Belfiore, 16. www.nespresso.com Neuhaus Maître Chocolatier Via San Vittore, 6. T: 02 72000096. www.neuhaus-cioccolato.it Ottimo Massimo Via V. Hugo 3. T: 02 49457661. www.cliccaemangia.it
Tartufi&Friends Truffle Lounge Corso Venezia 18. T: 02 76394031 www.tartufiandfriends.it
Cova Pasticceria Via Montenapoleone, 8. T: 02 76005599. www.pasticceriacova.com
Vergani Via Mercadante, 17. T: 02 45497606. www.vergani.it
Cucchi Corso Genova 1. T: 02 89409793. www.cucchipasticceria.it
Zàini Via de Cristoforis, 5 corner of Corso Como. T: 02 694914449. (Porta Nuova district)
Ernst Knam Via Anfossi 10. T: 02 55194448. www.eknam.com
ITALIAN GELATO Gelateria della Musica Via G.E. Pestalozzi, 4. T: 02 38235911. www.lagelateriadellamusica.it Gelateria Marghera Via Marghera, 33. T: 02 468641. www.gelateriamarghera.it Grom Via A. da Giussano, 1; Via S. Margherita, 16; Corso di Porta Ticinese, 51; Corso Buenos Aires, 13; Corso XXII Marzo, 5; Piazza Argentina; Piazza Gae Aulenti. www.grom.it. Cioccolati Italiani Via E. De Amicis, 25; Via San Raffaele, 6; www.cioccolatitaliani.it. Il Massimo del Gelato Via Castelvetro, 18. T: 02 3494943. (Sempione district)
PASTRY SHOPS Peck Via Spadari, 9. T: 02 8023161. www.peck.it la Rinascente Food Hall Piazza Duomo. T: 02 8852471 www.rinascente.it Il Salumaio di Montenapoleone Via Santo Spirito, 10. T: 02 784650. www.ilsalumaiodimontenapoleone.it
Bastianello Via Borgogna 5. T: 02 76317065. www.bastianello.com Cacao Lab Via Eustachi 47. T: 02 20520158. (Città Studi district) www.cacao-lab.it
Gattullo Piazzale Porta Lodovica 2. T: 02 310497. www.gattullo.it Giovanni Galli Via V. Hugo 2. T: 02 86464833. www.giovannigalli.com Marchesi Pasticceria Via Santa Maria alla Porta, 11/a. T: 02 862770. www.pasticceriamarchesi.it Sant’Ambroeus Corso G. Matteotti, 7. T: 02 76000540. www.santambroeusmilano.it Taveggia Via Visconti di Modrone 2. T: 02 76280856 www.taveggia.it
WINE SHOPS Enoteca Cotti Via Solferino, 42. T: 02 29001096. (Brera district) www.enotecacotti.it Peck Via Spadari, 9. T: 02 8023161. (Duomo district) www.peck.it Moscatelli Corso Garibaldi, 93. T: 02 6554602. (Brera district) Vinicola Rotondi Piazzale Lagosta, 2. T: 02 66804652. (Isola district)
Signorvino Piazza Duomo corner of corso Vittorio Emanuele II, 42. T: 02 89092539. www.signorvino.com Located just a few metres from the Duomo and with a stunning view of the cathedral, this well-stocked wine store offers a selection of more than 1,500 wines produced entirely in Italy. Taste them while nibbling on an array of delectable gastronomic specialities, linked to individual regions.
The dress of Milan
The colour of gold, working techniques handed down over the centuries and the priceless textures of fabrics: a meld of elegance and tradition, Milan stages the most precious aspects of fashion. To be worn, and to outshine. In the words of Yves Saint Laurent “Isn’t elegance forgetting what one is wearing?”
BODY | GALLERY FEEDING YOUR STYLE
reativity, design and entrepreneurship are the key elements that have driven the Damiani family for almost one century. A family bound by a deep passion for an art that has been handed down from father to son and one that has also been transmitted to the third generation who now manages the business. Boasting almost one hundred years of tradition, since the very beginning, the Damiani Group has stood out on account of the peerless quality of its products, the raw materials used and the exclusive design of its collections: a perfect meld of creativity, research and innovation, combined with an in-depth knowledge of the art of goldsmithery. The birthplace of excellence Valenza, the birthplace of Italy’s finest jewelry-making tradition is where the history of the Italian luxury brand of high-end jewelry began. It was, in fact, in 1924 that Enrico Grassi, the founding father of the family of jewelers, began designing and producing diamond jewelry, small masterpieces created for noble families, who soon earmarked him as their jeweler of choice. In the years that followed, Damiani made a name for itself in the world of Italian jewelry, heralded as the highest expression of classicism, equilibrium and beauty. Ever-faithful to its heritage, the third generation also followed in its family’s footsteps with passion, creativity and commitment, expanding the development process and accelerating the transition from a family-run business to a corporate organization, with the opening of international branches and boutiques in several of the world’s most prestigious, important streets. A special collection
Long live the King!
Milan pays homage to king of fashion, Giorgio Armani, who in 2015 will be celebrating the trademark’s 40th anniversary as Special Ambassador to Expo. His creative brilliance and revolutionary choices marked a turning point in fashion history now known in the collective mind as the ‘Armani look’. And although the term ‘iconic’ is bandied about a little too often these days, in this case it’s more than justified.
BODY | GALLERY FEEDING YOUR STYLE
reativity, design and entrepreneurship are the key elements that have driven the Damiani family for almost one century. A family bound by a deep passion for an art that has been handed down from father to son and one that has also been transmitted to the third generation who now manages the business. Boasting almost one hundred years of tradition, since the very beginning, the Damiani Group has stood out on account of the peerless quality of its products, the raw materials used and the exclusive design of its collections: a perfect meld of creativity, research and innovation, combined with an in-depth knowledge of the art of goldsmithery. The birthplace of excellence Valenza, the birthplace of Italy’s finest jewelry-making tradition is where the history of the Italian luxury brand of high-end jewelry began. It was, in fact, in 1924 that Enrico Grassi, the founding father of the family of jewelers, began designing and producing diamond jewelry, small masterpieces created for noble families, who soon earmarked him as their jeweler of choice. In the years that followed, Damiani made a name for itself in the world of Italian jewelry, heralded as the highest expression of classicism, equilibrium and beauty. Ever-faithful to its heritage, the third generation also followed in its family’s footsteps with passion, creativity and commitment, expanding the development process and accelerating the transition from a family-run business to a corporate organization, with the opening of international branches and boutiques in several of the world’s most prestigious, important streets.
A special collection
FEEDING YOUR STYLE | GALLERY The beauty of tradition
Laser-cut on leather or handsewn, in compliance with the golden rules handed down for generations, embroidery and lace have made an explosive comeback on the runway scene. Exquisite craftsmanship, also reproduced on shoes and jewelry: a retro touch, reminiscent of the intricate wrought-iron gates that adorn the courtyards of Milan.
FEEDING YOUR STYLE | GALLERY
DRIES VAN NOTEN EMILIO PUCCI The noblest of fabrics
Of inestimable value both on account of the material – for the most part silk – and the complexity of the workmanship involved, for centuries brocade was worn exclusively by noblemen, the clergy and sovereigns. Although many designers are now offering it in unusual combinations, it continues to retain its princely effect.
VALLI TESSUTI ALTA MODA
DDM-DANIELA DE MARCHI
DOLCE & GABBANA
PISA. THE BEST BRANDS In the heart of Milan.
Rolex Boutique Pisa Orologeria
Patek Philippe Boutique Pisa Orologeria
VIA MONTENAPOLEONE 24
VIA PIETRO VERRI
(CORNER MONTENAPOLEONE 9)
I N WAT C H M A K I N G .
Multibrand Store Pisa Orologeria
VIA PIETRO VERRI (CORNER MONTENAPOLEONE 9) - TEL: +39 02 762081
A passion for time.
FEEDING YOUR STYLE | SHOP WINDOW
Exquisite details, elegance and tradition distinguish the accessory with a capital A. Large or small, designed for men or women, more than a timepiece, the watch is an object that reveals the personality of the person wearing it, adding a touch of class to any outfit. 50
1. ULYSSE NARDIN. Limited edition Ulysse Nardin Répétition Minutes Hannibal Westminster Carillon Turbillon Jaquemarts featuring a genuine Alpine granite stone dial. 2. JAEGER-LECOULTRE. Master Grande Tradition Minute Repeater only available in a limited series of 100 timepieces in 18-carat yellow gold. 3. ROLEX. Oyster Perpetual DayDate 40 with platinum President
bracelet, ice-blue dial and diagonal motif on a sunray finish. 4. AUDEMARS PIGUET. Ladies Royal Oak collection with diamonds and pink gold. 5. GIRARD PERREGAUX. Vintage 1945 Lady dressed in steel delicately hemmed with two rows of diamonds.
APPLE WATCH EDITION A new Apple branded creation: not just a watch but a multi-functional device that you’ll love wearing as much as you love using it. Standouts include its hypertechnological though luxe design. One such example is the model crafted with an 18-karat rose gold case featuring a modern grey/pink sport band. Address book at page 74
FEEDING YOUR STYLE | ADVERTORIAL Gobbi 1842
Precious time boutique
Founded in 1842, Gobbi is a reference point for refined jewelry and precious timepieces, including Rolex, Patek Philippe and Tudor.
ituated in the heart of Milan and boasting more than 170 years of history, Gobbi, an iconic family-run company, has successfully catered to the needs of its customersâ€™ families for six generations. Its store, retaining all of its oldworld charm, including a lot of the original furnishings dating back to the 1940s, is renowned for its know-how and expertise both in the realm of gold items and jewelry as well as that of haute horlogerie, from the time of purchase right up to post-sales assistance. Its boutique, located on Corso Vittorio Emanuele II, stocks a range of the several of the worldâ€™s most desirable and coveted timepieces including Patek Phillipe, Rolex and Tudor. The upper-floor of the store provides a well-equipped laboratory for watch repair and maintenance. Its prestigious timepieces are showcased alongside priceless collections of jewelry created on an exclusive basis by artisans who work in partnership with Gobbi and objects selected from the best limited edition artisanal collections. Since its inception, its ability to design and create jewelry and precious objects to suit individual customer requirements, resulting in the development of highly original ideas, has been a source of pride for the firm which always guarantees maximum attention to detail, from its choice of enamels to the setting of stones.
GOBBI 1842 Corso Vittorio Emanuele II, 15 T: 02 76020536 www.gobbi1842.it email@example.com
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The luxury and glamour of the Milanese catwalks can also be found in the glittering window displays of boutiques in the centre, showcasing collections of rare beauty and elegance for a woman who has every intention of making a statement.
1. VAN CLEEF & ARPELS. This white gold bracelet from the ‘Magic Alhambra’ collection sparkles with the elegance of contrasting tones of white and grey mother-of-pearl
and chalcedony. 2. CHANEL. Sautoir baroque necklace. With striking plays of vibrant colors and unexpected shapes, the Baroque collection illustrates the range of Mademoiselle Chanel’s creativity. 3. POMELLATO. Onda ring from the Milano collection in rhodium-plated white gold, diamonds and pink gold. 4. TIFFANY. Diamond and sapphire drop earrings from the Blue Book collection. 5. BULGARI. Precious rings from the MVSA collection in 18k rose gold set
with gemstones and a pavé of diamonds.
HARRY WINSTON To mark his wedding day, American luxury jeweler Harry Winstron conceived a truly sought-after wedding band collection to make that ‘special day’ truly unique: exquisite creations made from only the most precious materials such as platinum decorated with a splendid pavé of white diamonds to make every bride’s dream come true! 5. Address book at page 74.
FEEDING YOUR STYLE | ADVERTORIAL De Vecchi Milano 1935
Unique silver design
Design, tradition and technique are the hallmark features of this iconic silverware brand. De Vecchi’s cultural DNA is imbued with Made in Italy, craftsmanship and noble materials forged with supreme mastery at its iconic Navigli-based workshop.
he history of the De Vecchi brand dates back to 1935, when sculptor and engraver Piero De Vecchi founded his eponymous silverware workshop. His desire to experiment and innovate instantly became one of the company’s hallmark features and his works were displayed at several prestigious museums including the Triennale di Milano and the MoMA in New York. In 1962, the company was handed down to his son Gabriele, who introduced a new concept of lifestyle objects, infusing his pieces with a more contemporary aesthetic.Visionary designs, unique techniques and a clear expression of shapes transformed them into ‘living’ elements through exploitation of the reflective qualities of silver. Over the years, thanks to the talent of its founders and collaborations with prestigious international designers – from Gio Ponti to Patricia Urquiola – the brand continued to consolidate the legacy of its unique style. Following the brand’s acquisition in 2010 by goldsmith Vhernier, a new phase begun with the addition of new materials including brass, leather, ceramics and glass, crafted by highly skilled Italian artisans in collaboration with young designers from all over the world.
Carlo Traglio, President of Vhernier and De Vecchi, with his nephew and niece Lorenzo and Isabella.
DE VECCHI MILANO 1935 Via Santo Spirito, 14 T: 02 76394441 www.devecchi.com Mon 3pm-7pm; Tues-Fri 10am-7pm; Sat 11am-7pm.
1. TANCREDI & BARTOLOMEO Oil and vinegar cruet, design by Giulio Iacchetti.
2. SENSI. Fragrance diffuser, design by 4P1B.
3. CALLIGRAMMA SFERA. Centrepiece, design by Giorgio Vigna.
4. TANCREDI & BARTOLOMEO. Wine and water cup, design by Giulio Iacchetti.
5. MULT8 leather. Candlestick, design by De Vecchi.
1. MICHAEL KORS. Greenwich large saffiano leather satchel. 2. SAINT LAURENT. Classic monogrammed small tassel leather satchel with gourmette chain and intertwined metal logo.
WINDOW | FEEDING YOUR STYLE
3. TORY BURCH. Robinson tote with contrasting colour details, removable address tag and adjustable shoulder strap. 4. PATRIZIA PEPE. Brightly coloured W.O.M.A.N. handbag in Saffiano-coated calfskin. 5. BALENCIAGA. Elegant, versatile two-tone tote with snakeskin print. 6. ALEXANDER MCQUEEN. Long Knuckle box clutch with embroidered flowers and salamander knuckle clasp.
Address book at page 74.
ROGER VIVIER Find all the style and femininity of Roger Vivier’s lines at the brand’s boutique in via Sant’Andrea 17. The maison’s Spring/Summer 2015 collections focus on vibrant, metallic colours, like the iconic Envelope Sphere day clutch, perfect for all occasions!
FEEDING YOUR STYLE | WINDOW 1.
1. GIORGIO ARMANI. The new s/s 2015 Runway collection features nail lacquers in shimmery brown tones and the Rouge d’Armani Sheer lipstick containing two glass-based pearl pigments. 2. CREED. Monsieur Creed portrays two sides of love: ‘Love In Black’, a lush floral oriental with an intense dark and musky heart, and ‘Love In White’, a bouquet of white flowers
3. CICCARELLI SHOWROOM. ‘The Secret’ is the signature product of the Cera di Cupra®
combining magnolia, narcissus and iris.
Milano line, available, on an 3.
exclusive basis, at the new
Ciccarelli Showroom: a light, easily absorbed emulsion, it contains mullein flower extracts and rice proteins.
Heads up! Add a touch of glamour for an impeccable look that speaks volumes with skin-savvy solutions and make-up must-dos!
4. MICHAEL KORS. Glam Jasmine eau de parfum featuring a lush bouquet of jasmine, sandalwood and Cassis. Pairs perfectly with the
brand’s lip lacquer collection in different colours (sporty diva, sexy bombshell and glam dame). 5. YVES SAINT LAURENT. Touche Eclat, the must-have pen of makeup artists, featuring illuminating pigments suited to all skin types. 6. JO MALONE. New fragrance collection ‘Rock the ages’ with Tudor Rose & Amber, Lily of the Valley & Ivy, Geranium & Verbena, Pomegranate Noir and Birch & Black Pepper. 5.
ETRO Known for its iconic style, since 1968, Italian fashion house Etro has been recognized worldwide for its signature prints and contemporary cuts. Its exclusive Milan-based boutique in via Verri also stocks the entire universe of Etro fragrances, including its new Jacquard creation whose intense, statement-making notes of bergamot, angelica and black pepper are seductively softened by the addition of jasmine and ylang-ylang.
Address book at page 74.
FEEDING YOUR STYLE | HIGHLIGHTS
JAEGER-LECOULTRE Telling the time takes on an interesting twist here at Jaeger-LeCoultre, the company’s first mono-brand store in Italy where aesthetics, design and functionality form integral parts of the product offering. Fostered by an amazing heritage of creativity, Manufacturer Jaeger-LeCoultre has carried on the great tradition of ultra-complicated watches, represented by extraordinary creations and legendary timepieces including the Reverso, the 101, the Geophysic, the Memovox, the Master Control, the Gyrotourbillon, or the Atmos wall clock.
Jaeger-LeCoultre Innovative Swiss watches Via Montenapoleone, 1 T: 02 76281376 www.jaeger-lecoultre.com
E. MARINELLA Neapolitan sartorial brand E. Marinella has recently doubled its presence in Milan with a new sales point in the highly central via Manzoni. Discover its full collection of handcrafted ties, the epitome of Italian elegance, alongside a range of accessories from small leather goods to luggage, fragrances, watches and eyewear but also outerwear, shirts and knitwear, all details of style for an elegant, sophisticated wardrobe. The brand now also caters to women with a stylish selection of bags and scarves. Conversely, its via Santa Maria alla Porta venue will continue to remain a sartorial atelier.
E. Marinella Ancient Italian sartorial tradition Via Manzoni, 23 - T: 02 89010842 Via Santa Maria alla Porta, 5 - T: 02 86467036 www.marinellanapoli.it
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MONTENAPOLEONE FINE JEWELRY
MONTENAPOLEONE FINE JEWELRY
Via Borgospesso, 6 • Milano • Tel./Fax +39 02 76022460 • firstname.lastname@example.org
FEEDING YOUR STYLE | HIGHLIGHTS
ROLEX BOUTIQUE OF PISA OROLOGERIA Rolex was created by brothers-in-law, Hans Wilsdorf and Alfred Davis in 1905. Now, more than a century on and its golden crown logo signifies nothing less than time-keeping excellence; a jewel and a device merged to become one of the greatest status symbols of our time. The family-owned Pisa Orologeria deals exclusively in these Swiss watches and the four floors of the boutique thrill the senses right up to the workshop.
Rolex Boutique of Pisa Orologeria Swiss-made timepieces Via Montenapoleone, 24 T: 02 76317726 www.pisaorologeria.com www.rolex.com
PISA OROLOGERIA MULTIBRAND STORE AND PATEK PHILIPPE BOUTIQUE OF PISA OROLOGERIA A watch lover’s paradise for over 70 years, Pisa Orologeria is a reference point of innovative, high-class watchmaking in Milan, showcasing over 40 of the world’s most desirable watch brands including Vacheron Constantin, A. Lange & Söhne, Piaget, Blancpain, Breguet, Bulgari, Chopard, Audemars Piguet, Hublot, Ulysse Nardin, IWC, Jaeger-LeCoultre, Officine Panerai and Roger Dubuis. It offers an assistance centre, a specialized workshop and a unique gift packaging service with delivery guaranteed to any part of the world. Since 2008, the Pisa family manages also the first Italian Patek Philippe Boutique.
Pisa Orologeria Multibrand Store and Patek Philippe Boutique of Pisa Orologeria Prestigious timepieces Via Pietro Verri (corner of via Montenapoleone, 9) T: 02 762081 www.pisaorologeria.com
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TO BREAK THE RULES, YOU MUST FIRST MASTER THEM. THE VALLÉE DE JOUX. FOR MILLENNIA A HARSH, UNYIELDING ENVIRONMENT; AND SINCE 1875 THE HOME OF AUDEMARS PIGUET, IN THE VILLAGE OF LE BRA S S U S . T H E E AR LY WAT C H M A K E R S WE R E SHAPED HERE, IN AWE OF THE FORCE OF NATURE YET DRIVEN TO MASTER ITS MYSTERIES THROUGH THE COMPLEX MECHANICS OF THEIR CRAFT. STILL TODAY THIS PIONEERING SPIRIT INSPIRES US TO CONSTANTLY CHALLENGE THE CONVENTIONS OF FINE WATCHMAKING.
ROYAL OAK OFFSHORE IN PINK GOLD. CHRONOGRAPH.
MILANO - PORTO CERVO – ROMA - VENEZIA TEL. +39 02 67493105
FEEDING YOUR STYLE | HIGHLIGHTS
DAMIANI Founded in 1924, Damiani is an Italian family-run company with a flagship store located on the corner of via Sant’Andrea. The luxury jeweler offers a collection of exquisitely handcrafted pieces that symbolize the timeless appeal of unmistakable Italian style. Presented last year to celebrate the brand’s 90th anniversary, the new Damianissima collection is characterized by a motif that, in terms of design and manufacture, plays with full and empty spaces to create a circular embroidered look; inside, small concentric balls surround the ‘D’, Damiani’s iconic symbol. The collection features pendants, earrings and bracelets, in two versions: rose gold or rose gold and ceramics. For this first series, Damiani’s master goldsmiths have worked on the play of the embroidery’s full and empty look, a double-sided effect and black and white contrasts. Damianissima Collection
Damiani Jewellery and watches Via Montenapoleone, 10 T: 02 76028088 www.damiani.com
ROCCA 1794 Master jewellers and watchmakers since the 18th century, Rocca rates among the first importers of luxury Swiss watches. The store boasts a collection of some of the world’s most prestigious and sought-after brands: Damiani, Rolex, Breguet, Ulysse Nardin, Omega, Cartier, Panerai, Piaget, Vacheron Constantin, Breitling, Jaeger-LeCoultre, Tudor and Gagà. In addition to offering an unrivalled range of services, Rocca also provides top-notch professional advice.
Rocca 1794 Master jeweler and watchmaker Piazza Duomo, 25 T: 02 8057447 www.rocca1794.com
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T H E
H E A R T
Milan Piazza Duomo,25 the best jewels and watches since 1794 You can nd Rocca 1794 also in:
BARI - BOLOGNA - CATANIA - LECCE - LUGANO - MANTOVA - PADOVA - TAORMINA - TORINO - VENEZIA
Rocca 1794, Italy’s only jewellery and watches chain store, distributes and proposes in its boutiques the most prestigious international brands in the total respect and appreciation of agreed concessions.
FOLLOW #ROCCA1794 ON
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DE VECCHI MILANO 1935 Design, tradition, peerless quality, Made in Italy and craftsmanship are the hallmark features of this company founded in Milan in 1935. Vases, lamps, jugs, silver trays and tableware become contemporary objects of style interpreted in a contemporary key. Visionary designs, unique techniques and a clear expression of shapes combine to make them ‘living’ elements. Recognized and appreciated throughout the world for its inimitable style, over the past 70 years De Vecchi has been honoured with important awards and nominations (Triennale di Milano, a nominee for the ‘Compasso d’Oro’ award). Several precious De Vecchi design items are featured at some of the world’s most important museums including MoMA in New York and the V&A in London. De Vecchi 1935 also boasts prestigious collaborations with young designers of international renown.
‘Kissing in the wind’, Phoemina and Diana vases, De Vecchi design.
De Vecchi Milano 1935 Silver design Via Santo Spirito, 14 T: 02 76394441 www.devecchi.com
MANZONI 24 A contemporary space in the heart of Milan’s historic centre that blends in perfectly with its stylish surrounds in the city’s viby fashion district. A warm, welcoming venue and the perfect place to be inspired, admire and naturally try on the various fur designs on display Luxe collections of clothing, accessories and homeware for those who appreciate modern style and traditional Italian craftsmanship. Easy-to-wear garments featuring impeccably tailored lines in which even the noblest furs are adapted to suit a young, contemporary style. Diverse materials meet and give life to new trends: quilted jackets pair perfectly with fur, fur enhances cashmere and the unexpected becomes a fashion item.
Manzoni 24 Style and craftsmanship Via Manzoni, 24 T: 02 76001395 www.condorpelli.it
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Via Madonnina, 11 - 20121 Milano - Tel. +39 02 86461080 www.angelacaputi.com
FEEDING YOUR STYLE | HIGHLIGHTS
MIKI HOUSE Specialists in the production of soft, safe and comfortable kiddies clothing and shoes, Miki House is a Japanese brand born in 1971, that puts children’s needs first to keep your little princess as pretty as ever while allowing little rascals to exude even more of that bottomless energy as they enjoy every minute of their care-free innocence. The store in Milan is the only one in Italy and hosts adorable frocks and tops painted with polka dots, checkered prints, stars, hearts, bows and other girlish detailing while little rascals can rumble and tumble in denims, shirts and T’s that are spruced up with colourful motifs, badges and symbols.
Miki House Japanese house of children’s fashion and style Via Montenapoleone 8 (entrance from via Sant’Andrea) T: 02 76011448 www.mikihouse.co.jp
CICCARELLI SHOWROOM The jewel in the crown of Italian pharmaceutical tradition and innovation in research, during Expo Milano 2015, Farmaceutici Dottor Ciccarelli will welcome visitors to an exclusive showroom in the heart of the Quadrilatero della Moda. A space showcasing never-seen-before ‘premium’ product lines, boasting innovative, performing formulae, revisited vintage style and developed to celebrate Made in Italy: Pasta Del Capitano 1905 and Cera di Cupra Milano. A unique opportunity to discover exclusive products and experiment with the concept of ‘Italian Excellence’ thanks to ad hoc demonstrations and events, both by invitation and open to the public.
FARMACEUTICI DOTTOR CICCARELLI Ciccarelli Showroom Tradition and quality at the service of beauty Via Sant’Andrea, 17 www.ciccarellishowroom.com
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LUXURY LUXURY AND AND STYLE STYLE FOR FOR CHILDREN CHILDREN LUXURY AND STYLE FOR CHILDREN Lion
Our Address: Via Montenapoleone, 8 - 20121 Milano (Entrance from Via Sant’Andrea) To buy over the phone +39 (0)2 760 11 448 and by email email@example.com
FEEDING YOUR STYLE | ADVERTORIAL
Elegance, sophistication and superlative design: these are the hallmark features of Patina, the epitome of Made in Italy excellence appreciated throughout the world.
escribing a piece of Patina furniture is like talking about a real work of art, the result of the expertise of the noblest Italian craftsmen. However, the most fitting term is uniqueness because each creation is absolutely unique and original, crafted almost as if to fulfill a dream, based on the tastes and desires of each individual customer, using only the best, highest quality decorative techniques. Each product is a pure expression of harmonious shapes and timeless appeal designed to blend in perfectly in any type of interior, from the most classic to the most contemporary. In fact, Patina’s new collections revisit classical styles in a more contemporary key, right up to the most modern early 20th century designs, such as Liberty, using only combinations of the noblest essences polished to a high gloss, boasting lacquering in an infinite variety of colours and hand-painted decorations. Ever aware of changing trends, Patina always looks to the future, tirelessly searching for new materials and experimenting with unusual combinations, to best satisfy each and every request, because creating a piece of Patina furniture does not simply mean creating an object but actually giving life to a real desire.
Fine Hand Painted Collections
Impero table with glossy ebony top & hand carved base in white, brown and gold leaf - Impero chairs upholstered with a blue velvet capitonnè. PATINA® www.patinafurniture.it
2. 1. Glamour High Cabinet. Glossy ebony structure and gold leaf base and legs. 24 kts gold plated brass handles.
2. GLAMOUR CHEST. Glossy black base and legs, bordeaux top and frame featuring a raised gesso Liberty decoration in gold leaf. 24 kts gold plated brass handles.
3. 4. 3. Le Cadre cabinet. Glossy ebony frame and top, dark green doors with a raised gesso floral Liberty decoration in gold leaf.
4. Le Cadre high cabinet. Glossy ebony frame and top, dark green doors with a raised gesso Liberty decoration in gold leaf.
ADDRESS BOOK FASHION Acqua di Parma Via Gesù, 1 corner of via Montenapoleone. T: 02 76023307. www.acquadiparma.com Alberta Ferretti Philosophy Via Montanapoleone, 18. T: 02 76003095. www.albertaferretti.com Alexander McQueen Via P. Verri, 8. T: 02 76003374. www.alexandermcqueen.com Angela Caputi Giuggiù Via Madonnina, 11. T: 02 86461080. www.angelacaputi.com Aspesi Via Montenapoleone, 13. T: 02 76022478. www.aspesi.it Balenciaga Via Santo Spirito, 19. T: 02 760841. www.balenciaga.com Banana Republic Corso Vittorio Emanuele II, 24/28. T: 02 30352900. www.bananarepublic-italia.it Blumarine Via della Spiga 42. T: 02 795081. (Montenapoleone district) www.blumarine.com Boggi Piazza San Babila, 3. T: 02 76000366. …and many other locations boggi.com Bottega Veneta • Via Montenapoleone, 5. T: 02 76024495. • Maison Bottega Veneta: Via Sant’Andrea, 15. T: 02 77878115. (Montenapoleone district) www.bottegaveneta.com Burberry Via Montenapoleone, 12. T: 02 36010852. www.burberry.com
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Chanel Via Sant’Andrea, 10/a. T: 02 77886999. www.chanel.com Ciccarelli Showroom Via Sant’Andrea, 17. www.ciccarellishowroom.com Creed Via Madonnina, 17. (Brera district). www.creed.cale.it Dior Via Montenapoleone, 12. T: 02 76317801. Dior Homme Via Montenapoleone, 14. T: 02 76398530. www.dior.com Dolce&Gabbana • Men: corso Venezia, 15. T: 02 76028485. • Women: via della Spiga, 26. T: 02 76001155. • Accessories: via della Spiga, 2. T: 02 795747. www.dolcegabbana.it Emilio Pucci Via Montenapoleone, 27. T: 02 76318356. www.emiliopucci.com Emporio Armani Via A. Manzoni, 31. T: 02 72318600. www.armani.com Ermenegildo Zegna Via Montenapoleone, 27/E. T: 02 76006437. www.zegna.com Etro Boutique - Via Montenapoleone, 5. T: 02 76005049. Fragrances - Via Verri corner of via Bigli, 5. T: 02 76005450. Home -Via Pontaccio, 17 corner of Vicolo Fiori. T: 02 89095080. www.etro.com Fedeli Via Montenapoleone, 8. T: 02 76023392 www.fedelicashmere.com Fendi Via Montenapoleone, 3. T: 02 76021617. www.fendi.com
Furla Piazza Duomo, 31. T: 02 89096794. www.furla.com Giada Via Montenapoleone, 13. T: 02 91798888. www.giada.com Giorgio Armani • Via Montenapoleone, 2. T: 02 76003234. • One stop shop for Armani Lifestyle, from food to home accessories. Via A. Manzoni (Montenapoleone district) www.giorgioarmani.com Gucci • Via Montenapoleone, 5/7. T: 02 771271. • Galleria Vittorio Emanuele II. T: 02 8597991. • Via Brera 21 corner of via Fiori Chiari. T: 02 7202921. www.gucci.com Hermès Via Montenapoleone, 12. T: 02 76003495. www.hermes.com Jo Malone Via Manzoni, 18. T: 02 76341313 Santa Maria alla Porta, 13. T: 02 80502719. www.jomalone.com Kenzo Via A. Manzoni, 25. T: 02 72080735. www.kenzo.com Krizia Via della Spiga, 23. T: 02 76008429. www.krizia.it Larusmiani Via Montenapoleone, 7. T: 02 76006957. www.larusmiani.it Loro Piana Via Montenapoleone, 27/c. T: 02 7772901. www.loropiana.com Louis Vuitton Via Montenapoleone, 2. T: 02 7771711. Galleria Vittorio Emanuele II. T: 02 72147011. www.louisvuitton.com
DRUMOHR Via Manzoni, 45. T: 02 783921. www.drumohr.it Revered knitwear brand Drumohr - favoured, among others, by the King of Norway, the British royal family, James Stewart and Gianni Agnelli – has a new store in via Manzoni. Boasting three large window displays measuring 5 metres in height overlooking one of the main streets of the Quadrilatero della Moda, the boutique is divided into 4 rooms, including one room dedicated entirely to shoes and leather goods, plus a VIP room serving as a real atelier for made-to-measure items.
Manzoni24 Via A. Manzoni, 24. T: 02 76001395. (Montenapoleone district) www.condorpelli.it E. Marinella Via Manzoni, 23. T: 02 89010842. (Montenapoleone district) Via Santa Maria alla Porta, 5. T: 02 86467036. (Duomo district) www.marinellanapoli.it Max Mara Corso Vittorio Emanuele II-Piazza del Liberty, 4. T: 02 76008849. (Duomo district) it.maxmara.com
Patrizia Pepe Via A. Manzoni, 38. T: 02 76014477. www.patriziapepe.com
Simonetta Ravizza Via Montenapoleone, 1. T: 02 76012921. www.simonettaravizza.it
Paul & Shark Via Montenapoleone, 16. T: 02 76008565. www.paulshark.it
Sisley c/o la Rinascente
Pellux-Rimowa Store Piazza San Fedele, 2. T: 02 864104. (Duomo district) www.pellux.it - www.rimowastoremilano.it
Micael Kors Via della Spiga, 8. T: 02 76341381 and Corso Vittorio Emanuele II corner of Galleria San Carlo, 12. T: 02 76341378. www.michaelkors.com
Prada • Corso Venezia, 3.T: 02 76001426. • Galleria Vittorio Emanuele II, 63/65. T: 02 876979. • Via Montenapoleone, 8 (Woman). T: 02 7771771 • Via Montenapoleone, 6 (Man). T: 02 76020273. • Via della Spiga, 18 corner of via Sant’Andrea, 23 (Woman Accessories). T: 02 780465. www.prada.com
Miki House Via Montenapoleone, 8 corner of via Sant’Andrea. T: 02 76011448. www.mikihouse.co.jp
Ralph Lauren Via Montenapoleone, 4. T: 02 7788721. www.ralphlauren.com
Miroglio Piazza della Scala Via Verdi, 2 corner of via Manzoni. T: 02 97389718.(Duomo district) www.mirogliopiazzadellascala.com
Roberto Cavalli Via Montenapoleone, 6. T: 02 76020900. www.robertocavalli.com
Missoni Via Sant’Andrea corner of via Bagutta. T: 02 76003555.(Montenapoleone district) www.missoni.it Miu Miu Via Sant’Andrea, 21. T: 02 76001799. (Montenapoleone district) www.miumiu.com Moncler Via Montenapoleone, 1. T: 02 76341316. www.moncler.com Moschino • Via Sant’Andrea, 12. T: 02 76000832. • Via della Spiga, 30. T: 02 76004320. (Montenapoleone district) www.moschino.it
Roger Vivier Via Sant’Andrea, 17. T: 02 76025614. www.rogervivier.com Saint Laurent Via Gesù, 4. T: 02 76000573. (Montenapoleone district) www.ysl.com Salmoiraghi & Viganò Piazza Cordusio. T: 02 72010727. Corso Vercelli, 7. T: 02 48005290. …and many other locations www.salmoiraghievigano.it Salvatore Ferragamo • Via Montenapoleone, 3(Woman). T: 02 76000054. • Via Montenapoleone, 20/4 (Man). T: 02 76006660. www.ferragamo.com
Tom Ford Via P. Verri, 3. T: 02 36529600. (Montenapoleone district) www.tomford.com Tory Burch Via Della Spiga, 7. T: 02 76319028. www.toryburch.it Trussardi • Concept Store: Piazza della Scala, 5. T: 02 8068821. (Duomo district) Versace Galleria Vittorio Emanuele II, 33/35. T: 02 89011479. Via Montenapoleone, 11. T: 02 76008528. www.versace.com Zilli Via Gesù, 5. T: 02 49541950. (Montenapoleone district) www.zilli.fr
JEWELS & WATCHES Audemars Piguet Via Montenapoleone, 6. T: 02 76003115. www.audemarspiguet.com Breguet Via Montenapoleone, 19. T: 02 76007756. www.breguet.com Buccellati Via Montenapoleone, 23. T: 02 76002153. www.buccellati.com Bulgari Via Montenapoleone, 2. T: 02 777001. www.bulgari.com
VAN CLEEF & ARPELS Via Montenapoleone, 10. T: 02 7767951. www.vancleefarpels.com The historic Parisian jewellery house has relocated from via Pietro Verri to its new boutique in via Montenapoleone, currently the most important flagship store in Europe. Simultaneously conceived as a treasure trove and a private drawing room, the space mirrors this subtle alchemy so dear to Van Cleef & Arpels, a perfect meld of supreme craftsmanship and luxury. The main corridor of the boutique, decorated with rounded windows, leads to various rooms where customers can browse the maison’s creations.
Cartier Via Montenapoleone, 16/a corner of Via Gesù. T: 02 3030421. www.cartier.it
Rocca 1794 Piazza Duomo, 25. T: 02 8057447. www.rocca1794.com
Damiani Via Montenapoleone, 10. T: 02 76028088. www.damiani.it
Ronchi Via Gonzaga, 5. T: 02 877449. (Duomo district) www.ronchigioielli.com
Daniela De Marchi DDM • Via dei Piatti, 9. T: 02 86995040. (Duomo district) • Via Pontaccio, 2 (Brera district) www.danielademarchi.it De Vecchi Milano 1935 Via Santo Spirito, 14. T: 02 76394441. www.devecchi.com Dodo Corso Matteotti, 9. T: 02 49524750. www.dodo.it Gioielleria Pennisi Via Manzoni, 29. T: 02 862232. www.gioielleriapennisi.it Gobbi 1842 Corso Vittorio Emanuele II, 15. T: 02 76020536. (Duomo district) Jaeger-LeCoultre Boutique Via Montenapoleone, 1. T: 02 76281376. www.jaeger-lecoultre.com Luigi Verga • Orologeria Luigi Verga: Via G. Mazzini (piazza Duomo). T: 02 8056521. • Luigi Verga Orologi: Corso Vercelli, 7. T: 02 43995176. www.luigiverga.it Montenapoleone Fine Jewelry Via Borgospesso, 6. T: 02 76022440. Montblanc Via Montenapoleone, 27/b. T: 02 76317720. www.montblanc.com Officine Panerai Via Montenapoleone, 1. T: 02 76281320. ww.panerai.com Omega Via Montenapoleone, 25. T: 02 76000984. www.omegawatches.com Pisa Orologeria Multibrand Store and Patek Philippe Boutique of Pisa Orologeria Via P. Verri corner of via Montenapoleone, 9. T: 02 762081. www.pisaorologeria.com
Tiffany & Co. Via della Spiga, 19/a. T: 02 76022321. www.tiffany.it Ulysse Nardin c/o Boutique of Pisa Orologeria www.ulysse-nardin.com Van Cleef & Arpels Via Montenapoleone, 10. T: 02 77677951. www.vancleef-arpels.com
DESIGN Alessi Via A. Manzoni 14/16. T: 02 795726. www.alessi.com Cassina Via Durini, 16. T: 02 76020745. www.cassina.com
Corso Garibaldi, 50 www.gusella.com Situated in the heart of Brera, the boutique evokes all the allure of times gone by. Boasting a chic, timeless atmosphere, it stocks exquisite collections for children aged from 0 to 10 years. Footwear and clothing are displayed in an elegant, welcoming, space. Its walls are adorned with old framed photos that tell the story of the brand whose first boutique in via Spadari opened its doors to the public way back in 1932. Gusella prides itself on having dressed the children of the Agnelli and Furstenberg families as well as the offspring of Monaco’s royal family.
Christofle Corso Venezia, 6. T: 02 781948. www.christofle.com De Padova Corso Venezia, 14. T: 02 777201. www.depadova.it Kartell Via C.Porta, 1. T: 02 6597916. www.kartell.it Pantone Concept Store Corso Magenta, 5. T: 02 49533628 (Duomo district) Patina www.patinafurniture.it Poltrona Frau Via Durini, 1. T: 02 6570626. www.poltronafrau.com. Venini c/o De Padova www.venini.com Villeroy & Boch Via Montebello, 35. T: 02 65584928. www.villeroy-boch.com
Rolex Boutique of Pisa Orologeria Via Montenapoleone, 24. T: 02 76317726. www.pisaorologeria.com
Pomellato Via San Pietro all’Orto, 17. T: 02 76006086. (Montenapoleone district) www.pomellato.it
Alfonso Garlando Via Madonnina, 1. T: 02 874665 www.alfonsogarlando.it
Baldinini Via Montenapoleone, 15. T: 02 76022002. www.baldinini.it Ballin Via Santo Spirito, 5. T: 02 76020183. (Montenapoleone district) www.ballin-shoes.it Car Shoe Via della Spiga 1. T: 02 76024027. (Montenapoleone district) www.carshoe.com Christian Louboutin Via V. Capelli, 3. T: 02 63793483. (Porta Nuova district) www.christianlouboutin.com Church’s Via Sant’Andrea 11. T: 02 76318794. Galleria Vittorio Emanuele II, 84. T: 02 72094454. www.church-footwear.com
Fratelli Rossetti Via Montenapoleone, 1. T: 02 76021650. www.fratellirossetti.com Geox Via Montenapoleone, 26. T: 02 76009372. www.geox.com Gianvito Rossi Via Santo Spirito, 7. T: 02 76317942 (Montenapoleone district) www.gianvitorissi.com Hogan Via Montenapoleone, 23. T: 02 76011174. www.hoganworld.com Jimmy Choo Via Sant’Andrea,1/a. T: 02 45481770. www.jimmychoo.com Sergio Rossi Via Montenapoleone, 27. T: 02 76006140. www.sergiorossi.com Stuart Weitzman Via Sant’Andrea, 10/a. T: 02 76003316. www.stuartweitzman.com Tod’s • Via della Spiga, 22.T: 02 76002423. • Galleria Vittorio Emanuele. T: 02 877997. www.tods.com
Milan Store Piazza A. Rossi, 8 (Portello district). T: 02 62285613. casamilanstore.acmilan.com Outliving Via Agnello, 8. T: 02 80583246. www.outliving.it Pettinaroli Piazza San Fedele, 2 (entrance from via T. Marino). T: 02 86464642. www.fpettinaroli.it
DEPARTMENT STORES Brian & Barry Building Via Durini, 28. (San Babila area) www.thebrianebarrybuilding.it Excelsior Milano Galleria del Corso, 4: 02 76307301 (San Babila area). www.excelsiormilano.com la Rinascente Piazza Duomo, 10. T: 02 88521. www.rinascente.it
OUTLETS AND FACTORY STORES UNIQUE IN MILAN Argenteria Dabbene Largo C. Treves, 2 corner of via Balzan. T: 02 6554406. www.argenteriadabbene.com Carolina Ravarini Via Sant’Andrea, 5. T: 340 3115454. (Montenapoleone district) www.carolinaravarini.com La Scala Shop Largo A. Ghiringhelli. T: 02 45483257. www.lascalashop.it
Serravalle Designer Outlet www.mcarthurglen.it Vicolungo The Style Outlets www.thestyleoutlets.com Fidenza Village Chic Outlet Shopping FidenzaVillage.com FoxTown Factory Store www.foxtown.com Franciacorta Outlet Village www.franciacortaoutlet.it
BRIAN & BARRY BUILDING Via Durini, 28. (San Babila area) www.thebrianebarrybuilding.it A cult destination in the heart of Milan, this is a 12-storey ‘vertical dream’, a destination address that offers new experiences dedicated to shopping and leisure with monobrand boutiques, multibrand areas, cafeterias, a food market, an exclusive restaurant and fashion events featuring unique limited editions. Exuding innovation, elegance and originality, the building has not only been designed to amaze and surprise but, above all, to communicate a specific lifestyle concept that skillfully mixes well-known brands and new and promising names.
SERRAVALLE DESIGNER OUTLET www.mcarthurglen.it One of the first outlet villages in Europe, the Serravalle Designer Outlets is located in the province of Alessandria. Designed as a typical medieval Ligurian town, it combines all the appeal of luxury designer brands with the beauties of the surrounding Piedmont countryside and the Liguria Riviera. 180 exclusive designer brand stores, elegance, affordable prices and high quality for all pockets. McArthurGlen also boasts ‘Barberino’ near Florence, ‘Castel Romano’ near Rome, ‘La Reggia’ in Marcianise near Naples, and ‘Veneto’ in Noventa di Piave near Venice.
An abundance of
While opening its doors to the world with a series of extremely current challenges, Milan draws inspiration from the best of its history, not only by calling attention to its breathtaking buildings but also by paying a sincere tribute to maestro Giorgio Armani who, for more than 40 years, has dictated the style of the city, taking it far beyond the realms of his fashion shows.
FEEDING YOUR MIND | BILLBOARD
an Maurizio Maggiore
Although Milan is packed with events celebrating all things contemporary, it still continues to amaze those visiting it with thousands of ancient, awe-inspiring places boasting a wealth of treasures. One such example is San Maurizio al Monastero Maggiore, an early Christian church, totally rebuilt during Renaissance times. Due to its sumptuous interiors rich in gold and frescoes from the school of Leonardo, it has been dubbed the â€˜Sistine Chapel of Milanâ€™.
The interior of San Maurizio, between via Luini and corso Magenta.
FEEDING YOUR MIND | EXPO SPECIAL AMBASSADOR
Elegance comes from within
The name speaks for itself: Giorgio Armani is the king of fashion, an entrepreneur and a patriarch of style, renowned throughout the world. Expo has justly appointed him a ‘Special Ambassador’ because over the past 40 years he has fed the world with ideas, revolutionizing the images of both men and women
iorgio Armani SpA was founded in 1975, with an investment of approximately 10,000 dollars, part of which was raised by selling Armani’s old Volkswagen. During its first year, turnover accounted for more than one million dollars. Its success was the result of the talent of Giorgio Armani, who was 40 years old at the time and had already been noticed, as well as the courage, “entrepreneurship and daring” of Sergio Galeotti, a 29-year-old publicist who had entrepreneurial skills that far exceeded expectations. In the space of just a few years, the two of them, fifty-fifty shareholders, friends, but also partners in business and life, rose to the Olympus of fashion. The Armani name became their trademark, thanks to the intuition of Galeotti. In 1984, a sudden illness resulted in Galeotti’s untimely death which left Armani so
PORTRAIT OF A KING The thrilling history of the maison and the myriad ways in which the Armani style has influenced the past 40 years, were celebrated, and broadcast worldwide, during the inaugural evening of Expo 2015. Celebrations will continue throughout the year with the #ATribute digital campaign updated weekly with videos and articles, for 40 weeks. Consumers are invited to participate and share their own stories about Armani using the hashtag #ATribute.
FEEDING YOUR MIND | EXPO SPECIAL AMBASSADOR
bereaved that he actually thought of abandoning the whole project. However, at that point, the legend had already been consolidated, and its history was irreversible. Fashion wasn’t his first career choice. Armani studied medicine for three years and completed his military service before deciding it was clothes, not bandages, that were his calling. It was then that this passion, that had always lain dormant, emerged. His approach to elegance was acquired as a child, when his mother Maria made clothes for Giorgio and his siblings, “clothes that were so well made that they gave the impression that we were rich even though we were actually very poor”. Armani says that his father taught him that “elegance comes from within”. Another lesson came from his sister Rosanna, who while raiding his closet during their childhood, observed, “that girls can feel good in men’s clothing”. These lessons were masterfully applied when, following the launch of the company in 1975, ‘the Armani style’ was born. “In actual fact”, Armani remembers, “my first fashion-related job, in the Sixties, was as a salesman in the men’s department at la Rinascente. An experience that proved to be extremely useful in terms of understanding what men were looking for when buying a suit”. This process of listening and watching resulted in the first creations designed by Armani, first for big-name brands of the caliber of Nino Cerruti, then as a freelance designer, up until the beginning of his partnership with Galeotti. The Armani style was the result of two ingenious hunches. The first was the launch of the unstructured men’s jacket. This was achieved by defying convention, altering its proportions and freeing it from the linings and supports that staightjacketed men. He was in search of a new informal elegance dictated by the times. His second hunch was to dress women in the same type of jacket. The result was a revolutionary image of a women in trousers, independent, powerful and beautiful on account of having acquired an extra measure of self-confidence. When talking about those years, actress Glenn Close, one of the first ambassadors of the brand, said: “I wasn’t consciously creating an image. I was choosing clothes that I felt comfortable in.” Forty years have passed since then and, in spite of creative changes, his designs remain faithful to the line; there has never been any hint of excess: no questions required as to why Armani is still one of the best-loved designers in the world! For many years, however, Armani has no longer simply been an extraordinary couturier: his name has become symbolic of a style that has been extended to all aspects of daily life.
GIORGIO ARMANI was born in Piacenza in 1934. Today, the Armani universe includes the Giorgio Armani, Armani Privé, Emporio Armani, EA7, Armani Collezioni, Armani Jeans, Armani Junior, Armani Exchange, Armani Casa, Armani Beauty, Armani Ristorante, Armani Hotels, Armani Fiori and Armani Dolci trademarks, almost all represented in Milan by the Armani Building in via Manzoni 31. Armani also owns the city’s basketball team. To mark his 40th anniversary, he has just opened a museum on Milan’s via Bergognone, hosting a permanent exhibition of his creations. The Armani Group is represented in 36 countries, worldwide.
FEEDING YOUR MIND | EXPO SPECIAL AMBASSADOR
First and foremost, Armani has differentiated his range of clothing, shoes and accessories into various lines ranging from classic to casual clothing for the very young to techno sportswear. However, King Giorgio’s interpretation of the world of fashion has not stopped here: there’s also beauty, featuring a line of makeup that is both natural and sophisticated, based on maximum attention to product quality, and elegance. To give just one example, the palette of Armani eyeshadows is a compendium of the designer’s chromatic research, featuring colours that are hard to find elsewhere, ranging from shades of sand to gold, but also unique hues of light blue or pink, unquestionably hallmark features of the Maestro’s style. Another trademark is his perfume. Take, for example, ‘Acqua di Giò’, the men’s perfume created in 1996, that continues to evolve: the latest version, defined by the designer as an “expression of freedom”, further imbues the fragrance with a more “assertive, citrusy and aquatic” bouquet. Armani has said that he considers perfume “a natural extension of what you’re wearing”. For this reason, he personally developed the product, in collaboration with famous ‘nose’, Alberto Morillas. The result is a perfume that, even today, is the most popular in Italy and the third most widely sold in the world. In fact, one bottle is sold every five seconds. Though satisfied, Armani is still dreaming about “developing a perfume that captures the smell of the sea, with its strength and ebb and flow”. In the meantime, he has once again revolutionized the scene with the creation of ‘Si’, a woman’s perfume whose ambassador is Cate Blanchett. It made its appearance in 2014, creating an effect at which Armani is an expert: launching a new trend and, at the same time, revisiting a classic which until just a short while before had been taken for granted. With the same enthusiasm that is part of the Armani philosophy, his company continued to add to its product line, expanding not only into the home goods market, with the marvelous Armani Casa collection, but also into flowers and even confectionery. And that’s not all: both in Milan and throughout the rest of the world, Armani boasts restaurants and hotels that have become new reference points for hospitality. He owns 3 restaurants in Milan: Armani Privé, Emporio Armani Caffè and the legendary Armani Nobu, opened in 2000 with chef/owner Nobu Matsuhisa, bringing a whole new trend to Japanese cuisine. His hotels, currently only found in Milan and Dubai, deserve a special chapter: based on the motto, ‘Stay with Armani’, these hotels offer a world of sophisticated beauty where fabrics and décor serve as
a direct reference to the lines and fabrics showcased on the runway. Colours, spaces and the choice of furnishings create an unmistakable atmosphere, because “the law of luxury”, explains the designer, “is not to add but to detract”. International stars, the very same who flock to his fashion shows, and for whom Armani has practically invented red-carpet dressing, also greatly appreciate his style of hospitality. These celebrities, some of the most famous names in the business, are characterized by an elegance that is as incontrovertible as it is discreet: they are those who have internalized the Maestro’s lesson. “Elegance is not about being noticed, it’s about being remembered”.
THE CITY AND THE WORLD Armani’s relationship with Milan continues to be special and intense. The company is deeply rooted in the city which, in turn, generously offers its spaces. Anyone strolling through the centre who happens to stop in via Cusani will notice what the Milanese now call ‘Armani’s wall’: a huge billboard (above) which, on a rotational basis, shows various aspects of the maison, in a sort of permanent installation. This year, in particular, the city will host a round-up of exhibitions (the most recent being dedicated to interior design, here on the right). Last but not least, over the past few days, the city has been enriched by a fabulous new museum in via Bergognone, named Armani/Silos.
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The Galleria Vittorio Emanuele, located between piazza Duomo and the Teatro alla Scala, is the ‘Living Room’ of Milan. Now it will (also) be possible to view it from above: the restoration work conducted to give it a makeover in time for Expo will see the opening of an aerial walkway. Rumour has it that it’s absolutely spectacular!.
Behind the scenes
In the year 2000, the renovations masterminded by Mario Botta transformed Milan’s 18th century Teatro alla Scala into a technologically avant-garde masterpiece. The new ‘scenic tower’, standing at a height of 56m, 18 of which are below ground, houses stage machinery capable of handling the most complex and spectacular stage sets, even when the curtain is up. The most advanced prototype in the world.
photo © Claudio Naboni
FEEDING YOUR MIND | TOP 10 Secrets
The Duomo in Milan is the fourth largest cathedral in Europe, after St. Peterâ€™s Basilica in Rome, St. Paulâ€™s in London and the Cathedral of Seville. A masterpiece housing countless secrets. On the floor near the main entrance is a sundial installed in 1768 by astronomers from the Accademia di Brera, placed so that it is struck by a ray of sunlight breaking through a hole in the opposite wall. A staggering 2,500 statues adorn its exterior: not only saints and martyrs, but also dinosaurs and pigeons.
A Leonardo that you might not have expected…
The Last Supper, the Codex Atlanticus and his machines. But then, there’s also this mysterious portrait, a small, unforgettable painting, attributed to Maestro da Vinci, entitled ‘Portrait of a Musician’. It’s preserved, together with several other breathtaking masterpieces, at the Pinacoteca Ambrosiana.
… and the one that you were looking for
Each year, in order to view Leonardo’s Last Supper, 410,000 visitors stand in line. During Expo, at least another 300,000 are expected. As an image, ‘The Last Supper’ is the most reproduced religious painting of all time and has been put on everything from mirrors, to mouse pads, to musical pillows. In fact, on entering the refectory, visitors are often surprised that this is actually what it looks like.
It’s easy to admire its exterior complex, possibly viewed from the splendours of parco Sempione. However, Castello Sforzesco hides a secret belly, consisting of underground passages and unexpected niches. Leonardo also features here, and the myths abound.
FEEDING YOUR MIND | TOP 10
Itâ€™s the other face of the famed Pinacoteca di Brera, the Orto botanico and the Osservatorio astronomico. At the last census-taking, the Biblioteca Braidense, built at the behest of Empress Maria Teresa of Austria in 1770, boasted 898,377 printed books, 2,119 manuscripts and 2,368 incunabola. A truly wondrous sight!.
One’s first impression is a series of canals fronted by myriad stores, pavement bars and eateries. However, a whole different side of Milan is hidden along the towpaths of the Naviglio Grande, in the Porta Genova district: a peep behind its countless doorways will reveal several marvelous secret courtyards, home to a host of delightful artisan workshops, often open to the public.
You’re not in Ravenna nor in Piazza Armerina. You’re in Milan, and this is Sant’Ambrogio. In addition to being noted for its medieval architecture, a perfect example of Romanesque splendour, there’s something else to admire: a rare mosaic, that after various vicissitudes, finally found its way here.
The stadium in Milan, known as ‘San Siro’ because of the area in which it is located, can accommodate up to 80,000 spectators and hosts the home matches of A.C. Milan and Inter. Its structure is unmistakable: four corner towers and seven intermediate towers carry box beams in pre-stressed reinforced concrete to support the bleachers.
FEEDING YOUR MIND | EVENTS
Leonardo da Vinci
Everything about Leonardo: an artist, academic, scientist and inventor. Three events offer insight into the life of the Renaissance genius including, believe it or not, an (impossible) interview.
A MULTI-TALENTED GENIUS The largest exhibition devoted to Leonardo da Vinci ever conceived in Italy, an approach encompassing all the aspects of the work of this multifaceted genius, both as an artist and a scientist. Spread out over twelve sections, the exhibition showcases paintings, drawings and manuscripts by Leonardo originating from several of the worldâ€™s greatest museums. Among the works on loan, particularly worthy of note is his St. Jerome from the Pinacoteca Vaticana which, by showing Leonardoâ€™s approach to ancient and modern art, art and science serves as the icon of the exhibition. In addition to the exhibition at Palazzo Reale, during the same period, the city will also host a series of events focusing on the traces left by Leonardo both in Milan and outside the city.
15 April-19 July LEONARDO DA VINCI 1452-1519 Palazzo Reale. Piazza Duomo, 12. www.skiragrandimostre.it/leonardo
NEVER-SEEN-BEFORE DA VINCI “La mente di Leonardo”marks the end of a cycle of 24 exhibits about the Codex Atlanticus, held in sequence since 2009. This last collection of 88 sheets – displayed over two, three-month periods – will trace the main artistic, technological and scientific themes explored by Leonardo throughout his career, thus serving as an integration to previous exhibits with the display of never-seenbefore drawings.
Until 31 October LA MENTE DI LEONARDO. DISEGNI DI LEONARDO DAL CODICE ATLANTICO Pinacoteca Ambrosiana. Piazza Pio XI, 2. Sacrestia del Bramante. Via Caradosso, 1. www.leonardo-ambrosiana.it
A UNIQUE PERFORMANCE During Expo Milano 2015, a unique live ‘permanent’ event entitled “Being Leonardo da Vinci. An impossible interview” will be staged at the Museo Nazionale della Scienza e della Tecnologia. Every Saturday evening (5.30pm-6.30pm), a one-of-akind theatre and dance performance, developed by director and actor Massimiliano Finazzer Flory, utilizing the language of the time based on the journals and letters left by Leonardo, will explore the life of the Italian Renaissance genius.
9 May-31 October ESSERE LEONARDO DA VINCI. INTERVISTA IMPOSSIBILE Museo Nazionale della Scienza e della Tecnologia. Via San Vittore, 21. www.museoscienza.org
photo © Giovanni Gastel
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Art With the arrival of the Universal Exposition in the city, a massive renovation scheme has resulted in the opening of new, prestigious exhibition spaces. The offerings proposed, from Expo’s Thematic Area at the Triennale to the spectacular new headquarters of Fondazione Prada, are absolutely sublime!
THE ART OF FOOD AND CONVIVIALITY The only Thematic Area of Expo Milano 2015 set up in the city. “Arts & Foods” traces the multiform relationship between the arts and food over time, with the creation of displays dedicated to communal dining places and spaces, where furnishings, objects, electrical appliances and works of art create a narrative of enormous appeal and strong visual impact. At the same location, the eighth edition of the Triennale Design Museum, ‘Kitchens&Invaders’ explores the mutation of kitchen utensils into machines and robots.
Until 1 November ARTS & FOODS - RITUALI DAL 1851
Palazzo della Triennale di Milano. Viale Alemagna, 6. www.expo2015.org
THE GOVERNANCE OF MILAN BY TWO DYNASTIES The enormous contribution made by the Visconti and Sforza families to the extraordinary growth of the Duchy during the Renaissance period is explored and analyzed with paintings, important historic documents originating from the state archives, codices and miniatures, plants and antique coins.
Until 28 June ARTE LOMBARDA DAI VISCONTI AGLI SFORZA: MILANO AL CENTRO DELL’EUROPA
Palazzo Reale. Piazza del Duomo, 12. www.expoincitta.com
FONDAZIONE PRADA, NEW MILAN VENUE HINTS OF AFRICA MUDEC, the new Milanese Museum of Cultures, opened its doors to the public with a sophisticated, large-scale exhibition illustrating the different ways in which the West has responded to the aesthetics of African art and the relationship between the identification of the work of art and the subject matter represented. More than 270 pieces on display.
Until 30 August AFRICA - LA TERRA DEGLI SPIRITI
MUDEC Museo delle culture. Via Tortona, 56. www.mudec.it
The Prada Foundation’s long-awaited art centre – designed by Rem Koolhaas of OMA, featuring a bar conceived by director Wes Anderson and site-specific installations –will open with “Serial Classic”, an exhibition exploring the themes of mass-production and the reproduction of classical art.
9 May – 24 August SERIAL CLASSIC
Fondazione Prada. Largo Isarco, 2. www.fondazioneprada.com
OUT OF TOWN EXQUISITE MASTERPIECES An all-Italian success story, a triumph of 20th century craftsmanship and technique. The exhibition explores the work of Gianmaria Buccellati, the undisputed master of haute joaillerie. Set against the spectacular backdrop of the Reggia di Venaria, it presents an exquisite and largely unknown selection of his marvelous creations and stunning goldsmithery.
Until 30 August L’ARTE DELLA BELLEZZA. I GIOIELLI DI GIANMARIA BUCCELLATI Reggia di Venaria. Venaria Reale (Torino). www.lavenaria.it
FEEDING YOUR MIND | EVENTS
Discover beautiful green spaces just a short distance from Milan. Romantic Lake Como acts as a backdrop to the camellias of Villa Monastero, while a one-of-a-kind labyrinth designed by a visionary publisher challenges the patience and skills of visitors (with a reward in its centre).
CAMELLIAS IN VILLA
A LABYRINTH OF BAMBOO
Villa Monastero is one of the four magnificent lake dwellings involved in the ‘Camelie sul Lario’ event, together with Villa Carlotta in Tremezzo, Villa Melzi in Bellagio and Palazzo Gallio in Gravedona. Surrounded by a Botanical Garden abounding in rare species, in spring it sees the flourishing of a thousand camellias in bloom. We warmly suggest taking the long route through the park – an explosion of colours, shapes and heady scents.
Franco Maria Ricci, a publisher and art collector, has dedicated the last ten years to creating an ingenious, visionary project: a monumental green labyrinth, the largest in the world, featuring a star-shaped layout covering 7 hectares, and thousands of different bamboo species. In the middle of the maze visitors will find a building hosting an art gallery, a temporary exhibition space, a bookshop, a restaurant, a café/bistrot and a shop selling local regional products. Can be visited from 1 June.
15 March -14 June “CAMELIE SUL LARIO” A VILLA MONASTERO Villa Monastero. Via Polvani, 4. Varenna (LC). www.villamonastero.eu
From 1 June IL LABIRINTO DELLA MASONE Strada Masone. Fontanellato (PR). www.labirintodifrancomariaricci.it
FEEDING YOUR MIND | EVENTS
Entertainment Expo will kick off with three evening events set to be staged at three memorable venues: piazza del Duomo, the brand new Open Air Theatre and world-renowned Teatro alla Scala. BENEATH THE SPIRES OF THE DUOMO For the third consecutive year, the La Scala Philharmonic Orchestra returns to piazza Duomo for a large free concert dedicated to the city. The performance, starring virtuoso violinist David Garrett, will be conducted by Riccardo Chailly. The show, slated to be one of the most exciting on the 2015 classical music scene, includes pieces by Paganini, Brahms, Verdi and Rossini.
30 May, 9pm CONCERTO PER MILANO Piazza del Duomo. www.filarmonica.it
THE ICE PRINCESS
Eighty one hour performances of acrobatics, dance, music, clowning and original stage sets. From Wednesday to Sunday, until 30 August, the Cirque du Soleil will enthrall audiences at the Open Air Theatre with “Allavita!”, a performance created exclusively for Expo. Food and life are the themes of the show featuring 48 artists from all over the world.
A huge favourite with the public, Turandot is the opera chosen by Teatro alla Scala to inaugurate Expo. Conducted by Riccardo Chailly, Puccini’s last opera, directed by Nikolaus Lehnhoff, is infused with sublime figurative elegance. Starring Nina Stemme, Maria Agresta and Aleksandrs Antonenko.
Open Air Theatre, Exposition Site. www.expo2015.org
Teatro alla Scala. Piazza della Scala, 2. www.teatroallascala.org
CIRQUE DU SOLEIL – A TRIBUTE TO FOOD AND LIFE
13 May - 30 August “ALLAVITA!”
1, 5, 8, 12, 15, 17, 20, 23 May TURANDOT
THE WORLD'S LARGEST COLLECTION OF WORKS OF LEONARDO DA VINCI
Dal 10 Marzo 2015 fino alla fine di Expo 2015 From 10 march 2015 until the end of Expo 2015
La mente di Leonardo. Disegni di Leonardo dal Codice Atlantico
The mind of Leonardo: drawings from the Codex Atlanticus. Pinacoteca Ambrosiana
Sacrestia Monumentale del Bramante
Sacrestia Monumentale del Bramante
Piazza Pio XI, 2 Da Martedì a Domenica (Lunedì chiuso) dalle 10.00 alle 18.00 Basilica Santa Maria delle Grazie, ingresso da Via Caradosso, 1 Da Martedì a Domenica dalle 8.30 alle 19.00 Lunedì dalle 9.30 alle 13.00 e dalle 14.00 alle 18.00
Piazza Pio XI, 2 From Tuesday to Sunday (Monday closed) from 10.00 until 18.00 Basilica Santa Maria delle Grazie, entrance Via Caradosso, 1 From Tuesday to Sunday from 8.30 until 19.00 Monday from 9.30 until 13.00 and from 14.00 until 18.00
www.leonardo-ambrosiana.it | firstname.lastname@example.org | +39.02.80692248 103
MUSEOMILANO DISCOVER THE REAL TREASURES OF MILAN
Find out more about the real treasures of Milan, hidden in its museums, its monuments and in its history, with a clear indication of where to go and what to see. Enjoy your visit with the insiders! www.museomilano.it
FROM THE PUBLISHER OF
EVENTS | FEEDING YOUR MIND
Photography Important, unmissable, unforgettable. From iconic celebrity portraits by Bailey to the masters of Italian photography, by way of the Parisian poetics of Brassaï, this spring three memorable exhibitions are set to take the city of Expo by storm.
AN OVERVIEW OF THE ‘BEL PAESE’
THE POETRY OF PARIS
Since the very beginning, Italy has been the favourite destination of photographers whose research has been focused on its beauties, its lifestyle, the warmth of it people, its dramas and the unusual aspects of its history. The exhibition explores this precious wealth of images in two parts: “Inside”, showcasing the works of famous Italian masters, and “Out”, dedicated to international photographers.
Throughout his life, Brassaï, Hungarian by birth and Parisian by election, a writer, photographer and film maker, had an all-consuming love for Paris. In “Paris la nuit” and “Paris de jour” he portrayed every corner of the city, every detail, every moment of daily life, “In search of the poetry in the fog that transformed things, the poetry of the night that transforms the city, the poetry of the weather that transforms beings.”
ITALIA INSIDE OUT INSIDE until 21 June OUT 1 July-27 September
Palazzo della Ragione Fotografia. Piazza Mercanti, 1. www.palazzodellaragionefotografia.it
Until 28 June BRASSAÏ POUR L’AMOUR DE PARIS Palazzo Morando Costume Moda Immagine. Via Sant’Andrea, 6 www.costumemodaimmagine.mi.it
中文翻译 “世上的好东西里 我要挑出 橄榄油， 你永远闪烁的和平，你的绿色精华 你堆得满满的财富 从橄榄树枝流下” Pablo Neruda（巴勃鲁·聂鲁达）
给你的身体提供营养 意大利风味 Virginia Wolf（维吉尼 亚·吴尔芙）曾经说过：“ 人如果吃不好，就不能好 好思考，好好爱，好好休 息。”现在的米兰比过去任 何时候都更适合让人沉迷
兰已经备好杀手锏，准备了众多让人 应接不暇的活动来欢迎前来参观世博 会的世界各地来宾。4月30日晚上 的开幕活动将由Giorgio Armani（ 乔治·阿玛尼）举办，专场庆祝公司 的里程碑生日：40年的意大利杰作，无可挑剔的手工传 统，无与伦比的天赋，质量和绝代风华。除了时装秀， 贵宾们还可以欣赏到著名男高音Andrea Bocelli（安德 烈·波切利）的演唱会，这是另一位深受世界爱戴的意 大利艺术家。 接着在5月1日，世博会将向大众打开大门，旨于鼓励有 关食品和营养的建设性讨论。 除了Giorgio Armani（乔治·阿玛尼）这位意大利时 装界的元老级人物以外，Milan Luxury杂志将为读者带 来名厨大使Moreno Cedroni（莫雷诺·且德罗尼）的 特殊采访，他在烹饪界的创新为他赢得了无数的奖项， 并给全世界的美食爱好者们带来灵感 。 与其它名厨一样，Moreno Cedroni被邀请给世博会的 丰盛菜单加一种食材，他选择了最高贵的材料之一：特 级初榨橄榄油，这是与传统和丰盛划等号的配料。橄榄 油给所有的意大利菜带来了典雅风味（以及健康），能 通过一个简单的烹饪动作就将所有的地中海气质包罗其 中。橄榄油来自农村，它的历史可以追溯到最早的地中 海文明，并被所有的文化所认可。在历史上，橄榄油常 常被称为液体黄金，是一种无价的商品和符号：它建立 了一条纽带，带来和谐。意大利的橄榄油就如同它的时 尚，它的艺术品和它的迷人气质，比任何国家都要丰富 多样。这一切都会在这个暮春季节相聚在米兰。
在这些情绪里。当Moreno Cedroni先生使用着他的创 造力为世博会增加魅力时， 您可以畅意地在世博园区或 城市里品尝星级菜品，或购 买美味佳肴。 给你的风格提供营养 米兰的晚礼服 金光闪耀的色彩，流传数百 年的工艺技巧，无价的面料 和新娘似的高贵美丽仪表： 通过优雅与传统的混搭，米 兰将时装最珍贵的一面展示 给它的观众。穿戴在身，光 彩耀人。正像Yves-Saint Laurent（伊夫·圣洛朗） 所言：“优雅难道不就是忘 却一个人的穿着？”
给你的大脑提供营养 满满的美丽 在敞开大门向世界展示一系 列极其现代的挑战之际，米 兰还从其历史最好的一面中 获取灵感，让人们不仅仅 注意到它那些美的让人无 法呼吸的建筑物，也同时 感受到这座城市对时装大师 Giorgio Armani的真诚致 敬。Giorgio Armani先生 在这四十年里一直影响着米 兰的风格，带领着它超越他 的时装秀王国。
积家 JAEGER-LECOULTRE 置身于积家 (Jaeger-LeCoultre) 在意 大利的首间单品牌门店里，您会发现这 里以充满趣意的方式为您报时。美学、设 计和功能成为了积家产品不可或缺的组 成部分，再加上对创意的不懈传承，积 家制造商以非凡创意打造出超级精密的腕 表和众多传奇经典，包括 Reverso 翻转 腕表、101、Geophysic、 Memovox 响闹腕表、Master Contro l大师系 列、Gyrotourbillon 陀飞轮，以及 Atmos 空气挂钟等等。 Via Montanapoleone, 1. T: 02 76281376 www.jaeger-lecoultre.com
ciccarelli （奇卡雷利）展示厅 Ciccarelli医师药店是意大利传统医 药和科研创新方面的一颗耀眼明珠，在 2015年米兰世博会期间将会在米兰时尚 区的中心地段设立独家展厅迎接世博旅 客。该空间将会陈列宣传一系列首次面世 的“高端优质”产品，使用创新高效的配 方和复古的风格，以向意大利制造致敬： 德康美1905口腔护理产品(Pasta del Capitano 1905)，蜜倩芙肌肤护理产
品(Cera di Cupra Milano) 。这 将是一个独一无二的探索“意大利优越产 品”的机会和体验，展出期间贵宾们将可 以参加概念专案和各种活动。 Via Sant’Andrea, 17 www.ciccarellishowroom.com
伯爵 (Piaget) 、宝珀 (Blancpain) 、宝 玑 (Breguet) 、宝格丽 (Bulgari) 、 萧邦 (Chopard) 、爱彼 (Audemars Piguet) 、宇舶 (Hublot) 、 雅典 (Ulysse Nardin) 、万国 (IWC) 、 积家 (Jaeger - LeCoultre) 、 沛纳海 (Officine Panerai) 以及 Roger Dubuis。此外，店内设有一个支援中 心、一个专门的制作工坊和独特的礼品包 装服务，可以保证交付到世界任何地方。 从 2008 年起，比萨 (Pisa) 家族经营意 大利首间百达翡翠丽 (Patek Philippe) 精品店。 Via Pietro Verri - Via Montenapoleone, 9 T: 02 762081. www.pisaorologeria.com
比萨钟表劳力士精品店 ROLEX BOUTIQUE OF PISA OROLOGERIA 劳力士是由连襟汉斯·威尔斯多夫 (Hans Wilsdorf) 和阿尔弗雷德·戴维 斯 (Alfred Davis) 于 1905 年创立的。 现在，一个多世纪过去了，其金色皇冠标 志依然是卓越时计的象征。珍稀珠宝与精 致器件的相融，造就了我们这个时代最伟 大的地位象征之一。家族经营的比萨钟表 (Pisa Orologeria) 专门经营这些豪华瑞 士腕表，四个楼层的精品店和工作坊充满 了令人兴奋的感觉。 Via Montanapoleone, 24. T: 02 76317726. www.pisaorologeria.com - www.rolex.com
比萨钟表与百达翡丽精品店 Pisa Orologeria Multibrand Store and Patek Philippe Boutique of Pisa Orologeria 七十多年来，作为手表爱好者的天堂，比 萨钟表 (Pisa Orologeria) 是米兰 高端制表业及创新的典范之所，展示了世 界上超过 40 个最令人向往的手表 品牌，包括江诗丹顿 (Vacheron Constantin) 、A. Lange & Söhne、
miki house 诞生于 1971 年的日本品牌 Miki House 是生产柔软、安全和舒适儿童服装与鞋履 的专家。他们将孩子的需求放在首位，务 求令您的小公主总是漂亮无比，同时让小 王子尽情释放用不完的能量，享受每分钟 无忧无虑的童真时光。 位于米兰的精品店是该品牌设在意大利的 唯一门店，里面充满了带有波尔卡圆点、 方格、星星、心形等图案的可爱连衣裙和 上衣，蝴蝶结和其他少女细节也倍添娇柔 感觉。而小男孩则可以穿着牛仔服、衬衫 和T恤翻滚跑跳，五颜六色的图案、徽章 和符号呈现出焕然一新的风貌。。 Via Montenapoleone 8. (entrance from via Sant’Andrea). T: 02 76011448 www.mikihouse.co.jp
FEEDING YOUR BODY
达米亚尼 DAMIANI 达米亚尼成立于1924年，为一家 意大利家族企业，旗舰店位于 via Sant’Andrea 街的街角处。这家奢华 珠宝店销售的系列珠宝均为意大利手工精 品，体现了完美意大利风格的永恒风情。 最新的 “Damianissima”系列为庆祝 品牌诞生90周年特意推出，在设计和制 造方面独具匠心，巧妙地利用虚和实的 空间打造了一个镂空的圆形外观；在里 面，小粒的圆珠围绕着代表玳美雅品牌 的“D”字。该系列拥有两个版本的吊 坠，耳环和手镯：有玫瑰金与陶瓷或者单 独玫瑰金。在第一个系列上，达米亚尼的 金匠师傅们在虚与实的基础上进一步加 工，取得了双面和黑白对比的效果。
De Vecchi Milano 1935 这家店于1935年成立于米兰，一直以来 以设计，传统，高质量，意大利制造和手 工打造为品牌特色。银制的花瓶，灯具， 樽，托盘和桌上用品在现代风格诠释下 成为独具风格的物品，独特的表达手法和 制造工艺使它们变成“活”的摆设。De Vecchi的特殊风格被全世界认可，在70 多年里，获得了重要的外界认可（米兰三 年展，金圆规提名等）。De Vecchi的一 些作品还被收藏在世界各地的博物馆里， 比如纽约的现代艺术博物馆和伦敦的维 多利亚和阿尔伯特博物馆。De Vecchi Milano 1935目前还和国际知名的设计 师合作。
Via Montanapoleone, 10. T: 02 76028088 www.damiani.com
Via Santo Spirito, 14 - T: 02 76394441. www.devecchi.com - www.wheremilan.com
罗卡1794 ROCCA 1794 自 18 世纪以来，珠宝和钟表制造大师 罗卡 (Rocca) 一直都是进口瑞士奢华 腕表的首批商家之一。其中最负盛名的 品牌包括：达米亚尼 (Damiani)、劳 力士 (Rolex)、宝玑 (Breguet)、雅典 (Ulysse Nardin)、欧米茄 (Omega)、 卡地亚 (Cartier)、沛纳海 (Panerai)、 伯爵 (Piaget)、江诗丹顿 (Vacheron Constantin)、百年灵 (Breitling)、积 家 (Jaeger-LeCoultre)、帝舵(Tudor) 、及 Gagà 等。罗卡可以确保优秀的专业 能力和专家级的咨询服务。 Piazza Duomo, 25 - T: 02 8057447. www.rocca1794.com
曼佐尼 24 MANZONI 24 这是米兰历史中心的一处当代空间，完美 融入了这座城市最时尚街区 的活力氛围。既热情又温馨的场所不仅能 够启迪灵感，您还可以驻足 欣赏，当然也可以亲自一试这里奢华系列 所展示的各类皮草服装、配饰与家居用 品，绝对是现代风格和传统意大利工艺爱 好者们的理想之选。穿着舒适的服装均可 量身打造，呈现出无可挑剔的线条，即使 是最高贵的皮草也可以变幻出年轻、现代 的风格。不同的材料相辅相成，为生活带 来新的流行趋势：绗缝夹 克完美搭配皮草，毛皮进 一步提升了羊绒的质感， 不经意间便缔造了又一款时 尚典范。 Via Manzoni, 24. T: 02 76001395 www.condorpelli.it
E. Marinella 那不勒斯的工艺品牌 E.Marinella 最近 在米兰添加了又一家店铺，地处市中心的 via Manzoni 大街。 在那里可以买到代表着意式优雅的缩影的 手工领带，以及一系列的配件，如小型皮 具配饰到箱包，香水，手表和太阳眼镜， 另外还有外套，衬衫和针织服装等一切打 造精致衣柜所需的时尚物品。该品牌现在 也开始涉足女性配饰，销售别具风格的箱 包和围巾。而其在via Santa Maria alla Porta 街上的店则继续为手工裁剪工作 室和门店。 Via Manzoni, 23 - T: 02 89010842 Via Santa Maria alla Porta, 5 T: 02 86467036 - www.marinellanapoli.it
银联，为卡用户提供全 球服务 在米兰，已经有超过2000家商店 可以使用银联卡，方便成千上万 的中国高端客户们使用他们最喜 爱的卡购物。 银联不仅提供优质，安全，高效 的支付服务，同时也为其合作伙 伴带来了全新的支付选择和价值 观，为全球的银行卡产业带来了 动力和新机会。 近日，银联被任命为2015年世 博会中国馆的官方支付服务供 应商。 银联服务热线 00-800-800-95516 电子邮箱: email@example.com
Из всех даров земли отмечу, оливковое масло,
Пища для тела
твой нескончаемый покой, твое зеленое
Вкус Италии Вирджиния Вульф говорила: “Нельзя думать хорошо, любить хорошо и спать хорошо, если хорошо не обедал.” Сейчас Милан как никогда правильное место, чтобы доставить удовольствие всем органам чувств. Пока шефповар Морено Чедрони удивляет гостей Экспо-2015 креативными идеями, вы можете попробовать дегустационные меню, отмеченные мишленовскими звездами, или приобрести деликатесы на выставке или в городе.
илан во всей красе приветствует гостей на Всемирной выставке ЭКСПО-2015. Насыщенная программа мероприятий буквально захватывает дух. Почетное право открывать выставку предоставлено Джорджио
Армани, который в этом году отмечает юбилей модного дома: 40 лет итальянского совершенства, подлинных ремесленных традиций, безупречного качества, безграничного таланта и стиля, не имеющего равных. Специальный показ Giorgio
Пища для стиля
Armani в день открытия 30 апреля продолжился концертом
Милан – столица моды Цвет золота, техники шитья, веками передаваемые из поколения в поколения, уникальные текстуры тканей и королевская красота невесты: Милан, сочетая элегантность и традиции, представляет моду во всей красе. Носите и блистайте. Как сказал дизайнер Ив Сен-Лорана: «Элегантность – умение носить платье и при этом словно не замечать его, не правда ли?»
не менее уважаемого представителя итальянских традиций легендарного тенора Андреа Бочелли, известного и любимого во всем мире. 1 мая выставка распахнула двери для широкой публики в попытке инициировать конструктивный диалог на тему еды и питания, которая волнует жителей всей планеты. Помимо Джорджио Армани, патриарха итальянской моды, Milan Luxury представляет эксклюзивный материал о шеф-поваре Морено Чедрони, который является официальным Послом выставки. Его гастрономические инновации завоевали ему несметное количество наград и вдохновляют гурманов по всему миру. Когда Чедрони и другим выдающимся деятелям итальянской культуры предложили добавить собственный «ингредиент» в роскошное меню Экспо, шеф-повар выбрал один из самых благородных продуктов: оливковое масло extra virgin, которое традиционно ассоциируется с традициями и богатством. Оливковое масло полезно для здоровья и привносит восхитительный финальный штрих в каждое блюдо итальянской кухни, охватывая в одном кулинарном жесте всю культуру Средиземноморья. Сакральные свойства оливкового масла, бастиона крестьянских традиций, восходящих к ранним средиземноморским цивилизациям, признаны во всех культурах. По ходу истории его называли «жидким золотом», так как оно считалось одним из самых ценных товаров. Его значение символично: оно устанавливает связь и привносит гармонию. Когда речь заходит о масле, как и в случае с модой, произведениями искусства и уникальными характеристиками,
Пища для ума Изобилие красоты Демонстрируя миру свои возможности путем выполнения сложнейших задач, Милан черпает вдохновение из лучших страниц своей истории. Город захватывает дух необыкновенными зданиями и отдает самую искреннюю дань уважения маэстро Джорджио Армани, который уже более 40 лет формирует его стиль, не ограничиваясь модными показами.
Италия может похвастаться большим богатством и разнообразием, чем любая другая страна. Все это Вы найдете в Милане в конце весеннего сезона.
Пища для стиля Бренды (со стр. 62) сезона к сезону, создают особую атмосферу Via Montanapoleone, 24. T: 02 76317726. www.pisaorologeria.com - www.rolex.com
С Jaeger-LeCoultre тема времени приобретает интересный оборот. В первом итальянском монобрендовом бутике на via Montenapoleone гармонично сочетаются эстетика, дизайн и функциональность неотъемлемые составляющие каждого изделия бренда. Всемирно признанный производитель ультрасложных часовых механизмов, Jaeger-LeCoultre продолжает славные традиции, которые находят воплощение в необыкновенных изделиях, ставших легендами - Reverso, 101, Geophysic, Memovox, Master Control, Gyrotourbillon и интерьерные Atmos. Via Montanapoleone, 1. T: 02 76281376 www.jaeger-lecoultre.com
Rolex Boutique of Pisa Orologeria
В бутике Rolex часового магазина Pisa Orologeria вы по достоинству оцените безупречное качество обслуживания. Семейство Пиза, работающее в часовой индустрии уже многие годы, знает об этих роскошных механизмах каждую деталь и старается держать высокую планку во всем. Бежевая кожа, декоративные элементы из зеленого стекла, деревянные панели и мониторы, меняющие изображение от
отправная точка в выборе часов высокого уровня: Hublot, Ulysse Nardin, Vacheron Constantin, Piaget, Breguet, Bulgari, Chopard, Audemars Piguet, IWC, Jaeger-LeCoultre, Officine Panerai и других. В 2008 году здесь открылся часовой бутик Patek Philippe. В Pisa Orologeria вы также найдете сервисный центр со специализированной мастерской. Для постоянных клиентов - приятная услуга: упаковка подарков с гарантированной доставкой в любую точку мира. Via Pietro Verri - Via Montenapoleone, 9 T: 02 762081. www.pisaorologeria.com
Бриллиант в короне итальянских фармацевтических традиций и исследований, компания Farmaceutici Dottor Ciccarelli во время ЭКСПО-2015 в Милане будет приветствовать гостей в эксклюзивном шоуруме в самом сердце «Квадрата моды». Там представлены новые косметические линии премиум класса с инновационными формулами, а также средства, принесшие известность компании и лейблу Made in Italy еще в начале прошлого столетия, в современной упаковке: зубная паста Pasta Del Capitano 1905 и крем Cera di Cupra Milano (сегодня это целая линия продуктов для лица и тела). Посетив шоурум, вы получаете уникальную возможность познакомиться с эксклюзивной продукцией и поэкспериментировать с концепцией «итальянское совершенство» благодаря специальным презентациям по приглашению и мероприятиям для широкой публики. Via Sant’Andrea, 17 www.ciccarellishowroom.com
Pisa Orologeria Multibrand Store and Patek Philippe Boutique of Pisa Orologeria
Pisa Orologeria - настоящий рай для любителей часов. Уже более 70 лет исторический магазин на виа Верри -
Основанная в 1924 г, итальянская компания Damiani - семейный бизнес. Флагманский магазин находится на углу via Sant’Andrea. Роскошный ювелирный бренд создает изысканные украшения ручной работы, которые олицетворяют настоящий итальянский стиль и не теряют своего очарования со временем. В знаменитой коллекции Damiani D.Icon появились новые культовые изделия для почитателей гламура. Цельные формы, закругленные очертания, новые материалы. Белое или розовое золото и бриллианты гармонично сочетаются с белой и черной керамикой в серьгахкольцах, браслетах-бэнглах и подвесках
в форме сердца. Обратите внимание на новые кольца D.Icon из керамики “шоколадного” оттенка. Узнаваемый логотип бренда - заглавная буква D представлен в двух вариантах: в цельном розовом золоте с бриллиантом и в полной инкрустации белыми бриллиантами. Via Montanapoleone, 10. T: 02 76028088 www.damiani.com
Начиная с 18 века, компания Rocca является одним из важнейших дистрибьюторов швейцарских часовых механизмов премиум-сегмента. Среди всего разнообразия нельзя не обратить внимание на такие известные бренды, как Damiani, Rolex, Breguet, Ulysse Nardin, Omega, Cartier, Panerai, Piaget, Vacheron Constantin, Breitling, Jaeger-LeCoultre, Tudor, Gaga. Профессионализм консультантов и высокий уровень обслуживания - гаранты качества Rocca. Piazza Duomo, 25 - T: 02 8057447. www.rocca1794.com
De Vecchi Milano 1935
Дизайн, традиции, знак качества “Сделано в Италии” и ремесленное мастерство
являются отличительными чертами бренда, основанного в Милане в 1935 году. Вазы, светильники, графины, подносы из серебра и столовые приборы в современной интерпретации становятся настоящими произведения искусства: выразительные формы и уникальные техники исполнения делают их “живыми”. Стиль De Vecchi ценится во всем мире. За семьдесят с лишним лет деятельности компания получила множество признаний (Триеннале в Милане, награды “Золотой компас”). Некоторые образцы домашней утвари из мастерской De Vecchi представлены в крупнейших музеях мира, в том числе в Музее современного искусства (МоМА) в Нью-Йорке и Музее Виктории и Альберта в Лондоне. В настоящее время компания De Vecchi Milano 1935 сотрудничает с всемирно известными дизайнерами. Via Santo Spirito, 14 - T: 02 76394441. www.devecchi.com - www.wheremilan.com
Неаполитанский бренд E.Marinella недавно удвоил свое присутствие в Милане, открыв новую точку продаж в самом центре города на виа Манцони. Здесь вы найдете полный ассортимент галстуков ручной работы воплощение итальянской элегантности, а также различные аксессуары - от небольших изделий из кожи до чемоданов, парфюмерии, часов и очков. Кроме того, в бутике представлена верхняя одежда, рубашки, трикотаж и все необходимое для создания элегантных изысканных образов. В бутике также можно выбрать изделия для женщин - стильные сумки и шарфы, а на
виа Санта Мария по-прежнему принимает заказы ателье. Via Manzoni, 23 - T: 02 89010842 Via Santa Maria alla Porta, 5 T: 02 86467036 www.marinellanapoli.it
Японский бренд Miki House производит для детей и их заботливых родителей комфортную и безопасную одежду и обувь еще с 1971 года. Учитывая все потребности и желания малышей, японские специалисты создают уникальные вещи, в которых, действительно, можно веселиться, играть с друзьями и свободно познавать мир. Бутик в Милане - единственный в Италии! Здесь вы найдете одежду самого высокого качества для мальчиков и девочек разного возраста. Очаровательные клетчатые принты, звездочки, сердечки или яркий горох для маленьких принцесс и стильные джинсы и футболки для юных модников. Via Montenapoleone 8. (entrance from via Sant’Andrea). T: 02 76011448 www.mikihouse.co.jp
MILAN LUXURY Feeding your body, style and mind
REG. TRIB. MILANO N. 20 DEL 30 GENNAIO 2015
Numero DUE (May 2015)
WHERE ITALIA SRL, ISCRITTO AL ROC N. 20182
DEL 14 SETTEMBRE 2010 DIRETTORE RESPONSABILE: ANDREA JARACH
PRINTED BY LAZZATI INDUSTRIA GRAFICA,
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Rachele Renna, Paola Zannoni
oversights or omissions, we would like to apologize to the
ADMINISTRATION Katia Greto
copyright holders in question whose names will be published
PRODUCTION & CIRCULATION, SALES SUPPORT
in the next issue.
COORDINATOR Paola Grilli HOTEL PR SERVICES Maria Granata (email@example.com) CUSTOMER SERVICES Cristina Garbini, Maria Grazia Rubino
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CRAFTING ETERNITY SINCE 1755 260 years of continuous history reflect the transmission of our watchmaking savoir-faire.
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