Middlesex business matters vol 1 issue 2 fall winter 2015 by Middlesex Business Matters

MIDDLESEX BUSINESS MATTERS

FREE Farming Economics in 19th Century Middlesex Picking the Right Marketing Pictures Winter Safety for your Business Issue 1, Volume 2

How Heritage Canada is Revitalizing Our Main Streets Hidden Jewels in the County How Bill 18 Affects Your Business Manufacturing Spotlight on Thames Centre The Evolution of the Lemonade Stand Business & Service Directory

FALL/WINTER ISSUE

E E R

Distributed to businesses throughout Middlesex County

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ARVA APPLIANCE CENTRE “Your Home Appliance Experts 21593 Richmond Street N., Arva, ON N0M 1C0 p 519.660.8314 www.arvaappliances.com info@arvaappliances.com

STORE HOURS Mon - Wed: 9:00 am - 6:00 pm Thu, Fri: 9:00 am - 8:00 pm Sat: 9:00 am - 5:00 pm Sun: 12:00 pm - 4:00 pm

EDITORIAL The first issue of this new magazine was almost the equivalent to having a baby. Apparently it took about the same amount of time. But as soon as the first issue was pushed out the door to greet the world, our sleeves were rolled up and the second issue was underway. With the summer behind us and the coming promise of crisp, cool mornings followed by billowy blankets of snow, we wanted to create a magazine that would provide some great reading. As you curl up in your favourite reading spot with hot beverage in hand, I believe you will find the articles in this issue informative, entertaining and in some cases even humorous. This issue has information about Bill 18 - which will be of interest to anyone who hires students on co-op or job placements. We have provided some ideas to help you enjoy the fall and some outdoor activities Middlesex has to offer. Learn about the cultural rural history in our article by Nicholas Van Allen, or some little known facts about Middlesex in our County Quiz. As the holiday season approaches, I hope you will find the advertisers and directory in this issue helpful as you shop for gifts this year.

Melanie Hammond Editor

Contents

Farming goes high tech ... page 8

Staying Safe in Winter ... page 13

EMERGENCY!

STAY-CATIONS

03 06 08 10 12

13 14 16 20 22

24 27 28 30 31

CONTENT COWS

EDITORIAL

The first winter issue has expanded content for good reading and information.

AGRICULTURE LOOKING BACK

Nicholas Van Allen uncovers local historical farming economy and culture.

KEEPING COWS HAPPY A look at technology for the dairy industry being manufactured in Middlesex Centre.

BUSINESS CREATIVE IMAGERY

Melanie Hammond uncovers secrets in making images work for your marketing efforts.

LIFELONG LEARNING A menu of learning opportunities await business and non-profit organizations.

READY FOR WINTER

Rural winters are a challenge, but this checklist will ensure your business stays safe.

ECONOMIC DEVELOPMENT LIGHTS, CAMERA ....

This TV series showcases opportunities for immigrants moving to Middlesex.

CHANGE IS AFOOT

Alison Faulknor explains the work the National Trust for Canada is doing for your main street.

RIGHT AT HOME HIDDEN JEWELS

LABOUR

Middlesex County is home to world-class manufacturers and quaint services.

COMPLYING

Bill 18 has far-reaching effects for employers as employee status has changed.

Get away without going away ... page 28

MANUFACTURING FROM PIPES TO PLANES

You won’t believe what’s being manufactured right here in Thames Centre!

NON-PROFIT TO PROFIT OR NOT ...

Sustainability in non-profits means morphing into ‘social purpose businesses’

TOURISM GREAT GET-AWAYS

Consider several smaller Stay-cations in Middlesex this year to truly know your home.

YOUTH

A LEG UP

Youth can apply for business start-up loans to set them on the path to entrepreneurship.

LEMONADE EVOLUTION Madison Gretch studies the evolution of the proverbial lemonade stand.

Published by: The Business Help Centre (CFDC) of Middlesex County 5182 Egremont Drive (Poplar Hill) RR 2 Ilderton, ON N0M 2A0 Tel: 519-641-6100 Toll free: 1-866-205-1188 Fax: 519-666-2996 info@thebusinesshelpcentre.ca www.thebusinesshelpcentre.ca

To advertise in this magazine: 1.866.205.1188 or info@thebusinesshelpcentre.ca General Manager Mary Anne Foster Editor/Graphic Design Melanie Hammond Contributing Authors: Sleeping apple trees wait for spring - Thames Centre

32 33 38 38 39

COUNTY QUIZ

Check your local knowledge and perhaps learn something new about Middlesex County.

MORE COPIES

Pick up an issue for a friend ... page 39

INFORMATION DIRECTORY

Your source to suppliers of goods and services in Middlesex County.

THE LAST WORD

Enjoy a true-life humorous look at the challenges of starting a business.

SUPPORTERS

Our advertisers make this magazine possible. Please support them in return.

SOURCES

Copies of this magazine can be picked up at locations throughout the county.

THE COVER STORY The welcoming entrance to a small business, ready for the holiday trade. Photo by M J Prosser.com photography.

Pauline Andrew Alison Faulknor Cindy Howard Nicholas Van Allen

Joanne Clark Madison Gretch Jim Mountain Kimberley Weber

www.middlesexbusinessmatters.ca All advertising content in this publication is provided by the establishments and is believed to be accurate and complete at the time of printing. This information is subject to change. The Business Help Centre (CFDC) of Middlesex County and the County of Middlesex assume no liability for any damages or loss arising from omissions or information given in any of the advertisements, articles, and listings included in this publication. Any monetary references are quoted in Canadian dollars. Reproduction of this magazine in whole or in part is prohibited without the written consent of The Business Help Centre (CFDC) of Middlesex County. We thank all those who provided information and images for this publication.

agriculture & agribusiness

Farming in Middlesex Rome was not built in a day. Nor were Middlesex farms. Although the county’s potential for agricultural development was clear to early settlers and government officials, it took many generations of farm families to make their vision realized on the ground. When historians talk about the early years of Upper Canadian settlement, they often start with a discussion of “Simcoe’s Plan,” referring to the geographical and social design the colony’s first Lieutenant-Governor, John Graves Simcoe, spearheaded in the early 1790s. Simcoe, born and raised in England, sought to establish in Upper Canada a “British” system of trade, where farmers lived and worked in the countryside and took their goods to market in towns and

cities, just as they had in the Mother Country.

This is what developed in Middlesex. Farmers near London brought their produce to the city for quick sale, where it fed the urban population and soldiers at the city’s Garrison, or was traded for export. Those who lived farther afield sold their goods in Strathroy, Delaware, Glencoe, Lucan, or Dorchester. Farmers also traded with one another and with nearby General Stores, regularly selling produce, livestock, and finished goods within their own neighbourhoods. This meant rural Middlesex was heavily connected to local and international trade networks from its very inception. Few households in the region were isolated or cut off from wider economic contexts. Pioneer farmers raised pigs for

the salted pork trade; harvested wheat to send first to local mills and then to other buyers; grew grain for the colony’s breweries and distilleries; and gathered hides and skins for regional tanneries. When the Grand Trunk and Great Western railways arrived in the 1850s and 1860s, trade increased even more. In the following decades during the “Agricultural Golden Age,” new technologies arrived in southwestern Ontario, including gang plows, mowers, and threshers which farmers adopted quickly to increase their productivity. Each allowed them to extract the potential Simcoe and his contemporaries had seen in the soil. By this time, urban populations had grown to become key sources of income for rural families. They needed large

Your Farm for Fun, Food and Family! Apple Land Station is the family farm enterprise of the Muzylowsky family. The Station is located north of the village of Dorchester on Richmond Street. Apple Land Station is ‘Your Farm for Fun, Food and Family’, which features a gift store, bakery, fall harvest of apples, pumpkins, squash, gourds and more. Families enjoy the train ride into the heartland of the farm to pick, visit the animal barn, play on sand castle mountain, relax and enjoy the splendour of an autumn day. Come, we’ll meet you at the Station!

Dundas Street East, 4 km east of London. Watch for the signs. 329 Richmond St., Dorchester Mid August to Christmas Mon-Sat 9-5, Sundays and holidays 10-5; January to June Saturdays 9-5

Phone 519-268-7794

www.AppleLandStation.com

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

- 1791 to 1914 amounts of products, such as butter and cheese, hay for horses, and cordwood for heating, further drawing the attention of Middlesex agriculturalists. In these early industrial cities, farmers could reliably and consistently unload large volumes of produce and livestock.

By: Nicholas Van Allen Doctoral Candidate, History University of Guelph agricultural production and called for more growth. Farmers continued to use adaptive strategies to meet the needs of changing agriculture, now taking out small mortgages in order to invest in new equipment and new crops or looking to new centres of schooling and experimental farms for the latest in agricultural science.

Despite all the successes, the economy was not consistent on a yearly basis. In the late 1850s, the wheat midge, the Hessian fly and the end of the Crimean War combined to cause a dramatic down turn of the wheat market, upon which many farmers had invested. Other crises occurred in later decades as well: the 1873 bank crisis, recessions in the 1880s, and after 1890 following the passage of the McKinley Tariff, which raised duties on Canadian exports to the United States. Farmers who made it through the trying times did so by employing strategies to maintain farm incomes. By not investing overly in one crop type, grain farmers in the 1850s were able to rely partially on their barley or oats for income when wheat prices declined. In the 1870s and 1880s, many shifted to dairying or

raising livestock, which brought more dependable prices than cereals. Farmers and their families also took off-the-farm work to supplement incomes. From 1896 to the early 1900s, the Laurier industrial boom further buoyed

When we think of nineteenth to early twentieth-century agriculture, it’s easy to project an image of isolated, pioneering families struggling in the wilderness and finally emerging into an industrialized, “modern” world, replete with new technologies and means of production at the end of the era. But in reality, the agricultural system that grew out of that very same wilderness had been planned from early on. Government visionaries and settlers made it happen. They didn’t stumble upon agricultural progress accidentally. Strategic planning and a willingness to adapt to change helped. Anyone who’s familiar with Middlesex agriculture today will tell you one thing -- farmers still work in very similar contexts.

Arva Flour Mill , Photo credit: heatherstewart.ca

(877) 385-5463

www.fullinefarm.com Fall/Winter 2015

agriculture & agribusiness

Better

airy Lane Systems (DLS) was started by Bill and Glenda van Logtenstein in 1990 after they purchased a Surge dealership located in Lambeth. In the late 90â&#x20AC;&#x2122;s they moved to their present location in Komoka and have since undergone six expansions, with the latest being an improved parking lot and additional inventory storage space.

q p

Tunnel barns provide optimum summer ventilation

Robotic feed pushing increases feed intake, resulting in better milk production

l to r: Second generation John, Kim and Mike now manage the company.

In 2010 their three children, John, Kim (Sibley) and Mike took over. John deals directly with managing staff, maintaining inventory and overseeing finances, Kim manages the accounting duties and Mike focuses on sales and large project management, The company began selling milking equipment manufactured by Surge; which was eventually bought out by GEA who are still suppliers and partners who share the DLS vision. Jump forward to the present. The company has evolved to provide complete production solutions for dairy farmers, now also providing manure equipment, animal stabling

Middlesex Business Matters Magazine â&#x20AC;˘ Volume 1 ~ Issue 2

equipment, and robotic milking and feeding systems. In the last few years, they have expanded to include biogas plants (DLS Biogas) and tunnel ventilated dairy barns (DLS Structures).

and heat stress relief for large free-stall dairy barns.

DLS Biogas builds and installs on-farm biogas plants which convert methane, a byproduct of manure into heat for the farm and electricity that is sold to Hydro One. The addition of an optional screw press turns the remaining solids into green bedding that can be used in the barn or spread on the fields. DLS Biogas installed the largest digester in Canada in the Exeter area.

DLS Structures, established in late 2014 builds tunnel ventilation barns, This new barn style Biogas Plants are located on-farm to produce heat and hydro from organic has had great success in Wisconsin and is waste. They also produce a source of green bedding for the cows. expected to produce the same positive herd health and cow comfort results in Ontario. They are currently working on a 800 cow tunnel barn in Lancaster, ON. DLS is located in Komoka, but their service technicians and sales reps are on the road across the province. While milking customers are typically within a two hour radius, other dairy related equipment, biogas and structure customers are located across Ontario. Dairy Lane Systems is a major employer in Middlesex Centre, and a vital support business to agriculture which is the largest industry in the county. DLS can be reached at (519) 666-1404 or www.dairylane.ca

Fall/Winter 2015

business

Content is king in communications. But what exactly is content? Words, of course. Well crafted sentences that succinctly get your message across are the cornerstone of your communications, but remember ‘a picture is worth a thousand words’, and ‘every picture tells a story’.

Since the model is looking here, your eyes are drawn to this side first. Text wrapping makes the words hug her outline.

Content includes words, photos, videos, graphs, and illustrations used in your marketing communications. However, if you just drop a picture in as a placeholder can actually backfire - if the image has not been carefully selected. Images must be selected carefully to give your web site, e-newsletters, and blogs your unique personality. Select images to make you stand out and keep your visitor’s attention. With the wrong image, they will immediately look elsewhere and you will have lost them. In other words, images matter just as much as your written content. The images must tell a story so someone glancing at your piece will

understand your message. People use their senses differently when it comes to interpreting information. To take advantage of this, your marketing images should support and complement the text in your marketing campaigns, working to tell the whole “story”.

Your message will not be taken in if the text is placed here, as you eye is not drawn to this side. Even the text wrapping will not help draw the reader’s eye.

‘Photos and videos are driving social engagement. Image strategy is just as important as content strategy.’ ~ Shawn Graham Keep the style of your images consistent across your communications. Use similar photos in colour palette, design and content. Avoid using cartoons for one piece and dramatic photos elsewhere; or soft focus images combined with bold, sharp, bright pictures. The composition will also dictate the effectiveness of your images. If you use people, make sure they are looking at and not away from your message if they are not looking directly at your

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

Image Guidelines: •

Do the images convey the right feeling?

•

Do the images tell who your target is by mirroring it?

•

Do the images create or build a relationship with your visitors?

•

Do the images provide additional information to the text?

•

Do the images help guide the visitor either towards a goal (theirs or yours) or away from an undesirable situation?

•

Are they unique and relevant to your business (not stock images)?

•

Does the image contain only the message or story you want to convey, and all extraneous items are cropped out?

Your message may be better delivered if the model is looking directly at the reader.

By: Melanie Hammond CFDC Business & Community Development Officer

visitor. In some cases, not including the face might create the desired effect. Alternatively, the use of animals or children can be powerful, but it must be appropriate and all the subjects in the images must have signed media releases. Do not use images without the written permission of the photographer/artist or the subjects. In some cases, animal owners will have to sign a release.

This especially is true in markets with limited ways to illustrate concepts. Here is an image that is currently being used for vet clinics, pet groomers, pet supply stores and even pet insurance agents. These two certainly do get around! So

how

over-

used

With the current style to use actual photos and videos in marketing, graphic illustrations are not as common. In fact, they can make a piece look quite dated if not chosen with care. This might however, be what you are intending if promoting a 60’s event or a museum.

can you avoid

images? These two are available on a number of free stock image sites, and have been used by hundreds of businesses. They have even been seen on the vinyl wraps on city buses.

Most cell phones now have cameras built in, and a common practice is to grab the phone or tablet and take images and video.

Perspective makes the teeth the most menacing part of this image - creating fear in some viewers. What is the message that is being sent? Would this work better for canine dental care or for a guard dog business? Source: Microsoft

Use of clip art and stock photography offers an inexpensive way to include imagery in your messages, but the downside is some stock photography looks like just that - too posed and perfect. Using stock images of business settings will need to be updated often as fashions and technology change. Also, be aware that some images are available through several suppliers, and they can quickly become common place in the market.

Looking for a specific image? Check out http://meta.wikimedia.org

Contrary to popular belief, snapping away is usually not enough to create the perfect imagery. It usually is more cost-effective to hire a photographer or videographer if you want to produce a professional image with you business. They have practiced their craft and understand the technical side of creating good images with the proper composition, lighting, depth of field, and even when to break the rules to get the images you need. Avitars are cartoon renderings that represent a person or concept. They are available on several free on-line sites.

Graphics that relate to the time and place can be used effectively when you want to stir memories, sights, sounds and feelings to encourage the viewer to take action. Source: www.pixabay.com

Historical graphics such as this woodcut of Ceres, Goddess of Agriculture, can be found on free sources as the copyrights have expired if they ever existed. If they are suitable for your use, then be sure the style of all images match. Source: www.pixabay.com

Image selection often falls by the wayside in content creation. It’s challenging enough to create, schedule, plan, write, and publish content on a regular basis. It’s important to remember content containing images is stronger from both your readers’ and search engine perspectives, so it makes sense to include them whenever possible.

Fall/Winter 2015

business

Course Schedule

We have a full line-up scheduled for the coming fall workshop series. Have a look to see what’s in store - from the educational to the entertaining - for both non-profit organizations and business owners and managers looking to improve their bottom line. Click here to register online.

Suite 950, 495 Richmond Street London, Ontario N6A 5A9 519.672.6811 www.scrimgeour.com

Building a Sustainable Non-Profit Answering the basic 5 questions to ensure your non-profit’s sustainability

9:00 - 11:30 $20.00 pp includes breakfast

.c om

Save the Date!

226.980.5674

business

personal

digital

art

We are working on another great workshop Details will be made available soon and will be posted on our website.

Strategies for Successful Grant Writing Nicole Kovacs leads this workshop to provide participants with practical strategies for successful grant writing 9:00 - 11:30 $20.00 pp includes breakfast

R2V Recruiting & Retaining Volunteers

A panel discussion facilitated by Pillar to assist grass-roots non-profits in their recruiting process. 11:30 - 1:30 $20.00 pp includes lunch

Sep 17

Sep 24

Oct 1

Oct 22

Oct 29

Nov 5

Nov 19

Online

Seating is limited at all events, so be sure to register early to avoid disappointment. Visit www.thebusinesshelpcentre.ca for details.

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

The Easiest Business Plan You Will Write The Business Model Canvas lays out your business ideas on one sheet so you can see the big picture. 9:00 - 11:30 $25.00 pp includes breakfast

Rock Your Holidays

Give yourself the gift of More Customers! Learn to implement marketing and social media and create a play-book to plan your marketing for the season. 11:30 - 1:30 $15.00 pp includes lunch

10,000 Washing Machines Michael Lewis is back with a fun, entertaining marketing workshop. You won’t be just sitting and listening here! 9:00 - 11:30 $25.00 pp includes breakfast

How to Complete a Cash Flow Form This is a free on-line course to take you through the steps to complete our Pro Forma Cash Flow Register on our website thebusinesshelpcentre.ca Anytime Cost: Free

EMERGENCY ACTION PLAN

Winter is coming, and with it the inevitable storms and road closures. What does your business have in place to ensure your staff know what to do when weather warnings are issued? Short of listening for the school and bus closures, what else should be done? Establishing an Emergency Action Plan will outline the procedures to be taken during weather emergencies. Well-developed emergency plans and appropriate employee training, in which employees understand their roles and responsibilities can result in fewer injuries and less structural damage to the site during emergencies Every business should have an emergency plan. It can save lives, company assets, and income. BEFORE WINTER COMES: A) Set Up a “Go Box” for Critical Items Use a plastic, waterproof container that can be used to hold and carry essential business documents and useful forms including:

• A list of all employees, key customers and clients along with their phone numbers and email addresses • Insurance policies and agent contact information • Back‐up electronic data • Equipment, computer software/hardware and furniture inventories • A list of emergency vendors, like plumbers and restoration contractors • Copies of essential business policies, plans and agreements • Photographs of the business, both inside and out

B) Storm-proof your place of business during the autumn in preparation:

• • • •

Clean gutters and downspouts so snow can melt and move through them properly Assess the integrity of the roof and make repairs — a deteriorated roof could collapse under several feet of snow Remove dead trees or limbs that could fall during a blizzard Hire a professional to inspect the furnace and clean the chimney to make sure you’ll have a safe and reliable heat source

C) Organize an Emergency Kit. Staff may not be able to drive home if a storm blows up quickly. Prepare for a few days survival with a kit including:

• • • • • • • •

Enough water to allow each person two litres per day Non-perishable food and a can opener Hand-crank light A battery-operated radio and extra batteries A cell phone and charger (including a portable, battery-operated charger) Blankets for each staff member, and a few others for stranded motorists Candles, safe candle holders and matches Packs of cards and other games

D) Prepare for Power Outages: Consider getting an emergency generator but remember, never run it indoors! E) Publish a Communication Plan: Determine, document and publicize a emergency communications plan which should include:

• Phone/email tree (include spouse/family information for employees) • Employee evacuation plan • Website emergency messaging system • Phone/Voice mail emergency messaging system • Plan for multiple forms of communication: text, email, voice-mail, etc. • Educate employees about the communications plan • Document in hard-copy and electronic formats • Train current and new employees • Remind employees about emergency communication plan, including pocket cards, fold-out cards, brochures and booklets • Update information regularly and re-educate employees

Fall/Winter 2015

economic development

Lights... Cameras...

Welcome!

The Elgin Middlesex Oxford Workforce Planning and Development Board (EMOWPDB) in partnership with Rogers TV and the London & Middlesex Local Immigration Partnership (LMLIP) received funding from the Ontario Trillium Foundation to produce a TV show to reach new immigrants.

Leila Almawy is greeted at the Ilderton Bizzy Bees Child Care Centre as Jeremy Parking videotapes. Six episodes featuring Middlesex County are airing as “We are Middlesex”. A Steering Committee comprised of Middlesex community partners created the episode segments. The shows highlight new and established immigrants, profile services and businesses available for immigrants looking to settle in rural Middlesex, and ends with a cooking segment profiling cultural dishes created using traditional ingredients. “We Are Middlesex” airs this fall on Rogers TV in Strathroy and London and will stream on-line. Leila Almawy from EMOWPDB is producing the show in partnership with Jeremy Parking from Rogers TV. Shannon Churchill, the General Manager of the

by Pauline Andrew, Employment Manager, and Cindy Howard, Director of Social Services, County of Middlesex

Strathroy & District Chamber of Commerce is the host. She has a natural ability to connect with interviewees and a great sense of adventure. Check out Shannon sitting on a pig ottoman on the children’s mat at the Komoka library and presenting alongside the elephant at the Parkhill Library. Shannon proves that adults enjoy visiting the library just as much as children.

“We are Middlesex” truly captures the unique and diverse range of businesses and services located in Middlesex. In the first episode, the viewers get the chance to meet Shauna and Roxy at S.A.M.Y.’s Alpaca Farm. Shauna and Roxy are just two of the 30 alpacas at the farm. S.A.M.Y.’s Alpaca Farm is located 10 km north of Strathroy. It is entertaining to watch all the alpacas run from all corners of the field when feeding time is announced by the owner Yvonne. Interviews with other business owners include Amy from Amy’s Restaurant, Phillip Murray from Home Hardware, Roya Martinek from Bizzy Bees Daycare, Charlie Milhomens from the Portuguese Canadian Club of Strathroy and Rose Keunen from Henro Dairy Farm. During filming of the Next Wave Youth Centre in Strathroy, the centre was in the process of making a batch of peach salsa. At Next Wave, the local youth prepare jams, jellies, salsa and spreads as part of a social enterprise initiative. The peach salsa being prepared may end up on the shelves at Farm Boy, Remark or the Covent Garden Market for purchase.

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

The cooking segments hosted by Pauline Andrew are filmed at the newly renovated Portuguese Canadian Club in Strathroy. Dishes featured on the show span the globe from Dutch flan to Iranian koofta. Be sure to watch Ernie Muzylowsky from Apple Land Station in Thorndale as he creates his famous apple pie and Amy showcasing her wok skills with her spicy Singapore noodles. Yum!

The Portuguese Canadian Club in Strathroy offers traditional food for weddings and other events. “We are Middlesex” highlights what the County of Middlesex offers - an ideal mix of rural and urban opportunities in affordable, friendly communities that new immigrants might consider when looking for a place to move to and set up business. Shannon Churchill hosts ‘We Are Middlesex, a series of 6 TV episodes produced by Rogers TV and funded by the Ontario Trillium Foundation

Always Local, Always Fresh & Always Creative

71 Frank Street Strathroy, Ontario 519.205.1500

Mark Graham Chef/Owner

www.clocktower-inn.com Open daily Monday to Friday at 7 am Saturday and Sunday 8 am Present this ad for a $50 Gift Certificate towards your first Catering Order Now a proud member of

NOLAâ&#x20AC;&#x2122;S HOME DECOR ~ Draperies ~ Valances

~ Shades ~ Shutters

~ Wall Coverings ~ Paint

We have what you need to make your home a beautiful place to be. Visit us at www.nolashomedecor.com

223 222 Main Street, Glencoe ~ 519-287-3942

PLEASE SUPPORT THESE LOCAL BUSINESSES because MIDDLESEX BUSINESS MATTERS!

TOP 10 REASONS TO JOIN THE

Chamber of Commerce #1: Networking opportunities #6: Employees become part of Chamber #2: Weekly community updates through ECHAT #3: Municipal, provincial, and federal news updates #4: Visa/MasterCard/Debit merchant discounts

John Thurman BROKER OF RECORD

www.byronvillagerealty.ca

#9: Event opportunities

BE SEEN

3.5% Commission 433-0300

#8: Priority promotions for members

#5: Group insurance benefits #10: Business resources

LIST FOR LESS 519

#7: Strength in numbers

BE HEARD 137 Frank Street, Strathroy phone: 519.245.7620 fax: 519.245.9422 info@sdcc.on.ca www.sdcc.on.ca

BELONG

economic development

by: Alison Faulknor & Jim Mountain, The National Trust for Canada

ast March, the National Trust for Canada team members had the pleasure of staying at the Main Street Motel in Parkhill. Proprietors Andrew and Christine Dekoning personify the spirit of main street – dedicated and enthusiastic owners of a well-loved community asset. The launch of the renewed Main Street Middlesex Program is timely and will help communities in Middlesex invest in their heritage assets and attract new visitors to the area. This is an opportunity to embrace the past,

while investing in the future health of the region. Canada’s traditional downtowns – our main streets - are the most visible indicators of a community’s economic and social health. Its vitality and commercial success is an asset when recruiting new residents, enticing tourists, and stimulating new investment, businesses and industries. Ontario’s main streets have enormous potential. They are places where you can meet your neighbours and shop

The National Trust for Canada is a proud partner of The Business Help Centre’s Main Street Middlesex Program. For more information on the Main Street Regeneration Approach® visit www.nationaltrustcanada.ca or email Jim Mountain, Director of Regeneration Projects at jmountain@ nationaltrustcanada.ca.

Results of a Signs & Awnings Grant awarded to a Lucan Main Street business in the current program. Four Main Streets are currently eligible to apply for a variety of matching grants.

an array of local stores. On main street, community members, from business owners and municipal leaders to artists and youth, come together to find new and creative ways to celebrate both their history and diversity. It can be a place where creativity, entrepreneurship and innovation thrive. Providing a rich and textured backdrop are the historic buildings that line our main streets and lend to the authenticity of place.

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

At the National Trust for Canada, we have long believed that a healthy community starts with a strong and vibrant commercial main street. Since 1979, our proven Main Street Regeneration Approach® has impacted hundreds of Canadian communities. Main Street ® unlocks the potential of a downtown, enhances quality of life, with an equal emphasis on the social, cultural, physical and economic health of the downtown. It is a bottom-up approach that puts community members in the

Main Street Middlesex 2005 - 2009 Results Category # Grants $ Awarded Festivals & Grants 29 $ 16,170 Maps & Guides 11 $ 4,737 Retail Promotion 39 $ 33,425 Signs & Awnings 61 $ 35,699 Streetscaping 46 $ 32,361 Image & Branding 1 $ 1,000 Facades 8 $ 17,274 Totals 195 $140,666

The Main Street Middlesex Program issues matching grants to businesses in designated main streets. The various grant categories help these main streets enhance the appearance and image of our historic downtowns as well as encourage development and redevelopment, restoration and preservation.

driver’s seat and in control of their revitalization plans. A belief in the power of the Main Street Regeneration Approach® is what propelled Cara Finn, the former Manager of The Business Help Centre of Middlesex County to take Main Street® training in 2004 and bring the program to Middlesex County. Between 2005 and 2010, the program garnered impressive outcomes for the region. During the

first program, a total of 195 projects saw $140,666 issued in grants with $444,387 leveraged. Since the launch of the new Main Street Middlesex Grants last year, uptake in the four eligible downtowns has been strong and funding will fuel numerous streetscape, business development and marketing activities in the region. To learn more, visit www.mainstreetmiddlesex.ca.

Fall/Winter 2015

government

Welcome to the

Township of Lucan Biddulph www.lucanbiddulph.on.ca

For Lucan Biddulph Community Economic Development (including our local business directory) please go to

www.lbcedc.ca

or find us on facebook. Lucan Biddulph 270 Main Street P. O. Box 190, Lucan (519) 227-4491

Welcome to

unicipality o The M f

“Communities with Opportunities” 229 Parkhill Main St., P.O. Box 9 Parkhill, Ontario 519-294-6244 www.northmiddlesex.on.ca

Visit, explore and create new memories Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

discover. live. invest.

visit www.middlesexcentre.on.ca for more information...

Colour along Medway Road, Middlesex Centre

Fall/Winter 2015

hidden jewels

N E D D I H

Some A

AGRICULTURE

Linker’s U Cut Christmas Trees and Reindeer in Strathroy - Nine acres of evergreens are grown at Linker’s U Cut Christmas Trees and Reindeer. A large fenced-in area houses the resident reindeer Holly and Olive who meet and greet the Christmas visitors. Stop in to visit the reindeer, cut a Scotch Pine Tree and on weekends, enjoy a steaming cup of hot chocolate.

HOSPITALITY

The Red Rooster at Main Café in Glencoe - Located in one of the original bank buildings, the cafe offers savory European dishes such as crepes, baguettes, Hungarian goulash, schnitzel and many other European favourites. The atmosphere, food and location all combine to make this hidden jewel of Middlesex a must-visit stop on your next road trip through Southwest Middlesex.

105.7 myFM is ALL about community! From stories covered, to special rates for community groups and events to just being in the middle to all that happens in our listening area! From our 105.7fm radio to our strathroytoday.ca website as well as our Facebook and Twitter accounts we cover all the angles to make local information available to you! Middlesex Business Matters Magazine

Do you know of a hidden jewel in Middlesex?

JEWELS

o f Midd lesex C ount y DESTINATIONS

Middlesex Grassroots - Get a taste of local food, culture, heritage and natural sites in Middlesex County. Follow the Grassroutes in its entirety or hop on along the route. Either way youâ&#x20AC;&#x2122;ll find signs to point you to the highlights and diversions in Middlesex County.

MANUFACTURING

RinkBoards Inc. in Komoka - Since the memorable Canada-Russia Summit Hockey Series of 1974, Rink Boards dasherboard signs have appeared in arenas and stadiums around the world. They supplied the boards for the Vancouver and Salt Lake Olympics, and every World Cup, Canada Cup, and international exhibition tour since 1974; and many international figure skating events.

Send your nomination to info@thebusinesshelpcentre.ca

Fall/Winter 2015

labour

What Bill 18 Means to Small Business ince the passing of Bill 18, the Stronger Workplaces for a Stronger Economy Act, there are many considerations for employers to now administer concerning amendments to Ontario’s labour and employment statutes. The definition of ‘worker’ now ensures Occupational Health and Safety Act coverage for unpaid co-op students and other unpaid learners, which give them protection under the OHSA such as the right to know about workplace hazards and the right to refuse unsafe work. The new definition of a worker will require employers to provide the same level of education/training requirements for unpaid as workers including the following types of training: • Health and Safety Awareness Training • Worker & Supervisor Awareness Training • Training on Violence in the Workplace Policy • Workplace Harassment Training • Hazardous Materials / WHMIS Training • Training on measures and procedures in the workplace • Machinery or equipment training • PPE training • All training under any applicable regulation (e.g. Training on the handling and storage of contaminated or potentially contaminated waste materials (s. 116 of Health Care and Residential Facilities Reg).

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

Other meaningful changes since the passing of Bill 18 include: • Providing non-paid workers greater protection under the Occupation Health & Safety Act. • Putting the onus on the employer to ensure proper training & supervision is in place for these workers.

By: Joanne Clark Director, Marketing and Communications Public Services Health & Safety Association Bill 18 also amends the Workplace

their WSIB reporting obligations. The

Safety & Insurance Board (WSIB) in

costs associated with these claims

relation to temporary employment

would be attributed to the employer

agencies and employers who contract

(as opposed to the temporary agency)

with such agencies. Specifically, the

and may impact the employer’s

Bill provides the Lieutenant Governor

premiums.

in Council the authority to make regulations defining a temporary help

All of these amendments create

agency and provides for the WSIB to:

additional

(1) deem all wages paid by the agency employer for work at the specific client employer to have been paid by the client employer; (2) attribute the injury and accident costs to the client employer; and (3) increase or decrease the client employer’s premiums.

provide

training not only to your workforce but for placements as well. It will be important to consider who is a supervisor and overseeing the work of student placements and what supports and training they require will be key. The Public Services Health & Safety Association (PSHSA) understand

The regulation also has an impact on notice requirements to client employers.

incentive

Client

employers

are

responsible for sending notice of a workplace injury requiring health care or preventing a worker from earning full wages to the WSIB within three days of the client employer learning of the injury. Notice would be required on a WSIB-approved form and the client employer would be required to provide additional information as necessary. Where a client employer fails to meet the notice requirements, it would be required to pay the amounts set out in regulations. If such regulations proceed, the changes would require employers to include temporary agency workers in

employers value pre-trained students; which is incentive for students to be prepared with training that can align with employer implementation plans.

The PSHSA provides training, tools, resources and implementation plans to assist with the transition to integrate such statutes into your workplace. Having access to professional guidance and resources can help small business navigate the breadth of implications associated with Bill 18 especially as it pertains to: • Increased training requirements • Creation of new supervisory roles in the workplace environment • Visit pshsa.ca for more information on the tools and resources PSHSA provides including: • Free Downloads • Information and links to resources • Free webinars • Awareness Training for workers and supervisors available in class or through eLearning • Checklists including Experiential Learning Health & Safety Placement Assessment Checklist The PSHSA can help develop a transition plan to ensure you meet new legislative requirements and understand the implications to your organization. Know your rights and obligations as an employer along with the information, instruction and supervision you need to provide. Be aware of how this affects your current Joint Health and Safety Committee requirements in order to understand the relevant training and solutions that will need to be in place. For answers to your Health & Safety questions try the PSHSA eConsulting service to chat with a live consultant or to submit a question: http://www.pshsa.ca/econsulting/

Fall/Winter 2015

manufacturing

Manufacturing ARMATEC SURVIVABILITY CORPORATION

AUDIOSCAN

BASELINE BATS

BOS INNOVATIONS INC.

BOW METALLICS

C J PINK LIMITED

CONI-MARBLE MANUFACTURING INC.

DIAGNOSTIC BIOCHEM CANADA

Armatec, located in Dorchester, provides the Canadian Forces and allied military with holistic survivability solutions for both wheeled and tracked armoured vehicles. Since its founding in 1997, Armatec’s philosophy been to provide improved crew protection and vehicle survivability without compromising mission effectiveness or equipment sustainability. Located in Dorchester, they specialize in manufacturing custom hand-crafted hardwood baseball bats. All of the wood is hand selected to ensure quality. Every baseball bat produced is individually weighed and finished to professional standards. Used by both amateur and professionals ball players across Canada and the United States.

For over 80 years family-owned CJ Pink has manufactured precast stairs and landings, parking garage stairs, barriers, bollards, concrete and treads. Clients include One World Trade Centre (New York), RBC Centre and BMO Stadium (Toronto), as well as throughout the United States, Canada and the Caribbean. CJ Pink has a location in the Dorchester area.

Founded in 1983 initially as Etymonic Design, they supplied R&D to hearing aid manufacturers. Innovations include the first head-worn cochlear implant stimulator and the first portable hearing aid programmer. Its subsidiary Audioscan, located in Dorchester, was founded to focus on the development of innovative hearing instrument verification and fitting systems.

Located in Dorchester where they develop automation solutions to help companies achieve greater productivity and profitability through automation and robotics. For nearly 20 years, working with manufacturers throughout North America, they have developed solutions for the aerospace, automotive, consumer, medical, and oil and gas industries.

A family owned company established in 1969, they manufacture sinks, counter tops and tubs out of various materials, including their own Conimarble®, a cast polymer material and Avian®, a solid surface at the plant located in Thorndale.

Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

BARKER SHEET METAL COMPANY LTD.

manufactures custom, industrial and commercial exhaust and material handling systems at their Thorndale location. Their specialties include duct work, stainless steel containers and stainless steel and aluminum fabrication for a wide range of industries from commercial restaurants to industrial manufacturers.

Part of the Bow Group with the head office in Granby, PQ, Bow Metallics manufactures copper solder and insert fittings for the plumbing market in its Dorchester location. Bow markets its products in both Canada and the United States to both the commercial and do-ityourself construction sectors.

Founded in 1973 by a partnership of medical doctors with the initiative to research, develop and market quality radio immunoassay kits and reagents. As technology in the field progressed the founders of DBC recognized the need to develop simple and non-isotopic kits for health care professionals around the world from their Dorchester location.

Spotlight on ERIE SHEET METAL INC.

FISHER FLYING PRODUCTS

LEVATOR BOATWORKS LIMITED

TRS COMPONENTS LTD.

is a sheet metal fabrication and erecting company for heating, ventilating, air conditioning and design in industrial, commercial and institutional settings. They provide maintenance, repair and design/build products as well as fan balancing and repair from their Dorchester location.

Since 1971 Jürgen Kaschper has been hand crafting personalized, worldclass racing singles that range from classic wooden boats to competitive, disruptive-tech composite racers. Located in Dorchester, with their new Centre of Excellence in Charlotte, NC, skullers can now enjoy from the personalized hand-crafted boats twelve months of the year.

produces kit airplanes and components for 14 aircraft designs; allowing pilots experience the low and slow flight only little aircraft provide. Dave Hertner purchased the company in 2014 and moved the operation to Dorchester Ontario where customers from over 30 countries enjoy the freedom of flight.

Peter Davis started Thorndale Roof Systems Inc. in 1974. In 1982 Edward Davis took over until he sold the company to Universal Forest Products (UFP) in 1999. It was later purchased back when UFP decided to dissolve the Thorndale facility. TRS Components provides roof trusses, floor joists and wall panels to London, Kitchener and Toronto markets.

IDEAL PIPE

Established by Gerald W. Clarke who recognized the need for more and better pipe products in the drainage industry, they began manufacturing HDPE plastic drainage pipe in 1979. Today Ideal Pipe is a pipe manufacturer with product design, manufacturing, testing and technical support of HDPE plastic pipe systems.

WR SMALE CO. (1979) LTD.

The company, founded in 1963 began as a manufacturer of self propelled forage wagons designed by Wilmer Smale. The Smale Powder coating system was one of the pioneers in powder coating in Canada when it was initially installed in 1976. Now they offer a variety of products, from livestock to landscaping equipment, from their Mossley location.

KYIS Embroidery See us in Strathroy, Glencoe Parkhill, Dorchester or Lucan

16B Second Street Strathroy, ON N7G 3H8 P: 519-245-4500 Toll Free: 1-888-478-2111 Website: www.communityemploymentchoices.ca Email: reception@communityemploymentchoices.ca

‘CEC provided professional, informative and responsive support for our hiring needs.‘ Liisa Buren, Burcon Construction

82 Front Street West, Strathroy 519.245.7208 www.kyis.ca

• • •

On-site embroidery service and apparel Corporate, sport or personal use Heat print and hemming services

Please visit and like our Facebook page for monthly specials.

Fall/Winter 2015

non-profit

Shop4GOOD.ca

Shop Local All vendors on shop4GOOD.ca are charities and non-profit organizations located in Southwestern Ontario. Shop With Thought Every vendor has a page on our website so that you can learn about the great charitable work that they do. Whether it is supporting people who have a disability or operating a food bank, every vendor is a charity with an important role in the community. Shop With our Vendors

Social entrepreneurs create “blended” organizations called social purpose businesses (SPBs), delivering social and/or environmental benefits to their customers as well as financial returns to the owners. However, getting funding can prove to be a challenge. Financing organizations are distinct: “investors” who invest in or lend to for-profit businesses and “funders” who grant funds or lend to non-profits. In order to turn your SPB idea into a business, you likely need some sort of financing. Since SPB’s tend to be square pegs, round holes just won’t fit. First - here are four questions to ask yourself before embarking on looking for SPB financing: 1. Do I have the traits to be a successful entrepreneur? 2. Are you ready to accept outside investment to build your business? 3. Are you able to sustain your business? 4. If you have decided to work with outside investors, what type of financial return can they expect? However, there are some financing options: LOWER-THAN-MARKET RATE OF RETURNS If you expect a lower-than-market rate return from your social-purpose business and/or the sector you are operating in is not one regularly funded by traditional investors (for example, Education, International Development, Programs for Disadvantaged Members of Communities), then your prospects will be a narrow sub-set of the investor and lender community. These are groups willing to accept lower financial returns in exchange for tangible social and/or environmental benefits. MARKET RATE OF RETURNS If you are targeting a market-rate return and the industry sector you are focused on attracts angels (angel investors are individuals with a high net-worth

who invest directly in businesses) and private investors (like Clean Technology or Health), then you can develop a financing plan that targets traditional equity investors. You will also likely be able access to traditional lenders, subject to the normal restrictions for loans to any new business. Use the following links to identify potential targets: • The Government of Canada’s Sources of Financing Database • National Angel Capital Organization • The Canadian and US venture capital association membership lists NO FINANCIAL RETURNS Finally, if you don’t expect your business to generate any financial return, but will contribute significant social and/ or environmental returns, it is likely a social enterprise rather than a socialpurpose business. You should consider whether a traditional corporate rate is the most appropriate vehicle for you to deliver your product or service and to attract the funding necessary to support your initiative. Other Sources of Entrepreneurship Supports in London and Middlesex • Small Business Centre, London • The Business Help Centre of Middlesex County • Propel Entrepreneurship • Leap Junction • Emerging Leaders • Startup London Links to sites provided in this article:

By: Kimberley Weber Program Director Centre for Non-Profit Collaboration

Local SPB Funding The Business Help Centre (CFDC) of Middlesex County offers Notfor-Profit Term Loans to new and expanding SPB businesses in the Middlesex County area (excluding those located within the City of London). To apply for a loan just complete an application form and business plan (for loans over $25,000) or for loans up to $25,000, a detailed business description. The application is evaluated by staff and a recommendation is made to the Loans Committee which is made up of community volunteers. VERGE Capital is a partnership between Libro Credit Union, London Community Foundation, Sisters of St. Joseph and United Way London & Middlesex with Pillar Nonprofit Network acting as the backbone organization. Their goal is to support: • Social enterprise as a growing sector of the economy that creates community wealth as well as economic wealth. • Access to both social and economic capital for early stage social enterprises. • Connecting social enterprises to wrap-around supports before, during and after financing. Visit www.vergecapital.ca

G of C Finance Database: www.ic.gc.ca/eic/site/icgc.nsf/eng/h_07047.html?Open&src=cpromo National Angel Capital: https://nacocanada.com/ Canada Venture Capital: www.cvca.ca US Venture Capital: nvca.org Small Business Centre: www. sbcentre.ca Business Help Centre: www.thebusinesshelpcentre.ca Propel Entrepreneurship: propel.uwo.ca Leap Junction: www.fsu.ca/leap_junction.php Emerging Leaders: www.emergingleaders.ca Startup London: www.startuplondon.ca

Fall/Winter 2015

tourism

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PLAN YOUR FALL & WINTER STAY-CATIONS IN MIDDLESEX COUNTY App le

etting away from it all doesn’t necessarily mean going away. With so many places to visit and things to do right here in the county, why not consider a few days R & R without the expense of travelling? Plan a trip that will encompass your interests, supplemented with a good meal and perhaps even a night away to be really pampered or to try something new.

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Perhaps the perfect ‘stay-cation’ is to book a couples’ full service package at a spa, followed by a leisurely meal at a wonderful restaurant or bistro. A night or weekend away completes your stay-cation. Middlesex offers everything from B&B’s to an intimate and cozy inn built in 1889 by the Government of Canada, which originally housed the Post Office, Custom House and Inland Revenue for the area. If that is too fancy, consider getting away where you can stay overnight in a chuck wagon and ride horses on trails running beside one of the most scenic rivers in the county. The local conservation areas provide unique events during the fall and winter, from a Dickens Dinner complete with a dinner theatre to the Tastes of Fall where crafts, great food and entertainment make this a fun family event. If you prefer something more in-touch with Mother Nature, you can take a walk at any of the u-pick farms that provide great family entertainment.

O’Shea’s F arms, Gra

nton

During the fall, looking for the perfect pumpkin and picking apples provide a day’s worth of family fun and exercise; not to mention the additional attractions and photo opportunities available. Return to your rural roots by taking in all the sights and sounds of an oldfashioned Country Fall Fair. Melbourne Fall Fair kicks off the season on August 15, with Parkhill following on September 17 - 20. Both Glencoe and Thorndale are the following weekend, running from September 25 to 27. Ilderton launches the October fairs on the 2nd to 4th and Dorchester is traditionally on Thanksgiving weekend.

As t h e holidays approach, plan to visit one of the U-Cut Christmas tree farms in Middlesex County. They provide a great day out where even the family dog is welcome. Wagon rides and hot chocolate add to the adventure of the perfect Christmas tree hunt. If you love parades, plan a family outing around any of the Santa Clause parades by taking in the local flavour of the town during your trip. In November, Santa is in Poplar Hill on the 9th; Strathroy on the 20th; Glencoe the next night and in Parkhill on the 29th. In December he will visit Lucan on the 5th; roy trath S , n r In Towe Clock

Thorndale the following Friday night on the 11th and then Ailsa Craig welcomes him on the 12th. As the days lengthen at the end of the winter, we all wait in anticipation for word that the sap is running. A visit to the sugar bush, topped off with a pancake breakfast are sure ways to get back outside after a long winter indoors. Even if you are not a winter sports fan, you can still get out and enjoy something different and fun right here in Middlesex County. We hope to see you out and about this fall and winter!

youth

UNDER 39? HAVE A BUSINESS IDEA? NEED SOME ADVICE? NEED MONEY? READ ON ... LEAP JUNCTION - Fanshawe College

• Leadership, Entrepreneurism Align & Passion meet at the Junction • For entrepreneurs between the ages of 18 and 29 • Provide Awareness of options, funding source, assistance available • Act as a Connector between Entrepreneurs and resources • Hold Events to help start-up entrepreneurs Events include Awareness Networking, Enterprise Marketplace each spring, Seed your Start-Up Competition in partnership with Western University and Pitch Workshops where participants learn to refine their sales pitch.

FUTURPRENEUR CANADA • • • •

Financing up to $45,000 Must be between the ages of 18 and 39 Expert business mentoring for up to two years Resources to help you plan, manage and grow your business

Find out more at www.futurpreneur.ca/en/get-started

YOUNG ENTREPRENEURS LOANS - CFDC • • • •

Loans up to $5000 Must be between the ages of 18 and 30 Business must be located in Middlesex County (Not City of London) Funds can be used for purchase of fixed assets, leasehold improvements, inventory, or working capital • Application fee of $25 Complete a business plan, provide past financial statements if available and future projections; submit personal financial statement and application fee.

Help and financing are just a click away! Middlesex Business Matters Magazine • Volume 1 ~ Issue 2

Evolution of the

By: Madison Grech CFDC Summer Intern very business provides a solution, whether it’s through providing goods or services. This theory goes back many years ago to the old fashioned lemonade stand. Kids would sit with a table, chair and a nice jug of refreshing ice cold lemonade and sold it because people were thirsty on hot summer days. Little did they know they weren’t only in business - they were fulfilling a need! Youth are some of the most successful entrepreneurs today. They can create many solutions to any problem. Commonly defined as below the age of 30, our youth make up a great number of successful ideas, products and services that now exist. Age should not be a factor when deciding to start a business. For example, 6 year-old Kiowa Kavouit is a young entrepreneur who made her business debut on a reality TV series. Kiowa, accompanied by her father, had a successful “pitch” and was able to

make a deal with the impressive and unique product she developed called boo boo goo, now in great demand. There can be some disadvantages to being a young entrepreneur, but on the flip side there are some great tools available. Being able to learn while young and have safety and security from your parents are important because as you get older your responsibilities grow and the risks of starting a business become larger. The term “lemonade stand” can be used as a metaphor for all ideas that embrace the business spirit in youth. Remember a lemonade stand is just the start. It can become a bigger and brighter success story. Steve Jobs started out building printers in a garage with Bill Hewlett and Dave Packard, creators of HP (Hewlett Packard) and from there grew the iconic Apple Corporation. So if you want to be in business, what’s your lemonade stand going to be?

Boo Boo Goo, invented by 6-year-old Kiowa Kavovit, is a revolutionary new skin protection that paints on a bandage, in fun colors for kids as well as skin tones, for the protection of intact or damaged skin from irritation. It’s environmentally friendly: A .5 oz bottle provides the equivalent coverage of 75 BandAids, and, unlike band-aids, won’t wind up in our landfills. Kiowa couldn’t make Boo Boo Goo on her own, so she partnered with a team of equally enthusiastic professionals. In order to get the Boo Boo Goo mix just right, she started with three wound care specialists; Dr. John Kennedy, Dr. Curtis Jones, and Dr. Craig Dyar. And with the help of her dad, Daytime Emmy Award winning actor Andrew Kavovit, and financial partner Dale Seefeldt, Kiowa aims to have “kids think differently about the world, and we’re starting by cleaning up one little boo-boo at a time.”

Fall/Winter 2015