MEYE CONTENT is using a unique application “APPTOSEE”, with high-end content for the Quality Optician-Optometrist.
Every month, new smart content is created and uploaded.
Folders on APPTOSEE
CAMPAIGNS
Eye Take Care, ON/OFF Kids, EYES TEA, Your sun your colour, Vision Week...
THEMES OF THE MONTH
Every month you choose between 4 new themes that are available in 4 designs and 6 colours. All of them are available in post or reel format.
Examples of the themes: Mother’s Day, Father’s Day, Blue Monday, Back to School, Sunglasses Day, World Peace Day, Vision Week, First Day of Winter, Easter...
FRAMES
MEYE has a partnership with more than 400 brands for the benefit of MEYE customers. Select brands of frames from your suppliers: brands adults, brands KIDS, brands SPORT, brands ECO.
MEYE creates and uploads 2 seasons a year (winter and summer) new high-end MEYE PHOTO SHOOTS and MEYE VIDEOS SHOOTS.
OPTICAL LENSES
Latest content of your lens supplier. *
CONTACT LENSES
Latest content of your contact lens supplier. *
HEARING
Latest content of your hearing supplier (Hearing aids, festivals....) *
YEARLY TOPICS
Sales, holidays, renovation, etc...
(subject to availability from the supplier).
* Upon request, we will provide you with the content of the brands in your MEYE
the
THEMES OF THE MONTH
CAMPAIGNS
FRAMES: MEYE SHOOT
FRAMES: PARTNERSHIPS
What is included in MEYE CONTENT
APPTOSEE
APPTOSEE is a unique application with high-end content for the OpticianOptometrist (from end 2025).
• Every month, new smart content is created and uploaded regarding local themes of the month, optometry, frames of different brands, optical lenses *, contact lenses, yearly themes, etc.
The user can choose between different designs and colours.
MEYE creates and uploads 2 seasons a year (winter and summer) new highend MEYE PHOTO SHOOTS and MEYE VIDEOS SHOOTS.
According to the unique profile of the shop, MEYE PROFILE, the designated user can easily search, select and share on different social media platforms of the Optician-Optometrist.
Here for MEYE uses an easy upload system.
MEYE PROFILE is part of MEYE UNIVERSITY, to improve the Stock Management according to the Generation consumers.
MEYE UNIVERSITY
MEYE will regularly organize webinars to explain the following topics:
Why share smart content today on Facebook, Instagram, TikTok, etc., but also via other digital channels?
• Why share content with each generation of consumers, each on their own media?
• How do we use and post our content, MEYE CONTENT, especially in reels?
How do we boost it? How and why to use advertisement on Ads Manager?
Why and how should we invest in digital marketing today and the next years, knowing that today:
More than €260,000,000,000 are advertised annually on social media alone,
14,000,000,000 posts/ads are posted daily, and
Consumers/users view more than 600 ads per hour?
MEYE PROFILE
Thanks to the strategic MEYE MARKETING PLAN tailor made for the store(s) of the OpticianOptometrist, MEYE implements (after offer*) the next products: MEYE CONTENT through the application APPTOSEE, WEBSITE, GOOGLE BUSINESS PROFILE, WEBSHOP, SOCIAL MEDIA MANAGEMENT, SOCIAL MEDIA Ads Manager, PRINT, E-MAIL, the narrow casting MEYE SCREEN and the unique loyalty program MEYE COMFORT.
MEYE TEAM PHOTO SHOOT
11. MEYE COMFORT: Tailor-made service & warranty system.
10. MEYE CAMPAIGNS: EYE TAKE CARE, EYES TEA, Vision Week, Fluo for kids, ON/OFF kids, Your Sun Your Color...
THE 12 PRODUCTS OF MEYE
12. MEYE UNIVERSITY: Personal coaching for your optical business.
09. MEYE SCREEN: Exceptional experience through your shop window.
01. MEYE CONTENT
Content database for all your media products. All products are connected to improve your visibility.
02. WEBSITE:
A visual online presentation of your optical business.
03. GBP: Your online business card on Google Search.
04. WEBSHOP: Your shop is open 24/7.
08. E- MAIL: For online mailings to your customers with promotions and news. (newsletter).
07. PRINT:
For flyers, posters, magazines, newspapers, glasses passport, online magazines.
ADVERTISING:
To advertise a theme/ action on your social media accounts via Ads manager.
05. SOCIAL MEDIA MANAGEMENT: For management of content on your social media channels.
MEYE
World wide, 14.000.000.000 new images are shared daily through social media.
BE ORIGINAL, USE SMART CONTENT!
THE UNIQUE PARTNERSHIP BETWEEN MEYE AND HOYA IS WHAT OPTICIANS NEED TODAY!
WHY CHOOSE MEYE?
MEYE supports the new generation of Optician-Optometrist with the right knowledge, using high-end content and smart media campaigns. Let your optical store grow through tailored communication for every generation. MEYE prepares you for the digital future!
HOW DO WE WORK?
For each project, the Optician-Optometrist is guided by a dedicated team of professionals: a marketing support specialist, graphic designer, IT expert, and social media manager. All projects are overseen by a creative director. Brand consistency is essential for your store. That’s why we created MEYE PROFILE. We ensure your brand is implemented consistently and accurately across various platforms, including your website, social media, and print.
©2025 MEYE // DESIGN BY MEYE NV // NO PART OF THIS PUBLICATION MAY BE REPRODUCED WITHOUT PERMISSION FROM MEYE NV. ALL PHOTO MATERIAL HAS BEEN CREATED BY MEYE NV AND MAY ONLY BE USED BY MEYE CONTENT MEMBERS.
www.meyemarketing.com info@meyemarketing.com
FOLLOW US ON INSTAGRAM: @meyemarketing