HamburgBoatShow 2018 | Exhibitors' information

H A MBUR G

BOAT SHOW

BY THE INDUSTRY FOR THE INDUSTRY

OR EXHIBIT ATION M R O F N I

WE MAKE IT HAPPEN!

EXHIBITION HALLS

17-21 OCT 2018

WELCOME TO THE HAMBURG BOAT SHOW! Dear Colleagues In recent months, we have received lots of feedback from you and also discussed a great many things. Your message to us was clear – the North needs a boat show.

Not only did we get the message, we ­tackled the project directly – with success.

The HAMBURG BOAT SHOW will take place on the trade show grounds from 17 to 21 October 2018.

We see the HAMBURG BOAT SHOW as a show by boaters for boaters. We do it for you and with you – because together we are strong! This commonality also means that you can and should bring your ideas, wishes and concepts to the show right from the start.

Let's preserve that which is tried and tested, recognise opportunity for improvement and implement new ideas in a pragmatic way.

Let's make use of the potential that lies in this fresh start! Let's get an innovative show underway – a show which the North not only needs, but especially deserves.

A merger of strong, competent and experienced partners – the DBSV (Deutscher Boots- und Schiffbauer-Verband), Messe Friedrichshafen and Hamburg Messe und Congress – would establish a professional and future-oriented trade show, which will strengthen us as an industry.

I am looking forward to our new, joint course of action and I am ­convinced we will arrive at a worthwhile goal.

Torsten Conradi, DBSV President

Welcome tozur HAMBURG BOAT Willkommen HAMBURG BOATSHOW! SHOW

Moin Hamburg!

Hamburg I I Moin

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WELCOME TO THE HOME PORT Maritime metropolis, water sports paradise, ­avant-garde ­architecture: we don't need to tell you that Hamburg is a ­fascinating city with multiple facets. We also needn’t mention that such a city needs a boat show.

other attractive regions such as Niedersachsen, Schleswig-Holstein and Mecklenburg-Vorpommern. Naturally, the Scandinavian market is an important and, above all, financially strong element within this planning.

The shopping appeal in the region is as great as the overall ­attraction of the "Pearl of the North": purchasing power in Hamburg is higher than in any other federal state, according to the GfK PPP Index 2018. The catchment area of the HAMBURG BOAT SHOW covers a radius of approx. 300 kilometres – and thus also includes

You can reach everyone at the HAMBURG BOAT SHOW: The individualists as well as the most active and well-connected ambassadors of boat clubs. Be part of it – and in this way show how close to your heart your Hamburg exhibition is.

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

MoinHamburg!

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“For us, a boat show in Hamburg is simply necessary.

Nowhere else are there so many contacts to shipyards.

The many Scandinavian visitors are also important for us: it simply doesn't work without the HAMBURG BOAT SHOW.” “Hanseboot has been like an in-house exhibition for us 41 times; resulting in good sales due to the many Danish visitors. The Hanseatic city of Hamburg ­without a boat show? Impossible!”

Klaus Brockhausen, Marinevertrieb, Neumünster

Hendrik Reese, Boat Dealer, Reese Marine in Apenrade, Denmark

“Elvström was at the boat show in Hamburg 40 times.

The timing was always perfect for us sail makers and other manufacturers. Sails that are ordered in the autumn can be supplied at the beginning of the season. That's why we support the new HAMBURG BOAT SHOW.”

“A boat show in the North is important for us as a shipyard in Austria, and it has an impact on the entire European market. Beyond that, we also need a trade show venue in the autumn. The new HAMBURG BOAT SHOW is just right for us.”

Jochen Reimer, Elvström Sails in Apenrade, Denmark

“The industry needs a good exhibition in the autumn. Timing and location have always been spoton in Hamburg – so I firmly believe in the success of the new event under the leadership of the DBSV.”

Gerhard Schöchl, Sunbeam Yachts, Mattsee, Austria

Henning Mittelmann, Shipyard in Kappeln an der Schlei

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

MoinHamburg!

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A FRESH BREEZE OF PROGRESS Concise competence

Change just for the sake of change is not our thing.

In fact, we only introduce changes that yield favourable results and promise benefits for all involved.

We draw on an optimal combination of the tried-and-tested and the new for the HAMBURG BOAT SHOW.

The trade show takes place over five action-packed days – on the express wishes of the industry.

Short distances

The HAMBURG BOAT SHOW is spread across three attractive halls, which lie close together.

Transparent prices

We set fair prices for both exhibitors and visitors, which reflect the quality and scope of the offered services.

Simple efficiency

We want to lighten your workload – we therefore offer you as much support as possible.

Customer-oriented opening hours The show runs from Wednesday to Sunday between 10am and 6pm.

On Friday, visitors can browse until 8pm.

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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WHAT YOU CAN COUNT ON Focus on the essentials

Anyone who takes part in a trade show has much to take care of in advance.

To avoid an even greater workload, we make participation as straightforward as possible.

The HAMBURG BOAT SHOW is a show by pros for pros. Here you can present yourself to knowledgeable attendees and tackle in-depth topics.

Pragmatic and cost-conscious Our comprehensive solutions save you a lot of planning work.

In spite of this, they also meet individual requirements.

Our goals are as defined as yours: uncomplicated processes, efficient solutions, maximum success.

And ­ultimately you benefit in many respects!

An image in the best light As industry professionals, we can help you to optimise your company's image within the context of the trade show. You benefit from our knowledge of the industry and our long-standing experience when it comes to approaching customers.

One crew, one word You will be assigned an expert contact within our team who will provide you with quick and efficient help in all matters.

From the log to the blog We will spread your message across all channels. Modern communication through multimedia will ensure that your products are seen and your messages heard.

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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CUT TO THE CHASE The following product categories are the focal point of the show:

The HAMBURG BOAT SHOW has the motto "By boaters for boaters", and this is reflected in the exhibition halls: if you're in your element out on the water, you'll find navigating the show an absolute breeze.

Sailing boats Dinghies, daysailers, yachts, catamarans, ...

Motor boats Motor yachts, sports boats, inflatable boats, ...

The latest products, trends and developments are communicated in advance in an optimal and target group-oriented fashion – and a clear and well-structured range of products ensures that they can be easily located located at the trade show.

Technical accessories Sails, boat electronics, covers, fittings, lines, ...

Equipment Clothing, tableware, bedding, ...

Maritime travel Charter operators, destinations, marinas, ...

Hamburg Board Show SUP, surfing, kiting, ...

Maritime art Painting, photography, sculptures, ...

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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COMPLETELY STRESS-FREE Minimise planning work (thereby saving time and money) by using one of our comprehensive solutions. We under­stand the art of how to best ­present oneself at a trade show and offer you a comprehensive ­s ervice ­package. It is important for us to ­collaborate with you on transparent and above all fair terms – we are all in the same boat after all.

Landing stage

• • • • •

Your service package includes: Building of the landing stage available in two heights for the perfect presentation: 1.20 m & 2.40 m Flooring on the entire surface Lighting of the entire presentation area Power connection 3 kW Visibility Package

Fair Price: the price consists of the boat’s size (89.00 euros/m2) and the landing stage package (679.00 euros/running meter at the landing stage) combined.

Maritime Art • • • • • •

Your service package includes: Stand walls (height 2.5 m) Carpet Lockable cabin (size: 1 m x length of the stand) Lighting by spotlights every 2 running metres Power connection 3 kW including electricity consumption Exhibitor label

Fair Price: the price for the Maritime Art Package is 149.00 euros/m².

Stand Construction

Stands are individually adapted to the desired shape and size.

Fair Price: the price for the complete construction of a stand, depending on the design, is 79.00 euros – 173.00 euros/m2, including stand rental.

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

What's Was gibt’s new?

Neues?

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What's in it for you?

Was bringt Ihnen das?

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TheWesentliche essentials Das

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A LITTLE MORE OF EVERYTHING Classic, minimalist or futuristic? You get to decide for yourself how your trade show image should look. We provide you with the perfect platform on which you can showcase your company as well as your products and solutions. Make use of this room to move to get creative and to inspire your customers – for example, with your own individual events.

Your event could even just be a successful party because networking works best in a relaxed setting. And (trade show) work should be fun after all!

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

What's Was gibt’s new?

Neues?

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What's in it for you?

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What you can count on:

You can contribute:

We will organise an "Opening Party" as well as an

Actively advertise yourself and your trade show presentation

Pros of the industry pass on their know-how in workshops

Invite your customers and offer them an unforgettable event –

for example, an exclusive product presentation before the show, an evening get-together during the show or a joint cruise afterwards.

A job listing portrays the water sports industry as an

Partner with other exhibitors and organise a joint event.

We help to introduce customers to the world of water sports:

Benefit from celebrities: Invite industry leaders to your stand to

promote your business. Inform the media beforehand and become part of the press schedule.

We will organise an exciting kids and teenage programme.

ake advantage of the potential of social networks by posting T and sharing content about the HAMBURG BOAT SHOW on Facebook or Instagram. Reach even more people by publishing your own news via our Facebook event.

­ fter-Show Party – the perfect opportunity to socialise A and get to know each other.

with our support.

and forums, e.g. in the "Refit for you" section; or in the ­charter services and passage planning.

attractive employer and facilitates recruiting.

Together, with all hands on deck, we achieve more.

by boarders for boarders, e.g. with the standing wave of "Surf-Days" and the SUP test area.

We will organise exciting, target group infotainment on the live stage.

We will create stylish feel-good zones with a pleasant

I nform us of your news and take advantage of our communicative support, for example press conferences, new-product tours as well as the online news section for media representatives.

­ mbience where visitors can retreat for a short breather or a a ­confidential chat.

And last but not least: share your ideas for the design of the show. We appreciate your input!

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

What's Was gibt’s new?

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What's in it for you?

Was bringt Ihnen das?

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WE'RE THE ONES WHO MAKE IT HAPPEN* From the Lake of Constance to the North Sea: A team from the South of the Republic ­organising a boat show in the North – can that work?

Yes, because:

Zuzanna Sroda

Silke Biber

Dirk Kreidenweiß

Lars Jansen

Project Coordinator

Project Coordinator

Show Director,

Project Coordinator

Exhibitor Care

Exhibitor Care

Member of the Board

Exhibitor Care

Marc Maisch

Eleni Kugler

Project Coordinator

Project Coordinator

Supporting Programme

Communication

We don’t do it all on our own. Both the DBSV and numerous

We know exactly who your target group is and through which ­channels we can reach them – together.

We've been organising the INTERBOOT international water

We succeed time and again in getting people excited about our ­common cause – because we have a vision and are committed to realising it with ambition and single-mindedness, while keeping the costs in mind.

renowned water sports companies are at our side. And not just on paper, but with real teamwork.

sport exhibition with much enthusiasm, love and above all success, since 1961.

We are available to you. Call us any time with your questions and we will find a solution. We also look forward to your suggestions, ideas and constructive criticism.

We know all the facets of the industry and have enjoyed good connections with many players for a long time.

* AND WE ARE REALLY NICE! Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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YOUR CONTACTS Dirk Kreidenweiß Show Director +49 | 0 | 7541 | 708 | 401 dirk.kreidenweiss@messe-fn.de

Contract Partner DBSV Service GmbH Sternstraße 108 20357 Hamburg

Project Management Messe Friedrichshafen GmbH Neue Messe 1 88046 Friedrichshafen

Lars Jansen Exhibitor Care +49 | 0 | 7541 | 708 | 402 lars.jansen@messe-fn.de

Venue/Logistics Partner Hamburg Messe und Congress GmbH Messeplatz 1 20357 Hamburg

Zuzanna Sroda Exhibitor Care +49 | 0 | 7541 | 708 | 433 zuzanna.sroda@messe-fn.de

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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FOR NAVIGATION PURPOSES

Date:

17–21 October 2018

at the same time as the “Hamburg Motor Classics” Show in the A-halls

Construction:

from 13 October 2018

Dismantling:

to 23 October 2018

Hall occupancy:

Halls B5, B6, B7 (covering 30,000 m2)

Main entrance:

Entrance South, Subway Stop “Messehallen”

Stand rental:

from 70 euros/m2 to 89 euros/m2

Opening times:

Daily from 10am – 6pm, Friday from 10am – 8pm

Entrance fees:

14 euros / 12 Euro reduced

Guest ticket prices:

6 euros (for exhibitors only)

Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

Moin Hamburg!

Hamburg I I Moin

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ARE YOU IN?

YES! REGISTER HERE

Registration for the landing stage Registration for the Maritime Art Package

17-21 OCT

464 011 ENT

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Welcome tozur HAMBURG BOAT SHOW! Willkommen HAMBURG BOAT SHOW

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