Editor – Merrill Chamber Staff – Theresa Grund, Sarah Sturm, Cheryl Skoug, and Clyde Nelson
Cover Photo – Blue Sky Photography (Peter Tesch)
Photography – Blue Sky Photography (Peter Tesch), Joesph Frederick, DD Photography, LLC (Dawn Dunbar), Rich McCullough, Sharon Anderson, Chelsea Graap, Chris Kalifice, Chris Schotz, Dan Wendorf, and Cheryl Fick
Map Resources – Lincoln County Forestry, Land, and Parks, Ice Age Trail Alliance, City of Merrill, Merrill Chamber, Chris Schotz, River District Development Foundation
QR Codes (excluding advertisements) generated by – Sarah Sturm/ Merrill Chamber
Design – Sharon Molinaro/Northern Art and Design LLC, Theresa Grund/Merrill Chamber
a charming city that offers a unique blend of small-town warmth and vibrant community life. Nestled in the heart of Lincoln County, Merrill is known for its scenic beauty, rich history and welcoming atmosphere. There are many reasons why Merrill is a fantastic place to live, work and play.
Recreational opportunities abound
Merrill is a haven for outdoor enthusiasts. The city is surrounded by beautiful landscapes, including the Wisconsin River, numerous parks and trails. There are more than 727 lakes in Lincoln County and more than 101,000 acres of public recreational land, including public forests and trail systems.
Merrill is known as “The City of Parks” because of its 1,201 acres of parkland which offers recreational activities galore: hiking, ATV trails, horseback riding, snowmobiling, ice fishing, snowshoeing, biking and cross-country skiing trails. Council Grounds State Park is just outside the city, and the Ice Age Trail and Underdown Recreation Area are just a short drive away.
Merrill hosts a variety of cultural and community events throughout the year. The Merrill Fairgrounds is a hub for events like the Lincoln County Fair, Wisconsin River Pro Rodeo and the Labor Day car show. The fairgrounds is also available for camping. Elsewhere in the community, a Farmer’s Market runs from June through October. The Gazebo at Normal Park hosts outdoor concerts in the summer, including the Merrill City Band and a free summer evening concert series showcasing a variety of popular live entertainers.
The Merrill Area Recreation Complex (MARC) features a water park during the summer and an indoor ice arena from November until March. Other amenities at the MARC include soccer and softball fields, a walking trail and dog park.
Our River Bend Trail follows along the Wisconsin River. Motorized vehicles are not permitted, so you can enjoy walking, running or biking the trail safely, and snowshoeing and cross-country skiing in the winter.
The Merrill area has something going on every weekend throughout the year, such as the Merrill Ice Drags, Central Wisconsin Concertina Festival, 4th of July fireworks, Food Truck-a-Palooza, Haunted Sawmill and so many more.
Small-town charm with big-time amenities
One of the standout features of Merrill is its strong sense of community. This close-knit environment makes it an ideal place for families and individuals.
The Merrill Area Public School District is committed to providing high-quality education to its students. The district boasts a range of programs and extracurricular activities designed to cater to diverse interests and talents. More than $600,000 in scholarships are awarded annually to graduating Merrill High School seniors. Additionally, the presence of Northcentral Technical College offers opportunities for higher education and vocational training within the community.
Our public library, partially housed in a beautiful, historic building, is a Carnegie Award winner and has all the amenities of a much larger city library. Quality health care is accessible in the city, with a hospital, medical clinics, several specialty care providers and outstanding assisted care facilities.
In addition, we have many active community and civic groups, such as Rotary and gardening clubs. Merrill’s rich history is evident in its well-preserved architecture and historic sites. The Merrill Historical Society offers a glimpse into the city’s past with exhibits and educational programs.
A great place to do business
Merrill has a diverse economy with opportunities in various sectors, including manufacturing, healthcare, education and retail. The city is home to several major employers, such as Church Mutual Insurance Company and Lincoln Wood Products.
Merrill is a great place for entrepreneurs and small business owners. The city offers resources and support for new businesses, including the Merrill Area Chamber of Commerce, which provides networking opportunities, business development resources and advocacy.
Merrill is a city that offers the best of both worlds: the charm and tranquility of a small town combined with the amenities and opportunities of a larger city. Whether you’re raising a family, starting a career, looking for a place to enjoy your retirement – or just visiting – “Experience More to Life” in Merrill! Please feel free to stop in and see us at the Merrill Chamber of Commerce and Information Center, 705 North Center Ave., call us at 715-536-9474 or visit merrillchamber.org. We will be happy to provide you with information about upcoming events, help you find your way, or offer suggestions of things to see and do. We offer trail maps, street maps, and a lot more. On behalf of the Merrill Area Chamber of Commerce, we welcome you to the Northwoods. Clyde Nelson, Executive Director Merrill Area Chamber of Commerce Service Merrill since 1911
Your Starting Point of Adventure
Experience The Good Life
Nestled between the Wisconsin and Prairie Rivers, Merrill is a haven for outdoor enthusiasts and those seeking a vibrant, welcoming community. Known for its beautiful parks and lush surroundings, the city offers endless opportunities for adventure and exploration.
Whether you enjoy fishing, kayaking, or simply relaxing by the water, the rivers provide a stunning backdrop for year-round outdoor activities that embody Merrill’s motto: “Experience More to Life.”
As an official Ice Age Trail Community, Merrill is proud to be part of the iconic trail system that showcases the natural beauty and history of Wisconsin. Hikers can explore scenic landscapes along the trail and experience Merrill’s deep connection to the outdoors.
For those looking for even more adventure, the nearby Underdown Recreation Area offers miles of trails perfect for hiking, mountain biking, horseback riding, and snowshoeing in winter. This expansive area is a local favorite for recreation throughout the year. Within the city, the River Bend Trail provides a serene path for walking or biking along the Wisconsin River, while Council Grounds State Park is ideal for camping, picnicking, and enjoying the great outdoors.
In winter, Merrill transforms into a snowy wonderland, offering snowmobiling, crosscountry skiing, and ice fishing.
With its unique combination of natural beauty, riverfront activities, and scenic trails, Merrill invites everyone to “Experience More to Life.”
Whether you’re visiting or looking to call this city home, Merrill offers something special in every season.
Something for Everyone
MINNESOTA WISCONSIN
IOWA
ILLINOIS
2025 Schedule of Events
Never miss a moment
The Merrill area features special events all year long, with something for everyone, every season of the year. Our diverse array of activities and events reminds us that the Merrill area is the perfect place to live, work, and play. Because here in Merrill, we like to experience more to life! Area events are constantly being added. For more event information, https://business.merrillchamber.org/events/calendar/catgid-2
JANUARY
1/11/25
Gleason Ice Oval Racing
1/11/25
2nd Annual January Jamboree*
1/18/25
Gleason Ice Oval Racing
1/18/25
Merrill Ice Drags*
1/25/25
Merrill Ice Drags*
FEBRUARY
2/1/25
Gleason Ice Oval Racing
2/1/25
Merrill Ice Drags*
2/1/25
Rotary Uncorked*
2/8/25
Winter Crafter & Vendor Sales*
2/8/25
Merrill Ice Drags*
2/8 & 2/9/25
Merrill Ice Reflection Figure Skating Show*
2/15/25
Gleason Ice Oval Racing
2/15/25
Merrill Ice Drags*
2/21/25
MHS Choirs present Dinner and a Show*
2/22/25
Snowbound in the Underdown
2/22/25
Merrill Ice Drags*
MARCH
3/1/25
Gleason Ice Oval Racing
3/7 & 3/8/25
Spring Gun Show
3/8/25
Hop into Spring Craft & Vendor Sale*
3/15/25
Merrill Fastpitch 4th Annual Cornhole Tournament*
3/18/25
Merrill Area Concert Association presents Paolo Schianchi*
3/22/25
Little Lakes Memories Banquet*
APRIL
4/3-4/6/25
High School Spring Musical* 4/5/25
Spring Craft & Vendor Sales*
4/5/25
Children's Festival* 4/12/25
Easter Egg Hunt* 4/12/25
Merrill High School Prom* 4/12/25
Trinity Children's Easter Event *
4/24 - 4/26/25
“NFL Draft” merrillchamber.org/nfldraft
4/25 & 4/26/25
Merrill Concertina Festival
4/26/25
Merrill Area Concert Association presents Street Corner Symphony*
MAY
5/3 & 5/4/25
Brooke's School of Dance Show*
5/10/25
Merrill Area Concert Association presents the BriTins*
5/17/25
Community Wide Garage Sales
5/17/25
Merrill's Food Truck-A-Palooza*
5/19/25
OnStage at MHS Auditorium*
5/23/25
Merrill High School Graduation* 5/30-6/1
Merrill Youth Traveling Baseball Tournament
JUNE
6/2/25
Merrill Chamber Golf Classic
6/6 - 6/8 2025
Wisconsin River Pro Rodeo*
Watch of Opening Dates in June
Heritage Berries - Strawberry Harvest*
6/18/25
Merrill City Band*
6/21/25
Mud N' Jams
6/25/25
Merrill City Band*
JULY
7/2/25
Merrill City Band*
7/5/25
Fireworks at the MARC*
7/9/25
Merrill City Band*
7/10/25
Gazebo Nights at Normal Park
7/16/25
Merrill City Band*
7/17/25
Gazebo Nights at Normal Park
Mid July Dig Days at Barnes Creek Daylilies*
7/20/25
Carry the Cross Concert
7/23/25
Merrill City Band*
7/24/25
Gazebo Nights at Normal Park
7/25 to 7/27/25
Merrill Youth Softball Tournament*
7/26/25
Black Squirrel Scurry
7/30/25
Merrill City Band*
7/31/25
Gazebo Nights at Normal Park
AUGUST
8/1-8/3/25
Girls Legion State Tournament*
8/6/25
Merrill City Band*
Schedule of Events
8/6 - 8/10/25
Lincoln County Fair*
8/14/25
Gazebo Nights at Normal Park
8/16/25
Backpack Project Distribution Day
8/16/25
Underdown Trail Race
8/19/25
Community Night Out*
8/21/25
Gazebo Nights at Normal Park
8/24/25
Trinity Block Party *
8/28/25
Gazebo Nights at Normal Park
SEPTEMBER
9/1/25
Merrill Lions Club Car Show*
9/1/25
Labor Day Parade*
September
Adult Kick Ball Tournament*
9/6/25
Community Wide Garage Sales
9/6 - 9/7/25
Paper Cities Kennel Club Dog Show
9/12 & 9/13/25
Fall Gun Show
9/13 & 9/14/25
Grace & Sophie's Pumpkin Patch*
9/19 - 9/21/25
Grace & Sophie's Pumpkin Patch*
9/20 - 9/30/25
Chamber Trip to Germany*
9/20 & 9/21/25
Grampa's Farm*
9/26 - 9/28/25
Grace & Sophie's Pumpkin Patch*
9/27/25
Everything goes Sale
9/27 & 9/28/25
Grampa's Farm*
OCTOBER
Friday & Saturdays in October
Haunted Sawmill*
10/3 - 10/5/25
Grace & Sophie's Pumpkin Patch*
10/4/25
Pine River Fire Department Open House*
10/4 & 10/5/25
Grampa's Farm*
10/4/25
Merrill High School Homecoming*
10/9/25
Merrill Chamber Celebration & Awards
10/10 - 10/12/25
Grace & Sophie's Pumpkin Patch*
10/11 & 10/12/25
Grampa's Farm*
10/17 - 10/19/25
Grace & Sophie's Pumpkin Patch*
10/18 & 10/19/25
Grampa's Farm*
10/24 - 10/26/25
Grace & Sophie's Pumpkin Patch*
10/25/25
Trinity Trunk or Treat *
10/25/25
Make a Difference Day
10/31/25
Trick or Treating in Merrill
NOVEMBER
11/8/25
Craft Shows in Merrill*
11/15/25
Poker Run in Merrill*
11/29/25
Shop Small Shop Local*
DECEMBER
12/5/25
Winter Wonderland*
12/6/25
Sensory Santa*
12/6/25
Christmas Parade*
12/6 & 12/7/25
O'Tannenbaum Tour*
12/6/25
Craft Fair*
12/10/25
Tour of Lights*
12/13/25
Santa at the Pine River Fire Dept.*
Historical Sites How it all began
Merrill Post Office
This historic Merrill Post Office at 430 E. Second St. is the second oldest post office in Wisconsin, placed on the National Register of Historic Places. Built by the U.S. Post Office Department (now known as the U.S. Postal Service), this was the first federally owned post office in Merrill. The cornerstone reads, “William C. McAdoo, Secretary of the Treasurer, James A. Wetmore, Acting Supervising Architect, 1915.”
The post office opened April 17, 1917, and an open house was held to show off the new building to the public. The new building, with steam heat and electric lights, had cost $55,000, with an additional $2,500 for furnishings and $4,400 for the land. The architecture is what is sometimes called federal style, with classical and Georgian details. Its brick exterior is trimmed with limestone and granite. The building is symmetrical, with windows in identical places from side to side.
Prior to the construction of the current building, the post office in Merrill was housed in six different locations, either in rented spaces or buildings owned by the postmaster. The first post office at Jenny (the town later renamed as Merrill in 1881) opened in 1859 in the Jenny Hotel, owned by the first postmaster, Cyrus Strowbridge. In the 1890s, Merrill Postmaster C.N. Johnson came up with the idea to number rural mailboxes for more efficient delivery. His innovation was accepted by the national office and implemented across the country. By 1924, the Merrill Post Office had a chief and assistant postmaster, seven cashiers, four clerks and eight routes that covered 25 miles. The Merrill Post Office has been updated to be handicapped accessible. The lobby still features its original design, with tile floor and marble wainscot gracing the interior. The lobby area open to the public during business hours.
TB Scott Library*
Named after Thomas Blythe Scott, the city’s first mayor and one of its founders, the T.B. Scott Free Library was built in 1911. This historic building has undergone many changes over the years, with the largest expansion and renovation completed in 2001.
In June 2017, the library officially flipped the switch on solar power. On the building addition, a new roof was installed with 79 solar collectors on the south and southwest sides to provide about 15 percent of the library’s annual electricity usage.
The library is a strong advocate for accessibility to all and in 2021, the library became Fine Free, no longer charging patrons for overdue books.
The library was recognized and certified in 2023 by the Aging & Disability Resource Center of Wisconsin as a “Dementia-Friendly Library” after staff went through extensive training. The library has received numerous recognitions, including two “Wisconsin Library of the Year” awards, and is listed in the National Historic Register.
A wide variety of programs for all ages are offered year-round by the library. The library is home to an extensive collection of genealogy materials and local history. The addition of the “Library of Things” collection has offered community members access to materials and items beyond books.
The library is more than just a place for individuals to check out books, it is a community center set on the banks of the Prairie River where one can sit and enjoy the view while reading a book, magazine or newspaper. Even when the doors are closed for the day, the library continues to serve the community with its free Wi-Fi service. The library is open to the public during normal operating hours, which can be found at www.tbscottlibrary.org.
Lincoln County Courthouse*
Standing at the corner of East Main Street and Center Avenue in Merrill, the Lincoln County Courthouse is notable for its distinctive architecture and has served as a central part of the community since its completion.
Ground was broken for Lincoln County’s new courthouse May 4, 1901. Formal dedication of the building was held Sept. 23, 1903. The cost was approximately $100,000. The building is a Beaux-arts style structure measuring 98 x 125 feet. One million bricks were used in the construction of the building. The total height, including the clock tower and flagpole is 192 feet. The diameter of the clock dial is nine feet, while the ball at the top of the flagpole is two feet in diameter. Inside, the rotunda, 32 feet in diameter, has been restored. Inside, intricate terrazzo floors and ornate murals add to the building’s character.
Over the years, the building has undergone renovations to modernize its facilities while preserving its historical integrity. These upgrades ensured the courthouse could continue to serve the community effectively. Today, the courthouse is not only a functioning government building but also a point of interest for those exploring the architectural heritage of Merrill. In recognition of its significance, the courthouse is listed on both the National Register of Historic Places and the Wisconsin State Register of Historic Places.
Sawmill Brewing Company*
Sawmill Brewing Company sits on a beautiful 3-acre wooded lot right in the middle of town. The brewery and taproom feature 16 in-house crafted beers made right on site by Head Brewer, Ben Osness. There is also wine, craft soda and seasonal mixed drinks offered. The taproom gets many food trucks to visit during the warmer months and offers frozen pizzas, charcuterie boards and other bar snacks as well.
The red-granite building was built in 1940-41 toward the end of the Great Depression. One of FDR's government work programs was assigned the job of building a DNR Ranger Station in Merrill. In 2015 the old DNR Ranger Station was turned into a taproom. The exterior remained basically untouched as the interior was drastically changed using existing material and other reclaimed and repurposed materials from the Merrill area. The taproom opened in March of 2016.
There is always something to do at Sawmill Brewing Company including weekly Trivia on Wednesday, Open Mic on Thursday, and Live Music on the weekends. All upcoming events can be seen on Facebook or Instagram. Stop by and have a pint while taking in some of Merrill's history. Cheers!
3 Arch Bridge (Background photo)
Among the historic landmarks in Merrill is one you can drive over. Located on Highway 64 spanning the Prairie River, the Three Arch Stone Bridge was built in 1904. The bridge, a National Historic Landmark, is 130 feet long and 54 feet wide. Each arch displays a decorative pattern of alternating, single and double ring stones with tapered keystones about 30 inches in height. It is the only remaining three-arch stone bridge in Wisconsin.
The bridge was designed by Merrill engineer Francis Mathews and built by Merrill mason Fred Hesterman to replace a failing wooden bridge across the river. According to historical accounts, Hesterman was paid $9,200 for his services. Granite used in the construction of the bridge is believed to have come from quarries north of the city.
The bridge was listed in the National Register of Historic Places in 1996. A plaque was erected in 2001 to note the bridge’s historic significance. The inscription quotes an August 1904 article in the Merrill Advocate, that proudly noted: “The work (is) beautiful in symmetry and grace, a delight to every citizen of Merrill.”
Restoration of the bridge was undertaken in 2001 through a state grant.
Old City Hall
The City of Merrill spent $16,275 in the fall of 1888 to start construction on a City Hall building located between First and Second streets. Construction of the Richardsonian Romanesque style building was completed in April 1889.
The building features local brick, sandstone and virgin timber, with distinctive round turrets, bay windows and horseshoe arches. The clocktower is five stories high. Over the east doorway, an iron balcony provided a podium for speeches and announcements by city officials and even a local celebrity, radio broadcaster Hans Von Kaltenborn, who grew up a block from City Hall.
When Merrill’s first mayor, T.B. Scott, died, he left $10,000 to the city for establishment of a city library. The library was housed in City Hall from 1891-1911, when it moved to its current location. Over the years, the building also housed the police department and jail, nursing services, Merrill Chamber of Commerce, World War I and II service clubs, the first language school for immigrants, senior citizens’ center and more. The Merrill City Band practiced in the city council chambers from 1915 to 1977 and held performances in the east yard of City Hall.
The city sold the building in 1978 for $312 as City Hall moved into updated quarters in the former Church Mutual Insurance Company building at 1004 E. First St., where it remains today. The old City Hall building sat for 14 years before renovations began in 1992 to turn the building into residential apartments. The building was purchased by new owners in July 2020. The current owners have launched major renovations to update the building into 16 contemporary residential units.
Merrill Historical Society*
The Merrill Historical Society has been a part of Merrill since 1978, when a small group of concerned citizens came together to save “Old City Hall,” a landmark that still dominates the downtown of Merrill.
Since that time, the Society has grown into a museum and research center that focuses on Merrill and the surrounding communities. Occupying a $2 million facility with a climate-controlled storage area for artifacts including fragile documents, photographs and newspapers, they welcome many local and out-of-state visitors every year.
Discover the fascinating history of Merrill and the surrounding communities by touring the museum exhibits. Two permanent exhibits reflect our area’s beginnings. A State Historical Society class Native American exhibit offers the history of these indigenous people through artifacts and informational posters. The Pinery offers a look at our early logging roots, the struggles to get logs and lumber to market, and the population explosion of sawmills, window and woodworking factories in 1882 on the arrival of the Chicago, Milwaukee & St. Paul Railroad. These two permanent exhibits are enhanced by several rotating displays and exhibits.
Please visit discovermerrillhistory.org or call 715-536-5652 for more information.
The museum and research center are open 9 a.m.-1 p.m. Monday through Friday. We are happy to accommodate other times and days, just email or call. Discover Merrill through its past.
Fishing Fun
Cast a Line
2024-2025
FISHING SEASON
Early Inland Trout (catch and release)
January 6 (5 a.m.) - May 3
General Inland Trout
May 4 (5 a.m.) - Oct. 15
General Inland Fishing
May 4 - March 2, 2025
Largemouth Bass Northern Zone Harvest
May 4 - March 2, 2025
Smallmouth Bass Northern Zone Harvest
June 15 - March 2, 2025
Large And Smallmouth Bass Southern Zone Harvest
May 4 - March 2, 2025
Large And Smallmouth Bass Catch And Release
At all other times of the year.
Musky Northern Zone Harvest
May 25 - Dec. 31
Musky Southern Zone Harvest
May 4 - Dec. 31
Northern Pike
May 4 - March 2, 2025
Walleye
May 4 - March 2, 2025
Lake Sturgeon
Feb. 10 - Feb. 25 (spearing)
Sept. 7 - Sept. 30 (hook-and-line)
Free Fishing Weekend
January 18-19, 2025 Winter June 6–7, 2025 Summer
Fishing Fun!
Grandfather
Grandmother
Halfmoon Lake 102 14 FT Yes
Hart
Henrich Lake 9 9 FT No No
Hilderbrand Lake 59 24 FT No No
Horgen
Horseshoe
Kordick Lake 9 22 FT Yes No No
& LMB Krueger Lake 45 4 FT No No Yes
LaCerte Lake 9 20 FT No No No
Lake Alice 1438 32 FT Yes No No
P, LMB, SMB, NP & W
Lake Buteau 51 50 FT No No No P, LMB & NP
Lake Clara 84 37 FT No No No
Lake Clara 7 28 FT No No No
Lake Doris 14 22 FT No No No
LMB & NP
Lake Mable 25 25 FT No No No P, LMB & NP
Lake Mary 25 42 FT No No No LMB
Lake Mohawksin 1515 25 FT Yes Yes Yes M, P, LMB, SMB, NP & W
Lake Nokomis 2274 33 FT Yes No Yes M, P, LMB, SMB, NP & W
Lake Pesobic 147 11 FT Yes No No P, LMB, NP & W
Larson Lake 11 40 FT Yes No No
Laurel Lake 2 16 FT No No No
Lily Lake 42 10 FT No No
Little Pine Creek 86 No No No
Lokemoen Lake 7 22 FT No No Yes
Lone Pine Lake 8 12 FT No No No
Long Lake 119 64 FT Yes No No
Lost Lake 7 7 FT No No No
Lost Lake 9 32 FT No No No LMB
Luecks Lake 16 23 FT No No Yes P, LMB & NP McCarthy Lake 13 10 FT No No No LMB
These articles were submitted and summarized for publication. We encourage you to read the full article for each on our website, merrillchamber.org/blog
Fish Merrill
“The Doors To The Northwood’s Of Wisconsin”
Looking for a peaceful, memorable spot that feels a world away from crowded vacation spots? If fishing, hiking, camping, and a true escape into nature sound like your style, let me introduce you to Merrill, Wisconsin. I’m Chris Kalafice, and this place has been my family’s fishing haven for generations. For as long as I can remember, I’ve fished the Wisconsin River, from Brokaw to Tomahawk, often launching from Merrill’s Riverside Park or Council Grounds State Park. Whether you’re casting for walleye, bass, or musky, Merrill’s waters offer incredible fishing, with scenic spots like Grandfather and Grandmother Dams along Highway 107. One of my favorite ways to fish here? Wading right into the river, where each cast feels like a chance to connect with nature and chase that next big catch. Local guide Kurt Schultz, with over 25 years of experience, can help you explore these waters if you’re hoping for a trophy musky or other prize fish.
With amazing fishing spots, miles of shoreline, and memories waiting to be made, Merrill’s waters call to every angler. Reach out to the Merrill Chamber of Commerce (715-536-9474) to plan your visit, or feel free to email me at ckalafice@gmail.com with any questions about the best fishing spots and techniques. Tight lines, and see you on the river! Read the full article on our website for all the details.
Paddling Adventures in Lincoln County
After exploring Merrill’s mountain biking and hiking trails, cool down with a relaxing paddle on Lincoln County’s scenic waters. The area boasts a range of easy-going paddling routes, perfect for families and beginners, with access points at 28 local lakes. For maps and a full list of boat landings, visit Lincoln County Recreation.
The Prairie River offers a 7.5-mile route from County Road C to Stange’s Park in Merrill, with scenic views that make it easy to forget you’re passing through a residential area. Those with more experience can continue on to the Wisconsin River, where a gentle drop provides a bit of a thrill. For seasoned paddlers, Class III whitewater awaits at Prairie Dells when water levels rise above 350 cfs.
Paddle Merrill
The Wisconsin River, now part of the Great Pinery Heritage Waterway, is a highlight for adventure seekers. The water trail runs 108 miles, offering wildlife sightings, rock formations, and quiet bays, along with new access points and signage. Notable stops include SARA Park in Tomahawk, Grandfather Falls Flowage, and New Wood County Park, which provides stunning fall views and hiking trails near the Ice Age Trail. Continuing to Council Grounds State Park, paddlers will encounter Posey Rapids and Bill Cross Rapids, both beginner-friendly. The final stretch flows into Merrill, with takeout options near Riverside Park or Brokaw for a leisurely, scenic end to the journey. Read the full article on our website for detailed tips!
Explore the Outdoors
Bike Merrill
Bike Merrill
Explore year-round adventures at Underdown, where rugged hills, bogs, and forests offer 37 miles of mountain biking, 25 miles of horse trails, and hiking paths. In warmer months, discover scenic waters and the beautiful autumn foliage across five lakes. Trails like the newly crafted Heinemania add a unique twist, connecting the Merrill Memorial and Lincoln County Forests. Volunteers maintain bike and hike trails, while the Underdown Horse Club manages the dedicated equestrian paths. With campgrounds and winter options for skiing, snowshoeing, and fat biking, Underdown thrives in all seasons. Visit cwocc.org or the Underdown Horse Club's Facebook page for trail updates and maps.
Ironbull Events
Underdown hosts exciting events throughout the year. In February, "Snowbound in the Underdown" invites snowshoers and fat tire bikers to experience the scenic winter trails, while August brings "Thunderdown in the Underdown" with thrilling mountain bike races and trail runs for all levels. June and July offer gravel biking events, challenging riders over scenic backroads and hidden paths. Each event celebrates Underdown’s breathtaking terrain and outdoor spirit. For details, visit ironbull.org. Read the full articles and explore more at our website!
Hike Merrill
Hike Merrill
Lincoln County is home to breathtaking sections of Wisconsin's Ice Age Trail, shaped by glaciers over 10,000 years ago. Around 50 miles of trail maintained by Northwoods Chapter volunteers offer hikes of all lengths, from quick excursions to multi-day journeys through scenic wilderness. The Harrison Hills segment, starting from Highway 17, is known for its rugged terrain and includes Lookout Mountain, the highest point along the trail. Trail highlights include lakeside campsites, historic railway sites on the Alta Junction segment, and the stunning Grandfather Falls on the Wisconsin River. The trail concludes in New Wood Country, where remnants of the area’s lumber history and rich natural landscapes await.
Plan your trip, bring a map for flexible day hikes, and enjoy
Merrill’s hospitality as an Ice Age Trail Community. Visit iceagetrail.org for maps and more details.
Read the full article on our website!
Council Grounds State Park
FAMILY CAMPGROUND
• The family campground is heavily wooded and has 52 campsites, showers and flush toilets. There are 19 sites with electricity. Each site has a table and fire ring. The campground also has a dump station and recycling containers.
GROUP CAMPGROUND
• The outdoor group camp has three sites. Sites A and B accommodate up to 3 wheeled campers and 32 people each. Site C accommodates 1 wheeled camper and 22 people. All group
campsites at the park have electricity. For reservation questions, contact
One of only 11 National Scenic Trails in the country, the Ice Age Trail is a 1,200-mile footpath contained entirely within the state of Wisconsin. Ancient glaciers carved the path through rocky terrain, open prairies, and peaceful forests.
The Trail traces the terminal moraine of the most recent ice age during the Wisconsin Glaciation, over 25,000 years ago. The Trail highlights glacial landscape features now considered among the world’s finest examples of how continental glacial sculpts our planet.
More than 2.3 million people use the Ice Age Trail each year to hike and snowshoe, to backpack, to disconnect and reconnect.
Trail Information
The Trail is managed by a partnership among the National Park Service, the Wisconsin Department of Natural Resources and the Ice Age Trail Alliance.
The Trail is not yet complete. 700 miles are yellow-blazed Ice Age Trail segments, more than 450 miles of unmarked connecting routes link the blazed segments.
Portions of the Ice Age Trail pass through private lands. Please respect the rights and generosity of private property owners by staying on the trail.
Recreation in Merrill Area
Great Pinery Heritage Waterway
Paddling in Lincoln County: A Scenic Getaway on Wisconsin’s Waters After a day exploring Merrill’s trails, there’s no better way to unwind than paddling on Lincoln County’s serene waters. With easy-going rivers and calm lakes, Lincoln County’s paddling options suit families and beginners alike. The county’s lakes—28 with accessible boat landings—offer ample choices for peaceful paddling while enjoying the scenery and spotting local wildlife.
The Great Pinery Heritage Waterway
For a gentle river journey, the Prairie River’s 7.5-mile stretch from County C to Stange’s Park provides a calm float through lush landscapes, with easy takeouts at Lions or Stange’s Park. Adventurous paddlers can venture onto the Wisconsin River, where a small drop adds excitement. For those with more experience, the whitewater at Prairie Dells offers thrilling Class III rapids when water levels are high.
The Wisconsin River, now part of the Great Pinery Heritage Waterway, is a must for longer excursions. Starting near Rhinelander, the river winds past Lake Alice, Lake Mohawksin, and scenic inlets, with local landings providing easy access and amenities. The Grandfather Falls Flowage near New Wood County Park features beautiful sights, especially stunning in the Fall. From there, a picturesque paddle takes you to Council Grounds State Park and then through the Merrill area, where you can explore the river’s final stretch. With natural beauty around every bend, paddling in Lincoln County is an unforgettable experience. Visit Great Pinery Heritage Waterway for trail maps and more information. Read the full article on our website!
River Bend Trail - Not your ordinary trail*
RiverTrailBend
Each trail segment will enhance Merrill's natural beauty and connect our unique natural resource such as the Wisconsin and Prairie Rivers, riverside woodlands, and Council Grounds State Park. This attractive trail will blend public spaces with the beauty of nature and local wildlife for a unique adventure right in the heart of the Merrill community. The trail system will link these natural areas with recreation, residential and business areas by providing a much-needed safe, attractive alternative transportation corridor, Trail users will benefit physically and mentally when they use this quiet, nature-based trail available all year round
Wilderness Adventure and Outdoor Paradise
Council Grounds State Park Cross Country Skiing
In 1895 Council Grounds Dr, Merrill, WI 54452
Council Grounds has many trails that are available to cross-country skiers. They also host candlelight ski/walks periodically throughout the year, where the campground roads are lit with candles and open to walkers and skiers. Hike or snowshoe on designated cross-country ski trails when the ski trails are snow covered.
Hike or snowshoe on designated crosscountry ski trails when the ski trails are snow covered.
Make Tracks
Horseback Riding
Horseback riding is one of the main activities in this area. With over 20 miles of signed trails and 10 campsites large enough to accommodate trucks with trailers, this has become a popular destination for horseback riders.
Horseback riding - Trails open in spring after they have dried out and are suitable for riding. Opening dates will be posted on the website and announced through local media. Trails close when cross country ski trail maintenance has started.
Maps
Underdown Snowshoeing
Underdown Recreation Area
W3221 Copper Lake Ave, Irma, WI 54442
The 44,600-acre Underdown Recreation Area is open to horseback riders, mountain bikers and hikers in the summer and cross-country skiiers in the winter. The cross-country ski area consists of 3-, 7-, and 11-mile loops of marked and groomed ski trails. These loops are individually marked with a separate color to make them easy to follow. There are directional maps at each major intersection. The trails pass through over 4,600 acres of Lincoln County Forest Land.
Skiing, Snowshoeing, and Snowmobiling
Cross-country skiing is the main winter activity in this area. Over 20 miles of ski trails consisting of several loops with varying degrees of difficulty make this system appealing to skiers of all skill levels. Trails are groomed weekly when snow conditions allow. Horn Lake Road is closed to vehicular traffic during the ski season. New to the area is a snowshoeing trail. Snowmobiling is allowed on a designated trail along the eastern side of the area.
Otter Lake Nature Trail
Experience the peace and quiet of nature as you hike around a beautiful lake that doesn’t allow motorized boats, keeping you as in tune with nature as possible.
Otter Lake is a 34-acre lake located in Lincoln County. It has a maximum depth of 16 feet. Visitors have access to the lake from a public boat landing, a public beach. Fish include Panfish, Largemouth Bass and Northern Pike
The 1.3-mile nature trail loops around the lake through a scenic hardwood forest with rustic paths. Please take care when walking over a small boardwalk section that raises the trail above wet ground.
Parking is available by the campgrounds or picnic area. Leashed pets are welcome on the trail, but not on the beach.
Otter Lake Campground N8896 Otter Lake Rd Gleason, WI 54435
Key for Points of Interest
ATV Trails Hunting
Baseball/Softball Fields
Basketball Court
Bathroom Facilities
Beach Area
Biking Trails
Ice-Skating
Miniature Golf
Music/Concerts
Playground Equipment
Pickleball Courts
Boat Landing Picnic Tables
Bowling Shelter Area
Camping Primitive (no electric or water)
Camping Sites (w/electricity and/or water)
Cross Country Skiing
Canoeing/Kayaking
Disc Golf
Shelter Available For Rental
Shower Facilities
Skateboard/Inline Skate
Sledding Hill
Snowmobiling
Fishing/Ice Fishing Snowshoeing
Golfing
Soccer Fields
Golf Simulator Swimming Pool
Grills
Handicap Accessible
Outdoor
Recreation
107BaitShop
N2040 State Hwy 107, Merrill
BlueHavenStables
W4853 Cty Rd Q, Merrill
ChismTrailRanch
N1198 Liberty Rd, Merrill
ClearCutRange
Cty Rd K & Pine Ave, Merrill
ClubXtoC
W890 Cty Rd C, Gleason
HillsideDrivingRange
W5821 Hillside Dr, Merrill
MerrillGolfClub*
1604 O'Day St, Merrill
MerrillRidersClub
Merrill Fairgrounds, Merrill
UnderdownHorseClub
W840 Joe Snow Rd, Merrill
Indoor Recreation
Swimming Area
Tennis Courts
Hiking Trails Volleyball (Sand) Court
Horseback Riding Trails
Reservations & More Information:
• City parks, call the Merrill Area Parks & Recreation Department at
715-536-7313 or visit ci.merrill.wi.us
• For County parks, call 715-539-1034 or visit co.lincoln.wi.us
N1895 Council Grounds Dr, Merrill
Reservations: 888-947-2757 | wiparks.net
Key for Points of Interest
Scenic Areas
GrandfatherFallsRecreationArea
Hwy 107 north of Merrill
GrandmotherFalls
Hwy 107 north of Merrill just north of Hwy J
GreatPineryHeritageWaterway greatpinery.com
HaymeadowCountyPark N4109 State Rd 17,
IceAgeTrail
PrairieRiverDellsScenicArea
TugLakeCountyPark W5387 Tug Lake Rd
City Parks
but the backyards are priceless. The houses are affordable,
Experience more to life in Merrill Wisconsin. Merrill is truly a unique and special place. We offer affordable housing for every budget in friendly neighborhoods or on acres of land. You can enjoy our many parks with plenty of areas to enjoy a picnic, take a long walk along the river, frolic in our water park, or explore our local and historical attractions. Our strong sense of community and affordable living offers you a simple, fulfilling lifestyle.
Come work, live, play here. ci.merrill.wi.us/experiencevg | merrillchamber.org
City of Merrill, Wisconsin
AMERICAN MADE WINDOWS
Friday Fish Fry
Gleason Bowling
Open 7 days a week - year long
Monday - Sunday 11:30 till close Friday Fish Fry 11:30 till 8:45
11420 S. County Road K
(715) 536-9391
Welcome to Schult’s Country Inn
Established in 1936 by Diane’s grandfather Martin Hinz. Known as Martin Hinz Bar, it was a favorite stop especially by the farming community. The business was then passed on to Walter and Elsie Schult, and now 3rd generation Lee and Diane Pfaff carry on the family tradition.
Underdown Horse Club PO Box 164 Merrill, WI 54452 715-218-2604 www.underdownhorseclub.com
Veterans of Foreign Wars and Auxiliary Schmitt-Manecke-Donner Post 1638* 601 North Johnson Street Merrill, WI 54452 715-536-5708 www.myvfw.org/wi/post1638/#
Virginia Falls Lodge #226
Merrill Freemasons
820 1/2 East First Street Merrill, WI 54452 www.masonpost.com/wi/virginiafalls226/profile.html
Burgener Contract Carriers LTD 810 Martin Street Merrill, WI 54452 715-536-8323 www.bcctrucking.com
Pioneer Transportation N2130 Highway 17 Merrill, WI 54452
715-536-9789 www.pioneertrans.com
Utilities
Lakes Gas N3159 County Road K Merrill, WI 54452
715-304-3612 www.lakesgas.com
Wisconsin Public Service Corp. 800-450-7260 www.wisconsinpublicservice.com.
Venue / Wedding Rental
Rusty Moon Acres, LLC W4754 County Road Q Merrill, WI 54452
715-218-3897
This Day Forward for You N4826 County Road K Irma, WI 54442 715-218-0712
www.thisdayforwardforyou.com
Worship
Highland Community Church Merrill Campus 508 Eugene Street Merrill, WI 54452 715-842-5683 www.highlandcommunitychurch.
Our Saviour’s Lutheran Church 300 Logan Street Merrill, WI 54452 715-536-5813 www.oslcelca.org
St. John Lutheran Church & School 1104 East Third Street Merrill, WI 54452 715-536-4722 www.stjohnmerrill.org
Trinity Merrill Lutheran Church/School 107 North State Street Merrill, WI 54452 715-536-5482 www.trinitymerrill.com
Large Business of the Year: Les & Jim's Lincoln Lanes
Hometown Business of the Year: Westside Market
Businesses of the Year Maps
Each year the Merrill Chamber member businesses vote for their fellow business members that they admire most. The top businesses are announced by category at our Annual Merrill Area Chamber of Commerce Banquet each year.
Mid-size Business of the Year: Associated Bank
Small Business of the Year: Lincoln County Humane Society
Non-profit of the Year: Merrill Police Association Legacy Award: Weinbrenner Shoe Company
Churches Places of Worship & Schools
Places of Worship & Schools
The Merrill area is home to many faith communities and places of worship. All are welcoming and invite you to visit and worship with them. Feel free to also stop in during office hours to meet the pastor and staff and become more familiar with their faith community.
Ascension Episcopal Church 218 Pier Street Merrill, WI 54452 715-539-0857
Bible Presbyterian Church 1605 County Road C Merrill, WI 54452 biblepreschurch.org
Calvary Lutheran Church
N365 Cain Creek Road Merrill, WI 54452 715-536-6011
Christ Evangelical Lutheran Church 1204 North Sales Street Merrill, WI 54452 715-536-3313
christmerrill.com
Christ United Methodist Church
300 North Mill Street Merrill, WI 54452 715-536-4676 merrillchristumc.org
Faith Evangelical Lutheran Church 15425 South County Road K Merrill, WI 54452 715-536-5443
faithmerrill.webs.com
First Presbyterian Church 300 Logan Street Merrill, WI 54452 715-536-6642
pcusamerrillandgleason.webs.com
Highland Community Church* 508 Eugene Street Merrill, WI 54452 715-842-5683
highlandcommunitychurch.com
Immanuel Lutheran Church
N1660 Leafy Grove Road Merrill, WI 54452 715-536-7242
Journey Church 1212 South Center Avenue Merrill, WI 54452 715-432-7953
journeychurchwi.org
Luther Memorial Lutheran Church N53302 Town Hall Road Gleason, WI 54435
715-873-4565 facebook.com/profile.
php?id=100064549515290
New Testament Church N2519 County Road K Merrill, WI 54452 715-536-8554 ntcministries.net
Our Saviour's Lutheran Church* 300 Logan Street Merrill, WI 54452 715-536-5813
oslcera.org
Pathway Fellowship N1769 Highway 17 Merrill, WI 54452 715-539-8777
St. Francis Xavier Catholic Church 1708 East 10th Street Merrill, WI 54452 715-536-2803 stfrancismerrill.org
St. John Lutheran Church* 1104 East Third Street Merrill, WI 54452 715-536-4722
stjoh nmerri 11.org
St. John's Evangelical Lutheran ChurchHamburg 134058 County Road L Athens, WI 54411 715-536-1810
St. John the Baptist Catholic Church Highway 17 & Highway J Bloomville, WI 54452 715-873-4004 stfrancismerrill.org
St. Paul Evangelical Lutheran Church - Irma N6537 Old Highway 51 Irma, WI 54442 715-536-5069
St. Paul Lutheran Church - Pine River W2604CTH P Merrill, WI 54452
715-432-4954
St. Stephens United Church of Christ 903 East Second Street Merrill, WI 54452
715-536-7322
ststephensucc.net
The Gathering Table 925 East Main Street Merrill, WI 54452
715-722-0162 thegatheringt.able.net
Trinity Evangelical Lutheran Church 137719 County Road FF Merrill, WI 54452
715-536-3404
trinityberlin.net
Trinity Lutheran Church* 107 North State Street Merrill, WI 54452 715-536-5482 trinitymerrill.com
Wildwood Chapel United Methodist Church W106 County Road C Gleason, WI 54435 715-536-4676
PUBLIC SCHOOLS
Merrill Area Public Schools (MAPS)* 1111 North Sales Street Merrill, WI 54452 715-536-4581
mapsedu.org
Pine River School for Young Learners* (Pre-K) W4165 Highway 64 Merrill, WI 54452
715-536-2392
mapsedu.org/schools/pine-river/
Kate Goodrich Elementary School* (Grades K-2) 505 West 10th Street Merrill, WI 54452
715-536-5233
mapsedu.org/schools/ kategoodrich
Washington Elementary School* (Grades 3-4) 1900 East Sixth Street Merrill, WI 54452 715-536-2373
mapsedu.org/schools/ washington
Prairie River Middle School* (Grades 5-8) 106 North Polk Street Merrill, WI 54452
715-536-9593
mapsedu.org/schools/ prairie-river
Schools
Merrill Area Public Schools* provide a quality education for children from grades 4K-12, and there are a number of wonderful private schools in the area, as well.
Merrill High School* (Grades 9-12)
1201 North Sales Street Merrill, WI 54452
715-536-4594 mapsedu.org/schools/high
VIRTUAL SCHOOLS
Bridges Virtual Academy 1201 North Sales Street Merrill, WI 54452
715-539-8360
866-537-2743 bvaedu.org
CHARTER SCHOOLS
Maple Grove Charter School (Athens School District) 135594 County Road L Athens, WI 54411 715-257-2199 athens1.org/o/mgcs
PAROCHIAL SCHOOLS
New Testament Church (NTC)
Christian Academy (Grades K-12) 9405 County Road K Merrill, WI 54452 715-536-8554
ntcministries.net/ christian-academy/
St. Francis Xavier Catholic School (Grades Pre-K-8) 1708 East 10th Street Merrill, WI 54452 715-536-6083
Experience more to life in Merrill Wisconsin. We are a great place to raise a family, with an excellent school system and over $600,000 in scholarships made available by Merrill benefactors to graduating seniors. The T.B. Scott Free Library is housed in a charming historic building with all the amenities of a large city library and our Enrichment Center provides a multitude of social, educational, and wellness opportunities. Experience unending adventures for youngsters and adults in our many amazing “playgrounds.”
Come work, live, play here.
ci.merrill.wi.us/experiencevg | merrillchamber.org City of Merrill, Wisconsin
Places of Worship & Schools
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