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Typography

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Color Palette

Color Palette

Mercer has two (2) approved fonts be utilized in all correspondence.

PRIMARY: Open Sans

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Open Sans is optimized for print, web and mobile interfaces and has excellent legibility. We recommend Open Sans Regular, 11 pt, black as the primary; however, there are three weights – Light, Normal and Bold to use depending upon requirements

ALTERNATE: Calibri

Calibri Regular, Light and Bold

Bullet Points

Circular bullets are the standard format. Bullets are colored white or black, depending upon the background. Sub-level bullets should be indented with hyphens and avoid the use of 'character' bullets (i.e. arrows, faces, flowers, etc.)

Typographic Details

Headlines: Open Sans Bold

Uppercase: 26pt

Color: Mercer blue, black, white or dark grey

Sub-headlines: Open Sans Normal

Sentence case: 18pt

Color: Mercer blue, black, white or dark grey

Body Copy: Open Sans Normal

Sentence case: 11pt

Color: Black (primary), dark blue, dark grey or white

Please note: Google may have different default fonts.

Please consider using the Google templates located in the Template Gallery. These templates utilize the correct fonts.

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