Me printer issue 151 september

Arabic Inclusive

ISSN 2304-117X

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬

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Vol. 14 / Issue 151 / September 2017

Special Effects Beyond CMYK in Digital Printing Inside, we explore how special effects can enhance the value of print and create new growth opportunities for service providers.

We Are Focused on Helping Our Customers Become EnvironmentFriendly: EFI

Lessening the Environmental Impact is Built into Our Ecosystem: Brother

‫إقـرأ فـي قسم اللغة العــربيـة‬

‫االعتماد على النظام البيئي‬

‫في تقليل األثر البيئي‬

YOU

WANT TO DELIVER HIGH QUALITY PRINT EVERY TIME

WE

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Central reprographic departments and print providers will welcome Konica Minolta’s colour digital presses, which combines high-speed colour print production with an extensive range of professional integrated finishing facilities. With its amazing imaging capabilities and absolutely consistent print quality, the AccurioPress C2070 opens up a new era of superb quality colour production. Inimitable modularity provides unmatched versatility and ensures perfect adaptability to the entry production environment. www.konicaminolta.eu

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The true print AND cut solution with HP Latex Technology

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Working at high-speed with no pit stops, our solution works as one in the same space and for the same cost as other solvent printer/cutters1, with the crucial advantage of being able to print and cut simultaneously. With an integrated workflow, you can save 50% of your time2 by doubling the speed in which you serve your clients whilst also offering a wider range of applications. Bring your business to new horizons with the HP Latex Print and Cut solution.

Find out more: hp.com/go/latexprintandcut 1. Based on operating area requirements, the HP dual-device print and cut solution requires less than 1 m2 of additional space compared to integrated solvent-technology based print and cut solutions in the market as of February, 2017.

2. Based on HP internal testing February, 2017 comparing the HP Latex 300 Printer series Print and Cut solution with a solvent-technology based integrated print and cut solution at a comparable cost. Š 2017 HP Development Company, L.P.

Contents Products and Applications

News Kuwaiti Printers Set to Grow with KBA Technology

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Pop-up Exhibitions by Arjowiggins

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Dainichiseika Invests in Flexo Technology From Koenig & Bauer

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Vanguard Graphics Announces Change in Ownership

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Colter & Peterson to Focus on Large Format Productivity and Efficiency at SGIA

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Copy Express of Lexington Sees Huge Gains with CRON-ECRM Blackwood Plates

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Mediaclip to Celebrate Its Software’s 10th Anniversary at PRINT17 This September

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Friedheim International Plans a Big Presence at IPEX 2017

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QPS to Demonstrate Power of Diversification at The Print Show

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SCREEN Develops High-performance CtP Systems

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Duplo Brings Print Embellishment and Production Finishing to Print 17

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Domino to Launch Fluorescent Security Ink for its K600i Printer

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Hapa to Exhibit at Drinktec 2017

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Screen Receives InterTech Technology Award for Truepress Jet520HD and SC Inks

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Canon Launches imagePROGRAF PRO-6000

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HP Launches New OfficeJet Pro

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Zünd Launches Laser Module LM 100W

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Ricoh Expands Print Diversity With Neon Pink Toner

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HP Inks Single Largest Graphics Customer Deal to Date with Lightning Source LLC

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MCA NetPub Expands into Inkjet with Ricoh InfoPrint 5000

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Reindl Printing Purchases its Fifth Komori-The Impremia IS29

Sign Istanbul Countdown Started for SIGN Istanbul 2017

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Mimaki Launches Innovative Print & Cut Systems

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Nazdar Appoints Spandex Company OTS as Turkish Distributor for Wide Format Ink Sector

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v

Events Leading Industry Players from Around the World Prepare for the Opening of Paperworld China 2017

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Opinion & insight

ISSN 2304-117X

Sustainability is Part of Our Integrated Approach to Business: Konica Minolta Sharon Heymann, the Senior Consultant Sustainability, Corporate Branding and Sustainability, International Marketing Division, Konica Minolta Business Solutions Europe GmbH, speaks to ME Printer about how her company is tackling sustainability in printing

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Smithers Pira Forecasts Functional and Industrial Printing Market to Grow to $114.8 Billion by 2022

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We Are Focused on Helping Our Customers Become EnvironmentFriendly: EFI Ken Hanulec, the Vice President of Marketing at EFI Inkjet, speaks to ME Printer about the ways in which EFI is bringing in environment friendly solutions and products to the market.

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Lessening the Environmental Impact is Built into Our Ecosystem: Brother ME Printer speaks to Heiner Rupperath, the Sales and Product Manager IPM (Industrial Printing Machines) and the Marketing Manager at Brother Internationale Industriemaschinen GMBH, about how Brother tackles sustainability in the printing industry

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LED to Lead the Digital Signage Industry to the Next Level

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Special Effects Beyond CMYK in Digital Printing A number of today’s commercially available digital printing solutions have added units beyond four-colour, either inline or offline, to enable special effects that enhance digital print. Unique imaging capabilities can transform printed materials from commodity, pricesensitive offerings to higher-value products that command a premium.

This article explores how special effects can enhance the value of print and create new growth opportunities for service providers.

The Comprehensive Monthly Magazine Dedicated To The Graphic Arts Industry Print Professionals In The Middle East

Vol. 14 / Issue 151/ September 2017 ME Printer FZ L.L.C.

P.O.Box: 502183 Dubai Media City, Dubai – UAE Tel: +971 4 391 1210 Fax: +971 4 390 9561 E-mail: info@meprinter.com

Group Publishing Director Morteza Karimian karimian@meprinter.com

ME Printer Editorial Team Editor Chris N. Fernando editor@meprinter.com

Technical Editor - English Section Rod Hayes rod.hayes@me.com Technical Editor - Arabic Section Dr. George Nubar Simonian goujy@dircon.co.uk Dr. Younes Shokr Khah younes@meprinter.com

A number of today’s commercially available digital printing solutions have added units beyond fourcolour, either inline or offline, to enable special effects that enhance digital print. Unique imaging capabilities can transform printed materials from commodity, pricesensitive offerings to higher-value products that command a premium.

Inside, we explore how special effects can enhance the value of print and create new growth opportunities for service providers.

Specialist Contributing Editors USA - Frank Romano fxrppr@rit.edu UK - Laurel Brunner lb@digitaldots.org USA - Dr. Nicholas Hellmuth nhellmuth@flaar.org

Advertising Manager

Anil Nath K R +971 4 391 1206 meprinter@meprinter.com

Classifieds & Subscription +971 4 391 1210 +971 50 528 9267 info@meprinter.com

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Correspondence and advertising material to be sent to ME Printer Magazine Office 214, Bldg. No. 9, Dubai Media City Dubai – UAE or E-mail to: meprinter@meprinter.com

All rights reserved. No part of this publication may be reproduced in whole or in part without written permission of the publisher. Whilst every care has been taken in the preparation of the editorial content, the publishers cannot be held responsible for any errors or omission.

Readers are requested to seek specialist advise before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstances.

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News

Kuwaiti Printers Set to Grow with KBA Technology It was back in 1968 that Jassim Mubarak Al-Jassim founded the company Al-Resala Printing Press in Kuwait. As a journalist with entrepreneurial instinct, his idea was to establish the company as the first address for modern, high-quality publications, based upon the principle of customer proximity.

In the meantime, however, the impacts of media transformation are also being felt by Kuwait and AlResala: The company was forced to decommission one of its two web presses. In the sheetfed sector, on the other hand, it still sees growing demand in the market and has decided to invest accordingly in the future.

General manager Marzouq AlJassim: “We considered all the possible scenarios and analysed corresponding press types and configurations. And we came to the conclusion that the Rapida 105 is currently the best choice for us.

We are continuing to observe the market, however, and could well imagine an investment in another press from the Rapida series as the next step.”

For Noureddine Amalou from the sales department at KBA-Sheetfed Solutions, the instable political situation in the region is an important factor for the currently subdued readiness to invest in the Middle East. Even so, there are good opportunities for continued growth and development for healthy enterprises. Al-Resala Printing Press, for example, is financially sound, has earned a very positive reputation on the market and can rely on the service of the Al-Kharafi Group.

Al-Resala has worked with presses from KBA from the very begin-

ning and is extremely satisfied with their quality and production performance.

The new Rapida 105, a five-colour model with coater and extended delivery, entered production at the beginning of the year. Adel Al-Salem, press manager at AlResala Printing Press: “Our team really appreciates the concept.

For us, it is not maximum automation which counts, but rather the mature technical basis of the press – things like the excellent paper travel, the perfect interaction of the inking and dampening units, and the ease of operation.”

Pop-up Exhibitions by Arjowiggins

ME Printer September 2017

After the success of the European tour, the pop-up exhibitions by Ariowiggins go overseas in 2017 to showcase exceptional printed applications from all around the world during 3 days in Dubai, Seoul and Shanghai.

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The exhibition wil feature the best printed samples made these past 12 months all over the world on Arjowiggins Creative Papers, demonstrating different printing and finishing techniques. Visitors will have the possibility of picking up and touching the exhibits.

The first pop-up exhibition will take place in Dubai on 26, 27, 28 September in Concrete at Alserkal Avenue.

Composed of a series of warehouses, meticulously re-imagined and designed by famous Dutch architect Rem Koolhaas, Concrete is a new venue opened in March 2017.

galleries and art spaces. The pop-up exhibition Dubai will be open to the public on the 27th and 28th of September, from 10am to 9pm. The preview will be held Tuesday 26th September from 6pm to 10pm.

Located in Dubai’s Al Qouz industrial area, Alserkal Avenue was founded in 2007 with the aim of promoting cultural initiatives in the region. Since then, it has become Dubai’s most important art hub with twenty-five

Anil Kumar, Middle East Sales Manager - anil.kumar@arjowiggins.com

For more information contact:

Merwyn Goveia, Middle East Graphic Products Consultant - merwyn.goveia@arjowiggins.com

Dainichiseika Invests in Flexo Technology From Koenig & Bauer Dainichiseika Color & Chemicals Mfg. Co., Ltd. is one of Japan's leading ink manufacturers. To further advance the development of new inks for the printing of flexible packaging, the company recently decided to invest in an ultra-modern flexo press system from KBA-Flexotecnica, a subsidiary of Koenig & Bauer AG (KBA). “With the EVO XD, we have found exactly the press we were looking for. The technology and quality of the press meet all our high demands,” says Naoki Tanimoto, technical division manager for Dainichiseika.

The EVO XD is to be used to test new water-based inks, specifically for printing on plastic films. At the same time, packaging printers will be able to run trials of innovative materials without interrupting their own production. “We are moving forward nicely with KBA-Flexotecnica.

The good cooperation with KBADigital & Web in the areas of design and development, production and service is bearing fruit. Together,

we can implement new ideas and customer-specific solutions even better and faster,” adds Christoph Müller, member of the executive board of Koenig & Bauer AG and CEO of KBAFlexotecnica. The EVO XD is set for commissioning at the production facility in Tokyo by September 2017.

Dainichiseika Color & Chemicals was founded in 1931 and has grown constantly ever since. More than 4,000 employees work for the company around the world. Dainichiseika is well established in numerous fields of ink manufacture, and today develops, manufactures and sells a wide range of both functional printing inks and offset inks for flyers, books and packaging materials, as well as inorganic, organic and prepared pigments for printing, paints and other applications.

The eight-colour CI flexo press chosen

by Dainichiseika is a version engineered for a web width of 1320 mm and cut-off lengths between 370 and 850 mm from the successful EVO XD

series for printing with water-based inks on a broad diversity of substrates such as films, very thin and sensitive “breathable” LDPE, laminated materials and paper. It offers maximum flexibility for the most varied packaging applications and incorporates very energy-efficient dryer systems.

The EVO XD uses modules of the current X series and was designed to meet demands for fast job changes, low makeready waste and high productivity even with short runs.

The automatic impression system AIF, the highly efficient washing system “Speedy Clean” and the integrated print error detection system enable production to commence without delay.

Vanguard Graphics Announces Change in Ownership

While the acquisition will not have an immediate impact on customers, vendors, or employees, the change in ownership illustrates the commit-

ment of Kappa to continue to invest the capital necessary to position Vanguard for additional future growth.

Vanguard has commenced its search for a replacement for Mr. Rossi, who in addition to being a partner in the business, was also its President. In the interim, Mr. Tom Simunek, President of Kappa Print Management Associates, LLC (“KPMA”), an affiliated company that oversees the management and sales direction of the overall Kappa related printing facilities, will serve as acting CEO of Vanguard. Mr.

Simunek will be primarily located on-site in Ithaca until a permanent replacement is announced. Mr. Dean Rudy continues as Chief Financial Officer for Vanguard, and Mr. William Post continues as Vice President of Manufacturing.

Mr. Rossi is retiring after more than ten years as a Partner and President.

He is looking forward to the next chapter in his life, with the employees of the Kappa companies conveying thanks to him for all he has done in establishing Vanguard as a leader in the graphic arts industry.

ME Printer September 2017

Kappa Media, LLC (“Kappa”), and its controlling Member Nicholas Karabots, have announced the acquisition of the remaining partnership interest of Vanguard Graphics, LLC (“Vanguard”), from Mr. Steve Rossi.

As of August 31, 2017, Kappa and one of its affiliates will have full ownership of Vanguard. Kappa purchased its original ownership stake in the company in April 2016.

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News

Colter & Peterson to Focus on Large Format Productivity and Efficiency at SGIA Following a trend that took root at last year’s show in Las Vegas, Colter & Peterson (booth 3150) will be giving printers and converters more of what they want at the SGIA Expo in New Orleans. From October 10-12, show visitors can learn how the 141-inch SABER X-15 PLUS paper cutter with Microcut can improve productivity 50% or more in most shops, while providing a unique edge in the large and wide format arenas.

ME Printer September 2017

“The interest in large or wide format paper cutters emerged about 18 months ago and it really began to expand between drupa and SGIA last year,” commented Bruce Peterson, President of North America’s largest independent distributor of paper cutters and paper handling equipment. “Most companies we talked to understood the potential a large capacity cutter with smart electronics would have in their marketplaces.

Since then, we’ve delivered many

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machines that have made a very big impact for our clients and their customers.”

The SABER brand line, including the X-15 PLUS, does more than just cut paper. Large and wide format customers are using it to trim a wide range of substrates, from E Flute corrugated, paper and foam board, to thick styrene, Coroplast and plastic. An ideal solution to cut large wall panels, backdrop and P-O-P displays, and poster work, Peterson says his latest X-15 PLUS large format users are benefitting additionally from the productivity spike.

“One of our west coast customers is trimming four sides of 126-inch sheets of paper. He’s really happy that he can spin the sheet without backing it out of the SABER,” informed Peterson. “They also save time during layout by using the Microcut JDF files. Another customer told me how nice and easy

it is to use their Microcut system with a 15-inch touchscreen. He likes the accuracy of the SABER blade and how he just needs to hit a button to make a cut once the file goes through.” Having Microcut makes a huge difference, not only in saving time but by improving capacity.

“With most competitive shops being nearly equal in terms of quality, price and service, you have to find something else that sets you apart from the competition,” says Peterson. ‘A Midwest customer with a SABER X-15 PLUS told me it’s a capacity factor for them. With the machine and Microcut, they have essentially doubled their capacity. Almost all of these customers understand that if you are cutting square or rectangles, you’re going to be tremendously more productive piling up the work and cutting it all instead of one at a time.

Before investing in the SABER X-15 PLUS, that’s how they had to do it.”

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News

Copy Express of Lexington Sees Huge Gains with CRON-ECRM Blackwood Plates Copy Express of Lexington, Kentucky recently purchased the CRON CTP system with the Blackwood plates.

After purchasing a new RMGT 940 offset press, the shop realized their old half-size plate making system, which worked fine for the older presses they were running, just couldn’t produce the necessary plates for the larger, 8up offset press they were installing.

Copy Express bought both the press and CTP system from Graphco, the distributor, who recommended CRON-ECRM as the perfect solution to complement their new press.

Copy Express has seen tremendous growth in recent years, with president and owner Mark Hicks noting that he has been making strategic acquisitions over the last several years to facilitate that expansion. “That’s how I grow as quickly as I want,” he noted. The combined

company — which has consolidated under the Copy Express brand — is now the largest commercial printer in the area.

And while relationships and maintaining the human element is a key driver of the shop’s success, the need for high-quality, versatile machines has also been increasingly critical. He needed faster speeds, larger sizes, and added features like UV coating to continue to grow the business. In the end, he went with the RMGT 940 press, trading in two older presses for the one new machine, and increasing his capacity and capabilities at the same time. Which meant he needed to upgrade the rest of his equipment alongside it.

“We can now make plates faster, at a higher quality, and for a lesser price point than our previous system,” said Hicks. “We looked at several alterna-

tives, and one of them might have saved us a bit of money on the front end, but, frankly, the plates were more expensive once you factored in the chemistry needed to stand up to UV ink. CRON-ECRM’s Blackwood plates are very high quality, very cost-competitive, and the whole unit saves on energy costs across the board. It was a no-brainer.”

“Mark knew exactly what he wanted when it comes to how his business will continue to grow,” said Chris Manley, President of Graphco. “The CRON-ECRM Blackwood plates are a key element to ensuring there are no barriers in his way. With this one-two punch of the RMGT press and CRON-ECRM plates, there is nothing his shop can’t produce. II am looking forward to serving him and his company as they continue their amazing growth.”

ME Printer September 2017

Mediaclip to Celebrate Its Software’s 10th Anniversary at PRINT17 This September

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Mediaclip, a leading developer of product personalization software, will be exhibiting in booth 4543 at PRINT 17 in Chicago, IL. The event will take place at McCormick Place from September 10th – 14th. At the trade show, the company will be presenting the newest innovations of its stateof-the-art software, as well as sharing industry expertise in creating market opportunities within the booming product personalization market.

The fact that any type of printable material can be personalized offers a

unique chance to spark conversations with creative PSPs who are willing to bring product customization to the next level with Mediaclip. “The theme of PRINT 17, ‘Metamorphosis,’ is especially engaging for us this year as we celebrate our software’s 10th anniversary,” says Marion Duchesne, CEO at Mediaclip. “From the beginning, we have striven to evolve our solution so that customers can get the most out of their investment and grow their businesses. Thus, we have made sure to adapt and address the changing technology standards, the shifting needs

of today’s shoppers and the new way by which people communicate and consume information.”

During PRINT 17, attendees can also expect to get a glimpse into Mediaclip’s 10-year metamorphic journey as the staff discusses how it all began and how the company earned its status as the leader in product personalization software development today. To get in on these insights and lessons-learned, conference goers are encouraged to join Mediaclip’s three Printerverse Panel discussions (Booth 4225).

Friedheim International Plans a Big Presence at IPEX 2017 Following on from a year packed full of successful exhibitions and open houses, Friedheim International will be exhibiting at IPEX 2017 with one of the largest stands at the show, boasting some of the most advanced print finishing equipment on offer today.

At IPEX 2014, Friedheim International launched the MBO M80 range of versatile modular folders, at IPEX 2017 they will proudly present the UK launch of the MBO K80 high speed combination folder, along with the UK launch of the Bograma Servo 550 BASIC short run die-cutter.

Joining these two machines will be the KAMA ProFold 74 running over 5000 capacity folders and hour, an Herzog + Heymann creasing line running direct mail work, Komfi’s crown jewel the Sagitta 76 laminator along with the best-selling Komfi Amiga 52 with OTF ready to run custom foiling jobs at the show. The line-up wraps up with a 78 and a 115 guillotine from Schneider and BaumannWohlenberg respectively and a Zechini Roby Junior 2 compact, semi-automatic case maker.

Although Friedheim International is predominantly showing post-

press and converting machines at this year’s show, the full range of equipment and divisions will be represented by its national sales managers along with its sales specialists.

Mark Bristow, Managing Director says “We decided to go with a much larger stand this year due to the current demand for our equipment.

With shorter runs, the requirement for automation, the consolidation of various businesses and the need to be more economical with their work flow, our customers look to us to give them the best advice and best equipment to meet these challenges.”

Friedheim International has always enjoyed a rich relationship with IPEX so it was decided to go big this year.

Stand F350 is 195m2 and will be a complete production work space, with actual real-world jobs running throughout each day. Format and job changes live on the stand, along with best work practices from Friedheim’s team of experienced technicians and demonstrators.

“It’s a great testimony to the relationship Friedheim International has with IPEX that they will be supporting us again this year with a bigger than ever presence, launching new

solutions as well as showing the breadth of their offering.”, commented IPEX Event Director, Rob Fisher.

Stuart Bamford, National Sales Manager – Post-Press says “IPEX is the perfect venue to launch the MBO K80 folder for the UK market, we did it last time with the M80 and it turned out really well for us, we hope to recapture some of the magic this year too. The K80 is perfectly poised for the UK market, at its price point, there isn’t a faster, more quality folder with this level of automation and advanced control, and the customers we took to the Baumann open house who saw it in June, were truly impressed.”

IPEX is the UK’s longest running international print show. The event takes place from 31st October to 3rd November 2017 at the NEC in Birmingham. IPEX 2017 will be a showcase of innovation, technology and print in action, covering a range of applications including printing, software, digital, and finishing.

ME Printer September 2017

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News

QPS to Demonstrate Power of Diversification at The Print Show Quality Print Services (QPS) has confirmed it will exhibit at The Print Show, taking place at in Telford from October 11th to 13th 2017(Stand I07). The third outing for The Print Show will include demonstrations of new hardware and products, educational content and an opportunity to network with delegates from across the print industry. Furthermore, it offers a chance to meet experts in the field – such as leading wide-format supplier QPS. Specifically, the Lancashire business intends to introduce traditional print providers, such as litho printers, to the wide-format print technology and support that could help them open new and lucrative revenue streams. "The Print Show's features include the Printer's Bazaar and Business Seminar Theatre which will explore the huge variety of options open to printers in the UK today," comments Chris Bailey, Managing Director, QPS. "We expect to meet plenty of print firms who are looking to add wideformat technology to their existing equipment, either to investigate potential markets or to satisfy an existing requirement. We're also looking forward to meeting those with existing wide-format capacity

and are investigating alternative solutions. "We travel the UK looking after our customers so we know exactly what advice to give, and are experts in the products we sell and the services we provide."

The Print Show tweeted that it was 'delighted to confirm that @QPSWideFormat will be at #theprintshow this year', with the organiser's Sales Manager Adam Every adding that it was 'fantastic news'. QPS is a one-stop-shop for wide-format print providers, offering the full range of high-performance Nazdar digital inks, the Longier UV printer range, other new and refurbished wide-format printers, display materials and consumables, including specialist products.

It is also a renowned name in service and support, retaining loyal customers across the UK who rely on QPS's expertise in installing new print hardware and inks, maintaining systems and undertaking repairs when needed.

This reflects 'The Print Show is Great Britain' slogan; the QPS team travels across the country to care for its new and existing customers, delivering unrivalled support. In addition, QPS is a leading supplier of Nazdar ink – much of which is manufactured in the UK. QPS will exhibit at Stand I07 at The Print Show, taking place at The International Centre in Telford, UK from October 11th to 13th 2017.

ME Printer September 2017

SCREEN Develops High-performance CtP Systems

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SCREEN Graphic Solutions Co., Ltd. (SCREEN GA) has finalized development of its new PlateRite Ultima 16000N series of thermal plate recorders for plate sizes including up to 16 A4 pages. The highly anticipated lineup of multi-format CtP systems offers industry-leading productivity, operability and energy efficiency.

The series will be released in both Japan and the international market in September.

As consumer preferences have continued to diversify in recent years, the printing industry has sought to introduce increasingly advanced large size presses that can provide greater efficiency in handling small lot, short turnaround work. This trend has also expanded worldwide shipments of larger models within SCREEN GA’s PlateRite series of thermal CtP systems. Sales of these systems have helped the series claim the number one position in the global

market. Seeking to more closely target industry needs, SCREEN GA has now developed its PlateRite Ultima 16000N series of thermal plate recorders.

These ground-breaking systems are capable of handling plates with up to 16 A4 pages while delivering greatly improved productivity, operability and energy efficiency. Three models, the Z, S and E, are available to meet specific requirements.

ME Printer September 2017

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Sign Istanbul

Countdown Started for SIGN Istanbul 2017 SIGN Istanbul 2017, the 19th edition of the International Advertising Industry and Digital Printing Technologies Trade Fair, will again host professional buyers and sellers from the global advertising, sign making and digital print industries. Taking place from 4th - 8th October 2017 at Tuyap in Istanbul, the exhibition will feature the most comprehensive range of machines, equipment, materials and services to be displayed in the region this year. The focus will once again will be on delivery of quick and practical digital printing solutions which can be applied to all kind of surfaces, including the latest developments in textile, sign technology, visual communication, LED and LED screen and 3D printing technologies Turkey’s emergence as a regional production center for digital printing, makes it the ideal location to host Eurasia’s largest and most established advertising, sign making and digital print trade event. Organised by IFO, one of Turkey’s premier trade event companies, SIGN Istanbul 2017 will see many technical innovations demonstrated for the first time in the region. For many users this event has become the traditional platform for them to learn about advertising industry products and state-of-the-art developments in digital technologies.

ME Printer September 2017

SIGN Istanbul 2017 will see launches of digital printing machines and Ink-Jet printing, laser

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lamination and thermal transfer, digital photo printing and image and photo scanners, CAD/ CAM software and electrostatic

printing machines, as well as associated materials and supplies.

400 domestic and international companies to display their new-

est products at SIGN Ä°stanbul 2017. In recognition of its role in the development of these sectors, SIGN Istanbul is the only event of its kind supported by the Ministry of Economy of Turkey.

Amongst the market leading exhibitors already confirmed are Sarnikon Metal ve Elektronik, official distributor of global brands such as Osram OS, Osram DS, Khatod and Wago. On display at SIGN Istanbul 2017 will be its solutions for aluminum heatsinks, advertising boards, channel letters, illuminated boards, façade illumination, dynamic background illumination, stretch ceiling applications, clip-in ceiling and light pool applications.

Also exhibiting are Onur Makina, producers of 3D Printer consumable materials and filaments, who will display their own branded products HEDEF 3D. Ayka Lazer, aregular exhibitor at SIGN Istanbul since 2012, will display its latest laser cutting machines both its own and international brands it represents.

SIGN Istanbul will open on October 4th 2017,Wednesday at the Tuyap Convention and Exhibition Center, Istanbul and will be co-located with the triennial Printteks.

Sign Istanbul

Mimaki Launches Innovative Print & Cut Systems These systems design the future for the all-round sign maker: Ucjv300-160 and Ucjv150-160 Broek, General Manager Sales at Mimaki Europe. “Each can produce a wide variety of printand-cut applications offered by many signage, commercial and packaging print service providers. UV-LED curing technology enables print service providers to utilise an expanded range of media including uncoated print media and many thin film substrates that may be too heat sensitive for latex or solvent high heat fixation systems.”

ME Printer September 2017

Mimaki, a leading manufacturer of wide-format inkjet printers and cutting systems, today announced the launch of the Mimaki UCJV300-160 and UCJV150160 roll-to-roll UV LED printing and cutting solutions. These two systems add creativity to the production of signs and display graphics, while maintaining Mimaki’s signature affordability and ease of use. In bringing this outstanding solution to market, Mimaki is also introducing a

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brand new environmentally friendly ink, LUS-170, guaranteed to ensure vibrant, eye-catching print results.

The UCJV Series is expected to be available for customer shipments in the fourth quarter of 2017. “The UCJV Series is available in two models: the four-colour UCJV150160, and the UCJV300-160 that can accommodate up to seven ink colours in cost effective one litre bottles,” says Ronald Van den

“At Mimaki, we work hard to continuously bring innovative solutions to our customers,” adds Ronald Van den Broek, General Manager Sales at Mimaki Europe, “and these two new systems certainly meet that objective. We look forward to discussing their endless possibilities with visitors at the shows that we’re attending in September and October.”

These new printers will be on display at a variety of trade shows with Mimaki and partner stands, including Sign Istanbul (Istanbul, Turkey, 4th – 8th October 2017): Mimaki Eurasia (Stand E20).

Nazdar Appoints Spandex Company OTS as Turkish Distributor for Wide Format Ink Sector Nazdar Ink Technologies - the manufacturer of one of the most comprehensive ranges of UV, water-based and solvent-based wide-format digital inkjet, screenprinting and flexographic inks - has appointed OTS as a distributor for its wide format ink solutions within the Turkish market.

OTS (a Spandex company) is an established specialist provider of hardware, consumables and support services to the Turkish signage, graphics and textile printing community.

Established more than 35 years ago, OTS has recorded significant growth in recent years under the leadership of General Manager Onur Öz. The company operates with a team of 32 employees from its head office in Ankara and branch office in Istanbul and serves a nationwide customer base. Under the new agreement, OTS will focus on delivering Nazdar’s high quality alternative inks to customers in the wide format print industry, specifically those with Roland DG, Mimaki and Mutoh printers.

Keith Ramsey, Territory Manager at Nazdar Ink Technologies, responsible for the company’s business in Turkey, adds: “With its strong proven track record, OTS is the ideal partner to further promote the adoption of

our wide format ink solutions within the Turkish market.”

Existing Nazdar partners within the region are unaffected by the appointment of OTS and will continue to represent Nazdar. The separation

Nazdar’s partners will be showcasing Nazdar Ink Technologies’ solutions at Sign Istanbul, scheduled to take place between 10th and 13th September 2015 at the Tuyap Exhibition Centre.

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On the appointment, Onur Öz comments: “We are pleased to confirm that we are partnering with Nazdar Ink Technologies. The relationship with Nazdar enables us to become a stronger company in the important growth market for wide format digital inks, and opens the door for OTS to gain an active presence in this sector and the ability to provide high-quality inks to its customers.

OTS is now better enabled to support its customers more effectively for their ink needs.”

of market segments into grand and wide format digital and screen printing allows the local partners and Nazdar to maximise effectiveness in serving local customer’s needs.

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Events

Leading Industry Players from Around the World Prepare for the Opening of Paperworld China 2017 The 13th edition of Paperworld China, the highly anticipated trade fair dedicated to the stationery and office supplies industry in China, will take place from 21 – 23 September 2017 at the Shanghai New International Expo Centre in China.

With strong industry support from around the world, the 2017 edition will host a total of 548 exhibitors from 13 countries and regions, including China, France, Germany, India, Italy, Japan, Korea, New Zealand, Serbia, Switzerland, the UK, Hong Kong and Taiwan.

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With the show’s opening day just around the corner, numerous global renowned brands are preparing to present their latest products, market insight and industry knowledge to worldwide visitors. Some of the biggest participating names include Akashiya, Amos, Aneos, Beifa, Comix, Dahle, Durable, Edu3, Elco, etranger di costarica, Fas, Guangbo, Hamanaka, Herma, Kidstoyo, Languo, Lion, Lyra, Mindwave, Monami, Morning Glory, Online, Papier Imperial, Pilot, Platinum, Premce, Schneider, Sdi, Snowwhite, Sunwood, Topstick, Treein Art, Tsukineko, Zebra and many more.

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In addition, product pavilions from Chinese regions including Yiwu, Wenzhou, Qingyuan, Ningbo, Fujian, Taiwan and Hong Kong, will also be a key highlight of the 2017 fair, with each area’s participants looking to demonstrate their innovative products, as well as share the latest industry developments from their respective regions.

Following its successful debut last year, the “Small yet Beautiful” showcase will be featured at the 2017 fair once again. This particular highlight

will reflect the evolving trends of the stationery retail industry, and will unveil a range new opportunities for the sector.

Ms. Judy Cheung, Deputy General Manager of Messe Frankfurt (Shanghai) Co Ltd said: “By launching ‘Small yet Beautiful’, we aim to demonstrate the most innovative product displays and the most effective business models, to help small and medium-sized enterprises maximise their business performance. I believe that with this unique platform, these companies can have more direct interaction with the industry’s heavyweights, and gain invaluable insight to help with business development. With last year’s tremendous feedback, the new edition of ‘Small yet Beautiful’ will double in size compared to the previous year and will occupy approximately 200 sqm of exhibition space.”

For the 2017 edition, up to 100 global leading brands will converge in this area, featuring a comprehensive product range of trendy stationery, office supplies, gifts and other lifestyle products. What’s more, a business discussion area will also be allocated to offer visitors to the area an even better sourcing experience.

In addition to this, Paperworld China will also feature the “Oriental Sense Zone” this year, which aims to promote oriental culture and China’s creative and culture industry. Supported by Art Exhibitions China, the Oriental Sense Zone has been a part of Paperworld China for three consecutive years, and this year will converge nearly 70 renowned museums, emerging designers, design brands and quality manufacturers. Some noteworthy names include the Nanjing Museum Administration, the Ningbo Museum and the Shenzhen Museum.

In order to offer an all-in-one platform for both business and knowledge exchange, this year the show’s organisers have arranged a whole range of informative concurrent events. One such example is “TEDxKids” – a talk which focuses on discovering children’s creativity.

A selection of students chosen from primary and secondary schools in Beijing, Guangzhou and Shanghai will share their views and ideas during the last day of the fair. This event will allow the stationery industry to connect and learn more about the needs and ideas of the next generation.

The number of exhibitors for this edition has increased by 65% compared to last year.

Meanwhile, yet another concurrent event is the “Seminar on Enhancing Design and Marketing for Chinese Museums’ Creative Products”. During this seminar, renowned speakers including Mr Shiro Aoki, Senior Consultant and former Executive Director COO of Japan Institute of Design Promotion, and representatives of various Taiwanese brands, will share their successful product designs and effective business models specifically for museums.

Here, various cultural-orientated products will combine contemporary designs and traditional Asian elements. For example, Taiwanese brand gridesign studio will feature a range of products made using bamboo materials, such as pencil holders. Meanwhile, Chinese exhibitor Xian You Qiu Mu will display its signing pens made with Phoebe zhennan wood and Chinese calligraphy brushes, each of which incorporate extraordinary design elements.

During the last day of the show, a special event and a dedicated area will be on display at Paperworld China, where a strong number of

planner designers will showcase their own creations. This display area, which is supported by the Shanghai Journal Show, will highlight the strong demand for personal planners and allow stationery manufacturers to stay in sync with the latest market developments.

Paperworld China is jointly organised by Messe Frankfurt (Shanghai) Co Ltd, the China Chamber of Commerce for I/E of Light Industrial Products & Arts-Crafts, and Guangzhou Foreign Trade South China Exhibition Corp Ltd.

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Products and Applications

Duplo Brings Print Embellishment and Production Finishing to Print 17 EXPERIENCE THE PRINT SHOP IN A BOX

Duplo will be offering 15-minute presentations at the “Print Shop in a Box” experience inside the booth.

Learn how to leverage finishing intelligence and print technologies to create an integrated production environment. See how a small to medium size printer can produce complex, high quality jobs with only a few strategic pieces of equipment.

The live presentation will take place at the top of every hour during the first four days of the show.

Featured solutions include the DDC-810 Raised Spot UV Coater, the DC-746 Integrated Folding System, and the UD-300 Die Cutter.

Duplo USA is gearing up to exhibit in its largest booth space ever at PRINT 17. A complete range of print finishing solutions, from slitter/cutter/creaser/folders and die cutters to booklet makers, perfect binders and UV coaters, will be showcased in booth #1225 with the exciting DDC-810 Raised Spot UV Coater taking center stage.

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A number of new products will be on display including the DC-516 Multi-Finisher and the DFL-500 Coat/Foil/Laminator. Duplo will be running live jobs throughout the show, demonstrating the high automation and unique precision of its value-added products.

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SOLUTIONS ON EXHIBIT NEW! DDC-810 Raised Spot UV Coater

A highly viable solution, the DDC810 Raised Spot UV Coater brings profitability back to print. It’s a compact, design-driven solution that utilizes 600 x 600 dpi inkjet technology, UV lamp curing, and camera image registration to deliver production output with texture and depth. Equipped with Duplo’s widely renowned air suction feed system, the DDC-810 handles maximum paper sizes of 14.33” x 29.13” and up to 450 gsm.

Easy to use, operators can set up a job in four simple steps and begin producing jobs within minutes. Its

CCD camera system along with unique registration marks ensures the most accurate registration of the spot UV layer onto the printed document. Create greater value for products such as business cards, postcards, invitations, direct mailers, book covers, boxes, and much more.

DC-746 Integrated Folding System

Ideal for high production printers, the DC-746 IFS is Duplo’s most powerful all-in-one digital color finisher. The DC-746 IFS slits, cuts, creases and folds applications up to 14” x 26” in a single pass. It features a high capacity feeder, a PC Controller software, a CCD scanner with the ability to read barcodes and registration marks, as well as offers optional rotary tool and cross perforation modules, with strike perforating capabilities, for increased versatility. Also see the popular DC-646/ DC-616 Pro Slitter/Cutter/Creasers and DC-646 IFS.

NEW! DC-516 Multi-Finisher

Ideal for higher production environments with fixed jobs, the DC516 features a high feed capacity of 14” and delivers at speeds up to 100 sheets per minute. It performs up to 20 creases in a single pass and comes with a dual creasing tool for positive and negative patterns. The DC-516 can also process applications up to 400 gsm.

600i Duetto Booklet System

The 600i Booklet System is Duplo's flagship solution designed for high quality saddle, side, or cornerstitched booklets as well as letter landscape applications. See it at PRINT in its Duetto configuration with both the DSC-10/60i Collator and the DSF-2200 Sheet Feeder.

Also on exhibit will be the iSaddle Duetto Pro Digital Booklet System, which configures the iSaddle System with the DSC-10/60i Collator and DSF-6000 Sheet Feeder, the 350i Digital Booklet System, the 150C Booklet System, and the 150Cr Booklet System.

DM Collating System

Driven by trends toward higher volumes, thicker sets, and a more diverse range of documents, the DM Collating System incorporates all the benefits of Duplo's Esper Collator. A range of different leaflets, flyers, brochures, open folded documents, magazines, pre-collated sets and even perfect bound soft cover books are all reliably and quickly collated together into a complete set.

UD-300 Rotary Die Cutter

See spot UV applications finished live in various die cut shapes.

Designed for use with flexible dies, the UD-300 performs multiple cuts, slits, slit-scores, kiss cuts, perforations, and window punches on paper stock up to 14” x 20” at 3,000 sheets per hour. Compact in size, the UD-300 provides a cost-efficient solution with fast die changeover and set up times. The manual-feed UDM-300 will also be showcased.

NEW! DFL-500 Coat/Foil/ Laminator

The DFL-500 offers a 3-in-1 solution capable of dry coating (gloss and matte), foil printing, and laminating.

Easy to use, the DFL-500 instantly enhances the look and feel of applications up to 13” x 24” in size. It comes equipped with an air suction feed system and utilizes heat and pressure to apply the finish. Users can switch between capabilities simply by changing the film and setting.

The manual-feed DFL-200 Dry Coat & Foil will be featured as a technology demonstration.

Ultra 200 Pro in-line with the UD-300 Die Cutter will be shown in a technology demonstration.

NEW! CC-229 Card Cutter

DB-290 Perfect Binder

The CC-229 allows users to cut/slit, crease, and produce round corners on a wide range of printed applications. Users will enjoy the ease of use and versatility equipped into this compact machine. See it in action for the first time at PRINT. The CC-330 model will also be on the floor.

NEW! 486P Electric Cutter

The 486P offers high performance and precision cutting. The automatic clamp and programmable back gauge with LCD display provide for simple programming in either millimeters or inches. It also comes equipped with a full light beam curtain and dual palm cut buttons for operator safety. The 486P can store up to 99 programs with 9 steps each and can accommodate 19.1” cutting widths.

Ultra 200 Pro UV Coater

The Ultra 200 Pro will be exhibited with the SF-300F Pile Feeder, a new Flipper Unit which flips sheets for double-sided coating, and the ST300 Pile Stacker. Additionally, the

The DB-290 Perfect Binder features a few enhancements including new milling and notching blades along with a new side glue tank for improved glue application. The side glue will provide better adhesion and help form the book spine. In addition, new formulated glue will perform better on digital coated sheets. In addition, the DPB-500 and pfiBIND 2000 PUR Perfect Binders will be on exhibit.

600i Pro In-line System

The 600 Pro In-line System, which configures the Duplo DBM-600 Bookletmaker with the RICOH Pro C9100/9110, provides a heavy duty solution for high production environments. The ability of the RICOH Pro C9110 to print long banner sheets up to 700mm is complemented by the DBM-600’s ability to finish 2-up applications and letter landscape booklets in one pass – a capability only available with this system.

Folding solutions will also be on display including the DF-1200, DF980, and DF-970 Tabletop Folders along with the CF375 Touchline high-speed creaser/folder and CP375 DUOTF Touchline creaser/perforator/ folder.

PARTNER BOOTHS

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Outside booth #1225, Duplo will be showcased in several partner booths. KMBS will have the DC-646 Slitter/Cutter/Creaser and UD-300 Die Cutter on their floor. The new Dual Mode Sheet Feeder will be shown in the Xerox booth. Canon will exhibit the DC-646 along with their print solutions.

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Products and Applications

Domino to Launch Fluorescent Security Ink for its K600i Printer Domino Digital Printing Solutions is launching a new fluorescent ink for its K600i piezo drop on demand ink jet printer at Labelexpo Europe 2017 (Stand 9A60, Brussels Expo, 25th – 28th September 2017). Ideal for security printing and brand protection, this latest addition to Domino’s ink range, UV80CL, will help businesses battle counterfeiting and forgery.

Domino’s UV80CL ink prints clear, but fluoresces green, under an ultraviolet UV-A 365nm blacklight. It can be used to print 2D codes, barcodes, alpha numeric codes, images, graphics and personalised data printing, all of which may be used in security, authentication and anti-counterfeit applications. The combination of printing variable data with green fluorescence provides a high complexity rating which would be extremely difficult to replicate.

This makes it ideal to use to add security marks and features to

currency, stamps, tax stamps, passports and certificates to prevent forgery, tampering or counterfeiting of such items. It can also be used to incorporate security features onto labels and packaging for traceability to safeguard against counterfeiting and parallel trade.

The Domino K600i printer can be easily integrated into an existing web-fed press, or used as a standalone roll-to-roll solution or finishing line, and the UV80CL

ink is compatible with standard medias including polyethylene, polypropylene and coated and uncoated papers.

“In today’s price competitive and technology savvy marketplace, it is imperative that brand owners establish a strong and effective anti-counterfeiting and brand protection programme to safeguard their brands,” says Mark Herrtage, Aftercare Product Manager at Domino Printing Solutions. “With that in mind, the Domino UV80CL fluorescent ink provides security, label and packaging converters with an added value offering to assist brand owners on this quest.”

“We’re looking forward to meeting visitors on our stand at Labelexpo, where we can demonstrate how this new ink can help businesses address their security and brand protection needs.”

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Hapa to Exhibit at Drinktec 2017

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This year at drinktec, and in partnership with two partners, SACMI and IMD, two “redcube plus” UV DOD digital printing modules will be showcased. Integrated into a SACMI bottle-labeling line a “redcube plus” will CMYK print on labels which afterwards will be applied on bottles.

The flexible printing module supports design customization for even the shortest production runs.

The UV inks used on the bottlelabeling line are designed and produced by Hapa Ink, out of the Aposta series.

A further “redcube plus” is included in an IMD Closure Direct Print line and will print full-color (W-CMYK) onto beverage closures. The Hapa inks used by the line are out of the series Enserra.

Screen Receives InterTech Technology Award for Truepress Jet520HD and SC Inks Screen Americas has been named an award recipient for the Screen Truepress Jet520HD using SC Inks in Printing Industries of America’s (PIA’s) 2017 InterTech Technology Awards. PIA recently announced the honourees following careful consideration by a panel of industry judges.

The awards will be presented at the 2017 Premier Print Awards and InterTech Technology Awards Gala onSeptember 10in Chicago, Illinois held during the PRINT 17 trade show where the Truepress Jet520HD will be exhibited.

The award for innovative excellence honours the Truepress Jet520HD high-definition inkjet web press for the commercial print, direct mail, and publishing markets.

The press delivers offset quality printing with high printing speeds.

According to PIA, judges were particularly impressed by the specially developed SC Inks that give 520HD owners the ability

to print on the same coated litho stocks that they currently use on their offset presses without pretreatment or primer.

The Truepress Jet520HD delivers realistic images with 1,200 dpi true resolution and precise droplet size control, achieving the colours, textures, details and solid ink areas expected for high-end publication and commercial work. The enhanced design opportunities that improve response rates of personalized marketing campaigns make the Truepress Jet520HD an appealing alternative to offset/digital hybrid and tonerbased production for direct mail advertising.

The Truepress Jet520HD features a breakthrough combination of proprietary engineering and SC Inks with absorption technology for direct inkjet printing on offset coated papers, eliminating any pre-processing or additional primer coatings typically required of conventional inkjet technologies.Recent new adopters of the Truepress Jet520HD and SC Inks include Tidewater Direct of Centreville, Maryland and Admail West of Sacramento, California.

Owner Kathy Pescetti of full-service marketing firm Admail West lauded the equipment and ink for quality reproduction, speed, and ability to print on untreated stock.

“We have always been exceptional in our turn time.

The efficiencies that Screen brings to us are tremendous,” Pescetti said, naming an important factor the company considered in its well-vetted choice of the Truepress Jet520HD and SC Inks.

“We serve a very diverse client base from a vertical perspective.

Our experience with Screen adds to our confident stance as an industry differentiator.”

The Truepress Jet520HD enables superior quality that goes beyond the traditional boundaries of inkjet printing, opening additional markets and applications to ondemand printing at speeds and economies unmatched in cut sheet digital and, for many run lengths, rivalling that of offset.

Komori America Corporation serves as Screen’s exclusive distribution channel for the Truepress Jet520HD in America.

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Tidewater, a direct mail component supplier to the trades, turned to the winning combination in order to meet its market’s growing needs. Executive Vice President Geoff Eisenberg credits the Truepress Jet520HD and SC Inks for supporting the company’s responsive, accurate and efficient reputation.

“We have a straightforward yet high energy business model, turning projects on time and within budget while maintaining a consistent growth strategy,” Eisenberg said. “Screen meets our needs for high-end publication and commercial work.”

The well-respected supplier can inkjet 4-color on the same offset stocks it uses for its web press, saving its customers time, money and hassle.

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Products and Applications

Canon Launches imagePROGRAF PRO-6000 Canon Middle East, world leader in imaging solutions, has launched its new 12-colour 60-inch large format professional inkjet printer to complete the award-winning imagePROGRAF PRO series.

The PRO-6000 offers unsurpassed photo printing with a 12-colour ink system, dual-roll printing for excellent productivity and a spacesaving design. As the largest model with the largest ink system, the imagePROGRAF PRO-6000 rounds off the full line of printers in the Canon PRO series.

The wide colour gamut of the PRO6000 enables photographic output of exceptional quality, which is now available in 60 inches.

Ideal for advertisements, graphics and posters for indoor and outdoor use, the PRO-6000 features the newly developed LUCIA PRO pigment ink and transparent Chroma Optimiser ink for printing with excellent colour expression, superior black reproduction, good gloss characteristics and suppression of bronzing.

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Thanks to Canon’s unique input-output technology and Crystal-fidelity feature, photos look as accurate printed as when they were captured, thus meeting the demands of the most critical photographers and graphic arts designers.

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The newly developed Multifunction Roll System enables unattended use for multiple purposes using different media types with a single printer. In addition, simultaneous loading of the two types of black ink allows loss-free and automatic ink switching across various media.

With a powerful L-COA PRO high speed image processing engine, the new PRO-6000 is capable of processing large volumes of highres images and data with ease.

As a result, the new device enables poster-quality printing at a faster speed of current imagePROGRAF 12-colour models. Full connectivity and Wi-Fi functionality ensure optimum productivity for busy environments through seamless integration with existing networks.

The compact design of the PRO-6000 also makes it ideal for

space-pressed print operations and other businesses that had forgone the introduction of a large format printer.

Ayman Aly, Senior Regional Marketing Manager, BIG Marketing, Canon Middle East, states: “The imagePROGRAF PRO series is dedicated to a high balance between print quality and productivity.

Efficient media handling and high-speed uninterrupted printing to support high-volume output are fast becoming fundamental requirements for both print-for-pay and print-for-use environments.

As an imaging company, we understand the importance of fine detail and precise colours to professional users. For discerning photographers and graphic artists, the stunning quality output and powerful technology of our 12-colour devices is unmatched by the competition. Naturally, we are very excited to have completed the PRO suite of printers and to begin rolling out the new imagePROGRAF PRO-6000 this year.”

The new imagePROGRAF 6000 is already available across the EMEA region.

HP Launches New OfficeJet Pro HP, the global leader in printing, has launched its next generation OfficeJet Pro printers for micro businesses: OfficeJet Pro 7720.

From the same family as IF Design Award 2017 winner HP OfficeJet Pro 7740, the revamped wideformat, All-in-One printers are mobile-first, providing a seamless print experience from set-up to output.

They allow printing in stunningly vibrant color, creating high-impact professional prints for up to 50 percent less cost than traditional color lasers.

OfficeJet Pro 7720 are highly reliable printers for any value-seeking micro business and includes: Hassle-free media handling with easy A3 (11x17) printing 216 x 356 mm flatbed scanner

Optional Original HP high yield color ink cartridges to print more Wireless connectivity 7720: one 250-sheet paper tray; 7730: two 250-sheet paper tray

35-page auto feeder Two-sided, borderless printing Smartphone-style color touchscreen

Building on the mobile-first print experience, HP also announced today the new Smart App, a full rebrand of its ever-popular All-in-One Remote app. The Smart App puts the power of a printer in the palm of your

hand – enabling users to print, scan, and copy, all from a mobile device.

The Smart App allows users to connect to local wireless networks, print directly from DropBox or Google Drive, check ink levels, and order supplies. It also lets users set up and register select, new HP printers. HP’s OfficeJet Pro 7720 is available in the UAE immediately.

HP Smart App is also available now in the App store or Google Play, for free.

Zünd Launches Laser Module LM 100W

Soft signage offers tremendous potential in the vast and diverse world of visual communication media. Polyester fabrics are beginning to conquer applications previously ruled by paper and PVC substrates. To facilitate cutting

this material, Zünd has developed the LM 100W laser module. It is designed to cut polyester textiles and simultaneously seal the edges.

Frayed edges become a thing of the past.

The LM 100W automates what has long been a separate, manual operation and thereby also eliminates the need for seaming.

In addition, the LM 100W delivers impeccable cut quality and flawless repeatability. Because laser cutting is a touch-free process, no hold-down is required during processing.

It takes one operator a few simple steps and a matter of minutes to convert a Zünd cutter to a fullblown laser-cutting system. Once the laser job is completed, it is just as easy to reconfigure the cutter for the next application.

The Zünd laser module is equipped with an air-cooled CO2 100W laser with a processing speed of 44m/144 ft per min. As a Class 1 laser, it requires no special safety gear such as protective glasses.

The laser module is fully enclosed, which provides reliable protection for the operator.

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With the LM 100W, Zünd is introducing a laser module for sign & display applications. The purpose of this new laser-cutting system is to cut polyester fabrics and seal the edges at the same time. This addition further amplifies the versatility of Zünd’s modular, wideformat cutting systems.

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Products and Applications

Ricoh Expands Print Diversity With Neon Pink Toner

Ricoh has launched Neon Pink toner to enhance the creative possibilities for a wide range of print from posters and invitations to ticketing and advertising. These and other eye-catching capabilities will be on show at PRINT 17, Chicago, September 10-14 followed by Labelexpo, Brussels, September 25 - 28.

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The Neon Pink toner has been developed for the fifth colour station on the Ricoh Pro C7100X series colour cut sheet digital production press. It allows print service providers to produce eye-

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catching results that inspire highly engaging and effective campaigns.

It expands the colour gamut, enhances images and can be used as a solid or highlight or graphic colour. When combined with other process shades, it can create a neon palette. The toner is reflective under UV light to extend the range of printing possibilities offered by standard CMYK, white, or clear printing.

The new addition supports a ‘dramatic market expansion’ of special effect enhancement

capabilities for magazine, direct mail, retail and point of purchase markets as highlighted by the InfoTrends report Beyond CMYK: The Use of Special Effects in Digital Printing.

It states nearly 1.8 trillion colour pages in the U.S. and Western Europe, or around 30% of the total colour pages, currently receive some type of special effects enhancement. It also says, ‘there is a tremendous opportunity for digitally produced special effect enhancements to grow’.

“The Neon Pink Toner joins the highly successful Neon Yellow toner which has already helped creative print service providers develop impactful and vibrant print,” says Eef de Ridder, Director, Commercial Printing, Commercial and Industrial Printing, Ricoh Europe. “Increasingly print service providers want the ability to offer quick, easy and cost effective high quality personalised print that stands out stand. This latest addition will open up numerous exciting opportunities.”

The Neon Pink toner will be available from November. It is retrofittable, which means existing clients can expand the capabilities of the Ricoh Pro C7100X presses they operate today.

HP Inks Single Largest Graphics Customer Deal to Date with Lightning Source LLC HP Inc. and Lightning Source LLC, a leading print-on-demand company and a part of Ingram Content Group, today announced a multi-million-dollar deal that will transform the distribution and sales model for book publishers all over the world. The agreement is the largest ever for HP’s Graphics Business. HP will deliver 24 new HP PageWide T240 HD color & mono digital presses to five sites across three continents.

The new order underscores the print industry’s transformation from analog to digital print

technologies, as HP and Ingram continue to empower publishers to connect with their customers in new and innovative ways.

“This incredible deal shows that the momentum behind the renaissance in digital printing is not only continuing—it’s accelerating.

Last month we announced a 5-year deal with Shutterfly, the leading manufacturer and digital retailer of high-quality personalized products and services, and today we’re announcing a 7-year deal with a leader in the content distribution space,” said Enrique Lores, President, Imaging &

Printing Business, HP Inc. “Our collaboration will enable Lightning Source to deliver higher-quality digital printing for their customers at the next level of scale, productivity, and efficiency.”

“Our mission is all about helping content reach its destination, while providing our customers with the highest print quality, speed and proficient printer models,” said Shawn Morin, Chief Executive Officer and President of Ingram Content Group. “By adding HP’s PageWide Web Presses to our global facilities, we’ll be able to serve our customers with even more options.”

With their new fleet of HP PageWide Web Presses, Lightning Source will be able to produce high-quality inkjet color and monochrome printing on coated stock, deliver faster printing at speeds of up to 500 feet a minute, and offer unprecedented digital productivity and volume growth to their publishing clients all over the world.

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HP is leading the analog-to-digital revolution with HP PageWide customers currently printing 5.5 billion pages in aggregate every month. Year-over-year customer page growth in 2017 was over 15 percent. HP PageWide customers have printed a total of 250 billion pages worldwide since inception.

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Products and Applications

MCA NetPub Expands into Inkjet with Ricoh InfoPrint 5000 and opening up additional transactional and direct mail opportunities for the company.

Ricoh USA today announced that MCA NetPub, Inc. has selected Ricoh’s market-leading inkjet solutions to help grow its business.

NetPub, a book and manual manufacturing facility servicing the corporate, manufacturing, and publishing industries throughout North America, has implemented Ricoh’s InfoPrint 5000 to transition more of its business from offset to digital and monochrome to color. These changes are helping meet growing customer demand for vibrant color inserts in books,

“In today’s fiercely competitive market, you need to use every tool available to stay ahead and transform to meet customer demand,” said William Grogg, President, NetPub. “It had become clear that we were limiting ourselves without inkjet, in a way we simply could no longer afford.

We knew we needed to grow, and Ricoh collaborated with us to help make that happen. The Ricoh team did what they do best and found the right solution, within the right timeframe, to meet our needs.”

Ricoh’s InfoPrint 5000 GP platform provided the speed and throughput NetPub needed to maintain its tight turn times for on-demand jobs even as volume grows and jobs become more complex. Its impressive

image quality and volume capabilities allowed NetPub to migrate more work from its offset presses, streamlining automating workflows and variable data applications.

“Inkjet technology has made tremendous strides in recent years, and printers like NetPub are taking notice,” said John Fulena, Vice President, Commercial & Industrial Printing Business Group, Ricoh USA, Inc. “Our inkjet experts are pioneers in bringing this digital technology to market – and we continue to invest in its growth. It’s a fantastic time to be shaping the future of inkjet, and we’re fortunate to have partners like NetPub who are taking the step forward with us. Each new customer represents an opportunity to learn more about innovations and capabilities with inkjet and helps us push the industry further.”

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Reindl Printing Purchases its Fifth Komori-The Impremia IS29

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Komori America Corporation’s award-winning Impremia IS29, a firstof-its-kind 29-inch inkjet sheetfed UV printing system, has been purchased

by Wisconsin-based Reindl Printing to support the company’s growing digital department. Reindl Printing chose the IS29 for its unique ability to fill the gap between mainstream offset and digital by offering highly relevant, personalized color output at a reasonable cost. This is

Reindl Printing’s fifth Komori press.

“Expanding our digital department with the guaranteed print quality of the IS29 is very important to us.

As a G7 Master Printer, we wouldn’t purchase anything that didn’t deliver on superior color quality. This made the IS29 the perfect choice for meeting our short-run variable print needs,” said Rick Reindl, co-owner of Reindl Printing. “Having experience with the print quality and quick drying capabilities of Komori’s H-UV system on our eight-color GL40, we were sold when we learned that the IS29 offered UV inkjet characteristics as well as perfecting. We serve businesses nationwide and gaining the ability to cut production time in half and take advantage of the fast curing speeds and durability UV offers were key drivers in the purchase.”

The company noted other positives of the IS29 included the fact the press runs a 23x29-inch sheet, ideal for sixup print production with full variable print applications that can come right off the machine to finishing and get out the door quickly. The IS29 operates in both perfecting or straight mode, does not require pre-coated paper and runs at speeds of 3,000 sheets per hour in straight mode.

“The growing popularity in the marketplace of the Impremia IS29 is very exciting,” said Jacki Hudmon, senior vice president of new business development for Komori America.

“Reindl Printing has been a part of the Komori family since 1997 and we are thrilled they have chosen to add this innovative press to their fleet of Komori presses.”

Opinion & insight

Sustainability is Part of Our Integrated Approach to Business: Konica Minolta Sharon Heymann, the Senior Consultant Sustainability, Corporate Branding and Sustainability, International Marketing Division, Konica Minolta Business Solutions Europe GmbH, speaks to ME Printer about how her company is tackling sustainability in printing Many companies are pushing for sustainability in the printing industry. How do you as a company that provides printing products and solutions make sure you contribute to the cause?

Technological innovation, digitalisation and globalisation are spurring “creative destruction” in various industries worldwide. In this era, we believe it is crucial that our business helps to provide solutions to social and environmental issues so that we can achieve our management vision of making Konica Minolta a global company, which is vital to society and hence creates real value.

By using the core technology and expertise that we have built up throughout our history to produce products and services that help to resolve society’s issues, Konica Minolta can achieve sustainable growth as a company that society can depend on.

ME Printer September 2017

Our Eco Vision 2050 and medium term plans help us to pursue this goal. Addressing environmental problems such as climate change is a pressing issue for the global community. Already in 2009, Konica Minolta established the Eco Vision 2050, a long-term environmental plan that aims to reduce CO2 emissions by 80% over the product life cycle compared to the values of 2005.

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It further promotes recycling and effective use of Earth’s limited resources as well as the restoration and preservation of biodiversity.

Reducing the environmental impact of business operations by containing CO2 emissions and

considerate usage of resources helps to realise a sustainable society and also creates economic value as a result of cost savings.

Economic concerns, technological threat and uncertain futures have contributed to a crisis of confidence in print. Do you agree to this statement? If yes, what more needs to be done?

Different influencing factors cause the situation in the printing industries to change. In these modern times, innovations in digital technology have led to the introduction of new products and businesses previously unthinkable, and the makeup of industries continues to undergo dramatic change. However, Konica Minolta does not see this as a threat, but as a chance for new developments and growth.

Printing companies should use the potential of digitalisation such as small print lots and short delivery times. Furthermore, Konica Minolta supports printers with new possibilities to grade up print products such as embellishment.

In addition, with its digital marketing approach Konica Minolta helps printers to use the full potential of cross media communication by combining printed and digital media. So, printers can provide marketing solutions in both physical and digital form that contribute to every step of the marketing process, from analysing their consumer preferences and purchasing behaviour to improving their customers’ product awareness and driving sales.

What sorts of factors are shaping today’s print industry?

The most important factor is flexibility. As a provider for printing services in present times it is essential to be able to react to the changes in the markets quickly or even to be able to anticipate them.

A shift towards digital media for example will definitely change the printing industry.

Another important factor is knowledge transfer for the users of our machines. Especially in printing, knowledge of what is possible with the present systems and how to adapt to changes in customer requirements to fully take advantage of their potential is extremely important. In that matter, we are building up the “PROKOM” community for Konica Minolta users. With this project we do not only encourage networking and knowledge sharing for our customers, but we also provide expert know-how, business tools, strategic consulting as well as practical help.

With an elite membership users and business owners also gain access to knowledge databases, an e-learning forum, webinars, additional support services and become a part of the PROKOMAcademy. By this, Konica Minolta is helping to address factors, which can decide on the future success of companies.

What are the challenges that block the pathway towards sustainability in the printing industry?

The main challenges are of environmental nature. Resource con-

sumption of printing machines, paper-usage and energy consumption along the value chain are the drivers here. Konica Minolta is taking active part in reducing the impact of these factors with the Eco Vision 2050 (see Q1), because we see these challenges as opportunities and not as obstacles.

Specific examples with regards to energy savings are: Offering of carbon neutral printing in climate protection with CO2-footprinting, -reduction programs and -offsetting projects as a holistic package.

Furthermore, all our machines are as energy efficient as possible.

Nearly all of the printing machines carry the prestigious European Energy Star, which is only awarded to best-in-class energy efficient products.

Additionally, Konica Minolta recommends the printers to use recycled paper, which saves a lot of resources, energy, chemicals and water during its production and recycle process.

New media options, digital technology implementations and green expectations can breed market uncertainty. In such a scenario, how can printers make sure their new investments can bring in maximum RoI? For printers nowadays it is essential to know who their customers are and what they need to be successful. At the moment we see a strong development towards targeting, to get the right piece of print to the right people at the right time.

Hence, Konica Minolta is helping its operators, with its expertise to learn to assess what their customers want and need to build up a level of mutual understanding.

How according to you can printers reshape their businesses by aligning commercial and environmental goals?

The environmental impact of business operations is becoming increasingly important for the image of modern businesses.

Providers of print services need to think about future developments to differentiate themselves from their competition.

Gaining new customers and meeting the needs of existing ones is getting increasingly difficult. With “enabling carbon neutrality” Konica Minolta is offering a solution, which not only helps to make this process easier but also gives the customers the chance to become a part of a more sustainable society.

In this way, Konica Minolta operators can convince existing and potential customers that they can increase their revenues in the long run while helping to preserve the environment. Furthermore, the program gives Konica Minolta’s customers the chance to emphasise on their own commitment to climate protection.

The all-in-one CO2 offsetting service, which we offer for the unavoidable emissions that occur during the print processes, is a simple way for our customers to contribute to the achievement of their company’s climate protection goals. As in a few markets goals of this nature are not voluntary but mandatory this service offers an easy way to save money as well.

Additionally, environmental considerations have a high public profile. In many ways this has influence on the operational success of the companies. Environmentally friendly department and organisation profiles are becoming an important factor to attract highly skilled workforce, which is the basis for each effective company.

Do you believe use of renewable resources can

pave way for sustainability? If yes, what initiatives has your company taken to make sure your products and solutions offer ecological benefits?

We believe it is indispensable to have a strategy on the reduction of resources and energy. Not only is it important to use renewable energy, but as well that the resources are used with maximum efficiency to minimise the environmental impact.

With our carbon neutral printing program, we have recently selected a new wind energy project on the island of Aruba in the Caribbean Sea and will soon start to support it. The project helps to reduce CO2 emissions by roughly 150,000 tons per year. Being the first project of this kind in the Caribbean Sea it also serves as an important case study for best practice in renewable energy production for the whole region.

In addition, we started in Germany for example to purchase only green (renewable) energy for all our offices and the HQ. These are just a few examples of what Konica Minolta is doing to foster sustainability within society at large. Since the program started in 2015, we managed to cancel 2,600,000 kg CO2. Additionally, our event appearances at key industry fairs such as Drupa or CeBIT are operated in a carbon neutral way.

Can you point out a couple of products and solutions from your portfolio, which focus on sustainability?

Konica Minolta does not see sustainability as a product feature to focus on. Sustainability is part of our integrated approach to business. For each and every operation we are taking on, sustainability is a key factor to be considered. It lies within the nature of our company to act sustainably and be a helpful organisation that supports solving environmental and social issues – simply an organisation the global community can rely on. Therefore, nearly all of our products and solutions consider this approach.

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The requirements of the markets change quickly which is why printers have to become more than just manufacturers. They have to be able to consult their clients, to provide solutions and services, which link their set of offerings and skills to the exact needs of their clients.

Like this, the printers will be able to take maximum advantage of their

hardware and get the most value out of their investments towards printing machinery.

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Opinion & insight

Smithers Pira Forecasts Functional and Industrial Printing Market to Grow to $114.8 Billion by 2022

ME Printer September 2017

Industrial and functional printing applications are all seeing growth with sectors including décor and laminates; ceramics; electronics, including displays and photovoltaics; glass; aerospace and automotive; biomedical; promotional and miscellaneous items; 3D printing; and inkjet printed textiles. All of these are printed by a variety of specialist analogue methods and inkjet. In ‘The Future of Functional and Industrial Print to 2022’, Smithers Pira values the current market at $76.9 billion, up from $37.2 billion in 2012, but with further growth forecasted to $114.8 billion by 2022. ‘Suppliers have developed new equipment that widens the applications, with new inks, coatings and functional fluids providing new properties of flexibility, adhesion and durability, together with novel capabilities in electronics and biomedical to provide specific actions.

While analogue printing methods – gravure, flexo, litho, screen, pad printing and foiling – are widely used, there is very strong growth in digital methods, with new inkjet inks and fluids opening many new opportunities,’ says, Sean Smyth, author of the report.

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‘These markets do not use paper or paperboard substrates, but rather plastic, film, glass, wood, metal, ceramics, textiles, laminates and composite materials are involved. In the case of 3D printing there are plastics and metals, with some composites.’

Industrial printing takes place across the world, with manufacturers using the processes, and specialist suppliers selling to component and product manufacturers. Routes to market vary widely, with large manufacturers employing printing functions as part of their processes, and specialist print businesses supplying components.

Asia is the largest region, reflecting the concentration of manufacturing there, with large printing companies supplying electronics and environment materials, films and interior décor materials; and it is home to many giant electronic companies using printing as part of the manufacture of membrane switches, tags, circuitry, displays and photovoltaics. There is also strong growth in North America and Western Europe for high-value items and as improvements to many manufacturing processes. New technologies are being developed in these regions, with inkjet textile bringing high-value, short-run textile printing closer to the end user; while 3D printing is enabling changes to some manufacturing while potentially changing business models and whole supply chains through distributed 3D printing on-demand.

Printing may be used as part of a wider manufacturing process or, in the case of 3D additive printing, it can be the manufacturing. The routes to market for printing are very complex and fragmented. Established suppliers may be manufacturers, or part of a wider supply chain. Often these companies will show less concern about the efficiency of a printing process when it is just one component of a manufacturing process. When building a car that sells for $30,000, an instrument panel that costs $100 is significant, but it is not a critical part of the cost build-up since print on that $100 panel will be worth $1-2.

The demand for ever-increasing efficiency of printing technology does not play out in the same way – until print becomes a bottleneck or the end-use market demands change.

Gravure, screen, pad printing and foiling are perfectly adequate for many of the long-established applications in which they are used.

In producing a beer stein or sheet of exterior architectural glass, the printing is a small component of the process and often the decoration will be integrated in the manufacturing line. In a changeover, the print setup is generally a lot simpler than the product change.

The required skillset for this print is probably less than in commercial print or packaging; prepress production is often outsourced with screens, plates and cylinders bought in as required and reused over many years.

The management of the industrial plant will concentrate on improving the methods of making the product rather than the intricacies of print technology. There is also much activity in developing routes to market, for print suppliers and equipment manufacturers, and for associated consumables supply.

EUROPEAN DIGITAL PRESS ASSOCIATION

AWARDS 2017

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Opinion & insight

We Are Focused on Helping Our Customers Become Environment-Friendly: EFI Ken Hanulec, the Vice President of Marketing at EFI Inkjet, speaks to ME Printer about the ways in which EFI is bringing in environment friendly solutions and products to the market.

Many companies are pushing for sustainability in the printing industry. How do you as a company that provides printing products and solutions make sure you contribute to the cause?

Like many vendors in the signage and graphics space, we recognized our customers’ needs for an alternative to solvent systems, because of the levels of VOCs they can emit. The subsequent demand for UV systems as a replacement led us to becoming the world’s largest manufacturer of digital UV-curable inks.

We took it a step further, as we saw opportunities to address other aspects of the sustainability issue, by developing the first productionspeed LED UV-curing inkjet systems.

Our LED printers use much less heat than what is required for traditional UV curing or for drying latex prints.

That translates into reduced use of energy resources and, as a result, lower electricity bills for our customers.

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Economic concerns, technological threat and uncertain futures have contributed to a crisis of confidence in print. Do you agree to this statement? If yes, what more needs to be done?

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There are markets for prints that are challenged and are not likely to return to what they once were, but there is tremendous opportunity when you really examine and redefine what is considered “print.”

Many markets in signage and graphics printing have been resistant to commoditisation, and it is a sector that has grown from traditional outdoor billboard signage to fleet and vehicle wraps, building wraps, innovative, high-end POP displays on unique substrates, and more.

As more people experience the positive impact those graphics have in a marketing sense, that sector of print will continue to grow and drive profitability for customers.

And then, beyond that, there is an industrial side of print where digital print at least will drive tremendous change, in markets like wood and flooring products, apparel and décor, ceramic tiles, brick, concrete and more.

These are markets that were not defined as “print” a generation ago, but digital technologies are bringing these types of industrial applications more into the graphic arts space, which speaks volumes about the potential strong future for print manufacturing.

What sort of factors are shaping today’s print industry?

From a sustainability standpoint, there is not only a need to develop safer, greener technologies, but there also is a significant need to reduce waste. EFI’s LED inkjet customers benefit from reduced waste because LED lamps produce a more-consistent exposure over the life of the lamp. As a result, there are fewer wasted prints related to bulb degradation and trial-and-error lamp power adjustments.

Beyond that, the trend toward “lean” and greater efficiency in operations points to the many production workflow advantages EFI has developed for our Fiery digital front end systems and our MIS/ERP and web-to-print workflow software.

Using these systems to eliminate mistakes in the production process saves our customers money and improves their efficiency. For many, and perhaps most, of our workflow software customers, the higher

levels of efficiency allow them to produce much more work without adding staff.

What are the challenges that block the pathway towards sustainability in the printing industry?

I think the industry is on a positive path, and there has been substantial progress both in recycled media compatibility with digital printing systems and in recyclability of digitally printed materials. Recycling is certainly a consideration in R&D for our new technologies. For example, printed output from our new ultrahigh-speed single-pass LED inkjet press for corrugated board printing, the EFI Nozomi C18000, is certified for recyclability.

New media options, digital technology implementations and green expectations can breed market uncertainty. In such a scenario, how can printers make sure their new investments can bring in maximum ROI? Even the most environmentally sustainable systems cannot help printing companies if those systems cannot deliver a good ROI. While our LED printers have been important as a way for our customers to increase the sustainability of their print operations, we recognise it is not a one-size-fits-all approach. The amount of printing capability has to be in line with the amount of business a customer has. That's why EFI has a range of LED production inkjet graphics printing technologies, from entrylevel products like the new EFI Pro 16h hybrid roll/flatbed printer to higher-volume, high-speed models like the VUTEk LX3 Pro printer hybrid printer.

Opinion & insight

Lessening the Environmental Impact is Built into Our Ecosystem: Brother ME Printer speaks to Heiner Rupperath, the Sales and Product Manager IPM (Industrial Printing Machines) and the Marketing Manager at Brother Internationale Industriemaschinen GMBH, about how Brother tackles sustainability in the printing industry Many companies are pushing for sustainability in the printing industry.

How do you as a company that provides printing products and solutions make sure you contribute to the cause?

Brother has established its own “Global Charter” and every staff member has to follow these basic rules called “Codes of Practise”.

The sentence related to the Environment says: “The Brother Group helps the society to achieve sustainable development, by positively and continuously considering the environmental impact of all aspects of our business operation.”

Furthermore, each Brother office/ production place is obliged to be ISO14001 certified as well as all our products have to meet the highest standards as much as possible and for our Textile Printer we received the “OekoTex passport” or GOTS 5.0.

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To make sure that all requirements are followed by each office/production site and staff member, Brother is doing internal and external audits regularly.

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Economic concerns, technological threat and uncertain futures have contributed to a crisis of confidence in print. Do you agree to this state-

ment? If yes, what more needs to be done?

I cannot agree with this statement. I would rather say that a group of consumers has become more sensitive for environmental impacts while the other part of consumers is more focused on the low prices.

If the overall society could accept to pay a correct price, especially in the textile industry including textile printing, it would relieve a lot of pressure from the production factories and everybody in the supply chain could do more with regards to sustainability.

What sort of factors are shaping today’s print industry?

Just a few key words: Internet, Web-shops, pricing, fast and flexible deliveries, special application printing on textiles to be unique, time, manpower, automation printing process, etc.

There are many factors but the priority of these can differ from sales area to sales area globally.

What are the challenges that block the pathway towards sustainability in the printing industry?

One of the biggest challenges are printing costs, the request of special effects and the development of environmental friendly production processes.

Development costs a lot of

money and has to be profitable in the end.

On the other side the consumer needs to understand that quality and activities for pushing sustainability costs money and is not for free. Of course, not all depends on the money, it is also related to the individual level of responsibility of Trust, Respect, Ethics and Morality.

New media options, digital technology implementations and green expectations can breed market uncertainty. In such a scenario, how can printers make sure their new investments can bring in maximum RoI?

It is a matter of explaining the advantages in a trustful and fair way to the printers. It makes no sense to tell the client that a printer can do everything.

The producers and their sales & service partners in each region of the world have to increase the knowledge of each printing technology in the best way and explain the full printing process from media decision until sales possibilities.

We from Brother created many different channels to spread knowledge directly to customers, like our GT-3 APP, our regular Newsletter or Application Catalogue and many more, so that the

customer can have a clear picture of what he/she is investing in and expect the right ROI.

How according to you can printers reshape their businesses by aligning commercial and environmental goals?

We recommend printers/customers to investigate carefully by all possible means like exhibitions or magazines. This knowledge is essential to make the right decision and it takes time. The movements of new developments are going quite fast and we would prefer that customers put one of their priorities to the environmental aspects of the equipment they are looking for besides reliability, quality and ROI. It is also a matter of promoting the advantages of the new possibilities to save our world, like we do with our “Brother Earth” Logo and activities.

Do you believe use of renewable resources can pave way for sustainability? If yes, what initiatives has your company taken to make sure your products and solutions offer ecological benefits?

We always try to reduce waste by finding new solutions for the maintenance of our textile printers. Every new generation is trying to reduce the burden of environmental impacts like waste, noise and bad working conditions.

There are limits but our intention is to overcome these limits as much as possible and to be ahead of the competition. Our next generation of textile printer e.g. will have a totally new concept in case of ink supply and print head cleaning.

Furthermore, our inks are OekoTex passport and/or are GOTS certified. It is absolutely important

that we can provide evidence to the customer on demand.

Can you point out a couple of products and solutions from your portfolio that focus on sustainability?

Well, I can talk only about the textile printing equipment from Brother. The GT-3 Series garment printer is a digital printing solution to print on several textile materials like shirts, bags, shoes, socks, jackets, and so on.

This machine has a very effective usage and maintenance of inks and is one of the best solutions in the market to minimize the ink waste. It is a reliable industrial machine with water based pigment inks which has his advantages in case of screen printing and the related environmental aspects. It can be used for small and big productions of individual textiles.

LED to Lead the Digital Signage Industry to the Next Level

Abdul Rahman Falaknaz, Chairman

of International Expo Consults and an expert for the digital signage industry pointed out, “The digital signage industry is on a major upswing largely driven by the area’s growing retail, commercial, healthcare, F&B, tourism and infrastructure sectors. The digital signage industry is mostly catered to by the LED technology and the demand for high definition picture quality complimented with attractive design is driving the demand for displays market”.

The global digital signage market is expected to grow from USD 19.61 Billion in 2016 to USD 32.84 Billion by 2023, at a CAGR of 7.4%. Research

shows that it can be upto four times as captive than static displays, thereby increasing the recall rate and the effectivity of brand awareness campaigns.

The LED industry was worth $45-47 billion in 2016 as per reports and represents around 50% of the total lighting industry. The study also highlights that the GCC LED lighting market will be subject to a growth of 16.8 % (CAGR) from 2015 to 2020 to reach sales to the amount of $1,978.1 million. Additional requirements of pursuing lighting energy conservation, LED lighting will have more opportunities of replacing conventional lighting.

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The digital technologies have overtaken the more tradition print versions of late. Retailers, entertainment and leisure venues, corporate houses and other businesses are constantly monitoring their marketing and communication approaches to be conspicuous in such a crowded marketplace. As a result, many organisations are taking maximum advantage of powerful signage as choice means of placebased mass communication. Digital signage can be a powerful tool for engaging customers for any business and LED is proving to be the preferred technology.

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Opinion & insight

Special Effects Beyond CMYK in Digital Printing A number of today’s commercially available digital printing solutions have added units beyond four-colour, either inline or offline, to enable special effects that enhance digital print. Unique imaging capabilities can transform printed materials from commodity, price-sensitive offerings to higher-value products that command a premium. This article explores how special effects can enhance the value of print and create new growth opportunities for service providers.

Production digital colour document printing technology has come a long way since it was first introduced in the mid-1990s. Technological innovations on many fronts have led to faster speeds, longer run capabilities, larger formats, wider colour gamut, and the ability to create eye-catching special effects that enable pieces to stand out, get noticed, and drive business results.

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A number of today’s commercially available digital printing solutions have added units beyond fourcolour, either inline or offline, to enable special effects that enhance digital print. The new feature sets of today’s devices offer big benefits and new application options for print providers. In the U.S. and Western Europe, InfoTrends believes that the market value for enhanced digital printing is about $917 million. This value is expected to experience a compound annual

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growth rate of 14%, reaching $1.3 billion by 2020.

Enhancing the Value of Print Unique imaging capabilities can transform printed materials from commodity, price-sensitive offerings to higher-value products that command a premium. There are many options for enhancing the value of digitally printed applications, including:

Specialty inks or effects: This category covers unique inks that are outside of the standard process or spot colours, such as metallics, foils, fluorescents, UV/IR (for security applications), and white (required for printing on clear or coloured substrates).

In-line spot or flood coating: For these applications, an imaging unit is capable of applying a spot or

flood coat of a clear matte, gloss, or satin finish. Spot coating enables special effects like watermarking, while a flood coating offers a matte or gloss finish and provides a protective layer against scratching.

Spot colours: An additional imaging unit can apply a standard highlight colour (e.g., red, green, blue, or yellow) or a custom colour that matches a particular corporate brand or other desired colour (such as a Pantone colour).

Expanding colour gamut: This can be achieved with a single colour where the gamut is expanded in one direction (e.g., toward red, green, or blue), or it may involve multiple colours to more extensively expand the gamut (e.g., by adding orange, violet, and green to cyan, magenta, and yellow). It is also possible to extend the tonal range of process colours by adding

light cyan, light magenta, or light black (gray).

Textured effects that capture attention: Texture provides a tactile, raised effect. These embossed/ debossed effects are common on applications such as book covers, labels, and greeting cards.

Enhanced security: Materials can be printed with infrared (IR) or ultraviolet (UV) inks that are only visible under special lighting conditions.

These are typically used for tickets, identity cards, and other secure documents.

According to InfoTrends’ study Beyond CMYK: The Use of Special Effects in Digital Printing, designers and print buyers understand the benefits that special effects deliver in making their print pieces stand out and capture attention. The print buyers that InfoTrends interviewed identified white, spot colours, fluorescents, and spot/flood coating as the special effects they would be most likely to leverage. Overall, buyers saw the most benefit in using special effects with printed brochures, business cards, direct mail, and greeting/invitation cards.

A New Growth Opportunity

Enhancing digital print with special

Marketers, graphic designers, and print buyers are exploring the use of special effects to make their customer communications stand out. A key reason for the low use of special effects is that many designers and buyers don’t realize that digital devices are capable of producing affordable, short-run, personalized pieces that include special effects.

Print providers that educate customers on the value that special effects can add to digital print will be able to stand out from the competition and capture more work.

Special effects printing can be a profitable endeavor. According to InfoTrends’ research, print buyers will pay premiums in the range of 24% to 89% for digital print enhancements over CMYK-only work. Interestingly, many buyers expressed a willingness to pay a higher premium for special effects than printers believed they would pay. Overall, print buyers reported that they are willing to pay more for nearly all special effects studied, except for spot colours. Buyers probably expect to pay a lower premium for spot colours because they are comfortable with a process colour reproduction of a corporate colour (digital systems can accurately

reproduce many custom colours using a process colour simulation).

The Challenge is Selling!

According to the print providers that InfoTrends surveyed, implementing the systems to produce special effects is relatively simple. The challenges reside in understanding the best practices for optimizing the system, promoting capabilities to customers, and pricing the jobs.

Although selling customers on the value can be daunting, savvy providers are overcoming the challenge by showing well-designed, attention-grabbing print samples to prospective buyers.

The Bottom Line

Enhanced digital printing techniques offer many benefits to print service providers. Unique imaging can help providers differentiate themselves from competitors by offering a broader set of capabilities. More importantly, these capabilities can enable print providers to better serve their customers. Using enhanced printing techniques offers many opportunities for creating direct mail pieces and marketing materials that get noticed by adding texture, gloss, watermarks, or a protective coating, all while maintaining high print quality. When combined with other digital print advantages such as short runs, quick turnarounds, personalized print, and just-in-time manufacturing, these enhanced capabilities open up an entirely new world for production digital print.

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Only a small percentage of today’s production digital printing jobs are produced using these specialty effects, but a significant number of print buyers believed that these effects would be beneficial for certain applications. For example, 47% of print buyers believed that their brochures could benefit from spot or flood coating.

effects offers print providers a substantial opportunity to grow their businesses. According to InfoTrends’ Beyond CMYK study, about 30% of all printed colour pages in the U.S. and Western Europe currently receive some type of special effects. Meanwhile, the percentage for digital print is far lower—less than 10% of digital printing volume uses a fifth colour at this time.

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Calendar

TRADE SHOWS CONFERENCES & EVENTS September 2017

Print 17 Chicago, USA 10 - 14 September, 2017 FESPA Africa Johannesburg, South Africa 13 – 15 September, 2017 Sign China Shanghai, China 20 – 22 September, 2017

IPEX Birmingham, UK 31 October – 3 November, 2017

November 2017

EmPack Madrid, Spain 7 - 8 November, 2017

Healthcare Packaging Expo Las Vegas, United States 25 - 27 September, 2017

Inprint Munich, Germany 14 – 16 November, 2017

Labelexpo Europe Brussels, Belgium 25 – 28 September, 2017

Direct Container Print and GlassPrint Düsseldorf, Germany 27 - 30 November, 2017

Sign Istanbul Istanbul, Turkey 4 – 8 October, 2017 World Publishing Expo Berlin, Germany 10 – 12 October 2017

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Eurasia Packaging Istanbul, Turkey 25 – 28 October, 2017

Pack Expo Las Vegas, United States 25 - 27 September, 2017

October 2017

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IPAP Tehran Tehran, Iran 12 - 15 October, 2017

SGIA Expo New Orleans, United States 10 - 12 October, 2017 RemaxWorld Expo Guangdong, China 12 – 14 October 2017

December 2017

plastpack West Africa Accra, Ghana 5 - 7 December, 2017 FESPA Eurasia Istanbul, Turkey 7–10 December, 2017 Print Pack Arabia Sharjah, UAE 11 – 14 December, 2017 Plastivision Arabia Sharjah, UAE 11 – 14 December, 2017

MARK YOUR CALENDAR BOOK YOUR TICKETS Paper Arabia Dubai, UAE 12 – 14 December, 2017 Pack Africa Cairo, Egypt 14 - 16 December, 2017 Pamex Mumbai, India 18 - 21 December 2017

January 2018

Digi Sign Africa Cairo, Egypt 9 – 11 January 2018 Heimtextil Frankfurt, Germany 9 – 12 January, 2018 SGI Dubai Dubai, UAE 14 – 16 January, 2018 Saudi Print & Pack Riyadh, KSA 21 – 24 January 2018

February 2018

Paperworld Middle East Dubai, UAE 27 February – 1 March, 2018

March 2018

April 2018

Ponte Vedra Beach Florida, U.S. 9 - 11 April, 2018 Inkjet Summit Ponte Vedra Beach, Florida, US 9-11 April, 2018 PPC Spring Outlook and Strategies Conference Baltimore, Md., US. 11-13 April, 2018 Pure Digital Amsterdam, The Netherlands 17 - 19 April, 2018 Pure Digital Amsterdam, The Netherlands 17 - 18 April, 2018 2018 NAPIM Spring Convention Sonoma, Calif., US 20-23 April, 2018

May 2018

FESPA 2018 Global Print Expo Berlin, Germany 15 - 18 May, 2018 ME Printer September 2017

DPES Sign Expo China Guangdong, China 3 – 6 March 2018

FPA 2018 Annual Meeting Naples, Florida, US 13-15 March, 2018

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‫‪Events‬‬

‫رواد الصناعة حول العالم يستعدون الفتتاح‬ ‫معرض بايبروورلد الصين ‪2017‬‬ ‫تعقد الدورة ‪ /13/‬من معرض بايبروورلد‬ ‫الصين‪ ،‬المعرض التجاري الرائد في صناعة‬ ‫القرطاسية واللوازم المكتبية في الصين‬ ‫من‪ 21-23‬سبتمبر ‪ 2017‬في مركز شنغهاي‬ ‫الدولي للمعارض الجديد في الصين‪ .‬وبفضل‬ ‫الدعم القوي للصناعة من جميع أنحاء‬ ‫العالم ستستضيف دورة ‪ 2017‬مجموعة‬ ‫من ‪ /548/‬عارضا ً من ‪ 13‬دولة ومنطقة‬ ‫بما في ذلك الصين وفرنسا وألمانيا والهند‬ ‫وإيطاليا واليابان وكوريا ونيوزيلندا وصربيا‬ ‫وسويسرا والمملكة المتحدة‪ ،‬وهونغ كونغ‬ ‫وتايوان‪.‬‬

‫األكثر ابتكارا ً ونماذج األعمال األكثر فعالية‪،‬‬ ‫لمساعدة الشركات الصغيرة والمتوسطة‬ ‫الحجم لتعظيم أداء عملها‪ ،‬وأعتقد أنه‬ ‫مع هذه المنصة الفريدة ستتمكن هذه‬ ‫الشركات من التفاعل المباشر مع هذه‬ ‫الصناعة وكسب رؤية السوق للمساعدة في‬ ‫تطوير أعمالها‪ .‬مع ردود الفعل الهائلة العام‬ ‫الماضي فإن المشاركة الجديدة لمعرض‬ ‫(‪ )Small yet Beautiful‬ستتضاعف في‬ ‫الحجم مقارنة بالعام السابق‪ ،‬حيث تشغل‬ ‫ما يقارب ‪ 200‬متر مربع من المساحة‬ ‫اإلجمالية للمعرض‪“ .‬‬

‫ومع افتتاح المعرض تستعد العديد‬ ‫من العالمات التجارية العالمية الشهيرة‬ ‫لتقديم أحدث منتجاتها‪ ،‬الرؤية المستقبلية‬ ‫للسوق وعلم الصناعة للزوار من جميع‬ ‫أنحاء العالم‪ .‬وأبرز األسماء المشاركة في‬ ‫المعرض‪:‬‬

‫وبالنسبة لمعرض عام ‪ ،2017‬سوف‬ ‫يلتقي ما يصل إلى ‪ /100/‬عالمة تجارية‬ ‫عالمية رائدة في هذا المجال‪ ،‬والتي تضم‬ ‫مجموعة منتجات شاملة من القرطاسية‬ ‫العصرية واللوازم المكتبية والهدايا وغيرها‬ ‫من المنتجات ‪ .‬ما هو أكثر من ذلك‪ ،‬سيتم‬ ‫تخصيص منطقة نقاش أيضا لتزويد زوار‬ ‫المنطقة بخبرة أوسع عن هذه المنتجات‪.‬‬

‫كما ستتضمن األجنحة منتجات صينية من‬ ‫إيوو‪ ،‬ووينزو‪ ،‬وكينغوان‪ ،‬ونينغبو‪ ،‬وفوجيان‪،‬‬ ‫وتايوان وهونغ كونغ و التي ستكون الضوء‬ ‫األساسي في معرض ‪ ، 2017‬بحيث يتطلع‬ ‫كل المشاركين من جميع األنحاء إلثبات‬ ‫منتجاتهم المبتكرة‪ ،‬فضال عن تبادل أحدث‬ ‫تطورات الصناعة من مناطقهم‪.‬‬ ‫يعاد معرض (‪)Small yet Beautiful‬‬ ‫بشكل بارز هذه السنة ‪ 2017‬بعد أول ظهور‬ ‫ناجح له في العام الماضي‪ ،‬وسينعكس‬ ‫االهتمام بشكل خاص على تطور االتجاهات‬ ‫في قطاع تجارة التجزئة في القرطاسية‪،‬‬ ‫وسيكشف عن فرص جديدة لهذا القطاع‪.‬‬ ‫قالت السيدة جودي تشيونج‪ ،‬نائب المدير‬ ‫العام لشركة ميسي فرانكفورت(شنغهاي)‬ ‫ش‪.‬ذ‪.‬م‪.‬م ‪« :‬من خالل إطالق (‪Small yet‬‬ ‫‪ ، )Beautiful‬نحن نهدف إلى إظهار المنتجات‬

‫إضافة الى ذلك ستضم «بابير وورلد الصين»‬ ‫هذا العام كال ً من ‪:‬‬ ‫«منطقة الحس الشرقي» الذي يهدف الى‬ ‫تعزيز الثقافة الشرقية والثقافة الصينية‬ ‫بدعم من المعارض الفنية الصينية‪ ،‬بعد أن‬ ‫كانت «منطقة الحس الشرقية» جزءا من‬ ‫بابيرورلد الصين لمدة ثالث سنوات متتالية‪.‬‬ ‫كما ستلتقي بالمعرض ما يقارب ‪70‬‬ ‫متحف من المتاحف الشهيرة‪ ،‬المصممين‬ ‫الناشئين‪ ،‬العالمات التجارية والشركات‬ ‫المصنعة للجودة‪ .‬بعض األسماء الجديرة‬ ‫بالذكر إدارة متحف نانجينغ ومتحف‬ ‫نينغبو ومتحف شينزين حيث ارتفع عدد‬ ‫العارضين هذا العام بنسبة ‪ 65٪‬مقارنة‬ ‫بالعام الماضي‪.‬‬

‫لتقديم منصة (الكل في واحد) لكل من‬ ‫األعمال والتبادل المعرفي‪ ،‬سعى منظمي‬ ‫المعرض هذا العام على ترتيب سلسلة‬ ‫متكاملة من البرامج‪ ،‬أحدها «تيدكيدس» ‪-‬‬ ‫هو برنامج يركز على اكتشاف إبداع األطفال‪،‬‬ ‫ففي اليوم األخير من المعرض ستشارك‬ ‫مجموعة مختارة من طالب المدارس‬ ‫االبتدائية والثانوية فى بكين وقوانغتشو‬ ‫وشانغهاى في هذا البرنامج لتبادل األفكار‬ ‫ووجهات النظر وسيتمكن الصناع من‬ ‫التواصل المباشر معهم لمعرفة المزيد عن‬ ‫احتياجات وأفكار الجيل القادم‪.‬‬ ‫سيتزامن معه حدث أخر ندوة حول «تعزيز‬ ‫التصميم والتسويق للمتاحف الصينية‪،‬‬ ‫المنتجات االبداعية « سيشارك المتحدثون‬ ‫خاللها من بينهم السيد شيرو أوكي‪ ،‬كبير‬ ‫المستشارين والمدير التنفيذي السابق‬ ‫لمعهد اليابان لتعزيز التصميم وممثلين‬ ‫من مختلف العالمات التجارية التايوانية‬ ‫تصاميم منتجاتهم الناجحة ونماذج األعمال‬ ‫الفعالة الخاصة بالمتاحف‪.‬‬

‫يتم تنظيم بايبروورلد الصين بشكل‬ ‫مشترك من قبل ميسي فرانكفورت‬ ‫(شنغهاي) ش‪.‬ذ‪.‬م‪.‬م‪ ،‬وغرفة التجارة‬ ‫الصينية للمنتجات الصناعية الخفيفة‬ ‫والفنون والحرف‪ ،‬والتجارة الخارجية‬ ‫قوانغشتو لجنوب الصين‪.‬‬

‫‪ME Printer September 2017‬‬

‫خالل اليوم األخير من المعرض سيتم‬ ‫االعالن عن حدث خاص ومنطقة مخصصة‬ ‫في بايبروورلد الصين ‪ 2017‬حيث سيعرض‬ ‫عدد كبير من المصممين إبداعاتهم الخاصة‪،‬‬ ‫ستبرز منطقة العرض هذه التي تدعمها‬ ‫مجلة جورنال شو الطلب القوي على‬ ‫المخصصين الشخصيين كما ستسمح‬ ‫لمصنعي القرطاسية بمواكبة أحدث‬ ‫تطورات السوق‪.‬‬

‫‪40‬‬

‫آراء وأفكار‬

‫نحن نركز على مساعدة عمالئنا‬ ‫في أن تصبح اآلالت صديقة للبيئة‬ ‫ذلك ما ذكره كين هانوليك‪ ،‬نائب رئيس التسويق في شركة ‪EFI‬‬ ‫لألحبار‪ ،‬في حديثه إلى مي برنتر حول الطرق التي تطرحها الشركة‬ ‫في السوق فيما يخص الحلول والمنتجات الصديقة للبيئة‪.‬‬ ‫هناك العديد من الشركات التي‬ ‫في تحقيق االستدامة‬ ‫تسهم‬ ‫في صناعة الطباعة‪ .‬كيف يمكن‬ ‫لشركتكم توفير منتجات الطباعة‬ ‫لضمان‬ ‫المناسبة‬ ‫والحلول‬ ‫المساهمة في تحقيق االستدامة؟‬

‫لقد أدركنا احتياجات عمالئنا لوجود بديل‬ ‫ألنظمة المذيبات في القسم المخصص‬ ‫لطباعة الصور والالفتات كغيرنا من البائعين‪،‬‬ ‫وذلك بسبب نسب المركبات العضوية‬ ‫المتطايرة المنبعثة منها‪ ,‬وتبعه الطلب على‬ ‫أنظمة األشعة فوق البنفسجية كبديل لها‪,‬‬ ‫ما جعلنا أكبر مصنع لألحبار الرقمية القابلة‬ ‫المعالجة في العالم‪.‬‬ ‫لألشعة فوق البنفسجية ُ‬ ‫كما اتخذنا خطوة أبعد من ذلك‪ ،‬حيث‬ ‫رأينا فرصا ً لمعالجة ظاهر أخرى لمسألة‬ ‫االستدامة‪ ،‬وذلك من خالل تطوير األنظمة‬ ‫األولى إلنتاج الطابعات النافثة للحبر من‬ ‫نوع ‪ LED UV‬لألشعة فوق البنفسجية‪ ,‬إذ‬ ‫تحتاج تلك الطابعات حرارة أقل بكثير مما‬ ‫تتطلّبه الطابعات التقليدية لمعالجة األشعة‬ ‫فوق البنفسجية أو لتجفيف طباعة األنسجة‪,‬‬ ‫ما يؤدي إلى انخفاض استخدام موارد الطاقة‬ ‫إلى جانب انخفاض فواتير الكهرباء لعمالئنا‪.‬‬

‫‪ME Printer September 2017‬‬

‫لقد ساهمت المخاوف االقتصادية‬ ‫والتهديد التكنولوجي والمستقبل‬ ‫الغامض في أزمة الثقة في الطباعة‪.‬‬ ‫هل تتوافق مع هذا الكالم؟ إذا‬ ‫كانت اإلجابة نعم‪ ،‬فما الذي يجب‬ ‫العمل عليه أكثر من ذلك؟‬

‫‪41‬‬

‫توجد العديد من أسواق الطباعة المنافسة‬ ‫والتي ربما ال تعود إلى ما كانت عليه سابقاً‪،‬‬ ‫ولكن هناك فرصة كبيرة عندما تبحث‬ ‫وتطلع وتتز ّود بمعلومات أكثر لتعيد تعريف‬ ‫ّ‬ ‫ما يعتبر "مطبوعا ً "‪ .‬وقد كانت العديد‬ ‫من األسواق الخاصة بطباعة الالفتات‬ ‫والرسومات مناهضة لفكرة طباعة السلع‪،‬‬ ‫حيث يعد القسم الذي نشأ من خالل‬ ‫اللوحات والالفتات التقليدية الخارجية‬ ‫ألغلفة األساطيل والمركبات‪ ،‬واألبنية‪،‬‬ ‫وعروض أخرى مبنية على ركائز فريدة من‬ ‫نوعها‪ ،‬وغيرها‪.‬‬ ‫كما أن المزيد من الناس يشهدون التأثير‬ ‫إيجابي لتلك الرسومات بالمعنى التسويقي‪،‬‬ ‫فإن هذا القسم من الطباعة سوف يستمر‬ ‫في النمو وزيادة الربحية للعمالء‪ ,‬بينما من‬ ‫الجانب الصناعي فإن الطباعة الرقمية قد‬

‫ُتحدث تغييرا ً هائال ً في كل من األسواق‬ ‫الخاصة بمنتجات الخشب واألرضيات‬ ‫والمالبس والديكور‪ ،‬وبالط السيراميك‬ ‫والقرميد واإلسمنت وغيرها‪.‬‬ ‫مسمى‬ ‫إن هذه األسواق ال تندرج تحت‬ ‫ّ‬ ‫"الطباعة" منذ زمن بعيد‪ ،‬بَيد أن التقنيات‬ ‫الرقمية تجعل هذه األنواع من التطبيقات‬ ‫الصناعية تندرج ضمن مجال الفنون‬ ‫ّ‬ ‫تبشر بمستقبل عظيم‬ ‫التصويرية‪ ،‬والتي‬ ‫لصناعة الطباعة‪.‬‬

‫ما العوامل التي تدخل في صناعة‬ ‫الطباعة اليوم؟‬

‫انطالقا ً من مبدأ االستدامة في الطباعة‪،‬‬ ‫فإنه ليس هناك حاجة إلى تطوير تقن ّيات‬ ‫أكثر أمانا ً وتطويرا ً فحسب‪ ،‬بل هناك أيضا ً‬ ‫حاجة كبيرة للحد من النفايات‪ .‬و يستفيد‬ ‫عمالء طابعات ‪ LED‬النافثة للحبر التي‬ ‫تنتجها شركة ‪ EFI‬من تقليل المخلفات‬ ‫ألن تلك الطابعات يتم تعريضها للمصابيح‬ ‫بما يتوافق ومدى عمر المصباح‪ .‬لذلك‪,‬‬ ‫يوجد القليل من المطبوعات المستهلكة‬ ‫المتعلقة بتدهور المصباح الخاص بها‬ ‫وتعديالت استطاعة المصباح التجريبية‬ ‫والخاطئة‪.‬‬ ‫وعالوة على ذلك‪ ،‬فإن االعتماد على عزم‬ ‫وكفاءة أكبر في العمليات يشير إلى العديد‬ ‫من مزايا سير اإلنتاج التي وضعتها الشركة‬ ‫لألنظمة الرقمية ونظام إدارة المعلومات أو‬ ‫نظام تخطيط موارد المؤسسات‪ ,‬إضافة إلى‬ ‫طباعة البرمجيات الخاصة بتطبيقات شبكة‬ ‫اإلنترنت‪.‬‬ ‫إن استخدام هذه األنظمة للقضاء على‬ ‫األخطاء في عملية اإلنتاج يوفر من أموال‬ ‫عمالئنا ويسهم في تطوير كفاءتها‪.‬‬ ‫فيما يخص بعض أو غالبية عمالئنا‬ ‫المتابعين لبرامج سير عمل الطابعات‪,‬‬ ‫فإن وجود كفاءة ذات مستويات عليا تسهم‬ ‫في إنتاج المزيد من العمل دون زيادة عدد‬ ‫الموظفين‪.‬‬

‫ما هي التحديات التي تعيق‬ ‫االستدامة في صناعة الطباعة؟‬ ‫أعتقد أن هذه الصناعة تتجه نحو مسار‬ ‫إيجابي‪ ،‬وقد أحرزت تقدما ً كبيرا ً سوا ًء في‬

‫التوافق مع وسائل اإلعالم المعالجة أو مع‬ ‫أنظمة الطباعة الرقمية‪ ,‬إضاف ًة إلى إعادة‬ ‫تدوير المواد المطبوعة رقمياً‪ ,‬حيث تعد‬ ‫إعادة التدوير عملية مهمة في سبيل إنتاج‬ ‫تقنيات جديدة‪.‬‬ ‫كما ُتعد طباعة األلواح الملونة من خالل‬ ‫طابعة ‪ EFI Nozomi C18000‬النافثة‬ ‫للحبر ذات السرعة العالية خير مثال على‬ ‫نجاح عملية إعادة التدوير‪.‬‬

‫إن خيارات الوسائط اإلعالمية‬ ‫الجديدة‪ ،‬وتطبيقات التكنولوجيا‬ ‫الرقمية‪ ،‬والتوقعات المطروحة‬ ‫ربما تولد عدم اليقين في السوق‪,‬‬ ‫ففي ظل هذه التقنيات‪ ،‬كيف يمكن‬ ‫للطابعات إثبات أن استثماراتها‬ ‫الجديدة يمكن أن تحقق أقصى‬ ‫عائد استثمار؟‬ ‫إن النظم األكثر استدامة بيئيا ً ال يمكنها دعم‬ ‫شركات الطباعة ما لم تحقق عائد استثمار‬ ‫جيد‪ .‬فيما ُتع ّد طابعات ‪ LED‬وسيلة مهمة‬ ‫لعمالئنا لزيادة استدامة عمليات الطباعة‬ ‫الخاصة بهم‪ ،‬وعندها ندرك أنه ليس هناك‬ ‫نهج واحد يناسب جميع العمالء‪.‬‬ ‫ويجب أن تكون قدرة الطباعة متوافقة مع‬ ‫حجم النشاط التجاري الذي يمتلكه العميل‪.‬‬ ‫لذلك تنتج شركة ‪ EFI‬عدد من تقنيات‬ ‫طابعات الرسوم النافثة للحبر‪ ،‬ابتدا ًء من‬ ‫المنتجات البسيطة كالطابعة الملتفة أو‬ ‫المسطحة حتى الطابعات البدائية ‪ ,‬إلى‬ ‫جانب الطابعات ذات السرعة العالية كطابعة‬ ‫‪ ,VUTEk LX3 Pro EFI Pro‬ما يمكن‬ ‫العمالء الحصول على كافة مزايا االستدامة‬ ‫التي تقدمها الشركة من خالل تلك اآلالت‬ ‫التي تشكل أفضل عائد لالستثمار‪.‬‬

‫آراء وأفكار‬

‫وشركائهم في أقسام المبيعات والخدمات‬ ‫في كل مناطق العالم تزويد العمالء بكافة‬ ‫المعلومات الخاصة بتقنيات الطباعة‬ ‫باستخدام أفضل الطرق‪ ,‬إضاف ًة إلى شرح‬ ‫عملية الطباعة كاملة من خالل نشر تقرير‬ ‫مفصل عنها عبر وسائل اإلعالم إلى جانب‬ ‫تزويدهم باإلمكانات الخاصة بالمبيعات‪.‬‬ ‫فقد قمنا من خالل شركتنا بإنشاء العديد‬ ‫من القنوات بُغية تزويد العمالء بكل تلك‬ ‫المعلومات بشكل مباشر‪ ,‬حيث قمنا‬ ‫بتزويدهم بتطبيق أندرويد خاص بسلسلة‬ ‫منتجات ‪ ,GT-3 APP‬والنشرة اإلخبارية‬ ‫اليومية أو ما يسمى بيان التطبيق وغيرها‬ ‫الكثير‪ ،‬ما يمكّن العمالء من تكوين صورة‬ ‫واضحة عن ما سوف يستثمرونه مترافقا ً‬ ‫مع بيان عائد االستثمار الصحيح‪.‬‬

‫كيف يمكن للطابعات تطوير‬ ‫عملها من خالل مواءمة األهداف‬ ‫التجارية والبيئية؟‪-‬‬ ‫إننا ننصح بتزويد العمالء بطريقة عمل‬ ‫الطابعات بدقة تامة ضمن كافة الوسائل‬ ‫المتاحة كالمعارض أو المجالت‪ ,‬حيث أن‬ ‫ُ‬ ‫تزويد العمالء بتلك المعلومات ضروري‬ ‫جدا ً لضمان الوقت الكافي التخاذ قرارهم‬ ‫المناسب‪.‬‬

‫إن التطورات الجديدة تشهد تسارعا ً‬ ‫ملحوظا ً ‪ ،‬حيث نفضل أن يكون تركيز‬ ‫إحدى أولويات العمالء على المظاهر‬ ‫البيئية للمعدات المنشودة إلى جانب‬ ‫الموثوقية والجودة وعائد االستثمار‪.‬‬ ‫كما أنها مسألة لتعزيز مزايا اإلمكانيات‬ ‫الجديدة إلنقاذ عالمنا‪ ،‬كما تفعله شركتنا‬ ‫من خالل شعارها ونشاطاتها‪.‬‬

‫هل تعتقد أن استخدام الموارد‬‫يمهد الطريق‬ ‫المتجددة يمكن أن ّ‬ ‫لتحقيق االستدامة في صناعة‬ ‫الطباعة؟ إذا كانت اإلجابة نعم‪،‬‬ ‫فما هي المبادرات التي اتخذتها‬ ‫شركتك للتأكد من أن المنتجات‬ ‫والحلول التي تقدمها تتضمن‬ ‫فوائد بيئية؟‬

‫نسعى دائما ً لمحاولة الحد من النفايات‬ ‫من خالل إيجاد حلول جديدة لصيانة‬ ‫الطابعات النسيجية التي تنتجها شركتنا‪,‬‬ ‫إذ إن كل جيل جديد من المنتجات يتم ّيز‬ ‫بمساهمته في المحاولة بتقليل عبء اآلثار‬ ‫البيئية كالنفايات والضوضاء وظروف‬ ‫العمل السيئة‪ .‬إذاً‪ ,‬رغم وجود كل تلك‬ ‫العوامل المضرة بالبيئة إال أننا نسعى‬ ‫للتغلب على جميع هذه اآلثار البيئية قدر‬ ‫اإلمكان لنكون على قدر المنافسة‪ .‬وعلى‬ ‫سبيل المثال‪ ,‬يتم ّيز الجيل القادم من‬

‫طابعة المنسوجات بمفهوم جديد كل ّيا ً‬ ‫فيما يخص إمدادات الحبر وتنظيف رأس‬ ‫الطباعة‪ .‬وعالوة على ذلك‪ ،‬فإن األحبار‬ ‫التي نستخدمها حاصلة شهادة نظام‬ ‫أوكوتكس ومطابقة لمعايير األنسجة‬ ‫العضوية العالمية‪ ,‬ما يؤكد أهمية تقديم‬ ‫األدلة الكافية للعميل عند الطلب‪.‬‬

‫هل يمكنك اإلشارة إلى بعض‬ ‫المنتجات والحلول التي تركز‬ ‫على االستدامة من خالل عملك؟‬ ‫حسنا‪ ،‬ال أستطيع أن أتحدث إال عن‬ ‫معدات الطباعة النسيجية التي تنتجها‬ ‫شركة ‪ ,Brother‬ومنها طابعة ‪,GT-3‬‬ ‫وهي من سلسلة طابعات األلبسة كما‬ ‫ُتعد من إحدى الحلول الطباعية الرقمية‬ ‫لما تسهم به في طباعة العديد من المواد‬ ‫النسيجية مثل القمصان والحقائب‬ ‫واألحذية والجوارب والمعاطف‪ ،‬وغيرها‪,‬‬ ‫إذ تتم ّيز تلك اآللة باستخدامها الفاعل‬ ‫وصيانتها الجيدة لألحبار‪ .‬كما أنها إحدى‬ ‫أفضل الحلول المتوفرة في السوق‬ ‫لتقليل نفايات الحبر‪ ,‬فهي آلة صناعية‬ ‫فعالة بمياه مصبوغة باألحبار لما فيها‬ ‫من مزايا تفيد في حال طباعة الشاشة‬ ‫وما يعقبها من مظاهر بيئية‪ ,‬كما يمكن‬ ‫استخدامها إلنتاج قطع صغيرة وكبيرة‬ ‫من المنسوجات الفردية‪.‬‬

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‫آراء وأفكار‬

‫االعتماد على النظام البيئي‬ ‫في تقليل األثر البيئي‬ ‫ذلك ما أ كده هاينر روبراث من خالل حديثه إلى مي برنتر‪ ،‬وهو مدير اإلنتاج‬ ‫والمبيعات ( في قسم آالت الطباعة الصناعية) ومدير التسويق في قسم‬ ‫اآلالت الصناعية الدولية لشركة ‪ Brother‬المتخصصة باآلالت الصناعية‬ ‫الدولية‪ ،‬حول كيفية مساهمة شركته في االستدامة في صناعة الطباعة‪.‬‬ ‫اإلنتاج‪ ,‬إذ ينبغي أن يبذل العاملون في‬ ‫سلسلة توريد اإلنتاج كل ما بوسعهم‬ ‫لتحقيق االستدامة‪.‬‬

‫ما هي العوامل التي تسهم في‬‫تطوير صناعة الطباعة اليوم؟‬ ‫ربما ينبغي التركيز على بعض الكلمات‬ ‫الرئيسية كاإلنترنت‪ ،‬والمراكز اإللكترونية‬ ‫‪ ،‬والتسعير‪ ،‬والتسليم السريع والمرن‪،‬‬ ‫وإنشاء تطبيق خاص للطباعة على‬ ‫المنسوجات لتكون فريدة من نوعها‪ ،‬إلى‬ ‫جانب الوقت‪ ،‬والقوى العاملة‪ ،‬وعملية‬ ‫الطباعة اآللية‪ ،‬وما إلى ذلك‪ .‬في الواقع‪,‬‬ ‫هناك العديد من العوامل التي تسهم‬ ‫في تطوير صناعة الطباعة اليوم‪ ,‬بَيد أن‬ ‫األولوية ربما تختلف بين منطقة مبيعات‬ ‫وأخرى عالمياً‪.‬‬

‫ما هي التحديات التي تشكّل‬‫عثرة في طريق االستدامة في‬ ‫صناعة الطباعة؟‬

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‫في تحقيق االستدامة في صناعة‬ ‫الطباعة‪ .‬كيف يمكن لشركتكم‬ ‫توفير منتجات الطباعة والحلول‬ ‫المناسبة لضمان المساهمة في‬ ‫تحقيق االستدامة لتلك الحرفة؟‬

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‫لقد أنشأت شركة ‪" Brother‬الميثاق‬ ‫العالمي" الخاص بها‪ ،‬إذ يتع ّين على‬ ‫كل موظف اتباع هذه القواعد األساسية‬ ‫المسماة "قوانين ممارسة العمل"‪ ,‬حيث‬ ‫تتضمن القوانين فيما يخص البيئة أن "‬ ‫ّ‬ ‫يسهم فريق عمل الشركة في مساعدة‬ ‫المجتمع بتحقيق التنمية المستدامة"‪،‬‬ ‫وذلك من خالل استمرار دعم التأثير‬ ‫البيئي بشكل إيجابي في جميع جوانب‬ ‫أعمالنا التجارية‪ ,‬إضافة إلى أنه يجب على‬ ‫كل مكتب ومقر إنتاج تابع للشركة أن‬ ‫يكون حاصال ً على شهادة نظام اإليزو‬ ‫‪ , 14001‬كما يجب أن تحقق منتجاتنا‬ ‫أعلى المعايير قدر اإلمكان‪ .‬كما ينبغي‬ ‫أن تكون الطابعة النسيجية حاصلة على‬ ‫شهادة نظام أوكوتكس ومطابقة لمعايير‬ ‫األنسجة العضوية العالمية‪ ,‬وذلك بُغية‬ ‫التأكد من أن كافة مكاتب ومقرات‬

‫اإلنتاج وشؤون العمال الخاصة بالشركة‬ ‫تل ّبي كافة المعايير‪ ،‬حيث تقوم الشركة‬ ‫بإجراء معاينات داخلية وخارجية على‬ ‫نحو منتظم‪.‬‬

‫المخاوف‬ ‫ساهمت‬ ‫لقد‬‫االقتصادية والتهديد التكنولوجي‬ ‫والمستقبل االغامض في أزمة‬ ‫الثقة في الطباعة‪ .‬هل تتوافق‬ ‫مع هذا الكالم؟ إذا كانت اإلجابة‬ ‫بنعم‪ ،‬فما الذي يجب العمل‬ ‫عليه أكثر من ذلك؟‬

‫في الواقع‪ ,‬ال يمكنني أن أتفق مع هذا‬ ‫ّ‬ ‫أفضل أن أقول أن بعض‬ ‫الكالم‪ ,‬بل‬ ‫المستهلكين أصبحوا أكثر حساسية لآلثار‬ ‫البيئية في حين أن البعض اآلخر يص ّبون‬ ‫تركيزهم على األسعار المنخفضة‪.‬‬ ‫فإذا ما كان كل المجتمع قادر على تق ّبل‬ ‫فكرة دفع ثمن جيد‪ ،‬وخاصة في صناعة‬ ‫الغزل والنسيج بما في ذلك الطباعة‬ ‫النسيجية‪ ،‬فإنه من شأنه أن يخفف‬ ‫الكثير من الضغط الناجم عن مصانع‬

‫إن تكاليف الطباعة ‪ ،‬وطلب المؤثرات‬ ‫الخاصة‪ ,‬وتطوير عمليات اإلنتاج الصديقة‬ ‫للبيئة تشكل أكبر التحديات في صناعة‬ ‫الطباعة‪ ,‬كما أن التطوير يكلف الكثير‬ ‫من المال إذ يجب أن يكون مربحا ً في‬ ‫نهاية المطاف‪ .‬ومن جانب آخر‪ ،‬يجب‬ ‫على المستهلك أن يدرك أن الجودة‬ ‫والنشاطات الرامية إلى تحقيق االستدامة‬ ‫مكلفة وليست مجانية‪ ,‬وليس كل شيء‬ ‫يعتمد على المال فقط‪ ،‬بل على المستوى‬ ‫الفردي لمسؤولية الثقة واالحترام والقيم‬ ‫واألخالق‪.‬‬

‫ربما تولد خيارات الوسائط‬‫الجديدة‪ ،‬وتطبيقات التكنولوجيا‬ ‫الرقمية‪ ،‬والتوقعات المتوفرة‬ ‫عدم اليقين في السوق‪ .‬إذاً‪ ,‬كيف‬ ‫يمكن للطابعات التأكد من أن‬ ‫استثماراتها الجديدة ربما تحقق‬ ‫الحد األقصى من االستدامة في‬ ‫مثل هذا الموقف؟‬ ‫إن األمر يتعلق بمسألة شرح مزايا‬ ‫الطابعات بطريقة موثوقة وجيدة‪ .‬إذ‬ ‫ليس من المنطقي إخبار العميل أن‬ ‫الطابعة قادرة على فعل كل الخدمات‬ ‫المطلوبة‪ ,‬حيث ينبغي على المنتجين‬

‫ّ‬ ‫يفضله المستهلكين إضاف ًة إلى سلوك‬ ‫العملية الشرائية بُغية تطوير إدراك‬ ‫العمالء وتحقيق المبيعات‪.‬‬

‫كيف يمكن للطابعات أن تسهم‬‫في تطوير أعمالها التجارية من‬ ‫خالل مواءمة األهداف التجارية‬ ‫والبيئية؟‬

‫لقد أصبح األثر البيئي للعمليات التجارية‬ ‫ذا أهمية متزايد ة فيما يخص صورة‬ ‫األعمال التجارية الحديثة‪ ,‬حيث يجب‬ ‫على مقدّمي خدمات الطباعة التفكير‬ ‫في التطورات المستقبلية لتم ّيزهم عن‬ ‫منافسيهم‪ .‬كما أن اكتساب عمالء جدد‬ ‫وتلبية احتياجات الشركات القائمة يزداد‬ ‫صعوبة‪ ,‬حيث تقدم ‪ Konica Minolta‬حال ً‬ ‫من خالل "تمكين حياد الكربون" ‪ ،‬والذي‬ ‫ال يساعد في تسهيل تلك العملية فحسب‪,‬‬ ‫بل ُيسهم في منح العمالء فرصة ليصبحوا‬ ‫جزءا ً من مجتمع أكثر استدامة‪.‬‬ ‫لعمال الشركة‬ ‫وبهذه الطريقة‪ ،‬يمكن‬ ‫ّ‬ ‫إقناع العمالء الحاليين والمحتملين أنّهم‬ ‫قادرون على زيادة إيراداتهم على المدى‬ ‫الطويل حينما ُيسهمون في الحفاظ على‬ ‫البيئة‪ .‬وعالوة على ذلك‪ ،‬فإن هذا الحل‬ ‫يمنح عمالء الشركة فرصة لتأكيد التزامهم‬ ‫بحماية المناخ‪.‬‬ ‫و ُتع ّد خدمة مكافحة انبعاثات غاز ثاني‬

‫أوكسيد الكربون التي ال يمكن تجنّبها والتي‬ ‫تحدث أثناء عمليات الطباعة طريقة بسيطة‬ ‫لتمكّن عمالئنا من المساهمة في تحقيق‬ ‫األهداف الرامية إليها شركتهم في سبيل‬ ‫حماية المناخ ‪ ,‬كما هو الحال في األهداف‬ ‫الرامية إليها بعض األسواق تجاه الطبيعة‬ ‫فهي ليست طوعية بل إلزامية‪ ,‬والتي بدورها‬ ‫تشكّل وسيلة سهلة لتوفير المال‪.‬‬ ‫وباإلضافة إلى ذلك‪ ،‬فإن االعتبارات البيئية‬ ‫تشكل أهمية كبيرة‪ ,‬ما ُيحدث تأثيرا ً على‬ ‫نجاح عمليات التشغيل للشركات بطرق‬ ‫عدة‪ .‬فقد أصبحت صور المؤسسات‬ ‫ومراكز الوسائل الصديقة للبيئة عامال ً‬ ‫مهما لجذب القوى العاملة ذات المهارات‬ ‫العالية‪ ،‬والتي تشكّل عنصرا ً أساسيا ً لكل‬ ‫شركة فاعلة‪.‬‬

‫هل يمكنك اإلشارة إلى بعض‬ ‫المنتجات والحلول فيما يخص‬ ‫االستدامة في الطباعة من خالل‬ ‫عملك؟‬

‫إن شركة ‪ Konica Minolta‬ال تعتمد‬ ‫مبدأ االستدامة على أنها من إحدى‬ ‫م ّيزات الطباعة‪ ,‬بل تعدّها جزءا ً من نهجنا‬ ‫المتكامل تجاه األعمال التجارية‪ ،‬إذ تعتبر‬ ‫االستدامة عامال ً رئيسيا ً ينبغي مراعاته في‬ ‫كل عملية نقوم بها‪ ,‬حيث تكمن في طبيعة‬ ‫شركتنا للعمل بشكل مستدام كي تكون‬ ‫شركة ُتسهم في دعم حل القضايا البيئية‬ ‫واالجتماعية لتمكّن المجتمع العالمي‬ ‫من االعتماد عليها‪ .‬ولذلك‪ ،‬فإن جميع‬ ‫منتجاتنا والحلول المطروحة لدينا تقريبا ً‬ ‫تعتمد هذا النهج‪.‬‬

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‫آراء وأفكار‬

‫االستدامة في عملنا جزء ال يتج ّزأ‬ ‫من أهدافنا في تطوير العمل‬ ‫ذلك ما ذكرته شارون هيمان‪ ،‬كبيرة مستشاري االستدامة والتطوير ضمن‬ ‫قسم التسويق الدولي في شركة ‪ Konica Minolta‬المتخصصة بتقديم الحلول‬ ‫التجارية لقروض التصدير‪ ،‬وذلك من خالل مقابلة أجرتها وسيلة مي برنتر والتي‬ ‫يتحدث فيها حول كيفية مساهمة شركته باالستدامة في تطوير حرفة الطباعة‪.‬‬ ‫مع‬

‫تسعى العديد من الشركات‬ ‫لتحقيق االستدامة في حرفة‬ ‫الطباعة‪ .‬كيف يمكن لشركتك‬ ‫توفير كافة منتجات الطباعة‬ ‫والحلول المناسبة لها والتي من‬ ‫شأنها أن تثبت مساهمتكم في‬ ‫هذا المجال؟‬

‫كثي ُر ما يؤدي االبتكار في عالم التكنولوجيا‪،‬‬ ‫والرقمنة والعولمة إلى تدمير اإلبداع في‬ ‫مختلف الصناعات في جميع أنحاء العالم‪,‬‬ ‫فيما نؤكد في هذه اآلونة على أهمية عملنا‬ ‫ما ُيسهم في توفير الحلول لكافة القضايا‬ ‫االجتماعية والبيئية‪ ,‬والذي يمكّننا من‬ ‫تحقيق رؤية إدارة الشركة تجعل من‬ ‫‪ Konica Minolta‬شركة عالمية لما فيها‬ ‫من أهمية للمجتمع بُغية إضفاء قيمة‬ ‫حقيقية لها‪.‬‬

‫كما تسعى شركة ‪Konica Minolta‬‬ ‫لتحقيق التطوير الدائم لتكون ُمعتمدة من‬ ‫قبل المجتمع‪ ,‬وذلك من خالل استخدام‬ ‫التقنيات والخبرات األساسية التي ذخرنا‬ ‫بها طيلة تاريخ عمل الشركة لتقديم‬ ‫المنتجات والخدمات التي تساعد في حل‬ ‫قضايا المجتمع‪.‬‬

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‫تصب الخطط متوسطة األجل من‬ ‫كما‬ ‫ُّ‬ ‫خالل الرؤية الخاصة بالبيئة والتي وضعناها‬ ‫لعام ‪ 2050‬في تحقيق هذا الهدف‪ .‬إن‬ ‫معالجة المشاكل البيئية مثل تغير المناخ‬ ‫مسألة ضرورية بالنسبة لكل المجتمعات‬ ‫في العالم‪ ,‬حيث أنشأت ‪Konica Minolta‬‬ ‫خطة رؤية عام ‪ 2050‬وذلك عام ‪،2009‬‬ ‫وهي خطة بيئية طويلة األجل تهدف إلى‬

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‫خفض انبعاثات ثاني أكسيد الكربون‬ ‫بنسبة ‪ 80٪‬على مدى دورة حياة المنتج‬ ‫مقارنة بالنسب التي حققتها عام ‪.2005‬‬ ‫كما تشجع على إعادة التدوير واالستخدام‬ ‫الفاعل للموارد المحدودة لألرض فضال ً‬ ‫عن استعادة التنوع البيولوجي والحفاظ‬ ‫عليه‪ .‬إن الحد من التأثير البيئي للعمليات‬ ‫التجارية من خالل احتواء انبعاثات ثاني‬ ‫أكسيد الكربون ومراعاة استخدام الموارد‬ ‫يساعد في تحقيق مجتمع مستدام ‪ ,‬إضاف ًة‬ ‫إلى إيجاد قيمة اقتصادية نتيجة لتحقيق‬ ‫توفير في التكاليف‪.‬‬

‫المخاوف‬ ‫ساهمت‬ ‫لقد‬ ‫االقتصادية والتهديد التكنولوجي‬ ‫والمستقبل الغامض في خلق أزمة‬ ‫الثقة في حرفة الطباعة‪ .‬هل تتفق‬

‫هذا الكالم؟ إذا كانت اإلجابة نعم‪،‬‬ ‫فما الذي يجب العمل عليه غير‬ ‫ذلك؟‬

‫تتسبب العوامل المؤثرة المختلفة في‬ ‫تغيير حال الصناعات المطبوعة ‪ ،‬فقد‬ ‫أدت االبتكارات في التكنولوجيا الرقمية‬ ‫في عصرنا هذا إلى ابتكار منتجات جديدة‬ ‫وأعمال تجارية ال يمكن تصورها سابقاً‪،‬‬ ‫ومازالت الصناعات تشهد تغيرات جذرية‪.‬‬ ‫ومع ذلك‪ ،‬فإن شركة ‪Konica Minolta‬‬ ‫ال ترى هذا تهديدًا لها‪ ،‬بل فرصة للنمو‬ ‫وإحداث التطورات الجديدة‪.‬‬ ‫وينبغي لشركات الطباعة أن تستخدم‬ ‫إمكانات التوسيم الرقمي مثل قطع‬ ‫الطباعة الصغيرة وأوقات التسليم ذات‬ ‫المدة القصيرة‪ .‬وعالوة على ذلك‪ ،‬فإن‬ ‫شركتنا تؤكد أهمية وجود الطابعات‬ ‫ذات اإلمكانيات الجديدة لرفع مستوى‬ ‫المنتجات المطبوعة مثل الزينة‪.‬‬

‫إضافة إلى أنها تسهم في زيادة قدرة‬ ‫الطابعات على استخدام اإلمكانات الكاملة‬ ‫للتواصل عبر وسائل اإلعالم المختلفة‬ ‫لتحقيق هدفها التسويقي من خالل‬ ‫الجمع بين وسائل اإلعالم المطبوعة‬ ‫والرقمية‪ .‬لذلك‪ ،‬يمكن للطابعات توفير‬ ‫حلول تسويقية في كل من الجانبين‬ ‫المادي والرقمي لدعم كل خطوة من‬ ‫عملية التسويق‪ ،‬بدءا ً من معرفة ما‬

‫شركة ( ‪ ) HP‬تطلق طابعتها الجديدة ( ‪) Office jet pro‬‬ ‫أطلقت شركة ( ‪ ) HP‬الرائدة عالميا ً‬ ‫في مجال الطباعة ‪ ,‬الجيل الجديد من‬ ‫الطابعات المكتبية ( ‪) Office jet pro‬‬ ‫للشركات الصغيرة ‪ ,‬وطابعة (‪Office‬‬ ‫‪ ) jet pro-7720‬التي تنتمي لنفس‬ ‫مجموعة طابعة (‪Office jet pro-‬‬ ‫‪ - )7740‬الفائزة بجائزة التصميم (‬ ‫‪ – )IF‬مع تجديد واسع في الشكل ‪,‬‬ ‫لتوفير طباعة سلسة بألوان مذهلة‬ ‫تنبض بالحياة ‪ ,‬وخلق تأثيرات احترافية‬ ‫عالية الجودة ‪ ,‬كل هذا بتكلفة أقل من‬ ‫الطابعات الليزرية التقليدية بما يقارب‬ ‫نسبة ‪. % 50‬‬ ‫طابعة (‪ ) Office jet pro-7720‬هي‬ ‫طابعة موثوقة للغاية لجميع األعمال‬ ‫وتسعى إلى تحقيق قيمة عالية وتشمل ‪:‬‬ ‫•التعامل مع وسائل اإلعالم مع طباعة‬ ‫‪A3‬‬ ‫سهلة ألوراق ذات القياس –) ‪-‬‬ ‫‪.) 11 X 17‬‬ ‫•الماسح الضوئي المسطح بقياس ( ‪26‬‬ ‫‪ ) X 356‬مم ‪.‬‬

‫•مغذي تلقائي لما يقرب ( ‪ ) 35‬صفحة ‪.‬‬ ‫•إمكانية الطباعة على الوجهين ‪.‬‬ ‫•نظام التحكم باأللوان يعمل باللمس ‪.‬‬ ‫•إمكانية التحكم بدرجة اللون ( اختياري)‪.‬‬ ‫•اتصال السلكي ‪.‬‬ ‫•تحوي طابعة ( ‪ ) 7720‬درج واحد بسعة‬ ‫‪ 250‬ورقة ‪ ,‬بينما تحوي طابعة ( ‪) 7730‬‬ ‫درجين بسعة ‪ 250‬ورقة ‪.‬‬ ‫وبنا ًء على تجربة الطباعة النقالة األولى‪,‬‬ ‫أعلنت شركة ( ‪ ) HP‬أيضا ً عن تطبيق‬ ‫ذكي جديد ‪ ,‬تم إعادة تسمية عالمته‬ ‫التجارية وتم طرحه في السوق ‪ ,‬إذ يمكن‬ ‫هذا التطبيق المستخدمين من الطباعة‬ ‫واستخدام الماسح الضوئي من الجهاز‬ ‫المحمول‪.‬‬ ‫كما يتيح النظام النقال االتصال‬ ‫بالشبكات الالسلكية المحلية ‪ ,‬والطباعة‬ ‫مباشرة من خالل موقع (‪)DropBOX‬‬ ‫وموقع (‪ , ) Google Drive‬كما يتيح‬ ‫للمستخدمين ميزة التحكم بإعدادات‬

‫‪EURA759‬‬

‫‪WWW.FESPAEURASIA.COM‬‬

‫‪#FESPAEURASIA‬‬

‫الطباعة وتسجيل طابعات (‪ )HP‬مختارة‪.‬‬ ‫تتوافر طابعة (‪)Office jet pro-7720‬‬ ‫في اإلمارات العربية المتحدة ‪ ,‬ويتوفر‬ ‫التطبيق الذكي في متجر ( ‪)Google Play‬‬ ‫مجانا ً ‪.‬‬

‫منتجات وبرامج‬

‫تقوم شركة ( دومينو ) بإطالق حبرها المنقح‬ ‫األمن لطابعتها من طراز (‪)K600i‬‬ ‫تقوم شركة ( دومينو ) لحل مشاكل الطباعة‬ ‫بطرح حبرها الجديد المنقح لطابعتها من‬ ‫طراز (‪ ) K600i‬النافثة للحبر في معرض‬ ‫( البليكسو – أوروبا ‪ ) 2017‬المقام في‬ ‫بروكسيل من ‪ 25‬حتى ‪ 28‬أيلول ‪. 2017‬‬ ‫ويعد هذا الحبر مثالي للطباعة األمنة‬ ‫وحماية العالمة التجارية ‪ ,‬باإلضافة إلى‬ ‫طرح أحدث مجموعة من الحبر (‪UV80CL‬‬ ‫) والذي من شأنه مساعدة الشركات في‬ ‫الحماية من الزيف والتزوير‪.‬‬ ‫الحبر من طراز ( ‪ ) UV80CL‬واضح في‬ ‫الطباعة ‪ ,‬إال أن اللون األخضر يظهر منقح‬ ‫تحت األشعة الفوق البنفسجية ‪ ,‬ويمكن‬ ‫استخدام حبر ( ‪ ) UV80CL‬لطباعة الرموز‬ ‫الثنائية األبعاد ‪ ,‬والرموز الرقمية والصور‬ ‫والرسومات والبيانات الشخصية ‪ ,‬ويمكن‬ ‫استخدامه في تطبيقات األمن والتوثيق‬ ‫ومكافحة التزوير ‪.‬‬ ‫إذ أن مزيج األلوان الذي يقدمه حبر‬ ‫(‪ ) UV80CL‬باإلضافة إلى اللون األخضر‬ ‫المنقح يوفر درجة عالية من التعقيد تجعل‬ ‫من الصعب تزويره‪.‬‬

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‫وهذا ما يجعل حبر ( ‪ ) UV80CL‬مثالي‬ ‫إلضافة عالمات وميزات األمن إلى العملة‬ ‫والطوابع واألختام الضريبية وجوازات السفر‬ ‫والشهادات ‪ ,‬لمنع تزويرها أو العبث بها‬ ‫‪ .‬كما يمكن أيضا ً استخدام الحبر لدمج‬ ‫ميزات األمن واألمان على العالمات‬

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‫التجارية والتغليف لحمايتها من عمليات‬ ‫التزوير والموازنة التجارية‪.‬‬

‫التجارية إنشاء برامج قوية وفعالة لحماية‬ ‫أعمالهم من التزوير والتزييف "‬

‫يمكن استخدام طابعات شركة (دومينو)‬ ‫في الصحافة اإللكترونية ‪ ,‬ويمكن استخدامها‬ ‫بشكل مستقل في عمليات التشطيب ‪ ,‬إذ‬ ‫أن حبر ( ‪ ) UV80CL‬يتوافق مع وسائل‬ ‫اإلعالم بما في ذلك بولي ايثيلين و بولي‬ ‫بروبيلين واألوراق المطلية وغير المطلية‪.‬‬

‫ومع األخذ باالعتبار فإن حبر ( ‪) UV80CL‬‬ ‫يوفر األمن واألمان على العالمات التجارية‬ ‫ويساعد على تقديم قيمة مضاعفة‬ ‫لمساعدة أصحاب العالمة التجارية للوصول‬ ‫إلى مسعاهم ‪.‬‬

‫مارك هيرتاج ‪ ,‬مدير الرعاية لمنتجات‬ ‫شركة ( دومينو ) قال " في خضم السوق‬ ‫التنافسية الموجودة اليوم في عالم‬ ‫التكنولوجيا يتحتم على أصحاب العالمات‬

‫" نحن نتطلع إلى لقاء الزوار والزبائن في‬ ‫معرض ( البيليكسو ) حيث سنظهر كيف‬ ‫يمكن لهذا الحبر الجديد مساعدة الشركات‬ ‫على تلبية احتياجاتهم األمنية وحماية‬ ‫العالمة التجارية‪".‬‬

‫كانون تطلق طابعة إيمج بروغرف – ‪6000‬‬ ‫شركة (كانون) الشرق األوسط الرائدة‬ ‫عالميا ً في مجال حلول التصوير‬ ‫والطباعة‪ ,‬أطلقت طابعتها الجديدة‬ ‫النافثة للحبر ‪ ,‬بحجم ‪ 60‬بوصة و ‪12‬‬ ‫لون ‪ ,‬إلكمال سلسة طابعات ( إيمج‬ ‫بروغراف ‪ )6000 -‬الحائزة على عدة‬ ‫جوائز ‪.‬‬ ‫إذ توفر طابعة ( إيمج بروغراف ‪-‬‬ ‫‪ )6000‬طباعة الصور الغير مسبوقة‬ ‫مع نظام الحبر ذو ‪ 12‬لون ‪ ,‬كما توفر‬ ‫طباعة مزدوجة إلنتاجية ممتازة ‪,‬‬ ‫باإلضافة إلى تصميمها الرائع والذي يوفر‬ ‫مساحة ‪ ,‬مما يجعلها الطابعة األولى التي‬ ‫تملك أكبر نظام للحبر ‪ .‬وستكون طابعة‬ ‫( إيمج بروغراف ‪ )6000 -‬الطابعة االولى‬ ‫في سلسلة طابعات شركة (كانون ) ‪.‬‬ ‫إن سلسة األلوان الواسعة التي تقدمها‬ ‫طابعة ( إيمج بروغراف – ‪ ) 6000‬تمكن‬ ‫من إخراج التصوير بطريقة استثنائية‬ ‫وبنوعية عالية ‪ ,‬إذ يوفر حجمها ( ‪60‬‬ ‫بوصة ) صور مثالية لإلعالنات والرسومات‬ ‫والملصقات الدعائية ‪ ,‬فهي تحتوي على‬ ‫ميزات الصباغ المطور (لوسيا) وحبر‬ ‫(كروما ) الشفاف المحسن للطباعة‬ ‫لتجربة طباعية فريدة من نوعها ‪ ,‬كما تتميز‬ ‫بوجود استنساخ متفوق للون األسود‬ ‫وخصائص لمعان برونزية اللون ‪ .‬وبفضل‬ ‫تقنية المخرجات والمدخالت الفريدة‬ ‫من نوعها في طابعات شركة ( كانون )‬ ‫فإن الصورة تبدو أكثر واقعية ‪ ,‬وكأنه تم‬ ‫التقاطها ‪ ,‬وبالتالي فهي تلبي مطالب‬ ‫واحتياجات المصورين ومصممي الفنون‬ ‫التصويرية ‪.‬‬ ‫كما أن نظام اللفائف المتعدد الوظائف‬ ‫الموجود في الطابعة ‪ ,‬يتيح استخدام‬

‫مدير التسويق اإلقليمي في شركة ( بيغ‬ ‫ماركيتينغ – كانون الشرق االوسط) أيمن‬ ‫علي يقول " إن سلسة طابعة ( إيمج‬ ‫بروغراف – ‪ ) 6000‬مخصصة لتحقيق‬ ‫توازن كبير بين جودة الطباعة واإلنتاجية ‪.‬‬ ‫الطابعة ألغراض متعددة باستخدام أنواع‬ ‫وسائط مختلفة ‪ ,‬باإلضافة إلى أمكانية‬ ‫تحميل نوعين من الحبر األسود في وقت‬ ‫واحد يسمح بعدم فقدان الحبر بشكل‬ ‫تلقائي ‪ ,‬وتمتلك الطابعة أيضا ً محرك قوي‬ ‫( ‪ ) L-COA PRO‬يسمح بمعالجة الصور‬ ‫بشكل سريع ودقيق ‪.‬‬ ‫طابعة ( إيمج بروغراف – ‪ ) 6000‬قادرة‬ ‫على معالجة كميات كبيرة من الصور بدقة‬ ‫عالية وبنظام سهل التحكم ‪ ,‬ونتيجة لذلك‬ ‫فإن الجهاز يتيح الطباعة بجودة وبسرعة‬ ‫أعلى من نماذج طابعات الشركة الموجودة‬ ‫حاليا ً ‪.‬‬

‫إذ أن المعالجة الفعالة لوسائل اإلعالم‬ ‫والطباعة السرعية دون انقطاع متطلبات‬ ‫أساسية لجميع عمليات الطباعة ‪ ,‬لدعم‬ ‫اإلنتاج الكبير لجميع شركات الطباعة ‪.‬‬ ‫وكشركة تصوير نحن نفهم أهمية التفاصيل‬ ‫و األلوان الدقيقة للمستخدمين المحترفين‬ ‫والمصممين وفنانين الرسوم البيانية ‪,‬‬ ‫وبطبيعة الحال نحن متحمسون إلكمال‬ ‫مجموعة طابعات ( برو ) ‪ ,‬والبدء بطرح‬ ‫طابعة ( إيمج بروغراف – ‪ ) 6000‬الجديدة‬ ‫هذا العام " ‪.‬‬ ‫إن طابعة ( إيمج بروغراف – ‪)6000‬‬ ‫الجديدة متاحة بالفعل في جميع أنحاء‬ ‫أوروبا والشرق األوسط وأفريقيا‪.‬‬

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‫منتجات وبرامج‬

‫جائزة سكرين ريسيفس للتكنولوجيا والتقنيات‬ ‫الحديثة لشاشة ترويبريس و أحبار ‪SC‬‬

‫وقد تم تسمية شركة ( سكرين ) األمريكية‬ ‫لجائزة المتلقي لشاشة ( ترويبريس –‬ ‫‪ ) JET 520 HD‬باستخدام أحبار (‪) SC‬‬ ‫في صناعات الطباعة في معرض (‪PIAS‬‬ ‫‪ ) -2017‬لجوائز التكنولوجيا العالمية ‪ .‬وقد‬ ‫أعلنت (‪ ) PIAS‬مؤخرا ً عن ضيوف الشرف‬ ‫بعد دراسة دقيقة من قبل لجنة من قضاة‬ ‫الصناعة ‪.‬‬ ‫وستقدم الجوائز في حفل ( بريمير برينت –‬ ‫لعام ‪ , 2017‬ومعرض غاال للتكنولوجيا ) في‬ ‫العاشر من أيلول في والية شيكاغو ‪.‬‬ ‫وسيتم تقديم جائزة الشرف (ترويبريس‬ ‫– ‪ ) JET 520 HD‬للتمييز االبتكاري‬ ‫للطابعات التجارية والبريد المباشر وأسواق‬ ‫النشر ‪ .‬ووفقا ً ل (‪ ) PIAS‬فإن طابعات‬ ‫(‪ )offset‬توفر جودة عالية للطباعة مع‬ ‫سرعات عالية ‪ .‬وقد أعجب أعضاء اللجنة‬ ‫بشكل خاص بطابعة ( ‪ ) 520HD‬مع أحبار‬ ‫(‪ )SC‬والتي لديها القدرة على الطباعة على‬ ‫األوراق المطلية والتي يستخدمونها حاليا ً‬ ‫على طابعات ( ‪ ) offset‬دون أي معالجة‬ ‫مسبقة‪.‬‬

‫‪ME Printer September 2017‬‬

‫إن طابعة ( ترويبريس – ‪)JET 520 HD‬‬ ‫تقدم صورة واقعية إذ تقدم صورة بقوة‬ ‫‪ 1200‬نقطة وضوح وتحكم ‪ ,‬وتقدم دقة‬ ‫ألوان وقوام واضح وتفاصيل لمناطق الحبر‬ ‫الصلبة ‪ ,‬والتي من شأنها النشر في الصحافة‬ ‫الراقية والعمل التجاري‪ .‬إذ ان فرص‬ ‫التصميم المحسنة من شأنها تحسين‬ ‫معدالت االستجابة للحمالت التسويقية‬ ‫الشخصية تجعل من (ترويبريس – ‪JET‬‬ ‫‪ ) 520 HD‬بديال ً جذابا ً لمنتجات طابعة (‬ ‫‪ ) offset‬الرقمية ‪.‬‬

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‫ويتميز حبر طابعة (ترويبريس – ‪JET 520‬‬ ‫‪ ) HD‬بمزيج من الهندسة مع إمكانية‬ ‫امتصاص لحبر الطباعة النافثة مباشرة على‬ ‫األوراق المغلقة ‪ ,‬دون الخضوع لمراحل ما‬ ‫قبل المعالجة أو الطالء التمهيدي ‪ .‬ويتم‬ ‫صناعة هذه االحبار في شركة ( تيدواتر) في‬ ‫( سنترفيل ) و منطقة ( ميرالند و أدمايل‬ ‫) غرب ( ساكرامنتو – كاليفورنيا )‪.‬‬

‫إذا تحولت شركة ( تيدواتر ) والتي كانت‬ ‫عبارة عن مورد لصفقات البريد المباشر إلى‬ ‫مجموعة الفوز من أجل تلبية احتياجات‬ ‫السوق المتزايدة ‪ ,‬وفي تصريح ل ( جيف‬ ‫إيسنبرغ ) نائب الرئيس التنفيذي للشركة‬ ‫عن دور الطابعة (ترويبريس – ‪JET 520‬‬ ‫‪ ) HD‬و حبر ( ‪ , ) SC‬قال " نحن لدينا‬ ‫اداء مباشر ‪ ,‬وطاقة عالية في أداء االعمال‬ ‫وتحويل المشاريع في الوقت المناسب‬ ‫وضمن الميزانية المحددة ‪.‬‬ ‫(كاثي بيسيتي ) مالك شركة التسويق‬ ‫المتكامل (أدميل ويست) لمعدات الحبر‬ ‫وجودة االستنساخ ‪ ,‬وقدرة الطباعة على‬ ‫األسهم الغير معالجة " لقد كنا دائما ً‬ ‫نشكل دورا ً استثنائيا ً في هذا المجال "‬ ‫وقال بيسيتي " إن الكفاءات التي تجلبها‬ ‫لنا هذه ( سكرين ) هائلة ‪ ,‬وهي عامل هام‬ ‫جدا ً في اختيارات الشركة ألحبار (ترويبريس‬

‫– ‪ ) JET 520 HD‬و حبر ( ‪ , )SC‬ونحن‬ ‫بدورنا نخدم قاعدة عمالء متنوعة جدا ً‬ ‫‪ ,‬وتجربتنا مع ( سكرين ) أضافت قيم‬ ‫صناعة التفاضل إلى شركتنا "‪.‬‬ ‫تكمن شهرة طابعة (ترويبريس – ‪JET‬‬ ‫‪ ) 520 HD‬بالجودة العالية التي تقدمها‬ ‫والتي تتجاوز الحدود التقليدية للطابعات‬ ‫النافثة للحبر ‪ ,‬وبسبب هذه االمتيازات‬ ‫استطاعت الطباعة فتح اسواق وتطبيقات‬ ‫جديدة ال مثيل لها في عالم التكنولوجيا‬ ‫الرقمية ‪ ,‬كما تمتاز بعمر طويل ‪ ,‬جميع‬ ‫هذه االمتيازات جعلت طابعة (ترويبريس‬ ‫– ‪ ) JET 520 HD‬تدخل السوق‬ ‫التنافسية بقوة ‪.‬‬ ‫وتعد شركة ( كوموري – أمريكا ) الموزع‬ ‫الحصري لطابعات (ترويبريس – ‪JET‬‬ ‫‪ ) 520 HD‬في أمريكا ‪.‬‬

‫‪2018‬‬ ‫ﻋﺎﻣﺎ ً ﻣن اﻟﺗﺄﻟﻖ واﻟﺗﻣﯾز ﻣﻧﺻﺔ واﺣدة‬

‫ﺗﻘﻧﯾﺔ اﻟﺻﻣﺎم اﻟﺛﻧﺎﺋﻲ‬ ‫اﻟﺑﺎﻋث ﻟﻠﺿوء‬

‫ﻗﺻص ﻧﺟﺎح ﻻ ﺗﻌد وﻻ ﺗﺣﺻﻰ‬

‫ﺗﺟﺎرة اﻟﺗﺟزﺋﺔ‬

‫ﺷﺎﺷﺔ‬

‫‪ ، ،‬ﯾﻧﺎﯾر‬ ‫ﻣرﻛز دﺑﻲ اﻟﺗﺟﺎري اﻟﻌﺎﻟﻣﻲ‪ -‬اﻹﻣﺎرات اﻟﻌرﺑﯾﺔ اﻟﻣﺗﺣدة‬

‫اﻟﻘﺎﻋﺎت ‪، ، ، ، ،‬‬ ‫داﻋم ﻟـ‪:‬‬

‫اﻧﱰﻧﺎﺷﻴﻮﻧﺎل اﻛﺴﺒﻮ ﻛﻨﺴﻠﺘﺲ )ش ذ م م (‬ ‫ﺗﻮاﺻﻞ اﻟﻔﺮص‬

‫ﻋﻀﻮ ﰲ "ﻓﻠﻚ اﻟﻘﺎﺑﻀﺔ"‬

‫‪. .‬‬

‫األخبار‬

‫شركة ‪ Copy Express‬في ‪ Lexington‬تطلع لمكاسب‬ ‫كبيرة مع صفائح ‪CRON-ECRM Blackwood‬‬ ‫قامت شركة ‪ Copy Express‬في مدينة‬ ‫ليكسنغتون في والية كنتاكي مؤخرا‬ ‫بشراء نظام ‪ CRON CTP‬مع صفائح‬ ‫‪ .Blackwood‬بعد شراء الطابعة ‪RMGT‬‬ ‫‪ 940‬التي تعمل بطريقة األوفست‪ ،‬أدرك‬ ‫المتجر بأن نظام الصنع القديم خاصتهم‬ ‫ذو الصفيحة بنصف القياس والذي كان‬ ‫يعمل بشكل ال بأس به بالنسبة للطابعة‬ ‫القديمة التي كانوا يديرونها‪ ،‬لم تستطع‬ ‫إنتاج الصفائح الضرورية للطابعة األكبر‬ ‫التي تعمل بطريقة االوفست والتي‬ ‫اشتروها مؤخرا‪.‬‬ ‫قامت الشركة بشراء كال من الطابعة‬ ‫ونظام ‪ CTP‬من الموزع ‪ Graphco‬والذي‬ ‫نصح ب ‪CRON-ECRM‬كالحل األفضل‬ ‫لتكملة طابعتهم الجديدة‪.‬‬ ‫كان لشركة ‪ Copy Express‬ازدهار كبير‬ ‫في السنوات األخيرة مع الرئيس والمالك‬ ‫مارك هيكس حيث انه والذي كان يقوم‬ ‫بصنع ربح استراتيجي طوال األعوام‬ ‫العدة الماضية لتسهيل هذا التوسع‪ .‬قال‪:‬‬ ‫"هكذا اكبر بالسرعة التي أريدها"‪ .‬الشركة‬ ‫المتحدة ‪-‬والتي اندمجت تحت العالمة‬ ‫التجارية ‪ - Copy Express‬تعد اآلن اكبر‬ ‫شركة تجارية للطابعات في المنطقة‪.‬‬

‫‪ME Printer September 2017‬‬

‫وبينما يعد الحفاظ على العالقات والحفاظ‬ ‫على العنصر اإلنساني هو المفتاح الرئيسي‬ ‫لنجاح المتجر‪ ،‬لكن الحاجة إلى الجودة‬ ‫العالية واآلالت المتعددة الجوانب كانت‬ ‫مصدر جدل متزايد‪ .‬كان يحتاج سرعة‬ ‫اكبر وأحجام اكبر‪ ،‬كما أضاف مزايا مثل‬ ‫التغليف باستخدام ‪ UV‬الستمرار نمو‬

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‫عمله‪ .‬في النهاية‪ ،‬قام بشراء طابعة ‪RMGT‬‬ ‫‪ 940‬مقايضا إياها بطابعتين قديمتين‪،‬‬ ‫مما أدى إلى زيادة استطاعته وإمكانياته في‬ ‫نفس الوقت‪ .‬وهذا يعني بأنه بجانب ذلك‪،‬‬ ‫احتاج إلى تطوير باقي أجهزته‪ .‬يقول هيكس‪:‬‬ ‫"يمكننا صنع صفائح أسرع وبجودة عالية‬ ‫وبسعر اقل من نظامنا السابق‪ .‬لقد ألقينا‬ ‫نظرة على العديد من البدائل وكان هنالك‬ ‫واحدة لربما وفرت علينا القليل من المال‬ ‫في نهاية المقدمة‪ ،‬ولكن بصراحة كانت‬ ‫الصفائح أغلى بكثير حالما تحللها في المواد‬ ‫الكيميائية المطلوبة لتتوافق مع حبر‬ ‫‪ .UV‬إن صفائح ‪ Blackwood‬من شركة‬ ‫‪ CRON-ECRM‬ذات جودة عالية وبسعر‬

‫تنافسي‪ ،‬والوحدة الكاملة توفر الطاقة‬ ‫المستهلكة في اللوح‪ .‬ال تحتاج إلى تفكير‪".‬‬ ‫‪":‬علم‬ ‫قال كريس مانلي رئيس ‪Graphco‬‬ ‫َ‬ ‫مارك تماما ما يريد عندما تعلق األمر‬ ‫باستمرار عمله باالزدهار‪ .‬إن صفائح‬ ‫‪ Blackwood‬من ‪ CRON-ECRM‬هي‬ ‫المفتاح الرئيسي لضمان انه لن يكون‬ ‫هنالك عوائق في طريقه‪ .‬مع هذه الضربة‬ ‫واحدة باثنتين‪ -‬لطابعة ‪ RMGT‬وصفائح‬‫‪ CRON-ECRM‬فلن يكون هنالك أي‬ ‫شيء يصعب على هذا المتجر إنتاجه‪.‬‬ ‫إنني أتطلع قدما ً لخدمته وشركته بينما‬ ‫يستمر ازدهارهم المذهل‪".‬‬

‫‪ Colter & Peterson‬ستركزان على صيغة‬ ‫إنتاجية وكفاءة اكبر في معرض ‪SGIA‬‬ ‫مواكبة للصيحة التي تجذرت في عرض‬ ‫السنة الماضية في الس فيغاس‪ ،‬سيقوم‬ ‫‪ Colter & Peterson‬في المنصة رقم ‪3150‬‬ ‫بإعطاء طابعات ومحوالت أكثر مما يريدون‬ ‫في معرض ‪ SGIA‬في نيو أورليانز‪ .‬من‬ ‫‪ 10-12‬أكتوبر سيستطيع زوار المعرض‬ ‫تعلم كيف تقوم قاطعة الورق ‪141-inch‬‬ ‫‪ SABER X-15 PLUS‬بتحسين اإلنتاج‬ ‫بنسبة ‪ 50%‬أو أكثر في معظم المتاجر‪،‬‬ ‫بينما تقدم هامشا فريدا في الميادين ذات‬ ‫الصيغة الواسعة والكبيرة‪.‬‬ ‫يعلق بروس بيترسن‪ ،‬رئيس أكبر شركة‬ ‫مستقلة موزعة لقاطعات الورق وأجهزة‬ ‫معالجة الورق‪" :‬ظهر االهتمام في قاطعات‬ ‫الورق ذات الصيغ الواسعة أو الكبيرة‬ ‫منذ حوالي ‪ 18‬شهر‪ ،‬وبدأ حقا في التوسع‬ ‫بين ‪ drupe‬و ‪ SGIA‬السنة الماضية‪ .‬كما‬ ‫أن معظم الشركات التي تحدثنا معها‬ ‫قد فهموا إمكانية القاطع ذو االستطاعة‬ ‫الكبيرة بااللكترونيات الذكية ووجودها في‬ ‫متاجرهم‪ .‬منذ ذلك الحين‪ ،‬سلمنا العديد‬ ‫من اآلالت التي كان لها اثر كبير على عمالئنا‬ ‫وزبائنهم‪".‬‬ ‫إن صنف ‪ SABER‬المتضمن ‪X-15 PLUS‬‬ ‫يقوم بأكثر من قطع الورق‪ .‬حيث أن زبائن‬ ‫الصيغ الكبيرة والواسعة يستخدمونها‬ ‫لتزيين العديد من المواد‪ ،‬من ‪E Flute‬‬ ‫المجعدة‪ ،‬والورق واأللواح األسفنجية‬ ‫إلى الستايرين السميك والبالستيك‬ ‫وكوروبالست‪ .‬إنها حل مثالي لقص ورق‬ ‫الجدران الكبيرة وستائر شاشات العرض‬ ‫و ‪ P-O-P‬وملصقات العمل اإلعالنية‪ .‬يقول‬ ‫بيترسن بأن المستخدمين اآلخرين ل ‪X-15‬‬ ‫‪ PLUS‬ذات الصيغة الكبيرة يستفيدون‬ ‫بشكل إضافي من ثبات اإلنتاجية‪.‬‬ ‫يقول بيترسن‪" :‬واحد من زبائننا في الساحل‬

‫الغربي يقطع الجهات األربعة من ورقة ‪126‬‬ ‫أنش‪ .‬هو سعيد حقا كونه يمكنه تدوير‬ ‫الورقة بدون إخراجها من ‪ .SABER‬كما أنهم‬ ‫يوفرون الوقت خالل التصميم باستخدام‬ ‫ملفات ‪ .Microcut JDF‬وقد اخبرني زبون‬ ‫آخر كم من الجميل والسهل استخدام‬ ‫نظامهم ‪ Microcut‬بشاشة اللمس ذات‬ ‫ال‪ 15‬أنش‪ .‬إنه يحب دقة شفرة ‪SABER‬‬ ‫ويحتاج فقط أن يضغط الزر لتقوم اآللة‬ ‫بالتقطيع بعد أن إدخال الملف‪".‬‬ ‫إن الحصول على ‪ Microcut‬يعطي فرقا‬ ‫كبيرا ليس فقط في توفير الوقت ولكن أيضا‬ ‫بتحسين االستطاعة‪.‬‬

‫يضيف بيترسون‪" :‬بوجود المتاجر‬ ‫المنافسة والتي تقترب من معايير الجودة‬ ‫لدينا والسعر والخدمة‪ ،‬عليك أن تجد شيئا‬ ‫آخر يبعدك عن المنافسة‪ .‬اخبرني زبون‬ ‫من الغرب األوسط لديه ‪SABER X-15‬‬ ‫‪ PLUS‬أنها تعد عامل االستطاعة بالنسبة‬ ‫لهم‪ .‬بواسطة هذه اآللة و ‪Microcut‬قد‬ ‫تم مضاعفة االستطاعة بشكل أساسي‪.‬‬ ‫تقريبا كل هؤالء الزبائن يعلمون انه حين‬ ‫تقطع مستطيل أو مربع يجب عليك أن‬ ‫تكون إنتاجي بشكل اكبر وتقوم بتكديس‬ ‫األوراق وتقطعها كلها بدال من قصها واحدة‬ ‫تلو األخرى‪ .‬فقد كنا نقوم بهذا األمر قبل‬ ‫االستثمار في ‪"SABER X-15 PLUS‬‬

‫‪ Mediaclip‬ستحتفل بالذكرى العاشرة لبرمجياتها‬ ‫في ‪ PRINT17‬في أيلول هذه السنة‬

‫حقيقة أن أي نوع من المواد القابلة‬ ‫للطباعة والتي يمكن تشخيصها‪،‬‬ ‫تقدم فرصة فريدة إلشعال شرارة‬

‫خالل معرض ‪ ،PRINT 17‬يمكن للزوار‬ ‫تو ّقع أن يلقوا نظرة على رحلة التحول‬ ‫خالل السنوات العشرة ل ‪Mediaclip‬‬ ‫بينما يقوم الكادر بمناقشة كيف بدأ‬ ‫كل شيء وكيف كسبت الشركة مقامها‬ ‫كرائدة في تطوير برمجيات تشخيص‬ ‫اإلنتاج اليوم‪ .‬وللحصول على الدروس‬ ‫المكتسبة واالطالع‪ ،‬ينصح زوار المؤتمر‬ ‫باالنضمام إلى الحوارات الثالثة ل‬ ‫‪ Mediaclip‬عن لوحة ‪( Printerverse‬في‬ ‫المنصة ‪)4225‬‬

‫‪ME Printer September 2017‬‬

‫‪ Mediaclip‬هي مطور رائد في برمجيات‬ ‫تشخيص اإلنتاج‪ ،‬وستعرض في المنصة‬ ‫رقم ‪ 4543‬في معرض ‪ PRINT 17‬في‬ ‫شيكاغو‪ .‬سيقام الحدث في ‪McCormick‬‬ ‫‪ Place‬من ‪ 14 – 10‬سبتمبر‪ .‬في معرض‬ ‫التجارة‪ ،‬ستقدم الشركة احدث انجازاتها‬ ‫من برمجياتها الرائعة‪ ،‬باإلضافة إلى‬ ‫مشاركة الخبرة الصناعية في خلق فرص‬ ‫السوق من خالل سوق تشخيص اإلنتاج‬ ‫العامر‪.‬‬

‫المحادثات مع مدراء عمليات برمجيات‬ ‫التشخيص المبدعين الذين يطمحون‬ ‫لنقل تخصيص اإلنتاج إلى مستوى‬ ‫أفضل مع ‪ .Mediaclip‬يقول ماريون‬ ‫داكسين المدير العام ل ‪:Mediaclip‬‬ ‫"إن موضوع ‪" PRINT 17‬التحول" أو‬ ‫" “‪ Metamorphosis‬يرتبط بنا بشكل‬ ‫خاص بينما نحتفل بالذكرى العاشرة‬ ‫لبرمجياتنا‪ .‬لقد كافحنا منذ البداية‬ ‫لنطلق حلولنا بحيث يمكن للزبائن‬ ‫االستفادة من استثماراتهم بقدر اإلمكان‬ ‫وازدهار عملهم‪ .‬وبهذا ضمنا تأقلم وتوجه‬ ‫مفاهيم التكنولوجيا المتغيرة والحاجات‬ ‫المتبدلة للمتسوقين اليوم والطريقة‬

‫الجديدة التي بواسطتها يتواصل الناس‬ ‫ويتبادلون المعلومات‪".‬‬

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‫األخبار‬

‫‪ Vanguard‬للتصوير تصرح عن تعديال في الملكية‬ ‫شركة ‪)”Kappa Media, LLC )“Kappa‬‬ ‫والعضو المسيطر فيها نيكوالس كارابوتس‬ ‫قد أعلنا اكتساب أسهم الشراكة المتبقية‬ ‫من شركة ‪Vanguard Graphics, LLC‬‬ ‫‪ )“)”Vanguard‬من السيد ستيف روسي‪.‬‬ ‫اعتبارا من ‪ 31‬أغسطس ‪ 2017‬ستحصل‬ ‫‪ Kappa‬وفروعها على كامل ملكية‬ ‫‪ .Vanguard‬قامت ‪ Kappa‬بشراء سند‬ ‫الملكية األصلي في الشركة في أبريل ‪.2016‬‬ ‫بينما لن يؤثر هذا االكتساب بشكل مباشر‬ ‫على الزبائن أو البائعين أو الموظفين‪،‬‬ ‫فإن تغيير الملكية سيفسر التزام ‪Kappa‬‬

‫باالستمرار في استثمار رؤوس األموال‬ ‫الضرورية لوضع ‪ Vanguard‬الحتماالت‬ ‫نمو مستقبلية اضافية‪.‬‬ ‫بدأت ‪ Vanguard‬بحثها عن بديل للسيد‬ ‫روسي‪ ،‬والذي بجانب كونه شريكا في‬ ‫العمل كان أيضا ً رئيسها‪ .‬في أثناء ذلك‪،‬‬ ‫سيقوم السيد توم سيمونك ‪-‬رئيس‬ ‫شركة ‪Kappa Print Management‬‬ ‫‪ )“Associates, LLC )“KPMA‬وهي‬ ‫شركة فرعية تشرف على اإلدارة وتوجهات‬ ‫المبيعات لشركة ‪ Kappa‬المتعلقة‬ ‫بتسهيالت الطباعة‪ -‬بالعمل كمدير عام‬

‫ل ‪ .Vanguard‬سيكون موقع السيد‬ ‫سيمونك في األصل في ‪ Ithaca‬حتى يتم‬ ‫اإلعالن عن تعيين البديل الدائم‪ .‬سيستمر‬ ‫السيد دين رودي بالعمل كالمشرف‬ ‫المالي األعلى ل ‪ Vanguard‬والسيد ويليام‬ ‫بوست سيستمر بالعمل كنائب رئيس‬ ‫التصنيع‪ .‬سيتقاعد السيد روسي بعد‬ ‫أكثر من ‪ 10‬سنين من الخدمة كشريك‬ ‫ورئيس‪ .‬وهو يتطلع لبلوغ الفصل التالي‬ ‫من حياته‪ ،‬إن جميع موظفي شركات‬ ‫‪ Kappa‬يبلغونه تحياتهم وشكرهم لكل‬ ‫ما فعله في تأسيس ‪ Vanguard‬كقائد في‬ ‫صناعة الفنون التصويرية‪.‬‬

‫‪ Friedheim International‬يخطط‬ ‫لحضور كبير في ‪IPEX 2017‬‬ ‫مواكبة لسنة مليئة بالمعارض الناجحة‬ ‫والدعوات المفتوحة‪ ،‬سيقوم ‪Friedheim‬‬ ‫‪ International‬بالعرض في ‪IPEX 2017‬‬ ‫على واحدة من اكبر منصات العرض في‬ ‫هذا الحدث‪ ،‬مفتخرا ببعض انجازاته في‬ ‫أجهزة إنهاء الطباعة التي يعرضها اليوم‪.‬‬ ‫في ‪ IPEX 2017‬يطلق ‪Friedheim‬‬ ‫‪ International‬سلسلة ‪ MBO M80‬من‬ ‫الملفات النموذجية المتعددة الجوانب‪.‬‬ ‫سيقدمون في المعرض وبكل فخر ما‬ ‫طرحته المملكة المتحدة لملفات االندماج‬ ‫‪MBO K80‬بالسرعة العالية بجانب إطالق‬ ‫المملكة المتحدة ل ‪Bograma Servo‬‬ ‫‪ 550 BASIC‬القصير المدى‪.‬‬

‫‪ME Printer September 2017‬‬

‫إن االنضمام إلى هذه اآللتان سيكون‬ ‫تشغيال ل ‪ KAMA ProFold 74‬فوق‬ ‫‪ 5000‬استطاعة ملفات وساعة‪ ،‬وتشغيل‬ ‫ل ‪Herzog + Heymann‬ألعمال البريد‬ ‫المباشرة‪ Sagitta 76 ،‬التاج المرصع‬ ‫بالجواهر من ‪ Komfi‬باإلضافة إلى ‪Amiga‬‬ ‫‪ 52‬الذي يعد من أفضل مبيعات‬ ‫‪ Komfi‬مع ‪ OTF‬جاهز إلدارة أعمال‬ ‫الزبائن في العرض‪ .‬وينتهي العرض ب‬ ‫‪ 78‬و ‪ 115‬مقصلة من ‪ Schneider‬و‬ ‫‪ BaumannWohlenberg‬على التوالي‬ ‫و ‪،Zechini Roby Junior 2 compact‬‬ ‫صانعة العلب شبه األوتوماتيكية‪.‬‬

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‫بالرغم من أن ‪Friedheim International‬‬ ‫يعرض في الغالب آالت التحويل وما قبل‬ ‫الطباعة في عرض هذه السنة‪ ،‬سيتم‬ ‫تقديم السلسلة الكاملة من التجهيزات‬ ‫واألقسام من قبل مدير المبيعات‬ ‫الوطني باإلضافة إلى أخصائيي المبيعات‪.‬‬ ‫يقول مارك بريستو المدير العام‪" :‬قررنا‬ ‫أن نحضر منصة اكبر هذه السنة تبعا‬ ‫للطلب الحالي لتجهيزاتنا‪ .‬وبمدة قصيرة‪،‬‬ ‫بعد تجهيزات األتمتة واندماج األعمال‬ ‫المتعددة والحاجة ليكونوا اقتصاديين‬ ‫أكثر في سير عملهم‪ ،‬يتطلع زبائننا‬

‫لنعطيهم أفضل النصائح والتجهيزات‬ ‫لتلبية هذه الحاجات‪".‬‬ ‫‪Friedheim‬‬ ‫‪International‬‬ ‫تنعم‬ ‫دائما بعالقة طيبة مع ‪ IPEX‬حيث تم‬ ‫العزم على المشاركة بشكل اكبر هذه‬ ‫السنة‪ .‬ستكون المنصة ‪ F350‬والتي‬ ‫تبلغ مساحتها حوالي ‪ 195‬م‪ 2‬مكان‬ ‫عمل متكامل‪ ،‬بأعمال واقعية وحقيقية‬ ‫باإلضافة إلى أفضل خبرات العمل من‬ ‫فريق ‪ Friedheim‬المؤلف من المدرسين‬ ‫والتقنيين الخبيرين‪.‬‬ ‫يعلق روب فيشر مدير الحدث ‪ ":IPEX‬إنها‬ ‫لشهادة عظيمة للعالقة بين ‪Friedheim‬‬ ‫‪ International‬و ‪ IPEX‬والذين سيدعموننا‬ ‫مرة أخرى هذه السنة بحضور اكبر مما‬ ‫نتخيل‪ ،‬حيث سيطلقون حلوال جديدة‬ ‫باإلضافة إلى تقديم عروضهم الضخمة‪".‬‬ ‫يقول ستيوارت بامفورد مدير المبيعات‬ ‫الوطني ألجهزة ما قبل الطباعة ‪ ":‬إن‬ ‫‪ IPEX‬هو المكان المثالي إلطالق ملفات‬ ‫‪ MBO K80‬من السوق االنكليزي‪ ،‬وقد‬

‫قمنا بذلك السنة الماضية ل ‪ M80‬وقد‬ ‫كان أثره جيدا جدا علينا‪ ،‬نأمل بأن نسترد‬ ‫بعض من هذا السحر هذه السنة أيضاً‪.‬‬ ‫إن ‪ K80‬تقوم بموازنة السوق االنكليزي‬ ‫بشكل ممتاز‪ ،‬تبعا لسعرها وال يوجد أي‬ ‫ملف أسرع أو بنفس الجودة له نفس‬ ‫المستوى من األتمتة والتحكم المتقدم‪،‬‬ ‫كما أن الزبائن الذين دعوناهم إلى‬ ‫‪- Baumann‬حيث كانت الدعوة مفتوحة‬ ‫ورأوه في حزيران‪ -‬كانوا متأثرين جدا‪".‬‬ ‫إن ‪ IPEX‬هو معرض الطباعة العالمي‬ ‫األطول في المملكة المتحدة‪ .‬سيقام‬ ‫هذا الحدث من ‪ 31‬أكتوبر إلى ‪3‬‬ ‫نوفمبر في ‪ NEC‬في ‪ .Birmingham‬إن‬ ‫‪ IPEX 2017‬سيكون عرضا للحداثة‬ ‫والتكنولوجيا والطباعة‪ ،‬مغطيا العديد‬ ‫من االستخدامات متضمنة الطباعة‬ ‫والبرمجيات والرقميات واالنجاز‪.‬‬

‫داينيشيسيكا تستثمر في تكنولوجيا‬ ‫فليكسو من كوينغ وبوير‬ ‫شركة داينيشيسيكا المحدودة لأللوان‬ ‫(‪Dainichiseika‬‬ ‫الكيماوية‬ ‫والمواد‬ ‫‪)Color & Chemicals Mfg. Co., Ltd‬‬ ‫هي واحدة من المصانع الرائدة في اليابان‬ ‫لصناعة الحبر‪ .‬ومن اجل مواكبة تطور‬ ‫األحبار الجديدة المستخدمة في الطباعة‬ ‫على األوساط المرنة‪ ،‬قررت الشركة مؤخرا‬ ‫االستثمار في نظام فليكسو الحديث للغاية‬ ‫من ‪ KBA-Flexotecnica‬وهي شركة‬ ‫تابعة لكوينغ وبوير ‪Koenig & Bauer‬‬ ‫‪ ..)AG )KBA‬يقول ناوكي تانيموتو مدير‬ ‫القسم التقني لداينيشيسيكا ‪ ":‬مع ‪EVO‬‬ ‫‪ XD‬وجدنا الطابعة التي نبحث عنها تماما‪.‬‬ ‫حيث أن تكنولوجيا ونوعية الطابعة تلبي‬ ‫كل مطالبنا الكبيرة‪".‬‬ ‫إن ‪ EVO XD‬ستستخدم الختبار األحبار‬ ‫المعتمدة على الماء بخاصة للطباعة على‬ ‫األفالم البالستيكية‪ .‬وبنفس الوقت إن‬ ‫طابعات التعبئة والتغليف ستكون قادرة‬ ‫على إجراء تجارب على المواد الحديثة‬ ‫بدون مقاطعة إنتاجهم‪ .‬يضيف كريستوفر‬ ‫مولر عضو المجلس التنفيذي في ‪Koenig‬‬ ‫‪ & Bauer AG‬والمدير العام ل‬ ‫‪" :KBA-Flexotecnica‬إننا نتقدم نحو‬ ‫األمام برفق مع ‪KBA-Flexotecnica‬‬ ‫كما أن التعاون الجيد مع ‪KBA-Digital‬‬ ‫‪ & Web‬في مجاالت التصميم والتطوير‪،‬‬ ‫واإلنتاج والخدمة يثمر نجاحا‪ .‬فمعاً‪ ،‬يمكننا‬ ‫تطبيق األفكار الجديدة والحلول الخاصة‬ ‫بالزبائن بطريقة أفضل وأسرع‪".‬‬ ‫كما أن ‪ EVO XD‬قد عرضت التكلف‬

‫بتسهيالت اإلنتاج في طوكيو بحلول‬ ‫سبتمبر ‪.2017‬‬ ‫تأسست شركة داينيشيسيكا لأللوان‬ ‫والمواد الكيماوية في ‪ 1931‬وتطورت‬ ‫تدريجيا منذ ذلك الحين‪ .‬أكثر من ‪4000‬‬ ‫موظف يعملون لصالح الشركة حول‬ ‫العالم‪ .‬داينيشيسيكا قد تأسست جيدا في‬ ‫العديد من مجاالت صناعة الحبر‪ ،‬واليوم‬ ‫إنها تطور وتصنع وتبيع عدد كبير من‬ ‫كال ً من حبر الطابعات الوظيفي واألحبار‬ ‫الملتوية للكتب والنشرات اإلعالنية ومواد‬ ‫التعبئة والتغليف‪ ،‬باإلضافة إلى األصبغة‬ ‫المستحضرة والعضوية والغير عضوية‬ ‫المستخدمة في الطباعة والرسم وغيرها‪.‬‬ ‫اختيرت طابعة ‪ CI flexo‬ذات األلوان‬ ‫الثمانية من قبل داينيشيسيكا وقد تم‬ ‫هندسة هذه النسخة للطباعة على أوساط‬

‫ذات عرض ‪ 1320‬مم وتفصل الطول بين‬ ‫‪ 370‬و‪ 850‬مم‪ ،‬وقد أتت من سلسلة‬ ‫‪ EVO XD‬الناجحة للطباعة باستخدام‬ ‫األحبار المائية على أسس متعددة كاألفالم‬ ‫و ‪ LDPE‬الرقيقة جدا والحساسة (القابلة‬ ‫للشم) والمواد المصفحة والورق‪ .‬تقدم‬ ‫أفضل المرونة لمعظم استخدامات‬ ‫التعبئة والتغليف المتنوعة وتدمج أنظمة‬ ‫التجفيف ذات الطاقة الكافية‪.‬‬ ‫إن ‪ EVO XD‬تستخدم نماذج لسلسلة ‪X‬‬ ‫الحالية وصممت لتلبي الحاجات لتغيرات‬ ‫العمل السريعة‪ ،‬والمخلفات الضعيفة‬ ‫للتحضير النهائي للطباعة‪ ،‬واإلنتاجية‬ ‫العالية حتى على المدى القصير‪ .‬إن نظام‬ ‫التأثير األوتوماتيكي ‪ ،AIF‬ونظام الغسيل‬ ‫ذو الفعالية العالية " “‪،Speedy Clean‬‬ ‫ونظام تحديد خطأ الطباعة المدمج يمكّن‬ ‫اإلنتاج من التقدم بسهولة بدون أي تأخير‪.‬‬

‫‪ME Printer September 2017‬‬

‫‪54‬‬

‫األخبار‬

‫طابعات ‪ Kuwaiti‬تتطور بتقنية ‪KBA‬‬ ‫يعود ذلك إلى عام ‪ 1968‬حيث قام جاسم‬ ‫مبارك الجاسم بتأسيس شركة "الرسالة"‬ ‫للطباعة في الكويت‪ .‬كان صحفيا وله‬ ‫نشاط في مجال األعمال‪ ،‬كانت فكرته عن‬ ‫تأسيس شركة تعتبر األولى من نوعها في‬ ‫الطباعة الحديثة والعالية الجودة‪ ،‬تعتمد‬ ‫على مبدأ العمل بما يرضي الزبون‪.‬‬

‫‪ME Printer September 2017‬‬

‫ومع ذلك‪ ،‬كان اثر تحول وسائل اإلعالم‬ ‫حينها قد بدأ بواسطة الكويت والرسالة؛‬ ‫حيث أن الشركة قد أُجبرت على وقف‬ ‫تشغيل واحدة من شبكتي الطباعة لديها‪.‬‬ ‫ولكن من جهة أخرى‪ ،‬ما يزال الطلب‬ ‫مستمرا في السوق على قسم تلقيم الورق‬ ‫وقد اخذ القرار بشأن االستثمار به في‬ ‫المستقبل‪.‬‬

‫‪55‬‬

‫قال مرزوق الجاسم المدير العام‪" :‬درسنا‬ ‫كل السيناريوهات المحتملة وحللناها‬ ‫وفقا ألنواع الطابعات ومواصفاتها‪ .‬ووصلنا‬ ‫إلى نتيجة مفادها أن ‪ Rapida 105‬هي‬ ‫أفضل خيار لنا حاليا‪ .‬كما أننا نواكب ما‬ ‫يجري في السوق ومع ذلك فإننا نتوقع‬ ‫استثمارا في طابعات أخرى من سلسلة‬ ‫‪ Rapida‬كخطوة قادمة‪".‬‬ ‫بالنسبة لنور الدين أمالو من قسم‬ ‫المبيعات في حلول تغذية الورق في ‪،KBA‬‬ ‫إن الحل السياسي المتقلب في المنطقة‬ ‫هو عامل مهم للجهوزية الحالية لالستثمار‬ ‫في الشرق األوسط‪ .‬وحتى ذلك‪ ،‬يوجد‬ ‫فرص جيدة للنمو المستمر والتطور في‬ ‫مجال العمل الصحي‪ .‬على سبيل المثال‪،‬‬

‫الرسالة للطباعة قد كسبت –من الناحية‬ ‫المالية‪ -‬سمعة حسنة في السوق ويمكن‬ ‫أن تعتمد على خدمة مجموعة الخريف‪.‬‬ ‫عملت الرسالة مع طابعات من ‪ KBA‬منذ‬ ‫البداية حيث أنها راضية تماما بجودتهم‬ ‫وإنتاجهم‪ Rapida 105 .‬الجديدة ذات‬ ‫الطراز خماسي األلوان والمزود بغطاء‬ ‫وأداء طويل األمد‪ ،‬دخلت اإلنتاج في بداية‬ ‫السنة‪ .‬قال عادل السالم مدير الطباعة‬ ‫في شركة الرسالة للطباعة ‪ ":‬إن فريقنا‬ ‫يقدر الفكرة حقا‪ .‬بالنسبة لنا ال يهم األتمتة‬ ‫القصوى بل التطور التقني الذي تعتمد‬ ‫عليه الطباعة – أشياء كاألوراق الممتازة‬ ‫والتفاعل الممتاز للحبر مع الورق وسهولة‬ ‫العملية‪".‬‬

‫المحتـويــات‬

‫‪ISSN 2304-117X‬‬

‫األخب ــار‬

‫منتجات وبرامج‬

‫طابعات ‪ Kuwaiti‬تتطور‬ ‫بتقنية ‪KBA‬‬

‫‪٥٥‬‬

‫داينيشيسيكا تستثمر في تكنولوجيا‬ ‫فليكسو من كوينغ وبوير‬

‫‪٥٤‬‬

‫‪ Vanguard‬للتصوير تصرح عن‬ ‫تعديال في الملكية‬

‫‪٥٣‬‬

‫‪ Friedheim International‬يخطط‬ ‫لحضور كبير في ‪IPEX 2017‬‬

‫‪٥٣‬‬

‫‪ Colter & Peterson‬ستركزان‬ ‫على صيغة إنتاجية وكفاءة اكبر في‬ ‫معرض ‪SGIA‬‬

‫‪٥٢‬‬

‫‪ Mediaclip‬ستحتفل بالذكرى‬ ‫العاشرة لبرمجياتها في ‪PRINT17‬‬ ‫في أيلول هذه السنة‬

‫‪٥٢‬‬

‫شركة ‪ Copy Express‬في‬ ‫‪ Lexington‬تطلع لمكاسب‬ ‫كبيرة مع صفائح ‪CRON-ECRM‬‬ ‫‪Blackwood‬‬

‫‪٥١‬‬

‫مجلــة شــهرية شــاملة مختصــة ـفـي‬ ‫عالــم الطباعــة ـفـي الشــرق األوســط‬ ‫السنــة الرابعة عشرة ‪ /‬العدد ‪ / 1٥1‬سبتمبر ‪2017‬‬

‫‪ ٤9‬جائزة سكرين ريسيفس للتكنولوجيا‬ ‫والتقنيات الحديثة لشاشة‬ ‫ترويبريس و أحبار ‪SC‬‬

‫‪ME Printer FZ L.L.C‬‬

‫‪ ٤8‬كانون تطلق طابعة إيمج بروغرف‬ ‫– ‪6000‬‬

‫مدير النشر للمجموعة‬ ‫مرتضى كريميان‬ ‫‪karimian@meprinter.com‬‬

‫ص‪.‬ب‪ ،٥02183 .‬مدينة دبي لإلعالم‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬ ‫هاتف‪+971 4 391 12 10 :‬‬ ‫فاكس‪+971 4 390 9٥ 61 :‬‬ ‫البريد اإللكتروني‪info@meprinter.com :‬‬

‫هيئــة التح ــرير‬ ‫المحرر ‪ -‬القسم اإلنجليزي‬ ‫كريس ن‪ .‬فيرناردو‬ ‫‪editor@meprinter.com‬‬

‫‪ ٤7‬تقوم شركة ( دومينو ) بإطالق حبرها‬ ‫المنقح األمن لطابعتها من طراز‬ ‫(‪)K600i‬‬

‫المحرر التقني – القسم العربي‬ ‫د‪ .‬جورج نوبار سيمونيان‬ ‫‪goujy@dircon.co.uk‬‬ ‫المحرر التقني – القسم اإلنجليزي‬ ‫رود هايز‬ ‫‪rod.hayes@me.com‬‬ ‫المختصون المشاركون في التحرير‬ ‫فرانك رومانو (الواليات المتحدة)‬ ‫‪fxrppr@rit.edu‬‬ ‫لوريل برونر (المملكة المتحدة)‬ ‫‪lb@digitaldots.org‬‬ ‫د‪ .‬نيكوالس هيلموث‬ ‫‪nhellmuth@flaar.org‬‬

‫‪ ٤6‬شركة ( ‪ ) HP‬تطلق طابعتها‬ ‫الجديدة ( ‪) Office jet pro‬‬

‫مدير اإلعالنات‬ ‫انيل نات ك ر‬ ‫‪+971 4 391 12 06‬‬ ‫‪meprinter@meprinter.com‬‬ ‫اإلعالنات المبوبة واإلشترا كات‬ ‫‪+971 4 391 12 10‬‬ ‫‪+971 ٥0 ٥28 9267‬‬ ‫‪info@meprinter.com‬‬ ‫توجه المراسالت إلى العنوان التالي‪:‬‬ ‫مجلة ‪ME Printer‬‬ ‫ص‪.‬ب ‪ ،٥0٢١8٣‬مدينة دبي لإلعالم‬ ‫بناية رقم ‪ ،9‬مكتب رقم ‪٢١٤‬‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬

‫آراء وأفكار‬ ‫‪ ٤٥‬االستدامة في عملنا جزء ال يتج ّزأ‬ ‫من أهدافنا في تطوير العمل‬

‫ُطبعت في مطبعة النسر للنشر‬

‫وزعت من قبل شركة النسر للنشر‬ ‫جميع حقوق الطبع والنشر محفوظة‬

‫مجلة ‪ ME Printer‬الشريك اإلعالمي الرسمي‬

‫‪ ٤٣‬االعتماد على النظام البيئي‬ ‫في تقليل األثر البيئي‬ ‫‪ ٤١‬نحن نركز على مساعدة عمالئنا‬ ‫في أن تصبح اآلالت صديقة للبيئة‬

EURA759

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COMBINING THE ECONOMY OF INKJET WITH THE FLEXIBILITY OF CUT-SHEET, SO DIGITAL PRINTING WORKS BETTER.

Xerox® Brenva™ HD Production Inkjet Press

The best innovations often come from combinations. Discover the productivity of inkjet paired with the extreme versatility of cut-sheet – for a price that combines nicely with your budget.

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