MART September 2016

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Volume 13 Issue 3 September 2016 ` 100

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ENTREPRENEURSHIP & START UPS HUB

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INDIA BECKONS GLOBAL ATTENTION

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START FREE POSTER WITH THIS EDITION ON FACE

Prasanna Kumar Rao Managing Director,2016 Heidelberg India September

EFFECTING CHANGE, ENABLING COMPETITIVENESS

EMINENT ENGINEERS WHO BECAME INDIA’S NATION BUILDERS

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September 2016


foreword

Volume 13 Issue 3 September 2016 Annual Subscription `1200 Member INS Editorial Advisory Board

!

INSPIRING, eNGINEERING

A S Shetty Saravjit Singh Manoj Kabre P S Satish

Hi Readers, Sir Mokshagundam Visvesvaraya, popularly known as Sir MV, is considered as the father of Indian Engineering. To honour Sir MV’s achievements and contribution towards the country, India celebrates Engineer’s Day on his birthday, 15 September. His career started with the Government of Bombay, recruited directly as Assistant Engineer, without an interview in Public Works Department after topping the Poona College of Engineering. Sir MVs engineering signature can be seen across India – KRS Dam in Mysore, Tigra Dam in Madhya Pradesh, Drainage System Improvement in Hyderabad, Railway Bridges/ Water Supply Schemes in Bombay, Bihar, Orissa, and as the Dewan of Mysore, he transformed Industrialization as well as Agriculture, Education, Banking, Irrigation and Commerce. In 1955 he was conferred with Bharat Ratna for his contribution towards Engineering. In this edition of MART, we pay our tributes to the eminent engineers who played a major part in building our nation a century ago. In this special feature Mr. Saravjit Singh, our senior EAB member writes about four towering engineers – Sir MV, Sir Ganga Ram, Dr. A N Khosla and Sardar Karnail Singh and their engineering innovations inspiring engineers worldwide on this digital age. MART is also gifting its readers a poster on “Pioneers of Indian Engineering” with this edition.

J R Mahajan LD Bhakre S M Dangi Sandeep Hingne

Managing Editor

Hari Shanker

Associate Editor

Hiya Chakrabarti

Executive Director –––––––– Editorial

Arnab Mondal

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Nazia Ali

Creative

Sayan Chaudhuri

Chetan Kumbhar

HR & Admin

Richa Chowdhury

Accounts

Sophiya Bansode Advertisement

For advanced engineering and smart factory solutions the world is looking towards Indian engineers, which is resulting in innovative entrepreneurships and start-ups, which we are covering in the cover story. In the industry segment we are featuring the interview of Mr. Prasanna Kumar Rao, Managing Director, Heidelberg Prominent India, who shares his thoughts on the industry as well as the latest developments in his organization.

General Manager

Always I take this forum to interact about the difficulties we face publishing Industrial Business MART, and the market always responds back with new challenges. Increasing readership of MART is our priority, and that can happen only through adapting with changing times, and bring it in front of you. Our team for the last six months are working on revamping MART, and from the next edition, with a new approach in technical publishing; MART will come to your table, making engineering interesting.

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Do write to us with your suggestions and we remain!

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18 MAIN STORY

10 INNOVATIONS

18 India Beckons Global Attention as Entrepreneurship and Start Ups Hub

24 Big Data Analytics- Startups 30 Eminent Engineers who became India’s Nation Builders

36 Engineering, Everywhere!

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Edited, Printed, Published and Owned by Hari Shanker A G and Printed by him at Orange Printers Private Limited, Plot No: 53, Vattiyoorkavu, Thiruvanthapuram- 695013. Industrial Business MART is a monthly journal published from Thiruvananthapuram Declaration No: A11/96303/14. Industrial Business MART reserves the right to use the information published here in any manne the Publisher no any of its employees accept any responsibilities for any errors or omissions. Š AllSeptember Rights Reserved 2016


CONTENTS

40 ON FACE

P K K Rao Managing Director, Heidelberg India

Columns 42

Effecting Change, Enabling Competitiveness

46 Creating a Culture of Intrapreneurship

48 CASE STUDY

54 FAIR MART

58 65

MART UPDATE THE LAST LEAF

IDA Veli, Titanium Post, Thiruvananthapuram- 695021 and Published from”Tharangam”, TC 37/2029, Kodunganoor Post. m. Views and opinions expressed in the journal are not necessarily those of the Publishers. RNI No: KARENG/2004/13614 er whatsoever. While every effort has been made to ensure the accuracy of the information published in this edition, neither September 2016

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I N NIIN O VAT I O NIIOONN NN NOOVAT VAT

New product launch by Gandhi Automations High Speed Self Repairing Door

Prime Reset High Speed Self Repairing Door is equipped with optional inverter motion system to adjust different speeds, with progressive control of acceleration & deceleration during braking

Prime Reset is a unique high speed self-repairing door with the latest technology that prevents downtime of the door system. In case the curtain is impacted accidentally it will cause the curtain to move out of the guides without damage. The movement of the door is designed in such a way it can be recovered with a simple opening and closing operation. Gandhi Automations manufactures doors of the highest quality that meet the issue for greater flexibility desired by clients. High speed

self-repairing door in PVC is the most suitable solution in the field industries, it lowers the time of transition from one facility to another, avoiding any human error which can cause damage to the high speed door, and all this thanks to the innovative ANTI CRASH SYSTEM. Gandhi Automations provides a world class product with great security. Below are the features of self-repairing high speed doors offered by Gandhi Automations:-

• Flexible and Self-Repairing Door • Functional, safe, quick and resistant • Innovative anti-crash system • Can be equipped with PVC vision windows • Self-Lubricating maintenance free guide • Smooth and silent opening and closing • Protects traction unit, enables rapid wiring and safety photocell • Flexible curtain in selfextinguishing material

• Self-resetting without intervention • Quickly back to operation • Control panel designed for an intensive continuous service Gandhi Automations Pvt Ltd Chawda Commercial Centre, Link Road, Malad (West) Mumbai – 400064, India. Off:+91 22 66720200/ 66720300 (200 lines) Fax: +91 2266720201 Email: sales@geapl.co.in Website:http://geapl.co.in/highspeed-self-repairing-doors.html

“We are committed to total customer satisfaction through our quality products and services achieved with customer focus, involvement of our employees and continual improvement in all areas.” Kartik Gandhi Director, Gandhi Automation

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Linear axes variable width and length from igus based on the modular principle

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Configure toothed belt axes made of aluminium or stainless steel in desired size

With the new drylin ZLW modular system, cross beams, rails and carriages can be designed in the desired size and material. (Source: igus GmbH)

With the new drylin ZLW modular kit the motion plastics specialist igus offers even more versatility and designing freedom for design engineers - widths, rail distances and materials of the ready-toinstall axes can be assembled according to your requirement. Thus, high-performance linear axes can be implemented at a low price. Ready to install, maintenancefree and lubricant-free linear guides are becoming more popular in machine and plant manufacturing. “Off the shelf” solutions that fit exactly to the construction requirements of the user are uncommon to simplify product selection for design engineers, the motion plastics specialist igus has

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developed a construction kit for its drylin ZLW axes, with which the customers can individually assemble their own solutions. In this modular system, width, rail distances and length of the axes can be adapted quickly and easily. Due to the low profile of the toothed belt axes, even small installation spaces are sufficient for this. In addition, users can order the cross beams, rails and carriages made of aluminium or stainless steel. The latter is of particular interest for applications in the food industry, due to the majority of components being made from stainless steel, this is a unique when considering standard ‘off the shelf’ items. A maximum

service life is possible in combination with liners made of iglidur E7. The linear guides can be supplied with the igus motor or connected to the customer’s which enables a variable motor integration to the right and left of the axis by means of solid and hollow shafts. Now even higher loads and more dynamic applications are possible Due to the new installation size ZLW-20, loads up to 75 kg can be lifted, with maximum stroke lengths of up to 3,000 millimetres. The wide drive belt also permits high speeds of

more than 5 m/s depending on the load. The polyurethane toothed belt with steel cable reinforcement is set centrally on the carriage at the required belt tension. An underwater application is also possible with a special belt. Grooved ball bearings ensure a robust support and greater energy efficiency. A quiet running and a long service life even in continuous operation make the ready to install solutions interesting for numerous applications, such as the most varied handling tasks in the food or laboratory technology. Due to the open design, the linear axes are easy to clean and also insensitive to dirt. For Further Details visit www.igus.in

September 2016


PROVEN TROUBLE FREE SERVICES FOR THE LAST THREE DECADES! Reliable supplier of High Quality Hydraulic Cylinders, Hydraulic Power Units for machine tools & Force Feed Lubricators for Compressors & Reciprocating Pump

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September 2016

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IMfinity® Liquid Cooled Motors: LC range

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The IMfinity® induction motor range developed by Leroy-Somer has now expanded with the Liquid Cooled (LC) series. Designed to withstand harsh environments and meet specific requirements, the LC motor range is a step forward to satisfy the most demanding customer expectations in terms of high reliability, energy savings and ease of integration into their facilities.

A design that enhances performance Based on the success and reliability of the IMfinity platform, the LC motors achieve the highest electrical and mechanical performance, including some innovative characteristics: • The latest generation frame housing, with cast iron or steel flanges for DE and NDE bearings, allowing excellent heat dissipation • A sophisticated cooling system which maintains the thermal efficiency, enabling the motor to be used together with a variable speed drive, for heavy duty applications that require constant torque • Reduced noise level, decreased in average by -10 to -20 dB (A) compared to aircooled motors due to the lack of fan, offering ultimate comfort • Improved modularity thanks to its fabricated steel design, providing higher flexibility for retrofit installation The liquid cooling system of LC motors, provided by water circulation over the frame housing, offers additional significant advantages, such

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as the power-weight ratio (increased power in the same motor frame size) and compactness (saving up to 25% of volume compared to an air-cooled motor for easier and less costly integration within a machine or a system. Moreover, LC technology makes it possible to eliminate external components, such as ventilation equipment.

require precise positioning.

A design that optimizes energy efficiency

A design giving priority to safety and reliability

Based on the new IMfinity® induction motor range, the LC series has been designed to achieve the efficiency levels defined in IEC 60034-30-1. As standard, LC motors are IE3 Premium from 150 to 1500 kW.

Benefitting from optional IP56 or IP65 protection to safeguard against external hazards, the LC range is fitted with a water leakage detector to control the water circuit reliability.

Perfectly suited for use in variable speed, the LC motor has been designed to integrate specific features as standard, such as a thermal reserve for maintaining the rated torque over an extended speed range. In order to meet particular requirements, options can be provided upon request, including reinforced winding insulation and insulated bearings. The motor can also be equipped with an encoder for applications that

Variable speed can generate immediate operating profits, such as up to 50% energy savings (depending on the application and operating conditions) or increased productivity as a result of improving the process and reducing machine downtime. The return on investment is consequently extremely quick.

Another option, space heaters, ensure safety during motor startup, while winding and endshield thermal protection control and monitor the motor temperature. A design facilitating maintenance Developed to reduce operating costs without compromising industry needs, LC motors are equipped with a patented breathable membrane. This completely waterproof (IP 66

minimum) feature considerably reduces condensates, whose evacuation is achieved by drain plugs. The Liquid-Cooled technology ensures a clean surrounding environment, as there is no pollution associated with airflow. Moreover, there is no impact on ambient temperature, as the waste heat from the motor is carried away by the cooling circulation. For these reasons, the risk of installation ageing and malfunctioning due to air pollution and high temperatures is considerably lowered. This reliability ensures easy maintenance of the motor within customer systems. An easy-to-select and easyto-install solution, the new LC motors are particularly recommended for plastics & rubber, test stands, industrial refrigeration, marine and nuclear applications, and crushers for the food and animal feed industry. For details visit www.EmersonIndustrial Automation.com.

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High-speed picker with safety functionality

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Gripping modules

EGP Safety: The electric SCHUNK EGP small component gripper is now avail-able as a performance level d/SIL3-certified safety gripping sys-tem.

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The SCHUNK EGP Safety is the world’s first performance level d/SIL3-certified electric small component gripper on the market with omnidirectional gripping force safety. In combina-tion with a special safety module it enables SOS and STO functions. If the assembly process is interrupted as a result of an emergency shut-down, the module automatically switches to safe operating stop. As opposed to existing solutions on the market the SCHUNK EGP Safety is supplied with power continuously in case of a safe operating stop, so that gripped parts are held reliably even without mechanical gripping

voltage is applied the gripper

force maintenance. As soon as

components are integrated

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switches back to regular operating mode without delay and without having to restart the system. The SCHUNK EGP Safety is controlled by a safety module and four inductive proximity switches. Specialist for fast handling of small components Compared with electrically operated small component grippers that are available on the market the SCHUNK EGP features high speed with simultaneous high gripping force, which can be adjusted in two or four steps, depending on the model. All electronic

within the device to save space. Brushless and therefore maintenance-free servo motors and a powerful junction roller guide ensure high efficiency and make the gripper a dynamic and high-performance specialist for demanding Pick&Place applications. Since the high-speed picker is based on the platform of the time-proven pneumatic SCHUNK MPG-plus small component gripper, it is ideal for conveniently converting existing systems from pneumatic to electric, with no loss of gripping force. The unit is controlled via digital inputs, which allows users in many cases to transfer the sensor of the SCHUNK MPG-plus to the

SCHUNK EGP as well. The small component gripper is available with or without safety functions in sizes 25, 40, 50 and 64 with finger strokes of 3 mm, 6 mm, 8 mm and 10 mm and gripping forces of 38 N, 140 N, 215 N and 300 N, respectively. It is suitable for handling components with a weight of 0.19 kg, 0.7 kg, 1.05 kg and 1.25 kg, respectively. The closing times are 0.09 s, 0.22 s, 0.21 s and 0,5 s. In addition, the EGP 25 is available in a special high-speed version with a closing time of only 0.03 s and a gripping force of 7 N. For more details visit www.in.schunk.com

September 2016


Simply aim, trigger, done!

I N N O VAT I O N

Fast, versatile barcode reader from Balluff for harsh industrial use

With the new Industrial Handheld Reader BVS HS-P Balluff expands their offering of optical identification: the portable reader with intuitive operation reliably reads high-resolution barcodes as well as codes over a wide range at a read distance of up to 110 centimeters.

Direct Part Marking (DPM) codes can also be read. The ruggedly constructed device offers IP 65 protection and withstands drops from up to two meters without any damage. The wireless version features Bluetooth to give the user the greatest possible freedom of movement within a range of up to 100 meters around the base station. This flexible portable

of applications including

The optical aiming system

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traceability, automated

with a highly visible laser

a variety of portable

replenishment and logistics.

marking border makes

situations. The Industrial

handling and target

Handheld Reader BVS

acquisition simple. Acoustic

HS-P from Balluff is

and optical LED signals

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USB, Bluetooth or RS 232

spot on the code ensure

interface. The ergonomic

reliable read confirmation in

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loud or bright surroundings.

ensure comfortable and

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September 2016

The ergonomically designed Industrial Handheld Reader BVS HS-P from Balluff decodes all common 1D, 2D and stacked barcodes on objects moving at up to 0.8 meters per second. Even

fatigue-free work.

tilts of up to 40° and rotation

The wireless version with its

angles of up to 180° do not

high-capacity rechargeable

For more details visit

affect the read reliability.

battery increases the

www.balluff.co.in

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MAIN FEATURE

India Beckons Global Attention as Entrepreneurship and Start Ups Hub

As the NASSCOM report 2015 suggested, India was home for almost 3100 start ups starting per year standing just behind US, UK and Israel.

Arnab Mondal arnab@martupdate.com

If the growth is continued on the same pace then it is expected that Indian tech Startups will generate almost 2.5 lakh jobs in the next five years. With the gen-next cool trend to start working on new and

innovative ideas, India is all set to outperform all other nations on the world stage in the years to come. Setting up of small businesses by these young entrepreneurs is definitely going to boost the Indian economy in the near future.

Entrepreneurship in India

the past.

India was considered as the market for providing cheap labor to the world and for export of Indian services in the field of IT. Due to this India has witnessed low product development and innovation in

However, ‘Entrepreneurship’ is not new to India. In fact, an earlier version of the current ‘Make in India’ policy can rightly be said the ‘Swadeshi’ movement launched in 1905 during the pre-Independence era to boycott British made

India is also endowed with demographic dividend and it is anticipated that by 2020 India will be a home to 112 million working population falling in the age bracket of 20-24 years as compared to that of 94 million workers of China.

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goods and use Indian made goods. The movement helped the development of the Indian textile industry, the iron & steel industry by the Tatas, publishing of vernacular newspapers, setting up of vernacular medium educational institutions, financial institutions etc. Post-independence the policy focus of increased public investment in heavy industries and setting up of PSUs did not provide an ideal environment for entrepreneurship. The main problems faced by an entrepreneur were lack of mentoring facilities, technology support or easy availability of credit.

September 2016

Demographic Dividend India is also endowed with demographic dividend and it is anticipated that by 2020 India will be a home to 112 million working population falling in the age bracket of 20-24 years as compared to that of 94 million workers of China. This demographic dividend will definitely boost the Startup culture in the country. The pundits also keep mentioning of 500 million strong workforce by 2022 but India faces challenges in reaping this demographic dividend considering that illiteracy levels among the labour force is still high and between 70-80 per cent of the

labour force have education levels below secondary. Almost 48 per cent of the workforce is engaged in agriculture while contribution of agriculture to GDP is not more than 16 per cent. This situation may be attributed to the low level of education and thereby inability to access decent jobs in the non-farm sector. In terms of status of employment 52 per cent of the workforce is self-employed as own-account workers or helpers, 30 per cent as casual workers while only around 18 per cent have regular jobs. This has resulted in more than 90 per cent of the workforce engaged in informal jobs and slowing down the structural

transition from farm to the non-farm sector. The policy focus in the labour market has therefore been to create decent jobs which can give the workforce a reasonable standard of living. While the emphasis has been on wage employment it has been felt essential to promote selfemployment or to be specific entrepreneurship as an entrepreneur would be in a position to create more jobs. Investment Scenario Foreign investors have started looking towards India as a favorable investment destination. Indian Startups are proving to be the major tool for diverting a huge chunk of

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foreign wealth into the Indian economy. India witnessed the largest infusion of capital from overseas through venture capital funds in the year 2014 in the indigenous Startups.

hire talent from India, since it reduces their cost by almost 25 per cent and at the same time it provides a very good employment opportunity for the developer.

Developed nations are now looking towards fast growing and emerging nations such as India to tap the huge untapped potential in these markets. Almost all global giants such as Walmart, Goldman Sachs, Target, Thomson Reuters have focus towards Indian Startups to tap the huge business opportunity.

Delving into New Areas

Venture capital funds from abroad and angel investors are proving to be a big boon for Indian Startup story. Indian Startups such as Flipkart, Olacabs, Snapdeal, Hike, Shopclues, Freecharge, Inmobi etc. receive various rounds of follow-on financing as well either from their existing investors or from any new investor. These various rounds of funding also help these firms to hire more talent into the company. This helps the company to grow strategically and also add some more experienced people in the firm. Any Startup owner in any country sets an eye to

After the inception of new government in the center, an optimistic view has been developed around the growth story of Indian economy. This government has also started working towards improving India’s rank in World Bank ease of doing business in which India is currently ranked at 142 positions. This will definitely boost the startups of the country.

Tech Startups are leading the growth of Startup era and it is ready to boost revenue generated by IT-BPM sector by almost 12-14 per cent. It is anticipated that the e-commerce market of India will grow by more than 50 per cent within the next five years.

Startups are flourishing in India not only in the field of IT and e-commerce but in various other fields as well. Educational tech Startups are a new hot bee among various

investors since it is anticipated that the complete educational system will be digitized in the near future. Similarly, Startups are also eyeing big data for analytics, healthcare, beauty and fitness, biotechnology and other areas as well. Several Startups have also ventured into food delivery and restaurant guide service as well. Examples include Zomato, Swiggy, Mast Kalandar in Mumbai and Bangalore, Eatlo, Freshmenu, TinyOwl etc. These have generated employment opportunities in large number for unorganized sections of the society in the form of delivery persons. At the same time, it has increased convenience for consumers as well. Apart from shiny conventional Startups there are enterprise startups as well. They are broadly classified into two types: Application and platforms. These are basically B2B Startups and aims at simplifying the various underlying processes for businesses. Application Startups are basically for IT, developers etc. Exotel, Knowlarity are Startups for developing applications. Young entrepreneurs are also

exploring opportunities in the field of development of gateways for mobile or online payment. It is a well-known fact that India is all set to become the second largest market for smart phones by 2016 after US. It is mainly going to happen due to increase of affordable smart phones in the country. Due to this, it is anticipated that the number of people using online transactions will also increase at the same pace, presenting huge opportunities for Indian Startups. Startups such as Paytm, Inmobi, freecharge etc. have already made big impact in this market. Policy Initiatives To simplify the regulatory framework the government introduced the Ease of Doing Business wherein an MSME unit has to fill in a single one page self-declaration online form called Udyog Aadhaar. The Apprentices Act, 1961 was amended to enable even the MSME units engage apprentices which will enable the units to get trained labour as well as in turn supply skilled labour. Under the Apprentice Protsahan Yojana, 50 per cent of the stipend payable

Indian Startups such as Flipkart, Olacabs, Snapdeal, Hike, Shopclues, Freecharge, Inmobi etc. receive various rounds of follow-on financing as well either from their existing investors or from any new investor.

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to the apprentices would be reimbursed by the Government for the first two years which is an incentive for MSME units to take in more apprentices. To give boost to the ‘Make in India’ programme, the MSME Ministry has launched the ASPIRE scheme in March 2015, a Scheme for Promotion of Innovation, Rural Industry and Entrepreneurship. The objective of the scheme is to set up a network of technology and incubation centers to accelerate entrepreneurship and also to promote Startups for innovation and entrepreneurship in agroindustry.

September 2016

To ease the credit availability requirements of Startups, the Government had announced the MUDRA scheme- Micro Units Development & Refinancing Agency, operated by SIDBI for providing refinance to micro units. This would improve the liquidity of the micro units who right now have to borrow from NBFCs and moneylenders at high rates of interest. Atal Innovation Mission (AIM) - This programme operated from NITI Aayog is about an Innovation Promotion Platform involving academics, entrepreneurs and researchers and draw upon national and international experiences to foster a culture of innovation, R&D and scientific research

in India. The platform will promote a network of world class innovation hubs and grand challenges for India. The overarching purpose of this mission is to promote a culture of entrepreneurship and innovation in India. The key objectives of the AIM are: • To create an umbrella structure to oversee innovation eco-system of the country; • To provide platform and collaboration opportunities for different stakeholders; • To study and suggest best and novel practices to be adopted by different stakeholders in the innovation chain; • To provide policy inputs to NITI Aayog and various

Government Departments and Organizations. • To create awareness and provide knowledge inputs in creating innovation challenges and funding mechanism to government; and, • To develop new programmes and policies for fostering innovation in different sectors of economy. SETU (Self Employment and Talent Utilization)- SETU is a Techno-Financial, Incubation and Facilitation Programme to support all aspects of Startup businesses and other self-employment activities, particularly in technology driven areas operated from NITI Aayog. An Expert Committee on

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Innovation & Entrepreneurship for working out the detailed contours of the Atal Innovation Mission (AIM) and SETU was constituted by NITI Aayog. The Expert Committee has identified five major drivers for creating a vibrant entrepreneurial eco system viz; (i) catalytic government policy and regulatory framework (ii) easy access to equity capital and debt (iii) businesses as entrepreneurial hubs (iv) culture and institutions which encourage entrepreneurship over careerism (v) adequate and effective collaboration forums. Electronics Development Fund- The Ministry of C&IT has launched the Electronics Development Fund (EDF) to promote innovation, research and development, and product development in the field of semiconductors, nano-electronics, IT and associated sectors by bringing in established companies and startups on board. The objective is to do research, design and develop electronic

products within the country for which the Startup units would be provided supportive financial assistance from the EDF. Digital India- Digital India Programme has been launched to provide broadband connectivity in rural and urban areas. Introduction of digital rural connectivity would give a big boost in developing traditional rural arts, crafts or other innovative ideas into business models. Intellectual Property RightsWith the growing number of Startups it is essential to protect one’s products from impersonators. The Startups need to go for design patents, trademarks, copyright or trade secrets protection as the need maybe before marketing their product. India Aspiration Fund- A Rs. 2000 crore India Aspiration Fund (IAF) was launched by SIDBI in August 2015 to boost the Startups fund of funds ecosystem in the country. This fund would invest in various venture capital funds for meeting the equity requirement of MSME start-

ups. A SIDBI ‘Make in India’ Loan for Small Enterprises (SMILE) Scheme of Rs.10,000 crore has also been launched to catalyze tens of thousands of crores of equity investment in Startups and MSMEs, creating employment for lakhs of persons, mostly educated youth over the next 4-5 years. The objective of SMILE is to provide soft loans in the nature of quasi-equity and term loans on relatively soft terms to MSMEs to meet the required debt-equity ratio norm. The 25 sectors under the ‘Make in India’ programme’ would be the focus with emphasis on financing smaller enterprises in the MSME sector. There will be concessional terms for the enterprises promoted by (SC) / (ST) / Persons with Disabilities (PwD) and women. The scheme is expected to benefit approximately 13,000 enterprises, with employment for nearly 2 lakh persons. These two schemes are in addition to the Rs.20000 crore MUDRA scheme. Together the three finance schemes should boost the startups as well as MSMEs already in the transition phase

and create good number of jobs in the years to come. Till date the Startups have been successful in e-commerce, and other IT based applications of service sector. The Startups in manufacturing sector are yet to take off in a big way. The launch of the above-mentioned policy initiatives should give a boost to Startups in manufacturing as well. In the Global Competitiveness Index (GCI) 2015-16 India has scored 16 points and moved up from its earlier ranking of 71 to 55 out of a total of 144 countries. Region-wise among the emerging and developing Asia India ranks sixth after Malaysia (18), China (28), Thailand (32), Indonesia (37) and Philippines (47). India has the potential to move ahead of these countries. In the World Bank’s Ease of Doing Business Ranking 2015 India is placed at 142 place out of a total of 189 economies. But on the Startup front India ranks third position globally with 4200 Startups. The new initiatives in promoting Startups would enable India to move up to the top position.

To give boost to the ‘Make in India’ programme, the MSME Ministry has launched the ASPIRE scheme in March 2015, a Scheme for Promotion of Innovation, Rural Industry and Entrepreneurship.

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MAIN FEATURE

Big Data Analytics- Startups

Big Data Analytics is instrumental in rendering a business successful today. Individuals related to business from manufacturers to consumers are reaping its benefits.

Rajesh Angadi rajesh_angadi@hotmail.com

Big Data Analytics industry is expected to record huge growth due to its demand from across industries. Entrepreneurs are focusing on this emerging technology, floating new start ups dedicated to offering Big Data Analytics solutions with specialized applications. Big data as such a broad area of applicability the number of ideas is almost limited by your imagination. As a result, there are many start-ups that are doing things because the technology allows it, and it seems like a neat idea. With this in mind I see a huge effort not just to uncover new ideas, but rather to try and better understand what is key to sustainable business success. One rapidly growing area within big data is wearable / personal devices which takes information from sensors to process and feed back to the individual (fit bit is the

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tip of the tip of the iceberg). This data offers different levels of value to different people - firstly the user who gets actionable feedback on their behaviour / habits, but also the aggregated data and its value for analysis (by the consumer, comparing to peers for example, or for the company supplying the device to understand and connect with their customers, or even sell on the data). Big data remains one of the fastestgrowing segments of the IT industry with researcher Wikibon predicting that the big data technology market will grow nearly 22 percent to $33.31 billion this year. In the last year, it seems the focus among startups in the big data arena has been on helping businesses more easily and effectively analyzing data and deriving value from it. They include companies offering

technology for analyzing data in Hadoop and real-time streaming data, and companies providing software that brings big data analytics capabilities to everyday business workers. From crafting strategies for cricket teams to helping scientists develop new drugs, Indian entrepreneurs are building specialized companies. These firms can chew through billions of bits of data, analyze them via self-learning algorithms and package the insights for immediate use. “Big data is becoming hot, because people are using it to predict the future,� says Ravi Gururaj, vice-president for cloud platforms group at Citrix Systems. He said earlier it took at least Rs 5 crore to start a data analytics firm. Now, with so many open source platforms available, an entrepreneur can launch a new venture with just Rs 50 lakh. One such example

is Gramener, which converts insights drawn through data analysis into visual graphics. Big data and analytics are hot growth areas, not only for IT organizations, but for businesses across all industries. Visionary executives are finding opportunities beyond existing and traditional data repositories, such as on-premises CRM and ERP systems. Today’s data can include social media posts, customer journey information, Internet of Things (IoT) data, and more indeed. Market research firm IDC released a new prediction for the market in November 2015. The firm said the big data technology and services market is expected to increase at a compound annual growth rate (CAGR) of 23.1% over the 2014-2019 forecast period with annual spending reaching $48.6 billion in 2019.

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From crafting strategies for cricket teams to helping scientists develop new drugs, Indian entrepreneurs are building specialized companies.

“The ever-increasing appetite of businesses to embrace emerging big data-related software and infrastructure technologies while keeping the implementation costs low has led to the creation of a rich ecosystem of new and incumbent suppliers,” said Ashish Nadkarni, IDC program director, enterprise servers and storage. And there are plenty of new suppliers. Collecting that data, storing it, gaining insights from it, and turning those insights into real business value is the focus of many of today’s hottest startup companies. In fact, there are so many new companies dedicated to big data and analytics that there are venture capital firms and funds dedicated to big data startups. Events, such as the Startup Showcase at Strata + Hadoop World, provide a venue for these fresh new companies to network and gain exposure. Plenty of past success stories come out of these funds and showcases. For instance, a past Strata + Hadoop Startup Showcase winner was Infoactive, since renamed Tableau. This data visualization vendor completed a very successful IPO in 2013, and now has customers that include the Texas Rangers, EMC, Box,

September 2016

Citibank, and Arby’s.

Tamr

Here are few of the coolest big data startups of the year -

CEO: Andy Palmer

DataHero CEO: Ed Miller San Francisco-based DataHero is focused on developing “selfservice” business analytics software. The DataHero cloudbased service collects data from such disparate sources as Box, Dropbox, Google Drive, Excel, Office 365, Marketo, HubSpot and Eventbrite, and turns it into charts and dashboards. For the business analytics software industry, the challenge has been developing analytical applications that can be used by a broad range of everyday business users without a lot of assistance from the IT department. DataHero is among the few companies that’s close to achieving that. DataHero, founded in 2011, raised $6.1 million in Series A funding in May.

You have to love a company whose stated goal is battling the evils of “schema proliferation.” Tamr, based in Cambridge, Mass., develops enterprise data unification software that businesses use to integrate diverse, siloed data for business analytics tasks and downstream applications. Tamr is the latest brainchild of database luminary Michael Stonebraker, who started the company in 2013 with fellow database industry veteran Andy Palmer. (Palmer serves as CEO while Stonebraker is CTO.) The two previously started Vertica Systems, now owned by Hewlett-Packard. Arcadia Data CEO: Sushil Thomas An increasing number of businesses are implementing Hadoop systems, using them to collect huge volumes of disparate data from multiple sources. But making use of that data isn’t so easy -- most traditional business analytics tools can’t directly access Hadoop data, and IT

departments have to step in to prepare the data or move it to another system to make it available for everyday business workers. Arcadia Data is developing visual analytics software that overcomes those hurdles by directly accessing data stored in Hadoop clusters. The technology uses Hadoop as an operating system, allowing it to run directly on Hadoop servers and access data stored in the Hadoop Distributed File System. San Mateo, Calif.based Arcadia launched Arcadia Instant, a free download of the data visualization tool, in June with plans to finish and ship the complete platform by the end of this year. Kyvos Insights CEO: Praveen Kankariya Kyvos Insights is another startup that seeks a better way to analyze data stored in Hadoop clusters. Specifically, the Los Gatos, Calif.-based company developed OLAP (online analytical processing) software that carries out interactive, multidimensional analysis tasks on huge volumes of structured and

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unstructured Hadoop data. Kyvos Insights just came out of stealth mode in June, and its software is running in several early-customer Hadoop environments in the financial service industry. “Analytics” and “big data” include a broad swath of startups. Many startups use big data underneath their applications, of course, but aren’t doing anything innovative on the big data front. Big data is increasingly about business disruption... We live in a fast-moving, complex world of increasingly connected people and connected things that are creating vast new digital footprints. To thrive, organizations need to make sense of this big and fastmoving data, to gain real-time access to powerful insights and deliver them to the point of action. It is no coincidence that new big data technologies and data science approaches have emerged at the same time as this need has made itself felt.

As a result, organizations can now obtain the insights they need, and use them to drive new levels of performance. This gives them the ability to shape their markets and enter new ones. Increasingly, this is a matter not just of success but also of survival – the survival of your organization and of you yourself as a senior stakeholder in that organization. We are already seeing leading businesses using big data to disrupt markets and threaten their competitors’ traditional value propositions. Big data is changing traditional business boundaries and enabling non-traditional providers to move into their industry. Companies report a significant level of disruption from new competitors moving into their industry from adjacent industries (27%), and over half (53%) expect to face increased competition from start-ups enabled by data. These findings reflect the fact that we are now at an inflexion point, where big data has created entire new ways of

getting insight from data at a technology level. “Big data has become something that can deliver a competitive advantage to any company. Failure to harness it or take advantage of its usefulness will result in a company lagging behind its competitors and risking becoming irrelevant in its industry.” Canada, Financial Services “We have data ponds out there which need to be pulled together to gain the full benefits from big data technologies.” United Kingdom, Engineering Four ways in which datadriven insights are changing businesses Companies realize that they need these insights from big data and the use of data science, and are willing to spend to achieve them. Organizations believe that their investment in big data over the next few years will outstrip past investment in

informationmanagement. There are four distinct opportunity models emerging to address different needs: 1. Efficiency and cost focus 2. Growth of existing business streams 3. Growth through market disruption from new revenue streams 4. Monetization of data itself, with the creation of new lines of business. By using insights from big data to help identify potential operational efficiencies in the business and so reduce costs. For example, organizations may want to analyze supply chain, cost to serve, customer churn rates, and so on. We are also seeing many clients use big data analyticsto reduce risk, better detect fraud, and ensure compliance. These can be big-ticket items in cost containment.IT cost reduction through modernization of the information landscape, with big data technology adoption. Many of the new big data

Visionary executives are finding opportunities beyond existing and traditional data repositories, such as on-premises CRM and ERP systems. Today’s data can include social media posts, customer journey information, Internet of Things (IoT) data, and more indeed.

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technologies are open-source and use commodity hardware, a combination that is often 20-30 times cheaper per terabyte than traditional data warehousing technology. Today, big data is about business disruption. Organizations are embarking on a battle not just for success but for survival. If you want to survive it’s time to act. Over two thirds (70%) of respondents consider their organization’s ability to exploitvalue from big data to be important to their future success. It is clear why data is crucial to business. In a world of connected people and connected things, organizations need a better view of what’s happening on the outside and a faster view of what’s happening on the inside. Data must be thefoundation of every decision. The real battle, for Big Data startups are the data that can create most relevant and pertinent insight: the combination of data sets that allow effective and more rapid monetization of data.(The range of possible data sets is virtually limitless: internally held customer data, social media, machine data from the Internet of Things, weather metrics and predictions and so on.) Customer’s data could ultimately become more valuable than traditional product or services. How Startups will use big data technologies toenable for developing new business models and to make that happen. Startups’ ability to compete with new entrants within industry, and perhaps to enter new ones yourself,

September 2016

depends heavily on a businessled approach. Startups need the technology but also need a cohesive, organization-wide strategy that encompasses everyone. Today the only organizations seen to be realizing growth from data are those that combine digital technology with transformational management. The other essential is to ensure that Startups have proper organizational structure and data governance to deliver, which means taking a view that’s based on an ecosystem rather than silos or sectors. Clearly, profiting from big data is at least as much about organizational integration, change and evolution as it is about the underlying technology. Organizations those are already implementing this technology, they need to drive the organizational changes needed to make it effective and efficient! References – Big Data: What are some interesting big data and analytics startups - https://www.quora. com/Big-Data-What-are-someinteresting-big-data-andanalytics-startups The author Rajesh Angadi completed his BE, MBA, PMP and is Hadoop Certified. With 22 years of Information Technology experience he worked on projects for Unisys, Intel, Satyam, Microsoft, Ford, Hartford, Compaq, and Princeton. He is always fascinated by the latest technology coming up in the IT sector and striving to keep pace with it. Interests in Information Technologies research areas like Hadoop Ecosystem, Predictive Analysis, Telematics, Clinical research with Analysis.

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Sir Ganga Ram (1851 - 1927) Dr. J C Bose (1858-1937) Bharat Ratna Sir M Visvesvaraya (1861 - 1962)

Ardeshir Godrej (1868 - 1936)

Dr. A N Khosla (1892 - 1984)

Dr. Narinder S Kapany (1926)

PIONEERS OF INDIAN ENGINEERING

Bharat Ratna Dr. APJ Abdul Kalam (1931 - 2015

E Sreedharan (1932)

C Kumar N Patel (1938)

Nandan Nilekani (1955)

EMINENT ENGINEERS WHO BECAME INDIA’S NATION BUILDERS ENGINEERING, EVERYWHERE!

Vinod Dham (1959) September 2016

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PIONEERS OF INDIAN ENGINEERING

Eminent Engineers Who Became India’s Nation Builders These four towering engineers from our past innovated, designed, and executed projects with distinction. They were our nation builders. We celebrate Engineer’s day on 15th September as a tribute to one of them – Sir MV

Saravjit Singh saravjit.singh@gmail.com

Engineers lead India’s development. Many have gained worldwide fame for their brilliant work. Here we feature four eminent engineers of yester years. Their work inspires and makes us all feel proud of

being Indians.

Engineer’s Day in his memory.

The most extra-ordinary Indian engineer was Sir Mokshagundam Visvewarya. He is popularly known as Sir M Visvesvaraya or Sir MV. We celebrate 15th September as

Bharat Ratna Sir M Visvesvaraya Sir MV was a man of impeccable principles, a visionary engineer, statesman

and legendary nation builder. For his “contributions to the public good”, he was knighted in 1915 with the title Knight Commander of the British Indian Empire (KCIE). In 1955, Sir MV received the Bharat Ratna.

Bharat Ratna Sir M Visvesvarya

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Aitchison College, Lahore – designed and built by Sir Ganga Ram

General Post Office, Lahore, designed and built by Sir Ganga Ram

Sir MV graduated as a topper in 1884 from Poona College of Engineering. In 1885, he joined the Public Works Department of the Government of Bombay as an Assistant Engineer.

4. In 1906–07, the government of India sent him to Aden to study their water supply and drainage system. The project prepared by him was successfully implemented.

From the beginning, Sir MV’s work was highly appreciated by the government. A few of his achievements include:

Sir MV voluntarily retired from British service in 1908 and joined Mysore State as Chief Engineer. In 1912, the Maharaja of Mysore personally requested Sir MV to take full charge of all development work in the State as the Dewan of Mysore. Before accepting this position, Sir MV invited all his relatives to dinner. He told them he would become a Dewan only on the condition that none of them would approach him for favours.

1. Design and construction of water works at Sukkur in Sind. 2. Resolved issue of reservoir overflow of Khadakvasla Reservoir, Pune. He used automatic sluice gates of his own patented design. Sir MV humbly refused royalty so that the money could instead be used by the Government for further developmental works. 3. Devised “Block System” of irrigation to prevent wasteful flow of water.

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As Dewan from 1912 to 1918, Sir MV contributed extensively to the all-round progress of Mysore State. Sir MV believed in the value

of education. In 1912, Mysore State had 4,500 schools, with 1,40,000 students. By 1918,this increased to 11,000 schools with 3,66,000 children. He created Mysore University; the first university in a State governed by an Indian ruler. He also introduced government scholarships for meritorious students to study abroad. Existing industries were developed. For example, Sir MV got experts from Italy and Japan to come and help Mysore’s silk industry. New industries were set up. These include Sandal Oil Factory, the Soap Factory, the Chrome Tanning Factory and the Bhadravati Iron and Steel Works. The best known work of Sir MV is the Krishnaraja Sagar dam (KSR) on the Cauvery river. He was the main designer and Chief Engineer

of this project. The dam has automatic sluice gates patented by him. This dam was the highest in Asia when completed in 1924. After voluntarily retiring as Dewan in 1918, Sir MV continued to work actively as a consulting engineer, mainly for water supply projects in Karachi, Bombay, Nasik, Poona, Belgaum, Dharwad, Indore and Gwalior. In 1920, he took over as Chariman of the ailing Bhadravati Iron and Steel Works and revived it. He was also a director on the board of Tata Steel from 1927 to 1955. Roorkee College founded in 1847 was the first engineering college in Asia. Renamed Thomason College of Civil Engineering in 1854, it became Roorkee University in 1948, and was renamed IIT, Roorkee in 2001.This institute has produced many highly talented and renowned

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PIONEERS OF INDIAN ENGINEERING

engineers. When we selected the next three eminent engineers, to our surprise we found that all of them were past alumni of Thomason College of Civil Engineering. Sir Ganga Ram Sir Malcolm Hailey, governor of Punjab, once wrote about Sir Ganga Ram, “he won like a hero and gave like a saint”. Sir Ganga Ram (1854-1927) passed out of Thomason College of Civil Engineering in 1873, winning a gold medal for the best project. He was appointed in the engineering department at Lahore. One of his main projects was the design and construction of the railway track from Amritsar to Pathankot. He was then called to Delhi to help with the construction of

the Imperial Assemblage. His work impressed Lord Ripon, who nominated him to the Bradford Engineering Institute for specialised training in waterworks and drainage. On his return he was deputed to prepare the water supply and drainage schemes for Peshawar, Ambala, Karnal and Gujranwala. Sir Ganga Ram was posted to Lahore in1895 as an Assistant Engineer. Four years later he became an Executive Engineer and stayed in Lahore in this capacity for twelve years. His tenure changed the face of the city. He designed and built the General Post Office, Lahore Museum, Aitchison College, the Mayo School of Arts, High Court Building and the beautiful Lahore Cathedral. The buildings he designed were beautiful and introduced new techniques and ingenuity. The courts and government

offices in Lyallpur, Sargodha and Sheikupura were also built by him. The City of Lahore substantially owes its metalled streets, its paved lanes and its properly laid drains to Ganga Ram’s unstinting efforts. Lord Curzon personally selected Sir Ganga Ram as Superintendent of Works at the Imperial Darbar to be held in Delhi in 1903. He did a commendable job. He took premature retirement thereafter because his promotion to Superintending Engineer was being delayed by the British. He then joined Patiala State as Superintending Engineer for their capital’s reconstruction project. He worked here for seven years. Amongst his works were construction of Moti Bagh Palace, Secretariat Building and the law courts. He also installed the drainage and electrical

system of Patiala city. Sir Ganga Ram thereafter ventured into agriculture as an enterprise. In 1917 he applied for 23,000 acres of high level arid land in the Bari Doab. He used lift irrigation system to make this arid land flourish. He then leased a larger tract of barren high land for a period of seven years. Here,by 1925 he constructed a hydro-electric power station, 75 miles of irrigation channels, 625 miles of water courses, 45 bridges and 565 miles of village roads. Using this infrastructure, 89,000 acres of waste land was developed successfully by this miracle worker. Sir Ganga Ram was a great philanthropist. He earned millions and gave away most of it to charity. In 1921 he opened a “Widow’s Home” for sheltering, educating and rehabilitating widows as school

Lahore Museum, designed and built by Sir Ganga Ram

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PIONEERS OF INDIAN ENGINEERING

teachers. He set up Hindu Apahaj Ashram in 1927 for old and indigent people. Punjab’s first college of commerce, Hailey College was made possible because of very large donations by Sir Ganga Ram. D.A.V. College also received a large donation. However, his most impressive charitable act was building the Sir Ganga Ram Free Hospital, Lahore, in 1921. Even today this hospital ranks second only to Mayo Hospital in Lahore. Sir Ganga Ram Hospital in New Delhi was constructed in 1951 in his memory. Sir Ganga Ram received a richly deserved knighthood in 1922.

Thomason College of Civil Engineering in 1916. He then joined the Irrigation Branch of the Punjab PWD. One of his first assignments, from September 1917 to March 1921,was for surveys and investigations of Bhakra Dam Project. In 1943, when he became a Chief Engineer, he expressed his dream of setting up a dam at Bhakra gorge. Work did not commence till after independence. Pandit Jawaharlal Nehru, our first Prime Minister, was the main inspiration behind the Bhakra Nangal Dam project. He ensured that the project

Dr. A.N. Khosla

got started. Work began in

Dr Khosla graduating from

completed in 1963.

1948, and the project was

Dr. Khosla served as ViceChairman and later Chairman of the board of Consultants of Bhakra Control Board till the commissioning of the BhakraNangal project in 1963. While Dr Khosla oversaw the project, Harvey Slocum joined the team as Chief Engineer in 1952. Work on Bhakra Dam itself started with the pouring of the first bucket of concrete into the foundations of Bhakra Dam on November 17, 1955, by Pandit Nehru. Slocum, was an American civil engineer and dam-building expert, builder of Grand Coulee Dam and consultant for the Hoover Dam. Slocum had started out as a labourer in a steel mill and rose to become one of the foremost dam builders of the world.

Harvey Slocam led construction of the Bhakra Nangal Project till his death in November, 1961. Pandit Nehru visited the project site ten times during its construction. When the project was completed he said, “Bhakra Nangal project, is something tremendous, something stupendous, something shakes you up when you see it. Bhakra, the new temple of resurgent India, is the symbol of India’s progress.” Dr. Khosla is widely known as the father of Bhakra Nangal Project. As an authority on river valley projects, he chaired various other river valley projects and consultancy boards including the Beas, Ramganga, and Maneri Bhali. He also received international recognition for his researches

Dr. A.N. Khosla

Sir Ganga Ram

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in the field of hydraulics and hydrology. He was the Founder President (1950-54) of International Commission on Irrigation and Drainage. Dr. Khosla was the first engineer to be appointed as a Governor, when he became the 14th Governor of Orissa (1962-68). He was awarded the Padma Vibhushan in 1977. Sardar Karnail Singh After graduating from Thomason College of Civil Engineering in 1927, Karnail Singh joined the Indian Railways. He developed into a brilliant bridge design and construction engineer. Considering his talent and zeal, he was hand-picked

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in 1947 by Pandit Nehru and made Chief Engineer for Assam Rail Link project. This project became a critical need when India and Pakistan were partitioned in 1947. The existing rail link passed through East Bengal. India urgently needed a rail link on its own soil between Assam and the rest of India. The project was targeted for completion within two years. The project was huge. 228 Km of metre gauge railway line was constructed, with bridging over 379 channels, varying from streams to swollen rivers. All this was done practically in a single working season. The work also involved making large embankments for railway line alignment and bunds for river control.

For the first time in India, pre-stressed concrete girders of 40’ and 60’ lengths were used for constructing major bridges across Teesta, Torsa and Sankosh rivers. The largest bridge was the one over the turbulent Teesta River. It has one span of 250 feet clear and four spans of 150 feet clear. Imagine completing a bridge like this within one year – along with doing everything else. On this project, Army Engineers worked with the Railways in a highly coordinated manner, with remarkable precision. This project stands out as an outstanding example of engineering skill and ingenuity.

The combined team, led by Karnail Singh, completed the project in record time. The line was opened to goods traffic on December 9, 1949, and to passenger traffic on January 26, 1950. Every river bridge on this rail link has a plaque acknowledging that the bridge was constructed under the supervision of Mr. Karnail Singh, Chief Engineer. Karnail Singh’s last job, before retiring, was as theChairman of the Railway Board from April 18, 1960 to August 16, 1962. The author Saravjit Singh does consultancy in the area of Value-Focused Sustainable Organizational Excellence. You can connect with him at Saravjit. singh@gmail.com

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PIONEERS OF INDIAN ENGINEERING

Engineering, Everywhere!

Right from fulfilling basic necessities to brainstorming for the needs of the future, Engineering is everywhere. Let us take a look at the areas it will mark its presence in an unprecedented way in the future.

Surendra Kumar italiantec.in@gmail.com

What is Engineering? To think of new ways to create something is engineering. To think of something new to be created is engineering. To bring into creation what was thought of is engineering. To put into operation what has been created is engineering.

Plastics Plastic was once described as the material of the future. Now it is no more a thought but is a reality. Even if I may not personally like plastic, my pen is made out of plastic, my cell phone is made of plastic, many of the parts of my car are made from plastic. Many things in my household are made out of plastic. The use of plastic is not going down. It is

only going up. Wherever there is plastic, there is metal. Whatever is produced in plastic comes out of a mould and the mould is produced in metal. Both require engineering. To design the moulds requires engineering; to produce machines that make the moulds requires engineering; to produce moulding-machines that use the moulds requires engineering; to pack the moulded products requires engineering. Engineer-

Photo courtesy: altpowerguide.com

Communication

There is no recession in communication. We are talking only more and more. We know this from the fact that millions of cell phone subscribers are getting added each year. Politicians are talking more; ladies are talking more! To talk more you need more cell phones. For more cell phones to work, you need more systems. To provide for the same what you need is engineering.

Thousands of megawatts of solar energy available is being abandoned by us daily. To make use of such energy is a subject of engineering.

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ing is everywhere. Food Overall, the population of the world is increasing. Only in Europe it is decreasing. The number of young couples eating out is increasing, as the total earning levels in the family are rising. This means greater need for agriculture and for agricultural implements; Tractors; Harvesting Machines; Food-Processing Machines; and Packaging equipment for the food processed. All this requires engineering. Again, this leads to more work for the refrigeration industry for storing the food and for the sheet-metal industry for display-counters and serving systems. It generates more work for the electrical and the electronic-controls industry. This is engineering. Health & Medicine

September 2016

With each passing year more are the people whose health has to be cared for. Just as companies which produce pharmaceuticals never face recession, similarly comfortable are those producing diagnostic equipment, X-ray machines; scanners; etc. Again, for producing more medicines, more processing plants and packaging machines are needed. Packaging is a full-scale industry, developing the packing for each new product and then the machines to produce the same, whether it is bottling, cartoning, or bulk-packing. There is a very large amount of automation here. This requires continuous development. This again means engineering. Energy The time has come not only to look for but to harness alternate

sources of energy. This means devices for the collection and the storage of various forms of energy available in nature: solar energy; wind energy; bio-energy; and others. There are factories in Italy now generating their own energy from sunlight for running the machines. The excess energy produced, if any, is being sold back by them to the Electricity board. Thousands of megawatts of solar energy available is being abandoned by us daily. To make use of such energy is a subject of engineering. New Technologies Nanotechnology: This is a new direction taken by technology where you handle atoms and molecules, using them sometimes as robots to carry out

functions that would have been impossible to do with human hands or traditional robots, like entering the artery and reaching the heart to repair a defective heart-valve. Another aspect of nanotechnology is the development of new materials by rearranging the atoms and the molecules; including materials with memory. For example, dents on a car body could go away simply by heating the surface to a certain temperature. The body-material would revert to its original shape as existing in its memory. New products could emerge, being lighter than plastic though stronger than steel. Biotechnology: If nanotechnology could be considered as manipulation of inorganic molecules, biotechnology would mean dealing with the organic ones. This new branch

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PIONEERS OF INDIAN ENGINEERING

of technology would bring new strains of disease-resistant seeds through genetic manipulation; create the means for conversion of bio-garbage into energy; and develop oil-spill eating bacteria for cleaning the oceans. It should be possible for those who have done graduation from any one branch of engineering to enter these new technologies for specializing and for doing Masters. Transportation Greater would be the need in future for transportation, not only for goods but also for people. More and more people would be travelling than ever before. This requires a continuous endeavour for better and more efficient means. Now we can talk of the automotive sector. Let us not go back to the already much reviewed topics of cars, jeeps, scooters, and motor-cycles. These subjects are generally known to everybody and could be boring. Let us talk about the future.

The future will bring to you cars and two-wheelers driven by hydrogen gas. Work is going on around the world on the development of hybrid vehicles. In Italy, in the automobile town of Torino, which is also called Turin, scooters have already been developed using hydrogen gas as a fuel. What goes to the exhaust is water. Similarly, four-wheelers too have been produced and are presently under trial. It is only a matter of time for all the above to be produced economically and in larger volumes. Let me inform you that our own India-made battery-operated car, which we Indians are reluctant to use, has won the hearts of the British. It is being promoted by the municipality of London. They have exempted it from tax, and given unrestricted entry into zones where other private cars cannot enter. They have also provided all over the

city charging stations where the battery of this car can be recharged for free. Development of new batteries is going to make them more environment friendly. This means to say that there will be much developmental work carried out in this direction in the future, and that means engineering. Those in white-collar jobs pressing the keys of their laptops or of desktops are like the Pandits of olden times. They are full of ideas and they create work or products out of them for the blue-collar colleagues. This means engineering. Those with the blue-collars are those making use of this information, working in factories or at the production sites. They create projects for their white-collar colleagues to either to develop new products, or to solve the problems faced with the existing equipment. What is this if not engineering? With the climate changes that are causing the melting of glaciers, the next decades will see many cities around the world flooded with water. While Venice

itself might get submerged, many other cities around the world would become Venice. This means that there will be shops on the boats, post offices on the boats, police on the boats, and nevertheless thieves also on the boats. In any case it means greater need of powered boats for transportation. This would be another area which will require to be looked into, as one of the important means of transportation. You could call it a water-borne automotive sector. Let us convert difficulties into opportunities and discover new paths and directions. The author Mr. Surendra Kumar, graduated in Mechanical Engineering before he was 21, from Roorkee (now IIT). He is one of the founder members of the Indo Italian Chamber of Commerce and Industry in India and has been in its alternative Chairman for North India. In 2007 he was decorated with Knighthood by the President of Italy for this contribution in bringing together the industries of India and Italy. For more details do visit www.precinter.com

Photo: hybridcars.com

The stocks of petroleum-products worldwide are depleting. Using petroleum is like drawing

the genie out of Alladin’s Lamp. The only problem is that while it drives the car and obeys us to that extent, it refuses to go back into the ground after it has driven the car. All the more, as pollution, it goes over our head and stays there.

Work is going on around the world on the development of hybrid vehicles.

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39


ON FACE

Pioneering Innovations, Promising Excellence

P Prasanna Kumar Rao Managing Director, Heidelberg India

From pioneering the use of many ‘firsts’ such as introducing Chlorine di-oxide generators in water treatment and Chlorine controllers in India to being the choicest manufacturing center for motor drive pumps of ProMinent, Gemany, ProMinent India has achieved it all under the leadership of Mr. P Prasanna Kumar Rao, Managing Director, Heidelberg India. He is a Mechanical Engineer and has been instrumental in the establishment and growth of the Company in India as well as in the exports markets. With talking to MART, Mr. Rao explains how the selection of ProMinent India as the manufacturing center for motor drive pumps could open export doors wide for his company, why he expects GST to provide ease of doing business and why next-gen engineers should not get deviated by lucrative other avenues. Following are the excerpts from the interview…

Can you brief about

Our manufacturing facility

ProMinent India has been

ProMinent and its joint

is based at Bengaluru.

the first to offer international

venture?

Besides, ProMinent has its

quality metering pumps in the

own offices at Mumbai, New

Indian market. Our products

Delhi, Kolkata and Chennai,

are now exported to more

in addition to dealers in other

than 20 countries around

important cities. ProMinent

the world. We were also the

is able to offer prompt and

first to introduce Chlorine

efficient service to customers

di-oxide generators in water

all over India with this

treatment in the country.

network.

We were also the first to

ProMinent Gmbh, Germany is the global leader in the field of metering pumps, sensors and controllers, Chlorine dioxide and Ozone generators and allied products. ProMinent has subsidiaries in 58 countries and Heidelberg ProMinent in India is one

It’s a long time for ProMinent

among 7 manufacturing units

in India, and you successfully

of the group.

steered HPFC as a prominent

Please brief us about your manufacturing facility and supply chain.

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player in the segment. Can you tell us the major achievements/success story of ProMinent in India?

introduce Chlorine controllers in India. A good portion of our exports go to China and we have reversed the trend of Indian companies buying from China. ProMinent is one of the

pioneers in the field of Dosing pumps, Controllers, Ozone Generators and Allied Equipments. Can you brief about your latest innovations and offerings? We are the pioneers in the use of Chlorine di-oxide generators for water treatment in India. Today our Chlorine di-oxide generators find a wide range of applications and are used extensively in the food and beverage industry. Our metering pumps, sensors & controllers and dosing systems have proved to be the best choice in various

September 2016


ProMinent Chlorine di-oxide generators are being increasingly used in various water treatment applications instead of chlorine.

types of industries. We have introduced a new series of motorized metering pumps called “Plasma” which have proved to be successful and are now exported to different parts of the world with China being the biggest market. We are now about to launch another motorized metering pump designed and developed by us that is expected to have a huge demand in China.

Chemical, Oil & Gas, Pulp & Paper, etc. How do you evolve the R&D process to meet varied requirement of different industries? ProMinent, India makes continuous efforts in the field of research and development and has brought about various innovations to suit the specific needs of the Indian market. The wide ranges of ProMinent products cater to different types of

ProMinent Electronic Dosing represents the state of the art technology. Can you brief on this?

requirements of various

ProMinent believes in adopting the latest technology in all its products and gives a lot of importance to research and development. All our products therefore use the state of the art technology.

development as a result of

Your company serves varied industries including

in turn benefits the Indian

September 2016

customer segments we serve. ProMinent, Germany invests heavily in research and which it is the global leader in its field and remains way ahead in terms of technical innovations. The benefits of these technological developments are passed on to ProMinent India, which industry.

What kind of opportunities does ProMinent India see ahead? Our products are extensively used in all types of industries as well as in water treatment, and in a growing economy such as India the company’s prospects appear to be good. We have also been identified as a manufacturing center for motor drive pumps by ProMinent, Germany and this has created a tremendous potential for export to group companies all around the world. What is the market share of your company and where is your major client base? We have a market share of around 35% in our range of products. All the leading companies in India are on our customer list. What is the export scenario for your company? As I mentioned earlier, we export our products to more

than 20 countries including Australia, Brazil, China, Germany, Malaysia, Singapore, Thailand, USA etc. How do you see the new tax regime GST? GST should make life easier for companies in India. Importantly it is hoped that the collection of the ‘C’ form from customers to whom we charge a concessional rate of central sales tax may not be necessary after the introduction of GST. It will also reduce confusion, opportunities for corruption and unnecessary paper work. As the Managing Director of Heidelberg India what is your advice to the budding engineers in the country? I would advise them to stick to engineering and not to get veered away by other fields where there may be money but absolutely no job satisfaction and opportunities to develop oneself.

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41


MANUFACTURING EXCELLENCE

Effecting Change, Enabling Competitiveness Managing SME in India

(Part 45)

Competitiveness is one of the important factors for success in any business. And Change throughout the process chain in terms of improvement in productivity, enhancement in quality, efficiency in cost, on-time hassle free delivery, continuous innovation, focus on safety and uplifting of morale is the key to attain competitiveness.

P S Satish gotopssatish@gmail.com

56. Levers of competitiveness – Part 1 Industries of today are basically facing 4 challenges, namely 4 Cs – Complexity, Compliance, Competition and Competitiveness. These four challenges are coming from external as well as internal factors. Companies do not have control over external factors

but can address those by working internally. 4 Cs can be addressed by another C called the change. In this article, we will focus on Competitiveness in which enablers lie inside the company. What is competitiveness? Normally competitiveness

is defined as the ability of the Company to provide products and services more effectively and efficiently than their competitors in the chosen market. Efficiently here emphasizes on the lowest cost and effectively focuses on many rights like quality, quantity, time, place, price and service with right attitude.

There is no chance for companies to survive in the long run if they do not innovate and perform better than their competitors. Benchmarking plays a good role here for companies to improve continuously. I remember a saying, ‘If the rate of change inside the company is lower than the rate of change happening outside the

Initiative like six Sigma will reduce the variations to improve quality.

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September 2016


company, we can calculate the life of the Company’. This is very profound and insists on need for change by the companies taking care of market dynamics including that of competitor activities.

• Quality • Cost • Delivery • Innovation • Safety • Morale

Focus is to be ahead of competitors always. This needs lot of focus.

Productivity

Levers to retain competitiveness Companies need to work on few levers continuously to remain competitive. These levers work as enablers to get the results. Key is that all these levers have to be balanced and all of them have to be worked on. High focus on one lever may affect the other keys. Few important levers to retain competitiveness are: • Productivity

September 2016

Typical definition of productivity is the ratio of output upon input. The inputs are from resources like men, material, machines, measurement, methods and money. Output will vary depending on what we are focusing as a result. To improve productivity, starting point would be to define a clear metrics for measurement. This is normally as ratios. For example, number of parts that come out of a particular line in a given time.

These metrics have to be measured periodically to drive improvements. Visual display is better. Next step would be identifying parameters that influence productivity. In the case of output from the line, see influences like condition of the machines, set up time reduction, reducing cycle time etc. Input reduction essentially means reduction of manufacturing wastes like unnecessary transport, waiting, excess inventory, unnecessary movement, over production and over processing. Labour productivity is very low in Indian industries compared to developing countries. Indian labour productivity is one sixth of Turkey. Toyota is a good example to show how focus on productivity made them

world leader. In 1947, productivity of Toyota was one sixth that of Ford. By the end of 1980s, Toyota overtook Ford in this and rest is a history. Skill development is one of the driving factors to improve productivity. All other levers have link to productivity and hence focusing on productivity will drive competitiveness of the company. Key essence is how do I get more and more from less and less. I want to highlight here the difference between productivity, efficiency and efficiency which sometimes seen interchanged. Focus of efficiency is only on input. For example, if we focus on reducing cycle time of the machine as an input, then it is called efficiency improvement. Similarly, if the focus is on output only, then it is effectiveness improvement. Productivity combines effectiveness and efficiency.

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Quality Quality is decided by the Customer and the companies’ job is to just deliver his stated and implied requirements. Zero defect should be the target to reach though personally I feel it would be an ideal status to reach company-wide. Remember that the Customer will not pay for any wastes like defects, rework and scrap. Monitoring cost of poor quality and driving to reduce will enhance competitiveness. Quality focus should be extended not just for product but also on quality of process, people, procedure, design and system. As focused in TQM (Total Quality Management), even quality should be demonstrated in business processes as well. Result of product quality is a function of Man, Machine, Method, Material, Measurement and Material Handling. In each of these parameters, zero defect should be the focus. Operators (Man) should be trained regularly. Also they should be made responsible

to manufacture as well as inspect. This will enhance ownership for the quality. New Mantra in shop floor is I produce, I inspect, I maintain and I improve. Employees are encouraged to give suggestions, work in quality circles and involve in cross functional improvement programs. Regarding machine, capability, control and condition has to be ensured. Machine capability has to be checked at the time of selection, installation and at every major maintenance. Control of machine includes detection controls, warnings, safety interlocks, machine overload signals, machine health signals etc. Condition of the machine can deteriorate naturally with time or be forced by improper lubrication, misuse, overloading, poor maintenance and negligence. TPM (Total Productive Maintenance) will help to keep conditions of machines perfect. Controlling defects in methods involve taking care of fixtures, tools, process conditions, process standards and

procedures. Material defects can be reduced by selecting right suppliers, involving suppliers right at the development stage, conducting PFMEA, DFMEA and process study at the suppliers, quick problem resolution method and regular process audit of suppliers. Reduction of errors from measurement involves MSA study, use of real time data, analysis of past data, calibration of instruments, use of statistical tools & techniques etc. Material handling is normally neglected. This can contribute to defects of products and care to be taken to ensure where manual, trolleys or forklift to be used depending on quantity and type of product/parts. Material handling has to be minimized. As Quality Guru Deming says, ‘People, Process and Policy are the key for achieving zero defects’. By policy, he tries to bring in role of management in ensuring quality.

Total employee involvement is a pre-requisite to achieve and sustain quality continuously. Good should floor practices like Poke-yoke, 5S, visualization etc. will contribute a lot for sustaining quality and to remain competitive. Initiative like six Sigma will reduce the variations to improve quality. With above initiatives, quality costs will come down making company more competitive. We will deal with other keys in the next issue as continuation. Please send your inputs, remarks, opinions and suggestions to P S Satish, Mentor and Capability Developer, Saraswati Industrial Services, Q-103, Mantri Paradise Apartments, Bannerghatta Road, Bangalore-560076 www.linkedin.com/pub/ satish-cp-pii/35/153/85b; Mob: 9845043202.

There is no chance for companies to survive in the long run if they do not innovate and perform better than their competitors.

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September 2016

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45


TALENT MANAGEMENT

Creating a Culture of Intrapreneurship

Professionals with an entrepreneurial mind-set can boost innovation and increase profitability. They infuse creative energy so that every employee — and the company culture as a whole — can benefit.

Pavan Sriram pavan@ittige.com

Intrapreneurship is when

Intrapreneurs have the

between the two is that the

employees have an

same spirit and drive that

organization is the one who

entrepreneurs have, but instead

wins or loses, depending on the

put it to use for their employer

individual’s success, while the

by looking for problems to

individual gets the experience

solve and new markets to enter,

of entrepreneurship without

entrepreneurial spirit internally. It’s as if each employee is running his or her own business. They can do it on their own or within their department. It’s all about having a good system in place.

and using their own initiative to create the solution and run with it. The major difference

personal risk. Forbes explains that

“intrapreneurship” implies a change in corporate cultures. Ownership and accountability, results instead of compliance, agility and risk acceptance are the new values, and complement the reporting systems, job descriptions and control mechanisms of traditional cultures

Intrapreneurs channel inventive thinking to promote growth and encourage change within their organizations.

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How organisations can foster Intrapreneurship ?

Lynda Gratton points out

not support pioneering. Give

that employees want to do

your people the green light

meaningful work and be more

and support them. Be inclusive

connected to the business.

and encourage everyone to

Ken Kutaragi was working

Consequently, management can

contribute ideas if they have

in the sound labs in 1975 at

play a leading role in building

them. Build value across the

Sony Corporation negotiated

an “intrepreneurial” culture

workforce!

to keep his job at Sony, while

by introducing networking

The Sony PlayStation: An intrapreneurship story (excerpts)

working as an outside consultant (entrepreneur) for Nintendo on their computer gaming devices, having seen the market and business opportunity of computer gaming systems. After Ken’s success as a consultant to Nintendo in developing a CDROM based system, Chairman

platforms, mentoring channels, allowing time for new projects and providing incentives to

3. Empower people to make decisions which have an impact on their work: Hold

innovative employees.

them accountable for what

So if you want to be an

your employees to act like

influencer or even a role model

entrepreneurs, you should treat

for intrapreneurship, here are six

them like entrepreneurs!

things you can do to have others

happens next. If you want

demonstrate that behaviour:-

4. Accept faults: Accept

value of Ken’s creativity and

1. Think out of the box: Don’t

innovative projects and

entrepreneurial spirit and backed

rely on proven methods. Be

develop a kind of “safety net”

Ken’s corporate entrepreneurial

innovative in the way you deal

for yourself and employees in

(intrepreneurial) venture by

with business opportunities,

order to reduce personal risk to

investing $2.5 billion into the

competition, price pressure,

an acceptable level.

PlayStation start-up that by 1998,

clients etc. Be a role model

the business was providing 40%

for collaboration and avoid

of Sony Corporation’s operating

departmental egoism!

“Entrepreneurs are committed

2. Push for a transparent

their ideas. In addition to being

decision-making process:

able to engage others, they

Opportunities for new

are able to create a movement

possibilities too often stay

around their idea,” Leaders

hidden in people’s brains

should not separate passion,

because corporate structures do

creativity and logic from

Ohga personally recognized the

profits and has gone on to build over 70% of the home-videogame-console international market share. In her book “The Shift: The Future of Work is already here”,

September 2016

setbacks or failures in

5. Be persistent: and won’t easily give up on

each other. You should work closely with others and inspire them with your passion and perseverance. 6. Recognise and Reward “intrepreneurial” behaviour: Rewards and encouragement lead to greater contributions and creativity within the company. If your employees profit from the success of an idea, they will be much more motivated to contribute their own ideas. Don’t ignore the signs of intrapreneurs. Find the gold in your ranks and let it shine. Give them freedom to make choices and see things through to the next level. I look forward to hear from you at pavan@ittige.com on how organisations and leaders like you are following the principle of disciplined entrepreneurship by giving people the necessary freedom to work on new opportunities and challenges Pavan Sriram is the CEO of ITTIGE Learning, a performance-based training company that works with organisations to improve learning outcomes. www.ittige.com

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47


CASE STUDY

High Impact Customized Solutions Interconnected engineering service increases productivity and creates tangible added value

MEquadrat AG is a start-up that has been providing highly specialized solutions for four years as a mechatronics service provider, particularly in the laboratory and medical areas. Interdisciplinary thinking plays a fundamental role in this company’s product development activities. Original ideas related to implementation, efficient development and customized support also characterize the collaboration they had with drive specialist Kollmorgen on their new production module for the medical sector. Kollmorgen’s backlash-free direct drive solution allows exact synchronicity and concentricity with maximum precision up to 2 µm, and is more cost-effective

One of the founding concepts of the service company MEquadrat AG, situated in the municipality of Root in Lucerne, is networked thinking and the creation of new machines and systems that meet its customers’ needs through consistency in the software used, the

sophisticated mechanical and electronic components, and the associated increase in the degree of automation. One thing is clear for Stefan Nyffenegger, a member of the executive management team at MEquadrat AG: “The interlock between the mechanics, electronics, and software is the

key to innovative products and higher productivity. We also break new ground with our unconventional approach, as can be seen with the current project for a machine module that is designed for processing thin-walled material in the medical sector”.

A difficult objective: Precise clamping despite high levels of rotation The two-sided and torsion-free clamping of highly sensitive glass and aluminum tubes is a particular challenge for the production module developed and constructed in Root. The

The linear axis can be positioned exactly using an AKD & AKM one-cable package (incl. control unit).

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September 2016


Stefan Nyffenegger and Martin Zimmermann in front of the machine module.

The linear axis can be positioned exactly using an AKD & AKM one-cable package (incl. control unit). The KBM Kit motor which is responsible for synchronization of the tubes fed through sits on top of this.

product diameter ranges from between around one millimeter to 20 mm, with very thin wall thicknesses of around onetenth of a millimeter. Cutting and joining processes are carried out on the sensitive hollow rod material. The high speed for the material clamped on both sides in the process requires absolute precision in terms of the synchronicity. Developing the overall module in such a compact manner in accordance with the customer’s strict specifications required a highly meticulous and extremely precise drive system for the spindles in the workpiece feeder mechanism and for the relevant process steps with the clamped product. Stefan Nyffenegger highlights: “With the KBM kit motor solution from Kollmorgen we have found the perfect solution for our needs, as the product can be guided through the drive in a fluid process thanks to the large hollow shaft.”

September 2016

Collaboration on an equal footing for unconventional solutions The engineers at MEquadrat already had the idea of selecting a direct drive as they were designing the drive system. heir intention was to use an existing modular design in order to meet the precision requirements and to guarantee implementation on a time and cost-efficient basis. But tt became apparent that a rotor and a stator with the full functionality of a servo drive should be used as a result of the compact packing density and complexity of this assembly. In the end, the company decided the best solution was from Kollmorgen. The experts at the drive manufacturer were ready for any special requests.Decisions at the implementation stage for this project were made very quickly, as the experts from both companies collaborated witheach other on an equal footing.

The synchronicity however remained a problem. But a few ideas were developed for this and the product selection was narrowed down during some initial telephone discussions. The Key Account Manager at Kollmorgen, Martin Zimmermann, and his colleagues providd their full support: “When MEquadrat only requested the rotor and the stator for the feeder unit in this project, we knew that a mechatronics engineer would need to focus on the motor in greater detail. You have to have confidence when trying new things like in this project, which requires mutual and absolute trust”. Aside from the time pressure and the extreme requirements related to precision in the functional specifications, there was another additional crucial challenge related to the medical technology: “The drive solution must be free from abrasion and lubricant, and we weren’t able to carry out any experiments

at the implementation and commissioning stages for the mechanics and software”, says Nyffenegger. All of the components provided in this machine module therefore had to be tested and shown to be absolutely reliable. The interaction of the direct drive with AKD Drives and the controllers from National Instruments (NI) enables extremely precise positioning. The cycle times in the current regulator are around 670 ns, and are just 62.5 µs in the speed regulator. Nyffenegger stresses: “This allows us to achieve optimum synchronicity in line with these high dynamic requirements. As such this drive combination represents the optimum priceperformance ratio.” Precise positioning with plugand-play solutions The crucial thing here that the two synchronized axes achieve extremely precise concentricity of 2 µm. Nyffenegger adds:

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“We’re talking about accuracy ranges that are otherwise only seen in spindle axes in large production plants.” The high speed was another of the major challenges in this project. There are systems on the market that “can indeed clamp sensitive products such as these at the required level of accuracy, but they often lose their clamping force from 500 rotations per minute. I haven’t seen any comparable product on the market that maintains its full clamping force at 3000 rpm!”, highlights Nyffenegger. The “AKM” drive with single-cable solution and SFD feedback were selected for the linear axis in the machine design. The components now just needed to be put together

and everything fitted perfectly. The resolver method as a single-cable solution is one of the drive expert’s specialties aimed at making optimum use of the robustness of the resolver. Nyffenegger stresses: “The wiring required in the AKM motor is also minimal here as a result. Highly compact cable carriers can also be used which really are sensational for tight spaces.” Summary: Achieving the objective using collaboration based on trust The AKD one-cable package (controller & servo motor) is used for the components in the liner drive for the feeder mechanism. The major benefit

with this is that the system comes from one source. Nyffenegger emphasizes: “This way I don’t need to worry about any screw fittings or pins that do not fit. We just had to plug it in and get started, which also made the implementation time very short.” Integration of the precise drive technology in the precise mechanics was therefore the central element in the very close and focused collaboration for this project. Keeping an eye on the costs – despite the required level of speed accuracy, the bearing and form tolerances for the mechanics and the fact that everything fits right from the word go, required a lot of mutual trust for both sides. Martin Zimmermann

adds: “Our specific part in the project related in particular to our comprehensive recommendation as to how the customer can achieve its objective in an optimized and most cost-effective manner .” One thing is clear for Stefan Nyffenegger: “We were also able to discuss ideas directly with the Kollmorgen product developers, and put forward our requests related to the shaft and hub connections. Sitting down at a table and discussing in order to find solutions, or discussing the design details on the phone, provided us with the assurance that everything would work correctly with the drive, and that we would be able to get things right the first time

The direct drive permits extremely precise positioning. The cycle time for the current regulator is 670 ns, while for the speed regulator it is 62.5 µs.

The AKD servo amplifiers are fast, flexible, are suitable for a wide range of functions with Ethernet-based communication, and can therefore be integrated quickly and easily into any application.

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September 2016


on this project.” The design phase alone for the machine took just three months, which is extremely efficient. “The Kollmorgen part such as the installation of the axes and connection of the motor with full configuration and testing was completed within two days. This drive concept which was really customized to our needs worked out brilliantly for us. It fulfilled its objective, worked straight away, and met all of the requirements that we set ourselves for our customer.” Benefits of Use:

1-cable system) and drives are used in the project: AKM standard synchronous servo motors with permanent magnets. The powerful synchronous servo motors from the AKM series, which includes more than 500,000 standard models, are available in different fastening, connection, speed, and feedback versions and with lots of additional options. KBM frameless kit motors (modified by the customer in order to fit into the module). KBM frameless kit motors for

•High flexibility of the coordinated components •Integrated hollow shaft for special application predestines integration of a clamping system which maintains its clamping force even at 3000 rpm • Direct drive without any play or redundant mechanical parts allows exact synchronization and concentricity with the utmost precision up to 2 µm and is thereby hard-wearing • EtherCAT on board for simple implementation and integration (hardware and software) – also in LabVIEW • Excellent, comprehensive support from Kollmorgen from design through execution to commissioning • Easy conversion to different diameters • High process stability when increasing the degree of automation, achieving higher productivity levels, leading in turn to increased profitability

rotary direct drive applications.

Products used: The following Kollmorgen motors (with a

For more details visit

September 2016

The wide selection of frameless fit motors in the KBM series is the latest direct drive technology. They meet all of the requirements from machine constructors in terms of flexibility, power density, dynamics, lifespan, and simple installation. AKD & AKM one-cable package for easy integration. AKD servo controllers and AKM servo motors can be used in any application and are particularly cost-efficient onecable solutions. The AKD servo amplifiers are fast, flexible, are suitable for a wide range of functions with Ethernetbased communication, and can therefore be integrated quickly and easily into any application. AKD enables plug-and-play commissioning and interfaces with all parts of the machine without barriers.

www.kollmorgen.in

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51


CASE STUDY

Quality and Reliability Take Precedence at Subspec

Professional deep-sea divers need to know a thing or two about technology and engineering, but they’re not usually required to know how to run CNC machine tools. The founders of Italian dive equipment manufacturing company, Subspec Srl, on the other hand, have taught themselves all they need to know to make parts for some of the best and most innovative commercial dive systems available.

“My friend and colleague, Ciro Caiazzo, and I started the company in 2012,” says Managing Director David Marzi. “We were both commercial divers working around the world in the oil and gas industry. We had an idea for a gas reclaim valve – we felt the industry generally was slow to develop and adopt new technology, so we thought we’d design, make, and patent the product ourselves.”

During lengthy, deep dives, professional divers use very large amounts of breathing gas mix. A gas reclaim system recovers helium – an expensive constituent of breathing gas that would otherwise be vented and lost to the atmosphere. A gas reclaim valve is a critical component of the gas reclaim system, and is subject to high rates of wear and corrosion. The responsibility for running

Subspec’s CNC machining operations falls to Technical Director Ciro Caizzo: “Our main machine is a Haas VM-2 mould maker,” he says. “Our products – typically valves – are critical features, and can mean the difference between life and death if they don’t work flawlessly and reliably. We wanted to be 100 percent sure the parts were made to our standards, and to eliminate the possibility of quality issues. That’s why we bought the

Haas machine – so we could take control and do all the critical machining in-house. Most of the parts we make are stainless steel, and tolerances are tight; 0.02 mm is common for an O-ring seat. The VM-2 table has a grid of T-slots in X and Y, which gives us flexibility for holding all the different sizes and shapes of parts we machine. We also do our own laser welding in-house, and a few other processes, such as vacuum casting. ”

Italy based Subspec Srl manufacture parts for innovative commercial dive systems

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September 2016


David Marzi (left) and Ciro Caiazzo were both commercial divers when they started the company in 2012

The company’s main machine is a Haas VM-2 mould maker which is used to make critical systems, including a gas reclaim valve designed by David and Ciro

These days, Subspec is a worldleader in bespoke subsea diving systems, and has close ties and partnerships with various other organisations, including neighbouring firm, Drass Srl, which manufacturers the full gas reclaim system in which the Subspec valve is used, as well as complete hyperbaric chambers, and other systems used by commercial saturation divers.

“We make all the fittings and valves for the chambers, and the diver monitoring and safety systems built by Drass,” says David. “For example, a complete hyperbaric chamber might cost a customer around €2 million. The parts we make could easily constitute €350,000 or more of that total cost. Being next door to Drass has helped our working relationship enormously. In

fact, we’re now invested as a partner of the company.”

a Haas UMC-750 universal machining centre.”

There’s no question, Subspec is on a roll: “We’re planning to open a UK office, and we have lots of ideas for new products,” says David. “Perhaps the most exciting is the full diving helmet we’re designing. We’re still at prototype stage, but we already plan to do all the machining in-house using

In an industry where mistakes are punished in the severest way, professional deep-sea divers are trained to get the job done, but carefully. David Marzi and Ciro Caiazzo don’t take chances with the parts they make, or with the CNC machines they use to make them.

Most of the parts Subspec make are stainless steel, and tolerances are tight; 0.02 mm is common for an O-ring seat.

The VM-2 table has a grid of T-slots in X and Y, which gives the company flexibility for holding all the different sizes and shapes of parts they machine

September 2016

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53


FAIR MART

IFO Meet Focuses on Future of Foundry and Its Role in ‘Make in India’ Indian Foundry Organisation (IFO), organized a conference titled ‘CEOs’ Meet – Make in India’ on 11th August, 2016 at the Grand Hotel, Kolkata.

The meet was attended by more than 100 delegates from the foundry fraternity including industrialists, technocrats, academia and government officials. During the meet, presentations were made by senior policy makers from Government of India, technocrats and other experts in the foundry and environment sector. Dr H Sundara Murthy, President, IFO, in his welcome address spoke about the vision and mission of the IFO. He said, “IFO has been set up with the mission to promote the use of energy-efficient

and environment-friendly technology for sustainable development of the metal manufacturing industry which includes foundry, forge, cast houses, recyclers, extrusion, rolling, etc. IFO will, on a continuous basis, discuss the foundry related problems with foundry fraternity, share technological developments in the area and also take up policy matters with the Central and State Governments. In his keynote address, Mr. Atanu Mukherjee, President, Dastur Business & Technology Consulting, mentioned 50 per cent of the population is still employed in the agriculture

sector but it contributes only 15 per cent to the GDP. He said that manufacturing sector which currently contributes around 16 per cent to country’s GDP needs to increase its contribution. “We have to increase the contribution of manufacturing sector in the GDP to 25 per cent”.

business to the manufacruing. Citing an example he said, “manufacturing takes long term to establish and after that the trade policies such FTAs (Free Trade Agreement) damage the entire effort as it takes away the level playing ground from the domestic manufacturers.”

Talking about its financial part, he said, “India is still an underdeveloped capital market to support manufacturing and there are problems faced in availing loans from banks and financial institutions”. He emphasised that the trade policies in the country should provide ease of doing

Mr. Supratim Sarkar, Executive Vice President, SBI Capital Markets Limited, delved deep into the reasons of problems faced by manufacturing MSMEs in availing loans. Citing reports he said that the steel sector, power sector, ECC sector owe INR 2 lakh crore, INR 1.56 lakh crore and INR 1.5

President Dr H Sundara Murthy, Mr VP Saha, Dr V K Saraswat, Hon’ble Member NITI Aayog, Guest of Honour Mr Vishvajit Sahay, Joint Secretary, Heavy Industry, Mr Supratim Sarkar, Executive Vice President, SBI Capitals, Mr Avijit Ghosh, Chairman &Managing Director, HEC Ltd and IFO Chairman, National Steering Board and Mr Atanu Mukherjee, President, Dastur Business & Technology Consultancy

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September 2016


The institute of indian foundrymen 104, Sharmad Residency, S. No. 291, Shilavihar Colony, Behind Hotel Olivia, Karve Road, Pune - 411037 Tel.: +9120-25437374, 2542 2902 E-mail: iifpc@iifncts.org  Website: www.iifncts.org September 2016

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Line up of IFO members with the dignitaries

lakh debt to the banks financial institutions in the country due to their NPAs (Non Performing Assets). He said 86 per cent of the NPAs are from these major sectors and that the top 100 borrowers account for 22 per cent of NPAs. This one of the major reasons the MSMEs are left without the financial support. However, he urged he policy makers in the country that the financial institutions should be included during the policy formation so that they can streamline the fund allocations for the MSME sector. Taking about the forging sector, he said the government should also consider reducing the charges for electricity to support the SMEs in the sector as subsidy. In his succinct theme address, Mr. Abhijit Ghosh, Chairman & Managing Director, Heavy Engineering Corporation Ltd, Ranchi said that there has never been a better time for floating the ‘Make in India’ programme in the country and

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that forging sector is all set to support the programme.

and export scenario”, he added.

Mr. Biswajit Sahay, IAS, Joint Secretary, Ministry of Heavy Industries, Government of India, highlighted the initiatives undertaken by the government to support the MSME sector in the country. He said the government is helping establish common engineering facility and skill development programmes among other to encourage and help MSME sector.

The chief guest of the evening, Dr. Vijay Kumar Saraswat, member of NITI Ayog, shared his vast experience as a policy maker as well as an industry insider. He said the quality of castings in the country is still questionable and that energy efficiency is the biggest problem for the sector. He suggested measures as investment in the future technology for upgrading the current set ups apart from protectionist policies by the government. “If we do not focus on value addition, ‘Make in India’ will not be successful”, he said and therefore, “Design and Make in India should be the motto” he added.

In this regard, he mentioned the integrated Machine Tool Park established in Tumkur, Karnataka at the cost of INR 600 crore. INR 125 crore for this project was provided by the government in addition to the policy and infrastructural help while the rest was by the investors. Stressing on the target of the government, he said, “In line with the National Manufacturing Policy we aim to triple the capital goods industry”. “We also want to improve the standardization

He opined that associations like IFO should not only focus on bringing manufacturing technology but also on driving demand. Mr. I P Wadhwa, Managing Director, Tafcon Projects India Pvt. Ltd. and G S Agarwala,

Chairman, CMR & IFO Financial Advisor were also present at the meet. V Babu Sathian, Executive Vice President, IFO, stressed on the need for industry academia collaboration for the skill development. He also successfully moderated the programme and honoured the dignitaries and founder directors of IFO. Mr. Subrata Chandra, IFO Zone Vice President East, proposed the vote of thanks to the dignitaries, participants and organisers. The Indian Foundry Organization (IFO) is a registered body under the Societies Registration Act, 1860 with headquarters in Bengaluru in the State of Karnataka in India. Its mission is to support foundries to fight global competition, increase the GDP of the country in the manufacturing sector and to advocate & promote the use of energy efficient and environmentfriendly technology for sustainable development of the foundry industry.

September 2016


EXHIBITION & CONFERENCE – ALUMINIUM DIE CASTING 1 - 3 DECEMBER 2016 | BIEC, BENGALURU, INDIA www.alucast2016.com

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For more information & space booking, please contact: NürnbergMesse India Pvt. Ltd.

Aluminium Casters' Association of India

Ms. Rucheeka Chhugani

Ms. Veena Upadhye

Tel +91 11 4716 8828

Tel + 91 20 2729 0014

rucheeka.chhugani@nm-india.com

alucastindia@gmail.com

September 2016

Organizer:

Event Producer:

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MART UPDATE

Red Lion Appoints Ron Salerno Vice President, Strategic Marketing Red Lion Controls, the global experts in communication, monitoring and control for industrial automation and networking, has announced the appointment of Ron Salerno as Vice President of Strategic Marketing to lead product management and marketing. Based at Red Lion’s North American headquarters, Ron will report directly to Red Lion President Mike Granby and serve on the leadership team. Before joining Red Lion, Ron was Director of Marketing and Business

Development within the Process Instrumentation division at Siemens, where he spent almost twenty years. In this role, he ran product marketing, business development, vertical sales and engineering support. Earlier in his career, he held business development, product management and engineer positions for a variety of Siemens divisions.

“As our company continues to grow, I am confident that Ron’s experience in strategy development will continue to bring Red Lion’s products to the forefront of the industrial automation and networking

space.” Ron holds a bachelor’s degree in Electrical Engineering from Villanova University and an MBA from LaSalle University.

“I am excited to be joining Red Lion, who has a strong track record of helping customers drive productivity across industrial applications,” said Salerno. “This role will allow me to collaborate across the organization to strategically align goals to further support Red Lion’s overall business objectives and ‘Customer First’ commitment to customers and partners.”

“Ron’s twenty-plus years of industry experience makes him the perfect fit to lead Red Lion’s product management and marketing teams,” said Granby.

Ron Salerno Vice President, Strategic Marketing

KSB Rolls out New Etabloc Pumps KSB in India launched new

irrigation, heating and

of applications.

monobloc pumps – Etabloc.

ventilation, condensate

KSB make IEC

Pump and motor connected

etc. There are 43 different

standardized IE2

in one compact unit results

sizes of pumps available

high efficiency

in an extremely compact and

for selection. They can

motors are with IP55

space-saving design. And

deliver heads up to 160 mtrs

enclosure proves the

all this without sacrificing

with flow up to 640 m3/hr.

pump set is robust

excellent energy efficiency

Motors up to 110 kW can be

in construction

for which KSB pumps are

coupled with the pumps.

and safe for life.

known for.

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Stub shaft design feature

Back pull out design allows easy

Etabloc pumps find large

eliminates the need for

applications in industrial

coupling alignment.

as well as construction

Optimized hydraulic system

segment. Pumps are

ensures high efficiency.

designed to handle clear

Great choice of materials

water, cooling water,

and mechanical seal is

Etabloc pumps will be sold

of KSB’s own 4 service

swimming pool water,

available making the

through KSB’s wide sales

stations & as well as over 150

drinking water, spray

pump suitable for variety

network available pan India and

authorized service centers.

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maintenance and large seal chamber facilitates easy and faster cooling of mechanical seal.

Etabloc – The compact close-coupled pumps will also be backed with a strong aftermarket network

September 2016


Manufacturing Myanmar 2016 to Boost Myanmar’s Manufacturing Sector

Manufacturing Myanmar 2016, the international manufacturing trade exhibition, will catalyst the development of Myanmar’s manufacturing industry with global expertise as the event takes place from September 2224, 2016 at the Myanmar Event Park in Yangon. The event will witness the presence of about 50 exhibitors from 14 countries and regions across 2,000 square metres of exhibition space. With change in government and ongoing reforms, Myanmar has become prime business locations for many international investors spurring the demand of new and high quality manufacturing technologies and solutions. At the same time, local industries need to invest in and upgrade their capabilities for higher productivity and efficiency. Manufacturing Myanmar 2016, will meet these requirements with a strong presentation of global manufacturing capabilities and best practices needed for machinery innovation and business growth in the country. The visitors will get see firsthand, machinery, equipment, technologies and solutions from some of the world’s biggest manufacturing names, such as Asia Masima, Guehring, Nikon Singapore, Assurich Industries, Olympus Singapore, OSG Asia, Sumitomo (SHI) Cyclo Drive Asia Pacific, Get Carbide Tool,

September 2016

Shinmyung Electric Mfg, F.lli Pozzi, Fujiya, Nui Utensili Europa, Widin, Summit Goal, Sea Lion, Tochu, TRUMPF and many more. Two group pavilions from Singapore and Taiwan coordinated by the Singapore Precision Engineering and Technology Association and the Taiwan Machine Tool & Accessory Builders’ Association respectively will also be present. The Singapore Pavilion will showcase a variety of multinational brands from Japan, China, USA and Germany. The Taiwan Pavilion will feature companies such as Benign Enterprise, Campro Precision Machinery, Goodway Machine, Mindman Industrial and Lishun Industrial. Together with key government and business leaders from Myanmar, attendees will also be able to discuss and exchange views on current industry developments, issues and opportunities impacting Myanmar. “Manufacturing Myanmar 2016 plays an important role in supporting the evolution of the country’s manufacturing industry. For local players seeking growth ventures with key industry players, and others looking to enhance operations and upgrade manufacturing capabilities through new technologies to satisfy domestic and international demands, this is a must-attend trade event for them,” says U Zaw Min Win, Chairman, Myanmar Industries Association.

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Dealer Enquiries are Solicited www.martupdate.com

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HMS and Netbiter become “ThingWorx Ready” HMS Industrial Networks has joined the Thingworx Ready partner program and now releases an extension to the Netbiter Remote Management solution that connects to the ThingworxIoT platform. Available at the ThingWorx marketplace, the extension enables users to access data which is either stored in the Netbiter Argos cloud, or alternatively comes directly from field applications. In both cases, the data is forwarded from the field by industrial Netbiter gateways.

Manager at HMS.

“Thanks to the new ThingWorx extension for Netbiter, users will get the best of both worlds, since the solution combines HMS’ experience in industrial communication and remote management with the leading ThingWorxIoT software platform. The solution ensures continuous and secure access to field data from the ThingWorx platform”, says Henrik Arleving, Product Line

How it works

While the solution supports integration of existing Netbiter applications into the ThingWorx platform, it is primarily targeting device and machine OEMs looking for a way to get data from the field to perform analytics for purposes such as predictive maintenance. For these ThingWorx users, the Netbiter gateways will act as edge gateways for connectivity with their applications in the field.

When downloaded from the ThingWorx marketplace, users can open up the extension within ThingWorx to set up the data connection to Netbiter Argos. The extension interfaces to all available services in the Netbiter Argos REST API. Netbiter gateways ensure

data availability from any type of field equipment, such as power generators or pump systems, after a straightforward data mapping procedure in Netbiter Argos using standardized templates. Through the new extension, data from Netbiter As a result, users will gateways can be presented directly to the benefit from all the ThingWorxIoT platform. advanced features in ThingWorx, such as machine learning algorithms Further information about the and augmented reality which Netbiter solution is available at open up new, alternative ways the following link: http://www. of working, earning and saving netbiter.com money for OEMs, service staff as well as end users. The ThingWorx extension for Netbiter Argos can be found at The ThingWorx extension for Netbiter Argos is the first the ThingWorx marketplace: solution to be released by HMS http://marketplace.ThingWorx. Industrial Networks under com/Items/Netbiter%20 the ThingWorx Ready partner Argos%20Device%20Cloud program.

Scott Safety introduces advanced new FLITE COV SAR

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Respiratory protection expert Scott Safety has launched the next generation of Supplied Air Respirators (SAR) with the introduction of its new FLITE COV breathing apparatus.

valve to prevent inadvertent shut-off during use. It also features use of the proven compact Tempest Demand Valve, and is compatible with multiple approved Scott Safety facepiece options.

The latest model features key safety advancements including an automatic change over valve for an emergency air supply cylinder, available in different durations, and a locking hand wheel on the cylinder pressure reducing

The FLITE COV provides a safe breathing air supply for many maintenance and safety operations - particularly confined space entry in immediately dangerous to life or health atmospheres - and is ideal for use in a wide variety

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of industries including: petrochemical, oil and gas and public utilities. The unit can be used with a wide selection of Scott Safety products, such as airline trolleys and CEN coupled airline, to provide a complete supplied air system. FLITE COV has been developed to comply with the latest EN 14593-1 and EN 402 approval standards. For further information please visit www.scottsafety.com/ emea

September 2016


India�s Premier Exhibition of Metal Cutting, Metal Forming,Automation, Forging & Foundry Industry

SEC SUNITA ENGINEERING CORPORATION

September 2016

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61


NI Lowers Semiconductor Test Cost with RF Measurement Enhancements for the STS High-power RF ports expand the capability of the STS for the latest RF front-end modules National Instruments (NI), the provider of platformbased systems that enable engineers and scientists to solve the world’s greatest engineering challenges, has launched new RF capabilities for higher power transmit and receive, and FPGA-based real-time envelope tracking and digital pre-distortion for the Semiconductor Test System (STS). The latest in a series of STS enhancements, the high-power RF ports help manufacturers of RF frontend modules meet the expanded test requirements of RFICs and other smart devices while simultaneously helping to reduce cost. Because the RF ports exist in a fully integrated tester with the STS, RF test development time and cost may be decreased without sacrificing measurement accuracy or performance. Additionally, this integrated

system eliminates the need for costly, bolt-on RF subsystems as required with traditional automated test equipment (ATE). As more components become integrated into RF front-end modules and as new wide band wireless standards increase the peak-to-average power ratio, manufacturers of these devices require higher power RF measurement capability. The new RF ports for the STS can transmit at +38dBm and receive at +40dBm at the RF blindmates, which is an industry-leading capability not available in any other commercial solution. In addition, the STS can now perform 26 GHz S-parameter measurements, FPGA-based envelope tracking and FPGAbased digital pre-distortion, with fully-featured software. These features make the STS an ideal production test

solution for next-generation RFICs. “We continue to disrupt semiconductor ATE by giving manufacturers of RF and mixed-signal devices smarter alternatives,” said Ron Wolfe, NI vice president of semiconductor test. “The open, modular architecture of the STS helpscustomers to preserve their capital investments while giving them access to the latest commercial technology so they can evolve their test capabilities at the rate of change of their devices under test.” Introduced in 2014, the STS offers a fundamentally different approach to semiconductor production test that is based on the NI platform and ecosystem that engineers use to build smarter test systems. This platform now includes 1 GHz-bandwidth vector signal transceivers, fA-class source measure units, the industryleading commercial-off-the-shelf

test management software, TestStand Semiconductor Module, and more than 600 PXI products ranging from DC to mmWave. Additional features include highthroughput data movement using PCI Express Gen 3 bus interfaces and subnanosecond synchronization with integrated timing and triggering. Users can take advantage of the productivity of the LabVIEW and TestStand software environments, along with a vibrant ecosystem of partners, add-on IP and applications engineers, to help dramatically lower the cost of test, reduce time to market and future-proof testers for tomorrow’s challenging requirements. To learn more about NI’s expanded semiconductor test capability, visit www.ni.com/semiconductor

Foundry Industry Awaits GDCTECH 2016 GDCTECH forum is organizing a two-day conference and exhibition on aluminium casting industry- GDCTECH 2016 on 20-21 October 2016 at Hotel Sun-n-Sand, Pune. At least 20 eminent industry experts will deliberate on the key issues from foundry

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industry and will cover all aspects of GCETECH technology. Organised with ‘Progress Through Partnership’ as its theme, the conference will also run a parallel project competition which aims at bringing out and awarding the best minds in the field

of foundry and casting. The conference has received 16 projects which will be presented in course of the conference. GDCTECH forum believes that the project competition will help in developing good foundry people who will contribute significantly to the well being of the companies.

According to the organiser, with the motto to motivate the die casting industry to improve their systems and processes which lead to significant enhancement of performance parameters such as quality, Cost, Delivery and Development, Best Casting Competitions have been held along with this event.

September 2016


STAHL Crane Systems to Inaugurate “spare Parts Distributor & Stockist�

STAHL CraneSystems India Private Ltd will tie up with independent distributor cum stockist M/s Indstahl Spare Parts and Distribution Company, Chennai for genuine spare parts for the hoist and crane equipment.

demand for equipment, importing parts is a time consuming practice. So, based on the Voice of Customers and also to improve the product performance, this tie up is all set to reduce time consumption for customers.

STAHL CraneSystems India Private Ltd is a subsidiary of 140 years old STAHL CraneSystems GmbH, a highly reputed German manufacturer and supplier of hoists and crane components worldwide.

The distributor stocks all the necessary parts in Chennai and the end users can order the spares locally through the Sales Partners who have supplied the original equipment.

STAHL CraneSystems India Private Ltd provides local support and business development for the Sales Partners of STAHL Crane Systems GmbH in Indian market. The Sales Partners strategically located in major cities like, Coimbatore, Pune, Chennai, Ahmedabad for 20 years, import the hoists and crane components as a kit and in turn build all types of cranes locally. So, practically German quality is combined with competitive price advantage and local support. However, with the increasing number of customers and

September 2016

Mr. Thomas Kraus, Director, STAHL CraneSystems GmbH is inaugurating the new facility in Chennai on 16th September 2016 which is followed by a Customer Meeting Ceremony. Mr. Thomas Kraus believes that this is a major step in making the spares available in India and thus reducing the supply time for our Indian customers. Mr. Anand Dayanidhi, Country Head of STAHL CraneSystems India Private feels that this facility in India will go a long way in boosting the brand value that STAHL Cranes is enjoying for many years in this subcontinent. For all queries, please contact infoindia@stahlcranes.com

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“Mart Infomedia Pvt Ltd” Send your subscriptions to: The Circulation Manager

Mart Infomedia Private Limited

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-507, Wisteria Fortune, Bhumkar Chowk Marunji Road Near New Poona C Bakery, Wakad, Pune - 411057 India Tel: +91 70 3093 2700/ 3093 2696 Email: mart@martinfotech.in Web: www.martupdate.com

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February 2016 2015 September November 2014


THE LAST LEAF Dear Readers, According to the latest GDP data released, the manufacturing sector grew 9.1 percent during April-June 2016, India is on the path to becoming a pivot for high-tech world manufacturing. Automobile industry turnover is poised to grow over four times to Rs 20 lakh crore in 10 years and has the potential to occupy the top slot globally. Mexico has emerged as the top destination for India’s automobile exports during April-July, accounting for 18 per cent of the total automobile exports of $2.78 billion during this quarter, which was a phenomenal 100% rise. Automobiles and automobile components form a major part of India’s overall engineering exports and are among the few sectors showing positive trend this fiscal year. (Courtesy:profit.ndtv.com) International Tractors plans to enter 10 new countries, including advanced markets like the US, Japan and South Korea, this year as it aims to grow its exports by over 20 per cent in the current fiscal year. The Punjab-based firm, which currently sells tractors in over 80 international markets, also aims to begin local assembly operations in Iran during this calendar year. Mercedes-Benz India inaugurated South Asia’s biggest Mercedes-Benz Academy, with a key objective to pursue the cultivation of knowledge and support retail manpower growth. Diverse mobility - car sharing, e-hailing, etc has potential to generate 30 percent more revenue by 2030 for the automotive sector, states McKinsey report. Auto companies are trying to expand towards on-demand shared mobility by tying up with cab service companies. Shared mobility and ride sharing will drive future needs of the country. Ola has partnered with the Mahindra group, through which its group companies in the financial insurance and its used car/bike arm Mahindra First Choice, will sell products (its sole car brand Verito to begin with) and services to Ola. Uber Technologies is also teaming up with the country’s largest carmaker Maruti Suzuki to assess and train 30,000 commercial drivers forUber over the next three years. The Maruti Suzuki-Ubertie-up will create a win-win situation for both firms. Maruti Suzuki has a widespread network of driving schools and Uber needs skilled drivers for growth, especially beyond metros. Uber currently has 4,00,000 driver partners, around half of whom are active every month. Under the soon-to-be unveiled ‘UberShaan’ initiative, the company is targeting to increase the number of active driver partners on its platform to 10,00,000 every month. (Courtesy: economictimes.com) Gionee to set up its mobile manufacturing plant in Haryana. The plant will provide employment to over 28,000 people in the next three months, and the aim is to manufacture six lakh mobiles per month. Currently, about 60 percent of Gionee’s devices sold in India are manufactured locally at facilities run by Foxconn (Tamil Nadu) and Dixon (Noida). According to a recent report by research firm IDC, smartphone shipments in India grew 17.1 percent sequentially to 27.5 million units in April-June quarter. Chinese vendors like Lenovo, Xioami, Gionee and Vivo were among the primary drivers of growth. The shipments have revived after two successive quarters of decline. Samsung led with 25.1 percent market share followed by Micromax (12.9 percent), Lenovo (7.7 percent), Intex (7.1 percent) and Reliance Jio (6.8 percent). Gionee currently controls five percent of the market, and by next March aims to touch the 7-10 percent mark. Consciously, we are making an attempt to create a positive outlook around us aimed at facilitating to stimulate and energise our industry atmosphere. Your feedback in this regard is welcome, to enable us improvise our channel of information and motivation to our readers for a better tomorrow. Till then, Happy Technology ! Manoj Kabre Member, Editorial Advisory Board September 2016

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