Mediafleet is a specialist in the supply of vehicle graphics to the commercial fleet industry. In particular we focus on supporting large national fleets with the long-term management of their vehicle branding, with core competencies in creative design and artwork, large format print production, vehicle graphics application, in-fleet support, and project management of brand implementation.
Branding Factory New Vehicles
Mediafleet is an experienced team working at the heart of the UK commercial fleet supply chain. Integrating seamlessly with your vehicle providers, our team will fulfil your branding program at your required location - whether that’s at the port, dealer, converter or at our own Witney hub.
Fleet Re-Branding Projects
Launch and implementation of a customer’s new design on an existing fleet is an area of particular strength - even for very large organisations with fleets of thousands of vehicles.
Industry experience and inhouse resources mean that we can efficiently project manage logistically complex and time sensitive fleet re-brands.
Process and Project Management
Mediafleet understands the importance of combining the different aspects and disciplines which go together to create a successful fleet branding program, and ours is very much an end to end solution. We have the right aspects and resources within Mediafleet to provide not only the production expertise necessary, but also the capacity to comprehensively manage the project in a prompt timeframe and with an uncompromising approach to service.
“We are at an exciting stage in our development, and we believe very well placed to engage with partners looking to improve the ongoing management and delivery of all aspects of their vehicle graphics.”
Barnaby Smith – Managing Director
Our Process
From the initial consultation through to vehicle handover, Mediafleet will support you, and every part of the process will be conducted by a member of the Mediafleet team.
A successful outcome is based on Mediafleet’s market leading project planning and process management.
“The task of ‘process creation’ is never ending, as customer and supply chain demands change almost daily.”
Barnaby Smith – Managing Director
Mediafleet has built a class-leading reputation for order delivery and brand implementation, and our team will guide you through the whole branding process.
The Consultation
We recognise that how you view our business is in fact, reality.
We recognise that your requirement is for us to satisfy your vehicle branding aspirations and get it right first time.
A proper understanding of the customer’s brief – a crucial first step.
At Mediafleet that is achieved through implementing a comprehensive ‘customer care programme’ that starts with the initial consultation.
Communication is key, so we do more listening than talking. We encourage innovative thought and collaboration, so we’ll work with you to agree a project plan you’re happy with.
“What customers ‘think they want’ is often based on what they think is available. My role is to describe the Mediafleet approach that will solve the problems they may not have even thought about.”
Zak Karrouze – Head of Customer Development
The Mediafleet project planning process involves determining the ‘What’, ‘How’, ‘When’ and ‘Who’ of the project.
It considers the customer goals allied to the operational methodologies and reporting procedures of our supply chain partners.
• The ‘What’ focusses on the project objectives – design intricacies, the vehicle numbers, locations, and the time frames involved.
• The ‘How’ considerations are principally concerned with identifying and ensuring the necessary resource is in place to deliver the objectives both from a Mediafleet and customer perspective.
• The ‘Who’ concerns the team members needed to deliver the customer objectives. This may include all aspects of the Mediafleet ‘Scope of Service’ from design through to application and beyond.
• The ‘When’ involves generating a schedule that is realistic and will deliver your objectives.
Supply Chain Integration
Supply chain integration – is the process of working with strategic partners to deliver specific business opportunities that collectively deliver the customer objectives.
Collaboration requires all supply chain organisations to work together to define the roles each will play in delivering the customer’s specific objectives.
Update to new design
Design
Mediafleet’s in-house design studio exists to help you maximise your branding opportunity. Our flexible and innovative team will guide you through design and artwork stages, simplifying what can seem a complex process.
“I just love the work we do. It’s such an exciting time in our market, and we’ve worked with some incredible brands and great marketing teams. It can be hard work, but fleet customers are really seeing the opportunity now.”
James Parry – Head of Design
Our in-house design studio will happily work as an extension of your own team or agency, advising on designs and optimising artwork for realworld environments.
Should you need creative input at the ideas stage of your campaign, our conceptual thinkers have a proven track record of creating original solutions that elevate your brand.
Creative
support
–
when you need it
Mediafleet’s creative design function is to ensure your marketing message is clear and understood, and that your brand looks professional, and delivers your brand values and respects your brand guidelines.
We are experienced in working with ‘brand proud’ organisations; whether it’s a new concept or whether we’re working within an existing campaign, we’ll create and adapt as necessary to make sure you maximise the opportunity.
Technical specifications, mock-ups and artwork
Once we’ve helped you develop creative solutions, we’ll agree internally the most appropriate specifications for production and application.
Reducing your costs is a priority at Mediafleet to enable you to maximise your ‘return on investment’.
To help you see how ideas are developing, we’ll produce 2D visual layouts or 3D mock-ups for you to comment on and share internally.
When everything has been agreed and you are happy with the designs and costings, we’ll generate productionready artwork to send to our 40,000 sq ft production facility. We’ll also produce comprehensive guidelines for our fitting team on how to install and apply your graphics.
Production
Mediafleet’s 40,000 sq.ft. of production facility in Oxfordshire houses our highly experienced team and latest production technology to enable us to meet the requirements of your branding project.
Regardless of the scale of the task or the timeframes involved, through careful planning and production expertise, Mediafleet will produce the graphics on time and in full, every time.
“Naturally
I believe Mediafleet’s Production department is the foundation stone of everything we do. My team and I set the standard as the first stage of each customer project. Accuracy, consistency and timely delivery are crucial as we hand the baton on to our colleagues in our fitting department”
Barry John – Head of Production
The latest digital printing, laminating and cutting technology
We invest continuously in our production facility. Using industry leading equipment for all stages of the production process ensures our workflows stay efficient, our turnaround times meet expectations, and our finishing remains consistently exceptional – regardless of the size or the scope of your branding requirements.
Logistics
What if Vehicle Branding included a vehicle transportation and storage hub?
That’s the Mediafleet difference.
“Supply Chain Logistics is as old as the wheel itself… but with today’s imperfect vehicle supply, keeping projects on schedule is the tricky bit. My team is here to keep vehicles flowing and to ensure we are in step with the vehicle providers and dealers.”
Steven Hogg – Logistics Manager
Do you require vehicle transport and maybe storage? Do you want your vehicles collected from the port, manufacturer or dealer?
At Mediafleet, we consider ourselves instigators within the supply chain and as such provide vehicle transport and storage. We take a whole new approach to vehicle branding by offering this service. We are not a transport company ourselves, but we use a large network of reliable transport partners that provides you with the service you require…
Speed, convenience, service and communication.
We employ an experienced Logistics Manager with an HGV Class 1 licence, so size of vehicle is not a problem.
Installation
Nationwide application by highly trained, experienced, in-house applicators.
“The longstanding customers are my favourite...in some cases our team has fitted and helped launch several generations of design for the same customer over the years.”
Josie Arnold – Head of Installation
Less vehicle downtime and less corruption of your brand.
Accredited by the leading vinyl manufacturers, you can be sure of service excellence from the Mediafleet fitting team.
Your vehicle graphics will be applied by highly trained, conscientious Mediafleet installers – the bedrock of our business.
At Mediafleet we have little reliance upon the sub-contractor network. This means we maintain control of processes and product quality. We are Mediafleet |
Customer Support
At Mediafleet, we believe we offer the best project management package available, and it’s one of the reasons our customers remain with us for the long-term.
“Looking after customers and providing outstanding service is a great deal of fun for a team which enjoys communicating with people and correctly managing large amounts of information. Building my team has been about identifying people who are strong fits for our working culture.”
Carole Craik – Head of Projects
Mediafleet – Customer Service Vision
The Mediafleet customer support package was created by looking in on the business to understand the pain points a customer might experience procuring vehicle graphics for their LCV fleet, and alleviating this friction before it arises. This was the catalyst for the Vision for the business.
Since the inception of Mediafleet Ltd in 2002, a critical success factor for the business has been in delivering market leading customer service.
Mediafleet’s Customer Service Strategy – Evidence it Works
At Mediafleet:
• Actions and language used are carefully devised to offer the best experience possible;
• Self-less in our actions;
• All relationships are for the long-term;
• We do not manage customer expectations but work to make what is thought impossible, possible;
• We strive to give the customer an experience that they will never forget – and will talk about.
The evidence:
• Mediafleet customers stay with us for the long term.
• To name a few:
10 YEARS
11 YEARS
14 YEARS
18 YEARS
20 YEARS
14 YEARS
Maximising the efficiencies within your fleet
At Mediafleet, we are very aware that fleet managers are under enormous pressure to return a vehicle to the road as quickly as possible following an accident. That’s why we designed a ‘best-in-class’ accident and repair service to reduce costly vehicle off-road time and ensure your corporate reputation is not corrupted through damaged or missing graphics.
Fast Vehicle Graphics Repairs
When an accident happens, we promise to get replacement graphics to your fleet’s nominated accident body shop within 48 hours of receiving your order.
If your body shop requests the graphics to be applied, we can also send a member of our mobile installation team to fit the new graphics within 72 hours of order receipt.
Simple cut graphics to a vehicle wrap, it’s all covered in our standard Service Level Agreement.
Our Goals
Our Mission
To help all businesses maximise their vehicle branding and transformation opportunity via sustainable practices that cause no undue harm to the environment.
Our Vision
To be the leader in UK vehicle branding and transformation by the generation and implementation of superior processes, communication and customer understanding.
Our Values
To be the UK’s most respected vehicle branding and transformation management company that treats its employees as it treats its customers – with respect, loyalty, and working together honourably and openly.
“At Mediafleet, we measure our ability through how successful we are in continually improving our offer.”
Barnaby Smith – Managing Director
The Difference
Our customers choose and remain with Mediafleet because of our unending pursuit of delivering vehicle branding services with a distinct difference.
Efficiency
Developing organisational and individual efficiencies leads to cost control and higher profits meaning we can keep service levels high and prices competitive.
Organisational and Individual efficiency is at the heart of everything we do.
Organisational efficiency
At Mediafleet, we work hard in refining processes to improve our company efficiency. For the customer and our supply partners this leads to improved lead times and quality of the work. For Mediafleet it means increased productivity and profit so that we can keep our pricing competitive and our service offering a market leading experience.
Individual efficiency
Mediafleet people pay attention to the detail. Producing accurate work regardless of the remit means nothing is missed and projects run on time and on budget. Planning, prioritising and time management are all key areas that Mediafleet personnel focus on.
“A successful project outcome is one that satisfies the goals for the customer, Mediafleet and the supply chain. The skill is in planning a route so all roads lead to one destination at the same time.”
Barnaby Smith – Managing Director
Service
Customer support is our number one priority so we retain business for longer. We recognise that how you view our company is in fact what matters most.
Our culture
Mediafleet’s culture is to foster openness, honesty and provide a customer service that is unsurpassed in the UK vehicle branding market.
Our business processes ensure that this is delivered against the backdrop of a fast paced and dynamic market driven by high customer expectations.
Account management
Mediafleet people pay attention to the detail. Evidence of the success of the Mediafleet account management function can be seen in a number of ways:
• Mediafleet’s customer retention is extremely high
• Mediafleet’s strategic customer account base is growing
• Mediafleet enjoys long-standing relationships with many strategic customers
• Mediafleet is an approved supplier for Lex Autolease, Zenith, Alphabet, Arval, Novuna, Athlon and Ayvens.
“Mediafleet is a service organisation not a sales organisation.”
Nick Miller – Head of Operations
Consistency
Maintaining high service standards develops trust between the customer and Mediafleet leading to long term, stable relationships.
Consistency is hard to quantify but is crucial to success.
Mediafleet offers…
Superior Customer Support Channels – We utilise a variety of platforms and channels to receive and deliver information to customers at all levels within the hierarchy. Communication is key to consistent results.
Response Times – Mediafleet responds quickly to business anomalies and non-conformities. These are mainly external influences but nevertheless, need to be dealt with as if they were a Mediafleet generated issue.
Culturally Caring – Perhaps the biggest difference of all is that everyone at Mediafleet cares enough to go the extra mile and fix the problems to the customer and supply chain satisfaction.
Consistency
As a customer, or a supply chain partner, you can feel confident that we will apply the same consistency to your projects.
“One of the reasons I joined Mediafleet was because of their grasp of how to mobilise a project and develop processes tailored for each customer.”
