GSTAADLIFE, 16. December 2016

Page 18

From left to right: Dominique Huwiler (Head Private Banking), Simon Graa (Head Portfolio Management) and Jürg von Allmen (CEO)

SAANEN BANK – A SUCCESS STORY Since 1874 Since 1874, Saanen Bank has been providing excellent investment and financial services for locals and visitors alike in the holiday destination of Gstaad. The long-term continuous growth we have enjoyed is down to our cautious, reliable and sustainable policies. Thanks to our wide network, we have precise knowledge of local conditions. As an independent private bank with 1,800 shareholders and over 40 employees, we act and make decisions on the spot and always objectively in the interests of our clients. Our strengths include investment, financial and pension planning solutions that are tailored to our clients’ individual requirements. Shareholders benefit from our steadily growing equity, which has a positive effect on Saanen Bank’s share price. Who is the typical Saanen Bank client? Saanen Bank is a classic universal bank for anyone with a connection to Saanenland. We act as a point of contact for local businesses, classic savers and foreign guests alike. Covering such a broad spectrum of clients is certainly a challenge, but it is one that offers us a unique starting point because this symbiosis is beneficial for all

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concerned. With us, everything comes from a single source. We offer a comprehensive range of services comprising investment advice, pension planning and financing real estate. In addition, we operate a wide spectrum of saving accounts and a well-developed payment service, including options for debit and credit cards. What does Saanen Bank mean for Saanenland? As a bank with strong roots in the area, we take advantage of the economic stability and potential the region offers. Both of these factors have a positive effect on the bank’s growth, particularly in the current challenging market environment. This is why one of our priorities is giving back to the region as much as we can. We work actively to protect the local economic cycle, preserve local customs and support sporting and cultural highlights in the region. Besides, we provide sponsorship for over 100 clubs, sports and events in Saanenland. Which investments do you recommend for clients in view of the low interest rates and turmoil in the financial markets? As central-bank policies have pushed

SPECIAL ADVERTISING SECTION // GSTAADLIFE // ISSUE 7 // DECEMBER 16, 2016

saver interest rates to zero, savers and investors are finding themselves faced with an investment crisis. First of all: there are no simple investment concepts. This is why we analyse the unique situation of each individual investor. In general, we are convinced that the loose monetary policy will continue to be pursued, and interest rates will therefore remain low. The low costs of financing mean investments are attractive for companies. Pressure to invest is set to increase due to large cash positions held by many investors. This is why there is a lot of evidence of rising share prices. We currently recommend purchasing solid, high-dividend Swiss equities. With our asset management services, you can benefit directly from our expertise.

SB SAANEN BANK AG Bahnhofstrasse 2 3792 Saanen Tel. 033 748 46 46


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GSTAADLIFE, 16. December 2016 by Müller Medien - Issuu