AD INTELLIGENCE REPORTS
ACTIONABLE TRUEDATA AUDIENCE INSIGHTS Want to see measurable lift on your next campaign? It starts by understanding the DNA of customers exposed to your ads. For example, a top-3 CPG brand wanted to analyze the composition of its exposed audiences, against its goal of reaching older males. Our TrueData Ad Intelligence Report delivered insights that confirmed the client’s total campaign skewed male, and over indexed for users 45-64.* Gender Breakdown Reached Through Each App Media Partner
Age Range Breakdown for CPG Brand
U.S. CENSUS
Cross-Audience App Ownership Comparison* Users exposed to the campaign on:
Gender Breakdown By Discrete Day
U.S. CENSUS
iFunny =
3.14x more likely to have the Amazon App
Messenger =
1.8x more likely to have the Walmart App
TextNow =
1.45x more likely to have the Target App *compared to the US population