057-073_LA FINALISTS GRID (PROPERTY) 2017.qxp 02/09/2017 12:24 Page 71
Best Licensed Marketing Communications Award SPONSORED BY
Open to: For this award category, a highly qualified panel of marketing and promotions experts judged the entries to the Best Licensed Marketing Communication 2017 Award to arrive at an impressive finalists line-up, each of which demonstrate strong partnerships forged between licensed properties and key brands.
MARKETING
Masters of The Universe Epic Skeletor with Moneysuper market.com
category finalists
The Angry Birds Movie with Peperami
Thunderbirds Savers are Go with Halifax Bank
(Agency: Brand & Deliver)
(Agency: adam&eveddB)
(Agency: Lime Communications)
(Agencies: Born Licensing and Mother)
Trolls with Vosene Kids (Agency: Lime Communications)
Absolutely Fabulous with Cadbury Amaze Bites
Mr. Men with Heathrow’s Holiday Experience
Storks with Mail Boxes etc (Agency: Lime Communications)
71
Warner Bros Classic Animation with Halifax Bank (Agency: adam&eveDDB)