EXPERT VAGABOND Expert Vagabond is one of the most popular & influential travel blogs online. With a focus on adventure travel & photography, Matthew inspires people to head out on their own adventures. Expert Vagabond reaches readers interested in trendy as well as lesser known destinations, extreme sports, and outdoor activities – showing them how to seek adventure everywhere. The blog reaches over 5 million people per year.
AUTHOR Matthew Karsten quit his job in the US in 2010 as a professional photographer, sold everything he owned, and bought a plane ticket to Guatemala. Since then he's lived in Spain, Mexico, Thailand & traveled to over 40 countries, inspiring people to travel more and break out of their comfort zone. Matthew holds a degree in Business from Montana State University. His stories & photography have been featured by major media outlets like the BBC, New York Times, National Geographic, The Travel Channel, Mashable, CNN, and more.
NUMBERS: MONTHLY TRAFFIC & NUMBERS
Unique Visitors: 400,000 Page Views: 500,000 Newsletter: 18,000 Klout score: 73
AUDIENCE DEMOGRAPHICS
47 % - USA 10 % - UK 7 % - Canada 60 % - female 40% - male
SOCIAL MEDIA
Instagram: 125,000 Facebook: 60,000 Twitter: 28,000 Google+: 90,000 YouTube: 20,000
WHY WORK WITH EXPERT VAGABOND? INFLUENCE Expert Vagabond features only genuine, first-hand experiences. Readers are inspired and entertained as they follow Matthew on his adventures around the globe. As a result, readers tend to book their future vacations and purchase products based on his trustworthy recommendations. The site's clickthrough rate based on affiliate sales is 5%, with an industry average of 1.8%
QUALITY Matthew uses personal storytelling, colorful images, and immersive video to produce powerful and highly shareable content across his blog & social platforms. - Secrets of the Ring Road: Iceland's Epic Road Trip - 96,000 views in 2015 - 30 Best Travel Tips After 6 Years Traveling - 320,000 views in 2015 STRATEGY Through targeted SEO keywords and professional writing, articles on Expert Vagabond will be read for years to come. Adventure travel accounts for 16 % of the total travel market, and adventure travelers spend on average $400 per day, as opposed to $150 for the average tourist.
WHAT CAN MATTHEW OFFER? DESTINATION MARKETING Destination marketing campaigns are the perfect way to increase awareness of a place and encourage people to book activities, flights, and hotels based on Matthew’s recommendations. He can provide social media coverage, professional photography, video content, and blog posts to showcase your resort, airline, city, region, or activity. Enquire for a price list of specific packages. BRAND AMBASSADORSHIP Ambassadorships are longer-term partnerships promoting your brand in many different ways. Social media coverage, blog posts, image licensing, video, media appearances, and more. Matthew has worked with brands like LifeProof, Volvo, Momondo, and GoPro. Enquire for a price list of specific packages.
PHOTOGRAPHY & VIDEO Matthew can provide professional photography and video content for your website or marketing campaign. He's been licensed by brands such as National Geographic and Vauxhall. Buy a license to use his images, or invite him on location to produce visuals for your next marketing campaign.
CONTACT:
matt@expertvagabond.com facebook.com/Expertvagabond twitter.com/ExpertVagabond instagram.com/ExpertVagabond youtube.com/ExpertVagabond