Matthew Algie Coffee Book 2016

CONTENTS

WHAT WE DO

2

SOURCING ETHOS

4

COFFEE

10

MACHINES

22

TRAINING

34

EXPERTISE

40

EVERYTHING ELSE

44

Designed by www.pod-creative.com

GET IN TOUCH

For further information or to arrange a no-obligation consultation, simply give us a call – or email enquiries@matthewalgie.com 16 Lawmoor Road, Glasgow G5 0UL Customer Services: 0800 263333 Ireland: 1 800 626 220 www.matthewalgie.com

49 GET IN TOUCH

WHAT WE DO

2

SOURCING ETHOS

4

COFFEE

10

MACHINES

22

TRAINING

34

EXPERTISE

40

EVERYTHING ELSE

44

“WE’VE BEEN AROUND SINCE 1864 SO IT’S FAIR TO SAY WE KNOW COFFEE.”

WHAT WE DO Your customers want fresh, tasty, ethical coffee. You want your coffee business to be as profitable and as hassle-free as it can be. That’s where we come in!

We source, roast and supply some of the tastiest coffee around. We also support our customers with all the training, equipment and expertise needed to run a profitable coffee business.

But never at the expense of communities, farmers or the planet. We’re as passionate about our principles as we are about our coffee.

This brochure offers an overview of what we do – and how we do it. You can find out more at www.matthewalgie.com.

2 WHAT WE DO

3 WHAT WE DO

SOURCING ETHOS

Fairtrade premiums have helped German Silva Vasquez in Peru to improve coffee quality and increase yields from his farm.

6 SOURCING ETHOS

“MATTHEW ALGIE INTRODUCED THE WORLD’S FIRST TRIPLE CERTIFIED COFFEE.” TO US, CERTIFICATIONS AREN’T BADGES, THEY’RE PRINCIPLES. And we don’t just follow the standards – we work closely with organisations such as Fairtrade International to help develop them.

We also work with producers to help them achieve certification.

Not just so they’re signed, sealed and certified – but because certification can allow producers to operate more sustainably, and at the same time improve the quality of their beans.

Fairtrade The Fairtrade Mark is the only independent guarantee that coffee farmers have been paid a price that’s higher than the cost of production. It also guarantees an additional social premium for the growers. This premium must be spent democratically: to develop the business or pay for community projects.

Rainforest Alliance The Rainforest Alliance seal of approval means that coffee farmers look after the tropical forests where they live and work.

This certifies that wildlife is protected, rivers are kept clean, and natural resources conserved. For us, it’s the gold standard in environmental certifications for coffee growing.

Organic Organic coffee means farmers don’t use unnecessary chemicals and pesticides – good news for plant and animal life. It’s also good news for farmers; organic certification means they command higher prices, on top of the Fairtrade premium.

7 SOURCING ETHOS

HELPING FARMERS TACKLE CLIMATE CHANGE IN PERU San Juan del Oro is a coffee co-operative in southern Peru with which we have developed a strong relationship over a number of years. We are committed to supporting the co-operative’s farmer members in tackling whatever challenges they may face in producing their delicious triple-certified coffee.

Juan Aguirre Chambi Mamani has struggled to manage the effects of climate change and “roya” on his crop and he has seen his yields drop by more than three quarters. To help him to become more resilient to these challenges, and thanks to Rainforest Alliance support, the co-operative has assisted him in planting new shade trees so that he can build the right micro-climate for his coffee and stabilise the steep terrain on his farm.

Matthew Algie is actively involved with this and numerous other projects to help deliver sustainable, high quality coffee and to support coffee communities.

8 SOURCING ETHOS

9 SOURCING ETHOS

COFFEE

IT STARTS WITH THE FINEST GREEN BEANS Our in-house green coffee

New Crop Flavour

buyers follow four key

Fresh coffee starts with the

principles to guarantee

best possible green beans.

the quality of our beans:

We only buy new season

Trading Relationships

harvests, ensuring that our

We visit our principal coffee farmers regularly, developing

coffee really is as fresh as possible.

direct relationships and

Cupping

continually raising the bar

We taste each of our coffee

on quality.

shipments using international

Certifications

Q Grader cupping standards

Working to international standards such as Fairtrade, Rainforest Alliance and Organic guarantees that our coffee is being produced

– often up to five times before it reaches our customers.

It’s a lot of work, but cupping ensures we really do know our coffee.

in a sustainable and environmentally friendly way.

12 COFFEE

13 COFFEE

14 COFFEE

“WE SERVE TIKI COFFEE AND PEOPLE REGULARLY COMPLIMENT US ON IT. THIS, COMBINED WITH FANTASTIC SERVICE, IS WHY WE CHOSE MATTHEW ALGIE.” Jane Gould, Owner & Manager The Inn at Cranborne, Dorset

RESEARCH, ROASTING & FRESHNESS Research

Freshness

What we discover in our Coffee Lab

We’ll use anything that keeps air

really does make a huge difference

out of the mix – from nitrogen

to the way we operate. Working with

to one-way valves and clever

local universities (and students from

triple-walled laminate packaging.

around the world), we’ve carried

And we don’t stockpile – what we

out many studies on the science of

deliver is always fresh and tasty.

flavour, freshness and much more.

STONE FRUIT 5.0

Roasting

4.0

Our Probat drum coffee roasters are as traditional as they come.

(Except for the advanced

3.0 2.0

BODY

WINE

1.0

roast-control software.) As for our micro-lot coffees, these are hand roasted in the smaller Italian ‘Vittoria’ traditional drum roaster, in batches of just 15-25kg.

15 COFFEE

SWEET

DRIED FRUIT

LIGHTER ROAST

CORE RANGE: ESPRESSO

DARWIN

FRESHLY ROASTED

Darwin is unforgettable with

DELIVERED WITHIN 7 DAYS OF ROASTING

its sweet and bright fragrance.

Almost perfumed.

Named after explorers for those who enjoy bold and distinctive

MEDIUM – LIGHT ROAST

flavours of the highest quality.

10 x 500g beans

GAIA

TRIPLE CERTIFIED

Wonderfully rounded with

FAIRTRADE, RAINFOREST ALLIANCE & ORGANIC

thick juicy top notes.

Makes a great latte.

For those who really care about coffee ethics, but won’t compromise

MEDIUM ROAST

on quality, versatility or choice.

6 x 1kg beans

CREMA

ESPRESSO

Latte-lovers rejoice.

THE ALL ROUNDERS

Crema is precision-roasted for your drinking delight.

Accessible, versatile and appealing to the palate. Our most cost-effective

MEDIUM ROAST

coffees.

6 x 1kg beans

16 COFFEE

DARKER ROAST

KINGSLEY

GAMA

Sweetness and dried fruit notes

Notoriously big on flavour.

make Kingsley endlessly intriguing.

Ideal when paired with milk.

MEDIUM – LIGHT ROAST

DARK – FULL ROAST

TIKI

TIKI DECAF

ELEVATOR

Our best-seller.

Good friends

A fuller, more

Tiki works in

with milk and with

adventurous choice,

every coffee

coffee-lovers who

oozing notes of

drink.

keep a lid on their

cereal wrapped

caffeine.

in molasses.

MEDIUM ROAST

MEDIUM – DARK ROAST

DARK – FULL ROAST

TIERRA VERDE

BUREAU

ANZA

The perfect balance

Great espresso

When you want

of brightness and

needs texture.

a latte with

depth with a soft,

Bureau brings it by

intense flavours

toast finish.

the spoonful.

to cut through

MEDIUM – DARK ROAST

MEDIUM – DARK ROAST

the milk.

DARK ROAST

17 COFFEE

LIGHTER ROAST

CORE RANGE: FILTER

ETHIOPIA SIDAMO

SINGLE ORIGIN

Highly aromatic and sweet,

FOR SERIOUS COFFEE HEADS

with softness and a symphony of fragrant notes.

23 x 3pt ground filter coffee 27 x 4pt ground filter coffee

LIGHT – MEDIUM ROAST

(Colombia Inza & Sumatra)

TRIPLE CERTIFIED

GAIA Dominated by roast notes.

FAIRTRADE, RAINFOREST ALLIANCE & ORGANIC

Always well received.

50 x 3pt ground coffee (Tiki)

MEDIUM ROAST

23 x 3pt ground coffee (Tiki Decaf) 27 x 4pt ground coffee 24 x 10pt ground coffee (Tiki) 54 x 20g cafetiere sachets

FILTER

TIERRA VERDE Perfectly balanced with

ACCESSIBLE, VERSATILE AND COST EFFECTIVE

a toasty aftertaste.

50 x 3pt ground coffee

MEDIUM ROAST

54 x 4pt ground coffee 24 x 10pt ground coffee 5 x 1kg ground coffee (Apollo) 54 x 20g cafetiere sachets (Crema)

18 COFFEE

DARKER ROAST

COLOMBIA INZA

SUMATRA GAYO

Full bodied and sweet with bright,

Ideal after dinner. Or if you

juicy fruit notes.

simply prefer your coffee full-bodied and intense.

LIGHT – MEDIUM ROAST

DARK ROAST

TIKI

TIKI DECAF

Gets up early and goes

Loves milk. Hates staying

to bed late. Tiki drinks

up past its bedtime.

beautifully all day.

MEDIUM – DARK ROAST

MEDIUM ROAST

APOLLO

CREMA

An accessible, all-day coffee

A classic, full-bodied,

that never disappoints.

after-dinner coffee.

MEDIUM – DARK ROAST

DARK ROAST

19 COFFEE

20 COFFEE

HAND ROASTED COFFEE All our coffee is ethically sourced and traceable, but what makes our hand-roasted coffees so exceptional is the direct sourcing of the most outstanding one-off microlots, often an entire crop, from individual farmers. Seasonality is a major factor in the selection process, with only the freshest green beans making the cut.

Then there’s the hand roasting in the Italian ‘Vittoria’ traditional drum roaster – in batches of just 15-25kg. With decades of experience, we know how to develop the perfect flavour during the roasting process and how to preserve the integrity and freshness of the roasted beans right up until the moment the coffee is brewed.

The result? Each hand roasted microlot is unique, distinctive and memorable.

We change our hand-roasted offering regularly.

Once a microlot is gone, it’s gone. For a preview of what’s coming next, visit our website www.matthewalgie.com.

21 COFFEE

MACHINES

24 MACHINES

“MATTHEW ALGIE OFFERS THE WIDEST RANGE OF COFFEE EQUIPMENT IN THE UK & IRELAND BAR NONE.”

CHOICE. LOTS AND LOTS OF CHOICE. From espresso machines to bulk-brewers, we’ve got the UK & Ireland’s biggest selection of coffee kit for rent. Even better, we help you select exactly what’s right for your business.

Once you’ve selected your machine, our process is slick and efficient to ensure you’re up and running as quickly as possible. And here’s the important part: your kit is delivered, installed and calibrated to perfection, by one of our very own expert engineers.

25 MACHINES

TRADITIONAL MACHINES & GRINDERS From the space saving Elektra Compact to the magnificent Synesso MVP Hydra, our espresso machine range offers something for everyone. As for the grinder, choose between easy-to-use on-demand and bluetooth models or manual dosing.

Synesso

Elektra

Faema

26 MACHINES

Elektra

Rancilio

27 MACHINES

28 MACHINES

WMF Presto

Franke

Egro

BEAN-TO-CUP Whether semi or fully automatic, our bean-to-cup range ensures you can offer consistently high quality, fresh coffee with minimum effort.

29 MACHINES

Bravilor

Bunn

Instanta

FILTERS, BOILERS & BREWERS From high volume tea and coffee brewers, to space-saving filter coffee makers, water boilers and serving flasks, we’ve got all your hot beverages covered.

30 MACHINES

SINGLE SERVE BREW KIT To extract the very best flavours from our hand roasted filter coffees, nothing beats single serve brew methods such as Chemex, Aeropress and V60. And then there’s our Toddy brewer, which makes the perfect batch of refreshing cold brew. Check out our Espresso Warehouse catalogue for the complete range.

31 MACHINES

32 MACHINES

“MATTHEW ALGIE CUSTOMERS BENEFIT FROM A 95% FIRST TIME FIX RATE.”

SERVICE RENTAL Keep that coffee flowing. A little preventative maintenance goes a long way to keeping your machine in perfectly profitable order.

But just in case it needs a bit more attention, we’ve got that covered too. Our in-house team of Field Service Engineers are stationed across the UK & Ireland – and they know our machines inside out.

We can boast a 95% first-time fix rate. And our response time is industry leading. Our aim is to reach you within a blistering 4 hours from the moment you call!

33 MACHINES

TRAINING

“THE TRAINING OFFERED BY MATTHEW ALGIE HAS BEEN INSPIRATIONAL FROM DAY ONE. OUR STAFF NOW REALLY KNOW THEIR COFFEES AND TAKE GREAT PRIDE IN EVERY CUP SERVED.” Russ Turriff, Owner Jessie’s Kitchen, Dundee

TRAINING Our coffees and machines are only part of what makes the perfect macchiato, latte or filter.

To get it right every time also takes a fair bit of skill, knowledge and passion. Which is where our coffee training comes in. Your customers will love you for it.

For qualifying accounts, we provide FREE training by coffee experts – right at the grouphead.

Your Coffee Sales Manager is qualified by the Speciality Coffee Association of Europe (SCAE), so you can be confident you are in good hands.

Prefer to come to us? We’d love to see you at Coffee School – have a look at the courses we run at our dedicated coffee schools in London, Dublin and Glasgow. Our coffee trainers are the best in the industry.

36 TRAINING

37 TRAINING

COURSES Coffee School

Brew Class

The perfect espresso, flawless milk

Experiment with single serve

– and other foundations of a great

filter methods such as Chemex,

coffee menu.

AeroPress & V60.

Milk Class

Coffee Trainer Class

Take it higher. Get to grips with

Helping head baristas, supervisors

latte art, building on what you

and managers share your passion

learnt at coffee school.

for coffee.

Espresso Class Explore the variables that can have an impact on taste.

38 TRAINING

“MATTHEW ALGIE’S SUPPORT AND PASSION FOR MY BUSINESS IS SECOND-TO-NONE. THE TRAINING ENSURES THAT MY TEAM CAN DELIVER A SUPERB COFFEE WHICH ULTIMATELY EQUATES TO RETURNING CUSTOMERS.” Russ Bodycomb, Director Z-Hotels (London, Edinburgh, Glasgow)

39 TRAINING

EXPERTISE

“MATTHEW ALGIE DON’T JUST SUPPLY COFFEE BEANS, THEY ARE IN TUNE WITH THE EXACT NEEDS OF OUR G1 BUSINESS. THEIR CATEGORY EXPERTISE AND INDUSTRY LEADING TRAINING SUPPORT CONTINUES TO BE A CRITICAL FACTOR IN THE GROWTH OF OUR BUSINESS.” G1 Group UK

42 EXPERTISE

EXPERTISE We know coffee. We also know how a coffee business earns its keep.

We could talk to you about coffee sourcing, roasting, and brewing ‘til the cows come home. But beans, machines and training only take you so far.

Treat us as your friend on the inside.

From trend-forecasting, seasonal range development and customer journeys, to point of sale merchandising and café branding – we’ll cut through the stats to give you the insights you need to plan for long term success.

Our nationwide SCAE qualified Coffee Sales Managers are always on hand to help support and grow your business with their expert coffee knowledge.

43 EXPERTISE

EVERYTHING ELSE

“WITH OUR SEASONAL DRINKS RECIPES WE CAN HELP YOU ADD VALUE TO EVERY SALE.”

ESPRESSO WAREHOUSE Espresso Warehouse brings you ‘everything but the coffee’.

We’ve done the ground work so that you can get on with running your coffee bar. Our carefully selected range of impulse items, teas, hot chocolates and barista kit will help you add value to every sale.

With each new season we also launch a suite of tempting drinks recipes and free point of sale.

Set up a credit account or simply purchase online. The choice is yours. www.espressowarehouse.com

46 EVERYTHING ELSE

47 EVERYTHING ELSE

48 GET IN TOUCH

CONTENTS

WHAT WE DO

2

SOURCING ETHOS

4

COFFEE

10

MACHINES

22

TRAINING

34

EXPERTISE

40

EVERYTHING ELSE

44

Designed by www.pod-creative.com

GET IN TOUCH

For further information or to arrange a no-obligation consultation, simply give us a call – or email enquiries@matthewalgie.com 16 Lawmoor Road, Glasgow G5 0UL Customer Services: 0800 263333 Ireland: 1 800 626 220 www.matthewalgie.com

49 GET IN TOUCH