Gulf agriculture March-April 2016

MARCH

ISSN 1751-8407

APRIL

2016 TM

YOUR GATEWAY TO THE MIDDLE EAST AGRIBUSINESS VISIT

US

AT

MARCH 13 - 15, 2016, DUBAI, UAE

A COMMITMENT TO SAFE, QUALITY FEED

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ANTIBIOTIC RESIDUES- A POTENTIAL HEALTH HAZARD

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NEW TANK-LESS GUTTER SYSTEM FROM PERICOLI

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SEEDS PLATES AND CRATES FOR HORTICULTURE

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NEW HOLLAND TT4 SERIES

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CONTENTS

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Cover 3hoto: Massey Ferguson 9407 Xtra Feeding Cows

NEWS UPDATE

PAGE 04

WELCOME TO AGRAME 2016!

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VIV MEA MAKES A GREAT START

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OVER 6,000 VISITORS AT GLOBAL FORUM FOR INNOVATIONS IN AGRICULTURE

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MORE VISITORS, MORE DECISION MAKERS AND MORE BUSINESS TRANSACTIONS

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“OFFERING PROTEINS, GRAIN, DAIRY FEED, EQUINE FEED AND FORAGE PRODUCTS”

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LEADING PRODUCER AND SUPPLIER OF PEAT AND SUBSTRATES

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WANGARA HORTICULTURAL SUPPLIES EXPANDS

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MASSEY FERGUSON IS PROUD TO ANNOUNCE THE INTRODUCTION OF THE NEW 112-132HP MF 6700 GLOBAL SERIES PLATFORM TRACTORS

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CASE IH EXTENDS JXT SERIES TRACTOR RANGE WITH NEW COMPACT MODELS

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Editor in Chief Mohammed Nasser Editor Marie Matthew Associate Editor Andrew Thomas Graphic Designer Elizabeth John Marketing Manager Megha Mary Matt Production Manager Abdul Shareef Contributors Neville J. Chandler, P.K. James, Douglas Bott, Shakeeb Kolakadan, Dr. Hansel Geo Thomas Head Office Matt Media International Ltd, Woodgreen, London N22 5AR, UK.

E-mail: gulfag@emirates.net.ae, Web site: www.gulfagriculture.com Middle East Office Al Saad Advertising & Publishing L.L.C., P O Box 25694, Sharjah, UAE, Tel:+971 6 5639494, Fax:+971 6 5639449.

Gulf Agriculture is read by agri professionals, farm managers & owners, landscape consultants, contractors, agri-equipment suppliers, horticultural engineers, greenhouse managers, agronomists, veterinary surgeons, ministries, poultry & dairy breeders, importers, distributors, manufacturers and whole salers of food and agri inputs.

Printed and published by Matt Media© Intl. Ltd.(U.K.) 2016

All rights reserved. The opinions and views expressed in this publication are not necessarily those of the publishers. Readers are requested to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstance. The publishers regret that they cannot accept liability for any error or omissions contained in this publication.

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MARCH APRIL 2016

NEWS UPDATE

AIPH to Identify International Vision for Ornamental Horticulture The International Association of Horticultural Producers (AIPH) has launched a three year project with the aim of identifying an international vision for the ornamental horticulture industry.

AIPH Secretary General, Tim Briercliffe comments: “Globalisation has had a major impact on the ornamental horticulture industry. We have seen the traditional markets for flowers and plants slow down while at the same time production and consumption of flowers and plants in developing countries has increased rapidly both to export to developed countries and to meet the growing demands of their own national markets. It seems that the power-base for the production and market for ornamentals is changing. This brings with it challenges and opportunities for growers and the whole supply chain. This project has been developed to understand these challenges, forecast future changes in the structure of the industry and to identify opportunities to grow the overall market.”

Chairman of the project Steering Group and AIPH President, Bernard Oosterom comments: “AIPH is uniquely positioned to facilitate the collation and analysis of industry data, information (quantitative and qualitative) and have the experience through our international network of grower associations around the globe. We invite all those with an interest in this work, wherever they are in the world and whether they have any links to AIPH or not, to become a part of the network 4

GULF AGRICULTURE

being developed to identify this vision”.

The project is funded by the former Dutch Product Board.

Information and data collection commenced with facilitated discussion sessions both at the AIPH Annual Congress in 2015 and during IPM Essen in January 2016. This will continue during the AIPH Spring Meeting in Vancouver, Canada on 15 March 2016.

Organisations participating commit to sharing what they know and learning from each other as together they shape the vision for the future. Following research the project has identified a top 10 list of countries which will be studied in more depth. These countries have been identified as those likely to present the biggest opportunities for the industry in the coming years.

Organisations interested in involvement in the project should contact AIPH Secretary General, Tim Briercliffe by email at sg@aiph.org.

Blumberg Grain Inaugurates Command and Control Center for Egypt's Food Security Programs Blumberg Grain, a leading USbased food security company, opened its state-of-the-art Command and Control Center, as part of the Government of Egypt's Shouna Development Project. The launch, which was attended by VIP guests and dignitaries, took place onsite at the Egyptian Holding Company for Silos and Storage (EHCSS) in Cairo on Sunday, December 20, 2015.

The Blumberg Grain Command and Control Center is a comprehensive management system that monitors grain and other

harvested products as they are deposited by farmers, processed, stored and eventually distributed to retailers and customers. The initiative is the continuation of Blumberg Grain's transformational Shouna Development Project, which was launched in Alexandria, Egypt early last year.

Guests included His Excellency Dr. Khaled Hanafy, Minister of Supply and Internal Trade; Philip Blumberg, Chairman and Chief Executive Officer of Blumberg Partners; David Blumberg, CEO of Blumberg Grain, Middle East and Africa; Tom Goldberger, Charge d'Affaires, U.S. Embassy in Egypt, and Mr. Mahmoud Abdel Hamid Mahmoud, Chairman of EHCSS. Senior representatives from the Armed Forces Engineering Authority and the US Embassy in Cairo were also present.

"Food security has become a growing concern across the world. In Egypt, the loss of wheat and other grains has been detrimental to the national economy. The launch of Blumberg Grain's Command and Control Center is a major milestone in food security technology here in Egypt," said Blumberg Partners' Chairman and CEO, Philip Blumberg.

Dr. Khaled Hanafy, Minister of Supply and Internal Trade commented, "The Blumberg Grain Command and Control Center is the heart of the Shouna Development Project.

Its integrated systems will be able to follow every bag of grain as soon as it enters the distribution network. We have never been able to track food supplies like this before. We are looking forward to continuing MARCH APRIL 2016

NEWS UPDATE

our partnership with Blumberg Grain and seeing further revitalization of Shouna grain network in the near future."

Once the Shouna network is fully developed, the Blumberg Grain Command and Control Center will provide access to detailed information, including status maps of all 294

Blumberg Grain Aggregation and Processing Centers; inventory management; trending data; commodity pricing and live video feeds.

The center uses satellite feeds and sophisticated sensor technology to monitor grain distribution networks in real time. It also monitors weather

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patterns-- if it indicates an oncoming sand storm, for example, operators will be able to enact emergency protocols to protect the grain inside the system. All of this is monitored centrally and implemented remotely.

"We are privileged to work alongside the Egyptian Government to deliver this project. This partnership is a recognition of the economic benefits Blumberg Grain's development program offers.

Our goal is to reduce postharvest losses, currently in excess of 40 percent, to under 5 percent and boosting grain output by as much as US$600 million annually," said David Blumberg, CEO of Blumberg Grain, Middle East and Africa.

Through the Shouna Development Project in Egypt, Blumberg Grain is establishing the most comprehensive and technologically advanced system for grain storage in the Middle East. Across 11.4 million square feet of warehousing, the centers will be able to process up to 11.7 million metric tons per year and securely store 2.35 million metric tons at any one time or 27 kilograms of wheat per Egyptian citizen.

Working in line with the Egyptian Economic Development Strategy Towards 2030, Blumberg Grain, a global leader of innovation in the agriculture industry, seeks to continuously provide state of the art solutions to improve infrastructure and ultimately support President Abdel Fattah el-Sisi to further this vision.

"Blumberg Grain's Command and Control Center in Egypt and the full Shouna Development Project will help position Egypt as the agricultural hub of the MARCH APRIL 2016

NEWS UPDATE

Middle East and Africa," said Chairman of Blumberg Partners, Philip Blumberg.

He concluded by saying, "If in the near future, we can commence Phase 2 of the Shouna Development Project, we are prepared to announce and begin construction of a major Middle East and North Africa Manufacturing Plant and Export Hub in Egypt. Our Manufacturing Plant investment, would be the beginning of our $250 million investment program in agriculture in Egypt."

Once complete, Blumberg Grain's MENA Manufacturing Plant will be the largest of its type in the world, employing 1000 Egyptians at full

production. With an emphasis on local content and sourcing through Egyptian SMEs, the Manufacturing Plant will have a US$ 1 Billion impact on the Egyptian economy in the first year, and US$ 7 Billion over 5 years, according to KPMG. Producing Egypt-made equipment for grain and cold storage and processing centers, the Manufacturing Plant will make Egypt self-sufficient in food security and the leading provider of food security throughout the region.

Growth Products Announces MicroTech Bloom (5-0-0)!

Growth Products adds MicroTech Bloom (5-0-0) to

its product line-up focusing on four critical micronutrients to induce blooms on citrus and other tropical fruits and vegetables.

MicroTech Bloom (5-0-0) has Calcium, Magnesium, Boron and Molybdate plus organics enhancers that produce healthy, abundant blooms. The critical stage for citrus and many other crops including vegetables, is just prior to bloom set. What is applied on your crop at this precise timing can greatly influence crop yield. As with our MicroTech line, Bloom 5-0-0 provides the most direct response from the tree or plant through highly soluble chelated micros that are immediately taken up and

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NEWS UPDATE

utilized by the plant. The organics including Fulvic and Humic acids stimulate the budding process, offer powerful plant response, and help to develop plant hardness and

New CEO for Pericoli Asia Pacific: Alberto Grandoni Pericoli Group is pleased to announce the appointment of Mr. Alberto Grandoni as CEO of Pericoli Asia Pacific from January 2016. Alberto, 48, graduated in Electronic Engineering at the University of Genoa and he has a deep knowledge in the field of sales and business development. He gained his experience during his long stay in Asian countries since 1994.

His business background led him to collaborate with several leading companies related to the defense sector and the civil aviation, always with the aim of developing and increasing business in these promising key areas.

Keen on Golf and reading, he has been living in Malaysia for many years. From his earliest days with us, he has shown willingness to work, skills, initiative and desire to do well.

Mr. Mauro Pericoli declared: “I consider Alberto the right person to carry on with unconditioned continuity the development and implementation of our thriving business plan. He can count on valuable and trustworthy assistants who will help him expand further our market shares in Southeast Asia”.

All the Pericoli Team gives a warm welcome to Alberto Grandoni and wishes him a long and prosperous career within the Group.

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stress resistance while allowing vigorous fruit and vegetable formation.

Highly effective as a foliar spray or soil drench, applied through all types of irrigation or drip systems for fast correction of micronutrient deficiencies.

Compatible with most fungicides, insecticides and liquid fertilizers MicroTech Bloom is easily tank mixed.

About Growth Products, Ltd. Headquartered in White Plains, NY, Growth Products has been a pioneer in environmentallyfriendly bio-innovations, technically-advanced liquid fertilizers, micronutrients and effective biological control products designed for agriculture, horticulture and turf care for 30 years. Growth Products focuses on the development, manufacturing and marketing of highly effective products that have both soft-chemistries and bioenhancements for better crop health and yield, and soil remediation. Growth Products has its own sales force with both domestic and international distribution, in over 40 countries around the world.

Grow Your Own Muscat - By 2050 the planet will have two billion extra mouths to feed. But population growth is not the only reason we will need to grow more food. The growth of the middle class, particularly in emerging economies, is driving demand for meat, eggs and dairy, increasing pressure to grow more corn and soybeans to feed more cattle and poultry.

“If these trends continue, we'll have to double the amount of crops we grow by 2050.” explained Dr. Nadiya Al Saady, Executive Director, Oman

Animal & Plant Genetic Resources Center (OAPGRC) and organizer of the monthly Science Café initiative.

In response to these developments, and supported by Oman LNG, OAPGRC recently held a Science Café session at the Sultan Qaboos University Farm on growing fruit and vegetables at home.

“Science Café attendees were shown how to grow their own fresh produce organically, no matter what skill level or how much space they have available,” remarked the OAPGRC Executive Director.

'Organic Gardening - Time to Grow' was a 90 minute crash course in urban agriculture, designed specifically to encourage people to think more about diet, health and the environment. It also covered the basics of how to grow organic edibles in the garden, patio, balcony or window-box. The focus was on what is easy to grow, how to choose what to plant and how to keep plants alive and thriving.

Approximately 54% of the world's population now live in cities, a number that is predicted to grow to 70% by 2050. More food is shipped than ever before, with most traveling an average of 2,400 4,000 kilometres from farm to plate. Not only does shipping add to pollution, the 7-10 days produce spends in transit results in spoilage waste and, as some evidence shows, decreased taste and nutrition.

“By growing what we need near where we live, we decrease the food kilometers associated with long-distance transportation. We also get the freshest produce money can buy, and we're encouraged to eat in season,” explained MARCH APRIL 2016

NEWS UPDATE

OAPGRC's Executive Director.

Feedback from December's Science Café clearly suggests that more and more people are interested in growing their own food, from school gardens to commercial farms in Muscat's suburbs to rooftop gardens and bee-keeping, urban agriculture is popping up right across the sultanate.

“The global recession has also increased interest in urban agriculture,” added Dr, Al Saady. “However, I think most people are growing their own food because they believe this is a tangible way to reduce their impact on the environment and improve the quality of their diets.”

Encouraging urban agriculture is an important step

toward building a more sustainable food system in Oman, suggested Dr. Al Saady, adding: “It can also contribute to Oman's economic development by creating foodrelated jobs and keep more food system money within the local economy.”

Al Islami Foods an Effective Member of International Poultry Council Al Islami Foods, a leading Halal food company in the Middle East region, has been named as the newest Associate Member of the International Poultry Council (IPC), the only poultry association recognized by the international organizations that have a direct impact on the poultry industry

worldwide. The announcement was made during the recently concluded First Semester Conference of the IPC, which was held at the Intercontinental Hotel in Abu Dhabi. Al Islami, which now joins the ranks of the organization's 22 country members and 46 associate members, served as the Gold Sponsor of the event that was held for the first time in the Middle East region.

Mr. Hamid Badawi ISLAMI Deputy CEO, said, “We would like to thank the IPC for naming us as its newest associate member, which complements our local commitment to bring world class, highly nutritious, and tasty Halal food to the region.

Moreover, being present at the

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NEWS UPDATE

event serves our mission to be well informed and to be able to share knowledge to our consumers, particularly the benefits of protein to one's health. Chicken, for example, is an excellent and healthy source of protein and can be prepared via different recipes.”

“Being an effective partner in IPC, which is the only poultry association recognized by the international organizations that have a direct impact on the poultry industry worldwide, will give us the opportunity to showcase ALISLAMI as a leading provider of Halal food for the region while also voicing out our call to further reinforce the global poultry industry by promoting a worldwide understanding that these products are a healthy source of protein,”stated Naseem Ihsan, AL ISLAMI Marketing Manager.

GEA Packaging Convention 2016 Technologies around the Thermoformer Whole chicken in Saudi Arabia, dates in Kuwait, meat and sausage in Germany, fish in Scandinavia and cheese in Slovenia - all of this fresh produce shares a common trait: its packaging by customized GEA thermoformers. The summary that follows outlines ways of further enhancing performance and efficiency, and of making food businesses fit for the future.

“As the market continues to ramp up requirements, we remain committed to offering our national and international customers long-term solutions that will enable them to succeed in the marketplace,” stated Bernd Klinkert, Managing Director of GEA Food Solutions Germany GmbH, 10

GULF AGRICULTURE

speaking at the Packaging Convention 2016. The event, highlighting technologies around the PowerPak thermoformer, took place on 20 and 21 January. It is attested to the company's own success that it has been manufacturing packaging and meat processing machinery in BiedenkopfWallau for more than 70 years.

Annual production currently stands at around 600 individual machines, including packaging lines, labelling and printing systems, end-of-line units, such as lane convergers etc., and meat processing machinery.

For two days GEA's guests from both Germany and abroad took the opportunity to be informed of new techniques, including the latest trends in the film material, labelling and control systems, and how the interaction of oxygen and light affects packaged products. GEA packaging solutions were among the convention's agenda items, focusing in particular on the benefits of shrink packing and on the packaging of hot products - ready meals, such as soups or pasta dishes - without any negative impact on weight, while prolonging shelf life at the same time. Another highlighted application was skin packaging of steaks, which is growing in popularity for highquality food products. The event kicked off with a presentation of automated loading systems.

Africa's Big Seven Boosts Halaal Opportunities across Africa As the annual global demand for Halaal food soars beyond $1-trillion, more and more manufacturers, suppliers and service providers are taking advantage of the massive

business opportunities supplying Halaal products to Africa's burgeoning Muslim population. The continent's biggest food and beverage expo, Africa's Big Seven (AB7), is playing an evergreater role in showcasing the vast variety of Halaal products available from around the world at its renowned Halaal Pavilion. Next year's AB7 takes place from 19 to 21 June 2016 at Gallagher Convention Centre, Midrand.

Top fishery officials gather in Morocco High-level delegations of fisheries ministries from more than 50 countries are gathering in Agadir for a summit with industry players to discuss emerging governance needs in a sector that provides the world with 17 percent of its animal protein and developing countries with more export revenue than meat, tobacco, rice and sugar combined.

The globalization of the fish trade, driven in large part by fast growth in aquaculture, raises challenging needs for better rules and practices regarding traceability, labor conditions and the protection of biodiversity as well as commercial preparations for shifts in demand, consumption habits, climate change impacts, and the rapid rise of supermarkets with their corollary supply chains.

"Trade in fish is much more important than people think, both in absolute and relative terms," said Audun Lem, Deputy-Director in FAO's Fisheries and Aquaculture Policy and Resources Division as well as secretary of the SubCommittee on Fish Trade MARCH APRIL 2016

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NEWS UPDATE

Padma Shri Dr. Bhavarlal H Jain, Founder of Jain Group, Jalgaon, passes away With immense grief, we inform you of the passing away of Jain Irrigation Founder Chairman Shri Bhavarlal Hiralal Jain (Age 79) on 25th Feb 2016 after a brief illness, at a hospital in Mumbai.

A man of small ideas which created big revolutions, he practiced what he preached and built his entire business on a foundation of inclusiveness and sustainability over the last five decades.

He believed every small farmer is an entrepreneur and must earn a higher income with dignity. He toiled hard to ensure this to over five million farmers. He was a visionary and karmayogi. The company takes a pledge to walk on the path envisaged by him forever. The state funeral and cremation ceremony took place at Jain Hills, Jalgaon at 3 pm on Saturday, the 27th February 2016.

The small town entrepreneur who established a billion dollar rural multinational corporation. A spirited champion of the small farmer whom he saw toiling nobly in the face of all adversity. A committed environmentalist and compassionate social worker - is no more!

How can mere words describe this multifaceted man? A son of the soil, who by sheer dint of hard work, bravely facing penury, rose to head the world's second largest drip irrigation company. Whose pioneering work in the farming sector is unparalleled by any single individual in this country's history. Who brought the latest and most relevant technology to the small and marginal farmers and always ensured that all his business were done ethically and with a conscience. That whatever technology was brought, could be adapted for small farm holdings. Further, he constantly innovated with these technologies to make them affordable and within their reach.

A man who never shied away from work, a man who genuinely believed that there was nothing better than work. Not doing anything was anathema to him. If it was not work in the JISL factory, or the R&D farm, then it was social work.

Education was very close to his heart. He believed in nurturing the young with good education and sound values. Values that have stood the test of time, but are slowly and surely being eroded by the influence of Western culture on our youth.

The residential school, Anubhuti that he established in Jalgaon, follows modern teaching methods, curriculum and offers an international quality of education, but retains many Indian customs & values seen in our Gurukuls.

He firmly believed that economic conditions should not prevent deserving children from getting a good education. This prompted him to start another school for children whose parents live below the poverty line. Today hundreds of bright youngsters, provided with free education, books, wholesome meals and all other necessities, bear witness to the faith he reposed in them and are blooming into bright young citizens of tomorrow.

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whose biennial meeting is being held in Africa for the first time.

Dialogues over the week-long meeting in Morocco will help FAO, its member countries and industry representatives understand new trends, opportunities and challenges in the fishing sector, fostering the development of strategies that can "best position developing countries to develop their fisheries sectors in a sustainable manner and to maximize their economic benefit from the growth we expect to witness," Lem said.

Ministers are also poised to agree in Agadir on FAO's proposed technical guidelines for catch documentation schemes, a set of documents testifying to the legal origin of the catch, facilitating traceability of the product throughout the supply chain. This could become an important tool in curbing illegal fishing, a goal mandated by the United Nations General Assembly.

How bees can help raise food security of smallholders What do cucumbers, mustard, almonds and alfalfa have in common? On the surface very little. But there is one thing they share: they all owe their existence to the service of bees.

For centuries, this tiny striped helper has labored the world's fields without winning much recognition for its many contributions to food production. Wild bees, in particular, seemed doomed to slog in the shadow of their more popular cousin - the honeybee - whose day job of producing golden nectar has been far more visible and celebrated.

But bees of all stripes are finally getting their moment in the sun with the publication of a paper that quantifies, for the first time, just how much our crop yields depend on the work of pollinators who unknowingly fertilize plants as they move from flower to flower.

And in doing so, they may have a key role to play in improving the production of some 2 billion smallholder farmers worldwide and ensuring the food security and nutrition of the world's growing population.

MARCH APRIL 2016

AGRAME PREVIEW

WELCOME TO AGRAME 2016!

T

his year's exhibition, conference, and awards, fully endorsed by the Ministry of Climate Change and Water, have much to offer

exhibitors, visitors and delegates as we continue to serve you, the agriculture, poultry and livestock, aquaculture and animal health industries.

2016 sees AgraME make all of our conferences completely free to attend. We want to remove any barrier for visitors to gain access to good quality content that will help farm managers run their business.

We will be running the Agribusiness Outlook forum again, with topics including: ❏ Future Talks on Regulations and Improving Local Farms ❏ Changing the Paradigm to Develop Innovation in Agriculture ❏ Food Safety and Quality Products ❏ Middle East Water Management: Fail to Plan Plan to Fail, ❏ Building-up your Business: Learning from the Experts ❏ New Products for 2016 and Beyond.

The Poultry Outlook forum will be covering: ❏ Bone Metabolism in Poultry ❏ Prevention of Chicken Respiratory Diseases in the Middle East ❏ From Farm to Business Empire: Case Study of Wadi Group ❏ Special Appearance from ADFCA: Investment in Poultry industry in Abu Dhabi Emirate ❏ Knowing How to Sell and Market Poultry These conference are available to anyone who preregisters in advance for no cost.

We see education and content as vital to the evolution of our industry and hope we can help.

We will also be having the

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MARCH APRIL 2016

AGRAME PREVIEW

AgraME/AquaME Awards.

The Ministry of Climate Change and Water have set the categories and will be judging each and every nomination making it the most prestigious Awards event for the industry!

We are also now proud to announce a full veterinarian training agenda which is CPD accredited. This will be run in association with Eurovet Veterinary Suppliers.

Established in 2001 they have become the Middle East's foremost supplier of some of the world's best known veterinary products to veterinary clinics throughout the UAE. Our partnership with

MARCH APRIL 2016

them has the aim to continuously improve and provide educational events for all veterinary communities in the UAE. These seminars will fall under the certified Continued Professional Development programme, where each participant will receive a certificate on completion of the seminar.

Previous topics delivered by their internationally accredited speakers include: ❏ Diagnosing & Managing chronic kidney & feline urinary track disease ❏ Biosecurity Standard Operating Protocol

❏ Dental Radiology &

Extraction - To mention a few.

However, AgraME is first and foremost a trade exhibition. At the very centre of the show is our exhibition.

This year we will see close to 300 local and international exhibitors come to showcase their products and services.

AgraME really is about doing business in the Middle East and our continued growth as an exhibition is down to our valued visitors.

We look forward to welcoming you to the Dubai International Exhibition and Convention Centre this year and hope your visit if fruitful and enjoyable.

GULF AGRICULTURE

15

VIV MEA REVIEW

VIV MEA MAKES A GREAT START

‘‘

VIV MEA RETURNS IN EARLY FEBRUARY OF 2018.”

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V

IV MEA has far exceeded expectations in its first edition as the new regional trade fair from VIV worldwide to serve the poultry, dairy and aquaculture industries from the Middle East and Africa to Turkey, Iran and the countries of South-Central Asia.

Held in the United Arab Emirates from 15 - 17 February 2016, the inaugural VIV MEA recorded an audited total of 6,336 visits by people from 109 countries to meet exhibitors from more than 279 companies at the Abu Dhabi National Exhibition Centre.

VIV worldwide manager

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Ruwan Berculo of organizer VNU Exhibitions says: “When we announced the launch of VIV MEA we said we expected the first show to have approximately 200 exhibitors from all parts of the world, presenting their products and services to about 4,000 of the region's top decision-makers and buyers. We have been proved right about the global origins of the exhibiting companies and about the high quality of the visitors, but the size of the attendance has been much more than we could ask for an event making its debut.

This also shows in the high preliminary satisfactory rates:

visitors score VIV MEA 2016 with an 7.8 and exhibitors rate the show with an 8.

“It has been a major vote of confidence from the people of the animal protein industries in the region, who have quite clearly welcomed VIV MEA with great pride as a regional show that has also instantly become a major international hub. Despite the political instability and turbulence in some areas of the Middle East and the current economic uncertainties in the region caused by low oil prices, the leading food producers have demonstrated by their attendance in Abu Dhabi that MARCH APRIL 2016

VIV MEA REVIEW

they remain determined to look ahead and inform themselves about the latest innovative and advanced techniques from around the world.

“In addition, the undoubted success of VIV MEA is a testament to the family feeling between the industry, our organization and the buyers and sellers of the business internationally that we have all joined hands together in creating such an important new event.”

Approximately 80% of visitors came from outside the UAE, Berculo reports. They represented an excellent spread of countries covering the Middle East, considerable parts of Africa and locations in and around India. Numbers from individual countries in the northern areas of the African continent were especially strong for places such Egypt, Sudan and Nigeria. Of course, many other visitors arrived at the UAE venue for the show from the neighbouring Gulf states and Saudi Arabia.

“Almost all of the countries in the Middle East and North Africa already hold their own local show on agriculture or animal production, yet VIV MEA 2016 has managed to attract business leaders from throughout the region because of its special mix of global suppliers, innovation and information,” Ruwan Berculo comments. “The success of our show was helped further by having an accompanying conference programme of a considerably higher quality than would be found normally at more local events.

“It gained, too, from being co-located at the ADNEC exhibition centre with the Global Forum for Innovations in Agriculture. Visitors from MARCH APRIL 2016

both sides took the opportunity to look at the co-located events, as a way of adding even more value to their time spent in Abu Dhabi. These visits are in addition to the 6,336 original VIV MEA visits.

“Another extremely positive aspect for the first VIV MEA has been that its timing has coincided with the recent opening of more flexible international trading relationships with Iran. We were visited by several hundred Iranian poultry and feed producers who confirmed that the new business environment means they will want to invest and grow.”

VIV MEA delivered fully on its promise to be a niche animal proteins event for all industry leaders with a strong emphasis on poultry meat and eggs, but also offering an extended coverage into dairy milk production and aquatic farming.

Visitors and exhibitors have already suggested how future

‘‘

IT HAS BEEN A MAJOR VOTE OF CONFIDENCE FROM THE PEOPLE OF THE ANIMAL PROTEIN INDUSTRIES IN THE REGION, WHO HAVE QUITE CLEARLY WELCOMED VIV MEA WITH GREAT PRIDE AS A REGIONAL SHOW THAT HAS ALSO INSTANTLY BECOME A MAJOR INTERNATIONAL HUB.”

editions of the event might be enlarged, such as by having an increased focus on the addedvalue downstream areas of further processing, marketing, branding and product safety.

“VIV MEA returns in early February of 2018,” Berculo confirms. “As a consequence, we now have an excellent show to alternate with VIV Asia in Bangkok as a regional hub platform taking place every two years.”

GULF AGRICULTURE

17

GFIA REVIEW

OVER 6,000 VISITORS AT GLOBAL FORUM FOR INNOVATIONS IN AGRICULTURE LEADING SUSTAINABLE AGRICULTURE EVENT REPORTS 35% INCREASE IN VISITOR NUMBERS AS GLOBAL FOOD SECURITY ISSUE AGGRAVATES

18

M

ore than 6,000 visitors from 96 countries took part in the Global Forum for Innovations in Agriculture (GFIA) which saw dozens of presentations and panel discussions designed to help tackle world hunger.

The event, which took place from 16-17 February at the Abu Dhabi National Exhibition Centre, showcased more than 80 game-changing innovations for agriculture.

The exhibition, held under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan, Deputy Prime Minister of the UAE, Minister of

GULF AGRICULTURE

Presidential Affairs and Chairman of Abu Dhabi Food Control Authority and in strategic partnership with Abu Dhabi Food Control Authority, attracted more than 150 leading agri-scientists and registered a 35% growth rate compared to the footfall in the previous year.

Ali Yousef Al Saad, Acting Director of Communication and Community Service at ADFCA, said that the success of the GFIA's 3rd edition was reflective of two factors: the pressing need to provide the rapidly increasing global population with food as well as it co-location with VIV MEA, a livestock production event,

also dedicated to sustainable farming.

“The partnership with VIV MEA is a significant milestone for our show as it increases the opportunities for finding creative and viable solutions to help farmers adapt to and, where possible, mitigate the effects of global warming,” said Al Saad.

“We have to collaborate if we are to feed 9 billion people by 2050 while facing the challenges caused by changing climate.

“GFIA is one of a kind forum that gathers the world's brightest innovators, producers, policymakers and investors not only to benefit each other, but to protect environmental MARCH APRIL 2016

GFIA REVIEW

biodiversity, and deliver technologies that can improve nutrition and social prosperity in developing countries as well as the regions affected by water scarcity. Ultimately, we work to ensure global food security.”

Al Saad is confident that the strategic location of the event, supported by the advanced infrastructure facilities, makes GFIA an ideal forum that enables its participants to have a viable impact on agricultural sector as well as global food security.

From among 80 cutting-edge solutions for sustainable farming, the highlights included micro-chips designed for honey bees to conduct research on their rapidly declining population, drones used for plant disease detection and harvest management, selfwatering desert greenhouses or

self-sterilizing and solar-energy driven tents for storing fruits and vegetables.

A combination of global experts in agriculture solutions participated in the show's twoday conference, “Gamechanging innovations for food security” including business leaders, NGOs, and policy makers who weighed in on sustainable farming.

During 32 dedicated sessions, panellists discussed innovation-friendly environments needed for farming businesses to succeed today, viable opportunities for creative policy making and innovative technology solutions. While the sessions differed in scope, the speakers unanimously concluded that farmers, business people, and governments have a

responsibility to drive collaborative efforts to counter global hunger through pioneering developments in sustainable agriculture.

More than 250 international delegates attended technical tours at four sites in Dubai and Abu Dhabi the day after the conference.

The tours included: Model Farm, showcasing latest vegetables cultivation practices; Masdar Institute of Science and Technology, featuring cuttingedge aquaculture solutions; The Sustainable City - a community farm dedicated to sustainable urban horticulture; and International Centre for Biosaline Agriculture presenting research findings on quinoa, energy saving greenhouses, desalinating water innovations, and drought monitoring technology.

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GULF AGRICULTURE

19

IPM ESSEN REVIEW

MORE VISITORS, MORE DECISION MAKERS AND MORE BUSINESS TRANSACTIONS

A

WORLD'S LEADING FAIR FOR HORTICULTURE CONSOLIDATES ITS POSITION AS THE MOST IMPORTANT PLATFORM IN THE INTERNATIONAL GREEN SECTOR EVEN FURTHER

20

n outstanding mood at the 34th International Plant Fair IPM ESSEN 2016. The world's leading fair for horticulture was once more able to prove that it is the most important platform for the international green sector. From January 26 to 29, 2016, 1,588 exhibitors from 49 nations presented their innovations and new products along the value added chain in horticulture to first-rate trade visitors from all continents at Messe Essen. The comprehensive range on offer included new plant creations, pioneering technology, strongselling floristry trends and marketing concepts oriented to target groups. The Innovation Showcase which set a record with 76 plant novelties was representative of the enormous innovative force of the sector.

"IPM ESSEN has once more proven that it is indisputably the most important fair for international horticulture. The innovations are introduced here and the

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orders for the coming season are placed here. This year, it was again possible to raise the number and quality of the visitors and the sales transactions. We are more than satisfied," was the summary made by Oliver P. Kuhrt, CEO of Messe Essen. This year, IPM ESSEN counted 57,200 visitors (in 2015: 56,500).

More than 78 percent of the visitors have decision-making or procurement powers - a plus of three percentage points in comparison with the preceding year. 36 percent of the trade public already placed orders at IPM ESSEN 2016 (in 2015: 34 percent). The visitors rated the available range as very positive. Around 93 percent passed on recommendations to visit the fair. The exhibitors also made very positive assessments: 92 percent stated that their expectations for IPM ESSEN 2016 had been met.

They reported on a large number of new foreign contacts and successful deals.

Internationality on an Unfailingly High Level 64 percent of the exhibitors and 40 percent of the visitors came from abroad. Around twelve percent of the guests at the fair travelled from Asia predominantly from the Middle East (in 2015: nine percent).

With regard to the countries of origin of the visitors, France exhibited a seven-percent increase in comparison with the previous year (in 2015: three percent) and Switzerland a sixpercent increase (three percent).

For the first time, 20 nations presented themselves at IPM ESSEN with official joint booths. Guatemala gave its premiere. China, France, Great Britain, India and Taiwan enlarged their booths. Other pavilions were organised by the following countries: Belgium, Costa Rica, Denmark, the Netherlands, Israel, Italy, Portugal, Poland, Spain, Sri Lanka, South Korea, Turkey, Hungary and the USA. Furthermore, a 100-strong MARCH APRIL 2016

IPM ESSEN REVIEW

delegation from Turkey travelled to IPM ESSEN for the first time in order to obtain information about the newest horticultural products.

International Grower of the Year Awards For the first time, the international umbrella association (International Association of Horticultural Producers - AIPH) presented the "Grower of the Year Awards" at Messe Essen. Plant breeders from all over the world received marks of distinction for their outstanding performances: Costa Farms from the USA received the Golden Rose in the Finished Products category. The German-Dutch company Florensis won in the Young Plants category. Arcadia Chrysanten from the Netherlands decided the competition in its favour in the Cut Flowers category.

INDEGA IPM Innovation Award STEP Systems received the INDEGA IPM Innovation Award. The expert jury made a unanimous decision in favour of the Combi 5000 MARCH APRIL 2016

analysis device. The experts see the innovative approach for gardeners in the fact that they can measure the most important soil parameters such as conductivity, salt content, pH value, temperature and moisture in a very simple and nevertheless reliable way in the business with one device by exchanging the measuring probes.

The Future Starts Now Focus on Young Customers The new FDF World in the Green City in Hall 1A was a meeting place for florists from all around the world. With an innovative booth concept, the Trade Association of German Florists (FDF) introduced floristry to interested trade visitors. "In the new FDF World, an open-minded, modern Trade Association of German Florists which made its visitors enthusiastic about successful flower marketing with a lot of new ideas and strong inspirations has presented itself to the national and international trade public.

In our showrooms, we have displayed the newest floristry trends in interior worlds. Great attention was attracted by the GULF AGRICULTURE

21

IPM ESSEN REVIEW

innovative Floral Future Lab in which we have addressed the subject of the perspectives and expectations of young customers in relation to the specialist trade. For the sector, this is resulting in valuable suggestions and inspirations.

On the show stage, top international designers introduced themselves with

22

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their flowery presentations. This wide spectrum portraying the association has aroused the enthusiasm of our guests," was the assessment made by the FDF President Helmuth Prinz.

The programme on the show stage attracted outstanding numbers of visitors on all the days. Germany's champion florist Marcel Schulz whom FDF has nominated to take part in the European Cup of Florists in Genoa, Italy, in April 2016 set off a sparkling display of bouquets in front of an enthusiastic public. Together with Mehmet Yilmaz who took the fifth place in the World Cup of Florists and the top-class florist Elisabeth Schoenemann, he showed a programme of highly topical bouquets for Valentine's Day, Easter and Mother's Day. The creative "Florists Group for Floral Design" from North RhineWestphalia inspired the trade visitors with its close-to-nature floral design ideas under the motto of "Arranged, Potted and Planted" for the spring. In the highlight show entitled "IPM Worldwide", international trainers of florists presented insights into the philosophy of

their teaching. In the Projects and Cooperation exhibition area, FDF invited the visitors to a completely newly presented showroom called "just chrys".

Here, the multitalent chrysanthemum presented itself in a wide range diversity. For the first time at IPM ESSEN, FDF showed the current flower trends in 2016 in the trend atmospheres called "connect the story", "more is more", "reconsider space" and "the world beyond".

"Transformation" was the motto of this year's creative competition for the IPM Fair Cup 2016. With her best overall performance, Sabrina Holz from "Prinz Blumen" in Mönchengladbach decided this attractive competition in Hall 6.1. Radko Chapov from the Justus von Liebig College in Hanover created the best bouquet with the maximum 100 points. Bärbel Grzenia from "Blumen für Dich" in Borken won the competition for the best decorative potted plant.

Jasmin Jäger from the "Floral Design Store" in Bad NeuenahrAhrweiler secured the first place in the Tub Planting Arrangement category.

MARCH APRIL 2016

MARTEX® PLANTING BAGS AND CONTAINERS THE COMPANY FROM POLAND OFFERING PRODUCTS FOR NURSERY SECTOR, AND FOR ORNAMENTAL, FRUIT, FOREST PLANT RAISING OR RECULTIVATION

Parking and transportation of planting bags, other types of containers, mulch mats and rings

Mulch mats for weed protection

Small mulch mats

Elastic mulch mat

Packing and transportation

Arrangement and transportation

Arrangement and transportation

Packing and transportation

Metal trunk shaping rings

ARBO®-STRONG

ARBO®-SAUNA

100% jute container in 270-360 g/m2 density

MARTEX® - TEXTILE PRODUCTS FOR RAISING OF ORNAMENTAL, FRUIT, AND FOREST SEEDLINGS, OR FOR THE PURPOSE OF RECULTIVATION Products commonly applied at nurseries, both in temperate and hot climate Used for raising trees in the forest, idle land, semi-desert area, steppe …….

Excellent for tree planting by the road and highway, useful for the purpose of general cleaning works, composting, and in any similar applications…….

Our representatives: D-Hermann Meyer KG: e-mail: mail@hermann-meyer.de NL/GB-B&P Co., www.b-en-p.nl Scandinavia: OY Urban natural Ab, www.natural.fi Russia: Landscape Design Ltd., www.garden-center.ru Ukraine: Demetra Ltd., e-mail: demetra@com.ua Bulgaria-Romania: Hermann-Meyer, www.meyer-shop.com Abu Dhabi: Arid Land Co., LLC., www.aridlanddevelopment.com e-mail: aridland@emirates.net.ae

ANIMAL FEED

A COMMITMENT TO SAFE, QUALITY FEED

B THE COMPANY SUPPLIES HAY AND STRAW PRODUCTS FOR CUSTOMERS IN CHINA, JAPAN, SOUTH KOREA, UNITED ARAB EMIRATES, AND THE KINGDOM OF SAUDI ARABIA AMONGST OTHER MARKETS IN ASIA AND THE GCC REGION

24

order Valley Trading is one of the leading exporters of double compressed forage products in the Western United States. BVT succeeds in servicing many international markets with one of the largest processing capacities of any forage exporter in the United States.

The company supplies hay and straw products for customers in China, Japan, South Korea, United Arab Emirates, and The Kingdom of Saudi Arabia amongst other markets in Asia and the GCC Region.

BVT supports their customers through two processing facilities located in California's most productive farming regions; the Imperial and San Joaquin Valleys. These facilities are strategically located near the ports of Long Beach/Los Angeles and Oakland. BVT's exports include hay and straw of: alfalfa hay, bermuda grass hay and straw, klein grass, sudan grass and timothy.

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Combined with our nutrition and technical services, cattle feeding, farming operations, and logistics services, Border Valley Trading is fully integrated to go well beyond just supplying hay.

With 26 plus years of experience in managing and caring for animal health, welfare and nutrition, the company is uniquely qualified to and experienced in supplying the best possible product for our customer and their animals.

Border Valley offers all available bale sizes and packaging styles to meet the needs of any customer in any market. The company can supply single compressed bales and double compressed bales from 25kg up to 450kg with all available packaging options.

The location of their two facilities also allows BVT to source forage products from California, Arizona, Nevada, Southern Oregon and Idaho. This increases product quality and nutritional choices for all customers.

Border Valley Logistics is charged with coordinating internal container transportation and inhouse freight forwarding services for customers. The company also has complete control and traceability of the product throughout the supply-chain; from farm to farm. It secures, stores, processes, and transports all of its products so it doesn't rely on third parties for quality assurance.

Border Valley Trading continues to improve upon critical processes that will help us to provide even better products and services. And, since we understand first-hand what it takes to feed and manage the welfare of animals; we don't take any process lightly.

The company supplies products to dairies, beef cattle farms, horse farms and other animal farms around the world.

Customers, suppliers and employees all agree that Border Valley stands behind â&#x20AC;&#x153;A Commitment to Safe, Quality Feedâ&#x20AC;?.

MARCH APRIL 2016

ANIMAL NUTRITION

“OFFERING PROTEINS, GRAIN, DAIRY FEED, EQUINE FEED AND FORAGE PRODUCTS”

F

ornazor International is a 37 year old agricultural commodity trading company based in New Jersey, USA. From humble beginnings, we have grown to approximately 75 employees.

We are 100% export driven and have retained a distinguished customer base since our beginning.

Our company trades a wide range of animal, marine and vegetable proteins as well as

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MARCH APRIL 2016

ANIMAL NUTRITION

grains and oilseeds. We also have finished feeds and protein blends.

Some of what we sell includes soybeans, dried distillers grains, corn gluten meal, cotton seed, soybean meal, poultry by-product meal and fish meal. End users include dairies, poultry farms, aquaculture farms and feed mills.

Additionally, we offer race horse feeds, alfalfa, forage grass and animal hygiene products.

Our food division offers USDA table eggs, fresh produce from leading farms around the country and specialty foods for food service.

Fornazor International has fully integrated its functions to bring commodities from America's heartland to end

‘‘

WE ARE 100% EXPORT DRIVEN AND HAVE RETAINED A DISTINGUISHED CUSTOMER BASE SINCE OUR BEGINNING

users around the world. From origin to destination we to take full control and arrange the needed logistics and documentation to ensure ease and convenience for our customers. Our Tradewinds

division is an NVOCC and specializes in full container load inland and ocean logistics of agricultural commodities. We are proud to say The Journal of Commerce Magazine has named us one of the top 100 USA exporters for the past three years. Within agriculture commodity exporters, Fornazor ranks in the top 20 exporters of agricultural grain, ingredients and forage.

We have been selling to the Middle East for 15 years and are experts in documentation and smooth transactions.

For help locally, please contact Faisal Ismail at +971 5 6171 9900.

FORNAZOR International, Inc.

Our animal feeds and feed ingredients include: Ɣ Ɣ Ɣ Ɣ

Fishmeal Analogs Marine Proteins Whole Grains Horse Feed

Ɣ Ɣ Ɣ Ɣ

Forage/Alfalfa/Grasses Animal Proteins Vegetable Proteins Poultry Concentrates

For local representation call: Faisal Ismail - Middle East Business Development Manager +971 5 6171 9900

Exporting Commodities to the Middle East for 15 years

www.fornazor.com

info@fornazor.com

Product of USA

MARCH APRIL 2016

GULF AGRICULTURE

27

ANIMAL HEALTH

ANTIBIOTIC RESIDUES- A POTENTIAL HEALTH HAZARD

T

By Dr Nimisha Sijesh BVSc & AH, MVSc

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he livestock industry is committed to produce safe, ample, and affordable milk, meat and eggs of the highest quality. Disease prevention is the only way to keep animals healthy. But treatment is inevitable for diseased animals. Antibiotics should be used appropriately to prevent residues from occurring in milk or meat sent to market.

Indiscriminate and irrational use of antibiotics in livestock without following withdrawal period may result in unexpected residues in food supplies and could cause serious health hazards to consumers. The marketing of milk or meat with antibiotic residues, even unintentionally, is illegal and can result in financial and criminal penalties. Preventing drug contamination of milk and meat is the responsibility of every farm. Drug residues can be avoided by a well planned drug use program.

Use of Antibiotic that might result in deposition of residues in meat, milk and eggs must not

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be permitted in food intended for human consumption. If use of antibiotics is necessary as in prevention and treatment of animal diseases, a withholding period must be observed until the residues are negligible or no longer detected. The use of antibiotics to bring about improved performance in growth and feed efficiency, to synchronize or control of reproductive cycle and breeding performance also often lead to harmful residual effects.

The use of antimicrobials to treat food animals has the potential to affect human health through 2 mechanisms: 1. A small percentage of people are violently allergic to antibiotics. Extremely small doses can be fatal. Other people are sensitive to low drug concentrations that cause mild reactions that can be uncomfortable.

2. A continued low-level intake of antibiotics from food could result in a build up of antibiotic-resistant organisms

in humans who are not allergic to the drug.

There are three classes of animal drugs: Over-the Counter (OTC), Prescription (RX), and Veterinary Feed Directive (VFD). OTC drugs can be sold by any person or establishment without a prescription of a veterinarian. Prescription drugs can only be sold to the public by a veterinarian or pharmacist, and only with the written prescription of a veterinarian.

VFD is a drug intended for use in or on feed, which is limited by an approved application to use under the professional supervision of a licensed veterinarian. Currently, no VFD products are approved for use in cattle. Any use of a drug not specifically listed on the label is called â&#x20AC;&#x153;extra-label drug useâ&#x20AC;? and is regulated by the Food and Drug Administration (FDA). Using a prescription or over-the-counter drug in an extra-label manner is illegal unless it is specifically recommended under the guidance of a veterinarian.

MARCH APRIL 2016

ANIMAL HEALTH

Examples of extra-label drug use: 1. Changing the dose, such as giving more medicine than is listed on the label.

2. Changing the route of administration e.g. instead of giving intravenous route, use intramuscular or subcutaneous routes.

3. Changing the frequency of use i.e. changing number of times of administration.

4. Giving a drug to a different production class of animal, such as giving medicine to young ones which are intended for adult animals.

5. Giving a drug for an indication (disease) not listed on the label.

6. Changing the withholding times, such as not following milk or meat withholding time after giving drugs.

7. Changing the amount of drug per injection site, such as altering the label recommendations.

WHO and FAO establish tolerances for a drug, pesticide or other chemical in the relevant tissues of food producing animals. The tolerance is the tissue concentration below, which a marker residue for the drug or chemical must fall in the target tissue before that animal edible tissues are considered safe for human consumption.

A withdrawal period is MARCH APRIL 2016

established to safeguard human from exposure of antibiotic added food. The withdrawal time is the time required for the residue of toxicological concern to reach safe concentration as defined by tolerance. It is the interval from the time an animal is removed from medication until permitted time of slaughter.

Heavy responsibility is placed on the veterinarian and livestock producer to observe the period for a withdrawal of a drug prior to slaughter to assure that illegal concentration of drug residue in meat, milk and egg do not occur.

10-point plan for residue prevention â&#x20AC;&#x153;The Milk and Dairy Beef Residue Prevention Protocol 10Point Planâ&#x20AC;? is a manual produced by the Milk and Dairy Beef Quality Assurance Center (www.dqacenter.org) designed for use by dairy producers, veterinarians, and employees.

The manual assists in the evaluation of current production practices and the development of a plan to prevent residues in milk and dairy beef.

The 10 critical control points of a milk and dairy beef residue prevention plan are:

1. Practice healthy herd management.

2. Establish a valid veterinarian/client/ patient relationship (VCPR).

3. Use only FDA-approved over the counter or prescription drugs with a veterinarian's guidance.

4. Maintain milk quality. Food safety and quality begins on the dairy.

5. Implement an effective mastitis management program.

6. Administer all drugs properly and identify all treated animals.

7. Maintain and use proper treatment records on all treated animals.

8. Use drug residue screening tests.

9. Implement employee/family awareness of proper drug use to avoid marketing adulterated milk and dairy beef.

10. Complete the milk and dairy beef residue prevention protocol annually.

Dr. Nimisha Sijesh is a Veterinary Consultant and Surgeon-Internal Medicine, CHARIS Vets Clinic, Bahrain

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29

COOLING SYSTEM

PERICOLI GROUP LAUNCHES MDFX: NEW TANK-LESS GUTTER SYSTEM

P

THIS PRODUCT WILL BE APPRECIATED NOT ONLY BY CUSTOMERS, BUT ALSO BY INSTALLERS, MAINTENANCE WORKERS AND END-USERS FOR THE SIMPLICITY AND FLEXIBILITY THAT DISTINGUISH IT.

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ericoli Group is pleased to announce the release of MDFX, an innovative product belonging to the cooling line.

MDFX is made up by stainless steel gutter frames, without any additional external water storage thanks to a special lower gutter, which serves as a tank.

This improved new system is easy to install, permits to avoid all costs related to external tank with additional pipes.

MDFX is provided with only one centrifugal pump for each wall. It can be installed either inside, or outside the building. The water is distributed from the center to each corner of the cooling panels, in order to ensure a constant and uniform water flow.

The stainless steel MARCH APRIL 2016

COOLING SYSTEM

MDFX IS MADE UP BY STAINLESS STEEL GUTTER FRAMES, WITHOUT ANY ADDITIONAL EXTERNAL WATER STORAGE THANKS TO A SPECIAL LOWER GUTTER, WHICH SERVES AS A TANK. THIS IMPROVED NEW SYSTEM IS EASY TO INSTALL, PERMITS TO AVOID ALL COSTS RELATED TO EXTERNAL TANK WITH ADDITIONAL PIPES structure is more robust and resistant, comparing to the PVC products available in the market.

From a technical point of view, this is a better product in terms of mechanical resistance and durability (resistant to chemical attack, high and low temperatures UV resistance).

The new lower gutter, although with the same design of the traditional one, has become deeper in order to contain the correct amount of water required by the system to operate.The central drain system, the centrifugal pump and their related support and protection, are the real innovative parts of the system.

This product will be appreciated not only by customers, but also by installers, maintenance workers and end-users for the simplicity and flexibility that distinguish it.

Pericoli Group once again paid particular attention to its customers' needs, creating an effective, efficient and durable product.

For further information please contact marketing@pericoli.com MARCH APRIL 2016

GULF AGRICULTURE

31

PEAT AND SUBSTRATES

LEADING PRODUCER AND SUPPLIER OF PEAT AND SUBSTRATES

S Mr Mohamed Adel Zaraa, Stender Area Manager for Arab Countries.

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tender AG is a leading producer and supplier of peat and substrates. The company has two factories in Germany (Schermbeck, Papenburg) and in the Baltics. Based on these

operations and a sophisticated logistic network, the company ensures the supply of its customers with Stender products.

“The decision Stender AG made to consequently develop further approved products and to modulate culture specific soils, gives our clients certainty and time. Stender AG's long standing know-how makes up the base on our development of soils. Our employees are constantly at the gardener on site, they support the production and they adjust the substrates” explains the export manager Mr. Stefan Specking.

“This continuous transfer of knowledge makes a development of herbs substrates for the horticulture production.

Uniform, field-tested mixtures are the base for strong and aromatic herbs”.

“Stender maintains a credible handling with the substrates since years. This also reflects in our sales of hobby substrates. The recipe is “Professional quality for the hobby gardener!” This way we have developed our organic hobby substrates for herbs and vegetables MARCH APRIL 2016

PEAT AND SUBSTRATES

which will be aligned continuously to the production horticulture.

The application area extends from potting herbs, over the use in little greenhouses to soil improvement of existing vegetable patches. Filled in 8-coloured 40 litre bags, this product achieves all demands on high-class hobby substrates in the premium sales”.

“Stender Bio Vegetable Substrate is a special soil for potting herbs, vegetables in plantings beds or containers. It is peat reduced and has light fertilization. It follows the requirements of an environmentally friendly product. It is the basis for

MARCH APRIL 2016

‘‘

STENDER BIO VEGETABLE SUBSTRATE IS A SPECIAL SOIL FOR POTTING HERBS, VEGETABLES IN PLANTINGS BEDS OR CONTAINERS. IT IS PEAT REDUCED AND HAS LIGHT FERTILIZATION. IT FOLLOWS THE REQUIREMENTS OF AN ENVIRONMENTALLY FRIENDLY PRODUCT. IT IS THE BASIS FOR STRONG AND AROMATIC HERBS AND VEGETABLES.” strong and aromatic herbs and vegetables. Stender Bio Vegetable Substrate is available in 40 litre bags”.

Stender Premium Peat

Products are characterised by the high quality of the peat used. Stender uses first class selected white peat only. The peat is sieved in different fractions and made appropriate for later application. Thus, the fine peat which is especially ideal for propagation has a fraction size of 0-10 mm, the peat with a medium structure has a fraction size of 0-40 mm, and the coarse peat, which for example is used in the cultivation of rhododendron, has a fraction size of 10-22 mm or 20-40 mm. All Premium Peat products are available in bales of 250 litres, 300 litres and Big Bales of 6 m3.

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33

SEEDING TRAYS

SEEDS PLATES AND CRATES FOR GARDENING, HORTICULTURE AND SOFT FRUITS

S

PID, the leading European manufacturer of injection molded trays has designed and developed during the past 20 years a full range of reusable seedling trays made of polypropylene.

The company located in France, tries as well as possible to cover the plants nurseries needs by proposing worldwide an efficient and sustainable growing and logistic system. Focusing on standards (Euro size 600x400mm and Danish size 540x300mm), SPID products are compatible with almost the machines, and suitable for the deliveries.

The aim of SPID is to innovate coherent to the market, and to propose propagation containers that are mechanized, washable, easy to handle, and durable for more than 15 years. In fact, the UVstabilized injected multi-cell trays from the company SPID are high quality made to be reuse several times per year and to last at least more than a decade. Actually the

MARCH APRIL 2016

manufacturer supplies over the world, through an agency network, seeds plates and crates for different markets whose gardening, horticulture and soft fruits.

Without any comparison to the polystyrene or soft plastic thermoforming trays, the injected hard plastic trays SPID present some more advantages as: ◆ UV stabilized to withstand time ◆ Ecological: made of polypropylene the trays are re-usable and recyclable ◆ Smooth walls to insure a total cleaning and disinfection, an homogeneous cell filling and a perfect crop removal ◆ Especially designed to get more uniform plants and better performance of the young plants at transplant stage ◆ Adapted to automatic filling and transplanting systems ◆ Ensured traceability by barcodes or RFID label identification ◆ Stackable or nestable, to

enable easy transportation and fit CC containers Moreover SPID trusts that such solution can bring some technical benefits to the plant raisers, and thinks that it is better to invest in a convenient reusable production tool as rigid trays, than to spend a wide amount of liquidities into a single use packaging every year.

Should you have any interest into long life propagation trays, be informed that SPID team would be pleased to give you some further information, advise and support. More details on internet: www.spid-trays.com

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35

PLANTER BAGS

WANGARA HORTICULTURAL SUPPLIES EXPANDS

T

he Australian company that was the first in the world to conceive the round bottom woven planter bag with handles, has recently expanded to include new investors Geoff and Lina Stowe. They will be joining Steve Turner, innovator of the Easy-Fill ™ highest quality High Density Polyethylene (HDPE) woven planter bags. Steve is well known and respected in the Horticultural Trade for his industry knowledge, quality products and long term customer relationships. Together, as WHS Australia, they have expanded their product range to provide even more high quality horticultural products.

After almost 20 years, the Easy-Fill™ Planter

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Bag remains the undeniably highest quality and longest lasting planter bag. Many cheap imitation bags have been marketed since, but none has stood the test of time and climates as well as the Easy-Fill™ planter bag . With close to 18 million bags sold in over 20 countries, their reliability and strength is without fail.

This product continues to sell well and is being adopted by new markets, such as blueberries for its superior root growth, reliability and ease of transport compared to traditional growing methods.

WHS Australia is involved from the manufacturing of the HDPE products to the final sale. This advantage provides quality control at every level of the process. Building on their experience and reputation, a number of products have been added to the HDPE range: These include, HDPE UV stabilised, lock stitched knitted Shade Cloth, which is available in all shade factors and has a minimum 5 year warranty. The EasyGrow™ Hedge Bag is also a new addition. These 1m long rectangular bags are ideal for planting and shaping hedges. They are easily transported due to their durable carry handles.

One of the most exciting new products in this range is the high performance HDPE Geomembrane that is 100% made in Australia from Chevron Phillips Marlex® K307 MDPE Hexene Copolymer. Industry applications for this Geomembrane include pond and water feature liners. More generally these geomembranes are used in gas and chemical tank containment liners as well as landfill liners.

Of particular interest to Nurseries and Growers is their very high quality Weed Control Mat. It is also available in a variety of widths, to help control weeds without the use of chemicals, but still allowing air and water to penetrate through to the underlay. It is UV Stabilised and provides long life.

Obtaining good quality hardwood stakes that are sourced from environmentally sustainable areas has become a global priority. WHS Australia provides Indonesian V-Legal hardwood stakes to the Horticultural Industry as well as First Cut Bamboo canes for a variety of uses in Horticulture.

WHS Australia remains committed to providing the highest quality products that its customers have depended on for almost 20 years.

MARCH APRIL 2016

EASY-FILL

™

WHS AUSTRALIA

WOVEN PLANTER BAGS WITH ROUND BOTTOM AND EXTRA STRENGTH HANDLES

W H

S

AUSTRALIA

WHS - Australia was the first to design, manufacture and test the woven planter bag with round bottom and extra strength handles over 15 years ago.

Our woven planter bags are made from top quality prime virgin materials and all components including sewing thread contain UV additives for strength and durability.

Since then, our customers have come to rely on the EASY-FILL™ for quality and durability.

Our bags have been tested in the harshest climates from the sub-zero climates of the European winter to the extremely hot temperatures of the Middle East.

Don’t be fooled by cheap and very poor quality imitation planter bags. Insist on EASY-FILL™ brand as you will be risking your investment and reputation of your plants.

All EASY-FILL™ planter bags are manufactured with additional side drainage

holes which assist in air pruning and provide superior plant and root growth.

EASY-FILL™ planter bags are fitted with extra strength woven belt handles that can be lifted by forklift or crane. These handles are designed with workers safety in mind.

They help reduce the risk of back injuries.

WHS Australia

Postal Address

General Enquiries

Suite 16 350 Cambridge Street, Wembley Western Australia 6014

PO Box 70 Wembley 6913 Western Australia

Ph: +61 8 9287 0500 Fax: +61 8 9387 5962 Email: info@whsaustralia.com.au

whsaustralia.com.au

TRACTORS

M

assey Ferguson, a worldwide brand of AGCO (NYSE:AGCO) is proud to announce the introduction of the new MF 6700 Series, a major step forward in the evolution of the Massey Ferguson Global Series.

The new MF 6700 Series is the most powerful range in the Massey Ferguson Global Series with engine power outputs from 112hp to 132hp.

Following the path set out by the MF 4700 Series for a strong workhorse across a full range of applications, the MF 6700 Series provides greater performance in a modern straightforward design, low cost of ownership and enhanced reliability.

Aimed at larger farms in Africa and the Middle East, the

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MASSEY FERGUSON IS PROUD TO ANNOUNCE THE INTRODUCTION OF THE NEW 112-132HP MF 6700 GLOBAL SERIES PLATFORM TRACTORS FOR AFRICA AND THE MIDDLE EAST MF 6700 Platform Series may be the enterprise's main cultivations tractor, or take the role of all-round workhorse where there are already more powerful tractors in the fleet.

Thierry Lhotte, Massey Ferguson Vice-President Marketing, Europe/ Africa/ Middle East, explains: â&#x20AC;&#x153;This range represents a key element

in our 'three-segment tractor strategy' in Africa and the Middle East, aimed to provide farmers with the right choice of machines across a spectrum of power and specification requirements. The three segments comprise progressive Emerging Farmers; Established Farmers; and Larger Agricultural Businesses

MARCH APRIL 2016

TRACTORS including Contractors and Fleet owners.

The MF 6700 Global Series is ideal for this third segment, offering carefully balanced technology and a modern design with power capabilities required by large farms and estates.”

Key Features The Massey Ferguson 6700 Series incorporates many key features: ● 4 cylinder, 4.4ltr turbocharged AGCO Power Engine, MF 6711 112hp/83kW, MF 6712 122hp/91kW, MF 6713 132hp/98kW. ● 12F x 12R synchromesh gearbox with either

MARCH APRIL 2016

synchronised mechanical shuttle or power shuttle. ● Heavy duty transaxle assembly with oil immersed disc brakes and electrohydraulic operated differential lock. ● 540 revs/min. Independent PTO (IPTO) with electrohydraulic engagement and options of 540/540E or 540/1000 revs/min. ● Electro-hydraulic engaged 4WD front axle with centre drive shaft and hydraulically locked differential. ● Open centre hydraulic system with up to 98ltr/min available for auxiliary valves. ● Rear linkage with external lift cylinders providing 5,200kg maximum lift capacity. ● Electronic Linkage Control system (ELC) with two-lever operation. ● Up to 3 auxiliary valves ● Ergonomic operator station with side mounted gear levers and clear floor area. ● ISO mounted flat floor platform accessible from both sides. ● Pivoting

Sheet metal bonnet with modern Massey Ferguson family appearance. ● Radial tyres standard fitment.

Power is supplied by a completely new AGCO POWER four-cylinder turbo charged engine compliant with Tier 2 emissions legislation, and delivering: MF 6711 with 112hp/83kW, MF 6712 with 122hp/91kW and the flagship MF 6713 with 132hp/98kW. With features proven in the Massey Ferguson 4708, the engine for the MF 6700 is designed for the greater output required in this power sector.

This includes high torque for plenty of pulling power at lower revs, reducing noise and fuel consumption.

A 170 litre capacity fuel tank offers long hours' performance in the field with less fill-ups.

The new engine is complemented by a 12x12 speed synchromesh shuttle transmission, offering two ranges with six gears in each.

This offers significant benefits in haulage applications, reducing the requirement for a range change when pulling

AIMED AT LARGER FARMS IN AFRICA AND THE MIDDLE EAST, THE MF 6700 PLATFORM SERIES MAY BE THE ENTERPRISE'S MAIN CULTIVATIONS TRACTOR

GULF AGRICULTURE

39

TRACTORS

THE ISO-MOUNTED FLAT FLOOR PLATFORM CAN BE ACCESSED FROM EITHER SIDE AND FEATURES A MECHANICALLY SUSPENDED DEEP CUSHIONED WEATHER-PROOF SEAT

40

away with a ladened trailer. It is also easier to drive, offering improved gear shifting.

For applications requiring frequent changes of direction such as loader work, a Power Shuttle can also be specified, giving forward/reverse shifts via a lever, and without the need to declutch.

True four-wheel drive is offered by the hydraulically locking differential, which locks the front and rear wheels simultaneously and is easily disengaged at the end of a run.

Larger, heavier duty castings and components on the new rear axle provide the strength for the increased demands placed on tractors in this sector, including offering an impressive lift capacity of 5,200kg on the category II rear linkage. This allows farmers to use wider implements and boost their work rates. The linkage also features telescopic stabilisers.

Massey Ferguson's proven Electronic Linkage Control (ELC) system provides accurate linkage control, simple operation and easy adjustment with minimal maintenance. For simplicity it is controlled by two mechanical levers on the operator platform.

Increased hydraulic capacity also means that more demanding implements can be handled. The standard 57 litres/min output from the open-centre hydraulic system can be increased as an option to 98 litres/min, ideal for loader work or operating a diet feeder for example. Up to three auxiliary valves can be specified.

As standard, a 540rpm PTO speed is offered, but purchasers can also specify 540/540E or 540/1000 rpm options. A

GULF AGRICULTURE

flanged output shaft makes for an easy switch between six or 21 spline shafts, adapting easily to lower or higher powered implements.

Engagement is via a rocker switch on the control console.

Hydraulic trailer braking is also available for applications involving a high proportion of transport work.

Designed with the operator in mind, the MF 6700 offers excellent access for routine maintenance, with a onepiece bonnet which lifts clear of the engine. A translucent cover on the cooling system expansion tank allows inspection without climbing onto the tractor and access to radiators is easy. A visible gauge is provided for the hydraulic oil reservoir.

Operation is also exceptionally simple, allowing any member of the farming team to use the tractor. Electrohydraulic engagement of the four-wheel drive and diff lock allows them to be activated via the flick of a switch. The layout of the spacious open platform will be instantly familiar to drivers who have experience of the Massey Ferguson family with most lever controls on the right-hand side and featuring traditional dials and instruments.

The MF 6700 Series adds a basic performance monitor which allows the operator to

calculate machine output by dialling in the width of the implement and also displays forward speed and PTO speed on a digital display, useful when using more complex attachments.

The ISO-mounted flat floor platform can be accessed from either side and features a mechanically suspended deep cushioned weather-proof seat.

As standard, a folding ROPS frame with sun canopy and operator seat belt are fitted.

A feature of the Massey Ferguson Global Series is the specification of Trelleborg radial tyres as standard, which offer owners several benefits, including increased traction, reduced soil compaction and fuel consumption, highly beneficial for the workload these tractors will achieve.

Ashley Fleming, Marketing Specialist, Massey Ferguson for Africa and Middle East comments: â&#x20AC;&#x153;This is a very important tractor for Massey Ferguson in Africa and the Middle East, offering farmers more power and increased versatility, while retaining the straightforward dependability and ease of operation that the Global Series has become renowned for. The latest technology is combined with familiar controls and excellent service access to make the MF 6700 an invaluable power unit for any farming operation.â&#x20AC;?

MARCH APRIL 2016

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TRACTORS

CASE IH EXTENDS JXT SERIES TRACTOR

T

he Case IH JXT range offers totally reliable, high performance utility tractors that are real workhorses and great all rounders. Due to the strong heritage of Case IH tractors, they can be relied on to provide efficiency, productivity and an excellent return on the customer's investment.

The JXT Series consists of five models ranging from 35 hp to 75 hp, with the addition of three new models. The new JX35T, JX40T and JX45T, available in two- or four-wheel-

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drive, deliver power and economy in a compact package.

Power and fuel efficiency The new JXT models feature rugged and reliable 3-cylinder, naturally aspirated engines that offer a powerful performance with exceptionally low operating costs. The engines on the two smaller models deliver 35 and 42 hp at 2000 rpm. The biggest of the three, the JX45T, generates 47 hp at 2300 rpm: this is a true heavyweight in the 45 hp

segment. The low rpm result in a great performance with excellent fuel efficiency.

Engineered for high output and economy The JXT Compact range is available with a choice of 8x2 or 8x8 mechanical transmissions engineered to deliver high output and feature a new driveline with side shift and inboard epicyclic rear drive. The transmission housing provides a common reservoir for the

MARCH APRIL 2016

TRACTORS

RANGE WITH NEW COMPACT MODELS transmission oil and hydraulic system oil.

The JXT tractors feature an independent PTO clutch that is engaged and disengaged with a lever, resulting in longer clutch life. The ground PTO, whose speed is proportional to the tractor's travel speed, is capable of powering a wide range of implements with ease and precision also at low speeds.

The Lift-O-Maticâ&#x201E;˘ rear linkage control with height limiter ensures the accurate setting of implement lift height.

MARCH APRIL 2016

Outstanding comfort The wide platform provides ample space for the operator.

The ergonomic layout puts the controls within perfect reach, including the side shift gear lever. The modern and elegant instrument cluster is easy to read. The single piece front hood offers excellent visibility to the front and makes it easy to service the tractor. With power steering, the operator will enjoy minimum fatigue on long working days.

JX45T: a true heavyweight in a compact package The JX45T delivers a powerful performance in its horsepower segment which, together with its weight, gives it the means to pull and control bigger loads.

The high hydraulic flow results in fast cycle times on scissor tip trailers. With the independent and ground speed PTO, and the waterproof transmission, it provides an excellent solution for the harsh conditions rice and palm oil growers face.

CASE IH LAUNCHES THREE NEW JXT TRACTOR MODELS BELOW 50 HP, EXTENDING THIS EASY TO USE, RELIABLE AND ECONOMICAL TRACTOR LINE TO PROVIDE COMPACT SOLUTIONS TO FARMERS.

GULF AGRICULTURE

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TRACTORS

NEW HOLLAND TT4 SERIES: REDEFINING THE ECONOMY TRACTOR BENCHMARK ▲ Efficient and productive

turbocharged FPT Industrial engines ▲ Tailored transmission offering a Synchronised Shuttle and creeper option ▲ 54 litres per minute hydraulic flow ▲ Striking design and comfort with standard Foldable ROPS and canopy

productivity boosting features in a complete package that delivers reliability, simplicity,

and low cost of ownership, at a very economical price.

This range of tractors offers

New Holland's new TT4 economy utility tractor range is set to redefine the economy tractor market in this ever expanding segment. The new TT4 introduces more

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GULF AGRICULTURE

MARCH APRIL 2016

TRACTORS

four models: the TT4.55, TT4.75 and TT4.80 and TT4.90, producing engine powers from 55 to 88 hp.

TT4.80 and TT4.90 models are the new released ones and will be the focus of AME area.

The TT4 complements the original Series TD which revolutionised the economy tractor market. The New Holland Series TD tractor delivered proven technology reliability, simplicity, and low cost of ownership, at a very economical price.

The new line up enhances the choice available to farmers, small holders, local government / municipalities and other operators who are looking for a highly versatile tractor. It offers excellent manoeuvrability, ergonomic

MARCH APRIL 2016

comfort and fuel efficiency.

The complete range is ideally suited to a wide range of both agricultural and nonagricultural tasks, including front loader activities, hauling and PTO work. The entire TT4 series benefits from New Holland's acclaimed ergonomic excellence and distinctive styling cues.

Economical engines for precision performance FPT Industrial's S8000

turbocharged mechanical fuel injection engine TT4 models run fuel efficient TT4.55, TT4.75 Tier 3 with 3 Cylinder 2,9L Engine, TT4.75 Tier 1 with 4 Cylinder 3.9L Engine, TT4.80, TT4.90 Tier 3 with 4 Cylinder 3.9L Engine for dynamic performance and fuel economy. Higher hp models, TT4.75, TT4.80 and TT4.90, utilizes turbo charger and inter-cooler technology, meaning the engines run cleaner, deliver impressive

GULF AGRICULTURE

45

TRACTORS

power and torque and maintain performance even at raised altitudes.

The 3,9 litre powerplant offers maximum torque of up to 340 Nm guaranteeing outstanding productivity for the most demanding applications.

The engine uses Tier 3 technology to meet engine emission standards. Overall vehicle efficiency is further enhanced with a 540 eco PTO speed. This enables the engine to run at a lower working speed for reduced fuel consumption. Add to that 300 hour service intervals and the TT4 delivers plenty of power with economical running costs.

Tailored transmission offering A new 12 x 12 transmission offering is standard throughout the entire range and is enhanced with the addition of the dash mounted synchronised shuttle control.

This dash mounted lever can be operated without removing

4 6 GULF AGRICULTURE

the hand from the steering wheel, enhancing safety and improving loader productivity.

An optional 20 x 20 creeper transmission is available for all models, with speeds as low as 0.27km/h (270m/hr) it's ideally suited for specialist activities and precision applications.

TT4 has also the Power Shuttle option for all models.

The Power Shuttle Lever provides easy forward and reverse operation without stepping on the clutch pedal and provides smooth and easy shifting on the move.

The transmission controls will be familiar to users of New Holland tractors: situated either side of the operator, all gear changes can be carried out from the comfort of the seat, without the need to stretch and reach, and enable the operator to easily switch from the steering wheel to the lever for the ultimate in ergonomic operation and safety.

Precision hydraulics Designed with your application in mind, the capacity of the dedicated implement pump is an impressive 54 Lpm, this ensures the required hydraulic performance even when carrying out the most demanding applications, including front loader and hay and forage applications.

Back that up with a dedicated 26 L/min for mechanical shuttle and 31 L/min for power shuttle option independent steering pump, and the result is steering accuracy that is maintained without

compromising loader cycle times, or three point linkage operation.

Striking New Holland styling and comfort The striking TT4 styling is reminiscent of the award winning T7 range. Key New Holland styling cues have been integrated into the overall design, including the distinctive front hood lights and oval front and rear work lights to guarantee impressive visibility.

They have been combined with the brand's signature sloping nose for unobstructed forward visibility.

The new TT4 range ROPS platform has been engineered by design with specific trim, fenders and noise protection to enhance the operator's experience. A canopy for the ROPS frame is also standard equipment.

New Holland Agriculture's reputation is built on the success of our customers, cash crop producers, livestock farmers, contractors, vineyards, or groundscare professionals. They can count on the widest offering of innovative products and services: a full line of equipment, from tractors to harvesting, material handling equipment, complemented by tailored financial services from a specialist in agriculture. A highly professional global dealer network and New Holland's commitment to excellence guarantees the ultimate customer experience for every customer.

For more information on New Holland visit www.newholland.com MARCH APRIL 2016

BTS lubricants

Turbo charger and inter-cooler technology on TT4.80 and TT4.90 for cleaner engine running and sustained performance even at high altitudes Proven Synchro Shuttle 12x12 fully synchromesh transmission, optional 20x20 creeper with speeds as low as 270 m/h, 16x16 and 24x24 optional splitter transmission for economical and effective road haulage 90 l fuel tank and new heavy-duty straight rear axle for non-stop working Up to 54 l/m hydraulic power, up to 3 remote valves and up 2500 kg rear linkage lift capacity for demanding tasks Large flat deck operating platform with suspended pedals for total driving comfort and effective noise and vibrations suppression Four models featuring the new exclusive New Holland style www.newholland.com africa.topservice@newholland.com middleEast.topservice@newholland.com

New Holland prefers

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