What is Typography & why is it Crucial?

Page 1

What is Typography & why is it Crucial? People often ask, why is UI/UX design important? The simplest answer to this is it helps businesses engage with the audience & get better results. It has many elements––one of the vital being Typography. Typography consists of typefaces & fonts that further involve font size, font type, font color, etc. that represents your brand to convey the exact message to end-users.

Why is it important in UI/UX design Typography is far beyond selecting the right font style for your website. -Sets you apart from competitors -Creates a long-lasting impression -Helps in creative logo creation -Conveys the message effectively -Provides aesthetically pleasing overall visual balance

What are the different elements of Typography? -Fonts & typefaces -Consistency -White spaces -Alignment -Color -Hierarchy -Contrast

How to effectively use typography in UI/UX design? -Choosing your fonts o Proper formatting o Good use of whitespace o Line height o Letter spacing o Line length -Scalability

If you’re not sure about which typeface perfectly fits your business niche, get in touch with Master Infotech. Our years of experience in UI/UX design & branding speak for our excellence.

w w w . m a s t e r i n f o t e c h . c o m


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.