Volunteer Engagement: The Application of Relationship Marketing Techniques in the Non-profit sector

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Henley Business School University of Reading

Volunteer Engagement: The Application of Relationship Marketing Techniques in the Nonprofit sector By Martina Petkova Student ID: 19705618 (HB49)

Word Count: 17 931

Management Challenge submitted in partial fulfilment of the requirements for the degree of Master of Business Administration

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