Mardhian Pratama's Design Portfolio 2020 - 2021

PORT FOLIO 2020 202 1 by Ma Pra rdh tam ian a

SELECTED WORKS FROM

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This is me, I hope so.

:) Hello, welcome to my portfolio!

My name is Mardhian Pratama. People call me Iyan. I’m an architecture graduate who’s really passionate in graphic design and illustration. I always love to illustrate everything in my life and also hoping that my illustration could bring everybody to smile :)

These are my selected works from 2019 - 2021!

Illustration

Collateral: Paper Packaging

Inspired mostly by a meme, Lahap Wal is fastfood ricebox brand that aims to give customers a happy, fun, and also quirky vibes. This is a collaboration work with Ciri Diri. Illustrating and developing quirky graphic assets that purely inspired by 1920s Rubberhose Animation Styles, Main Tagline: ‘Lahap Banar Kam Wal Ai?’ A sentence from Samarinda that means: ‘You do realy eat a lot, my friend?’

Visual Identity

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Logo

Graphic Assets

Collaeral: Poster

In Collaboration w/ Ciri Diri; Lahap Wal

Feels. Home.

Home is a fluid word. In a brand that uses all of it’s concept based on ‘Home’, it really does feels close. at Maison is a coffeeshop in Jember that uphold the ‘Home’ concept.

VI: Logo & Graphic Assets

Collaterals

Visual Identity + Collaterals

VI: Key Layout

During the time i’m working as a designer at Macan Unggulan, I was given this project to handle. This is a project in a collaboration with Macan Unggulan. Developing visual identity, collaterals, and also Social Media posts.

Green and white colors to resembles home. Every graphic assets is inspired by everything thats close to us at home.

Collaterals: Cups

Collaterals: Menu Board

In Collaboration w/ Macan Unggulan; at Maison

VI: Isometric Key Visual

Text

Graphic Assets

VI: Key Layout

Embrace every dimension of us.

We believe that to be simple, is not that simple. Renmeraki is an architecture studio with a minimalistic concept. Starting with the essentials.

Most of Renmeraki’s work is housing.

The main concept drives from this, where house is one of the most essential things in a life of a person.

Collaterals: Uniform (Pocket shape designed by Renmeraki)

Visual Identity + Collaterals

Commercial Commercial

Housing Housing

Facilites

Facilites

VI: Graphic Assets

Collaterals: Document Tube Label

VI: Key Layout

This is a project in a collaboration with Macan Unggulan. Developing visual identity and collaterals. Using diagonal grid as it’s main concept. Logotype moves along it’s grid.

VI: Logo & Concept

In Collaboration w/ Macan Unggulan; Renmeraki

Maka tidak menutup kemungkinan bahwa kedai kopi pun akan terasa seperti rumah.

VI: Logo

Collaterals: Jersey

Collaterals: Packaging

Visual Identity + Collaterals

Collaterals: Mask

Collaterals: Stickers

An uniform to be crazy.

Ride along with us. Loco Isle is a bicycle apparel brand that mostly focused on selling bicycle jerseys.

Aren’t we crazy enough?

VI: Key Layout

Collaterals: Hangtag

All of the graphic assets is based on how crazy and how cool you are. As the mascot is a chameleon that resembles, a person who can do anything with everyone besides them.

Logo concept is inspired by an island and the connecting wires of neurons.

In Collaboration w/ Nabila Ulfah; Loco Isle

Collaterals: Window Decal

C OSMO PLACE

Cosmo Place is a coffeeshop + burger shop with no-working space concept.

It’s a no-working place! A coffeeshop where you shouldn’t work. It’s a place for you to take a break, talk to your coworker, then go home.

VI: Logo

Collaterals: EGD Business Sign

Collaterals

Collaterals: Menu Board

Collaterals: EGD Garage Decal

Collaterals: EGD Wayfinding

Collaterals: EGD Window Decal

Good Time Generation.

Be grateful of what you do and what you have everyday. Vesscoot is an automatic vespa garage, selling sparepart and modification works for your automatic vespa.

Vesscoot aims to create joy and comfort for your everyday ride.

VI: Logo

Collaterals: EGD Business Sign

All of this is a project in a collaboration with Macan Unggulan. Developing most of the collaterals for the brand.

In Collaboration w/ Macan Unggulan; Lahap Wal

Whatever, Wherever, Whenever.

We do what we want. Suckasupply is a clothing retailer that believes that we can wear everything anyway we want. Creates a ‘Whatever’ vibes to the customer and also embrace them to wear in anyway they want.

Social Media: Instatgram IGFeed Posts

Social Media + Collaterals

Collaterals: Sticker

This is a project in a collaboration with Macan Unggulan. Developing collaterals and most of Suckasupply’s social media posts.

Collaterals: Cup Sticker

Collaterals: Sticker

In Collaboration w/ Macan Unggulan; Suckasupply

A magical cookies factory.

Social Media: Instagram Feed Post

Inspired by Charlie and the Chocolate Factory, Cookies & Co aims to deliver a joyful experience in a bite of a cookie.

This is a project in a collaboration with Macan Unggulan. Developing collaterals and social media posts.

Collaterals: Holiday Hampers

Social Media + Illustration

PLAYFUL SIMPLE CARTOON-LIKE

Collaterals: Holiday Hampers

In Collaboration w/ Macan Unggulan; Cookies & Co.

Illustration

Everybody’s Smilin’ Iynventory is my personal brand on the instagram that believes that illustration and story can make peoples smile. And also embracing people to smile, everyday, everyminute, everytime.I do illustration on a daily basis.

More illustration: instagram.com/iynventory

Iynventory

Pot Branding House is a soulful design studio. This is an illustration works for their article releases. In collaboration with Macan Unggulan.

Illustration

Illustration

Illustration

Illustration

Illustration

Illustration

Illustration

In Collaboration w/ Macan Unggulan; Pot Branding House

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Thank you very much!

Published by Mardhian Pratama in 2021.

More about me: behance.net/marpratm