The Bilo Font

BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO

THE

BILO

FONT

BY: JACK MAROIS

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R

INTRODU

Bilo is a sans serif font created by Pieter van Rose-

malen. The inspiration behind the title of the font came from his family dog named Bilo, and his overall vision was to have a typeface with smooth curves and progressing rounds in harmony. Regardless of the font’s form, the letter ‘G’ ‘R’ or ‘a’ make the font easily recognizable and distinctive. Numerals, along with punctuation marks, also enlarge the broad set of characters.

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UCTION

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The Bilo font is placed into a variety of styles, ranging from thin to bold to italicized, yet to explore these forms more distinctly, Hairline, Thin, Extra light and Light will be discussed first, proceeding with Regular and Medium, as well as Bold, Extra bold, and Black. Along with the array of styles comes the endless opportunities you can endeavor artistically.

!

The first catego-

ry of the Bilo font is Hairline and Thin.

Now you’re probably wondering, what is hairline? It is similar to the light font, except it is thinner in texture. These style of fonts are, in theory, both categorized as light fonts are prevalent in the design community, such as

LIGHT VAR aspiring young designers like yourself.

One of the main reasons light fonts are beneficial are because they provide contrast if a bolder heading is being presented

When there’s no difference between the body of text and heading, a visual conflict can arise. A light font can give visual unity between the heading and body.

HAIRLINE

HAIRLINE

HAIRLINE

RIANTS THINTHIN THIN

EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT EXTRALIGHT

LIGHT LIGHT

Moreover, light fonts

can make headings appeal simpler on the human eye. Your average heading is more pronounced and gleaming, and using this light font can even invite more opportunities such as using bright colors. Since light fonts usually go in hand with bolder fonts, giving it vibrant and popping colors will lessen its brashness if it were without the pair. Light fonts, of course, can give a young designer a more modern approach.

It is trendy in the design community since it is a new concept and is visually appealing; it’s soft, inviting, and simplistic...how can you not love it? When websites incorporate light or thin fonts, it looks polished and up to date, which can enhance the viewer’s security in their choice of browsing.

The second category of fonts would be the

regular and medium family. They are both similar in nature, the medium font is just slightly bolder than the regular sized font.

These styles of the font are the most used in our everyday lives, whether it be typing an essay for school, doodling in your notebook or digital gadget, signing papers; we automatically resort to this style.

REGULAR

REGULAR REG

ULAR

ULAR

REG

ULAR REGULAR

REGULAR

EGULAR

REG ULAR REGULAR REG

MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM

VARIANTS

In graphic design specifically, the regular and medium

family could be used in a variety of ways. For instance, creating a menu for a restaurant and putting the medium font as the food item and/or description so its reading eligibility is easy and comprehensible, or designing a t-shirt with the purpose of not making it too bold or too light, just your average font style. The point is, these font styles are the perfect in-between, and quite literally. Its intention is not to make a statement, or less of a statement, but to get the point across in a simple manner. The reason this font is so popular among young designers it gives them more creative freedom; they don’t have to stick to one theme or another, they can create an artistic piece containing the elements that a multitude of audiences can understand and engage with.

The third category of fonts leaves us

with the bold, extra bold, and black variations of the Bilo font. These are very expressive fonts, and they simultaneously stand out and make a statement. These are great for subheadings or headings where you want to grab the reader or viewer’s attention. Not only do they bring attention to anyone who lies their eyes upon the font, but it is very inviting.

BOBO LDLD BOBO LDLD BOBO LDLD BOBO

EXT

EX BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK

HEAVY VARIANT

BOBO LDLD BOBO LDLD BOBO

LDLD

It pops out at you; therefore, you

want to learn more; you want to investigate. Bold fonts assert their confidence and certitude, making it very easy to assemble engagement.

Bold fonts are popular within the design community, particularly with young people, and here’s why. The bigger the font, the clearer the message.

TRABOLD

EXTRABOLD XTRABOLD

EXTRABOLD

BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK BLACK someone comes across your design piece and the element BLACK BLACK BLACK BLACK BLACK communicated is bold, the viewer will be more engaged, BLACK BLACK BLACKbeing BLACK BLACK persuaded BLACK BLACK BLACKand BLACK BLACK into investigating more into the piece and BLACK BLACK BLACKwanting BLACK BLACK to know more. Additionally, bold fonts have a wow BLACK BLACK BLACK BLACK BLACK factor; there is something very visually appealing of a letter BLACK BLACK BLACK BLACK BLACK stands out from the rest, and we see this in many areas of BLACK BLACK BLACKthat BLACK BLACK BLACK BLACK BLACKdesign.

BLACK BLACK For instance, web design, logos, posters, packaging, BLACK BLACK BLACKand BLACK BLACK so forth. The Bilo font in its bold form also displays circuBLACK BLACK BLACK BLACK BLACK egg-shaped ovals such as with the ‘o’ or ‘e’.

BLACK BLACK BLACKlar, BLACK BLACK BLACK BLACK BLACK BLACK BLACK

TS

If

DESIGN Lastly, let’s explore trendy de-

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signs in typography. A notable design would be using large, bold fonts with a design on them, whether they display a picture in the background, a funky design, or a more traditional design such as using shapes or lines.

Not only does the Bilo font provide this option, but the possibilities of expressing your creativity are endless. Putting a design on your letter gives it an interesting look by not only adding visual depth but adding a story. Although looking at a plain font alone can be visually appealing, adding your personal touch makes a statement, and there are so many possible approaches.

MIX N’ MATCH

Another trendy design would be mix-matching fonts. This is relatively a new concept, and the contrasting elements give a unique touch. For instance, you can add a light or thin font and place a medium or regular font aside it or put them in different parts of a word with any letter you feel is artistically necessary.

If you’re feeling rebellious, you can even add bolder fonts with lighter fonts to create a fun contrast between the two.

TRENDS

BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO BILO