Framus® New Products Catalog for the 2018 Winter NAMM show in Anaheim, California. I got the idea from looking at high end fashion, furniture and watch catalogs. I like the simplicity of plain white background and how if used right can draw you in.
First time I mainly focused to design everything or as much as possible in InDesign and I couldn't be happier with how it came out. It was a flip challenge as I mainly use Photoshop for designing everything and import into InDesign for text.
The response was beyond positive. One, if not the favourite Catalog I created.