Brazil Baby Food Market Research Reports and Forecast to 2024 | Aarkstore.com

BABY FOOD SECTOR IN BRAZIL,2025 AGRICULTURE AND FOOD

INTRODUCTION SUMMARY The fall in the number of births accelerated in 2016, due to the effects of the Zika virus, although numbers have increased slightly since. Per capita consumption levels remain relatively low, with demand hampered by high poverty levels (exacerbated by the recent economic situation) and competition from family foods.

EPOCS Per capita levels remain relatively low, at 9.3 kg for all baby food; demand continues to be hampered by high poverty levels and competition from adult foods, which many mothers use to feed their babies.

In terms of value, milks are the most important category, accounting for 57% of retail sales in 2018, well ahead of cereals (35%) and wet meals (8%).

Since 2012, Baby food retail sales have risen by 38.5%, slightly below the rate of inflation, having been negatively affected by the economic situation.

Exports of infant milk and cereals have been more or less stable, and in 2017 stood at 8,046 tons, equivalent to approximately US$26 million.

Reasons to buy

Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.

Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.

Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.

Investigates which categories are performing the best and how this is changing market dynamics.

STROPER DETALER

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