Ashley Meredith Listing Presentation by marketing-bhhscarolinas

ASHLEY MEREDITH

As a leading Real Estate agent in the Triad area with a great depth of experience, I am a wellregarded REALTOR® and an industry innovator. Buying and selling a home is a complex and often deeply personal endeavor. With my collaborative approach to real estate, I believe the client deserves the full service and attention that only a team of experts can consistently provide. At Ashley Meredith Homes, we aim to deliver top results and a seamless transaction experience for all our clients.

I was born and raised in the Greensboro, High Point area and have a great connection to the Triad. I have been involved in the community as a past Fisher Park board member, Weatherspoon Art Museum board member, and currently sit on the board for Preservation Greensboro. I am especially passionate about the preservation of Historic Homes and enjoy spending time in my community advocating the importance of preserving and restoring the history of Greensboro. I also love being outdoors and am a big supporter of Lebauer Park in downtown Greensboro.

I have re-invested into my industry in a multitude of ways throughout my career which has given me the knowledge and skills to expertly guide my clients to reach their goals. My success is contributed not only to my passion for real estate but also to my care regarding the process of buying and selling. The client relationship is especially important to me and I am dedicated to fulfilling all your real estate needs.

THE BENEFIT OF EXPERIENCE

TOPHALF OF1% OFTHE NETWORK

Top Half of 1% of Berkshire Hathaway HomeServices associates nationally

DIAMOND Chairman’s Circle Diamond Award

BHHS Small Team in NC for Residential Units

Small Team For Residential Units, out of 55,000 Agents Internationally

Top 1.5% in the Nation for America’s Best REALTORS®

Newsweek, 2023, 2022, 2021 and 2020

Top 100 Agents in North Carolina for America’s Best REALTORS®

Newsweek, 2023, 2022, 2021 and 2020

Certified Luxury Specialist

CLIENT TESTIMONIALS

“Ashley is absolutley the BEST!! She helped us navigate listing an inherited property and gave us excellent guidance each step of the way. Upon listing the house she had 12 showings scheduled within the first 15 minutes. With 24 hours, we accepted an offer. She went above and beyond with all of the negotiations to insure we got the most out of the property. Her professionalism is top notch and she runs a very smooth and dedicated team. We will continue to use Ashley for all of our future real estate needs.”

— DeeAnna Lilly

“Ashley and her team made the entire selling process easy, understandable, painless and even quicker than I could hoped for! We did the entire process remotely across two different time zones, and Ashley was always availale to communicate. I highly recommend using her for your real estate needs!”

— Austin Richardson

“Ashley and her team are amazing! We have worked with her to purchase two homes and sell one. Nobody knows Greensboro better, and she’s got a knack for matching people with their perfect neighborhood and home. I couldn’t imagine working with anyone else.”

— Elizabeth Jernigan

BHHS Small Team in NC for Residential Units

Small Team For Residential Units, out of 55,000 Agents Internationally

Top 1.5% in the Nation for America’s Best REALTORS®

Top 100 Agents in North Carolina for America’s Best REALTORS®

OUR TEAM

ASHLEY MEREDITH

Broker/REALTOR®

HILLARY MEREDITH

Broker/REALTOR®

KYLE TYNER

Broker/REALTOR®

PATTI WALTERS

Broker/REALTOR®

NICOLE RABE

Broker/REALTOR®

ROBIN KLINE

Office Manager

BECKY GARRISON

Closing Coordinator

LINDA PALMER

Assistant

LINDA PALMER Assistant

CORE VALUES

INTEGRITY & TRUST

Our team operates with unwavering authenticity and integrity, building trust through every interaction and ensuring our clients feel confident in our reputation for reliability and principled service.

CLIENT-FOCUSED SERVICE

Our team is dedicated to providing client-focused service, always prioritizing our clients’ needs with clear communication, proactive problem-solving, and a commitment to delivering an exceptional experience that exceeds expectations.

INNOVATION & ADAPTABILITY

Our team thrives on innovation and adaptability, leveraging modern strategies and data-driven insights to stay ahead of market trends while remaining flexible to meet our clients’ evolving needs with effective, cutting-edge solutions.

COLLABORATION & EXPERTISE

Our team embodies the spirit of collaboration, working together to combine our expertise and collective skills, leveraging our knowledge to achieve success in every real estate transaction.

COLLABORATION & EXPERTISE

OPTIMISM & POSITIVE IMPACT

Our team embodies the spirit of collaboration, working together to combine our expertise and collective skills, leveraging our knowledge to achieve success in every real estate transaction.

OPTIMISM & POSITIVE IMPACT

Whether you’re buying, selling, or investing, we’re here to make the process enjoyable, respectful, and truly rewarding. Our team is dedicated to creating a fun, supportive environment that leaves a lasting, positive impact on our clients and the communities we serve. With us, you can expect a refreshing, optimistic approach to real estate, where your goals are met with enthusiasm, integrity, and care.

WHAT WE DO FOR YOU

EXPERT ADVICE

• Pricing & Market Analysis: We provide data-driven recommendations to help you set the right price.

• Home Preparation: Guidance to ensure your home is sale-ready.

• Navigating Offers & Negotiations: Helping you handle multiple offers and get the best deal.

• Contract Expertise: Assistance throughout the contract period, including due diligence, to ensure a smooth process.

COMPREHENSIVE MARKETING STRATEGIES

• Professional Campaigns: We implement standout marketing across social media, video, print, and web.

• Advertising & Tools: Utilize high-quality marketing tools like floor plans and virtual tours to make your home shine.

• Leverage our Connections: Our team taps into a network of over 300 Triad-area Berkshire Hathaway HomeServices agents, along with local agents from other firms, to maximize exposure and drive more interest in your home.

SUPPORT THROUGHOUT THE PROCESS

• Key Connections: We connect you with trusted partners, including contractors and attorneys.

• Post-Sale Assistance: Whether relocating or moving, we stay involved to make your next step easier.

REDUCING YOUR STRESS

• Maximizing Your Return: Our strategies are designed to get you the most value for your property.

• Handling Obstacles: We guide you through any roadblocks, minimizing your stress.

• Team Support: You’ll always have our team behind you, providing constant support and expert advice.

THE SELLER EXPERIENCE

The seller experience begins and ends with you. We will serve as your professional consultant to guide you through this transition, and any future real estate needs. We are dedicated to streamlining the experience so you can focus on the demands of daily life.

INITIAL CONSULTATION

UNLOCKING YOUR HOMES VALUE

• Discuss motivations for selling

• Determine the best timeline for your needs and wants.

• Conduct a property walkthrough to determine pre-listing preparation list

• Talk about permitted and unpermitted work in the house.

• Discuss marketing strategies:

•

l Understand Market Value – Market-sensitive pricing can be the key to maximizing market exposure.

• l Competitive Market Analysis – An evaluation that compares similar, recently sold homes in proximity.

• l Dangers of Overpricing – Fewer buyers are attracted, marketing time is prolonged, helps competing houses look better, may not appraise, the buyers may not be able to secure a loan, and property may ultimately sell below market value.

• Discuss listing agent and buyer agent commissions.

FROM LISTED TO SOLD

WHY YOU WANT TO WORK WITH US!

PREPARE PROPERTY & DEVELOP MARKETING STRATEGY

• Comparative Market Analysis for strategic pricing for your home for maximum return.

• Appraiser/Agent certified property measurements & floorplan for marketing.

• Project manage pre-listing contractors & repairs to show the home in the best light.*

• Staging Specialists Consultation*:

l Create a furniture placement plan to prepare your home to list.

l Advice on decluttering to remove any valuable, sentimental or precious items.

l Stage bathrooms, kitchen and living spaces where needed.

• Architectural Media Package:

l Professional wide-angle, high-resolution images with editing.

l Virtual Tour for YouTube and website.*

l Drone aerial images & photography.*

• Develop & execute timeline for listing your home.

• Coming Soon promotion

LISTING LAUNCH & MARKETING

• Listing paperwork signed & pricing strategy finalized.

• Online syndication to over 100 websites.

• Create compelling listing copy for marketing materials highlighting home’s best features.

• Linktree posting (hyperlink on Instagram for social media).

• Listing Ad on the internet specific to geographical area for 7-14 days.

• Property Boost Ads on websites.

• Announce listing through email campaign to our network of agents.

• Dedicated listing webpage.

• Listing posted to Triad MLS for maximum exposure.

• Create professional promotional flyers for inside the home.

• Just Listed postcards sent to neighborhood & targeted mailing lists.

*When applicable

FROM LISTED TO SOLD WHY YOU WANT TO WORK WITH US!

SOCIAL MEDIA

• Home video in long or short format on YouTube, Instagram, & other platforms

• Promotional ad on Facebook*

• Listing post on Facebook, Instagram, Pinterest, LinkedIn, Google Business Page, & LinkTree

COMMUNICATION

• Full-Service team including: Office Manager, Transaction Coordinator, Administrative Assistant, and Agents

• Coordination of showings through ShowingTime app

• Assist with turning on lights and opening blinds before showings

• Weekly listing activity reports to clients

• High quality “For Sale” sign on property

• Provide detailed analytics on marketing activity to seller and feedback from prospects

• Collect and analyze Showing feedback to adjust marketing strategies as needed

• Send reverse propsecting notices to all agents with interested buyers

• ListTrac weekly report

NETWORKING

• Members of Greensboro Builders Association

• Share listing with local real estate networks and professional groups

• Partnership with Prosperity Home Mortgage, LLC

• Active members of the Greensboro Regional Realtors Association

OPEN HOUSE EXTRAVAGANZA

• Implement Open House events with live video, social media campaigns, and signage to attract to larger audience

• Open House social media ads and posts

*When applicable

ACCEPT THE BEST OFFER

There are many factors that will determine a great offer for you - and it isn’t always purchase price. We will review all offers with you, analyze terms, and determine which offer is the best fit for your goals. Some terms to think about when considering an offer are:

• Offer price

• Timeline - When is the closing date?

• Deposits - Are they strong? Can the buyer easily walk away?

• Due diligence period - How long will the buyer have to investigate the property?

• Lender/financing - Is it a cash offer? If it is a loan, how much if the buyer putting down? Is it a trusted lender?

• Special terms & conditions, for example, a Seller Possession After Closing

As your agent, we will assist with negotiations with the buyer agent, delivering counter offers, vetting the contract, and helping you understand all terms of the offer.

CONTRACT PERIOD

DUE DILIGENCE PERIOD

• The Due Diligence Deposit is due at the time of the executed contract.

• After the contract is executed, communication begins with our Transaction Coordinator.

• During the Due Diligence period, the buyer can terminate the contract for any reason and receive the earnest money deposit back.

• Buyer Investigation of property (Inspections, Appraisal, Survey, etc.).

REPAIR NEGOTIATIONS

• Buyer has the opportunity to submit a repair request or request for concessions.

• Concessions can be in the form of repairs completed by you, a closing cost credit, or reduction to the contract price.

• Depending on the request, you may counter their request.

PENDING PERIOD

• The transaction Coordinator will help coordinate the preparation of attorney-drafted seller documents including the deed transfer and closing disclosure.

• Preparation for moving out of your home.

• Review and approval of closing disclosure.

CLOSING

• Remove all personal property not negotiated as part of the sale.

• Transfer and/or cancel your utilities effective on closing day.

• Prior to closing, the buyer will have a final walkthrough.

• Sign settlement paperwork with attorney.

• Deed is recorded and keys are transferred to the new buyer.

• It is now okay to cancel your Homeowner’s Insurance.

• Celebrate your next chapter!

BEYOND CLOSING

Your Forever Agent Will

• Continue to be your real estate advisor on future real estate needs.

• Provide local resources and vendor recommendations.

• Assist you and your family with relocation and finding a top agent anywhere in the world to support you.

• Send you marketing email updates and local client events.

• Assist you and your family with relocation and finding a top agent anywhere in the world to support you.

• Send you marketing email updates and local client events.

• Provide annual real estate reviews

We are here for you. Never hesitate to contact us beyond closing.

Sincerely,

THE BERKSHIRE HATHAWAY HOMESERVICES DIFFERENCE

We are proud to lead the way in marketing and technology, however these innovations are not what define us. Our unparalleled value is in each one of our sales associates and their industry knowledge, professional experience and commitment to building a relationship with you that far outlasts the closing table. Berkshire Hathaway HomeServices is the forever Brandsm. Our team members are local experts, community activists, liaisons, advisors and oftentimes a friendly ear to listen. We earn trust by partnering with you to achieve your goals and look forward to the opportunity to help you thrive in the communities we serve or wherever life takes you.

STRENGTH, TRUST & INTEGRITY

Berkshire Hathaway Inc. is a worldwide holding company based in Omaha, NE. Its Chairman and CEO, Warren Buffett is ranked one of the world’s most influential people according to Time magazine. “When people are making the decision of the magnitude of buying a house, it’s the biggest decision a great many families will ever make. They want to know who they’re working with and we think that the Berkshire Hathaway name will be reassuring to many of

those people,” says Buffett. Berkshire Hathaway HomeServices Carolinas Companies benefits from a globally respected reputation and a sound financial foundation. Our roots are local, and our reach is global.

As proud members of this remarkable network, we thrive on helping buyers and sellers find their perfect home whether around the corner, across the country, or anywhere in the world.

World’s Most Admired Companies Real Estate Company and Home Services Provider based on Transactions 5 4

OUR PROMISE

BEYOND OUR NAME THERE ARE CERTAIN QUALITIES THAT DEFINE US – TRAITS, PRACTICES, VALUES.

EXCEED expectations for exemplary service and professionalism in everything we do.

BUILD lasting relationships based on trust and care with our clients and the communities we serve.

PARTNER with our associates to create an environment that fosters success and meaningful careers.

REDEFINE the home buying, selling, and owning process by integrating each element into a seamless real estate experience.

UNSURPASSED SERVICE in every major market in North Carolina and Upstate South Carolina.

GREATER CHARLOTTE

Ballantyne | Lake Norman | SouthPark

PINEHURST

TRIAD

Greensboro | Winston-Salem

TRIANGLE

Cary | Chapel-Hill | Durham | Raleigh

OUR COMPLETE SUITE OF HOME SERVICES

BERKSHIRE HATHAWAY wants to be in businesses that are enduring. Real estate brokerages will be around 100 years from now and HomeServices of America will be around 100 years from now. We love that HomeServices is part of Berkshire Hathaway and we would love to see it grow a lot.

— Warren Buffett Chairman and CEO Berkshire Hathaway, Inc.