Liquid Toothpaste Market Study Report and Forecast, 2018-2023

Liquid Toothpaste Market Emerging Size, Industry Share, Leading Players and Forecast to 2023

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Liquid Toothpaste Market Liquid Toothpaste Market 2018: Emerging Size, Industry Share, Leading Players and Forecast to 2023 • Global liquid toothpaste market is projected to grow at CAGR of 4.3 % backed by growing demand for liquid toothpaste, various herbs and increasing variety of liquid toothpaste are the key growth drivers responsible for the growth of global liquid toothpaste market. Growing awareness about healthy lifestyle and toothpaste enriched with various herbs has also boosted the sales of liquid toothpaste.

• Globally with huge demand for liquid toothpaste, this market will continue to grow, due to increasing oral health awareness in recent years. Key players are investing in R&D for innovating product line as liquid toothpaste market’s growth is directly proportional to the scope of innovation due to highly competitive market. Moreover, key players are also investing in partnership with various food chains as the main focus area is to grow the consumer base. Due to the increasing working class population and disposable income, there is rise in the demand for liquid toothpaste.

• Increasing number of oral health conscious consumers in both developing and developed economies, is one of the driving forces for this market. Key players are also investing in R&D so as to focus on development of new product line with improved formulations. Liquid toothpaste are consumed by many consumers as it helps in maintaining fresh mouth as well as protection against dental issues such as pyorrhea, gum bleeding, cavity and sensitivity, which are faced by many consumers now-a-days, hence consumers are trying to find natural remedies for oral health problems. Liquid toothpaste is loaded with ingredients such as neem, mint, basil, spice extracts, meswak and others. Hence, this market will grow at a CAGR of 4.3 % 2

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Liquid Toothpaste Market Downstream Market Analysis Globalization and urbanization are major driving force for this market, furthermore popularity of oral health and usage of liquid ingredients are also encouraging the growth of the market. Because of rising demand of liquid products, is expected to play a significant role in the growth of liquid toothpaste market during the forecast period.

Additionally, the advancement in product development coupled with the technological advancements is considered to be one of the significant reasons for the increasing growth of liquid toothpaste market during the review period of 2017-2023. Also, liquid toothpaste varieties are also expected to gain popularity due to oral health issues in the contemporary population owing to gum bleeding, cavity and sensitiveness.

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Commercial Refrigeration Equipment Market Major Players in this Research: Key Players for Liquid Toothpaste Market: • Colgate-Palmolive Company (U.S.) • Procter & Gamble (U.S.) • GlaxoSmithKline plc. (U.K.) • Johnson & Johnson Private Limited (U.S.) • Henkel AG & Co. KGaA (Germany) • Church & Dwight Co., Inc. (U.S.) • Boryung Pharmaceutical (South Korea)

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Liquid Toothpaste Market Regional Market Analysis Global liquid toothpaste market is segmented into North America, Europe, Asia Pacific, and Rest of the World (RoW).

Among these, Europe has the major market share followed by North America and Asia Pacific. Increased production of liquid toothpaste is projected to generate a high revenue from Europe region during the given forecast period.

Increase in toothpaste sales in Europe can be ascribed to the domestic industry’s success in segmenting the market to meet individual consumer requirements. Also, new flavors and various innovative products are introduced by key players which is playing a major role to upsurge the sales of liquid toothpaste in the recent time. However, Asia Pacific region is estimated to witness a maximum growth in the global liquid toothpaste market during the forecast period of 2017-2023.

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