MR Media Kit 2019

MANREPELLER MANREPELLER MANREPELLER MANREPELLER MANREPELLER NREPELLER MANREPELLER ANREPELLER MANREPELLER MANREPELLER MANREPELLER

LET’S START WITH THE BASICS

Man Repeller explores the expansive constellation of things women care about from a place of openness and humor, with the conviction that an interest in fashion doesn’t minimize one’s intellect.

UR UR COMMUNITY MEET OUR OUR COMMUNITY COMMUNITY COMMUNITY MEET NITY MEET OUR OUR COMMUNITY NITY MEET COMMUNITY OUR COMMUNITY OUR COMMUNITY MEET OUR MEET OUR MUNITY MUNITY COMMUNITY COMMUNITY MEET MEET MEET OUR OUR MEET OUR OUR MEET COMMUNITY COMMUN MEET OUR OUR COMMUNI COMMUNITY MEET COMMUNITY MEET OUR OUR COMMUNITY EET MEET OUR OUR EET OUR OUR COMMUNITY COMMUNITY MEET MMUNITY MEET MEET OUR OUR COMMUNITY COMMUNITY Meet Our OMMUNITY COMMUNITY COMMUNITY MEET MEET MEET OUR OUR MEET OUR OUR T T OUR OUR COMMUNITY COMMUN MEET OUR OUR COMMUNI COMMUNITY MEET MUNITY MEET O O MUNITY MEET MEET OUR OUR COMMUNITY COMMUNITY MEET COMMUNITY COMMU COMMUNITY MEET MEET OUR OUR COMMU MEET MEET MEET OUR OUR COMMUNITY COMMUNITY MEET COMM MEET COMM MEET OUR OUR COMMUNITY COMMUNITY

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+3,000,000 ACROSS SOCIAL MEDIA

+1,500,000 UNIQUE MONTHLY VISITORS

84% VISITORS SHOP ONLINE

82% WENT TO COLLEGE OR HAVE ADVANCED DEGREES

60% U.S.

40% INTERNATIONAL

90% IDENTIFY AS FEMALE

75% ARE 25+YEARS

Our Readers Are:

6.7 x

More likely to be interested in beauty and fashion

6.2 x

More likely to be interested in luxury travel

5.2 x

More likely to be emerging affluent moderate spenders

2.2 x

More likely to be interested in food and drinks

2.3 x

More likely to be interested in interior decorating

76 %

are somewhat politically active or politically active

[Sourced from Quantcast 2019]

WE DON’T JUST TELL STORIES,

life.

WE MAKE THEM CO M E TO

ENGAGEMENT ENGAGEMENT ENGAGEMENTEngag ENGAGEMENT ENGAGEMENT ENGAGEMEN

ENGAGEMENT ENGAGEMENT ENGAGEMENT gement NT ENGAGEMENT ENGAGEMENT

Our partner content garners an average engaged time of +2:47,

3X higher than industry standard.

MICHAEL KORS

MADEWELL 200K

video views

[CustomVideo]

95% attendance rate & tickets sold out in 8 mins [Community Event]

SIES MARJAN

Retained Traffic (avg 3 pages shopped per session) [Integrated Editorial]

8:44 avg engaged time [Integrated Editorial]

+1.2M social interactions AMAZON [Integrated Editorial]

ECHO

FLAMINGO

“

Comments from the Community “Man Repeller is the only digital media company that knows how to do sponsored content well. Everyone else, take notes."

-Otegha K. Uwagba, “Why is it Still Taboo for Women to Admit They Want Money”,Twitter

“I’m lovin all of the partnerships content of late…rake it up rake it up rake it up.”

- User Comment, “A Meditation on the Art of Self-Giving”, Disqus “These partnerships keep getting better [and] better. this was SO CUTE + FUN YALL!!!”

- User Comment, “Man Repeller x Topshop Presents Dancing Jeans”, Disqus

“I LOVE IT! I think this is an example of a truly fun ad post!

- User Comment, “The Rules of Style According to Man Repeller”, Disqus

This is hilarious. Really REALLY good example of a sponsored partnership."

- User Comment, “MR x Chanel Presents: Saving Face”, Disqus

"More partnerships like these please!! <3” - User Comment, “Man Repeller Puts Madewell Jeans to the Test”, Disqus “I just went and bought this as my Christmas present to myself. Wanted you guys (and your sponsors) to know that this brilliant collaboration piece worked! :)” - User Comment, “MR x Chanel Presents: Saving Face", Disqus

Our Shopping Recom Are Taken

Ser

Avg. shop CTR: 1.3% & conversion: 5% Industry CTR average for e-commerce: 1%

mmendations

iously.

Avg. co-brand CTR: 0.40% Industry CTR average for display: .07%

&

WEâ&#x20AC;&#x2122;RE G PER

HOTEL MAN REPELLER 2018 I met the coolest women from all over the world, got enough outfit inspiration to last me the rest of the year, got to meet Team Man Repeller and was SO IMPRESSED by how brilliant/kind/funny they were in real life, and got to spend time in one of my favorite cities at SUCH an affordable price. Plus the swag bags were UNREAL, I loved everything in mine and am so excited about all the new companies I learned about from the bag.

- Hotel Man Repeller 2018 Attendee

GREAT IN RSON TOO

+200 attendees from 7 countries

16-47

263+

attendee age range

#HotelManRepeller community posts

90%

17

of all tickets sold out within 2 weeks

events and activities over the course of the weekend

AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM AM

Leandra Medine Founder & Chief Creative Director

Nora Taylor

Harling Ross

Haley Nahman

Managing Editor

Fashion Editor

Deputy Editor

Amalie MacGowan

Edith Young

Emily Zirmis

Emma Bracy

Social Media Manager

Photographer

Visuals Manager

Associate Editor

Naveen Ghushe

the TEAM the TEAM the TEAM the TEAM the TEAM the TEAM

President

Matt Little

Patty Carnevale

Jasmin Aujla

Head of Operations

Head of Partnerships

Director of Partnerships

Crystal Anderson

Elizabeth Tamkin

Starling Irving

Operations Manager

Associate & Market Strategist

Office Coordinator

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LeLets t â&#x20AC;&#x2122; s Make M a ke S Something omething Awesome.

Awe s o m e .

• •

Original concept and imagery developed and produced by Man Repeller Story on ManRepeller.com with shoppable assets + media takeover of story page, inclusion in MR Newsletter, and distribution through Pub Ex

•

Social promotion with @mention + custom social ads on MR’s networks

Styling, Shoot + Video ………………………………………….… $150k-$200k •

Creative development, casting and production by Man Repeller

•

Story on ManRepeller.com with shoppable bars, video embed, media takeover of story page, inclusion in MR Newsletter and distribution through Pub Ex

•

Social promotion with @mention + custom social ads on MR’s networks

•

Native upload to Facebook, Instagram and Youtube

Styling, Shoot + Social Creative .………………………………… $30K+

• • • •

Takeover on Partner Instagram/Instagram Stories Single Instagram Post Instagram Story Set Facebook Live Video

Ad Creative ………………………………………………….………….…. $10k minimum

• •

Asset Production, sizes available upon request

RATE CARD PRICING

Styling, Shoot + Story ……………………………………………….. $40k-$75k

Shoppable Homepage Unit - reserved on a weekly basis, products selected

by MR market editor

Event Hosting + Production …………………….……………..……..…. $75k+

• • •

Theme, space, coordination and invites managed by Man Repeller Dedicated story on ManRepeller.com with photos from event Full social media promotion with @mention and #MRPartner, inclusion in MR Newsletter, and distribution through Pub Ex

•

Inquire for pricing on: Creative Direction/ Strategic Consulting and Advisory Services / Design Collaboration / Guest List Consultation/Shopping Edits / Licensing / In-store Styling / International Coverage / …etc

Email opt-ins from participants Ts & Cs 30 day out clause for programs. Rates are valid for three months following submission of a proposal.

All programs are considered on a case-by-case basis. All rates valid for three months from date of receipt.

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