marimekko collection
a concept presentation
growth opportunities through our loyal customer base What better way to increase revenue and brand awareness than making Marimekko hardgoods accessible to an already existing napkin customer base? Leveraging our relationships with retailers in North America allows us to build on a strong foundation of napkin sales and use that to give retailers and consumers more of what they already love. Marimekko. Right now they can’t get what they really want, which is MORE MARIMEKKO! The average consumer wants access to Marimekko well designed items at a reachable pricepoint.
That’s where we come in. Boston International has the resources to produce high-quality items that will help increase the footprint for the Marimekko brand. Retailers want to build a display of products that coordinate with their best-selling napkins.
In the following pages, there are a few ideas of how Marimekko could translate to some of our best-selling textiles, ceramics, wood enamel. They are meant to demonstrate some of the breadth of what we can produce. Collaborating with your design team, we will ensure that the art is used in a manner that is executed properly and stays true to your brand.
