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THE INDUSTRY’S #1 MUSIC CONFERENCE... IN PRINT!

Tommy Gunna

Midwest Rapper Delivers Hits with Substance.

HOW

@HauntedMuzik

WHITE

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OVER

70

DJ, ARTIST, BLOGGER

PROMOTER & MANAGEMENT

KEV

Florida Fressh Hip Hop. Organically Grown!

@WhatKevSaid

CONTACTS INSIDE

BOYS

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RAP!

ALSO INSIDE: FRONTSTREET + P SANDERS GULF COAST CARTEL + THA CAPTIN PLUS MORE Follow Atlanta’s #1 Music Industry Magazine online at @MakinItMag

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ISSUE 24 - CULTURE

The Other Side of Seattle Hip Hop!

MakinItMag.com

Swisher Sleep


MAKIN’ IT MAGAZINE Publisher Kelby Cannick

IN THIS ISSUE

DEPARTMENTS

Chicago Rep Platinum Voice PR Contrinuting Photographer Jay Wiggs Operations Manager Kimberly Cannick Contributing Writers D Banks B Walker C Mathews Promotions Manager Jay Harris

HOW WHITE BOYS STOLE RAP 16 GUNNA 20

Office: 678.528.6925 Fax: 888.812.9710 www.MakinItMag.com Myspace.com/MakinItMag FaceBook.com/MakinItMag Twitter.com/MakinItMag Instagram.com/MakinItMag MakinItMag.Tumblr.com

SWISHER

SLEEP 6

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FACE CARD Buck Rogers, Kelsey Nykole, Metro Boomin, Bruce “Jag” Billingy, Lil Bankhead, Rashad Glover

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IN THE MIX DJ Mook, DJ Cassius Cain & DJ Blak Boy

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THE COSIGN

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MEET THE DJ brought to you by @Virdiko

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THE BLOGROLL w/ @MsRivercity

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INSTAGRAMMYS w/ Kingpin A.K.A @RapJuggernaut

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THE PLAYLIST brought to you by @ATLTop20

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INDIE FEATURES

TOMMY

Published by Cannick Media Group 3939 Lavista Rd.E-249 Tucker, GA 30084

NEW RELEASES

A-Styylz A1-Roc AR$ Blizz Coach Real DJ Malone Frontstreet Gulf Coast Cartel Haze Da Punter K.A.S.H. Luciano Crime Family N'Difference O-Fasho Okirike P Sanders Paris Star Skinnie Kinnie Strizzy Strokes Tha Captin Truth In Life Records

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KEV 12 Makin’ It Magazine | 3


FRONTSTREET

by K Cannick

With a street campaign that even Obama would envy, 2013 belonged to Good Life Music’s Frontstreet. While his face may be new to many, this Atlanta native is no stranger to the industry. Signing with Jermaine Dupri’s So So Def Records as a part of the group, The City Boys, Frontstreet received his first gold plaque at just 15 years old. Later taking a break from the music to focus on family, he made his resurgence into the industry as one of the pioneers of snap music. Working out of D4L studios, Frontstreet formed a close bond with Shawty Lo as well as other members of D4L and eventually helped shape the groups sound. Having penned records such as “Betcha Can’t Do It Like Me”, “Bankhead”, “Cut the Check” and “Gettin Money” featuring Wiz Khalifa & Rocky Fontaine, Frontstreet has rocked stages alongside platinum selling artists including Rick Ross, Nelly, FloRida and many others.

and promotional engagements, he remains busy in the studio working on his forthcoming project. His current singles “All I Ever Wanted” and “Ray Allen” have garnered the attention of many DJ coalitions and can be found in rotation in clubs far beyond Atlanta.

Having accomplished goals that many independent artists only dream of, Frontstreet remains humble and focused on pressing forward to exceed his past achievements. Between performances

Be sure to also connect with Frontstreet online at the following:

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Balancing the demand of his fans and supporters with his desire to deliver the best project possible, he admits he’s in no rush to release the project. More than anything, he wants to ensure the people get the quality of music they deserve. With a strong team behind him, he expects to have it completed this spring in time for a scheduled promotional tour with other notable Atlanta acts. For more information on Frontstreet including Features, Bookings, Media Inquiries, Beat Submissions and Drop Requests contact Antoinette at (678) 786-9435 or nette@goodlifemg.com [Goodlifemg.com]

IamFrontstreet.com Twitter: @FrontStree Instagram: @Frontstree Facebook.com/lilmark.frontstree

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#NewReleases

Visit MakinItMag.com/MixPromo to Get Your Next Album or Mixtape Featured Here

“Fast Lane” by 2Four Booking: 615-218-2620

“Business As Usual” by C.E.O Booking: 773-808-8403

“The Illumination” by Digital Wes Booking: 661-435-7828

“LEGENDS vol 5 Remix King” by Dj Scarface Booking: 949-413-0063

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“Forever Relishing Every Sec” by Fresh DeMarco Booking: 803-465-6534

“Face Off” by FrontStreet Booking: 678-786-9435

“Envision” by J-Hen Booking: 214-497-2005

“Tha L!FE” by Liquid !ce Family Entertainment Booking: 818-390-8162

“Who Got Hits Vol. 11” Various Artist MakinItMag.com/WGH11

“www.Marley407.com” by Marley407 Booking: 407-808-9146

“One Shot at Love” by Nyk Von Cole Booking: 206-383-8414

“Anticipated Legend” by Prince TJ Booking: 512-758-0987

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“Change For A Dollar Vol. 1” by Sankofa the Christ Booking: 706-617-2559

“Dance Now” by Tara Bianco Booking: 843-298-0027

“The Grim Reefer 2” by That Boy Shaud Booking: 832-359-2947

“Pain2Champagne” by TKO Tamanji Booking: 248-348-7374

“X Rated” by Trapp Bnaks Booking: 770-771-9161

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“Who Got Hits Vol. 12” Various Artist MakinItMag.com/WGH12

“Free Me” by K’Moni Booking: 404-488-9543

“S.C.O.O.T Vol. 2” by ScootyWoot Booking: 404-604-0296

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Makin’ It Magazine | 5


SWISHER SLEEP

The other side of Seattle’s Hip Hop Scene.

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Discovering music at 15 years old while serving a Juvenile Life sentence in Green Hill, Swisher Sleep was introduced to the music at an early age. Unfortunately for him, he was introduced to the streets at a much younger one. With a checkered past that probably closely resembles that of most young black men pursuing a career as a rapper, Swisher intimately knows the streets and the hustle. But unlike many aspiring artists with similar pasts, he doesn’t lean on it as a crutch. He doesn’t regale listeners with idle talk of violence and selling drugs. He doesn’t wear his incarceration or any part of his past as a badge of honor. Nor does he use it as a gimmick in an attempt to get ahead. Instead, when you press play on Swisher’s music you hear BARS. You hear passion. You hear the fine-tuned delivery and lyricism of a 15 year old kid who spent every bit of free time honing his skills as an emcee, literally writing himself a new future. Upon regaining his freedom, Swisher turned the same hustle and drive that got him incarcerated toward the music. Striking a delicate balance between recording and promoting, he’s amassed a healthy archive of records which he’s putting to good use. Not one to sit around cataloging music in hopes of landing a deal, he’s already released several successful projects selling well over 18,000 units cumulatively out the trunk. Campaigning in the trenches, he’s developed a genuine fan base that has him booked monthly for paid shows throughout the west coast and as far south as Texas. Commanding upwards of $2,500 a show, he’s looking to network with DJs and Promoters in new markets to expand his fan base and put together a possible promotional tour.

he looks forward to booking at least 40 dates. “My goal for this year was to do at least $100K from shows, music and merchandise, but after I sat down and went over my numbers from last year, I’m aiming to do $250k. And I know I can do it… Hell, I gotta do it. My son wants to go to Disney World!” As we discussed Seattle’s music scene and the success of Macklemore, Swisher explained, “I got a lot of respect for Macklemore. He’s put in a lot of work over the years and his success has brought a lot of attention to the city. There’s a light shining on our music scene that wasn’t there before, and we have a ton of great talent that’s ready for it. You got artist like Syko and Gift uh Gab. Then there’s Swindle and Church of Cetified out in Spokane, which is only 4 hours away, on the other side of Washington State. We got Mac Wayne, Jarve D, Nacho Picasso, Sam Iachow, Raz Samone and even John Silva with High Powered Entertainment who’s done a lot of production and engineering for me over the years. There are a few new acts that are bubbling too, but everyone I named is someone I recognize not only they talent, but their hustle and push to make a name for themselves. I’m proud to be from the same place as them, Straight up!”

“The great thing about not fitting in is you always stand out!” - Swisher Sleep

All of his hard work and dedication has not gone unnoticed by the industry. Having performed at Summer Jam, Showcased for Sony reps and sat down with A&Rs from RocNation, he notes his biggest accomplishment was receiving a call from West Coast legend, E-40. Personally calling Swisher to commend him on his music and the work he was doing, he took time to also drop a few jewels about the game and how to stay prosperous. Over this next year, Swisher plans to release his next project Swisher Guts late first quarter and spend the next 12 months promoting it. He’s already planning to shoot videos for the singles “Nightmares” and “Slide Up on ‘Em”. Aiming to double his show dates for 2014,

Twitter & Instagram: @MakinItMag

Speaking with Swisher about his plans moving forward, he explained that his greatest area for improvement was online. Over the past years, he has been so focused on personally connecting with the people that he hasn’t been as diligent about his online presence. Now doubling back, he’s converting those real world fans into likes and follows on his various social networks. Putting an emphasis on further building his brand in 2014, Swisher is looking to add a publicist to his team. For all business inquiries including information about booking, features, merchandise, wholesale or beat submissions, contact swishersleep206@gmail.com or call (425) 791-5056. Artists looking to collaborate connect with him directly at any of the following: SwisherSleep.net Twitter: @swishersleep206 Instagram: @swishersleep206 facebook.com/swisher.sleep reverbnation.com/swishersleep206 soundcloud.com/swisher-sleep

Makin’ It Magazine | 7


DJ MALONE by D Banks

P. SANDERS by B Walker

At just 19 years old, P Sanders is already on a trajectory to be the Next Big Thing in Hip-Hop Music. A quick look at his social networks reveals more than 200,000 followers on Twitter and another 130,000 on Instagram (numbers that by themselves would be questionable if not for the shear level of fan engagement). With his every Instagram post receiving THOUSANDS of LIKES and HUNDREDS of COMMENTS within a matter of hours from rabid fans, there’s no questioning that he’s the real deal. He’s achieved this level of success as a white rapper by being authentic, both to the art and to himself. Hip Hop is a culture, one that has become almost synonymous with baggy clothes, sagging pants and a gangster lifestyle. But Hip Hop is also a genre of music. Never getting the two confused, he’s able to entrench himself in the art and retaining a healthy respect for the culture without losing his own identity. He’s a normal, white, teenage boy from Atlanta who loves sports, music and girls, and that’s exactly what you get from his music. There’s no embellishment and nothing sounds forced; just great music from someone

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who’s both a student and a fan of Hip Hop. Sitting with his manager, Aaron “AP” Phillips, I can say I was truly impressed as he played through the catalog. Hearing P do everything from flip classic Biggie records to delivering Bay-area style club joints, his delivery and songwriting ability is consistent on whatever track is put before him. Tackling authentic subject matter, his most recent single “Fallen Soldiers” pays homage to our troops and helps bring awareness to the loved ones they’ve left behind. Fusing broader relatable themes and upbeat production with core hip hop fundamentals, he’s carved out his own unique style which many have referred to as Hip-Pop. Preparing to shoot the video for his next single, he’s been busy in the studio cooking up new material and out on the circuit packing out rooms across the country for both Meet & Greets and his live acoustic shows. With everything that’s coming down the pipeline, P Sanders is already what many would call Independently Major. For more information, booking or press inquiries contact ap3.dmg@gmail.com

Since we last checked in with DJ Malone, the Chicago mixtape specialist’s demand has been on a steady increase. His recent mixtape release, “Mo City Takeover” quickly shot up to 20,000 downloads on Datpiff, gaining him even more attention. Now pulling in up to $500 for mixtape hosting, he still prides himself on working with the best independent acts he can find. Having just celebrated the two year anniversary of his online

radio show, Malone’s Hotline, DJ Malone is preparing to collaborate with Makin’ It Magazine on another volume of his successful New Land mixtape series. For more information on mixtape hosting or single promo packages contact him directly at 877.783.6175 or email dj_malone888@live.com DMPProductions.net Twitter/IG: @DJMalonePro Facebook.com/DJMalonePro

PPaul aka Paris DStar by C Mathews

One fourth of the up-andcoming group, STAMP GANG, PPaul doesn’t allow Little Rock’s lack of industry presence to prevent him from delivering industry quality records. With 6 mixtapes already under his belt, he plans to release his 7th, “80s baby III: All Business No BS”, late spring/ early summer. With hard hitting singles like “20s, 50s, 100s”, the project promises us a glimpse of what to expect from Paris’ forthcoming, first solo effort, “Parismatic”. Currently in the lab working on the project, he is looking to collaborate with producers and artists from other markets. For more info, booking or beat submissions contact bbeworks@gmail.com or (479) 685-9646. Instagram: P_Paul Facebook: Paris DStar Youtube.com/PPaulStar747 www.PPaul.com

www.MakinItMag.com


MAKIN’ IT MAGAZINE’S

FACECARD

A FEW GOOD FACES WORTH REMEMBERIING

Bruce “Jagg” Billingy With an ear for

MetroBoomin Frustrated with his inabili-

Kelsey Nykole More than a highly distinguish-

Rashad Glover, As general manager of Street Execs Media, LLC, Shad oversees operations of three highly influential websites catering to DJs and Producers (DJServicePack.com, SeeTheSound.com and EveryInstrumental.com). Getting his start with Street Execs nearly 2 years ago, his aptitude for sales and drive quickly saw him promoted through the ranks. Working closely with artists such as Young Dolph, Cap 1, 2 Chainz, Travis Porter, Migos and Young Thug, Shad has gained a wealth of knowledge about the inner workings of the industry and is uniquely positioned to provide strategic outlets for any major or independent projects. For more info contact 404.281.8959 or streetexecshad@gmail.com

Bunk Rogers Creative Director for Spoiled Milk, IndoorPoolParty, Irish Yoga and many other signature events that are quickly becoming staples in Atlanta’s urban nightlife and event scene, Buck got his start in 2009 like most young black males…Rapping. After collaboratively losing $10k with a couple close friends booking a show, Hoodrich’s DJ Scream and Rip saw promise in the group’s ability as promoters and took them underwing to show them the game. Maturing into a full-fledged lifestyle marketing firm, Buck sees his role as a steward of the culture, working to create big stages for the next generation of talent. For more information contact capoexec@gmail.com or 770.363.5179 and visit CaposATL.com

Lil Bankhead Turning down a Full Scholarship from NYU to pursue a career in the industry, Lil Bankhead would soon turn his dreams into reality landing a position in the promotions department of So So Def. Later graduating from AIU for Media Production, Bankhead quickly moved up the ranks at V-103. From cutting commercials to producing and filling in for Greg Street, he eventually landed his own show with DJ Infamous. As a Charismatic on air personality, it wasn’t long before he had the whole city saying “Talk to me!” Now a member of Atlanta’s newest Hip Hop Station Streets 94.5, you can also catch him on season 3 of Love & Hip Hop ATL. Connect with him at @LilBankhead945

production that quickly moved him from Promotions to A&R Intern at Grand Hustle, Jagg laughs about landing his first major placement while hiding in the bathroom at his day job. Since then, this young exec has racked up an impressive resume including work with 2 Chainz, Travis Porter, Jeremih, French Montana, Young Dro, B.O.B and a host of others. Currently working on projects for CyHi Da Prynce, Que, Meek Mill, Ludacris, and Plies, Jagg is exceptional excited about the work he’s doing with new comer Zuse (@ IAmZuse). For more information contact jaggerwerks@gmail.com

Twitter & Instagram: @MakinItMag

ty to find quality beats as an artist, Metro found his passion for production at just 13 years old. By his sophomore year in high school the rhythmic savant was already starting to amass production credits. Soon relocating to Atlanta, he attended Morehouse College before discontinuing his studies to pursue music full time. A fan of producers like Shawty Redd, his signature trap inspired sound can be found underscoring hit records from artists such as Future, Ludacris, Casino, Que and Young Thug. Working closely with Sonny Digital and Manager Rico Brooks, 2014 is shaping up to be a break out year for the now 20 year old producer. For beats contact @BrooksRico

able mane of hair, Kelsey Nykole is a true talent. Discovering her passion for entertaining at 7 years old, music has been a part of her life ever since. Always having performed in pageants and competitions, it was the close death of a family member that made her pursue music professionally. Since then, this Urban Pop Princess has been on the move. Relocating to Atlanta, she’s been busy working on her music in between filming for VH1’s Couples Therapy. Having connected with multi-platinum producers including the Exclusives, Luney Tunez & 88 Keys, the industry has their eye on this on-the-verge singer/songwriter. For booking and info contact KelseyNykoleBooking@gmail.com Follow @TheKelseyNykole

Makin’ It Magazine | 9


IN THE MIX

This section spotlights regional Mixtape DJs that are impacting the game and providing platforms for new talent to be heard. Visit MakinItMag.com/InTheMix to submit music for exclusive releases from each of these DJs that will be featured on Datpiff, Livemixtapes and Various Mixtape sites.

DJ Mook

DJ Cassius Cain

DJ Blak Boy

Originally from New Brunswick, New Jersey, DJ Mook has become a fixture on Atlanta’s club scene. As the selfcrowned King of the Nightlife, you can catch him spinning at some of the hottest clubs throughout the city. As member of the world renowned Core DJs, he has built a reputation for being able to turn up any event with his own unique style of mixing. Confident in his own ear, he has no fear in taking a chance on new music and breaking new records in the process. From College Park to BET’s 106 & Park, DJ Mook is a force on the DJing scene. For more info contact Bookings@therealdjmook. com and follow @TheRealDJMook on Twitter and IG.

Originally from the west side of Detroit, DJ Cassius Cain (AKA Detroit Diesel) began DJing just 4 years ago while attending Full Sail University in Orlando, Florida for engineering. After completing his studies, Cassius relocated to Atlanta to pursue his passion. Having done the artist thing himself and engineered for a list of high profile talent, including Atlantic Record’s Kevin Gates, he admits there is nowhere in the industry he’d rather be than behind a set of turntables. Calling himself the Mixtape Messiah, he is determined to save the rap game one tape at a time by introducing new talent through commercially successful projects featuring mainstream artists. A member of the I Love My Plug DJs you can reach him online at MixtapeMessiah.com or 313.454.1482

Born in Athens, GA and raised in Washington-Wilkes, DJ Blakboy relocated to Atlanta with the drive to be one of the best. Discovering his talent for DJing at 18, he’s since went on to master the skill, being equally versatile spinning many genres, from Hip-Hop and R&B to Dubstep and EDM. Building a resume that includes being the official DJ for Rolls Royce Rizzy, G.O.O.D. Music’s own Cyhi Da Prince, and multiple club residencies throughout the city, he also managed to start an annual college tour which he uses to break new artists by exposing them to a real fans. For more information visit DJBlakBoy.com or contact 404.399.3906. Also follow him on Twitter at @DJBlakBoy.

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THE COSIGN “SPOTLIGHTING DJS THAT SPOTLIGHT INDIE TALENT!”

DJ 7THIRTY | NYC/Atlanta

DJ Eboogie | Los Angeles

DJ Flex | Atlanta

info@dj7thirty.com (404) 919-5805 Mixtape | Club | Radio www.Dj7Thirty.com

bookdjeboogie@gmail.com (678) 789-8932 Mixtape | Club www.end-productions.com

ilovemyplugdjflex@gmail.com

Song: Bankroll Artist: Cool Amerika Online: Twitter.com/CoolAmerikaAmg Comment: “AMG… COOL RUNNING DJS… TEAM BIGGA RANKIN.”

Song: Pickup Lines Artist: Ket D.O. Feat. Gee Mulah Online: Twitter.com/TeamDeuceGang Comment: “Love this track vibe. Feel good music that has an old skool feel with a new age swagg to it.. Hot joint for the ladies & fellas. Both artist are dope.”

Song: Danny Glover Artist: Young Thug Online: Twitter.com/YoungThugWorld Comment: “Pretty cool record!”

DJ Pyper | South Carolina

DJ Quest Da Champ | Atlanta

DJ Ransom Dollars | Atlanta

PyperMusicBasket@gmail.com (803) 240-9442 Mixtape | Club | Radio www.thepypeline.com

djquestbooking@gmail.com (213) 304-0867 Mixtape | Club | Radio www.monsterdj.com

DJRansomDollars@gmail.com (910) 740-3966 Mixtape | Club | Radio Twitter.com/DJRansomDollars

Song: Say What’s On Your Mind Artist: Mykko Montana Online: Twitter.com/MykkoMontana Comment: “This is a record that’s gonna sneak up on the scene. It’s got a great feature from Sy Ari Da Kid and production by Imperial Music.”

Song: Like Bim Artist: Dat Guy Online: www.datguyworldwide.com Comment: “I know the artist personally. He’s a Rapper/Singer/Songwriter/Producer/Engineer. This Record goes CRAZY in the clubs...2014 is his year”

Song: Trappin Out A Loft Artist: Brad Banks Online: Twitter.com/BradBanks_ Comment: “Has nice productions & great mixing. His Voice & how he rides the beat make the song a instant hit. The concept of the song is great. Its the record.!!”

DJ Winn | St. Petersburg, FL

DJ Y3S5!R | South Florida

DJ Pretty Boy Tank | Atlanta

BookDjWinn@gmail.com (727) 753-8160 Mixtape | Club Instagram @DjWinn

djy3s51r@gmail.com (678) 727-3322 Mixtape | Radio Twitter.com/officialY3S

BOOKPBT@gmail.com (404) 997-2704 Radio | Club | Mixtape Twitter.com/djprettyboytank

Song: All Up N Thru There Artist: Cristol Online: Instagram @CristolMusic Comment: “Big club record GUARANTEED to make the crowd move!!”

Song: No Love (Interlude) Artist: Damor Online: danieldamor.bandcamp.com Comment: “A very chill track. Something that is not only relaxing, but if you listen to the lyrics there’s a seductive sounding vibe.”

Song: Oh No! Artist: K Camp Online: Twitter.com/kcamp427 Comment: “Produced By 808 Mafia K Camp Keeps The Hits Coming In With Another Club Banger Everybody Can Relate To! PBT & Hoodrich Stamped & Approved!”

(404) 480-4113 Mixtape | Club www.ilovemyplug.com

Are you a DJ Interested in being featured in the Co-Sign section? Just register at www.MakinItMag.com If you are an artist looking to have your record Co-Signed by a DJ in this section visit www.MakinItMag.com and start networking with the DJs. Twitter & Instagram: @MakinItMag

Makin’ It Magazine | 11


Kevin Scott Barry, born March 26, 1991 is quickly becoming one of Florida’s next up and coming artist. KEV comes from a family of talented musicians, his father played in a rock band and his older sister’s beautiful voice has gotten her many roles in plays throughout the years. KEV’s family was not aware of what a talented lyricist KEV was. It wasn’t until the day his father walked into KEV’s room and saw him in the makeshift booth, which was his closet. His father realized that his son had something very special. KEV incorporates the laid back style of his beachfront upbringing in Ponte Vedra Beach, Florida, with some unique hip-hop tracks. He is now gaining the attention of young Floridians from all around the state. With his stylistic lyrics, genius wordplay and brilliant metaphors KEV has been impressing the local music scene in North Florida since 2009. Only 23 years young, his fan base continues to rapidly grow as he attracts hundreds of fans to every show. Moving over 1,000 physical copies of his first mixtape project, “Front to Back”, he’s been able to build a true organic following.

exceeded my expectations. Not only were they a great group to work with, but they helped me finely hone my craft.” KEV has also worked with Platinum Studio’s Paul Lapinski, an industry renowned sound engineer. This puts KEV in some stellar company, as Lapinski has worked with top artist such as Ludacris, Alicia Keys, Yellowcard, Red Jumpsuit Apparatus, and Young Cash, just to name a few. KEV had this to say about the experience. “Working with Paul was unbelievable! He clearly has a talent for engineering and is amazing in his ability to pull the right sound from artists. It was like he knew exactly what I was looking for before I had a chance to ask.” KEV is now working on his next project with DJ SL Jamz, Jesse Perry and phenom music producer M. Geezy from Winnerz Global in The WinLab Studios. M Geezy’s clients include multi-platinum recording artists Mike Jones, Bun B, Paul Wall, T-Pain, Webbie, Lil Boosie, Goodie Mob, Young Cash, Haitian Fresh, Wyclef Jean, Yo Gotti and Counting Crows. With M Geezy’s outstanding production and KEV’s creative writing, it is guaranteed to be magic. For more information, drops or booking, contact 773.357.5428 or 561.215.3262. Also check him out online at the following

To help polish his act, KEV has worked with luminaries such as hit producer and songwriter David Johnson at Studio 208. KEV has said about this experience, “I really enjoyed working with Dave and IAmKevMusic.com engineer Rick Frazier. Their vast Twitter: WhatKevSaid experience in the recording, mixInstagram: @Special_K01 ing, mastering and promotions far 12 | Makin’ It Magazine

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KEV Twitter & Instagram: @MakinItMag

Makin’ It Magazine | 13


Virdiko.com is one of urban music’s top record servicing websites. Founded by a DJ for the DJs, the site boasts an active network of working DJs looking for the hottest new music. With a distribution group of top tastemakers from around the globe willing to give artists honest feedback. We’ve partnered with Virdiko, this month, to spotlight some of the sites most active commenters.

DJ Big Stew Harlem, NY 646.590.8989 @BeefStewRadio

DJ Elliot Grinch Bethlehem, PA @DJElliotGrinch

OKIRIKE

by B Walker

Born in Nigeria, raised in Savannah (GA), and now residing in Atlanta, Okirike is a talented singer, songwriter and producer creating a unique niche. Getting his start as a hip hop artist, he released his first solo album in 2000 before later pivoting away from rap in 2009. After 5 intense years of recording and perfecting his craft, he is now ready to release his debut project as a singer, entitled “I Am”. Having a distinct urban sound with a world appeal, his music underscores positive messages of love and hope while fitting neatly into playlists with today’s top hits. With long term objectives, he plans to push this new project for at least 2 years. Already booked for a five city tour in second quarter, he is looking to increase his number of paid shows and build awareness for his brand. For more information visit Okirike.com or call 912.412.0983 Twitter| & IG: Okirike

BLIZZ by B Walker

Making a name for himself on the independent scene by winning various showcases, New York City Rapper, Blizz, has had music featured on ThisIs50.com and the opportunity to sit down with reps from labels such as Bad Boy and RocNation. His latest single, “Becoming a Man”, is currently getting radio play in several markets, and scheduled to hit the air on MTV and BET in the second quarter while “Feel It” a collaboration with Anthony King, is already receiving radio play in the south. For more information contact Blizz at 917.346.8318 or online at the following: Twitter: @Blizz917 Instagram: @Blizz_718 Facebook: Blizz M Wright

BLOGROLL

DJ DRE Dallas-Fort Worth, TX 817.919.5828 @DJDre

MSRIVERCITY.COM

For this issue’s Blogroll we’re spotlighting the online new Music or a witty analysis of the industry, this is home of Photo-journalist, Writer and all-around fan of one for the bookmarks. We’ve spotlighted a few of our good music, Ms Rivercity. Whether you’re looking for posts but visit the site to find many more you’ll enjoy.

It’s Due Time for K Camp... [Exclusive Interview] msrivercity.com/2014/02/due-time-k-camp-interview

Future “Honest” Listening Party in Atlanta [Photos & Recap]

msrivercity.com/2014/04/future-honest-listening-photos DJ CHICKEN New Orleans, LA 504.237.2030 @DjChicken504

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Also Keep up with the Latest Mixtape Releases from Your Favorite Artists http://msrivercity.com/category/mixtapes/

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K.A.S.H. by D Banks Since winning the 4th installment of Makin’ It Magazine’s Kill the Track Competition, featuring Multi-Platinum, Grammy Award Winning Producer Luney Tunez, Atlanta rapper K.A.S.H. (Keep A Strong Hustle) has been taking things to the next level. His winning track and current single, “Kopy Kat”, has been featured on multiple blogs, mixtapes, record pools and added to rotation on various online radio stations. As for the Atlanta rapper himself, he has been diligently pushing the record in the streets while expanding his network. For more information, booking or beat submissions call 404.853.9637 or contact via the following:

THA CAPTIN by D Banks

keepastronghustle@gmail.com Twitter: @THEREALKASH404 Youtube: Keepastronghustle247 Soundcloud.com/keepastronghustle247

COACH REAL by C Mathews

With a sharp delivery and masterful word play, Coach Real took the crown for Makin’ It Magazine’s 5th installment of the Kill the Track competition which featured Multi-Platinum, Grammy Nominated Writing and Production team The Writers Block. Writing rhymes since the early 90’s, Coach stumbled into the industry purely by coincidence. Through introductions and friendships, he soon found himself sitting in the same studios as Biggie. Currently preparing for the release of his album and the Gorilla Gang EP, he is looking to connect with a good manager to help take his career to the next level. For more information contact online at the following: Twitter: @Coachenomics Instagram: @Coachy_coach Facebook.com/Coacheroreal coachrealmusic1@gmail.com

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Blending melodic delivery with coarse street themes, Tha Captin has been steadily building a fan base that reaches far beyond his home market of Johnson City, TN. With talent that is only surpassed by his work ethic, he prides himself on hitting the streets to engage with the people and create new fans. Performing across the country, he’s rocked stages for major events spanning South by Southwest in Austin, Texas to CIAA Weekend in Charlotte, North Carolina. His latest mixtape

project, “Million Dollar Wrist Game” has been well received and caught the ear of several industry tastemakers. Looking to take advantage of all the opportunities coming his way, he is currently focused on building a strong management team. For more information call 615.631.2149 or 615.714.2516. You can also reach him online ItsThaCaptin.com or by email at TheCaptinGSE@gmail.com or MattEazy@gmail.com. Twitter/IG: @ThaCaptin

Makin’ It Magazine | 15


HOW WHITE BOYS STOLE RAP 16 | Makin’ It Magazine

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“How the %@$# did Macklemore just win for BEST Hip Hop Album over Jay-Z AND Kendrick Lamar?” - The Internet The night of the American Music Awards, my social media timelines exploded with hundreds of comments expressing this general sentiment. This anger was only compounded by the fact that he took the ONLY two awards that evening in the Hip Hop category. I could only sit back and watch as social media conversations quickly jumped to music industry conspiracies and the fact that white people are taking over hip hop, a growing undertone spurred by the success of artists like MGK, Ke$ha and Mac Miller. Earlier last year, Scarface further crystallized this school of thought when he professed that in 25 years the face of hip hop will be white, alluding to the similar fates of Jazz, Blues and Rock & Roll. While his comments inspired a lot of conversations and blogs, I believe many still found it hard to believe that such a thing could even be possible with hip hop (Until the AMAs at least). So are white boys taking over hip hop? [insert dramatic pause here] Yes, Yes they are. Lets just look at the facts. There are over 309 Million people in the United States. 224 Million of which are white (72%) and 39 Million are black (12%). The AMAs select nominees based on an amalgam [mixture] of different things (Sales, Radio Play, Social Media, Youtube Views, etc). The winners are selected based on a poll of music buyers and the general public. Generally speaking, the public is white (72% to be exact) and it’s pretty safe to say that percentage is higher for retail music buyers. So while many blasted Macklemore for his AMA wins, those same people failed to acknowledge the awards he received were for FAVORITE Hip Hop Album and Artist,

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not BEST. And based on the numbers, lets just assume that Macklemore got the white vote in much the same way Obama got the black vote (Hey he looks like me. I can relate to that). We can all agree that record labels aren’t finding and cultivating talent anymore. They are merely fulfillment houses that pluck music (that has proven to be a safe investment) from the independent scene and plugs it into their system for generating money. So the idea of a cabal [small group of individuals working together for a larger common goal] dedicating time, energy and resources in an effort to take hip hop away from black people seems a bit far fetched. I will however concede that there is one devoting time, energy, and resources into maximizing their own return on investment at ANY cost. So if a white rapper can be more profitable (based on demographics), then tell me where you would expect them to invest THEIR money? The idea that there is malevolent presence in the industry that is just seeking to destroy black people and rob them of their music is cartoonish (like a super-villain trying to destroy the WHOLE universe). Everything comes down to money. Slavery wasn’t about a hatred of Africans; it was about money (people working and not getting any). Racism was a bi-product of that slavery (de-humanizing the people enslaved to reconcile the atrocities committed with deeply held religious and social principles). The true enemy of black rappers, is black rappers (and I’m not even referring to the beefs and violence).

In general, Black rappers only make music for black people. You disagree? Then you must think it’s fine for white people to use the N word. Ohhh…. you don’t? Well you’re deceiving yourself if you think you’re making music for everyone while simultaneously telling 72% of them that they can’t sing along. That’s like legalizing the recreational use of marijuana but not the growing, selling or distribution of it (WTF?). Black rappers have marginalized themselves. Hip hop has slowly regressed from rapping about issues to rapping about topics, to now just rapping to fill bars between choruses. This is a cultural issue within the black community, not the music industry. The “White, Jewish Label Heads” aren’t trolling the hoods of Atlanta listening to demo tapes. They are signing the acts that the hoods have cosigned as safer investments through independent sales and consistent booking. Unfortunately, the music today’s black consumers support is disproportionately ratchet to the point of being unable to crossover into broader (whiter) audiences. You can’t simultaneously claim that hip hop is a culture that has united a generation of people from across the spectrum of race, religion, nationality and sex, while also maintaining that its sole stuarts should be black. If it’s acceptable for white people to be fans of the music (purchasing CDs and concert tickets), then it is equally acceptable for them to be artists. Otherwise, you might as well say white rappers are only three-fifths of an Emcee.

Makin’ It Magazine | 17


READ FIRST:

Makin’ It is more than a magazine. It’s a movement built on the simple concept of supporting serious independent artists and entrepreneurs. In each issue, we like to take space to introduce some of our newest members and spotlight existing members who’ve been making an impact in our community. The members we feature in this section are here for a reason. They are serious about their careers, and they understand the need to invest in themselves. They are looking to network, connect and build with other serious individuals. We do not play the middle-man. All members have direct contact information included in their features. Don’t just read this magazine…. USE IT! Read up on each member, check out their music, and connect with them. That Artist, Manager, Client, Producer or Publicist you’ve been looking for may be only be a phone call away. If you want to get featured in our next issue being distributed to Recording Studios, Label Offices, Radio Stations and Major Industry Events in over 100 Markets, visit MakinItMag.com/Subscribe or call 678.528.6925 Ext 3 Today! Team @MakinItMag Spotlight

Omar“O-Fasho” Grant Brown This issue, we have to give a BIG S/O to O-Fasho, one of our South Carolina reps who has been rocking with us for over 3 years. A hardworker with good spirit, Omar exemplifies the Makin’ It Mag brand. Be sure to follow him on Twitter (@2Salute) and IG (@1UpFresh).

Born in Memphis, Tennessee, Kinnie “Skinnie” Mosby is a 25 year old artist who loves music. Influenced by artists like Three Six Mafia, Project Pat and Nelly, Skinnie was motivated to pick up the mic himself. Taking the rap game seriously in 2012 led him to his first single “I Go Bananas” which gained him significant exposure online and even local radio play. 901.438.0023 | KMOSBY88@GMAIL.COM | @SKINNIE_KINNIE

18 | Makin’ It Magazine

Based out of Memphis, the Luciano Crime Family has been putting in work for years. With multiple projects under their belt, this trio has developed a unique sound that has been gaining momentum in the streets. Now preparing for the release of their independent film, “Loyalty Comes First”, they are looking to network with promoters, artists, DJs and industry professionals in other markets. 901.315.0801 | LUCIANOFAMILYBOOKING@GMAIL.COM | @LUCIANOCRIMEFAM Truth N Life is a Male/Female hip hop duo whose mission is to connect a lost generation to GOD by providing mainstream music with a relevancy to everyday life situations. Catapulted in their faith by their personal trials and tribulations, the group’s upcoming album, “CHRIST Runs the Streets”, offers 12 hard hitting southern style bangers including the debut single “Gutta Most”. 832.284.3328 | ATRUTHNLIFERECORDS@YAHOO.COM | @TRUTHNLIFE1

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Launching his rap career in 2008 as part of group, A1 Roc built a buzz on Atlanta’s open mic scene winning nearly a dozen competitions. Choosing to go solo in 2012, A1 recently released his first mixtape, Time is Money, on Datpiff. Back in the studio while promoting the current project, A1 is looking to network with producers and interested in serious promotional opportunities to increase his visibility. REVERBNATION.COM/A1ROC | A1ROC3@GMAIL.COM | @A1ROC

Born and raised in South Carolina, AR$ grind has taken him all over the South. President of his own label, Lifestyle International, AR$ is looking to connect with DJs and find a Manager that can help take his career to the next level. With music and a live show that takes you on a journey thru his life, we invite you to download his latest mixtape “Mary Jane Fields” from Datpiff.com 678.522.0587 | ARSONGZ@GMAIL.COM | @ARS2COLD

In the up-rising of the South Carolina music movement the 24 year-old Columbia native, Strizzy, born Ra’Zhon Jacobs has been on a high energy dominating come up. After connecting with CEO/Producer Cuntri-Boss of 13 Productz Entertainment, Strizzy began to push his music to the public. He recently released his latest mixtape: “BIG CAME BACK” and pushing his new single “TRILLAAAA”. 803.200.8544 | MR.MAKINMOVEZ@YAHOO.COM | @STRIZZYSTROKESJ

Representing Arcadia, CA (just outside of Los Angeles in the San Gabriel Valley), A-Styylz has been pushing his latest single “Turn Up” Ft. the NBA’s own Joe Smith AKA Joe Beast. Pushing this record in the clubs while working to complete his next project, A-Styylz is currently looking to connect with new producers and DJs while adding the right people to his management team. 562.551.0706 | ITSASTYYLZ@GMAIL.COM | @ASTYYLZ

GULF COAST CARTEL by C Mathews

Louisiana has spawned some of Hip-Hop’s strongest movements. From Master P’s Forbes worthy run in the 90s to Cash Money’s current reign atop hip hop charts, the state has brought us some truly unique talents. Even after 6 years of incarceration, the recent release of Baton Rouge rapper, Lil Boosie, dominated timelines across Facebook and Twitter for days. While New Orleans may be among the first cities you think of when considering Louisiana’s Hip Hop contributions, independent

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rap trio, Gulf Coast Cartel, is looking to add Lake Charles to that list. Together, Microwave Boy (CEO), Beanie Grinder and Melo have spent the past three years developing their sound and cultivating a real fanbase throughout Southwest Louisiana and parts of Texas. In recent months the group’s latest single, “Bandz”, has begun picking up considerable spins in the club and at radio. Now booking for $3,500 a show in their region, the group is looking to network with DJs and pro-

moters to take the single to the next level as they work to complete their next mixtape, “Outta Sight Outta Mind”. For Booking, Features, Beat Submissions or Business Inquiries regarding Gulf Coast Cartel contact 337.532.6167 or email pment12@yahoo.com. Also connect with the group online at the following. Twitter: @PMEnt337 Instagram: @GulfCoastCartel Facebook: GulfCoastCartel

Makin’ It Magazine | 19


20 | Makin’ It Magazine

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TOMMY GUNNA by K Cannick

“For me, it all started when I was a youngster watching my dad and uncles performing for the block parties in Minneapolis. I knew then, that music was what I wanted to do and that nothing was going to stop me from reaching my goals. I first started experimenting with rapping when I was about 13. It was me and my little brothers, Dedo G and Lil Rod. One of the homeboys from the hood showed us the ins and outs of freestyling. Next thing you know, I’m in the cafeteria of Kankakee Junior High freestyling for lunch money. Outside of music though, there wasn’t much to do in Kankakee but get into trouble. After getting jumped and nearly killed behind gang related activity, my father thought it would be best for me to go stay with my cousins in Eau Claire, WI. It was a tough adjustment but it was great to be around my cousins who were far more advanced on the music shit than I was. I soaked it all up like a sponge and hit the ground running. Now I’m out here with my Throttle Clan fam and we ready to dominate the game.” Tommy “Gunna” Watkins Twitter & Instagram: @MakinItMag

I

f you’ve been following Makin’ It Magazine over the past 7 years, you know that we are not ones to run personal narratives or biographical pieces. But in order to properly introduce you to Tommy “Gunna” Watkins, we felt the need to give you a slice of his life to better understand his music and his mission.

other 9 months, his goals are to distribute 20,000 physical copies of the mixtape, start a small tour and ultimately expand his fan base by 10,000 people. Having already received several management offers, he’s looking for the right situation with a manager that can help him best capitalize on opportunities as both an artist and a producer. Until then, he A step back from the con- just plans to keep pushing temporary landscape of forward with promotion independent artists rap- on the D.H.S. (Dropping ping over repetitive pro- Hot Shit) mixtape while duction in pursuit of an working on his album. ever elusive “club hit”, Gunna’s music is more Tommy Gunna is currenta kin to the blues. With ly looking to network and deeply personal themes collaborate with artists in ranging from religion to other markets on records the everyday struggle set and shows. For informaover soulful beats, he aims tion on Beats, Features, to engage his listeners. Bookings, Track SubmisFeaturing artists such as sions or Management SL Jones, ScottyATL and Inquiries please contact Don Trip, his mixtape, Hauntedmuzik@gmail. Dropping Hot Shit, is com or (715) 797-6045. one of those hidden gems You can also reach him tucked away on the indy online at the following: side of Livemixtapes. Hitting the net October 4th of last year, the project was not physical released until the beginning of 2014. With plans to push the project for at least an-

Twitter: @hauntedmuzik Instagram: @tommygunna85 YouTube.com/ThrottleClanTV Facebook.com/tommygunnawatkins

Makin’ It Magazine | 21


1. Danny Glover Young Thug

2. Cut Her Off (Remix) K Camp feat. 2 Chainz

3. Stoner

Young Thug

4. Sh!t (Remix)

Future feat. Drake & Juicy J

5. O.G. Bobby Johnson (Remix) Que feat. T.I.

6. Yayo

Snootie Wild feat. Yo Gotti

7. She Twerkin Cash Out

8. Hanna Montana (Twerk Remix) Migos

9. Roger That Losie

10. Out My Face

Rich Homie Quan feat. Young Thug

11. Feelings

Kwony Cash

12. Reckless CAP1

13. Gah Damn

Rolls Royce Rizzy

14. Bank Roll

Cool Amerika

15. No Choice

Johnny Cinco

16. C-1

Mulotto feat. Migos

17. F**k Yo Couch

Robyn Fly feat. CAP 1 & Yung LA

18. Draws To The Side

Jus Rhythm feat. Ying Yang Twins

19. Same Ones Bambi

20. Stripper Bop Laudie

Want to stay tapped into the pulse of Atlanta music? Visit ATLTop20.com to download service packs with the hottest songs on the streets of ATL (Drop FREE) plus exclusive bones tracks!

22 | Makin’ It Magazine

N’DIFFERENCE by B Walker

eral with RocNation’s own J. Cole on BET’s Music Matters Tour, and currently headlining the MoTown Hip Hop Tour. Now embarking on the next phase of his career, He has partnered with longtime friend KT Gibson to form the group N’Difference. The group’s first joint effort, “Live from Hart Plaza”, can be found online. For more information and booking contact 678.972.6485 or info@ iDropBangers.com.

Detroit born rapper, producer and engineer, MdotAdotVdot, discovered his love for music at the early age of 8. Since then, he’s spent every possible moment developing his craft. Picking up production at the age of 15 while living in Atlanta, he would later change his college major to Audio Engineering. A young man with an old soul, his substantive lyrics and stage presence has had him rocking shows Twitter: @MDotADotVDot across the country including sev- IG: @MAVOfficial + @Real_Kt

HAZE DA PUNTER by C Mathews

Originally from New Haven, Connecticut, Haze Da Punter mixes East Coast lyricism with southern swag to produce infectious records fit for both the radio and the club. Simultaneously promoting his latest mixtape release and debut album, his full schedule of market visits keeps him busy traveling, performing, and networking with tastemakers throughout the Southeast. With a team of supporters behind him (#FBdaCLICK), Haze is looking to spread his #FLAFLIFE Movement to a national stage. Looking to connect with DJs and Promoters for performance opportunities, you can reach his manager, CB, at 334.507.8102 or CerroneBell.cb@gmail.com. For the latest Haze Da Punter music and updates visit him online at HazeDaPunter.com

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Makin' It Magazine - Issue #24  

We ask the question; Are white people taking over hip hop? Is the industry robbing black artist & destroying their careers? Read and give us...

Makin' It Magazine - Issue #24  

We ask the question; Are white people taking over hip hop? Is the industry robbing black artist & destroying their careers? Read and give us...